Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Let's bring in Alex Stone, ABC News. Alex, I was
your ears are burning over the weekend.
Speaker 2 (00:05):
Oh yeah.
Speaker 1 (00:05):
I did end up mentioning you because my daughter brought
up She's like, you know whatever, I'm able to I'm
moving to California. And I was like, say what, yeah,
come on out. Well I told her, I go say
what and she's like, uh, you know, I go. You
know you can get away from me and your mother.
You don't have to go all the way to California.
I mean that's you could just I don't know, moved
(00:26):
to Cincinnati or something.
Speaker 2 (00:28):
Hanging by the pool all day.
Speaker 3 (00:29):
No, no, you know no.
Speaker 1 (00:31):
So what I said to her was, I go, let
me tell you a little story. I got a friend
who lives there in LA His name is Alex Stone.
He works to know he works for ABC News maybe
And she's like, oh, yeah, I've heard you talk to
him on the air. I go yeah, and I go
yeah some of the time I've brought him on the
air before. And then said, well, I know, you guys
(00:53):
just had an earthquake or is everything okay? And you're
like it doesn't even really, I mean, you guys. To
get to a point, I told her. I said, can
you imagine, if you like, she's lived here her whole life,
She's never I said.
Speaker 2 (01:07):
You want to love it?
Speaker 3 (01:08):
I said, you want to come?
Speaker 1 (01:10):
I said, you want to talk about the feeling of
helplessness when you're standing there and the earth is moving
under your feet, you know, and you can't do anything
to escape it, and it's happening right there.
Speaker 3 (01:23):
I go that often. Well, yeah, but you know what
a few times a year is too often?
Speaker 1 (01:28):
If you ask me out, Yeah, well, it's a trade off, right,
I guess.
Speaker 4 (01:33):
I mean, I guess for the beautiful Pacific. Yeah, although
it's going to be uh like this week.
Speaker 3 (01:40):
What are you serious?
Speaker 2 (01:42):
Yeah?
Speaker 3 (01:42):
Yeah, oh man, global warming.
Speaker 5 (01:44):
Welcome to California, where even the rain is made of sunshine.
Speaker 2 (01:48):
That's right.
Speaker 5 (01:49):
Every drink is orange juice.
Speaker 2 (01:53):
That's what I'm thinking of when you said that. And
I'm not even playing it.
Speaker 1 (01:55):
But I that's why I said it just to Zach
is right on deck.
Speaker 3 (02:00):
Yeah, he's on it. He is on it, that guy.
I'm telling you, he's paying attention.
Speaker 4 (02:04):
So well, when you're ready to start looking for apartments
with her, you let me know, yes, and yeah, how old.
Speaker 1 (02:10):
Is she she's going to be twenty in January, so
it's done, all right, No it's not. And no, because
she doesn't have a degree and or a profession yet.
Speaker 4 (02:22):
So plenty of colleges out here, UCLA USC ninety five
thousand dollars a year.
Speaker 3 (02:27):
Right, Oh, I'm right on her.
Speaker 5 (02:29):
Perfect a nice little studio apartment in Burbank for like
four thousand a month.
Speaker 2 (02:33):
That's right.
Speaker 3 (02:33):
What that's it?
Speaker 1 (02:35):
Well, I ninety five thousand a year. I'm going to
send one of her friends and pay for her too.
Speaker 3 (02:40):
That's cheap.
Speaker 2 (02:40):
Why not?
Speaker 3 (02:41):
Geez, I'm right on that man.
Speaker 2 (02:44):
No problems.
Speaker 3 (02:46):
Yeah, I'll have to.
Speaker 1 (02:49):
I'll have to, Uh, if she starts getting serious about it,
I'll go, all right, and I'll have to fly out
there with you.
Speaker 3 (02:55):
And then maybe we'll arrange some sort of.
Speaker 4 (02:57):
Of Disneyland and then every weekend we go down there.
I'll see and check in on her.
Speaker 5 (03:02):
Fly her in the Dumbo ride, you fly her into
Butte and you tell her this is Los Angeles.
Speaker 1 (03:08):
Butte Montana. Show yet the ocean's that way. You just squint,
can't you see it over there?
Speaker 3 (03:15):
Yeah? Anyway?
Speaker 1 (03:17):
Yeah, So I ask Alex the question you brought up
at the bottom of the Hour, Chuck.
Speaker 3 (03:22):
When I brought up the AI thing, you were like saying.
Speaker 5 (03:25):
Weren't they post It hasn't been that long ago that.
I mean, everybody was talking about a disclosure. If AI
is involved in advertising or social media posts or all
that it has to be made evident, and I have
not seen that happening yet a ball.
Speaker 2 (03:37):
I mean, at this point, they don't have to do it,
and that's the problem.
Speaker 4 (03:40):
And a lot of people say they don't care, you know,
if they feel a connection to it, they don't care
one way or the other.
Speaker 2 (03:44):
I'm kind of more on the.
Speaker 4 (03:45):
School of thought of like, if it's fake, they should
tell you it's fake.
Speaker 2 (03:49):
But the advertising wise, right now, they can do whatever
they want.
Speaker 1 (03:54):
So companies are starting to push back against the use
of AI. I feel like, you know, I don't know,
it depends on how much.
Speaker 3 (04:01):
You pay attention.
Speaker 1 (04:02):
There are a lot of people who go, yeah, really,
they're already put didn't this all just start? Well, it's
actually been going for quite a while, and I'm already
fed up with it. Just on a side note, I'll
be I'm scrolling through social media. I'm about to just
I'm about to light it all on fire. Because I
can't even. I'm getting to the point where I'm like, oh,
come on, that's a I like, and they started getting me.
(04:23):
And then now I'm pissed because I'm like, that doesn't
even it's not even close.
Speaker 3 (04:27):
You know, you can start kind of telling or whatever,
but what.
Speaker 4 (04:29):
There's other things you really can't tell that Yeah, I mean,
it looks so good that you're like, I can't imagine
that actually happened, but I can't care it's really or not,
you know, And how quickly it's advancing that it was
only two or three years ago that like everybody had
those melted off faces in a crowd and like had
eighteen fingers and everything, and you went, okay, that's AI.
But it's not that way anymore. So, you know, companies
(04:51):
are trying to figure out what they're gonna do. You
remember a few weeks ago when we were talking about
that actress, that the AI actress, that they're.
Speaker 2 (04:56):
Going, yeah, yeah, till.
Speaker 4 (04:59):
So till is in the works and figuring out what's
going to go on. But there are a lot of
companies using AI for advertising, a lot of local TV
and radio ads. The voices are AI now the production
on them is AI and guest genes started using AI
models and people got angry that they're saying that this
(05:20):
creates unrealistic standards of beauty because they can just put in,
you know, blonde woman wearing tight jeans and boom, you
got it. And when they did that, people were coming
out saying no way, and that all over social media
just doesn't.
Speaker 3 (05:33):
Make me want to buy anything.
Speaker 2 (05:35):
We want to look.
Speaker 6 (05:36):
At real people.
Speaker 4 (05:37):
And the company behind it said, well, we're not replacing humans,
We're just adding on to whatever advertising is, and that
it's okay, this is meant to.
Speaker 6 (05:46):
Just supplement and to add, you know, a new avenue
of marketing.
Speaker 4 (05:49):
But so now there are companies coming out today going
the other way and taking a stand and wanting to
make it clear that they will never use AI and
their advertising. That the clothing brand Air saying, we knew
it was time for us to take a clear stance
of real life and real people will always be the
foundation of our brand. Dove is coming out, Heineken is
coming out saying that they're always going to stay real.
(06:10):
Tash Walker is CEEO of a research company called Mixed Global,
and she says this all makes sense and now they
can come out and say, well, come to us, we
won't do that.
Speaker 6 (06:17):
It's just a distinctive point of view, and that really
draws people in because more than anything, what most consumers
really want is to feel connected and to see and
listen to human stories that are reflective of their own
life experiences.
Speaker 2 (06:30):
And that's the thing.
Speaker 4 (06:30):
So if you connect to it but you know it's
not real, do you care? And some people are saying
who cares? If it gets good enough where you can't
tell who cares? Whereas the other side, and I think
where I come down on is if it's not a
real human behind there and it's not supposed to be
a cartoon, then you do kind of care. But Heinikin
is poking fun at another a dating company that promoted
(06:53):
AI connections over human ones, and so they've got new
ad campaign saying the best way to make a friend
is over a beer, not over the the internet. But
Walker is saying, look, consumers are making their voices heard
right now.
Speaker 6 (07:04):
Ultimately, the point of advertising is to sell and the staff,
and so if consumers speak by making it really clear
that they might reject certain brands if they're using AI
in a way that doesn't speak to them, then brands
will listen to that.
Speaker 4 (07:18):
So I mean it's kind of just where is the
line right now? Of do consumers care? How far is
too far? If you're watching an AD or looking at
an AD that's totally computer generated and that's not a
real human but you think it is, does that go
beyond the line or does it matter? And companies are
figuring it out right now. But but now you got
some companies saying they will not do it.
Speaker 3 (07:37):
I got it. I know the girls that are like, well, I.
Speaker 1 (07:40):
Want to have some sort of a connection with you know,
and it takes the connection out of it. You say
to that girl, and I don't know that this is
going to happen, But should it lower prices? You're not
paying a model to have a so you're using AI.
You lower the prices, and the girl.
Speaker 2 (07:55):
Going it's no connection to it.
Speaker 3 (07:57):
You go, yeah, but it's lower.
Speaker 1 (07:58):
So the same genes we're paying for this price is
now thirty five percent.
Speaker 2 (08:04):
Cheaper, And then you really think the price is going
to come down.
Speaker 1 (08:06):
Well, and then that's the other question, because that's where
you could say to the company, well, okay, so you're
going to pass that savings on to us, right, no,
they go no, But then that's a would you say,
that's a legit argument though, to these companies, you go,
your your bottom line.
Speaker 4 (08:22):
Is not where they are there to make a profit
right here, so they can make more by doing this.
Speaker 5 (08:26):
Yeah, that's what they think about. We've we've talked many
times about you know, I shop at Kroger grocery store.
But when's the last time you saw an actor in
a Croger grocery.
Speaker 2 (08:34):
Store animated cacharacters.
Speaker 5 (08:36):
Yeah, they used to animated, and it's probably a computer
generated voice over for all I know. They've taken away
all the real stuff. If it's just an image a
woman in jeans or something, Honestly, I don't care. If
it's somebody speaking, expressing a point of view, or trying
to convince me to something, that's another matter. I want
(08:56):
to know I'm interacting with with a computer chip at
that point. But if it's just you know, it's no
different than a mannequin in a department store as far
as I'm concerned.
Speaker 4 (09:04):
Do you care like the Internet ads that are out there,
most of them are now AI voices that are over there.
Speaker 5 (09:08):
Yes, absolutely, you don't like that. I don't like those
at all, just because they take money from me.
Speaker 1 (09:13):
They do they I mean, think about it. They cut
into what we do. It's like supplemental income. Absolutely for sure, man,
Alex Stone, have you seen it? Very interesting, Alex, very interesting.
We appreciate it.
Speaker 2 (09:25):
Thank you, okay, Ai Blazer, have a good.
Speaker 3 (09:27):
Day, all right, see you.
Speaker 1 (09:29):
No, I'm one hundred percent real, trust me, all right,
Thanks dude,
Let's bring in Alex Stone, ABC News. Alex, I was
your ears are burning over the weekend.
Speaker 2 (00:05):
Oh yeah.
Speaker 1 (00:05):
I did end up mentioning you because my daughter brought
up She's like, you know whatever, I'm able to I'm
moving to California. And I was like, say what, yeah,
come on out. Well I told her, I go say
what and she's like, uh, you know, I go. You
know you can get away from me and your mother.
You don't have to go all the way to California.
I mean that's you could just I don't know, moved
(00:26):
to Cincinnati or something.
Speaker 2 (00:28):
Hanging by the pool all day.
Speaker 3 (00:29):
No, no, you know no.
Speaker 1 (00:31):
So what I said to her was, I go, let
me tell you a little story. I got a friend
who lives there in LA His name is Alex Stone.
He works to know he works for ABC News maybe
And she's like, oh, yeah, I've heard you talk to
him on the air. I go yeah, and I go
yeah some of the time I've brought him on the
air before. And then said, well, I know, you guys
(00:53):
just had an earthquake or is everything okay? And you're
like it doesn't even really, I mean, you guys. To
get to a point, I told her. I said, can
you imagine, if you like, she's lived here her whole life,
She's never I said.
Speaker 2 (01:07):
You want to love it?
Speaker 3 (01:08):
I said, you want to come?
Speaker 1 (01:10):
I said, you want to talk about the feeling of
helplessness when you're standing there and the earth is moving
under your feet, you know, and you can't do anything
to escape it, and it's happening right there.
Speaker 3 (01:23):
I go that often. Well, yeah, but you know what
a few times a year is too often?
Speaker 1 (01:28):
If you ask me out, Yeah, well, it's a trade off, right,
I guess.
Speaker 4 (01:33):
I mean, I guess for the beautiful Pacific. Yeah, although
it's going to be uh like this week.
Speaker 3 (01:40):
What are you serious?
Speaker 2 (01:42):
Yeah?
Speaker 3 (01:42):
Yeah, oh man, global warming.
Speaker 5 (01:44):
Welcome to California, where even the rain is made of sunshine.
Speaker 2 (01:48):
That's right.
Speaker 5 (01:49):
Every drink is orange juice.
Speaker 2 (01:53):
That's what I'm thinking of when you said that. And
I'm not even playing it.
Speaker 1 (01:55):
But I that's why I said it just to Zach
is right on deck.
Speaker 3 (02:00):
Yeah, he's on it. He is on it, that guy.
I'm telling you, he's paying attention.
Speaker 4 (02:04):
So well, when you're ready to start looking for apartments
with her, you let me know, yes, and yeah, how old.
Speaker 1 (02:10):
Is she she's going to be twenty in January, so
it's done, all right, No it's not. And no, because
she doesn't have a degree and or a profession yet.
Speaker 4 (02:22):
So plenty of colleges out here, UCLA USC ninety five
thousand dollars a year.
Speaker 3 (02:27):
Right, Oh, I'm right on her.
Speaker 5 (02:29):
Perfect a nice little studio apartment in Burbank for like
four thousand a month.
Speaker 2 (02:33):
That's right.
Speaker 3 (02:33):
What that's it?
Speaker 1 (02:35):
Well, I ninety five thousand a year. I'm going to
send one of her friends and pay for her too.
Speaker 3 (02:40):
That's cheap.
Speaker 2 (02:40):
Why not?
Speaker 3 (02:41):
Geez, I'm right on that man.
Speaker 2 (02:44):
No problems.
Speaker 3 (02:46):
Yeah, I'll have to.
Speaker 1 (02:49):
I'll have to, Uh, if she starts getting serious about it,
I'll go, all right, and I'll have to fly out
there with you.
Speaker 3 (02:55):
And then maybe we'll arrange some sort of.
Speaker 4 (02:57):
Of Disneyland and then every weekend we go down there.
I'll see and check in on her.
Speaker 5 (03:02):
Fly her in the Dumbo ride, you fly her into
Butte and you tell her this is Los Angeles.
Speaker 1 (03:08):
Butte Montana. Show yet the ocean's that way. You just squint,
can't you see it over there?
Speaker 3 (03:15):
Yeah? Anyway?
Speaker 1 (03:17):
Yeah, So I ask Alex the question you brought up
at the bottom of the Hour, Chuck.
Speaker 3 (03:22):
When I brought up the AI thing, you were like saying.
Speaker 5 (03:25):
Weren't they post It hasn't been that long ago that.
I mean, everybody was talking about a disclosure. If AI
is involved in advertising or social media posts or all
that it has to be made evident, and I have
not seen that happening yet a ball.
Speaker 2 (03:37):
I mean, at this point, they don't have to do it,
and that's the problem.
Speaker 4 (03:40):
And a lot of people say they don't care, you know,
if they feel a connection to it, they don't care
one way or the other.
Speaker 2 (03:44):
I'm kind of more on the.
Speaker 4 (03:45):
School of thought of like, if it's fake, they should
tell you it's fake.
Speaker 2 (03:49):
But the advertising wise, right now, they can do whatever
they want.
Speaker 1 (03:54):
So companies are starting to push back against the use
of AI. I feel like, you know, I don't know,
it depends on how much.
Speaker 3 (04:01):
You pay attention.
Speaker 1 (04:02):
There are a lot of people who go, yeah, really,
they're already put didn't this all just start? Well, it's
actually been going for quite a while, and I'm already
fed up with it. Just on a side note, I'll
be I'm scrolling through social media. I'm about to just
I'm about to light it all on fire. Because I
can't even. I'm getting to the point where I'm like, oh,
come on, that's a I like, and they started getting me.
(04:23):
And then now I'm pissed because I'm like, that doesn't
even it's not even close.
Speaker 3 (04:27):
You know, you can start kind of telling or whatever,
but what.
Speaker 4 (04:29):
There's other things you really can't tell that Yeah, I mean,
it looks so good that you're like, I can't imagine
that actually happened, but I can't care it's really or not,
you know, And how quickly it's advancing that it was
only two or three years ago that like everybody had
those melted off faces in a crowd and like had
eighteen fingers and everything, and you went, okay, that's AI.
But it's not that way anymore. So, you know, companies
(04:51):
are trying to figure out what they're gonna do. You
remember a few weeks ago when we were talking about
that actress, that the AI actress, that they're.
Speaker 2 (04:56):
Going, yeah, yeah, till.
Speaker 4 (04:59):
So till is in the works and figuring out what's
going to go on. But there are a lot of
companies using AI for advertising, a lot of local TV
and radio ads. The voices are AI now the production
on them is AI and guest genes started using AI
models and people got angry that they're saying that this
(05:20):
creates unrealistic standards of beauty because they can just put in,
you know, blonde woman wearing tight jeans and boom, you
got it. And when they did that, people were coming
out saying no way, and that all over social media
just doesn't.
Speaker 3 (05:33):
Make me want to buy anything.
Speaker 2 (05:35):
We want to look.
Speaker 6 (05:36):
At real people.
Speaker 4 (05:37):
And the company behind it said, well, we're not replacing humans,
We're just adding on to whatever advertising is, and that
it's okay, this is meant to.
Speaker 6 (05:46):
Just supplement and to add, you know, a new avenue
of marketing.
Speaker 4 (05:49):
But so now there are companies coming out today going
the other way and taking a stand and wanting to
make it clear that they will never use AI and
their advertising. That the clothing brand Air saying, we knew
it was time for us to take a clear stance
of real life and real people will always be the
foundation of our brand. Dove is coming out, Heineken is
coming out saying that they're always going to stay real.
(06:10):
Tash Walker is CEEO of a research company called Mixed Global,
and she says this all makes sense and now they
can come out and say, well, come to us, we
won't do that.
Speaker 6 (06:17):
It's just a distinctive point of view, and that really
draws people in because more than anything, what most consumers
really want is to feel connected and to see and
listen to human stories that are reflective of their own
life experiences.
Speaker 2 (06:30):
And that's the thing.
Speaker 4 (06:30):
So if you connect to it but you know it's
not real, do you care? And some people are saying
who cares? If it gets good enough where you can't
tell who cares? Whereas the other side, and I think
where I come down on is if it's not a
real human behind there and it's not supposed to be
a cartoon, then you do kind of care. But Heinikin
is poking fun at another a dating company that promoted
(06:53):
AI connections over human ones, and so they've got new
ad campaign saying the best way to make a friend
is over a beer, not over the the internet. But
Walker is saying, look, consumers are making their voices heard
right now.
Speaker 6 (07:04):
Ultimately, the point of advertising is to sell and the staff,
and so if consumers speak by making it really clear
that they might reject certain brands if they're using AI
in a way that doesn't speak to them, then brands
will listen to that.
Speaker 4 (07:18):
So I mean it's kind of just where is the
line right now? Of do consumers care? How far is
too far? If you're watching an AD or looking at
an AD that's totally computer generated and that's not a
real human but you think it is, does that go
beyond the line or does it matter? And companies are
figuring it out right now. But but now you got
some companies saying they will not do it.
Speaker 3 (07:37):
I got it. I know the girls that are like, well, I.
Speaker 1 (07:40):
Want to have some sort of a connection with you know,
and it takes the connection out of it. You say
to that girl, and I don't know that this is
going to happen, But should it lower prices? You're not
paying a model to have a so you're using AI.
You lower the prices, and the girl.
Speaker 2 (07:55):
Going it's no connection to it.
Speaker 3 (07:57):
You go, yeah, but it's lower.
Speaker 1 (07:58):
So the same genes we're paying for this price is
now thirty five percent.
Speaker 2 (08:04):
Cheaper, And then you really think the price is going
to come down.
Speaker 1 (08:06):
Well, and then that's the other question, because that's where
you could say to the company, well, okay, so you're
going to pass that savings on to us, right, no,
they go no, But then that's a would you say,
that's a legit argument though, to these companies, you go,
your your bottom line.
Speaker 4 (08:22):
Is not where they are there to make a profit
right here, so they can make more by doing this.
Speaker 5 (08:26):
Yeah, that's what they think about. We've we've talked many
times about you know, I shop at Kroger grocery store.
But when's the last time you saw an actor in
a Croger grocery.
Speaker 2 (08:34):
Store animated cacharacters.
Speaker 5 (08:36):
Yeah, they used to animated, and it's probably a computer
generated voice over for all I know. They've taken away
all the real stuff. If it's just an image a
woman in jeans or something, Honestly, I don't care. If
it's somebody speaking, expressing a point of view, or trying
to convince me to something, that's another matter. I want
(08:56):
to know I'm interacting with with a computer chip at
that point. But if it's just you know, it's no
different than a mannequin in a department store as far
as I'm concerned.
Speaker 4 (09:04):
Do you care like the Internet ads that are out there,
most of them are now AI voices that are over there.
Speaker 5 (09:08):
Yes, absolutely, you don't like that. I don't like those
at all, just because they take money from me.
Speaker 1 (09:13):
They do they I mean, think about it. They cut
into what we do. It's like supplemental income. Absolutely for sure, man,
Alex Stone, have you seen it? Very interesting, Alex, very interesting.
We appreciate it.
Speaker 2 (09:25):
Thank you, okay, Ai Blazer, have a good.
Speaker 3 (09:27):
Day, all right, see you.
Speaker 1 (09:29):
No, I'm one hundred percent real, trust me, all right,
Thanks dude,
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!