Wait What Really OK with Loren Weisman

Wait What Really OK with Loren Weisman

The FSG Messaging and Optics Podcast Wait What Really OK is a methodical, comical and informational podcast sharing authentic brand messaging, optics approaches & strategies for honorable authority driven businesses. * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG MnO and FSG Development * * Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.* * Fish Stewarding Group * FSG Development * FSG Messaging and Optics * * 649 Scott Street, Suite #101A, Tye, Texas, 79563-2225, USA * * https://lorenweisman.com * * https://fishstewarding.com * * © 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗ * * Music Credits 1: Opening Theme Song - “Fully Licensed Wait What Really Ok Theme Song" by RKVC - @ 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI) * * Music Credits 2: Closing Theme Song - “News and Information Podcast Percussion Outro” by Doug Hinrichs - @ 2016 Dig and Be Dug Music (BMI) *

Episodes

August 30, 2022 19 min
Amazon best selling book claims and the 16,000 book categories is the title of S.09 E.04 n.137 of the FSG Brand Messaging and Optics Podcast, Wait What Really OK hosted by FSG Messaging and Optics Strategist Loren Weisman.

Does it ever seem like there are way too many authors claiming to be best sellers of books you’ve never heard of”

Have you noticed that some of these authors will spend a lot of time promoting a ranking but seem ...
Share
Mark as Played
More coaches on the sidelines than players on the field is the title of S.09 E.03 n.136 of the FSG Brand Messaging and Optics Podcast, Wait What Really OK.

Lately, it feels like We have more coaches on the sidelines than players on the field.

When it comes to coaches though, consider asking yourself...

Are they supporting, strengthening, grounding and proving they have:
the Authenticity and Authority...
the Practices and Posture...
the ...
Share
Mark as Played
Sharing opinions instead of trying to state facts may help is the title of S.09 E.02 n.135 of the FSG Brand Messaging and Optics Podcast, Wait What Really OK.

In the times we are in, from the emotional to the psychological to the professional, moving to a foundation of opinion based engagement may help to connect over shouting facts. Especially when so many are choosing to present opinions as facts.

In considering not only your int...
Share
Mark as Played
An Individualized and inclusive approach to healthy eating is the topic and touch point for s8. E10. n133. of the FSG brand messaging podcast, Wait What Really OK.

Dawn Tucci is a personalized and Inclusive Health Advocate. Below is Dawn’s information and her philosophy when it comes to food and wellness.

“Growing up, I never had any psychological association with food, we just ate.”

“Chocolate is not a problem till we make it a prob...
Share
Mark as Played
Exploring and engaging autism with Doctor Todd Peter Levine is the topic and touch point for s8. E8. n131. of the FSG Messaging and Optics Podcast, Wait What Really OK.

Todd is amplifying the stories and experiences of autism through an engaging format.

Dr. Todd Peter Levine is the host of a new podcast called the Otherness Podcast. The show is exploring and engaging autism through experienced stories. Todd joins me on this episode ...
Share
Mark as Played
Amplified authentic opinions and intelligence to consider is the topic and touch point for s8. E7. n130. of the FSG messaging and optics podcast, Wait What Really OK.

From the fixed focus groups to the ability to vote as much and as often as you like, the authentic voice and authentic opinion has trouble shining through. From artificial intelligence delivering data that can be artificially altered to the opinions of a paid influence...
Share
Mark as Played
Shop Local Shaming and small business messaging missteps is the topic and touch point for s8. E6. n129. of the FSG Brand Messaging Podcast, Wait What Really OK.

If you are telling me how terrible I am for shopping somewhere else and how I need to shop local or shop at your place, where does that create a desire to do so? Using guilt, shaming and passive aggressive tactics to try to attract customers tends to deliver the opposite res...
Share
Mark as Played
A brand messaging mission statement or brand messaging mandate of sorts from Loren Weisman sharing his views from the culmination of his experiences and education that leads him to approach brand messaging this way.

Brand messaging mission statement and message methodology is the topic and touch point for s8. E5. n128. of the Wait What Really OK brand messaging and opitic podcast.

There is a Mission Statement shared in a famous mo...
Share
Mark as Played
Strategic patience and pressure when preparing a launch is the topic and touch point for s8. E4. n127. of the Wait What Really OK brand messaging podcast.

There are thousands out there ready to share their perfect ways to launch your business, service, podcast, product, brand and what not. The problem with many of these methods is that they often times take a limited view of the elements and metrics that go in to a solid launch.

The...
Share
Mark as Played
Transparency and accountability in air conditioning repair? Is the topic and touch point for s8. E3. n125. of the Wait What Really OK podcast.
From air conditioning repair to any other kind of repair service, often times the communication is off for both the provider and the customer. With a mutual awareness of the others perception, comes a faster resolve and better transparency.

In accountability for both sides in the initial...
Share
Mark as Played
Do not vote if you do not want to vote. Voting is a right is the topic and touch point for s8. e2. n124. of the Wait What Really OK brand messaging podcast.

The toxicity and force placed into telling people to vote has backed fired for many years and in many elections. Taking a more engaging, respectful approach might bring more people to the table, while allowing others to feel less attacked.

“Voting is a right and if you do not ...
Share
Mark as Played
Mary Poppins Messaging and Practically Perfect Perceptions is the topic and touch point for S8 E01 #124 of Wait What Really OK.

By keeping your intended messaging personal, humble and professional when it comes to the perception elements, it will not make your message clear to everyone, but you will have a better chance to engage that many more with a greater understanding. All too often, many of us are focused on our intention but ...
Share
Mark as Played
A great deal of networking has reduced in authenticity while being amplified in the popularity and number count of making as many contacts as possible over making the right type of connections.

Authentic messaging introductions and impression perceptions is topic for S7 E10 #123 of Wait What Really OK.

Creating an authentic connection with a new contact these days seems more challenging than ever. With so many rushing to reach so ma...
Share
Mark as Played
Digging into the ideas of standing out as an authentic host or how showcasing yourself as an authentic guest can make for better shows, better engagement and better conversations. Especially in this new sea of some hosts just trying to get everyone they can on their show, while some guests with or without authority, spamming to get on every show they can.

Podcast guest soliciting and podcast host booking tactics is S7.E9.#122 from ...
Share
Mark as Played
Coaching with accountability and finding honorable coaches is S7.E8.#121. of the brand messaging podcast; Wait What Really OK.

All too often, an excited individual might be attracted to the hype, the promises and the flash that is presented in the promotion of a certain coach, but then find out all too late that the substance, the accountability and the experience is missing.

Consider taking the time to vet, double check and practice...
Share
Mark as Played
Some considerations and a perspective on the tone, tempo, temperature and transitions in the performance as well as the delivery of the information you want to get across.

The same words can be said by different people and create different results. Wait What Really OK S7.E7.#120 spotlights the morning show messaging, performance and delivery at Fox 35.

While they are a news team, in some ways, they are more of a messaging team. And...
Share
Mark as Played
Yes, marketing involves messaging. At the same time, my view is that many less than moral or ethical marketing organizations will run with a service, product or business and bring that client to the public prior to the foundational messaging being in place.

S7.E6.N119 Messaging before marketing to create a sound foundation is an authentic messaging and methodology perspective on the impact and the results of creating brand messaging...
Share
Mark as Played
With the high level of authority on review sites as well as the views of images and reads that attract a very wide audience to sites like Trip Advisor, Yelp, Facebook and Google, adding reviews can do more than you might realize.

S7.E5.#118 Reviewing authentically over demanding them for popularity digs in to the stewarding aspects of indirect connection and engagement through content that can be seen by that many more eyes than yo...
Share
Mark as Played
Coming to terms with the terms and conditions you agreed to. With all that you get to access with their site, app or service, do you really want to give up all the access that they take from you?

S7.E4.N117 Coming to terms with the terms and conditions you agreed to with Brand Messaging Strategist Loren Weisman. Loren shares some of the issues and privacy problems that have been showing up more and more when we skip over the details...
Share
Mark as Played
Brand Messaging Strategist Loren Weisman on success books. Looking at the issues, the contradictions, the over saturation, the scams and even some of the good that come from this genre that is pumping out new books everyday.

S7.E3.N116 Brand Messaging Strategist Loren Weisman on success books take a deep dive in to a world of literature where the quantity outweighs the quality and even the term author has seen a reduction in author...
Share
Mark as Played

Popular Podcasts

    Serial is a podcast from Serial Productions, a New York Times company, hosted by Sarah Koenig. Serial unfolds one story - a true story - over the course of a whole season. The show follows the plot and characters wherever they lead, through many surprising twists and turns. Sarah won't know what happens at the end of the story until she gets there, not long before you get there with her. Each week she'll bring you the latest chapter, so it's important to listen in, starting with Episode 1. New episodes are released on Thursday mornings.

    Crime Junkie

    If you can never get enough true crime... Congratulations, you’ve found your people.

    Morbid

    It’s a lighthearted nightmare in here, weirdos! Morbid is a true crime, creepy history and all things spooky podcast hosted by an autopsy technician and a hairstylist. Join us for a heavy dose of research with a dash of comedy thrown in for flavor.

    The Official Game of Thrones Podcast: House of the Dragon

    Welcome to the Official Game of Thrones Podcast: House of the Dragon produced by HBO Max and iHeartRadio. This show is the go-to audio destination to unpack and discuss everything Game of Thrones for casual and die-hard fans alike, starting with the new HBO Original series, House of the Dragon. Join our hosts Jason Concepcion (X-Ray Vision) and Greta Johnsen (WBEZ's Nerdette podcast) every week as they share insights, fan questions, exclusive interviews with the cast and crew, and a whole lot of thoughts and opinions. It’s the only podcast with the inside scoop on all things Game of Thrones. It is also produced in association with Crooked Media.

    Dateline NBC

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.

Advertise With Us

For You

    Music, radio and podcasts, all free. Listen online or download the iHeart App.

    Connect

    © 2022 iHeartMedia, Inc.