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September 29, 2025 38 mins
I denne episode af Traction byder vært Bjørn Barfoed Vestergaard velkommen til Mikkel Vastila – tidligere fuldtids-YouTuber, YouTube-strateg i Et YT Bureau og forfatter til en kommende bog om YouTube SEO. 

Samtalen dykker ned i, hvordan du som startup, soloselvstændig eller marketingansvarlig kan bruge YouTube strategisk til at få gratis synlighed, tiltrække kunder og endda out-ranke selv de største konkurrenter på Google – uden dyr produktion eller avanceret udstyr. 🎯

Højdepunkter fra episoden:
→ Sådan vælger du videoer, der ranker på Google – med Mikkels grøn/gul/rød-lys-model
→ Derfor skal din første video være en “dårlig pandekage”
→ De vigtigste metadata, du skal have styr på for at få trafik
→ Hvordan du finder de rigtige søgeord (uden dyre SEO-værktøjer)
→ Hvorfor du ikke behøver være god foran et kamera for at vinde

Lyt til episoden for at få Mikkels step-by-step guide til at komme i gang – og forstå, hvorfor YouTube kan være den mest oversete genvej til kunder og kendskab i 2025.

Vil du gerne have flere kunder og skabe vækst i din iværksættervirksomhed? Her er 2 gode tips, som højest tager 2 minutter: 🎧 
Abonnér på Traction, så du aldrig misser et afsnit:
Spotify: https://open.spotify.com/show/0ZfulDfXRBZC39DqQC9cfT?si=faef121553de4370
Apple Podcasts: https://podcasts.apple.com/podcast/id1669324654 

Traction er sponsoreret af AJ-Produkter Danmark og podcastmarketingbureauet Amp 99.
Rigtig god fornøjelse med Traction!
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