Oggi nel parliamo insieme ad Antonio Preiti, esperto di turismo e Amministratore Delegato - Fondazione per l'Attrazione Roma & Partners, che ci racconta i messaggi del suo ultimo libro: “Il petrolio dell’Italia: luoghi comuni che fanno male al turismo (e al Paese)”.
Abbiamo oltre la metà de patrimonio culturale mondiale; è tutto overtourism; il turismo è il petrolio d’Italia. Questi sono solo alcuni dei luoghi comuni che Preiti nel suo volume scardina e disseziona per ampliare lo sguardo e invitare tutti noi a ripensare il turismo in modo più attuale, più proattivo e più efficace.
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