October 30, 2025 • 51 mins
In this week’s episode of Earn Your Leisure, we sit down with Live Alkaline Water, the first Black-owned bottled water company in Walmart, to uncover how two brothers turned a 400-year-old natural spring into a multi-million dollar business. 💧 From meeting EYL at a networking event to becoming the official water sponsor for Invest Fest, their story is a masterclass in execution, strategy, and turning opportunity into ownership. We break down the step-by-step process of bottling water, how they secured their first major deal, and what it really takes to build trust and partnerships that last. We also dive deep into the $300 billion bottled water industry, the science behind alkaline water, why glass bottles are superior, and how LiveAlkalineNC plans to scale globally while staying rooted in family and community legacy. If you believe in faith, business, and legacy — this episode will inspire you to start where you are and build something everlasting. 🌍 #EarnYourLeisure #LiveAlkalineNC #InvestFest #BlackOwnedBusiness #Entrepreneurship #FinancialFreedom #WaterIndustry #EYL #Networking #BusinessGrowth #Ownership #Legacy #WealthBuilding #Motivation #InvestInYourself
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
All right, guys, welcome back, E y L. We got
a special episode. We're gonna be talking about the most
essential thing in this world, which is later.
Speaker 2 (00:09):
That's a fact.
Speaker 1 (00:10):
Man can't survive with our water. You can survive without
food for a certain maria of time, but it's gonna
be difficult.
Speaker 3 (00:15):
If body needs water. The world needs water seventy percent
of the plant. This water sure an essential necessity for sure.
Speaker 1 (00:22):
Brad Simmons and Terrence Walker, they have a company called
Live Alkaline Water. This is actually it right here. Yeah.
Speaker 2 (00:29):
Yeah, if you can.
Speaker 1 (00:30):
See glass bottle beat a glass for sure. So we're
gonna know, we're gonna be talking about it. You know,
it's an interesting journey as far as investmentst you guys
with a water sponsor for VIP Night this year.
Speaker 4 (00:45):
That was important, Yes, sir, important man. Look Wenna, we're
gonna talk about it.
Speaker 1 (00:49):
You know.
Speaker 4 (00:50):
But nah, that was an honor.
Speaker 5 (00:51):
We grateful to even be brought into the fold because originally,
matter of fact, I ran into y'all and Charlotte y'all
did the ventish all it and that's where from Charlotte,
we were from North Carolina, from down East Carolina, kind
of close to Wilmington, from Women to Anslo County, and
I ended up at A and T and that's how
(01:12):
I ended up start playing the field in that region.
So Charlotte only an hour away, hour and a half away,
So when I found out y'all was coming, it was
a no brainer. Pulled right up, pocket full of business cars,
got me a couple of waters in the tuck just
in case I get to y'all, and.
Speaker 4 (01:28):
I ended up connecting with y'all.
Speaker 5 (01:29):
Y'all was getting up out of there at the end,
and I just stopped you real quick, yo.
Speaker 4 (01:34):
We got the water.
Speaker 5 (01:34):
We're trying to be the water sponsor, and we're just
trying to connect and see how we can bring our
resource and value to the investments. And then that next
Monday market, Mondays or something y'all, you know, doing y'all thing,
and then you get to everybody to do aventis.
Speaker 4 (01:50):
Charlotte was great and all of that.
Speaker 5 (01:52):
We was making good connections and all that, but certain
people that was coming a little you know, sideways a
little bit. But it was just one brother. He came
with the water with an offering and bringing value and
that's how y'all need to move.
Speaker 4 (02:06):
I was like, oh that's me about me, okay.
Speaker 5 (02:09):
Respect And a lot of what we've been doing is
being like trial and error. We haven't necessarily seen no
one build no multimillion dollar corporation.
Speaker 4 (02:16):
So we just be following the soul.
Speaker 5 (02:18):
That's our nonprofit Soul Society, but it's really the lifestyle.
Speaker 4 (02:22):
We follow the soul.
Speaker 5 (02:23):
So that connection and to wrap that up, I'm sending
the emails. I ended up getting the zoom that year
with one of the representatives, and it was an astronomical
number that they asked for for us. It was like,
you can pay and then I'm like and get the
(02:44):
water away. I'm like, nah, we ain't gonna make it
this time. But I ended up coming just to be
a participant. Matter of fact, I got locked in with
Keys to do his VIP experience and whatnot. And ultimately
fast forward the next year, I was still this past year,
I was still thinking about the astronomical number that I
(03:05):
wasn't gonna have you feel me, And it took a
little bit of time, but whatever time, the stars aligned.
Speaker 4 (03:11):
I came up on your website and I seen the email.
Speaker 5 (03:15):
I'm like, all right, let me just shoot the shot again.
See what to do, I'm shoot my shot, you hear me?
And next thing I know, they was like, look we're
in there, no astronomical.
Speaker 1 (03:25):
Number, just playing the water.
Speaker 4 (03:28):
And I'm like, we got the water, easy money.
Speaker 5 (03:31):
And this the last thing by the time I talked
to that was probably the brother ab and they were
saying like, okay, we need about two thousand bottles of water.
I'm like, we got that easy, got off the phone,
started calculating, ooh.
Speaker 4 (03:48):
That's how much. Okay. Nonetheless, we're not stopping.
Speaker 5 (03:52):
And then as we was trying to get what we
needed to fulfill that two thousand bottles and all of that,
it was getting close and we was like, I don't know.
Speaker 4 (04:03):
How we're gonna do it. You feel me? And I
put a couple of call to actions out to our audience.
Speaker 5 (04:08):
But then the last one matter fact, I know the
people that watch the Pie know about net thirty. So
in net thirties you get a chance to get your
product with thirty days to pay. So I'm lining up
everything to get the bottles and everything lined up, and
they told me I had thirty days to pay, but
(04:28):
then it was coming up like two days out, like
oh nah, you actually don't it ain't all the ways situated.
You gotta pay what you thought you had thirty days
to pay. You gotta pay that in like two days.
I ain't no how I was gonna do it, but
I put the call to action out there defense.
Speaker 4 (04:46):
I'm telling you, I put a call to action.
Speaker 5 (04:47):
I made it playing and straight vulnerable, and within the
hour I had like six hundred dollars in our crowdfund campaign.
By the end of the day, we had like eight hundred,
and by the end of about three days, we raised
like fifteen hundred dollars.
Speaker 4 (05:04):
And that is what made sure we could fulfill the duties.
Speaker 5 (05:09):
And y'all would never know, you know, it's just everything
happened smooth and present it smooth, and it was a
great experience, you know, but it was a great journey
that you know, we had to build some thicker skin
and big it up real quick.
Speaker 3 (05:21):
So yeah, much appreciated. It was definitely a warm night,
Yeah sure, so I was actually under the weather. So
the only thing I did have was your water, and
I was like, this is it. I can't do anything else.
But you know, a lot of times people underestimate that,
especially when you're having a good time and then you
obviously have alcohol. They forget the most important component exists.
(05:42):
It's something that he always walks around with, like a
bottle of water. This in case, and it was like,
as I got older, I understood, like I got a hydride,
I got a hydrate. Most people don't even realize that
even when you're drinking water, sometimes you still can be deydred.
So this is going to be a powerful episode because
I'm starting to learn a lot about more about this
is my personal body, how it reaction, the impact that
water has on it.
Speaker 1 (06:04):
Also, I wanted to just piggyback on that because it
is a good story as far as how the network properly.
And the reason why that was perfect time and when
you came up to me was because of that year
before we ran out of water and it was like
one hundred degrees. It was a heat wave, so it
was super hot and that was a major issue where
(06:25):
we didn't have enough water. So going into the next year,
Vip night that was one of the main things he
was like, we got to make sure we have enough water.
So when you came and you're like, yo, I got
the water d value, you had a value added, it
made sense. I'm like, all right, yeah, that that's a
perfect alignment of what we actually needed. So for people
out there that's looking to network, you didn't even know that.
(06:47):
But I'm just saying, like, see where you can add value.
So I always say see where you can add value, right,
and don't necessarily make it about you, like the Lord reciprocity.
You're gonna get your blessings later on. But it's like
you came and you had a value add offer that
made sense and we needed it, and now we're here
for sure, luck.
Speaker 6 (07:08):
We got a chance to see how much it was needed.
We pulled up to the VP night and you know,
we were looking for where the water was placed and
we didn't see a place. So we were like all right,
and somebody was like they got to go to the
bar and ask for it. So we're like all right,
you know, and nobody's going to the bar and asking
for water because it's open bar, everybody getting lit. So
we're like, all right, we're gonna figure this out. And
(07:30):
Bessie from Cocos Cookies, you know, she's one of they
all sponsors, that's the homegirl.
Speaker 2 (07:33):
She from Carolina.
Speaker 6 (07:36):
She was there and she had a booth set up
and we were like, hmm, okay, so how we gonna
make sure people get this water? Because they drinking, they
ain't gonna ask for it. So Brother was like, I
think we're about to go get the water and just
start passing it out.
Speaker 2 (07:47):
Nah.
Speaker 5 (07:48):
Look, so I hit my couple points of contact, like
we won't really see the presence and activation in here.
Speaker 4 (07:54):
They're like, nah, it's cool, We're gonna get it together.
Speaker 5 (07:57):
Next thing I know, I seen like three girls making
handfuls of water and I'm like, they must be going
to the green room or something like that.
Speaker 4 (08:04):
So I fall right in line and follow them.
Speaker 5 (08:06):
Next thing I know, I see where we had all
the water when we had brought it and loaded in
the day before, and that joint was still stacked up,
and I'm like the event coming close to an end.
I'm like, ain't no way were leaving here without people
getting this water and knowing we was here.
Speaker 4 (08:22):
And I just went back to.
Speaker 6 (08:24):
The bar and like I get a phone call and
Bro like meet me at the front door right now.
Speaker 2 (08:29):
I'm like, all right, bet after.
Speaker 5 (08:31):
Me being backstage for forty five minutes and whatnot, I'm
getting like the bartend I'm the water sponsor got the
water shirt on, let me get one of those boxes,
like all right, sure, And I couldn't even get nowhere.
Speaker 4 (08:42):
I'm passing out the water like, oh, thank you, thank you.
I need it. I needed it.
Speaker 5 (08:46):
So were so many people that were appreciative of that water.
It was so many people that was like lifted by
that water that night, you know, so I know they
felt the presence. We already giving good love and energy.
So by the time I flooded the backstage. Look when
I first went back there, it was real scarce. By
the time I love it was live alkalon water all
(09:06):
through the that state. And I got to the front
and we flooded the front area two and ran through
all that stack of water. And the people really received
it and appreciated it and needed it.
Speaker 1 (09:19):
So how did we get here? You guys have a
family water supply. Yeah, so how does this happen?
Speaker 5 (09:25):
We're in connection with the family. So foundation is twenty fifteen.
Me and my brother started out organization Soul Society. Initially,
the idea was sold Academy because as I evolved, I
realized the importance of the education system. When I left
high school and went to college at A and T
and I was going for computer technology. But matter of fact,
(09:48):
in high school, we'll do the career analysis test and
they will spit out all your recommended jobs. I just
scroll down to the end at the salary. So I
see technology as a good bubbling field and you can
maybe get an entry at one hundred K or something
like that. But I had that first semester in college,
I had like three computer classes, and I realized I
was not about to be at no computer desk for
(10:08):
the next twenty thirty years. But I had this African
American Experience class, and it taught me all these deeper
parts about our history and who we are, what we overcame,
who we were before we were colonized, before we were
in slave and I started to see more worth and
value on myself during the time, I was going through
a depression, not seeing no worth of value on myself.
So I realized how that empowered me. And then that
(10:31):
second semester, I had a sociology class and another class
that I had to read The Miseducation of a Negro,
And at that point I realized, this is by design.
Our conditions are by design, and I can't just free
myself for these conditions and not turn back, you know.
And another part of that depression was wanting to go back.
(10:52):
But I realized, I can't go back in time, but
I can reach back and put the younger kids on
the information that I wish I would have had when
I was younger. But so it started at Soul Academy
as the organization, and that evolved to Soul Society the
deeple We learned about knowledge and self and the fact
that we need our own.
Speaker 4 (11:09):
Community for these kids to dwell in.
Speaker 5 (11:11):
And then fast forward from twenty fifteen to twenty twenty
of us five years pushing.
Speaker 4 (11:17):
The idea of one day we're going to have some land.
Speaker 5 (11:21):
In twenty twenty, it was like, we need that now,
and I promise you when the mentality shifted from one
day till we need it now, in like a month,
we found ourselves on this land because I just started
to reach out to my network post on Facebook, who
the local farmers, all the centrals being brought off the shelves.
You can have a million dollars at that point in time,
(11:43):
it might not be able to buy no good clean
water at the time. So I just started to reach
out to who the local farmers. So it's not just
about us getting our own one day. It was about
who has it now that we can help and learn from.
So we made the connection. I went to the land,
we did the tour. I tried the water for the
first time and it.
Speaker 4 (12:03):
Was like, I promise you this spring water. This is
spring water.
Speaker 5 (12:08):
So right outside of Winston Salem in yeah Canville, it's
a little town called yah Canville, and this is an
indigenous family, Black indigenous family. So they got records of
having the land for over four hundred years. So it's
like straight sacred land, rich crystal mineral based land, so
it's naturally mineralizing in Alkalina in the water. So from there,
I took a couple months to study and figure out
(12:30):
how to express the.
Speaker 4 (12:31):
Value of the water.
Speaker 5 (12:33):
And by the time it was like I had like
seven dollars of my name. Matter of fact, I just
hit a win maybe a month before, just dealing with
the stock options for the first time. I took that
first pandemic check. I put some pay some bills, and
the rest I put on some stocks and a couple options,
and I was about to cash out my portfolio and
(12:55):
I was like, all right, I just bought some food
for the crib, got a roof over my head, got
some I don't need to panic right immediately, and I
promise you that next day, after I was about to
cash out my whole portfolio, my stock was up like
eight hundred percent, you know, and then that next day
was up like a thousand and I man, I probably
(13:17):
made like twenty five hundred off the stock options that week,
so that bought me like another month. Fast forward, I'm
back down to a few dollars in my name, and
I spent some of my last money on gas food,
and I took some of that gas and went to
the land to just give my labor. I ain't asked
what I'm gonna get what I'm nah, I just went
(13:38):
and helped them. They had two two thousand gallon orders
that week. I just helped package up, load up, and
by that second day they gave me twenty gallons. And
I'm on the way home thinking I got something like,
how I'm gonna get these twenty gallons off. By the
time I got home, I took a couple of news
clips we had from being the first black On Water
company to get into the walmarts, and I reposted them
(14:02):
joints them twenty gallons were sold in like an hour.
Speaker 3 (14:05):
To hold a real quick because the family that's on
the land, are they processing this mineral water?
Speaker 4 (14:11):
Yeah, yeah, yeah they got we got the bottle in
on the land.
Speaker 5 (14:13):
But then right like twenty minutes from the land, we
got like a mass production factory.
Speaker 3 (14:17):
Got you got you so yeah when you got there,
you were you saw that this was there, Yeah, and
you asked, how can I help be a part of it?
Speaker 1 (14:24):
Right?
Speaker 2 (14:24):
Got you? Got you?
Speaker 1 (14:25):
So your partners with them, Yeah, they had the water
up and running already. Yes, and you came in. You'd
be saying like I want to help out, I want
to add value.
Speaker 5 (14:32):
Yeah yeah, and initially as well, me and him were
we got our entity heavy energy. So we was coming
with the water under that umbrella. But it was like
a certain processing that it was taken. It was like
I need to jump off now.
Speaker 3 (14:46):
So y'all had a water, No, we had an idea
we actually.
Speaker 6 (14:50):
Before that we were when we were looking for the land. Yeah,
we had no idea or vision of water. We were
just thinking land somewhere where you can found from somewhere
where you can teach young people to be self sustaining
because as adults you sometimes got so many more responsibilities
that you don't have that time to put in. Get
to the land, there's water. I wasn't even thinking the water.
(15:11):
Water uppeared and it was like, oh, this is a
whole nother lane. And we began plotting and planning on
how we was gonna do this, this and that, and
it's like we don't got time to really try to
make it perfect. We got, but we got time to
make it happen right now. We got to get it
started right now. And man, it was so crazy because,
like he said, he came back with those twenty gallons,
got those things off, and in that process, I think
(15:36):
we were getting ready to move into a whole nother place.
Speaker 2 (15:39):
So who was it all?
Speaker 6 (15:40):
I think Black Dot had shouted the water out on
his podcast or something like that.
Speaker 5 (15:45):
Well Blue Pill did first, and that's how Black Dot
found out about it.
Speaker 6 (15:48):
So once once Black Dot, I had literally so I
built our website because before that, I'm a hip hop
artist as well, So before I went on tour and
had money to pay nobody to build the website, so
I had to figure it out myself. I just built
the site. So we already had a sit up. So
once I realized, like, all right, these orders about to
go crazy. We need to at least go ahead and
have somewhere where we ain't trying to contact and communicate
(16:11):
with people through the DMS, because they was killing My
man in the DM trying to get the water and
so I'm over here trying to figure out the shipping
he communicating with people.
Speaker 2 (16:19):
I'm like, all right, let's get this site up.
Speaker 6 (16:21):
Thank god we got the sight up, because by the
time it got the blue pil and then the black dot,
we in the middle of moving and all I know
is my man over here on the phone real heavy.
I'm like, Bron, we got boxes that need to be
moved in. But the orders coming in so crazy that
Bro just locked in like yo and communicating with this
person and sending them to the site. So it just
(16:41):
went crazy from there, you know, not even thinking about
the water. But the thing for me was that proper
preparation prevents poor performance. We had the sight up, we
were ready, so we had a space to be able
to send people to capture all that, and it was
still a little overwhelming, But if we didn't have that
particular thing already in place.
Speaker 1 (16:59):
Through the family that owns the land. Right, did they
have the brand already? Yeah, Yeah, they had the Live
Alkaline Water brand, right, it just needed more promotion.
Speaker 5 (17:11):
Yeah, it needed some young lady. It was like a
charge that elder, but he's in his fifties. He built
the foundation and he constantly working on the actual land.
So all the ambassadorship running around traveling.
Speaker 6 (17:27):
We were already used to doing that because right before
the pandemic, before we got to the water, I was
in the middle of a tour, a sold out tour
at that so we were already traveling the country.
Speaker 2 (17:36):
While we were doing music. We had the program.
Speaker 4 (17:38):
What's his name, chief? Yeah, Chief Robert McCrae.
Speaker 1 (17:41):
So how do you approach him? Like, how does that work?
Like how do you approach him and say, look, I
want to be a partner. I think I could add
value And how does what made him buy into that?
Speaker 2 (17:52):
He just gave his time.
Speaker 5 (17:53):
So, like I said, initially I made a connection and
he was kind of opening it up to some opportunity
for some of the youth. And he went through a
few iterations of young groups coming through. But ultimately, like
I said, when I came back and just dedicated them
two days. They gave me the twenty gallons and seeing
how fast it moved. And by the time, like I said, them,
(18:13):
twenty gallons were sold an hour away from that first post.
Speaker 4 (18:17):
By the time I got back to.
Speaker 5 (18:18):
The land, I'm like, however much water I can fit
in this car, little black toil to Corolla, I need it.
And we got eighty gallons in there. They were sold
in three days and the rest was history. So you've
just seen the work.
Speaker 1 (18:30):
And the results. Once the plug got the work off,
That's what I said.
Speaker 2 (18:32):
You got, you got the work. You came back.
Speaker 3 (18:34):
I need to react everything I can fit. Yeah, So
I mean, how how is his chief? And we just
came on chief and out?
Speaker 2 (18:41):
How is cheap? The first time you come back, like,
what's his reaction?
Speaker 3 (18:46):
Right, because he's looking at it like, you know, this
thing is kind of moved slow it come y'all with
this marketing plan, this grit, this hustle. Yeah, he moved
that word quick. You need to reap. How is he
reacting to this?
Speaker 2 (18:56):
Well?
Speaker 5 (18:57):
To put respect on it, he was doing well for him.
But when it comes to community building and nation building,
it's way more untapped potential, you know, so I was
dealing with one of his partners that he had connected
me with to run through and from there it just
went from connecting with him to like, nah, directly connect
(19:18):
with me and from there we just continue to build
week in week out.
Speaker 4 (19:22):
Like we about action.
Speaker 5 (19:23):
So it's like our work, our energy always speak for itself.
So it just been an evolving relationship. The further we
got into our grind, the more results we brought back,
the more leeway. Like we got hundreds of acres that
at this point, he like, do y'all you feel me out?
Speaker 6 (19:40):
Well, it wasn't a matter of trying to sell ourselves.
It was a matter of action. When you see it,
you don't got to try to believe it, you know it.
Speaker 1 (19:48):
Yeah, So break this down. What's the science behind this
alkaline this spring water, this tap water, and its alkaline water.
I hear everybody's got their own opinion about what's the best,
what's not good for you? So this is alkaline water. Yeah,
explain the different variations of water.
Speaker 5 (20:06):
Yeah, So generally speaking, even more important than it being
alkaline water is the fact that it's coming from a
living source. So you got a lot of alkaline waters
that a lot of times it's tap water that they
run through an artificial induced process to make it alkaline.
This is from a natural living spring where rich crystal
mineral based land, so it's got that life source in it,
(20:27):
packed with living minerals versus synthetic or induced or brought
in minerals. You know, you can't beat gods very own.
So like I said, the first thing is from a
living source, so it's life in the bottle, and then
the second thing.
Speaker 4 (20:40):
Far as alkalinity goes.
Speaker 5 (20:42):
For those who don't know, it's based on the P
eight scale, So seven is neutral. Anything under seven is
a city. Above seven is alkaline. And at first I
assume the higher the alkalinity the better, but I come
to find out that you can get it too high.
Bodies usually resonate around seven seven point one, seven point two,
(21:04):
so you want something that's kind of close to your
body levels. So a lot of these waters you see
in stores nine, nine point five and all of that good,
it's too high, and that's usually an indicator that it's
artificially induced. So ours resonates around seven point five, which
is a good equalizer for your body.
Speaker 1 (21:23):
What's alkaline and spring water? Because spring is from a
natural source too. It's from a spring, right, yeah, yeah.
Speaker 5 (21:27):
Yeah, So any water source, the alkalinity or the acidity
is based on the pH. So a whale could be alkaline,
it could be a city. A spring could be alkaline,
it could be a city. The spring, though. The thing
that's great about the spring is it's a moving water source,
so it's got that connecting energy. It's got that energetic flow,
(21:48):
that electricity in it, you know, versus whales can be
good depending on the quality of the land in the water,
but it's still the spring is moving, so it's got
that electric energy.
Speaker 2 (22:00):
When you said that the pH.
Speaker 3 (22:01):
If the pH is too high in the alkaline water,
what are the effects because I was noticing there. I'll
drink some alkaline water and I've got to go to
the bathroom all the time. It's like there's no point
even drinking it. This is which I realized was making
me dehydrated. Yeah, because I would drink the water and
my body wouldn't retain it. Then I'll drink other water
and it's not the same effect. I'm actually retaining the water.
(22:22):
I'm feeling better. Is it because the pH level was
too high?
Speaker 2 (22:25):
Is that one of the.
Speaker 6 (22:26):
Part of it is it being too high batteries of alkaline,
you know, so I mean, you know you just electric
shocking your body, So think of you know what happened.
Now it's got to expel, you know what's not meant
to be there, whether it's the false minerals, whether it's
the pH being too high, because I mean it's good
for your hair, your skin, your eyes, right, but once
you get too high, same way with the cidity, it
begins to eat those things up.
Speaker 2 (22:47):
It begins to go backwards.
Speaker 6 (22:49):
So your body is naturally going to begin to reject
what isn't needed, what isn't supposed to be there. It's
gonna fight, so it's going to force you to get
it up out of there. But some of it is
gonna still stay. It's just gonna eat up inside. It's
gonna eat up your organs over time. So when you
see something that's alkaline nine point five, I would leave
it on the table. I would, Well, I'm going to
anyway because.
Speaker 2 (23:08):
We got live. But that's why it's called live.
Speaker 6 (23:10):
Because it's coming from a living source and it's moving
and you want something like that. So anything done with
the machines, like when people say they have them in
their houses. It's cool because I mean, it's better than
your tap. But to ingest it, I just wouldn't suggest
it because again you're gonna you're gonna reject it.
Speaker 3 (23:24):
Let's do it is really an artist every line I'm here,
I wouldn't suggest it to ingest it become natural something.
Speaker 2 (23:32):
Yeah, living source.
Speaker 1 (23:33):
Does this happen?
Speaker 2 (23:34):
All?
Speaker 1 (23:34):
Right? You have Do you just put the water from
the spring to the bottle? Does it have to get purified?
Speaker 2 (23:41):
Like?
Speaker 1 (23:41):
Is it a process that FDA requires to Absolutely?
Speaker 5 (23:45):
Yeah, we do the basic FDA filtrations and all of that.
But yeah, we definitely keep it to a minimum because
the water is naturally like you can drink it right
out of the spring. But we do go through the
processing for the legality these and the corporate lanes that
we push into as well. So and of course you
got your people that are what they call themselves what
(24:07):
the snobs and things like that. So to make sure
you know what's good for everybody, because you got some
people that want to take it home and test it theyselves.
Speaker 2 (24:14):
I encourage it.
Speaker 6 (24:15):
I just want you to record it and send me
that you know at the same time, So yeah, do that,
but we do that especially for that.
Speaker 3 (24:22):
The first thing we started that episode by saying, was
it be the glass. So talk about the importance of
having this in the class. I know we grew up.
It was like, there's other water brands that came in
those water bottles, and you recycle those water bottles, but
water surely shouldn't be kept in plastic.
Speaker 2 (24:36):
Yeah, talk about the important and.
Speaker 4 (24:37):
They are drinking out the hose and sing, let's be
let's be honest.
Speaker 2 (24:41):
We'll we talk about the same generation.
Speaker 4 (24:43):
Yeah, some of us, that's water we had.
Speaker 6 (24:46):
What you mean, well, when you get to those plastics,
so think about it, all right, So there's the BPA
free plastic, right you know, I mean whereas it's not
as soft. If you can crush your plastic, if you
can just get that thing in your hand and crush
it like that, it ain't no good for you because,
for one, you got the microfibers. That's going to be
in your water too. As the sun is penetrating that thing,
the plastic is also going to be able to begin
(25:07):
to melt into your water. So that's why you have
that different type of taste. We do also bottle in plastic,
but it's BPA free, you know, which is a more
cost affordable option, you know, for some of our audience,
glass is the way though, you know, I mean because
you don't have those fibers, you know, being and there's
other ways like we do also have like a can
option as well. Some people prefer like copper you know
(25:31):
as well for the energetic and magnetic feel of it.
But glass is really the way to go because you
don't have those fibers being bled into your water. Now
you do have to, you know, be specific with your
glass too, because you know, there's the lead you know
thing which I've just began to like get knowledge on
as well. But always suggesting the glass, especially for a
living water source, so you can.
Speaker 2 (25:51):
Keep that live and that's into it.
Speaker 5 (25:53):
And I would say as well, even with the plastic,
it's freshly bottled weekly, so like a lot of the
other bigger corporation it might be sitting in the warehouse
for three, four, five six months breaking down. So I
was just freshly bottled. It's not sitting.
Speaker 1 (26:08):
So what's some challenges as far as being like an
independent water brand as opposed to most waters. It's owned
by like three companies, right, and they kind of have
a monopoly on it. So being independent, what's some of
the challenges that you face.
Speaker 6 (26:23):
I think one of the challenges that I can think
of off top is, let's say, some of these other companies
who are million billion dollar companies, they getting their bottles
in mass quantities, so the cost of the bottles is cheaper.
So we're not getting them in those quantities, so we
are paying a different you know, price and working our
(26:43):
way into being able to get it in such a
mass weight that we are also able to bring the
price down even for the customer, you know, because while
the idea is to make money, it isn't to charge
astronomical numbers and things of that nature. Right, So that's
really one of the challenges at this moment, which is
coming to good challenge because we all continuing to increase,
you know. So it's like, all right, we got we
(27:05):
need two thousand bottles. We got to figure out how
we're gonna get that two thousand bottles quick and in mass.
But that was good to be able to call on community,
you know, with that as well. But that's one of
the challenges that I think of, right off top.
Speaker 3 (27:17):
What's the most cost intensive part, right if we have
the water, which is natural, is it the bottling is
it the trying to manufacture and export.
Speaker 5 (27:27):
It balances out between the actual bottles, the labor force,
and transportation. So initially, at first we was trying to
go everywhere. We're trying to be you know, worldwide, nationwide.
But the more we learn, the more it was like, no,
we need to hone in on our backyard right here.
And I'm doing certain numbers, like I think it was
(27:49):
like a study in twenty nineteen said American spending average
of ten dollars per month on bottle water. And then
I'm doing my you know, looking up the census numbers
and whatnot, and I'm seeing right here in the account
in not even the state, the county we in, it's
over a million people, just black people.
Speaker 4 (28:05):
It's over two hundred thousand.
Speaker 5 (28:07):
So I'm like, ten dollars per month, that's two million
dollars monthly right in this county. It's a million of
us in the state, that's ten million dollars monthly that
we just as a community value to the water company,
the water industry. So at that point it was like,
rather than spending time and energy that we going other
(28:27):
places let's double down right here, you know, so we
heavily concentrated on North Carolina, South Carolina, Atlanta, surrounding areas
Florida and Virginia and DC so basically the Southeast America.
Instead of trying to be everywhere, we're just trying to
hone in on our backyard.
Speaker 6 (28:46):
With him saying that, it makes me think of another
one of our challenges, which is shipping. So we're good
in our area, but after something like this today or
at the other places we've been, you're gonna have people
in Cali, Portland, Maine, and that ship in cost because
I mean it's thirty five thirty four pounds per case,
you know, of the water, so to send that de Cali,
(29:07):
you know, that's fifty dollars in shipping if they want
to pay it.
Speaker 2 (29:11):
You know.
Speaker 6 (29:11):
Now, of course we want to be able to you know,
get it to everybody, but just trying to figure out that,
you know, in the same way that one of these
other companies like an Amazon has a warehouse in these
other places, and figuring out how to wearhouse and these
other places so that we can set up distributors that
can handle shipping and things like that, and these other places.
But it's a challenge, but it's still one of those
(29:32):
good challenges of like, all right, they want it out there,
we really need to figure out how to get it
out there at a cost efficient price.
Speaker 3 (29:38):
As you said the logistics that makes a lot of sense.
I was thinking when you talked about this is a
living product, right, obviously, is there life expectancy of how
long the spring will be running or because I know
we've had a water episode before and they were trying
to how long that they expected that spring to be
live and functioning. Is there a study on that one
for y'all?
Speaker 5 (29:58):
So generally we know it it's like four major water
veins that flow into this spring. So to be honest,
like the whole state will probably be at a state
of emergency for water before we would be, you know,
because as long as it's raining, like it would have
to be a serious sahard desert drought or something like that.
(30:18):
But long as it's raining, it's constant flow of this
natural system that's refueling itself.
Speaker 6 (30:25):
It's coming from what like eight hundred feet on the
ground they did the sonic Yeah, yeah, yeah, so yeah,
they'd have to drain the earth.
Speaker 5 (30:31):
Yeah, it's on the foothills of the mountains of western
North Carolina, so it's like a lot of waters being
concentrated to perfect that's perfect.
Speaker 1 (30:38):
So how did he get how did the owner, how
did he originally acquire the land?
Speaker 5 (30:42):
So, I mean so far back we don't even really know,
but it was an indigenous family there, so they.
Speaker 1 (30:48):
Literally got nobody ever took it.
Speaker 5 (30:50):
So he said it was originally like six thousand acres
that they were occupying, and it's down to some few
hundred a thousand or something, you know. So yeah, it
has been different chunks being taken out, you know, but
at this point it's been this thousand that's been maintained
and there's been generations that it went dormant, but he
(31:12):
came back rebirthed the life into it. But yeah, at
this point, this corner that we maintain and now they've
had far back as they know, you know, over four
hundred years.
Speaker 3 (31:23):
Yeah, So one of the things with logistics is you
got to get partnerships. And see the first black owned
water company to be inside of Walmart. How did this
relationship come about? How did y'all force it that, how
y'all maintaining that.
Speaker 5 (31:36):
So that was right before we connected with the actual
land and the CEO running it. But he said his
actual goal was to use that as a launching pad
for validation for certain people and for that promo, but
he kept it limited to a few in Florida because
his real goal was to keep it grassroots and deal
directly with the people. You know, so we are real
(31:59):
big on to direct the consumer, although we do do
deals in partnerships with stores and different businesses, but just
for example, in the lane we in and what we're
doing with it wouldn't even be needed if he went
nationwide with Walmart, they would have just been him and
Walmart making all the money. So saluting him, but yeah,
he's created a blessing of a lane for a lot
(32:20):
of young entrepreneurs, movers and shakers to be able to
find our space in this.
Speaker 6 (32:25):
And you find that, you know, sometimes all people need
that validity. So even though you know we're not into
Walmart anymore because of whatever type of clauses they had contractually,
it's like you say that to somebody, like let's say
we've in it somewhere and you say, the first black
on Water company to enter a Walmart, and they like huh,
and they stop right there, so sometimes you can still
use that, you know, and then you know, they get
the rest of the story and everything from there.
Speaker 1 (32:48):
What's the process to actually make the war? Like how
many people have to be employed? Is it like like
there's a plant, like from the spring to the bottle?
What's the process?
Speaker 5 (32:58):
So it's like a big water truck come to the land,
plug up to the system. Often well they come so
it's a few different lanes of distribution. So on the
MAD scale, that's probably once a week, once every other week,
and it's like six thousand gallons worth that'll you know,
come plug up and take it to the plant and
(33:19):
then they making all types of other stuff with it, drinks, juices.
We got a protein tea drink that we just released.
Speaker 6 (33:27):
Sparkling water with different flavors blood, orange, pineapple, ginger, cucumber, mint,
and lemonade.
Speaker 5 (33:33):
Right, and then there's other companies that white label because
we got the source, so you can put whatever name
on it, you know, so y'all out there, you know,
let's partner up. But nonetheless, so they got a few
people on the on the grounds at the factory that
receive the water once it comes in, they plug it
up to the factory, run the bottles through the system.
(33:55):
So I don't know exactly it's a few people in there,
but being at as mainly machines, you just got a
few people doing a mass production and stacking up the
boxes on pallets and things of that nature. Then we
got the smaller operation on the land where were directly
bottling on the land, and that's a little more labor
intensive where we because what equals the machinery at the factory,
(34:18):
we got an equal and man power on the land
when we're doing our smaller scale things. So I actually
started a young entrepreneurs in training program and I got
three young brothers that been a monumental help that's been
helping us label package like them two.
Speaker 4 (34:35):
Thousand bottles we had to bring down there.
Speaker 5 (34:37):
We had about four days to label by hand, two
thousand bottles bottless up.
Speaker 2 (34:43):
Okay.
Speaker 6 (34:44):
We did a special label to earn your yeah, yeah, yeah.
Speaker 5 (34:46):
We did the invest vest labels on them and all
of that. So we had to do that by but yeah,
that was a grind. We called in everybody just on
that order alone.
Speaker 4 (34:54):
We probably had a.
Speaker 5 (34:56):
Good eight to ten people on labeling bottom Land package
storing and four of us ran the booth all weekend
as y'all have.
Speaker 3 (35:07):
I mean obviously turned out for the brand. Has your
role inside the brand change? It feels like you started
out as like, hey, here's how I can add value
almost one internship basis, but now it feels like, y'all,
what is the exact role that you have now since
y'all don't turn this thing up?
Speaker 5 (35:22):
Yeah, So again another situation of us just landing our
love and labor without really asking for all right, what
we're gonna get? All right, we know we're doing the sales,
and we get our price point for the wholesale price,
and we get our profit off the sale. But we're
doing more than just selling. We promote in, we ambassador in.
(35:44):
We're doing a lot. So he actually gave us some
steak in the company, you know. So that was a
beautiful blessing which gave us more motivation to go even
that much further and harder, you know.
Speaker 2 (35:53):
So the equity play.
Speaker 6 (35:54):
Yeah, but even with that, it's anything we want to do.
So we host festivals and retreat and everything on the property,
so it's not a matter of overhead. It's like we
are in full control of that as long as we
just kick something back to the land, which we have
a percentage that we discussed. But I tell people all
the time, like people waiting for God to come down
(36:16):
with this magical voice and be like, now is your
time to do this? I'm like, nah, sometimes you speaking opportunity.
So it was the opportunity with the water, and now
it's a whole nother opportunity with the land all together.
You know, from the festivals that we host to the
farmers market now that we have open because it's not
just the water, it's cucumbers, mushrooms, collar greens, kale, carris beats.
(36:39):
So it's started with the water and it bloomed into
everything that the water actually you I mean helps produce,
you know, So it's bigger than water.
Speaker 1 (36:49):
How much is the water?
Speaker 6 (36:50):
The glass bottles are four dollars. You're doing by the
case for forty Our plastic bottles are three dollars each.
We do a case of twenty four for forty five
or on subscription we do it for forty dollars and
we shipping deliver all over the country. We also do
gallons as well, so the gallons are seven dollars each
or four for twenty.
Speaker 1 (37:08):
Get the gallons coming plastic.
Speaker 6 (37:09):
They come in plastic, and we're working on that glass.
You know, we need more people that need it in glass,
you know, because that's a whole different type of logistical thing.
And then we do the five gallon containers as well,
and we have a special right now called we Are
the Gold which is something we started. What was that
about ten, Yeah, where we had David Banner host that
experience and I was doing something with Miss Black America.
(37:32):
But we are the Gold special with twenty dollars for
the five gallon container and we bring it right to
your doorstep.
Speaker 2 (37:38):
Currently, we only really doing that in.
Speaker 6 (37:40):
The Southeast area because we drop off your new one
and then replace your old one, and so it it'll
be hard for us to do that in Minnesota or Cali,
you know, until we got the infrastructure set up, which
is the future. That's part of our plan, you know,
moving forward. But yeah, that we are the Gold Specialist thing.
Speaker 1 (37:55):
What's the subscription?
Speaker 2 (37:58):
Just go to the website.
Speaker 6 (37:59):
Twenty dollars monthly dollars a month for that five gallon
now forty for the case of the twenty four pack,
and we ship and deliver that for the five gallon
containing us either twenty five or twenty on subscription for that,
we are the Gold special yup.
Speaker 5 (38:14):
Go to Heavy Energy University dot com, backslash, Live dash Alkaline,
or you can go to our Instagram at live Alkaline
n C.
Speaker 4 (38:22):
Go to the Lincoln bio shit.
Speaker 3 (38:24):
They said that the bottling water business is a three
hundred billion dollar business, three hundred.
Speaker 4 (38:30):
Growing every year, billion every year growth.
Speaker 3 (38:33):
It might feel like it's surprised to people, but it
makes a lot of sense when you talk about these
major corporations that do to botling. I wonder, is the
sailing the selling of the water as profitable or equally
as possible profitable as potentially white labeling for other people
in botling?
Speaker 2 (38:48):
How does that vary right now?
Speaker 6 (38:50):
Because we don't do a lot of white labeling, you
know at this second, I think, but white labeling is
on the way, and we encourage it because we like,
we're not in competition with whoever else got WI All
these other companies are literally right beside each other.
Speaker 2 (39:03):
We the source. So come bottle your water.
Speaker 6 (39:06):
If you got a company somewhere, come bottle it and
put your name on it.
Speaker 2 (39:10):
Slap your name on it.
Speaker 6 (39:11):
Bottling and whatever bottle you want to come holler at
the plug. So yeah, right now, our most profit is
definitely coming from the bottling you know ourselves. But if
you want your own water, see what I just did that?
See what I just did that? We need that profession
for sure. I mean you throw the oop, We got
a dunke it from there.
Speaker 2 (39:30):
Yeah.
Speaker 5 (39:30):
Fact, so the sky's the limit. We're looking for big contracts.
We can fulfill any level, you know, all levels. We
do thousands of gallons in the day.
Speaker 1 (39:39):
So they say that like it's a water crisis, scarcity
in the in the world, and then some people say
that that's not true. It's just that how it's being
monopolized by corporations is causing scarcity of water. What's your
thoughts on this whole water scarcity crisis.
Speaker 6 (39:55):
I think it's definitely a matter of you know, the
monopoly of it, right and if you if you fear
always makes people move in emotional ways, right, So if
you talk about it's a water crisis, now you just
got random people going out and buying as much water
as they can possibly stock. And it's like, oh yeah,
if it's a water crisis, then what is that gonna
(40:18):
do because you're gonna run out of that, you know.
But they just force some people to buy more water
at one time, which they can then use that and
flip that money and do whatever they're gonna do with it.
Speaker 2 (40:28):
I ain't gonna say that.
Speaker 6 (40:29):
I don't believe that there's not some sort of crisis
because we always have the dumping of trash in the
water and oil and things of that nature as well.
Speaker 1 (40:40):
So talk about that, like how does that impact because
that's a big thing. The pollution of our waterways from
oceans to rivers to lakes, it's a lot of pollution.
Speaker 2 (40:49):
Or even your Flint Michigan like situations. Right.
Speaker 6 (40:51):
So, we had a situation back home where I mean,
it's happening in East Greensboro, it's happening all over the country.
So on one of our partners, you know, we had a
situation where we were going to neighborhoods and literally giving
the water away, you know, and making sure people were
getting supplied, you know, with the water as well. That
increased some of ourselves in another way because other people
were donating to the calls, you know, so they were
(41:14):
essentially paying for the water and then ordering water for themselves,
you know, at the same time. So we didn't like
use that as a sales tactic, but I mean we
recognize that, like as we were giving it away, people
were also wanting to support because sometimes people want to
be a part of something. It's why they tithe in church, right,
you know, they want to feel good about where their
money going, and it's cool this is a place to
(41:34):
do that. But as those things are beginning to happen
for us, it's a matter of how do we attack
that on our end, how do we make sure that
people are getting you know, water as well, but also
in the same way that people are Like every five
cent of the water that you buy, it goes towards
this cause it's a similar situation. We haven't pushed it
like that, but it's like you know, letting people know
(41:55):
like as you buy and as you increase, we are
still supplying and giving away water to play. This is
where people need the water. So it's really a way
to be able to like utilize that. Unfortunately, but I
mean it's there.
Speaker 3 (42:07):
Yeah, y'all have I mean, this is groundbreaking, and it
seems like the information is just like ready and available.
I know, people come to y'all for the water. But
do people come to y'all for the education part as well?
Because absolutely there's plenty of I'm sure natural springs throughout
the country. People don't really understand how to tap into
that and make that something that could be a business
(42:27):
or profitable. How many people are coming to y'all for
the education man?
Speaker 5 (42:31):
Point of this, let me say, the funny thing is
when I said I first made that connection and I
took two months to study. That was during the pandemic
on the back of the George Floyd's situation and the
Black Lives Matter and all that in twenty twenty, and
I took them two months to study. And by the
time I jumped off, the only question was how much
(42:51):
the point I'm like, hey, I did all this studying,
like I wanted some more questions at that point. But furthermore,
the further we got along, especially certain spaces and demographics,
may inquire and have more questions. But some people come
with the curiosity. And then you got the people that
come just to support because they love our mission and movement.
(43:13):
So I got this one lady in particular, she came like, look,
I despised drinking water. I don't drink water. I'm gonna
just buy some to support That became one of our
best customers.
Speaker 4 (43:23):
That was like, yo, where y'all at? I need my water?
Speaker 5 (43:26):
And next thing, you know, she's telling us about how
she's feeling better and she had some kidney issues and
she was saying the doctor was telling her, whatever you're
doing different, keep doing it.
Speaker 4 (43:36):
You know.
Speaker 5 (43:36):
So you got some people who are directly acquiring for
the knowledge. Then you got some people that just stumble
into the knowledge because we make them a.
Speaker 2 (43:43):
Believer, you know.
Speaker 4 (43:45):
So, well, yeah, you got anything to add to that?
Speaker 2 (43:48):
Oh oh yeah, yeah.
Speaker 6 (43:50):
People are so because there are other springs where people
are like, well we can go to the water, go
there and just get the water, will make it different.
And I just I don't know about that other space.
I just let them know and educate them deeply about
our water. But there are other people that have land
that are like, all right, well, how do I go
find a spring on my land? Or I have a spring?
(44:10):
You know, how do we you know, go about doing that?
So because we are in this lane, I do get
a lot of those different type of questions of people
that have landing, like well, how do I discover Water.
I'm like, dig, I mean, that's what I.
Speaker 1 (44:23):
Got, So what's what's the plan to scale?
Speaker 5 (44:28):
So in my mind, the the next immediate thing. We
just drilled down like our main concentrated areas, so we
got like eight different areas that we want to build
hubs at, So locking in our storage and warehousing and
locking in our distribution team around that, and then up
in the ante on the promotion. So we got a
(44:49):
goal and our Bigger than Water campaign to get five
thousand monthly subscribers spending twenty dollars monthly for a million
dollar playing you know, but ultimately we're going want to
be approaching hotels, grocery stores, all of that. But I'm
really trying to crack the code on this director consumer
model and really locking in our five thousand loyal subscribers.
Speaker 3 (45:13):
You know, you mentioned it, and you mentioned it as well,
it's bigger than Water thing. You kind of mentioned it
in different ways, like you said it was a campaign,
but y'alls just more felt like it was this is
more than just a water company.
Speaker 2 (45:25):
This is more of like a lifestyle. I heard a
little bit about agriculture as well.
Speaker 3 (45:29):
Talk to both of y'all really what the phrase means
and with the purpose behind it.
Speaker 6 (45:35):
Yeah, Well, because sometimes people look at when they get
when they're like, it's just water. All water tastes the
same being like, nah, it's bigger than water. This is
about a lifestyle. This is bigger than the taste. This
is about what you're putting in your body, you know,
and how it's going to affect your body. So what
those other waters got going on is not what this
has going on.
Speaker 2 (45:53):
So it's bigger than water.
Speaker 6 (45:54):
This is you don't put the same type of gas
in this car that you put in this type of car.
You're a premium car, ain't you, So you better put
premium water in your body. But we also, like you said,
we're on a crystal mineral based body of land. So
the minerals in the water is one hundred percent natural
pH balance naturally, But think about what's happening with the
crops that are also grown on that same land that
that water is coming from. So it's bigger than water,
(46:16):
which is why we have a situation called the bigger
than a farmer's market farmers market, because it ain't just
the farmer's market. You're gonna come there and get your mushrooms,
you could pick out your colleague greens. You're gonna see
other type of vendors. But it's also gonna be workshops there.
There's also we have a huge fire pit where we
do a situation called Fire for Therapy where people come
do poetry, share stories and things like that.
Speaker 2 (46:35):
But the water bring them there. It's bigger than water.
Speaker 6 (46:38):
We also have a festival that we do called the
Alkali Festival, three days and two nights of live music, yoga, meditation,
camp and bond fire, food trucks, vendors and more.
Speaker 2 (46:48):
But it all started with the water. It's bigger than water,
you know.
Speaker 6 (46:52):
So people come there for that and they get an
entirely different holistic experience and all of the inspirational messages
and things that we've heard from people that have come
and experienced that. Because we build showers out there because
people are going to be there for three days and
two nights, so people need to wash, but they are
showering into alkaline water as well, so they're not just
(47:13):
drinking it, they showering in it.
Speaker 2 (47:15):
It's bigger than water.
Speaker 6 (47:16):
Your skin is your most exposed organ, so what are
you putting on your skin as well it's bigger. So
people are starting to really understand, you know what we
say when we say that it ain't just a water company.
It started there that was the seed, but the harvest
is much more grand than that. You have the food,
you have a space where you can come and release,
(47:36):
you know, you have the festivals and things, but it
all started with the water facts.
Speaker 4 (47:41):
And I'll just add to that with.
Speaker 5 (47:44):
We got this summer program that we do a Steam
program where we get the kids out, they learn about agriculture,
we build the garden boxes, doing entrepreneurship, arts, financial literacy,
and just all things survival skills based, you know, learning
how to operate this land where we can put ourselves
in a position to be independent and self sufficient in
(48:06):
real life. And then so the youth and the education
is the major thing because.
Speaker 4 (48:11):
We're literally building community.
Speaker 5 (48:13):
So the foundation or where we started with Soul Academy
is really coming to life where we got a community
for these kids to dwell in, like to be running
through this land free. Man. They don't be knowing where
they iPads and phones are at on this land, cause
it's just endless acreage that they can just run with
limitless boundaries.
Speaker 2 (48:33):
You hear me.
Speaker 5 (48:33):
And then the last thing I'll say in reference to that,
the more we push and move the water, we'll come
back to the land. It's fifteen fruit trees that we
need to plant. It's a new machinery that we got
to activate some more of this land. Like we can
actually see where the fruit of our labor is going.
And it ain't just for the CEO to put in
(48:54):
his pocket and do him like he literally protecting this land.
He denying one hundred million dollar deals, one hundreds of
million dollar deals to buy this land. And we see
him putting this land in places and spaces that's gonna
feed not just him, like he gonna be over to
enjoy some of these fruit trees, but these fruit trees
gonna live long past his lifetime, you know. So I
(49:16):
see he's actually rein investing the money into the community.
You fear me, And ultimately we will know what none
of these other corporations doing. They probably doing the same
thing with their family compound. But we ain't never gonna
be at their family compound, though, you fear me, But
y'all can come to hours.
Speaker 1 (49:34):
Though, right, I want to thank you guys for coming
in telling them the website for Instagram all that.
Speaker 2 (49:41):
Man.
Speaker 5 (49:41):
Well, first off again, I want to salute y'all official
salute appreciate y'all, y'all being diligent locking in pushing this
financial literacy bringing all type of products and services and
resources and information to the people for years on end.
You know, I was just telling Rashad about to a
message I stumbled into.
Speaker 4 (50:02):
I ain't even I wasn't even looking for it.
Speaker 5 (50:04):
I was searching in my Instagram messages the other day
and I seen a message. I hit him in like
twenty eighteen just to say, salute y'all doing y'all.
Speaker 4 (50:11):
Thing off the beginning, you hear me.
Speaker 5 (50:13):
But yeah, I'm just honored to be here and get
the people to access to the resource. So you can
follow us on Instagram at live Alkaline NC. You can
go to the link in bio the order, or you
can go to heavy Energyuniversity dot com and go to
the live Alkaline tab, or you can do Heavy Energy
(50:34):
University dot Com backslash live dash Alkaline.
Speaker 2 (50:39):
Yeah, we appreciate you. I just thought about that. Man.
Speaker 3 (50:41):
I gotta have an Alkalin shower. No, I've never had
that before.
Speaker 4 (50:46):
Let us be all supplier, you know, you go for.
Speaker 5 (50:49):
We know we're gonna have that that invests fast, earn
your leisure water.
Speaker 4 (50:52):
You know what I'm saying, fat, You know.
Speaker 1 (50:54):
The fact sounds I'm.
Speaker 2 (50:57):
Really I'm the by live.
Speaker 1 (50:59):
Let's get it all right.
Speaker 4 (51:00):
Appreciate.
Speaker 1 (51:01):
Thank you guys for rock onuns for see you next week.
Speaker 2 (51:03):
Please please,
All right, guys, welcome back, E y L. We got
a special episode. We're gonna be talking about the most
essential thing in this world, which is later.
Speaker 2 (00:09):
That's a fact.
Speaker 1 (00:10):
Man can't survive with our water. You can survive without
food for a certain maria of time, but it's gonna
be difficult.
Speaker 3 (00:15):
If body needs water. The world needs water seventy percent
of the plant. This water sure an essential necessity for sure.
Speaker 1 (00:22):
Brad Simmons and Terrence Walker, they have a company called
Live Alkaline Water. This is actually it right here. Yeah.
Speaker 2 (00:29):
Yeah, if you can.
Speaker 1 (00:30):
See glass bottle beat a glass for sure. So we're
gonna know, we're gonna be talking about it. You know,
it's an interesting journey as far as investmentst you guys
with a water sponsor for VIP Night this year.
Speaker 4 (00:45):
That was important, Yes, sir, important man. Look Wenna, we're
gonna talk about it.
Speaker 1 (00:49):
You know.
Speaker 4 (00:50):
But nah, that was an honor.
Speaker 5 (00:51):
We grateful to even be brought into the fold because originally,
matter of fact, I ran into y'all and Charlotte y'all
did the ventish all it and that's where from Charlotte,
we were from North Carolina, from down East Carolina, kind
of close to Wilmington, from Women to Anslo County, and
I ended up at A and T and that's how
(01:12):
I ended up start playing the field in that region.
So Charlotte only an hour away, hour and a half away,
So when I found out y'all was coming, it was
a no brainer. Pulled right up, pocket full of business cars,
got me a couple of waters in the tuck just
in case I get to y'all, and.
Speaker 4 (01:28):
I ended up connecting with y'all.
Speaker 5 (01:29):
Y'all was getting up out of there at the end,
and I just stopped you real quick, yo.
Speaker 4 (01:34):
We got the water.
Speaker 5 (01:34):
We're trying to be the water sponsor, and we're just
trying to connect and see how we can bring our
resource and value to the investments. And then that next
Monday market, Mondays or something y'all, you know, doing y'all thing,
and then you get to everybody to do aventis.
Speaker 4 (01:50):
Charlotte was great and all of that.
Speaker 5 (01:52):
We was making good connections and all that, but certain
people that was coming a little you know, sideways a
little bit. But it was just one brother. He came
with the water with an offering and bringing value and
that's how y'all need to move.
Speaker 4 (02:06):
I was like, oh that's me about me, okay.
Speaker 5 (02:09):
Respect And a lot of what we've been doing is
being like trial and error. We haven't necessarily seen no
one build no multimillion dollar corporation.
Speaker 4 (02:16):
So we just be following the soul.
Speaker 5 (02:18):
That's our nonprofit Soul Society, but it's really the lifestyle.
Speaker 4 (02:22):
We follow the soul.
Speaker 5 (02:23):
So that connection and to wrap that up, I'm sending
the emails. I ended up getting the zoom that year
with one of the representatives, and it was an astronomical
number that they asked for for us. It was like,
you can pay and then I'm like and get the
(02:44):
water away. I'm like, nah, we ain't gonna make it
this time. But I ended up coming just to be
a participant. Matter of fact, I got locked in with
Keys to do his VIP experience and whatnot. And ultimately
fast forward the next year, I was still this past year,
I was still thinking about the astronomical number that I
(03:05):
wasn't gonna have you feel me, And it took a
little bit of time, but whatever time, the stars aligned.
Speaker 4 (03:11):
I came up on your website and I seen the email.
Speaker 5 (03:15):
I'm like, all right, let me just shoot the shot again.
See what to do, I'm shoot my shot, you hear me?
And next thing I know, they was like, look we're
in there, no astronomical.
Speaker 1 (03:25):
Number, just playing the water.
Speaker 4 (03:28):
And I'm like, we got the water, easy money.
Speaker 5 (03:31):
And this the last thing by the time I talked
to that was probably the brother ab and they were
saying like, okay, we need about two thousand bottles of water.
I'm like, we got that easy, got off the phone,
started calculating, ooh.
Speaker 4 (03:48):
That's how much. Okay. Nonetheless, we're not stopping.
Speaker 5 (03:52):
And then as we was trying to get what we
needed to fulfill that two thousand bottles and all of that,
it was getting close and we was like, I don't know.
Speaker 4 (04:03):
How we're gonna do it. You feel me? And I
put a couple of call to actions out to our audience.
Speaker 5 (04:08):
But then the last one matter fact, I know the
people that watch the Pie know about net thirty. So
in net thirties you get a chance to get your
product with thirty days to pay. So I'm lining up
everything to get the bottles and everything lined up, and
they told me I had thirty days to pay, but
(04:28):
then it was coming up like two days out, like
oh nah, you actually don't it ain't all the ways situated.
You gotta pay what you thought you had thirty days
to pay. You gotta pay that in like two days.
I ain't no how I was gonna do it, but
I put the call to action out there defense.
Speaker 4 (04:46):
I'm telling you, I put a call to action.
Speaker 5 (04:47):
I made it playing and straight vulnerable, and within the
hour I had like six hundred dollars in our crowdfund campaign.
By the end of the day, we had like eight hundred,
and by the end of about three days, we raised
like fifteen hundred dollars.
Speaker 4 (05:04):
And that is what made sure we could fulfill the duties.
Speaker 5 (05:09):
And y'all would never know, you know, it's just everything
happened smooth and present it smooth, and it was a
great experience, you know, but it was a great journey
that you know, we had to build some thicker skin
and big it up real quick.
Speaker 3 (05:21):
So yeah, much appreciated. It was definitely a warm night,
Yeah sure, so I was actually under the weather. So
the only thing I did have was your water, and
I was like, this is it. I can't do anything else.
But you know, a lot of times people underestimate that,
especially when you're having a good time and then you
obviously have alcohol. They forget the most important component exists.
(05:42):
It's something that he always walks around with, like a
bottle of water. This in case, and it was like,
as I got older, I understood, like I got a hydride,
I got a hydrate. Most people don't even realize that
even when you're drinking water, sometimes you still can be deydred.
So this is going to be a powerful episode because
I'm starting to learn a lot about more about this
is my personal body, how it reaction, the impact that
water has on it.
Speaker 1 (06:04):
Also, I wanted to just piggyback on that because it
is a good story as far as how the network properly.
And the reason why that was perfect time and when
you came up to me was because of that year
before we ran out of water and it was like
one hundred degrees. It was a heat wave, so it
was super hot and that was a major issue where
(06:25):
we didn't have enough water. So going into the next year,
Vip night that was one of the main things he
was like, we got to make sure we have enough water.
So when you came and you're like, yo, I got
the water d value, you had a value added, it
made sense. I'm like, all right, yeah, that that's a
perfect alignment of what we actually needed. So for people
out there that's looking to network, you didn't even know that.
(06:47):
But I'm just saying, like, see where you can add value.
So I always say see where you can add value, right,
and don't necessarily make it about you, like the Lord reciprocity.
You're gonna get your blessings later on. But it's like
you came and you had a value add offer that
made sense and we needed it, and now we're here
for sure, luck.
Speaker 6 (07:08):
We got a chance to see how much it was needed.
We pulled up to the VP night and you know,
we were looking for where the water was placed and
we didn't see a place. So we were like all right,
and somebody was like they got to go to the
bar and ask for it. So we're like all right,
you know, and nobody's going to the bar and asking
for water because it's open bar, everybody getting lit. So
we're like, all right, we're gonna figure this out. And
(07:30):
Bessie from Cocos Cookies, you know, she's one of they
all sponsors, that's the homegirl.
Speaker 2 (07:33):
She from Carolina.
Speaker 6 (07:36):
She was there and she had a booth set up
and we were like, hmm, okay, so how we gonna
make sure people get this water? Because they drinking, they
ain't gonna ask for it. So Brother was like, I
think we're about to go get the water and just
start passing it out.
Speaker 2 (07:47):
Nah.
Speaker 5 (07:48):
Look, so I hit my couple points of contact, like
we won't really see the presence and activation in here.
Speaker 4 (07:54):
They're like, nah, it's cool, We're gonna get it together.
Speaker 5 (07:57):
Next thing I know, I seen like three girls making
handfuls of water and I'm like, they must be going
to the green room or something like that.
Speaker 4 (08:04):
So I fall right in line and follow them.
Speaker 5 (08:06):
Next thing I know, I see where we had all
the water when we had brought it and loaded in
the day before, and that joint was still stacked up,
and I'm like the event coming close to an end.
I'm like, ain't no way were leaving here without people
getting this water and knowing we was here.
Speaker 4 (08:22):
And I just went back to.
Speaker 6 (08:24):
The bar and like I get a phone call and
Bro like meet me at the front door right now.
Speaker 2 (08:29):
I'm like, all right, bet after.
Speaker 5 (08:31):
Me being backstage for forty five minutes and whatnot, I'm
getting like the bartend I'm the water sponsor got the
water shirt on, let me get one of those boxes,
like all right, sure, And I couldn't even get nowhere.
Speaker 4 (08:42):
I'm passing out the water like, oh, thank you, thank you.
I need it. I needed it.
Speaker 5 (08:46):
So were so many people that were appreciative of that water.
It was so many people that was like lifted by
that water that night, you know, so I know they
felt the presence. We already giving good love and energy.
So by the time I flooded the backstage. Look when
I first went back there, it was real scarce. By
the time I love it was live alkalon water all
(09:06):
through the that state. And I got to the front
and we flooded the front area two and ran through
all that stack of water. And the people really received
it and appreciated it and needed it.
Speaker 1 (09:19):
So how did we get here? You guys have a
family water supply. Yeah, so how does this happen?
Speaker 5 (09:25):
We're in connection with the family. So foundation is twenty fifteen.
Me and my brother started out organization Soul Society. Initially,
the idea was sold Academy because as I evolved, I
realized the importance of the education system. When I left
high school and went to college at A and T
and I was going for computer technology. But matter of fact,
(09:48):
in high school, we'll do the career analysis test and
they will spit out all your recommended jobs. I just
scroll down to the end at the salary. So I
see technology as a good bubbling field and you can
maybe get an entry at one hundred K or something
like that. But I had that first semester in college,
I had like three computer classes, and I realized I
was not about to be at no computer desk for
(10:08):
the next twenty thirty years. But I had this African
American Experience class, and it taught me all these deeper
parts about our history and who we are, what we overcame,
who we were before we were colonized, before we were
in slave and I started to see more worth and
value on myself during the time, I was going through
a depression, not seeing no worth of value on myself.
So I realized how that empowered me. And then that
(10:31):
second semester, I had a sociology class and another class
that I had to read The Miseducation of a Negro,
And at that point I realized, this is by design.
Our conditions are by design, and I can't just free
myself for these conditions and not turn back, you know.
And another part of that depression was wanting to go back.
(10:52):
But I realized, I can't go back in time, but
I can reach back and put the younger kids on
the information that I wish I would have had when
I was younger. But so it started at Soul Academy
as the organization, and that evolved to Soul Society the
deeple We learned about knowledge and self and the fact
that we need our own.
Speaker 4 (11:09):
Community for these kids to dwell in.
Speaker 5 (11:11):
And then fast forward from twenty fifteen to twenty twenty
of us five years pushing.
Speaker 4 (11:17):
The idea of one day we're going to have some land.
Speaker 5 (11:21):
In twenty twenty, it was like, we need that now,
and I promise you when the mentality shifted from one
day till we need it now, in like a month,
we found ourselves on this land because I just started
to reach out to my network post on Facebook, who
the local farmers, all the centrals being brought off the shelves.
You can have a million dollars at that point in time,
(11:43):
it might not be able to buy no good clean
water at the time. So I just started to reach
out to who the local farmers. So it's not just
about us getting our own one day. It was about
who has it now that we can help and learn from.
So we made the connection. I went to the land,
we did the tour. I tried the water for the
first time and it.
Speaker 4 (12:03):
Was like, I promise you this spring water. This is
spring water.
Speaker 5 (12:08):
So right outside of Winston Salem in yeah Canville, it's
a little town called yah Canville, and this is an
indigenous family, Black indigenous family. So they got records of
having the land for over four hundred years. So it's
like straight sacred land, rich crystal mineral based land, so
it's naturally mineralizing in Alkalina in the water. So from there,
I took a couple months to study and figure out
(12:30):
how to express the.
Speaker 4 (12:31):
Value of the water.
Speaker 5 (12:33):
And by the time it was like I had like
seven dollars of my name. Matter of fact, I just
hit a win maybe a month before, just dealing with
the stock options for the first time. I took that
first pandemic check. I put some pay some bills, and
the rest I put on some stocks and a couple options,
and I was about to cash out my portfolio and
(12:55):
I was like, all right, I just bought some food
for the crib, got a roof over my head, got
some I don't need to panic right immediately, and I
promise you that next day, after I was about to
cash out my whole portfolio, my stock was up like
eight hundred percent, you know, and then that next day
was up like a thousand and I man, I probably
(13:17):
made like twenty five hundred off the stock options that week,
so that bought me like another month. Fast forward, I'm
back down to a few dollars in my name, and
I spent some of my last money on gas food,
and I took some of that gas and went to
the land to just give my labor. I ain't asked
what I'm gonna get what I'm nah, I just went
(13:38):
and helped them. They had two two thousand gallon orders
that week. I just helped package up, load up, and
by that second day they gave me twenty gallons. And
I'm on the way home thinking I got something like,
how I'm gonna get these twenty gallons off. By the
time I got home, I took a couple of news
clips we had from being the first black On Water
company to get into the walmarts, and I reposted them
(14:02):
joints them twenty gallons were sold in like an hour.
Speaker 3 (14:05):
To hold a real quick because the family that's on
the land, are they processing this mineral water?
Speaker 4 (14:11):
Yeah, yeah, yeah they got we got the bottle in
on the land.
Speaker 5 (14:13):
But then right like twenty minutes from the land, we
got like a mass production factory.
Speaker 3 (14:17):
Got you got you so yeah when you got there,
you were you saw that this was there, Yeah, and
you asked, how can I help be a part of it?
Speaker 1 (14:24):
Right?
Speaker 2 (14:24):
Got you? Got you?
Speaker 1 (14:25):
So your partners with them, Yeah, they had the water
up and running already. Yes, and you came in. You'd
be saying like I want to help out, I want
to add value.
Speaker 5 (14:32):
Yeah yeah, and initially as well, me and him were
we got our entity heavy energy. So we was coming
with the water under that umbrella. But it was like
a certain processing that it was taken. It was like
I need to jump off now.
Speaker 3 (14:46):
So y'all had a water, No, we had an idea
we actually.
Speaker 6 (14:50):
Before that we were when we were looking for the land. Yeah,
we had no idea or vision of water. We were
just thinking land somewhere where you can found from somewhere
where you can teach young people to be self sustaining
because as adults you sometimes got so many more responsibilities
that you don't have that time to put in. Get
to the land, there's water. I wasn't even thinking the water.
(15:11):
Water uppeared and it was like, oh, this is a
whole nother lane. And we began plotting and planning on
how we was gonna do this, this and that, and
it's like we don't got time to really try to
make it perfect. We got, but we got time to
make it happen right now. We got to get it
started right now. And man, it was so crazy because,
like he said, he came back with those twenty gallons,
got those things off, and in that process, I think
(15:36):
we were getting ready to move into a whole nother place.
Speaker 2 (15:39):
So who was it all?
Speaker 6 (15:40):
I think Black Dot had shouted the water out on
his podcast or something like that.
Speaker 5 (15:45):
Well Blue Pill did first, and that's how Black Dot
found out about it.
Speaker 6 (15:48):
So once once Black Dot, I had literally so I
built our website because before that, I'm a hip hop
artist as well, So before I went on tour and
had money to pay nobody to build the website, so
I had to figure it out myself. I just built
the site. So we already had a sit up. So
once I realized, like, all right, these orders about to
go crazy. We need to at least go ahead and
have somewhere where we ain't trying to contact and communicate
(16:11):
with people through the DMS, because they was killing My
man in the DM trying to get the water and
so I'm over here trying to figure out the shipping
he communicating with people.
Speaker 2 (16:19):
I'm like, all right, let's get this site up.
Speaker 6 (16:21):
Thank god we got the sight up, because by the
time it got the blue pil and then the black dot,
we in the middle of moving and all I know
is my man over here on the phone real heavy.
I'm like, Bron, we got boxes that need to be
moved in. But the orders coming in so crazy that
Bro just locked in like yo and communicating with this
person and sending them to the site. So it just
(16:41):
went crazy from there, you know, not even thinking about
the water. But the thing for me was that proper
preparation prevents poor performance. We had the sight up, we
were ready, so we had a space to be able
to send people to capture all that, and it was
still a little overwhelming, But if we didn't have that
particular thing already in place.
Speaker 1 (16:59):
Through the family that owns the land. Right, did they
have the brand already? Yeah, Yeah, they had the Live
Alkaline Water brand, right, it just needed more promotion.
Speaker 5 (17:11):
Yeah, it needed some young lady. It was like a
charge that elder, but he's in his fifties. He built
the foundation and he constantly working on the actual land.
So all the ambassadorship running around traveling.
Speaker 6 (17:27):
We were already used to doing that because right before
the pandemic, before we got to the water, I was
in the middle of a tour, a sold out tour
at that so we were already traveling the country.
Speaker 2 (17:36):
While we were doing music. We had the program.
Speaker 4 (17:38):
What's his name, chief? Yeah, Chief Robert McCrae.
Speaker 1 (17:41):
So how do you approach him? Like, how does that work?
Like how do you approach him and say, look, I
want to be a partner. I think I could add
value And how does what made him buy into that?
Speaker 2 (17:52):
He just gave his time.
Speaker 5 (17:53):
So, like I said, initially I made a connection and
he was kind of opening it up to some opportunity
for some of the youth. And he went through a
few iterations of young groups coming through. But ultimately, like
I said, when I came back and just dedicated them
two days. They gave me the twenty gallons and seeing
how fast it moved. And by the time, like I said, them,
(18:13):
twenty gallons were sold an hour away from that first post.
Speaker 4 (18:17):
By the time I got back to.
Speaker 5 (18:18):
The land, I'm like, however much water I can fit
in this car, little black toil to Corolla, I need it.
And we got eighty gallons in there. They were sold
in three days and the rest was history. So you've
just seen the work.
Speaker 1 (18:30):
And the results. Once the plug got the work off,
That's what I said.
Speaker 2 (18:32):
You got, you got the work. You came back.
Speaker 3 (18:34):
I need to react everything I can fit. Yeah, So
I mean, how how is his chief? And we just
came on chief and out?
Speaker 2 (18:41):
How is cheap? The first time you come back, like,
what's his reaction?
Speaker 3 (18:46):
Right, because he's looking at it like, you know, this
thing is kind of moved slow it come y'all with
this marketing plan, this grit, this hustle. Yeah, he moved
that word quick. You need to reap. How is he
reacting to this?
Speaker 2 (18:56):
Well?
Speaker 5 (18:57):
To put respect on it, he was doing well for him.
But when it comes to community building and nation building,
it's way more untapped potential, you know, so I was
dealing with one of his partners that he had connected
me with to run through and from there it just
went from connecting with him to like, nah, directly connect
(19:18):
with me and from there we just continue to build
week in week out.
Speaker 4 (19:22):
Like we about action.
Speaker 5 (19:23):
So it's like our work, our energy always speak for itself.
So it just been an evolving relationship. The further we
got into our grind, the more results we brought back,
the more leeway. Like we got hundreds of acres that
at this point, he like, do y'all you feel me out?
Speaker 6 (19:40):
Well, it wasn't a matter of trying to sell ourselves.
It was a matter of action. When you see it,
you don't got to try to believe it, you know it.
Speaker 1 (19:48):
Yeah, So break this down. What's the science behind this
alkaline this spring water, this tap water, and its alkaline water.
I hear everybody's got their own opinion about what's the best,
what's not good for you? So this is alkaline water. Yeah,
explain the different variations of water.
Speaker 5 (20:06):
Yeah, So generally speaking, even more important than it being
alkaline water is the fact that it's coming from a
living source. So you got a lot of alkaline waters
that a lot of times it's tap water that they
run through an artificial induced process to make it alkaline.
This is from a natural living spring where rich crystal
mineral based land, so it's got that life source in it,
(20:27):
packed with living minerals versus synthetic or induced or brought
in minerals. You know, you can't beat gods very own.
So like I said, the first thing is from a
living source, so it's life in the bottle, and then
the second thing.
Speaker 4 (20:40):
Far as alkalinity goes.
Speaker 5 (20:42):
For those who don't know, it's based on the P
eight scale, So seven is neutral. Anything under seven is
a city. Above seven is alkaline. And at first I
assume the higher the alkalinity the better, but I come
to find out that you can get it too high.
Bodies usually resonate around seven seven point one, seven point two,
(21:04):
so you want something that's kind of close to your
body levels. So a lot of these waters you see
in stores nine, nine point five and all of that good,
it's too high, and that's usually an indicator that it's
artificially induced. So ours resonates around seven point five, which
is a good equalizer for your body.
Speaker 1 (21:23):
What's alkaline and spring water? Because spring is from a
natural source too. It's from a spring, right, yeah, yeah.
Speaker 5 (21:27):
Yeah, So any water source, the alkalinity or the acidity
is based on the pH. So a whale could be alkaline,
it could be a city. A spring could be alkaline,
it could be a city. The spring, though. The thing
that's great about the spring is it's a moving water source,
so it's got that connecting energy. It's got that energetic flow,
(21:48):
that electricity in it, you know, versus whales can be
good depending on the quality of the land in the water,
but it's still the spring is moving, so it's got
that electric energy.
Speaker 2 (22:00):
When you said that the pH.
Speaker 3 (22:01):
If the pH is too high in the alkaline water,
what are the effects because I was noticing there. I'll
drink some alkaline water and I've got to go to
the bathroom all the time. It's like there's no point
even drinking it. This is which I realized was making
me dehydrated. Yeah, because I would drink the water and
my body wouldn't retain it. Then I'll drink other water
and it's not the same effect. I'm actually retaining the water.
(22:22):
I'm feeling better. Is it because the pH level was
too high?
Speaker 2 (22:25):
Is that one of the.
Speaker 6 (22:26):
Part of it is it being too high batteries of alkaline,
you know, so I mean, you know you just electric
shocking your body, So think of you know what happened.
Now it's got to expel, you know what's not meant
to be there, whether it's the false minerals, whether it's
the pH being too high, because I mean it's good
for your hair, your skin, your eyes, right, but once
you get too high, same way with the cidity, it
begins to eat those things up.
Speaker 2 (22:47):
It begins to go backwards.
Speaker 6 (22:49):
So your body is naturally going to begin to reject
what isn't needed, what isn't supposed to be there. It's
gonna fight, so it's going to force you to get
it up out of there. But some of it is
gonna still stay. It's just gonna eat up inside. It's
gonna eat up your organs over time. So when you
see something that's alkaline nine point five, I would leave
it on the table. I would, Well, I'm going to
anyway because.
Speaker 2 (23:08):
We got live. But that's why it's called live.
Speaker 6 (23:10):
Because it's coming from a living source and it's moving
and you want something like that. So anything done with
the machines, like when people say they have them in
their houses. It's cool because I mean, it's better than
your tap. But to ingest it, I just wouldn't suggest
it because again you're gonna you're gonna reject it.
Speaker 3 (23:24):
Let's do it is really an artist every line I'm here,
I wouldn't suggest it to ingest it become natural something.
Speaker 2 (23:32):
Yeah, living source.
Speaker 1 (23:33):
Does this happen?
Speaker 2 (23:34):
All?
Speaker 1 (23:34):
Right? You have Do you just put the water from
the spring to the bottle? Does it have to get purified?
Speaker 2 (23:41):
Like?
Speaker 1 (23:41):
Is it a process that FDA requires to Absolutely?
Speaker 5 (23:45):
Yeah, we do the basic FDA filtrations and all of that.
But yeah, we definitely keep it to a minimum because
the water is naturally like you can drink it right
out of the spring. But we do go through the
processing for the legality these and the corporate lanes that
we push into as well. So and of course you
got your people that are what they call themselves what
(24:07):
the snobs and things like that. So to make sure
you know what's good for everybody, because you got some
people that want to take it home and test it theyselves.
Speaker 2 (24:14):
I encourage it.
Speaker 6 (24:15):
I just want you to record it and send me
that you know at the same time, So yeah, do that,
but we do that especially for that.
Speaker 3 (24:22):
The first thing we started that episode by saying, was
it be the glass. So talk about the importance of
having this in the class. I know we grew up.
It was like, there's other water brands that came in
those water bottles, and you recycle those water bottles, but
water surely shouldn't be kept in plastic.
Speaker 2 (24:36):
Yeah, talk about the important and.
Speaker 4 (24:37):
They are drinking out the hose and sing, let's be
let's be honest.
Speaker 2 (24:41):
We'll we talk about the same generation.
Speaker 4 (24:43):
Yeah, some of us, that's water we had.
Speaker 6 (24:46):
What you mean, well, when you get to those plastics,
so think about it, all right, So there's the BPA
free plastic, right you know, I mean whereas it's not
as soft. If you can crush your plastic, if you
can just get that thing in your hand and crush
it like that, it ain't no good for you because,
for one, you got the microfibers. That's going to be
in your water too. As the sun is penetrating that thing,
the plastic is also going to be able to begin
(25:07):
to melt into your water. So that's why you have
that different type of taste. We do also bottle in plastic,
but it's BPA free, you know, which is a more
cost affordable option, you know, for some of our audience,
glass is the way though, you know, I mean because
you don't have those fibers, you know, being and there's
other ways like we do also have like a can
option as well. Some people prefer like copper you know
(25:31):
as well for the energetic and magnetic feel of it.
But glass is really the way to go because you
don't have those fibers being bled into your water. Now
you do have to, you know, be specific with your
glass too, because you know, there's the lead you know
thing which I've just began to like get knowledge on
as well. But always suggesting the glass, especially for a
living water source, so you can.
Speaker 2 (25:51):
Keep that live and that's into it.
Speaker 5 (25:53):
And I would say as well, even with the plastic,
it's freshly bottled weekly, so like a lot of the
other bigger corporation it might be sitting in the warehouse
for three, four, five six months breaking down. So I
was just freshly bottled. It's not sitting.
Speaker 1 (26:08):
So what's some challenges as far as being like an
independent water brand as opposed to most waters. It's owned
by like three companies, right, and they kind of have
a monopoly on it. So being independent, what's some of
the challenges that you face.
Speaker 6 (26:23):
I think one of the challenges that I can think
of off top is, let's say, some of these other companies
who are million billion dollar companies, they getting their bottles
in mass quantities, so the cost of the bottles is cheaper.
So we're not getting them in those quantities, so we
are paying a different you know, price and working our
(26:43):
way into being able to get it in such a
mass weight that we are also able to bring the
price down even for the customer, you know, because while
the idea is to make money, it isn't to charge
astronomical numbers and things of that nature. Right, So that's
really one of the challenges at this moment, which is
coming to good challenge because we all continuing to increase,
you know. So it's like, all right, we got we
(27:05):
need two thousand bottles. We got to figure out how
we're gonna get that two thousand bottles quick and in mass.
But that was good to be able to call on community,
you know, with that as well. But that's one of
the challenges that I think of, right off top.
Speaker 3 (27:17):
What's the most cost intensive part, right if we have
the water, which is natural, is it the bottling is
it the trying to manufacture and export.
Speaker 5 (27:27):
It balances out between the actual bottles, the labor force,
and transportation. So initially, at first we was trying to
go everywhere. We're trying to be you know, worldwide, nationwide.
But the more we learn, the more it was like, no,
we need to hone in on our backyard right here.
And I'm doing certain numbers, like I think it was
(27:49):
like a study in twenty nineteen said American spending average
of ten dollars per month on bottle water. And then
I'm doing my you know, looking up the census numbers
and whatnot, and I'm seeing right here in the account
in not even the state, the county we in, it's
over a million people, just black people.
Speaker 4 (28:05):
It's over two hundred thousand.
Speaker 5 (28:07):
So I'm like, ten dollars per month, that's two million
dollars monthly right in this county. It's a million of
us in the state, that's ten million dollars monthly that
we just as a community value to the water company,
the water industry. So at that point it was like,
rather than spending time and energy that we going other
(28:27):
places let's double down right here, you know, so we
heavily concentrated on North Carolina, South Carolina, Atlanta, surrounding areas
Florida and Virginia and DC so basically the Southeast America.
Instead of trying to be everywhere, we're just trying to
hone in on our backyard.
Speaker 6 (28:46):
With him saying that, it makes me think of another
one of our challenges, which is shipping. So we're good
in our area, but after something like this today or
at the other places we've been, you're gonna have people
in Cali, Portland, Maine, and that ship in cost because
I mean it's thirty five thirty four pounds per case,
you know, of the water, so to send that de Cali,
(29:07):
you know, that's fifty dollars in shipping if they want
to pay it.
Speaker 2 (29:11):
You know.
Speaker 6 (29:11):
Now, of course we want to be able to you know,
get it to everybody, but just trying to figure out that,
you know, in the same way that one of these
other companies like an Amazon has a warehouse in these
other places, and figuring out how to wearhouse and these
other places so that we can set up distributors that
can handle shipping and things like that, and these other places.
But it's a challenge, but it's still one of those
(29:32):
good challenges of like, all right, they want it out there,
we really need to figure out how to get it
out there at a cost efficient price.
Speaker 3 (29:38):
As you said the logistics that makes a lot of sense.
I was thinking when you talked about this is a
living product, right, obviously, is there life expectancy of how
long the spring will be running or because I know
we've had a water episode before and they were trying
to how long that they expected that spring to be
live and functioning. Is there a study on that one
for y'all?
Speaker 5 (29:58):
So generally we know it it's like four major water
veins that flow into this spring. So to be honest,
like the whole state will probably be at a state
of emergency for water before we would be, you know,
because as long as it's raining, like it would have
to be a serious sahard desert drought or something like that.
(30:18):
But long as it's raining, it's constant flow of this
natural system that's refueling itself.
Speaker 6 (30:25):
It's coming from what like eight hundred feet on the
ground they did the sonic Yeah, yeah, yeah, so yeah,
they'd have to drain the earth.
Speaker 5 (30:31):
Yeah, it's on the foothills of the mountains of western
North Carolina, so it's like a lot of waters being
concentrated to perfect that's perfect.
Speaker 1 (30:38):
So how did he get how did the owner, how
did he originally acquire the land?
Speaker 5 (30:42):
So, I mean so far back we don't even really know,
but it was an indigenous family there, so they.
Speaker 1 (30:48):
Literally got nobody ever took it.
Speaker 5 (30:50):
So he said it was originally like six thousand acres
that they were occupying, and it's down to some few
hundred a thousand or something, you know. So yeah, it
has been different chunks being taken out, you know, but
at this point it's been this thousand that's been maintained
and there's been generations that it went dormant, but he
(31:12):
came back rebirthed the life into it. But yeah, at
this point, this corner that we maintain and now they've
had far back as they know, you know, over four
hundred years.
Speaker 3 (31:23):
Yeah, So one of the things with logistics is you
got to get partnerships. And see the first black owned
water company to be inside of Walmart. How did this
relationship come about? How did y'all force it that, how
y'all maintaining that.
Speaker 5 (31:36):
So that was right before we connected with the actual
land and the CEO running it. But he said his
actual goal was to use that as a launching pad
for validation for certain people and for that promo, but
he kept it limited to a few in Florida because
his real goal was to keep it grassroots and deal
directly with the people. You know, so we are real
(31:59):
big on to direct the consumer, although we do do
deals in partnerships with stores and different businesses, but just
for example, in the lane we in and what we're
doing with it wouldn't even be needed if he went
nationwide with Walmart, they would have just been him and
Walmart making all the money. So saluting him, but yeah,
he's created a blessing of a lane for a lot
(32:20):
of young entrepreneurs, movers and shakers to be able to
find our space in this.
Speaker 6 (32:25):
And you find that, you know, sometimes all people need
that validity. So even though you know we're not into
Walmart anymore because of whatever type of clauses they had contractually,
it's like you say that to somebody, like let's say
we've in it somewhere and you say, the first black
on Water company to enter a Walmart, and they like huh,
and they stop right there, so sometimes you can still
use that, you know, and then you know, they get
the rest of the story and everything from there.
Speaker 1 (32:48):
What's the process to actually make the war? Like how
many people have to be employed? Is it like like
there's a plant, like from the spring to the bottle?
What's the process?
Speaker 5 (32:58):
So it's like a big water truck come to the land,
plug up to the system. Often well they come so
it's a few different lanes of distribution. So on the
MAD scale, that's probably once a week, once every other week,
and it's like six thousand gallons worth that'll you know,
come plug up and take it to the plant and
(33:19):
then they making all types of other stuff with it, drinks, juices.
We got a protein tea drink that we just released.
Speaker 6 (33:27):
Sparkling water with different flavors blood, orange, pineapple, ginger, cucumber, mint,
and lemonade.
Speaker 5 (33:33):
Right, and then there's other companies that white label because
we got the source, so you can put whatever name
on it, you know, so y'all out there, you know,
let's partner up. But nonetheless, so they got a few
people on the on the grounds at the factory that
receive the water once it comes in, they plug it
up to the factory, run the bottles through the system.
(33:55):
So I don't know exactly it's a few people in there,
but being at as mainly machines, you just got a
few people doing a mass production and stacking up the
boxes on pallets and things of that nature. Then we
got the smaller operation on the land where were directly
bottling on the land, and that's a little more labor
intensive where we because what equals the machinery at the factory,
(34:18):
we got an equal and man power on the land
when we're doing our smaller scale things. So I actually
started a young entrepreneurs in training program and I got
three young brothers that been a monumental help that's been
helping us label package like them two.
Speaker 4 (34:35):
Thousand bottles we had to bring down there.
Speaker 5 (34:37):
We had about four days to label by hand, two
thousand bottles bottless up.
Speaker 2 (34:43):
Okay.
Speaker 6 (34:44):
We did a special label to earn your yeah, yeah, yeah.
Speaker 5 (34:46):
We did the invest vest labels on them and all
of that. So we had to do that by but yeah,
that was a grind. We called in everybody just on
that order alone.
Speaker 4 (34:54):
We probably had a.
Speaker 5 (34:56):
Good eight to ten people on labeling bottom Land package
storing and four of us ran the booth all weekend
as y'all have.
Speaker 3 (35:07):
I mean obviously turned out for the brand. Has your
role inside the brand change? It feels like you started
out as like, hey, here's how I can add value
almost one internship basis, but now it feels like, y'all,
what is the exact role that you have now since
y'all don't turn this thing up?
Speaker 5 (35:22):
Yeah, So again another situation of us just landing our
love and labor without really asking for all right, what
we're gonna get? All right, we know we're doing the sales,
and we get our price point for the wholesale price,
and we get our profit off the sale. But we're
doing more than just selling. We promote in, we ambassador in.
(35:44):
We're doing a lot. So he actually gave us some
steak in the company, you know. So that was a
beautiful blessing which gave us more motivation to go even
that much further and harder, you know.
Speaker 2 (35:53):
So the equity play.
Speaker 6 (35:54):
Yeah, but even with that, it's anything we want to do.
So we host festivals and retreat and everything on the property,
so it's not a matter of overhead. It's like we
are in full control of that as long as we
just kick something back to the land, which we have
a percentage that we discussed. But I tell people all
the time, like people waiting for God to come down
(36:16):
with this magical voice and be like, now is your
time to do this? I'm like, nah, sometimes you speaking opportunity.
So it was the opportunity with the water, and now
it's a whole nother opportunity with the land all together.
You know, from the festivals that we host to the
farmers market now that we have open because it's not
just the water, it's cucumbers, mushrooms, collar greens, kale, carris beats.
(36:39):
So it's started with the water and it bloomed into
everything that the water actually you I mean helps produce,
you know, So it's bigger than water.
Speaker 1 (36:49):
How much is the water?
Speaker 6 (36:50):
The glass bottles are four dollars. You're doing by the
case for forty Our plastic bottles are three dollars each.
We do a case of twenty four for forty five
or on subscription we do it for forty dollars and
we shipping deliver all over the country. We also do
gallons as well, so the gallons are seven dollars each
or four for twenty.
Speaker 1 (37:08):
Get the gallons coming plastic.
Speaker 6 (37:09):
They come in plastic, and we're working on that glass.
You know, we need more people that need it in glass,
you know, because that's a whole different type of logistical thing.
And then we do the five gallon containers as well,
and we have a special right now called we Are
the Gold which is something we started. What was that
about ten, Yeah, where we had David Banner host that
experience and I was doing something with Miss Black America.
(37:32):
But we are the Gold special with twenty dollars for
the five gallon container and we bring it right to
your doorstep.
Speaker 2 (37:38):
Currently, we only really doing that in.
Speaker 6 (37:40):
The Southeast area because we drop off your new one
and then replace your old one, and so it it'll
be hard for us to do that in Minnesota or Cali,
you know, until we got the infrastructure set up, which
is the future. That's part of our plan, you know,
moving forward. But yeah, that we are the Gold Specialist thing.
Speaker 1 (37:55):
What's the subscription?
Speaker 2 (37:58):
Just go to the website.
Speaker 6 (37:59):
Twenty dollars monthly dollars a month for that five gallon
now forty for the case of the twenty four pack,
and we ship and deliver that for the five gallon
containing us either twenty five or twenty on subscription for that,
we are the Gold special yup.
Speaker 5 (38:14):
Go to Heavy Energy University dot com, backslash, Live dash Alkaline,
or you can go to our Instagram at live Alkaline
n C.
Speaker 4 (38:22):
Go to the Lincoln bio shit.
Speaker 3 (38:24):
They said that the bottling water business is a three
hundred billion dollar business, three hundred.
Speaker 4 (38:30):
Growing every year, billion every year growth.
Speaker 3 (38:33):
It might feel like it's surprised to people, but it
makes a lot of sense when you talk about these
major corporations that do to botling. I wonder, is the
sailing the selling of the water as profitable or equally
as possible profitable as potentially white labeling for other people
in botling?
Speaker 2 (38:48):
How does that vary right now?
Speaker 6 (38:50):
Because we don't do a lot of white labeling, you
know at this second, I think, but white labeling is
on the way, and we encourage it because we like,
we're not in competition with whoever else got WI All
these other companies are literally right beside each other.
Speaker 2 (39:03):
We the source. So come bottle your water.
Speaker 6 (39:06):
If you got a company somewhere, come bottle it and
put your name on it.
Speaker 2 (39:10):
Slap your name on it.
Speaker 6 (39:11):
Bottling and whatever bottle you want to come holler at
the plug. So yeah, right now, our most profit is
definitely coming from the bottling you know ourselves. But if
you want your own water, see what I just did that?
See what I just did that? We need that profession
for sure. I mean you throw the oop, We got
a dunke it from there.
Speaker 2 (39:30):
Yeah.
Speaker 5 (39:30):
Fact, so the sky's the limit. We're looking for big contracts.
We can fulfill any level, you know, all levels. We
do thousands of gallons in the day.
Speaker 1 (39:39):
So they say that like it's a water crisis, scarcity
in the in the world, and then some people say
that that's not true. It's just that how it's being
monopolized by corporations is causing scarcity of water. What's your
thoughts on this whole water scarcity crisis.
Speaker 6 (39:55):
I think it's definitely a matter of you know, the
monopoly of it, right and if you if you fear
always makes people move in emotional ways, right, So if
you talk about it's a water crisis, now you just
got random people going out and buying as much water
as they can possibly stock. And it's like, oh yeah,
if it's a water crisis, then what is that gonna
(40:18):
do because you're gonna run out of that, you know.
But they just force some people to buy more water
at one time, which they can then use that and
flip that money and do whatever they're gonna do with it.
Speaker 2 (40:28):
I ain't gonna say that.
Speaker 6 (40:29):
I don't believe that there's not some sort of crisis
because we always have the dumping of trash in the
water and oil and things of that nature as well.
Speaker 1 (40:40):
So talk about that, like how does that impact because
that's a big thing. The pollution of our waterways from
oceans to rivers to lakes, it's a lot of pollution.
Speaker 2 (40:49):
Or even your Flint Michigan like situations. Right.
Speaker 6 (40:51):
So, we had a situation back home where I mean,
it's happening in East Greensboro, it's happening all over the country.
So on one of our partners, you know, we had a
situation where we were going to neighborhoods and literally giving
the water away, you know, and making sure people were
getting supplied, you know, with the water as well. That
increased some of ourselves in another way because other people
were donating to the calls, you know, so they were
(41:14):
essentially paying for the water and then ordering water for themselves,
you know, at the same time. So we didn't like
use that as a sales tactic, but I mean we
recognize that, like as we were giving it away, people
were also wanting to support because sometimes people want to
be a part of something. It's why they tithe in church, right,
you know, they want to feel good about where their
money going, and it's cool this is a place to
(41:34):
do that. But as those things are beginning to happen
for us, it's a matter of how do we attack
that on our end, how do we make sure that
people are getting you know, water as well, but also
in the same way that people are Like every five
cent of the water that you buy, it goes towards
this cause it's a similar situation. We haven't pushed it
like that, but it's like you know, letting people know
(41:55):
like as you buy and as you increase, we are
still supplying and giving away water to play. This is
where people need the water. So it's really a way
to be able to like utilize that. Unfortunately, but I
mean it's there.
Speaker 3 (42:07):
Yeah, y'all have I mean, this is groundbreaking, and it
seems like the information is just like ready and available.
I know, people come to y'all for the water. But
do people come to y'all for the education part as well?
Because absolutely there's plenty of I'm sure natural springs throughout
the country. People don't really understand how to tap into
that and make that something that could be a business
(42:27):
or profitable. How many people are coming to y'all for
the education man?
Speaker 5 (42:31):
Point of this, let me say, the funny thing is
when I said I first made that connection and I
took two months to study. That was during the pandemic
on the back of the George Floyd's situation and the
Black Lives Matter and all that in twenty twenty, and
I took them two months to study. And by the
time I jumped off, the only question was how much
(42:51):
the point I'm like, hey, I did all this studying,
like I wanted some more questions at that point. But furthermore,
the further we got along, especially certain spaces and demographics,
may inquire and have more questions. But some people come
with the curiosity. And then you got the people that
come just to support because they love our mission and movement.
(43:13):
So I got this one lady in particular, she came like, look,
I despised drinking water. I don't drink water. I'm gonna
just buy some to support That became one of our
best customers.
Speaker 4 (43:23):
That was like, yo, where y'all at? I need my water?
Speaker 5 (43:26):
And next thing, you know, she's telling us about how
she's feeling better and she had some kidney issues and
she was saying the doctor was telling her, whatever you're
doing different, keep doing it.
Speaker 4 (43:36):
You know.
Speaker 5 (43:36):
So you got some people who are directly acquiring for
the knowledge. Then you got some people that just stumble
into the knowledge because we make them a.
Speaker 2 (43:43):
Believer, you know.
Speaker 4 (43:45):
So, well, yeah, you got anything to add to that?
Speaker 2 (43:48):
Oh oh yeah, yeah.
Speaker 6 (43:50):
People are so because there are other springs where people
are like, well we can go to the water, go
there and just get the water, will make it different.
And I just I don't know about that other space.
I just let them know and educate them deeply about
our water. But there are other people that have land
that are like, all right, well, how do I go
find a spring on my land? Or I have a spring?
(44:10):
You know, how do we you know, go about doing that?
So because we are in this lane, I do get
a lot of those different type of questions of people
that have landing, like well, how do I discover Water.
I'm like, dig, I mean, that's what I.
Speaker 1 (44:23):
Got, So what's what's the plan to scale?
Speaker 5 (44:28):
So in my mind, the the next immediate thing. We
just drilled down like our main concentrated areas, so we
got like eight different areas that we want to build
hubs at, So locking in our storage and warehousing and
locking in our distribution team around that, and then up
in the ante on the promotion. So we got a
(44:49):
goal and our Bigger than Water campaign to get five
thousand monthly subscribers spending twenty dollars monthly for a million
dollar playing you know, but ultimately we're going want to
be approaching hotels, grocery stores, all of that. But I'm
really trying to crack the code on this director consumer
model and really locking in our five thousand loyal subscribers.
Speaker 3 (45:13):
You know, you mentioned it, and you mentioned it as well,
it's bigger than Water thing. You kind of mentioned it
in different ways, like you said it was a campaign,
but y'alls just more felt like it was this is
more than just a water company.
Speaker 2 (45:25):
This is more of like a lifestyle. I heard a
little bit about agriculture as well.
Speaker 3 (45:29):
Talk to both of y'all really what the phrase means
and with the purpose behind it.
Speaker 6 (45:35):
Yeah, Well, because sometimes people look at when they get
when they're like, it's just water. All water tastes the
same being like, nah, it's bigger than water. This is
about a lifestyle. This is bigger than the taste. This
is about what you're putting in your body, you know,
and how it's going to affect your body. So what
those other waters got going on is not what this
has going on.
Speaker 2 (45:53):
So it's bigger than water.
Speaker 6 (45:54):
This is you don't put the same type of gas
in this car that you put in this type of car.
You're a premium car, ain't you, So you better put
premium water in your body. But we also, like you said,
we're on a crystal mineral based body of land. So
the minerals in the water is one hundred percent natural
pH balance naturally, But think about what's happening with the
crops that are also grown on that same land that
that water is coming from. So it's bigger than water,
(46:16):
which is why we have a situation called the bigger
than a farmer's market farmers market, because it ain't just
the farmer's market. You're gonna come there and get your mushrooms,
you could pick out your colleague greens. You're gonna see
other type of vendors. But it's also gonna be workshops there.
There's also we have a huge fire pit where we
do a situation called Fire for Therapy where people come
do poetry, share stories and things like that.
Speaker 2 (46:35):
But the water bring them there. It's bigger than water.
Speaker 6 (46:38):
We also have a festival that we do called the
Alkali Festival, three days and two nights of live music, yoga, meditation,
camp and bond fire, food trucks, vendors and more.
Speaker 2 (46:48):
But it all started with the water. It's bigger than water,
you know.
Speaker 6 (46:52):
So people come there for that and they get an
entirely different holistic experience and all of the inspirational messages
and things that we've heard from people that have come
and experienced that. Because we build showers out there because
people are going to be there for three days and
two nights, so people need to wash, but they are
showering into alkaline water as well, so they're not just
(47:13):
drinking it, they showering in it.
Speaker 2 (47:15):
It's bigger than water.
Speaker 6 (47:16):
Your skin is your most exposed organ, so what are
you putting on your skin as well it's bigger. So
people are starting to really understand, you know what we
say when we say that it ain't just a water company.
It started there that was the seed, but the harvest
is much more grand than that. You have the food,
you have a space where you can come and release,
(47:36):
you know, you have the festivals and things, but it
all started with the water facts.
Speaker 4 (47:41):
And I'll just add to that with.
Speaker 5 (47:44):
We got this summer program that we do a Steam
program where we get the kids out, they learn about agriculture,
we build the garden boxes, doing entrepreneurship, arts, financial literacy,
and just all things survival skills based, you know, learning
how to operate this land where we can put ourselves
in a position to be independent and self sufficient in
(48:06):
real life. And then so the youth and the education
is the major thing because.
Speaker 4 (48:11):
We're literally building community.
Speaker 5 (48:13):
So the foundation or where we started with Soul Academy
is really coming to life where we got a community
for these kids to dwell in, like to be running
through this land free. Man. They don't be knowing where
they iPads and phones are at on this land, cause
it's just endless acreage that they can just run with
limitless boundaries.
Speaker 2 (48:33):
You hear me.
Speaker 5 (48:33):
And then the last thing I'll say in reference to that,
the more we push and move the water, we'll come
back to the land. It's fifteen fruit trees that we
need to plant. It's a new machinery that we got
to activate some more of this land. Like we can
actually see where the fruit of our labor is going.
And it ain't just for the CEO to put in
(48:54):
his pocket and do him like he literally protecting this land.
He denying one hundred million dollar deals, one hundreds of
million dollar deals to buy this land. And we see
him putting this land in places and spaces that's gonna
feed not just him, like he gonna be over to
enjoy some of these fruit trees, but these fruit trees
gonna live long past his lifetime, you know. So I
(49:16):
see he's actually rein investing the money into the community.
You fear me, And ultimately we will know what none
of these other corporations doing. They probably doing the same
thing with their family compound. But we ain't never gonna
be at their family compound, though, you fear me, But
y'all can come to hours.
Speaker 1 (49:34):
Though, right, I want to thank you guys for coming
in telling them the website for Instagram all that.
Speaker 2 (49:41):
Man.
Speaker 5 (49:41):
Well, first off again, I want to salute y'all official
salute appreciate y'all, y'all being diligent locking in pushing this
financial literacy bringing all type of products and services and
resources and information to the people for years on end.
You know, I was just telling Rashad about to a
message I stumbled into.
Speaker 4 (50:02):
I ain't even I wasn't even looking for it.
Speaker 5 (50:04):
I was searching in my Instagram messages the other day
and I seen a message. I hit him in like
twenty eighteen just to say, salute y'all doing y'all.
Speaker 4 (50:11):
Thing off the beginning, you hear me.
Speaker 5 (50:13):
But yeah, I'm just honored to be here and get
the people to access to the resource. So you can
follow us on Instagram at live Alkaline NC. You can
go to the link in bio the order, or you
can go to heavy Energyuniversity dot com and go to
the live Alkaline tab, or you can do Heavy Energy
(50:34):
University dot Com backslash live dash Alkaline.
Speaker 2 (50:39):
Yeah, we appreciate you. I just thought about that. Man.
Speaker 3 (50:41):
I gotta have an Alkalin shower. No, I've never had
that before.
Speaker 4 (50:46):
Let us be all supplier, you know, you go for.
Speaker 5 (50:49):
We know we're gonna have that that invests fast, earn
your leisure water.
Speaker 4 (50:52):
You know what I'm saying, fat, You know.
Speaker 1 (50:54):
The fact sounds I'm.
Speaker 2 (50:57):
Really I'm the by live.
Speaker 1 (50:59):
Let's get it all right.
Speaker 4 (51:00):
Appreciate.
Speaker 1 (51:01):
Thank you guys for rock onuns for see you next week.
Speaker 2 (51:03):
Please please,
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