Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
You're tuned into All About Your Brand Podcast, your go
to destination for brand and life transformation. I'm your host,
Brianna Aponte, brand expert and transformation coach, helping everyday people
create brands and lives they love. Join me and other
experts as we share our personal stories, unveil effective strategies,
and give you an exclusive peak behind the scenes of
(00:22):
our lives and the inner workings of our brands. If
you're ready to abandon fear, become your best self, and
turn your dreams into.
Speaker 2 (00:28):
Reality, You're in the right place.
Speaker 3 (00:34):
Welcome guy. Welcome back to another episode of All About
Your Brand Podcast, where we have yet another queen, and
her name is actually Queen in the building. Here's to
share her entrepreneurial journey. Hey Queen, how are you girls?
Speaker 2 (00:48):
Thanks you girl, I'm doing Leo, how are you doing
so good?
Speaker 3 (00:52):
I'm excited for this conversation because you're actually one of
the only people that I met that I wasn't already
really good friends with that was full time and entrepreneurship,
and that I kind of like knew about their story
through other people, but didn't get it directly from the source.
So I'm super excited to be able to share that
with everyone and really learn about you and your journey.
But before we get started, just introduce yourself. Tell our
(01:14):
listeners who you are and what you're about. Andy.
Speaker 4 (01:17):
Hi, everyone. My name is Mike Queen Dickens. I go
by a queen. A lot of people know me as
a nurse queen. I am a twenty nine year old
trivel registered nurse turned full time IVY hydrotion business owner,
content creator, and a certified nurse midwife. So I wear
many hats. I'm originally from Chicago, Illinois. I've been in
the DMV area for about four years full time and
(01:38):
I just love it here. I've expanded my community, my network,
and it is a place that I see my future overall.
Right now, I am a full time ivy Hydration business
owner where I go to different events and pop ups
and do drip therapy for a different clienteles. I'm also
a certified nurse midwife. I do that about one to
two days a week, and I have my own nurse
and boss community where I help nurses transform their mindset
(02:02):
and step and take that lead into entrepreneurship.
Speaker 3 (02:05):
Yep. And before we get into the entrepreneurial stuff. I
want to hear why you went into nursing, Like what
made you get into nursing in the first place.
Speaker 4 (02:15):
So initially I always wanted to be an OVGI n
but just knowing the route like med school given up
my entire twenties.
Speaker 2 (02:22):
That wasn't for me. My mom she's a nurse, I'm
not a nurse.
Speaker 4 (02:26):
She's Jamaican, so it was only a couple of rounds
a lawyer, nurse, doctor, or engineering.
Speaker 2 (02:32):
I had no other choice.
Speaker 4 (02:33):
So she forced my twin and I to go to
school and become nurses, and we did that, and I'm
so grateful because it has opened up so many doors.
Nursing is really a passion of minds, and now that
I'm a certify nurse midwife is helping me feel my
passion even more by dealing with black moms and black babies.
As we know in the United States, black women there
aren't taken care of. There are so many racial disparities.
(02:55):
So I want to be a part of that change,
to help decrease the black maternal and infant mortality.
Speaker 2 (03:00):
Right. So that's my spil's.
Speaker 3 (03:03):
Amazing and unfortunately I'm not a nurse. My mom wanted
me to be one because she is. She's a labor
and delivery nurse and she always pushed me to like
get into med stuff. I'm like, mom, I cringe at
the sight of blood. There's no way I could do
anything in the medical field. So she would love you.
But that's amazing, and I think the reason why you
(03:23):
got into it is so important, and we wanting to
talk a little bit about that. What do you feel
like some of the biggest challenges that black women, black
expecting mothers that they have when they deal with finding
a doctor, right and then going through the actual process
because I have heard I mean horror stories, right, and
(03:43):
as a woman of color, like I only hear what
I hear it and I have to go through my
own experience and it's a little scary, but overall, like,
what's the biggest challenge that you've seen with women of color.
Speaker 4 (03:53):
I think women of color they don't know they're so
you have so many beyond doctors, you have ozias. But
if you're a low risk pregnant woman, you can go
to a midwife. A lot of people have the misconception
that midwives only delivered out of the home. Midwives also
deliver it in birth centers and hospitals. So even if
you have that fear that you want your baby to
(04:13):
be in a highspital setting, or just your birth experience
to be in a high school setting for safety, a
midwife can still deliver you.
Speaker 2 (04:21):
The good thing about having a midwife is that if
they're your advocate.
Speaker 4 (04:24):
I think a lot of black women don't understand how
much you need an advocate at the bedside. Even me,
as a labor and delivery nurse, term certified nurse midwife,
I still need an advocate at the bedside with me
when I'm going through one of the hardest moments of
my life, and as a black woman, you are not heard.
It's unfortunate that, especially if you're in a non diverse
(04:44):
setting where there aren't many black nurses or midwives, you
may not get the birth experience that you need or
you want. So it's very important for you to create
a birth team, whether that's a doulah, a midwife, even
if you're obgyn, is a part of your team. Be
very clear on what you want, so that includes creating
a birth plan, a birth playlist, knowing what you wanted,
(05:05):
who you want in your room. All of these things
are important because maybe when those contractions hit and that
babe's come into that water brating. So you want to
know that you have made a plan that is going
to help you navigate the birth experience that you want.
Speaker 3 (05:21):
I love that that's actually something that I didn't know,
Like I thought that your doctor was the only person
who could actually deliver the baby. So that's really interesting.
And I think even like the whole birth plan thing.
I've heard of birth plans, but I also heard that
like you create one and then the doctor or the
hospital doesn't actually go by it, which is super frustrating.
(05:41):
And so the friends that I have that have gone
through using a midway, they always say that that's the
biggest thing is that they're their number one advocate for
what it is that they said they want and the
process and the experience that they kind of had envisioned
in their mind. Because if someone doesn't respect that, then
you don't you don't get that experience. So we're going
to jump deeper into all of that a little bit later,
(06:01):
but overall, what made you take the jump from being
a nurse who starting your hydration business.
Speaker 2 (06:09):
So definitely the restriction.
Speaker 4 (06:11):
The restriction at the bedside is unheard of, the passive
aggressiveness you deal with from coworker and just higher up.
Speaker 2 (06:18):
It's not a vibe at all.
Speaker 4 (06:20):
So me just being a strong headed, like strong minded
person and just like very like cut and dry, and
just like, okay, I need to create another lane.
Speaker 2 (06:28):
But I never was ready to take that leap.
Speaker 4 (06:31):
During COVID, the contract that I was in and the
trial nursing opportunity I received was unheard of.
Speaker 2 (06:38):
I was making a lot of money.
Speaker 4 (06:39):
Very quick because I was in an unsafe settings most
of the time exposed to COVID, So overall I was
able to stack the money.
Speaker 2 (06:47):
So I had the finances and the.
Speaker 4 (06:48):
Resources, but I didn't have that like that I don't know,
like that urge or that just courage to step away
from the bedside because that was my security Blane, and
I have the opportunity, and I have a degree and
the finance, and.
Speaker 2 (07:03):
So why would I leave this?
Speaker 4 (07:05):
But when I realized, and this made seem super cliche,
that they were forcing the vaccine on everyone included myself,
I was like, I don't want this. They were like, well,
if you don't get it, you can't eat in the
break room. You have to go eat outside or in
your car or in the closet, okay what to me?
Or if you don't get the vaccine, you won't have
a job. We're gonna fire you. So with those limitations,
(07:27):
at that moment, I got the vaccine because I had to.
But I never wanted to feel that feeling again. I
never wanted to feel restricted or forced into anything. So
at that moment, I had the finances and it was
like my back was against the wall and I had
to jump into starting my business. So I looked at
many different courses on how to start an ib hydration
business as a registered nurse.
Speaker 2 (07:47):
I found one.
Speaker 4 (07:48):
I flew to Atlanta, I took the class, and I
just started to build my business from there. And I
realized that DC is where I wanted to call home
and plant roots.
Speaker 2 (07:55):
So I brought my business here.
Speaker 5 (07:58):
Was amazing, and I want to go into a little
bit more detail of the actual journey, right, So you
explained like the why, And I think a lot of
people don't realize that most people who have businesses they
were kind of forced into having a business because they
were given no other option.
Speaker 3 (08:14):
They were again backs against the wall and really in
a space of like what other option do I have
other than to create something that gives me the freedom
and the life that I want. So I think that
it's amazing that you touched on that. But now I'll
share details of like what that journey and with that
transition actually looked like from start to where you are now.
Speaker 4 (08:32):
Eventually, the transition was lack of better words, like not
really humiliating, but it felt like it didn't feel right.
It didn't feel like it was the right time. I
didn't feel like it was seamless. I have this degree,
I have this security of a job that makes a
lot of money.
Speaker 2 (08:48):
Why am I trying to create another avenue?
Speaker 4 (08:50):
Like it didn't make sense at that moment, But once
we started to look back, I realized, no matter what
degree I had, no matter how much I go back
to school for my master with my doctor, which I'm
I'm still doing, I would never make more than two
hundred and fifty thousand or three hundred thousand a year,
which is a great amount of money. And I can
create a lifestyle. But if I'm thinking about creative generational
wealth for myself and my kids, I have to enter
(09:13):
a lane that's uncapped. So what industry can I get
in where there's not a cap living meaning IVY hydration.
There's not a cap on that I can take as
many clients. I can build out systems, I can hire
additional staff to make millions of dollars. So when I
started to have that mindset and not really chase the
bad but let the bad chase me, it was unchanged.
Speaker 2 (09:34):
I intermit, we're free school.
Speaker 4 (09:36):
I had to go full time into clinical, meaning I
had to follow a midwife for like six months to
a year and like watch her, like you know, deliver babies.
I had to deliver about fifty babies to get checked
out for graduation. So I was doing a lot of that,
but I truly could not work bedtide anymore. So at
that moment, I was working bedtime when clinical. I have
my heavy hydration business, and I was trying to scale
(09:58):
all of these things. And what I realized is that
something had to go. My business wasn't going and I
was not dropping out of school. So I had to
live the bedside. This was not with any secure plan.
I was just like, okay, back against the wall. I
had this content creation and I had this idon hydration business.
Speaker 2 (10:13):
Let's run it up.
Speaker 4 (10:14):
So January of twenty twenty three, I was returning from Ghana,
and Ghana is not a real place y all of
y'all never been before, You definitely need to go. But
I went there for Afro columb And this was back
in twenty twenty two, going into twenty twenty three, and
what I will say is that I was surrounded by
so many black entrepreneurs and people that were dominating their fields.
(10:34):
They were doing it if they worked for Instagram, they
worked for TikTok, they worked as nurses, but they had
their own international brands. These people looked like me and
they were growing their businesses without any fear. And when
I realized that I needed to put my faith over
my fear, especially with that inspiration, I wrote that momentum
and from there I was able to create systems for
(10:58):
my business, higher staff. You know, marketing is major, so
you know email blasts, text mentioned marketing, all of those
different things I started to put into my business and
at that moment, I was able to scale a way faster.
I created more content, put it on more content creation.
I was able to monetize my social media and did
not build my community because there were so many nurses
(11:18):
who see what I did, and they wanted to do
the same things, and it just gave me so much
empowerment and it inspired me to even work harder because
now I have a story to tell, and although my
journey was not linear, I think it's a testimony in
that because I'm able to be invested to other nurses
who want to be where I'm at.
Speaker 3 (11:38):
I want to touch on something that you said, because
you mentioned that you created a business so that you
can build generational wealth, and you mentioned systems and automations
and marketing, and I think so often people are jumping
into entrepreneurship not actually understanding what it is. And there's
a difference between being an entrepreneur and being a business owner.
And what you're doing is you are an entrepreneur who
(11:59):
is actively building a business so that at some point
you're no longer in your business. So, for those of
you listening and watching, Queen said that she found staff,
that she found systems to build something that can make
money without her exchanging her time, and that is what
a business owner is, right. So I love that you
said that, and even the way that you like walked
(12:21):
us through the step from when you just realize, okay,
this is a problem and I need to solve it.
Something has to go to actively building and creating your
business and to the point where now you're building a community,
which I think in twenty twenty four, the best thing
that you could do as an entrepreneur or a business
owner is to create a community, like why not. Whether
it's a free community or it's a high membership, it
(12:43):
is so beneficial for your audience and allows you to
show up and serve in a way that is so
unique to you and what you have to offer. So again,
anyone listening, if you are a nurse, if you are
even just thinking of really learning how to create systems
and market yourself, get plugged in with Queen. And I
also want to mention this for me and Queen knew
each other well enough to where we had like each
(13:03):
other's phone numbers. Queen had asked me about my community,
was just like, hey, what do you use? And what
that told me is that this is someone who is
not afraid to ask questions right to get the information
that she needs. And I was so willing to say
this is what I've done, this is what's worked, this
is what hasn't. And I think a lot of times
as entrepreneurs were afraid to connect and ask questions to
(13:24):
other people who are doing the things. Don't be afraid.
So I love that.
Speaker 4 (13:28):
Now the next thing I want to talk about, because girl,
you people live in your best life.
Speaker 3 (13:32):
Okay, traveling all the time, all places. Invite me to
the next one. Please, Okay, I'm murried, but he don't care.
I can go out.
Speaker 6 (13:42):
Yes, I wanted to ask you because you do such
a great job of highlighting your business and your personal
entrepreneurial journey, but while at the same time showing up.
Speaker 3 (13:55):
And this is what my business has created for me.
This is the freedom that I've created for myself, the
luxury to be able to travel, be with my girls,
and you know, just hoppen around. So explain to our
listeners what you do to make sure that you prioritize
space for travel, fun and just enjoying life in relations
to also scaling your business.
Speaker 2 (14:16):
Definitely.
Speaker 4 (14:16):
So when we talk about community that we're building to
inspire other people, you also have to create that community
for yourself. So I have an amazing community that I
built here in DC.
Speaker 2 (14:27):
Friends, I move.
Speaker 4 (14:28):
My mom here, so now I have family, my twin
sisters here, So I have support around me where you know,
every day is not easy. I don't wake up motivated
every day. I don't know why entrepreneur or a person
tells you that, but most days I don't wait to
motivate it. So I have to stay around people who
are li likebry or, like my best friend who owns
multiple you know, beauties and lines like hop like all
(14:48):
my different friends who are entrepreneurs. They inspire me and
also motivate me when I'm not feeling the most motivated.
So one creating a community that supports you and you
can lean on when things aren't going the best. And
then also, I have a planner, and this planner is
a paper planner, it's not anything.
Speaker 2 (15:04):
Digital, and I write down everything I do.
Speaker 4 (15:07):
I time block my day, y'all, like when I tell
you from six am, when I wake up in the
morning until midnight, every thirty minute increments on my day
very OCD.
Speaker 2 (15:16):
That's who I am.
Speaker 4 (15:17):
That's why I do because for me, every minute matters
in that time. I'm putting space in the day for
me to eat, for me to rest, for me.
Speaker 2 (15:25):
To call my boyfriend, for me to call my family,
to literally reset and do nothing.
Speaker 4 (15:30):
So it's very important for you to have a plan
even for your daily routine. And then number three, the systems,
the automations, all of those things are implemented into my business.
Speaker 2 (15:40):
That way, when I leave, I can go.
Speaker 4 (15:43):
I can travel and I don't have to be in
my phone twenty four to seven. I don't have to
check emails. I have people for that. So you know,
when you first start, you may not have the opportunity
or the resources to have this large team, but make
sure that's a focus. You do not want to always
be working in your business. You have to learn to delegate.
Delegating was the hardest task for me, even to this day.
(16:03):
I'm like, okay, there's taking too long. I'll do with myself.
And it's like no, like be patient, learn what you're
going to delegate. Because when I hired a team, I'm like, okay,
I have these people and now they're acts and what
do they need to do and I don't know. So
if you are planning to delegate, make sure you have
task lits for them to delegate and what you feel
comfortable with them doing.
Speaker 2 (16:21):
And yeah, that's pretty much it.
Speaker 4 (16:24):
And now I've created a lifestyle that I have time
and financial freedom.
Speaker 3 (16:28):
And it's amazing that you mentioned that you make time
or you actually schedule time for rest, because I think
a lot of people they have this thought that being productive,
they're constantly doing something, and that's actually totally false. That's
just you being busy and doing mindless work. But if
you can really tap into, like you said, those increments
of I do like time blocking when I'm working on
(16:50):
things because I need to be completely in a space
of focus to get done when I needed to done
at the best of my ability. And if I were
to do that NonStop with no breaks, I would lose
my steam and I would be burned out. So I
love that you make time for us. That is super important.
And you also mentioned your friends. So how important do
you think a support circle is when you're going into
(17:13):
entrepreneurship And what advice would you give to someone who
is maybe new to entrepreneurship and doesn't have any sort
of support friends or anybody mentoring them, Like, what's some
things that they can do to change that.
Speaker 4 (17:27):
So it's very important to have support because, as I stated,
you're not always going to feel motivated. But if you
don't have that support system, join a community and Honestly,
it may seem like a pitch to you, but I'm
going to tell you right now, these communities are built
for you. I mean, of course, do your research because
what to make sure that it aligns with what you're
looking for and what your goals are. But joining a community,
(17:50):
you have access to a mentor, but you also have
access to your fellow community members. In my nursing community,
you know, of course they reach out to me for questions,
we have webinars live you and an, but there are
also other nurses in there that may be closer to
them where they can do lunch dates and pick each
other brains.
Speaker 2 (18:07):
And they may be at the same stage.
Speaker 4 (18:08):
Just in their entrepreneurial journey where they may align more
than me being their mentors. So you know, if you
join these communities, whether it's you know, via a community
on social media or something that you found online, join
it and make sure you utilize it and truly like
benefit from it.
Speaker 2 (18:26):
Another thing is networking.
Speaker 4 (18:28):
I go to a lot of networking events, and that
can be for anything if you're in the healthcare field,
tech space, or just general like happy hours. I know
that DC has to plethrough of those not sure what
city you all are in. But get on a vent brain,
look up networking events, mixers. These events you can find
your best friends. I've met some of my best friends
(18:48):
at networking events, and do not be afraid to go
by yourself. Sometimes you find the best friends by yourself
because sometimes when you're with other people, you're not as approachable.
So go by yourself. Be confident, you know, come into
the room with value because you are value. You know,
a lot of people think they go into networking events
or conferences because they're trying to gain something, but they
don't realize that a lot of times you have so
(19:11):
much to give as well and to have so much
value to So make sure that you recognize on what
your value is and step into every room not really
like you own it, but like you belong there.
Speaker 3 (19:22):
Yeah. I think one of the biggest things for me
that I saw as an entrepreneur was like the more
events that I went to, it just opened more and
more doors. And I had seasons where I was like, dang,
this hasn't been happening, or I haven't gotten speaking engagements,
or you know, this isn't happening like it usually does.
And it was always because I wasn't as active, like
(19:42):
being outside. And so if you guys are like me
at all, like I'm a hermit, I love being inside.
Or I like one on one interactions, a little cozy
fire pit, wine glass night, that's my preference. But what
I realized was the more events I attended, even in
the in the times I didn't want to get up
and go or put on makeup, I always was so
(20:03):
glad that I went, and on my way home, I'm
always like, I'm so glad I did that. And I
always can say that there was at least one connection
that I made that I was really grateful for. And
so if you are someone who is not active, you
don't intend events, make it something to where you set
a goal like every month, say you're going to attend
at least four events, right, and the goal is to
attend those events and leave with connections. Don't just go
(20:25):
and have good conversations, go and actually connect. Get people's
social media, get their phone numbers, their emails. And the
last thing I want to say about this, because this
has been sometimes uen helpful for me too, is if
you do something like a podcast like the amount of
women that I've been able to connect with and meet
and have conversations, and now can call friends are from
business relationships where it's like, hey, I see you're doing X,
(20:46):
Y and Z. Can we have a conversation whether it's
going live on Instagram, you know, coming in and doing
like a guest interview. But create a way for you
to connect with women in your industry and that could
be a way for you to build relationships and friendships.
Just be intentional. The same way that you would date
someone is how you make good friendships, right, Like you
have to follow up with people, You have to invite
(21:08):
them places, you have to ask how their day was.
Little things like that is what builds an intentional relationship.
So I love that Now this is going to kind
of be like the last part of the entrepreneur Realm
because then I when it really tap into what it
is that you do and really get into those topics.
But for somebody who is still working either that nine
to five job or maybe they're part time right now,
(21:31):
and they are debating whether or not they should take
that leap of faith, what advice would you give them
to make a clear, conscious decision.
Speaker 2 (21:40):
Number one, do not quit your the moment you have
designed it.
Speaker 3 (21:45):
Say that I, like, I want to.
Speaker 4 (21:47):
Be an entrepreneur, I'm going to quit my nine to five. No,
if you have a nine to five, use that as leverage.
That is security for you. So you know, you have
this business idea, you have this mindset, you know, capitalize
off of it and make sure that you're creating a plan.
Once you have that plan, start to stack your money,
give yourself a good like six months of like security
(22:10):
where you're able to save your money, and like, really
have that security blanket because entrepreneurs, the worst entrepreneurs are
people who have degrees nine to fives and nurses and
like you know seven eights to seven piece. Because we
have that security blanket. So entrepreneurship, it will get hard.
You will be broke, you will fail. All of these
(22:30):
things are going to happen. You will lose money, you
will make mistakes. All of these things are going to happen.
And when they happen, for people with the security blanket
of a nine to five or a job that you
know as a nurse, I can go back to that
and get a job easily. For me, when I'm going
through these hard times, you always think like maybe I
should go back to the bend time because I find.
Speaker 2 (22:50):
That why am I doing this? You think?
Speaker 4 (22:52):
Why don't think that? And how you're not going to
think that is by having that cushion of money, having
that security, so making sure that you're sick saving your money,
you're you know, surrounding yourself with support. Because when things
get hard at entrepreneurship, if you're talking to your nurse
friends that are at the bed side that's getting that
consistent paycheck and you're like.
Speaker 2 (23:09):
Oh my god, I haven't made any money, I'm broke
x y Z, they're.
Speaker 4 (23:12):
Gonna be like, well, girl, come back to work, Like no, Like,
you need to be around other entrepreneurs who may not
be doing the same thing that you're doing, but they
understand the up and down of entrepreneurship.
Speaker 2 (23:23):
This may be a slow THINGGFF for you.
Speaker 4 (23:25):
Things will get better, but you have to continue to
put the work in and show up one hundred percent
as your best self.
Speaker 2 (23:31):
Also, if you're.
Speaker 4 (23:32):
Thinking about taking that lead, put your faith over your fear,
bet on yourself one hundred percent. Like you're not going
to ever get consistent clientele or consistent support if you're
not consistent in yourself. Why would I consistently buy your product.
Why would I consistently join your community, buy your course
If you're not even consistently showing up posting content, consistently
(23:53):
showing up, communicating, you know, via social media, consistently showing
up for your business, why would your customers do that?
So consistency is key, betting for yourself one hundred percent
and putting your faith over your fear in a course frame.
Speaker 3 (24:08):
I love that My husband actually just said this to
me the other day because he and I don't know
how much you know about me and Dre's story, but
me and Dre we ran our own business full time
for like six years before he took this position that
he now has with Urban One, and his thought process
of whether or not he was going to take the
job was like, Oh, I'm giving up entrepreneurship, I'm giving
(24:29):
up my freedom. He had all these things that he
was worried about letting go of to go back into
corporate America, And what we ended up finding out was
that all it was was an extra stream of income. Right,
he still has the same level of freedom, It's just
that he has a guarantee income doing something that he
really enjoys, and all his travel is free right if
(24:50):
everything that he funds with his own business, like he
has to pay for travel, he has to make up
the money. But this was a way for him to
have an extra stream of income doing something he enjoys.
So that made me think. I was like, Okay, for
my girls who are out here struggling with the idea
of leaving their job, if you look at your job
as a stream of income and you figure out a
(25:10):
way to replace that stream of income. And this is
gonna take us into talking about digital products, because I know, Queen,
you have some products that have made a tremendous difference
in your business profits because again, with products, you don't
have to spend the time. You're not exchanging your time.
You are creating something that time and time again is
going to make you revenue. And so when we had
(25:31):
a conversation, I was like, we definitely need to talk
more about what that looks like. Because what is hard
to do is to work a mine by full time
job and then to also launch a business where everything
that you do, every client you work with, it takes
time out of your schedule. Because at the end of
the day, you are one person, right, we are not superhuman.
We are not made to do all the things until
wear all the hats, So there does have to be
(25:53):
there has to be a transition that goes from like
this hustle mentality to like the soft life entrepreneur. But
one of the easy ways to do that is products.
So Queen, tell us about your experience with creating digital
products and how that has helped grow and scale your business,
and what advice you would give to someone if they
have no idea where to start with creating their very
first product.
Speaker 2 (26:15):
So actually have to change.
Speaker 4 (26:19):
It is amazing how much you can, you know, not
change your time for money and still making an impact
on other people's lives. So number one, if you're thinking
about digital product, you definitely need to find a solution
in an area where you call your niche. So you
may not know what your niche is, but the way
you're going to find that, you're gonna you know, when
you're posting content, people are gonna DM you like, hey,
(26:39):
you inspired me.
Speaker 2 (26:40):
They're going to ask you questions about certain things.
Speaker 4 (26:42):
When I was a travelers people would DM me like, hey,
what travel agency do you use? How do you shift
your car? What do you recommend? What advice would you
give to me. So at that moment, I felt like
that was a solution that I had. I had the answers,
but I did not have the time to answer one
hundred m So with that being said, I started to
put out free content, free gens like free reals, YouTube videos.
(27:04):
And your audience is going to enjoy that. You know,
you are putting out content and they can retain that
it's free, but it's like not really, You're not giving
them everything, but you're giving them enough that they can't navigate.
My first digital product was a travel nurse and one
on one ebook. I launched it back in twenty twenty
one when trial nursing was like pop. People were getting
(27:25):
like ten k to thirteen k a week from trial
on narths and you know a lot of people didn't
understand or have the community to get these.
Speaker 2 (27:33):
Very exclusive contracts.
Speaker 4 (27:35):
And although it was easy for me because I built
a trial nurse community of France where we shared the information,
I didn't realize that was gate kept information. So I
was like, let me tell the girlies, let me tell them,
you know what it is. And I launched it black
Friday about three years ago, and that was my first
product and I made a ton of money from a
twenty seven dollars ebook, like, and it was insane.
Speaker 2 (27:55):
So I'm like, okay, well we've seen that work.
Speaker 4 (27:57):
At that moment, I was transitioning out of Travelers and
I was stepping into my iv hydration business.
Speaker 2 (28:02):
More I grew that, I learned a lot.
Speaker 4 (28:05):
I took courses, coaching calls, I made mistakes, I found
real and raw solutions, So I considered myself an expert
at that niche. At that moment, now people were asking
how to get in the ivy hydration industry as a
registered nurse. They were doing the same thing that they
were doing when I was a Travelers, but now for
ivy hydration. And I'm like, okay, well maybe I should
have a course, maybe I should do a webinar. So
(28:26):
initially I had an ebook in a webinar that I launched,
and from that initial post, like, I had a plethora
of people, Like at this point, I probably taught like
five hundred nurses how to start their own ivy hydration business.
And I started off with an ebook, and then people
wanted more information. It's twenty twenty four. People want to
talk to you, like they really want to see you
(28:47):
so even that's a digital recording, it's a webinar where
you have like thirty to forty people on there. I
definitely do think the tangible feel of hearing your voice
is more valuable than an ebook. So you know, with
my webinars out though in a free ebook, And at
that moment, I started to realize how much people wanted
more community. So then I launched an Ibhydration community where
(29:08):
people who basically wanted the continuity of information and they
needed the consistent mentorship to grow their businesses. And I
built so many business owners starting their ivan hydration brand.
Speaker 2 (29:19):
And I'm very transparent with numbers.
Speaker 4 (29:22):
So I'm just gonna put it out there last year
quarter two, and I'm going to talk to quarters because
as an entrepreneur, you have to understand that twelve months
you have to maximize the time, and if you do
it correctly, you really can shape shape the numbers. So
quarter two I was doing a lot of showing up
for my business. For my business, I wanted to be
an expert before I did any course or any ebook.
(29:45):
So quarter two I was going to events. I was
partnering with really large corporations like solid Cod, Lulu Living, gems,
Polite Studios, fitness brands to bring awareness to my brand
because my ivy hydration business matters and I'm still growing
that business. But in the back of my head, I
knew I wanted to launch a course, but I needed
that brand recognition for people to understand that I'm gonna
(30:07):
go to this like I know what I'm doing and
I'm doing it well and I'm making money from it.
So showing up to my audience was the first thing
I did. In quarter two. Quarter three, I had some mistakes.
I had to want some kinks out. I'm like, Okay,
I need to learn a little bit more about this industry.
So at this point, I'm just learning more doing additional coaching.
I paint mentors and other ivon hydration business owners to
(30:29):
teach me more because you would never never stop learning.
You're always gonna you know, have to be mentored to
get to the next level. In quarter four, I launched
the community and it was during Black Friday, and I
made probably like seventy thousand dollars in like a month,
Like and this is just from a community, and this
(30:49):
was like a nine ninety seven high ticket. This is
not even high ticket because I've seen some high ticket product,
but a nine ninety seven course where I was able
to give them access to webinar that taught them everything
about idhydration an ebook in six months of consistent mentorship
to help them build their business, and these nurses were
ready to take that leak. So, you know, as an
(31:12):
entrepreneur Black Friday, I'm already planning what is my rollout plan,
what is.
Speaker 2 (31:16):
My strategy and what am I doing?
Speaker 4 (31:18):
And I use my entire year as like in quarters,
and I look at it and I really strategize how
you want to move. So if you're thinking about digital product, definitely,
I will say, you know, master whatever niche or filter
or in become an expert, and your community will find
you if you have not found them yet. And once
you start posting organic content about it or just even
(31:39):
you know, putting yourself out there in these like networking rooms,
you will have the community to then you know, pour
into them. And I think digital product is so amazing
because it's like a millennial way to mentor It's not
like you're like with this person twenty four seven, but
you're giving them the information and you're giving them the
opportunity to then execute, so it's still an impactful so
(32:00):
you never have to feel like, Okay, i'm charging it
for this, I feel bad. No, you should feel great
that you're in captain someone else's life and you're also
not trading your time for money.
Speaker 3 (32:11):
So there's so many nuggets in there that I want
to I want to just like bring back up to
the surface to make sure it hit home with our listeners.
So one of the first things that Queen shared right
is how having the product that twenty seven dollars small,
low cost offer, what did that do? Girl? It built
(32:32):
your email list. It literally created a list of people
who were ready to buy the next offer that you had,
which is probably why the nine ninety seven course did
so well, because you already had a group of people
who were bought into what you were doing. So for
those of you listening, when you're creating a product, you
want to think of kind of this this cold, warm,
(32:54):
hot method where you have to warm someone up to
the idea of spending bank with you. Now everyone's going
to come out and invest in your three thousand dollars
course or coaching program, you have to start them somewhere
and show them that you're the right person to come
to that you know what you are talking about. Then
I want to hit this because she mentioned figure out
what you're doing first before you teach other people. I
(33:16):
think a lot of times we have these quote unquote
coaches who read something on Google or they're following these
experts on social media and they're just recycling information, but
they never actually went through the transformation themselves. You cannot
give somebody true transformation unless you go through it and
you get the result yourself first. So if you're wondering
(33:38):
what you should be doing, just get yourself together, work
on your brand, work on your content, and you will
learn things that will make you go aha, this is
what I need to teach my community. This is what
my audience can get specifically from me in a unique
way because you've gone through the process so many good
gems in there. You also mentioned that when it came
(33:59):
time for you to do your big ticket sell that
the nine ninety seven that you were working in a
method of quarters. One of the biggest things that as
an entrepreneur we have to do is plan by a
yearly basis. I cannot stress that enough. What Queen mentioned
about having the quarterly goals and having rollouts. A lot
of people launched that and they just launched. They don't
(34:21):
have a launch plan, they don't have a rollout sequence
or a marketing strategy for how they're going to make
sure that this thing is successful, and so you have
to be prepared. I just filmed the master class work
before this episode, and one of the things that I
was talking about was how if you don't prepare, why
do you think that you deserve whatever it is that
(34:42):
you want? Right without the preparation, you can get that
thing and be completely blindsided by all the things that
come with it because you didn't prepare to receive whatever
it is. So before you pray for millions of dollars,
you need to pray for the knowledge, the experience, and
the ability to be able to lead people and lead
them correctly. So this is going to lead into my
(35:04):
next question. Because I know now that you have you
have your low ticket offers, you have your high ticket offers,
you have your community. What things do you feel like
you go off of for from a moral perspective, like
when it comes to you and your values, like, what
are the things that you look at when you determine
how you're going to price something, have.
Speaker 4 (35:26):
A live on Instagram, so me go online kind of
gauge this is one not really at.
Speaker 2 (35:32):
A price point.
Speaker 4 (35:33):
But if I've made something a certain price and I
see that it's maybe not selling as much, I'm like, okay,
well this is just a webinar, a one day webinar.
Maybe I could throw a promo code in there and
then it'll kind of like help me understand if people
are purchasing the webinar or you look with the promo code.
Maybe at that point, Okay, this is a sweet number.
This is great your audience and your customers, they're gonna
(35:55):
love chromo hods. Me personally, I love Chromo codes also
came in plan options, like granted, this is something when
I get my When I did that large rollout and
I made like the seventy thousand dollars in a month,
I didn't have payment plans at first, like attached like
after paying Karna and I told my marketer, I was like,
what's happening. Like all the girls are like, it's a
payment plan. I'm like, it's not seven it's a lot
(36:17):
of money. She's like, Okay, we're going to attach a
payment plan.
Speaker 2 (36:19):
So she did a whole ONEK, like back In, like Twilio,
like Zapier. It's like, Okay, payment plan attacked and I'm great.
Speaker 4 (36:25):
And at this point I started to get more attraction
because people want to pay increments. The good thing about
the payment plan from an entrepreneurial standpoint, especially if it's
through I pay a partner, you still get the front
end of it. It's not like this person is paying
you in portions, so that's great. But for the most part,
payment plans and promo posts like everyone LUNs this single
(36:46):
and then also they want to make sure that they
see the value in it. So if you've done anything before,
you need testimonials. Anytime you get a review or testimonial,
you need to post it. You need to create a
photo when you have all of this documented, so that way,
when you have your next rollout, people see that you
have helped nurses, you have helped people knew exactly what
you're doing. And you know, at one point, I felt
(37:07):
like I was teaching a lot of classes, but nobody
was actually starting their business and executing it.
Speaker 2 (37:12):
So that's why I.
Speaker 4 (37:12):
Created the ibhydration community at that point, and then that
continuity of mentorship then transform those business owners so then
now I'm happy that they were able to excel, but
now I have testimonials as well, like these are business
owners that I created. So for the most part of
you know, having those different methods is very important.
Speaker 2 (37:33):
And my favorite digital product.
Speaker 4 (37:34):
Website that I use is a website called stand Store,
and it's just stand store, I think stand dot store.
But it's amazing because it gives you so many new ideas, webinars,
if you want to do coaching, calls, digital product, whatever
that may be, they have it all there.
Speaker 2 (37:50):
They give you suggestions.
Speaker 4 (37:51):
It's AI generated, so if you don't really know what
to talk about, you can go three words in and
then they have a whole, like the whole.
Speaker 2 (37:57):
Like description of what you need to talk about that
you can add.
Speaker 4 (38:00):
So now in this day and age, and I hate
to be like that oh first because I go oh
now without first creative my digital product and my courses.
Speaker 2 (38:07):
I did not have AI. I didn't know about AI.
Speaker 4 (38:10):
I'm just now getting on that like these last couple
of months.
Speaker 2 (38:13):
But with AI, utilize it.
Speaker 4 (38:14):
Don't create a whole e book with AI, but you know,
use that to help you like kind of like get
some ideas or brain store I love.
Speaker 3 (38:23):
That you mentioned the AI thing because, like she said,
it kind of makes me feel old because I'm like, oh, wow,
I did stuff without this, Like wow, life used to
be hard. But AI is really great if you launch
like a blog, if you have a website and you're
looking to get more traction, having SEO set up on
blog posts is really awesome. And if you talk about
specific things, you can throw it into AI and say,
(38:44):
create a blog post on X, Y and Z, add
your own personal touches and while LA you're adding content
to the back end of your site that is going
to make you more searchable on Google. So thank you
for mentioning that. Now, I do want to jump over
to some of the questions that people have been asking
in our chat. So number one, we have in your experience,
what role does mentorship play in supporting aspiring entrepreneurs and
(39:07):
how has it influenced your own personal growth?
Speaker 4 (39:11):
So that is like number one, the most influential part
of my experience. When I flew to Atlanta and I
basically took the IVY hydration course that was considered mentorship,
sat there for two days. She taught me everything I
needed to know to start my iv hydration business as
a registered nurse, and even when I followed up old questions,
she was so receptive. I never had an issue looking
(39:32):
coaching calls with her getting additional mentorship, and she really
guided me to start my business, and it's so supportive.
Now that I'm even teaching, she's even more important to me,
like this is how you need to teach, this is
what you need to do and implement to your courses.
So mentorship definitely matters because they're kind of like expediting
your process. Even me being a mentor, I'm helping my
students get to where I'm.
Speaker 2 (39:53):
At now faster.
Speaker 4 (39:55):
They're not losing as much money, they're not making as
many mistakes as I did, and they're not feeling as
many times as I did. So you may think that
the cost of mentorship upfront, that may be costly, but
it's gonna save you so much time, headache, and money.
So I definitely do think that mentorship plays a big
role and it just helps you build that community. Even
(40:16):
to this day, my IVY Hydration mentor, she hosted something
at Super Bowl where she was basically hosting like a
big Ivy hydration of events. She was doing like so
many celebrities and just out there just doing her thing.
And she was like, oh, like basically I seen her
in an event a couple weeks before. It was like,
if you need anything at your con at Super Bowl,
like let me know. I'm super available, and she's like, girl,
(40:36):
I'm not gonna have you flies. I was like, I
love you, like I will fly out there. I will
come to Vegas to support you and be your assistant
for the day. Like I don't care, because that's how
much community a mentorship means to me, Like I will
hop on a plane, come out there and go run
and get your coffee because what you have done for
me and how you brought into me that matters. So
I got on a plane to Vegas, went out there,
helped her navigate that experience. Although I'm not licensed in
(40:58):
the battle, so I wasn't able to do much like
nurse wise, but I was able to truly, like you know,
take the load off and really navigate her through whatever
she had to do for the day. So you know,
mentorship is just like a former community, and starting with
a mentor is going to help you get to where
you want to go fast.
Speaker 2 (41:14):
Good.
Speaker 3 (41:16):
What you just sared about what you did with your mentor,
Like this is a perfect example of how you were
intentional with building a relationship, because your mentor is always
going to remember that you got on that flight, you came,
and you helped and supported without that being a requirement,
and she's going to continue to poor and poor and
that's going to be a forever relationship. So again, for
(41:38):
those of y'all listening, man, it's all about being smart
and intentional, Like you want to keep good people in
your circle, and the way that you do that is
by what Queen just said. You show up when it
makes sense to show up, and these people will pour
equally back into you. But it does take, you know,
a little bit upfront investment at some points to find
a good coach. And I think that was one of
(41:59):
my biggest struggles as a new entrepreneur, Like I could
never find anyone who was doing mentorship in my lane
or that was doing it in a way that felt
authentic to me or that was worth the investment. And
so I struggled with that a lot, And even to
this day, I still don't have a mentor. I only
have friends who are also in business that I kind
of have relationship conversations with when it comes to like
(42:20):
business and how you're doing this and how you're doing that,
and that's great, but I still have that aspiration of
finding a good mentor because like Queen said, we have
to continuously learn. We are never not learning if we
want to grow and be the best versions of ourselves.
So definitely work on finding that mentor. And because of
social media, it's so easy to connect with people, right
(42:42):
It's like slide and dms. Even someone who may not
offer mentorship on their website or directly in their Instagram,
if you see that they're doing things that you want
to do, just ask. There's no harm in asking. They're
either going to say yes and make something makes sense
or they're going to say no, I'm so sorry, but
maybe they'll refer you to somebody else. So never be
afraid to ask. Mentorship is super important, But yeah.
Speaker 2 (43:04):
That you need you need to.
Speaker 4 (43:09):
I don't say no because the worst they can say
is like, that's literally the model on the land one.
So I always ask questions. I'm always you know, I mean,
the worst you can say is no. If I'm over seving,
you definitely can express that as well. But you have
to have that mindset that go get a mindset as
an entrepreneur.
Speaker 3 (43:27):
And to that point, they might say no now, but
there might be another season where they come back and
they say, hey, I remember you know you were looking
for mentorship. I actually have a lot more free time now,
are you interested? And that's something that has happened with
me and one of our mutual friends, where like, at
the time that I've reached out, it wasn't it wasn't
well received in the sense of like she wasn't in
(43:47):
the season to even think about mentoring other people because
she was trying to get her own life together. But
then you know, years go by and then we reconnected
and it's it's a whole different relationship now, just because
she's in a different space. So you never know what's seasoned.
So will is in and you just want to make
sure that you know, continue to follow up and just
still pour into those relationships because they can turn into
(44:07):
a mentorship later down. We have another question that someone asks,
considering the unique challenges faced by black mothers in the
healthcare system, what initiatives or partnerships do you believe are
crucial for driving meaningful, meaningful change and improving maternal health
outcomes within marginalized communities. That was a mouthful. Do you
(44:28):
need me to read that again?
Speaker 4 (44:30):
Everything that question safety because you know today has started
Black Paternal Health Week. So as I'm entering my Soda
Finer's Midwife era, I'm very intentional about creating community for
black internal health as well as just the Black birth
worker space. So it's odd that to say that because
I'm actually hosting an event next week for births workers
(44:51):
and a lot of people don't understand the different hierarchies
of when I hire with different levels of birthwork. Whether
you're an obgyn, a doula, a big wife, a lactation
consults to.
Speaker 2 (45:04):
Scrub tech. There are so many different specialties.
Speaker 4 (45:07):
And what I will say is that in order to
truly make a change and decrease the numbers of Black
women and infants dying, you have to build community amongst
those providers.
Speaker 2 (45:17):
Like those providers have to be on one page.
Speaker 4 (45:20):
Black women have to understand that they need to advocate
for themselves and they truly create their narrative. Any hospital
you enter, they are not in control of how you
operate and what you do. Yes, they may have recommendations,
but it's your birth story, and it's you, it's your providence,
So you need to understand that.
Speaker 2 (45:40):
You know, it's your body.
Speaker 4 (45:42):
And I think a lot of women think that when
they enter a hospital or even any type of birth setting,
that all their rights are strict away and now they
have to trust the healthcare team. And yes, you see
trust them, but you have to understand that you are
the leader of your birth plan. So definitely having that insight.
A lot of people don't even know that, but you
(46:02):
have a voice and you definitely should use it. Creating
a birth team that matters. So a doula, a midwife,
an OBGI and all these team members will pay an
integral part of your birth story, so it's very important
that you're intentional about that. I'm not even planning to avociate,
but right now I'm thinking of like, who's going to
be my midwife, who's going to be my doulah, who's
(46:22):
going to be aboutfectation consulting? Because all of those members
will make a difference and how everything operates.
Speaker 2 (46:29):
So, yeah, that was such a great question.
Speaker 3 (46:32):
Can you explain the difference between a doula and a
midwife because I often get them confused. I know that
they're there to help you have a very seamless and
hopefully stressed free birth process. But can you explain the difference.
Speaker 2 (46:44):
Definitely, So that is a big misconception.
Speaker 4 (46:46):
A lot of people think that midwives are doulas, But
doulas are there for your advocacy. So they're there to
advocate for you, help you through your contractions, be there
if you're in pain, speak for you if you can't
speak for yourself, give you the information from an attical standpoint,
like if you're getting started on an induction medication, if
they're implementing a new plan of care, a doula is
(47:06):
there to explain everything to you. In addition to your
labor delivery nerds. A midwife does exactly what an obgyn does.
Speaker 2 (47:14):
But for low risk moms.
Speaker 4 (47:16):
So if you're a mom that comes in you don't
have blood pressure issues, you don't have diabetes, you don't
have any like horor mobidities, that midwife can deliver your baby.
So delivering your baby a midwife, that's their role. So
the midwife and the obgyn are the providers on the floor,
and the doula is someone that you outsource and you
hire to come in with you.
Speaker 2 (47:36):
So it's like the father of your baby. Maybe your mom.
Speaker 4 (47:38):
And your doula would be your birth seame that you
brought in, and then your midwife will be your provider
that delivers the baby. Or if you're high risk and
you may have some additional you know, blood preshure issues
or diabetes or something, then you may have to be
delivered by obgyn.
Speaker 3 (47:53):
That makes complete sense. That makes completely Thank you for
explaining the differences. And we do have another question. And
also I just want to read this quick comment that
someone gave so Angie said, thank you so much for
encouraging aspiring entrepreneurs to take the time to grow their
business before leaving their day job. Social media tends to
glorify glorify entrepreneurship without showing the behind the scenes of
(48:17):
building a profitable brand and business. So yeah, thing and
a girl, I know she's happy to hear that because
a lot of times, I think especially coaches, they're like
just jump, you know, And that's that's why I wanted
to do this episode. Our next question is, as you
navigate the intersection of luxury and wellness into your practice,
what strategies do you employ to ensure inclusivity and accessibility
(48:41):
for all individuals seeking your services.
Speaker 4 (48:45):
So from an im hydration standpoint, because that's where I
tend to match luxury and wellness for the most part,
to give accessibility to my clients, I just want to
continue to show up in the community, so you know,
partner with larger organizations, partnering with the local gyms, to
really be out there and let them know what our
services are. When I started my ibhydration business here in DC,
(49:09):
I thought that people knew what ib hydration was, but
to my surprise, people did not know what it was.
So I had to build the brand recognition, but I
also had to build ivy hydration awareness as well. So
what I will say is just continue to show up
for my business and just let them know. Like what
we do, we are the perfect mess in between luxury
and wellness.
Speaker 2 (49:28):
We are convenient. We go to our clients on a
mobile basis.
Speaker 4 (49:31):
We go to pop up tracks like bachelorette parties, so
we literally come to them. So that is a luxury
in itself, especially in twenty twenty four as an entrepreneur,
like come to me, give me my truth, Pete what
I'm saying. So definitely that is something that we pride
ourselves on in my ibhydration business.
Speaker 3 (49:48):
And such a good job. It's like showing that. It
feels very much so like we are getting a behind
the scenes of your life and your business and your
personal page, which is a perfect example of like why
I tell people to focus on your personal brand first,
because if people build trust with you, then it builds
trust with your business by nature. So you do an
(50:11):
amazing job of doing that. Now, I do want to
talk about your community a little bit. So is your
community specifically for nurses looking to get into entrepreneurship or
is it specifically for people looking to build the hydration
businesses or books.
Speaker 4 (50:25):
So initially I have a bus Well community for our
hydration businesses, but that was a six month duration, so
that's done very stressful because I've been hydrationed a lot
of legalities associated with that, so I put that on
like a time block. But this community that I currently
have are for nurses that are looking to jump into
entrepreneurship or really expand their degree beyond the b side
(50:46):
or at the bed side. There are so many things,
cool things, lucrative opportunities that you can scale while you're
still at the band side. So I always want to
talk about that. I want to talk to nurses in
my community about you know, expanding into becoming a petitioner
or become an a midwife.
Speaker 2 (51:02):
So there's so many different areas that I hit.
Speaker 4 (51:04):
On in my community, and ibhydroten is included, but it's
not as like continuing as the previous communitys.
Speaker 3 (51:12):
Gotcha, that makes sense on your experience because I know
we talked about this before we started recording. But I
host my community on Circle. Queen hosts her community on
a network called Maty Networks. What is your experience so
far with that platform and would you recommend it for
someone else looking to build a community.
Speaker 4 (51:30):
Yes, I love like I've never worked with Circle before,
but Myny Networks is very similar to Instagram the way
it sets so you.
Speaker 2 (51:37):
Can build your back end out how you want it.
Speaker 4 (51:40):
So, for example, if a nurse joins my community, the
moment she entered, she puts her name, first and last
name in, she puts her specialty, so if she's an
ICU nurse, an L and D nurse, a midwife, she
puts that in her location, and then she creates like
a quick bio, the entire app is AI generated, so
once she creates her bio and put all those things,
and she's not only able to connect with me, but
(52:02):
she can also connect with her fellow community members by
seeing who's located near her who's also an ICU ners
based on the similarities, and if I click on her page,
it instantly shows me like you and Brianna are similar
because you both are entrepreneurs.
Speaker 2 (52:17):
We both live in DC, so the act is really cool.
Speaker 4 (52:20):
I can house all of my webinars in there, so
I have monthly webinars where we talk about different topics,
so all of those videos are house inside of there.
Any events that I'm going to, I can create a
tap and put all the events like flyers in there.
And then now they created a new avenue where you
can like create modules, so it's like a course path.
So you know, I am planning to expand to another
(52:43):
idhydrotre community where it's still the six month duration, but
it's going to be inside of my networks because I'm
able to put the courses in there, and also AI
posts you with Court two, so it's super cool.
Speaker 2 (52:54):
It's really like a grade app, and it's very.
Speaker 4 (52:58):
Differently because I'm not the most tech savvy, so it's
you need to navigate for sure.
Speaker 3 (53:03):
Well y'all heard it. If you're trying to build a community,
you just heard two good recommendations, y'all know. I love
Circle and Mighty Networks is working for Queen, So definitely
make sure you check out the platforms, see what each provides,
look at the different features, the different costs because they
cost but that's awesome. So Queen, can you share with
us what you're working on now, like what's next with
(53:24):
you and vision for the next year with your business?
Speaker 2 (53:28):
So definitely, I wear a lot of hats, y'all, So
I'm trying.
Speaker 4 (53:31):
To scale, look back and figure out, like what is
the most importance for me. I'm currently entering my certified
nurse midwife era. So for the longest I was waiting
for privileges to work at a specific hospital.
Speaker 2 (53:42):
With my hospital, I can went to work at a
specific hospital.
Speaker 4 (53:44):
Just got privileges about a couple of weeks ago, So
I'll be starting working as a midwife in the next
couple of weeks. So I'm gonna be kind of like
a student all over again, like really learning and trying
to become an expert at this new thing, which I'm
not used to because I have vetted a lot of
news that I'm in. So this is my certified Nurse
midwife era. So I'm hosting an event next week for that,
(54:06):
like I said, for birth worker appreciation and also an
honor a Black Paternal Health Week, and then also just
expanded my IVY hydration business. I think I'm far removed,
but I'm still in my business a lot that I'm
trying to automate some things, especially with me adding me
going temporarily like back to the bedside. I want to
make sure that my ivy hydration business is still flourishing.
I'm still maximizing all of my efforts into that, but
(54:29):
I want it to be more automated. So my hydration
business is booming I ready, but I need to continue
to boom and get even bigger. And then also my content,
like I am posting as much as I can and
just continue to show up as my best self. Like
Rihanna said, I'm a very multi faceted person, and my
audience sees that, like I'm not just talking about nursing.
I'm not just talking about midward free lifestyle travel, like
(54:51):
I'm talking about all the things fashion. So with that
being said, I am very intentional about showing up as
my organic self because there are other women out there
that don't realize that they.
Speaker 2 (55:01):
Do not have to confine themselves to a box. So
I want to continue to show up through my.
Speaker 4 (55:05):
Content like that that yes, I'm showing up as my
authentic self and I am not confining myself to a box.
Speaker 2 (55:11):
And then of course a lot more travels.
Speaker 4 (55:14):
I am hosting a trip to Costa Rica in November,
and then we're doing a lot more pop ups like
city to city and so a lot of things going on.
Speaker 2 (55:23):
Oh and I'm also in my doctor program, so yeah,
a lot of things.
Speaker 4 (55:30):
Yes, yeah, So with that, I mean that it's a
lot of things going on, but I'm super grateful. You know,
like Rihanna said, when you pray for this lifestyle, you
need to pray that you're prepared as well mentally, physically, emotionally, financially.
You need to be prepared because when it comes your
way and that opportunity hits you, you have to be
(55:50):
ready to ride the way. You can't be scared because
once the opportunity passes you, you may never get back.
So you never want to be that shit. It could
have with a person. You want to make sure that
that you're the person that did it, and you're a
doer if you executed it.
Speaker 3 (56:04):
Gay and YouTube channel, we gotta plug your YouTube. So,
so Queen, tell us all of the places that our
listeners and viewers can go to stay connected with you
and your brand.
Speaker 2 (56:16):
Definitely, So first and foremost my Instagram. That is my baby.
Speaker 4 (56:19):
I'm always on Instagram, So Instagram of course, and you
can follow me at Nurse Queen Underscore Underscore, TikTok same thing,
Nurse Queen Underscore Underscore. I have a lot of fake
pages out there, so make sure it's me. I currently
have like twenty eight k followers on TikTok, so that
is the real page. And then I also have We're
not gonna talk about Twitter because I've been talking crazy
(56:39):
on there, but we're gonna talk about my YouTube. So
I'm almost approaching probably like twenty subscribers away from you
from ten k. So if you all are on here,
go subscribe to my channel. That is a depiction of
who I am. You're gonna see nursing, you're gonna see that,
and you're gonna see the lifestyle travel.
Speaker 2 (56:57):
Truly. I watch my YouTube videos and I laugh, like, do.
Speaker 4 (57:00):
Anybody else get these vis Like it's such like it's
like a reality showing me. So definitely, just you know,
go ahead and stop by my channel subscribe, like comment,
let me know where you're coming from. If you're coming
from you know, bree, like let me know down in
the comments.
Speaker 2 (57:14):
I would love that. But yeah, if you're a nurse
or just in inspiring.
Speaker 4 (57:18):
Like you know, woman that's trying to really figure out
what works for her, you're wanted facet it. You just
have so many different facts like my page is a
perfect hub for that.
Speaker 2 (57:25):
So follow your girl and d I me too because
I'll follow y'all back.
Speaker 3 (57:29):
Yeah, thank you so much. This was an amazing episode.
I love how transparents and authentic you were and I
can't wait for us to get our one on one
time coffee soon. And for those of you listening, if
you are not already a partner all about your brand community,
make sure to join in order to have access to
these live conversations where you can ask questions directly to
(57:49):
our guest expert Queen. Thank you so much, my darling,
you have been a pleasure.
Speaker 2 (57:54):
Yes, thank you so much, brit and everyone who's watching this.
Speaker 4 (57:57):
Bree is such an authentic person, an amazing just woman
in general. Like the first time I was invited to
her in house for like a cool party, she just
poured into everyone, not even just me, she didn't know
me of what was she even poured into me, into
all her friends. So she's definitely a girl's girl and
she wants to see you win. So that is my
takeaway from you, like, I love you, girl, and thank
you so much for the opportunity.
Speaker 1 (58:19):
Thanks for tuning in to the All About Your Brand podcast.
For details and links for this episode, check out the
show notes or visit all about Your Brand dot com
backslash podcast. If you found this episode helpful, share it
with a friend, and don't forget to leave a review
for a chance to be featured on an upcoming episode.
Stay connected by following us on Instagram at all about
Your Brand