Wait What Really OK Podcast

Wait What Really OK Podcast

The Brand Messaging Podcast; Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************ Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. ***************************************************** Fish Stewarding Group (Orlando Division) 207 West Plant Street Winter Garden, Florida, 34777-0991 ************************************************* Links FSG URL: https://fishstewarding.com/ LW URL: https://lorenweisman.com/ Podcast Info: https://lorenweisman.com/brand-messaging-podcast/ Videos: https://youtube.com/lorenweisman/ Pictures: https://instagram.com/lorenweisman/ Amazon Author Page: https://amazon.com/author/lorenweisman ********************************************** Music Credits: Opening Theme Song “Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song “News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI). Administered by Bass Ackwards Music (BMI)... Show More
June 26, 2020 23 min
Music business ghost drumming occurred very often as well as a number of other session players that were paid to track parts, be silent and have another name credited on a song or album.

Music Business ghost drumming. Being a ghost in the machine is the title of The Brand Messaging Podcast Wait What Really OK Episode 112 hosted by Brand Messaging Strategist Loren Weisman who was a former ghost drummer at one time.

On a completely different level, these ghost players not only served to help the recording, but they also served to help the messaging, the brand and the optics of the band or artist.

It took humility and it took honor. It is hard to have a whole bunch of people asking you to prove your work., For others, friends would play the guessing game. I would just stick with the, I can not confirm or deny and leave left it at that.

There was also the nasty side of it. Walking in to a toxic zone where someone had been told they were not going to play on the track or album. Then you are the one showing up to do the work and while the producer, engineer and label people are happy to see you, there was some pretty raw feelings coming from the band.

In most cases for most session artists, it as never about trying to take the gig away. It was a one time job. Many session players and ghost players had that duality of being creative but also clearly understanding the music business is a business.

Not being credited on the album did not mean you were not getting credit and building your resume. The producers, studios, and labels were quick to learn about and keep names on files of those that could handle the work and keep their mouths shut.

It was a challenge and yet at the same time, some of the best times of my career. In this podcast, I dig into the concepts of music business ghost drumming, but also how many musicians served as a ghost in the machine. I also try to dispel some of the negative connotations and how in some ways, the ghost session players can relate well to messaging and the optics of today.

Episode 112 of the Wait What Really OK Podcast is called Music Business ghost drumming. Being a ghost in the machine.

This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Listen App, Podchaser, Stitcher, Anchor, TuneIn, Chartable, Hubhopper and other Podcast Distributors.

************************************************
The Brand Messaging Podcast Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging and brand messaging strategy, regardless of your business.
************************************************
Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product.
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From speaking and counseling on brand messaging to brand discovery, analyzing the two sides of artistic vision while igniting the investor confidence, as well as brand protection and amplifications approaches for marketing, sales and retention, Weisman helps across the array of the story and the messaging experience.
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Loren’s speaking and talks focus on the brand messaging strategies, marketing perceptions, audience optics and authentic engagement methods.
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Fish Stewarding Group (Orlando Division)
207 West Plant Street
Winter Garden, Florida, 34777-0991
*************************************************
LW and FSG Links
FSG URL: https://fishstewarding.com/
LW URL: https://lorenweisman.com/
Podcast Info: http://brandmessagingpodcast.com/
Videos: http://brandmessagingvideos.com/
Blogs: http://brandmessagingblogs.com/
Quotes: http://brandmessagingquotes.com/
About Loren: http://brandmessagingstrategist.com/
Amazon Author Page: https://amazon.com/author/lorenweisman
**********************************************
Brand Messaging Podcast WWROK Links
Twitter: https://twitter.com/waitwhatreallyO
Facebook: https://facebook.com/brandmessagingpodcast/
Instagram: https://instagram.com/brandmessagingpodcast/
LinkedIn: https://linkedin.com/company/brand-messaging-podcast
Google: https://brand-messaging-podcast.business.site/
**********************************************
Music Credits: Opening Theme Song
“Fully Licensed Wait What Really Ok Theme Song" by RKVC.
Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).
Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)
http://rkvc.net/
**********************************************
Music Credits: Closing Theme Song
“News and Information Podcast Percussion Outro” by Doug Hinrichs.
Copyright 2016 Dig And Be Dug Music (BMI).
Administered by Bass Ackwards Music (BMI).
http://doughinrichs.com/
**********************************************
Music Business ghost drumming. Being a ghost in the machine.
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