What’s new at Compass? & more…

We talk with Compass management, and a great Realtor from Pearland!

Episode Transcript

Speaker 1 (00:00):
I mean, I think to be a really good negotiator,
you have to be a very good listener as well. Right,
you're reading between the lines and listening for little key
details of that person's personality and how to really effectively
win them over or disarm them, as I like to say, right,
because disarming somebody, it just makes everybody more relaxed and

(00:22):
it helps the deal to go along and move along better.

Speaker 2 (00:26):
The views and opinions expressed by the participants on this
show are not necessarily those of Stewart Information Services Corporation,
Stewart Title, or Stewart Insurance. Before you make any investment,
you should seek the advice of your investment advisor or attorney.

Speaker 3 (00:39):
Whether you're a real estate broker, realtor homeowner, buyer or seller.
Everything matters when it comes to real estate. This is
Real Estate Matters with Stoare Title, stearad Titles, Build, Nepik,
and Guess open the door to what really matters in owning, buying,
and selling real estate. And now Real Estate Matters with
Steare Title, brought to you by Stuart Insurance, here to inform, entertain,

(01:04):
and inspire.

Speaker 4 (01:05):
Bill Nevick, Welcome to the show. It is real Estate
Matters with Stuart Title. I'm your host, Bill Nappick. Thank
you for joining us. We have a tremendous show as always,
as we have assembled super guests right here in Houston, Texas,
the fourth largest city in the United States, soon to
be the third. Maybe it's all ready to third, don't
know yet, but we're going to get started right now

(01:26):
as we welcome the managing director of Compass Real Estate
right here in Houston, Texas. Her name is Ceda young
Blood Cita. Welcome to the show, Hot Belle.

Speaker 5 (01:36):
I'm happy to be here. Thanks so much for having me.

Speaker 4 (01:38):
Well, it's good to see you, and it's been many years.
But we want to know what's happening at Compass, and
let's tell people. First of all, Compasses all over the place,
but let's tell them about the Houston location right here.

Speaker 6 (01:49):
Well, what's great about Compass in Houston is we started
here about eight years ago and we are now the
number one real estate brokerage in the city of Houston
for residential sales.

Speaker 4 (02:03):
Very exciting.

Speaker 6 (02:04):
Yes, we have five offices across the region. We have
one on West Timer, our flagship forty two hundred West
Timer got one out in Memorial Green. We have a
fabulous Heights location at MKT in the Heights, we have
a West Houston office on Katie Freeway and Woodland's a

(02:25):
gorgeous first floor office in hues Landing that looks right
out on the lake.

Speaker 4 (02:30):
It's beautiful in position to serve buyers and sellers in
a tremendous way every day.

Speaker 5 (02:35):
Yes, that's right.

Speaker 4 (02:36):
Well, Ceda, as the managing director, that's a big job
for the organization, Let's tell people what you're doing.

Speaker 5 (02:43):
Well.

Speaker 6 (02:44):
Officially, I work with the sales managers that we are
on a team together, and I also work with the
other leaders in the market for Compass that the leaders
of our agent experience teams and our marketing teams. And
then I also leazone with Texas Compass leadership and our

(03:08):
national leadership.

Speaker 4 (03:10):
And give us an idea in terms of the numbers
of agents right here in Houston about how many agents
does Compass have.

Speaker 6 (03:17):
Well, as far as trek licensees, we have around eight
hundred now that would include agent assistants, listing coordinators, et cetera.
So we have as far as principles, I want to
say we have around three hundred to three hundred and
fifty principal agents. Some of them might be team leaders,

(03:39):
some of them might be in a smaller group with
some fellow agents, and some of them might be standalone agents.

Speaker 4 (03:47):
And a question I think a lot of people have
when they're even when they're not thinking about buying or selling.
Everybody loves real estate TV shows, radios, all these podcasts
and things, because real estate is just interesting to people.
But everyone always wants to know, Hey, what's the market
like now and then, and what are the trends? So
what are we seeing here from your perspective in terms

(04:09):
of the market right now, and what's happening what do
you think is going to unfold?

Speaker 6 (04:13):
Well, what I like about the market now is that
it is a very balanced market. For many years, of course,
during the pandemic and shortly afterwards, we were in a
super super extreme seller's market with months of inventory at
just historic historic lows. I once had I remember, back

(04:35):
in those days, I once had a frustrated buyer call
me and she was telling me this long story, and
she started out by saying, you know, this listing that
we tried to buy has been.

Speaker 5 (04:45):
On the market for a really.

Speaker 6 (04:47):
Long time, and so blah blah blah, She kept going
and I said, okay, can I just can we back up?
You said, it's been on the market for a really
long time. How long has it been on the market?

Speaker 5 (04:56):
Ten days?

Speaker 4 (04:58):
Oh, I said, well, we're going to do now, not
a really long time.

Speaker 5 (05:03):
But that's kind of the extreme seller's market.

Speaker 6 (05:06):
So now we're in a balance market, and it's I
think it's much better because buyers have time to make good, strong,
solid decisions. And also it's not an extreme buyer's market.
So that means that a seller who prices their home properly,
prepares their home for the market properly, is going to

(05:27):
be able to sell it in a reasonable amount of time.

Speaker 4 (05:29):
And one of the things we've heard, not just on
this show for the last couple of years, about all
the people that are coming from other states, other cities.
Is that still happening, not to.

Speaker 6 (05:40):
The same extent that it was. And I've read some
articles about that. Some people think that it is because, well,
the first of all, the interest rates are much higher
than they were during the pandemic, So people who have
a two or three percent in straight are much more

(06:01):
likely to stay in their home than they.

Speaker 5 (06:03):
Are to move.

Speaker 6 (06:05):
Also, people are holding on to their jobs, and they're
not as likely to move for work or just move
and then and then seek work, uh, because of the
because of where hiring stands right now.

Speaker 4 (06:20):
And the other thing I like to ask too, is
we hear about the people coming in. But how often
when you talk to your agents and you assemble and
talk about all the different things going on, how often
are we seeing people that are leaving Houston or just
leaving Texas in general? Do you hear a lot about that?

Speaker 5 (06:37):
Well?

Speaker 6 (06:37):
If people, let me just start by saying that Texas
is Texas's biggest referral source. So uh, people leaving from Houston,
a lot of them are going to Dallas, Austin or
other places in Texas. Other than that, I you know,
I mean with our focus on energy here in town,
I think we're always going to see a lot of

(06:59):
people moving in and out of the city because of that,
and because we're port city, and because of course of
the Texas Medical Center.

Speaker 4 (07:07):
And then from your perspective, also, what are some of
the other things that are happening just with all the
various brands out there, and what do you see, especially
as Compass is all over you have the advantage of
hearing from I don't know, New York City, California about
what's going on in those markets. And when I would
imagine when you hear about those things, that's information that

(07:30):
you could use right here to serve the buyers and
sellers and to inform people along the way.

Speaker 6 (07:35):
Well, there's been quite a bit of industry consolidation. You
may be aware that the Compass purchased a large company
formerly known as Anywhere back in January, and so we
purchased the brands that include Setheby's International Realty, Colwell Banker, Corkran,

(07:58):
Coldwar Banker, Gary Green, Eer, et cetera. And then recently
I just saw today an article that a brokerage called
real purchased.

Speaker 5 (08:13):
Remax. Yes, so a lot of consolidation.

Speaker 4 (08:16):
Well, that's a lot of shifting and consolidating. It's fascinating. Well,
and of course real estate already at any level is
exciting because of all the changes in the dynamics. So
right there, it's an interesting time. One of the things
when I met you many years ago, I remember your
background is in the you started as an attorney, Is
that correct? I did tell us about that, because an attorney,

(08:40):
I think has certain perspectives that most of us don't.

Speaker 5 (08:43):
Well I was.

Speaker 6 (08:45):
I was very fortunate in that when I was a child,
I became very good friends with Julie Greenwood's daughter, Sarah.
We went to Mark Twain Elementary School together, and through Sarah,
of course I knew Julie Greenwood.

Speaker 5 (09:01):
And when I got out of law school.

Speaker 6 (09:03):
Julie Greenwood introduced me to a man named Dick Hargus
who has since passed, but he was really my mentor,
and he had a small litigation firm that represented real
estate brokers in Houston and across Texas and also represented
HR as HR's outside council. So I worked with him

(09:26):
and with his firm, Grant Harpold was also there for
five years, and that just what I was doing is
defending realtors when they were being sued for misrepresentation, deceptive
trade practices, fraud, et cetera, et cetera. And then I
was also you know, at HR, sitting in on epics hearings,

(09:46):
arbitration hearings, and helping them with things. So it just
gave me a really great background for what I'm doing now.

Speaker 4 (09:55):
And of course, in any at this point in time,
a real estate contract has addendums and pages. So to
have that legal eye to make sure that agents are
on track and those things. That's very important at this point.

Speaker 5 (10:08):
Well, it is. It's definitely helpful to me.

Speaker 6 (10:11):
There are a lot of very smart people in real
estate and very smart people who put those forms together.

Speaker 5 (10:17):
And I always learn from our agents.

Speaker 6 (10:20):
You know, our agents are really the cream of the crop,
and they they working with these forums day in and
day out. They are constantly pointing out things to me
about the forms that I didn't realize myself.

Speaker 4 (10:32):
Give us an idea as far as the categories of
real estate that you're specializing in it compass. I mean
there's farm and ranch, there's luxury. High rises are very
big here in Houston. And give us an idea of
some of the sectors and what's happening in those various markets.

Speaker 5 (10:48):
Oh goodness.

Speaker 6 (10:49):
Well, when it comes to residential real estate, we do
it all. I mean, we're we have we do have
a land and ranch division that is quite successful actually
and has we have a great foothold here in Texas,
which I'm very proud of. We are the number one
luxury brokerage in the city of Houston, and our market

(11:12):
share as the price ranges that you look at go up,
our market share goes up. So at the very top
of the market five million plus we have I believe
it's twenty yeah, twenty five.

Speaker 5 (11:26):
Percent of the market, so that's huge.

Speaker 6 (11:29):
And of course we have agents who are specialists in condominiums.
We have we have agents all over the region, so
we can do you know, beach properties at Galveston or
you know, lake properties at the Livingston Lake Conroe.

Speaker 4 (11:46):
Very popular areas too, by the way. Right yeah, at
this point, definitely we're talking with Ceda Youngblood. She is
the managing director of Compass right here in Houston, Texas. Ceda,
before we close the segment, what else do you want
people to know?

Speaker 6 (11:59):
Well, I think that it's important for people to understand.
You know, real estate agents work very very hard to
do their business and they when they list at home,
you know, they spend a lot of money taking photographs
and a lot of time and effort getting the property
ready for the photographs. And what's been happening is those

(12:23):
photographs when they go onto HR, they immediately go to Zillo.
Now Zillo, if you've ever been on Zilo, what they
are doing is they are attracting buyers by showing the
agent's beautiful photographs of these properties sell leads based on
the photos to agents, so they are basically monetizing our

(12:47):
agent's work product and the agents. If a sale happens
from one of those leads, our agents do not see
a dime of that, and that's something that compasses.

Speaker 5 (12:59):
Really work to change.

Speaker 6 (13:01):
In addition, I think you have to be very careful
when you're looking at some of the national portals because
they focus on you know, days on market price drops.
If you pull up a listing on Zilo, you have
something called a z estimate, which is Zilo's estimate for
the what the price of the property should be. It's
based on an algorithm and it's very frequently incorrect. So

(13:26):
often a seller will look and immediately they will see
that there is a gap between what they're broker recommended
to sell the house at and what this estimate is.
So that is something that's very negative. There are just
a lot of negative insights on some of these portals.
Another thing is, you know, a buyer looking at this portal, well,

(13:46):
it's hard for them to figure out who is the
listing agent there are, you know, they're trying to sell leads,
so there are lots of buttons saying, you know, click
here for a to or click here to talk to
an agent, and those leads are going off to people
who really don't know a thing about the listing belonging
to the agents.

Speaker 4 (14:04):
So you really have to dig it. And I've experienced
this myself looking at looking at real estate in other states.
It's like, well, who is that listing agent? But if
you dig you could find out. Sita, let's tell people
how they can reach Compass and learn more.

Speaker 6 (14:18):
Yes, well, we are of course on the internet at
Compass dot com.

Speaker 5 (14:22):
And yes we'd love to we'd love to hear from
you see that.

Speaker 4 (14:26):
Thanks for being with us. That's Compass dot com.

Speaker 5 (14:29):
Yes, thank you.

Speaker 4 (14:30):
As we continue, let's talk to Nadia Jabron. She is
the sales manager right here Compass and USDA. Nadia, welcome
to the show.

Speaker 1 (14:39):
Hi Bill, thank you for having me.

Speaker 4 (14:41):
Well, it's good to see you once again. It's been
a while. Let's tell people as a sales manager, and
we heard Seda talk about the amount of agents that
you have as the sales manager. Give us an idea
how you get around that role with so many agents
and to be able to manage such a team.

Speaker 1 (14:57):
Well, the beauty of being at Compass is the sales
managers really are brought on to strictly support the agents.
So really that is my role to ensure that I'm
available to tend to all of their needs. And I
like to say that I'm like a firefighter. I just
put out fires all day. I stop fights all day.

(15:18):
I keep people compliant and keep people happy too, so
talking them off the ledge.

Speaker 4 (15:25):
And you have a lot of experience. You've been in
the real estate world. Let's tell people about how many years?

Speaker 1 (15:29):
Oh god, okay, well about thirty years now. Well it's
been a very long time.

Speaker 4 (15:35):
You're so you still have retained a youthful appearance thirty years.
Holy smokes.

Speaker 1 (15:41):
It's a lot of injectibles and lotions and potions. Man,
to keep me up right.

Speaker 4 (15:46):
I need to find some lotions in myself. That's awesome. So,
but there you are. It is kind of a The
beauty I think of the sales management role or in
sales management is that you do see a lot of activity.
It must be very exciting if you're describing the things
are changing all the time. This there's that, right, It's
kind of fun.

Speaker 1 (16:06):
It is fun.

Speaker 3 (16:07):
You know.

Speaker 1 (16:08):
Part of what I enjoy doing is I'm not a
real lawyer like Sito, but I enjoy the contracts. I
enjoy really digging in and figuring out just how to
negotiate because since as a manager, we don't compete with
our agents at Compass, so that's kind of my way
of really staying in touch with what's going on. So
if an agent comes to me and maybe they want

(16:29):
they want coaching on how they should go about negotiating
in a multiple offer situation, and they'll ask me if
if I know the agent on the other end of
the deal. Typically I do know the agent on the
other end of the deal, and we can sit down
and we can formulate a strategy, and I can tell them, Hey,
you know that realtor on the other end of the deal.
She's a big dog lover, So mention her dog and

(16:50):
ask how that dog is doing. Get your deal sealed
and signed up.

Speaker 4 (16:54):
Well, that's a good point. And thus, in the thirty
years that you say of being in real estate, has
it all been in here? It has all been there.
You know, almost everybody or a lot of people.

Speaker 1 (17:04):
I mean truly in this time that I have served well.
I've been in the management role about half that time,
so before I was a realtor, and really just the
brokerages that I was was at were typically in the
Greater Houston area. So I do feel like I know
every one of the agents have had some interaction with them.

Speaker 4 (17:24):
And that's interesting too. As we talk to realtors right
here on the show, a lot of them, or we
see them out there in the wild, they have either
on their card or they proclaim in some way, maybe
a T shirt. I'm a good negotiator, because negotiation is
a big part of everything right in the life for sure,
So I'm wondering what are the staples of a good

(17:46):
negotiator in the real estate realm. I mean, like you're
saying they have to know the other party or have
a sense. What are some of the other things that
are wound up in negotiating.

Speaker 1 (17:56):
I mean, I think to be a really good negotiator,
you have to be a very good listener as well. Right,
You're reading between the lines and listening for little key
details of that person's personality and how to really effectively
win them over or disarm them, as I like to say, right,
because disarming somebody. It just makes everybody more relaxed and

(18:18):
it helps the deal to go along and move along better.

Speaker 4 (18:21):
Yeah, that's so well put right there, Nadia. We have
to be good listeners, right, and I believe that's as
salespeople as many of us, if not all of us are,
in one way or another, right, sometimes that charge to
be a good salesperson. I know myself that to have
the listening, to have the listening radar fully activated.

Speaker 5 (18:42):
It really is helpful.

Speaker 1 (18:43):
And also, you know, I'm a big proponent of picking
up the phone and calling somebody in this day, if
you are negotiating with another agent, I strongly recommend picking
up the phone because the tone of a text or
an email oftentimes is misunderstood. And I don't care if

(19:05):
you've swiped it through chat, GPT fourteen thousand times and
you've polished it. Nothing is as effective as calling and
listening to that person's tone. Because if I need to
beg you for something, I'm going to do it very
sweetly to get what I want from you, Bill.

Speaker 4 (19:21):
I'm going to try to be listening because I could
respond to that. It is so true. I dealt with
a realtor again in another state, on a property. Hey,
I forget the text. I want to hear. I want
to I want reality exactly. And so many people either
don't answer the phone these days, indoor use it. It's
a dying art. Good to know that you're keeping it going.

Speaker 1 (19:43):
Absolutely, I mean for realtors, especially whenever your phone is ringing,
that's money calling, right.

Speaker 4 (19:51):
It's an opportunity one way or another.

Speaker 1 (19:52):
I have to answer that phone.

Speaker 4 (19:54):
Words of wisdom. It's great, so as you, let's take
it again. The management of many agents in an active
office in a pretty good market these days, right, absolutely,
So if someone is struggling, is there any struggles that
you hear from one of the agents on your team
more often than not? Like I mean, maybe what's the

(20:17):
top two things where they might come to management, say, man,
I ran into a challenge here, Nadia, it's this? Or
is it always different challenges? But is there one or
two that are just Hey, you hear them all the time?

Speaker 1 (20:31):
Oh, Bill, you would really be surprised the challenges that
I hear, And they're different every day. And that's why
I love what I do, because when I think I've
heard it all, oh no, there come Susie Q here
with a doozy and I'm like, all right, let's dig in,
let's figure out how to unravel this. And I'm really
good at that and I love doing that.

Speaker 4 (20:52):
And you just describe being a problem solving right, That's
that's unbelievable. So as far as the team, right now,
the team is growing. I'm imagining a compass. You have
attractive program for real estate professionals out there, So right
now there's probably people that are saying, man, I might
want to call it noughty and be part of the team.

Speaker 1 (21:10):
Sure of course. I mean I'm always ready to talk
to really amazing talent. You know, real estate is one
of those industries that you can do this until you
are one hundred years old. There is no glass ceiling.
You can come into the industry with all types of
different educational backgrounds and you can still make it. And
that's what I love about it. So yes, send any

(21:35):
any talent my way who's really looking to work hard,
because this is not easy.

Speaker 5 (21:41):
It is.

Speaker 1 (21:42):
It's not something that you know, you just show up
on social media and start collecting big checks and then
driving the beautiful, big fancy car. There's more to it
than that.

Speaker 4 (21:51):
Yeah, every sale is a fifteen million dollars sale and
we're driving around in our luxury cars and real estate
is easy, right, we're dispelling those myths right now, not
yet so And the other thing as your company are
you're in big markets outside of Houston, which is a
massive market, a lot of notoriety here, but New York City,

(22:13):
Los Angeles, Beverly, all these places. You probably also interact
with other sales managers and they're telling you some of
their interesting stories and even salespeople. So that's got to
be another facet.

Speaker 5 (22:25):
You know.

Speaker 1 (22:25):
It is another wonderful part of being with the Compass family.
One of my roles is I host or I co
host a Mastermind event with with Compass nationally. So we've
got team leads from different teams from around the country
and they kind of weigh in and talk about, you know,

(22:47):
what's working for their team, what are effective methods for coaching,
or you know, we just share all the knowledge and
that is yet another great aspect of Compass. Yes, I'm
here rooted in the greater Houston market, but I do
have access to all these other amazingly talented realtors across
the nation and I get to hear how they work

(23:07):
and operate their business.

Speaker 4 (23:09):
Also, I was told I talked to it it's been
a while another Compass agent, and they talked about some
of they have. You have unique tools at your at
the Compass agent has certain tools that may other places
may not have.

Speaker 1 (23:22):
Give us all this could be a whole separate topic
the tools at Compass. But literally that was when when
I was in the process of of, you know, considering
moving to Compass, I was immediately shown the tech platform.
The tech platform.

Speaker 5 (23:41):
Was incredible.

Speaker 1 (23:42):
And you know, I had come from a company, a
brokerage that was pretty darn techie, but nothing like what
Compass is doing right now. I mean, you know, we've
incorporated AI and the utilization of AI where you one
of the tools is you just start speaking to your
phone and you're telling your AI assistant. I just had

(24:02):
a I just had a lunch with Gina. I need
to set up a search for Gina and she's looking
for four bedrooms, five baths. She wants to be in
the bel Air area, and please send her an email
immediately set up a search and then if you could
remind me to call her after this showing in two hours,
that would be great. Also, arrange TIFFs treats to be

(24:23):
sent to her in two days.

Speaker 5 (24:25):
Remind me.

Speaker 4 (24:26):
I mean, you know, a lot of tools.

Speaker 1 (24:28):
A lot of tools, and I'm not even the one
to talk about them in depth.

Speaker 4 (24:32):
We're talking with Nadia Jabron with Compass. She's the sales manager. Well, Nanny,
what else should people.

Speaker 5 (24:37):
Know about real estate?

Speaker 4 (24:40):
Or well, let's forget real estate. Okay, Now, when you're
not busy helping the team at Compass, what do you
do to unwind and relax?

Speaker 5 (24:48):
Bill?

Speaker 4 (24:49):
Is there time for that? Nadia?

Speaker 1 (24:50):
Well, my dogs. That's where I you know, love the dogs.
It helps to keep us sane. And also a little
bit of wine helps as well, right like rhetor well,
I mean, why don't you know anything's good?

Speaker 5 (25:03):
It's all good here?

Speaker 1 (25:04):
Okay, But you know, I also I enjoy helping animals,
and I always like to encourage people to shop, to adopt,
don't shop. There are plenty of breed specific dog rescues everywhere.
So if you're a lover of the German shepherd, there's
a German shepherd rescue out there that could get you
your new best friends. So, you know, I like to

(25:26):
talk about that.

Speaker 4 (25:27):
There's no doubt there's so many animals, especially in this city,
as we both know that need help. And yeah, I
would also encourage people to help the caneines and the
cats too out there. So that's a good charge in Nadia,
let's tell people how can they reach you if they
want to learn more about Compass or anything else. Well,
you can connect with one of the agents.

Speaker 1 (25:45):
Hey, why don't you come visit me at the West
tim Or office. We love having visitors there. It's a
beautiful office. Come see me or just google my name.
I'm a realtor too, so you know my info will
come up. You can find me, Okay, my phone number
call me Bill seven one three eight one seven zero
nine one zero. The number again is seven one three

(26:07):
eight one seven zero nine one zero.

Speaker 4 (26:09):
And Nata, you mentioned about visiting you will there be
TIFFs treats there. You already got my attention. With the
TIFFs treat there's always.

Speaker 1 (26:15):
A snack available at the Compass West Timer office.

Speaker 4 (26:18):
That sounds good, Nadia Jabron, thanks for being with us.
Moving right along. We've been waiting for Gina Tran to
be on the show for months and months and now
she's here. Gina Tren is with LPT Realty Gina, it's
been so long. We're glad you're finally here to join us.

Speaker 7 (26:35):
Thank you so much for having me, Bill, thank you
so much.

Speaker 4 (26:38):
We're glad glad to be here. Well, your company is
LPT Realty, right, so let's tell people a little bit
about LPT geographically, where you're at most of the time,
anything else.

Speaker 7 (26:48):
Yes, LBT is actually a cloud brokerage. It's global, and
it's got beautiful listening power tools and it really empowers
agents to serve very well as Listing eight in not
only in Texas, but nationwide.

Speaker 4 (27:03):
So it's a nationwide organization. Now, geographically, let's say, and
as you move around, you can be in different parts.
But let's say, last twenty or so transactions, where have
you been geographically the most?

Speaker 7 (27:16):
I would say maybe fifty percent of my transactions are
in Pairland and the other fifty percent is either in
the Loop and Katie and Sugarland, Missouri city surrounding areas.

Speaker 4 (27:26):
And let we haven't talked to anyone in Parland for
a while, so give us a little bit of a
report Paarland. What's going on in Paarland these days as
far as real estate activity?

Speaker 7 (27:36):
Oh, it's absolutely growing. The schools are fantastic. Commercial wise,
we're getting more and more restaurants and the affordability is
definitely there.

Speaker 4 (27:46):
So the commercial sector seems to be moving along as
far as having more restaurants, and I think a lot
of some of these outer areas need more restaurants.

Speaker 7 (27:55):
Yes, we're also having an Asia market town coming soon
as well, so we're growing in that. It's it's also
beautifully diversed and from different age groups to different economical
levels and educational levels.

Speaker 4 (28:11):
And as far as your activity right now, I would
imagine you help buyers and sellers. Do you are you
serving more buyers or more sellers right now?

Speaker 7 (28:19):
I am serving maybe more of eighty five percent as sellers, yes, sir.

Speaker 4 (28:25):
Wow. So and with all those listings, about how many
of them are they all right in the pair Land
zone or.

Speaker 7 (28:33):
I would say fifty sixty are in Peerland.

Speaker 4 (28:36):
So let's say I was going to put my home
on the market and I said, hey, Gina, you're fantastic
the word spread. I'm going to give you a call.
I want to put my home on the market. How
do you prepare the seller at this point in time
for expectations and those sorts of things Let's say my
home's in Periland and I want to talk to you
about listening to it. How do you counsel the seller.

Speaker 7 (28:57):
Sure, I would come to your home and all bring
data and we'll have a range as far as market value,
and I'll tell you how to prepare your home to
reach the largest market possible. So, whether it's neutralizing the
home or depersonalizing it, preparation is definitely key to the
success of a cell.

Speaker 4 (29:18):
There's so many things that I mean, probably the first
thing all of us might need to do is declutter
a little bit.

Speaker 7 (29:23):
Yes, definitely.

Speaker 4 (29:24):
You run into that.

Speaker 7 (29:25):
Oh all the time. You know, these families live in
these homes for four or five, eight, twelve years e.
You accumulate more than you realize until you move. So yes,
a lot of decolor cluttering and a lot of neutralizing.

Speaker 4 (29:37):
No doubt about it. So as far as real estate,
you could be doing a lot of things in life.
Gina very talented. So what is it about. How did
you get into real estate? And what was the attraction
where you said, man, I want to be in the
real estate world.

Speaker 7 (29:50):
You know what? It was actually my brother who told
me to get into real estate. I reached a ceiling
in the family business. I was working seven days, so
five six days a week, and I reached the ceiling
as far as income, and I knew I wanted more
in my life, and I also wanted flexibility. I wasn't
married in order to have kids at that time, but
I knew I wanted to be in the PTO. I

(30:12):
knew that I wanted to be PTO president one day,
and I knew I wanted to make a lot of
money at the same time. So my brother was the
one who said, Gena, I wanting to try a real
estate because you have an eye for design, you have
an eye for what looks good in a home and
what doesn't. And also communication. Whenever I enjoy something, I

(30:33):
naturally tell the world about it, and that goes along
with selling homes.

Speaker 4 (30:37):
And you said that I think the magic word it's communication, Yes,
because as I hear, if you hear someone ever complain,
and it happens, they might complain about a realtor or
an experience in real estate with the realtor, and at
all most of the time the complaint boils down to communication.
So you really have to have the communication skills top notch.

Speaker 7 (30:58):
Right, absolutely, so important. Your clients deserve that. So every
realtor should have at least one day out of the
week to talk to all their clients about what's going
on with their listing or what's going on with their purchase. So, yes,
communication is extremely important, is crucial.

Speaker 4 (31:15):
And then also, I mean getting the word out about
what you're doing is so important. Now right here today,
you're talking to millions of people at least I mean
we're hoping maybe one thousand, maybe five, I don't know
how many's out there, millions, millions. But other than being
on radio shows and I see you've been on the
Real Estate rat Pack, You've been a regular contributor. There,

(31:36):
great people at the rat Pack. But in the meantime,
what else do you do from a social media standpoint?

Speaker 7 (31:43):
You know, honestly, I don't do you know, social media
has really blown up. I do, honestly, the normal mother, daughter,
sister content, very relatable content. I don't do you all
the fancy, snantcy stuff. I do content that people can

(32:05):
relate to and that we can actually start a conversation with.
And I do it consistently. Most of my business comes
to referrals and repeat business. And I would say maybe
eighty percent of it comes referrals and repeat business. And
that's the best way to do it. If you do
good work for your clients, your clients will tell people,
and your clients tell people, the business will come. So
do good work.

Speaker 4 (32:24):
It's so important, that's right. So as you're out there,
and I'm already picturing you, I'm not seen you work
outside of this radio station, but I'm imagining as you're
out there in the community at the various activities as
a mother in those things. You're out there, you're talking
to people about the business because I bet when you say, oh,
what do you do, I'm a realtor? What do they

(32:46):
ask ten questions? Well? That was the right, am I right?

Speaker 8 (32:48):
Now?

Speaker 7 (32:48):
What Sometimes you ask ten questions and sometimes they've got
their guard up because they don't want to be sold.
It's not too Sometimes it's really showing up doing what
you're supposed to do, delivering what you say and what
you do. So from there you build that rapport and
then hopefully with other advertising or other social media content
or just hearing our name and what we do and

(33:10):
our sponsorships, then it'll give some affirmation and hopefully when
their business in the future.

Speaker 4 (33:16):
So its far so that you do a lot with
referral and you're out there also spreading the word as
you go along. As far as right now, you're more
sellers less buyers. When you see buyers in the let's
say the Paarland area, when someone wants to buy a home.
In your experience in Pairland, what are the key drivers
where they say, man, I want to be in Pairland

(33:37):
because the schools or what are some of the other drivers.
What's going on down because it's in the south.

Speaker 7 (33:43):
Yes, so there's West Paerland, who's that's a newer side
of Parland, newer construction, and there is East Parland where
it's older homes but great bones. So it just really
depends on the buyer. And on one side of Parland's
Pairland ic D and the other side is of Iced. Pearland.
Iced is known for some great things. All of an

(34:04):
Iced is known for some great things. It just really
depends on the buyer, and we tailor our services towards
some And for.

Speaker 4 (34:10):
Those listening maybe in another state, New York City, Indiana,
wherever you are, Houston is so big and when we
talk about Pearland, it's pretty much would we say, directly
south of the center of Houston, maybe south and even
a little east.

Speaker 7 (34:24):
Yes, and it is literally twenty minutes away into Houston.
Twenty minutes away from one of my favorite spots is
just Chinatown, and it's got great schools. The homes are
are beautiful, and the affordability is there is reachable.

Speaker 4 (34:41):
And the other thing I think and correct me if
I'm wrong. As far as Pearland, I knew some people
that lived in Pearland, but they're proximate to water areas
where they had docked their boat and they would go
for boating. So you could be into some of the
areas with clear Lake right and even Galveston. It's not
that far.

Speaker 7 (34:58):
It's not that far. So you enjoyed the beach, you
enjoy the water, it's not that far of a drive
at all.

Speaker 4 (35:03):
That sounds pretty good. We're talking with Gina Tran with
LPT Real Gina, what else should people know about what
you're doing or anything else when you're not doing real estate?
How do you unwind in your world? Twenty four seven.
I know you're working hard out there, but it is flexible. Yes,
do you do?

Speaker 7 (35:21):
What do I do? I love spending time with my
husband and my three kids, and my dog and our turtle, Chewbacca. Chewbacca.

Speaker 4 (35:29):
That's not your husband's.

Speaker 7 (35:30):
Name, that's not my husband name. Yes, it's hashtag Chewbacca Tran.
And we love just building our home and also our memories,
and we love to travel and we do we do
a lot of ontr work, a lot of church work.
It's just really hoping that we were raising our kids
right too at the same time, so that takes quite

(35:52):
a bit of time.

Speaker 4 (35:52):
Indeed, the turtle's name, does he have a name?

Speaker 5 (35:54):
Oh?

Speaker 7 (35:55):
Yes, his name is Squirt Squirt Tran Square Tran.

Speaker 4 (35:58):
Yes, you got all the bases coverage. Just don't call
your husband chevaka right, just say so. In the meantime,
Gina Tran, you're out there doing tremendous work. Let's tell
people how they can reach you should they want your
help behind or selling.

Speaker 7 (36:10):
Oh, I would love that. Our website is movew sdr
dot com and also sold by Gina dot us. And
my cell phone number is eight three two seven two
one eight one nine three and call me anytime eight
three two seven two one eight one nine three.

Speaker 4 (36:27):
Gina, thanks for being with us.

Speaker 7 (36:28):
Thank you.

Speaker 8 (36:30):
If you're a real estate professional. Then listen closely. Cybercriminals
start targeting our industry. They are impersonating real estate professionals,
home buyers, sellers, and title agents. Their goal is to
gain access to your inboxes, computers, and clients so they
can steal information in funds. Does your business insurance offset
these risks?

Speaker 4 (36:49):
Not sure?

Speaker 8 (36:50):
Contact Stewart Insurance to determine if your business is properly insured.
Visit Steward Insurance dot com are called eight six six
seven ninety eight twenty eight twenty Visit Stuart Insurance dot
com are called eight six six seven ninety eight twenty
eight twenty seven.

Speaker 4 (37:06):
Real estate matters with Stuart Title would not be possible
without our partner, Stewart Insurance. With a focus in real
estate and a special focus on real estate broker. Stewart
Insurance creates insurance plans to address the risks facing our
industry today. They invest a significant amount of time helping
real estate broker owners offset and manage their risk. Here
he is with Stewart Insurance, John Bramlett, Howdyville Once again,

(37:29):
here we are insurance time. Everybody love. They gather around
the insurance campfire. They want to learn more and you're
always prepared in a magnificent way.

Speaker 9 (37:37):
Put another log on and get ready, put.

Speaker 4 (37:39):
Another insurance log on the fire, and let's let's light
it up.

Speaker 9 (37:43):
Let's light it up. So today i'd like to there's
a couple of elements that need to be included in
a real estate business's arizon emissions and general liability policy,
and that's advertising and personal injury. And they need to
be in both policies because while the coverage may be similar,

(38:08):
the specifics about the coverage can be different depending upon
the policy. So that's important that winter real estate business
has a professional libility or an arisonmission's policy and a
general liability policy which they should have that they make
sure that they have advertising and personal injury. So the
main similarity is this is a non injury for non

(38:32):
physical injury claims. So this looks at things like libel
or slander, defamition, uh, misrepresentation in advertising. So that's what
an advertising or personal injury situation focuses on. So we
talked many times about this idea when we mentioned advertising

(38:53):
and personal injury, that it's not a broken arm, it's
a broken heart that you've done something, you've said something,
you've meant something, You've used something that's damaged somebody or
somebody feels like that because of that, you haven't delivered
your professional services in the manner that you had you
had promised, And both are needed, but both are needed

(39:15):
for different reasons. So if we think about and this
is very basically we think about a real estate transaction,
you've got the listing stage, you've got the marketing stage,
you have the contacts that contracts stage, and you have
the closing stage. In each stage there's a need to
have that coverage for both policies. So you know, in
the listing stage, we're invising the seller on what to do.

(39:36):
We're giving them some guidelines, we're collecting property details, we're
building that strategy you know, to sell the house. So
if we get from an airs in admissions perspective, we
get the wrong square footage and we put that out,
that's an issue. You know, if we misstate a zoning
area or we forget to disclose something, that's where an

(39:59):
air admissions pulse would come into play, because in that situation,
somebody to come back and said, you did not do
your fiduciary duties and you cost me money. You know,
on the general liability side. If you were to, let's say,
use some content that you didn't have the rights to,
that's where that would come into play when we get
to the marketing. Now you're promoting the property, So what

(40:21):
happens if you stayed in the property that there's no
flood risk in the house floods, or what happens if
you state, you know, this is a rental property and
previously it's generated x amount of income and it doesn't
generate that. Now you've got somebody that's filing a claim,
or you use a photograph that you don't have the
rights to, or you represent the property in a way

(40:42):
that you don't have the rights to. Then that's where
your general liability would come into play, because in that case,
you've harmed a third party. You used a let's say
a photograph that you didn't have the rights to, you
didn't pay for those rights, so you've harmed a third party.
Or there's a financial loss because somebody came back and said,
I wouldn't have bought this ouse, but you told me
there was no flood risk. So that's where that would

(41:03):
come into play in the marketing. When we get to
the contract aspect, of it. Now, we're reviewing the contracts,
we're drafting contracts, we're reviewing them, we're going through the negotiations.
So what happens if we missed a disclosure or what
happens if you know, we give somebody poor advice or
the contract terms don't work out in the in the
time that they're scheduled. Now, somebody's going to come back

(41:25):
and again say you did not do your professional services.
You've caused me some financial harm. That's why you need
to have that element within your Airson amissions policy. And again,
if somebody comes back and says, you know, you've written
something that was the fame to me, you've written something
that kept me from doing business again, that's where it
would come into play on the general liability side. And

(41:47):
then finally on the closing So we go through the
closing process, you know something wasn't disclosed, or we missed
a deadline, or we didn't cover everything that needed to
be covered. That's when again a professional liability or Air's
admissions policy comes into play. But you've got to make
sure that you have that advertising and personal injury coverage

(42:11):
within that policy and make sure that it's deep enough
and solid enough that if any of these things were
to occur, you've got.

Speaker 4 (42:19):
Coverage so many things that think about John in the
real estate professional, not just the realtor, but all those
involved in the real estate profession. It's there are risks
present almost each and every step of the way, so
we must be mindful.

Speaker 9 (42:33):
There really are, and you do have to be mindful,
and you have to be careful about what you do
and what you say, how you do it, how you
say it, and we're not all perfect. We're gonna make mistakes,
and that's where you know, the professional liability coverage comes
into play. That's where the general liability coverage comes into play.
But it's not just having the policy. That's not enough.

(42:54):
The policy has to be written specifically for your real
estate industry and for your business. So it can't be
just a general airs and emissions policy. Can't be just
a general liability policy general liability policy. It's got to
be one read specifically for a real estate broker or
a title and an attorney agent or a property management firm,
because the language has to be very definitive in what

(43:16):
is and is not covered. Because if it's very broad,
now it's up for interpretation, and when it's up for interpretation,
you've got a better chance of acclaim being denied. So
what we want to make sure is that when we're
writing a business policy for our real estate clients that
the paper that it's written on that insurance policy is
very specific for that industry and for the services that
they provide.

Speaker 4 (43:38):
Fascinating John, what else should we know?

Speaker 9 (43:41):
Well, if you'd like to be properly insured, and all
that means is that you understand the coverage that you
have and you're comfortable with that coverage, we would love
to help you out. We can do that on the
business side with the general liability we talked about today,
with the airs and emissions, workers compensation, cyberliability. We can
help real estate businesses with their business insurance, and then
we help families and individuals on their personal insurance home wind, auto, flood, motorcycle,

(44:05):
investment property. You can reach us at eight six six
seven ninety eight two eight two seven. That's eight sixty
six seven ninety eight two eight two seven. You can
learn more about us at Stuart Insurance dot com or
you can email us at Stuart Insurance at Stuart dot com.

Speaker 4 (44:20):
And of course as people hear us right here nine
to fifty AM, nine to fifty kPr C in the
Houston broadcast area and on the iHeartMedia app. You're helping
people in other states. So you're not just helping the
Houston market, but you're out there, you're helping. You have
clients in Maryland, New York, California right there, Stuart Insurance.

Speaker 9 (44:39):
Absolutely, we have both our personal and business clients all
over the US.

Speaker 4 (44:43):
What's the California hot line?

Speaker 9 (44:44):
The California hotline is eight six six seven ninety eight
two eight two seven. We've got a new one for
Perland as well, is that right? Yes, we did for Brittany,
I think yeah, just for Brittany. Yes, and it's it's
and Mistran and it's eight sixty six seven ninety eight
two eight two seven.

Speaker 4 (44:59):
John, Thanks for being with us.

Speaker 9 (45:00):
You're welcome.

Speaker 1 (45:00):
Bill.

Speaker 4 (45:01):
And speaking of Brittany Hernandez, she's here today. We're so
excited to see her once again. Brittany. What's going on
right there in the land of Paris, Parentland with Stuart Title.
You're doing tremendous work.

Speaker 7 (45:12):
They tell it's always fun in Pentland.

Speaker 10 (45:14):
Just come down and see us.

Speaker 4 (45:15):
Let's tell people about your office.

Speaker 10 (45:17):
So my office includes two amazing ESCRA officers. Tara Hobbs,
which she's been in business for twenty years in Crystal Morellis,
which is our bilingual ESCRO officer for fifteen years, and
they are doing some big things in Parland.

Speaker 4 (45:28):
And Terry used to really like to come here to
the studio.

Speaker 7 (45:32):
So we're just rocking and rolling.

Speaker 10 (45:34):
So that's busy, right, Yeah, she's pulling in some big
commercial deals. We've got lots going on over there. We're
seeing a lot of new agents come in, just trying
to teach them new things, trying to be their resource
and have them, you know, come close with it.

Speaker 4 (45:45):
Well, you aren't like all our Stewart Title business development
people all over the city, maybe seventeen or so offices,
I don't know the exact count, but you're there as
a resource for all the real estate professionals.

Speaker 10 (45:56):
Yeah, we do all the things. We have tools for
our agents, our new Stuart one which is palm agent.
We're showing that to everyone. We have classes. I have
a class on Thursday. It's a staging class. We're teaching. Well,
I have a lawyer coming in doing how to avoid
lawsuits as a Texas Broker. So there's just lots of
things that we're trying to give our agents to be
able to, you know, better.

Speaker 4 (46:17):
Their educational and even every now and there's some fun
stuff too. We like fun stuff, no doubt about it.

Speaker 10 (46:22):
You missed Taco Tuesday.

Speaker 4 (46:23):
Tako Tuesday was huge, come one day. Well, Brittany, let's
tell people how they can reach you, Brittany Hernandez.

Speaker 10 (46:28):
So you can find us on Facebook at Stewart Title
Parley and I have all my events on there, which
is great. But you can call our office at two
eight one four one two six nine zero zero. And
that number again for you, Bill is two eight one
four one two six nine zero zero.

Speaker 4 (46:43):
Brittany Hernandez, Thanks for being with us, Brittany.

Speaker 9 (46:45):
Thanks Bill.

Speaker 4 (46:47):
Well, as we're winding up the show, we brought back
Ceda young Blood, Managing director of Compass, and Nadia Jabond,
sales manager. Ladies. Welcome back. Now it's stereo. You're on
this side. Nadia, there's Ceda love this. So what's going on?
What else should we know before we close the show down?

Speaker 6 (47:03):
Cita, Well, we wanted to share with everyone the Compass
entrepreneurial principles, which were established by Robert Rufkin, and our
company is really very strongly motivated by these principles. They
are number one, dream big, to move fast. Three, learn
from reality for be solutions driven. Five, Obsess about opportunity, six,

(47:29):
Collaborate without ego. Seven, maximize your strengths. And one of
my all time favorites number eight, bounce back with passion.

Speaker 4 (47:37):
I think I like the first one a whole lot.
Dream big because you know, I think you could track
any successful individual like Naughty or any of us here
or any other figures on a larger stage, and they
are big dreamers because they reached. You have to reach
for big goals right in the sales management role. In
the agents, you have to encourage them all the time.

Speaker 1 (47:57):
Absolutely, And part of that was what Sita just mentioned,
the collaborate without ego. I'm here to tell you that.

Speaker 4 (48:05):
Does that work? Yeah.

Speaker 1 (48:06):
Well, the culture at Compass is real, and you will
notice that we do. We're very fortunate to have such
a special culture. You will find the agents there they
do love to collaborate, they love to share information and
doing it without ego. So it's one of my favorite principles.
I love it.

Speaker 4 (48:22):
That's awesome. What else should we know Ceda before we
wind up the show here today, we're so glad that
you guys are returned, well were.

Speaker 6 (48:30):
We are so happy to be here too. And Nattie
was talking about her favorite CEP. I think mineus definitely
bounced back with passion because it just recognizes that, you know,
we do all have times when things don't go exactly
as planned and we and we make it a little
down about it or feel like we've been you know,
knocked off our chair.

Speaker 5 (48:49):
But you can always come back.

Speaker 6 (48:51):
You can always bounce back, and you can always you know,
put yourself in the position to succeed again.

Speaker 1 (48:57):
The final word, Naudia, Well, my final word, you know
what it's going to be. Adopt, don't shop.

Speaker 4 (49:02):
That's right. I mean you know I mentioned the millions
of listeners.

Speaker 5 (49:06):
That's right.

Speaker 4 (49:07):
Half a million are dogs. They love the show. I
am told there's scientific research that when they hear this show,
tales are wagging. It's true.

Speaker 5 (49:15):
Great, that's right.

Speaker 4 (49:17):
Let's tell them how they can reach you, Naudio, Jabron
one more.

Speaker 1 (49:20):
Time seven one three eight one seven zero nine one
zero seven one three eight one seven zero nine one zero.

Speaker 4 (49:28):
Don't forget the next sales being tell them to tune
into the show, right, Cita.

Speaker 5 (49:31):
Yes, yes, tune into the show. We will tell them.

Speaker 4 (49:34):
Thanks for being with us. And now Gina Trana is back. Gina,
it's me and you were landing the ship, landing the planet.
I don't know, winding down, winding up?

Speaker 5 (49:41):
All right, let's do it.

Speaker 4 (49:42):
So let's do it, Gina. Final word, Let's tell people
what else you want them to know about what you're
doing there in the land of Pairs and beyond. You're
covering the whole south.

Speaker 7 (49:49):
Really, yes, I am here to sell your house and
also help you buy a house. Apparentlyans around the area,
so call me anytime or text me eight three two
seven two one eight one nine three eight three two
seven two one eight one nine three and sold by
Gina dot us.

Speaker 4 (50:07):
And right now, if you were to mark a trend
in the Paarland area and you were to look ahead
and then no one knows. We're speculating. But between now
and the end of the year, how do you think
you see things winding up?

Speaker 7 (50:19):
You know, I grew Acida. We're at a very balanced market,
and I also like to call it a delicate market.
Buyers are smart and they know how much things cost,
and condition is a huge factor when a home sells
quick or for a high dollar, so consider condition versus

(50:40):
opportunity costs.

Speaker 4 (50:41):
Might be a time too to remodel the home before
you sell it, at least in certain parts of it.
Would that be safe certain parts? Sounds good, Gina.

Speaker 7 (50:48):
The phone number again is eight three to two seven
two one eight one nine three.

Speaker 4 (50:53):
Thank you, Gina, and thank you all for listening to
Real Estate Matters with Stuart Title. I am your host,
Bill Nappik, together with On Bramlet, Mike Snyder, all of
us at Stewart Title and Stuart Insurance. We're glad you're
listening right here to show number six oh two. That's right,
a lot of shows. If you want to hear this
show again, see the guests. That's right. There are special effects,
car chases, all sorts of things happening right there on

(51:16):
the video. Go to Stewart dot com Forward slash Radio.
That's Stewart dot com Forward Slash Radio. Or making it
even simpler yet, go to Radio Bill Radio Bill that's
the YouTube channel.

Speaker 9 (51:29):
Check it out.

Speaker 4 (51:29):
We'll see you next week, and thanks for listening and watching.

Speaker 8 (51:32):
In today's litigious society. It is imperative to have the
proper insurance to offset the many risks facing your business,
especially if you're a real estate broker your errors and
omissions and cyberliability. Insurance can help limit the thread of
these risks if you know what to look for. Not
sure if your insurance addresses the risks facing your business,
contact Stuart Insurance to be confident your brokerage can withstand

(51:55):
these risks. Stewart Insurance eight six six, seven nine eight,
twenty eight, twenty seven. Stuart Insurance dot com. That Stuartinsurance
dot Com are called eight six six seven ninety eight
twenty eight twenty seven.

Speaker 11 (52:09):
Real Estate Matters every say mine only ninetty feel that
real estate min streaming nationwide only I heard.

Speaker 4 (52:25):
Now join the conversation. It's a real estate man.

Speaker 11 (52:33):
What's hot in the market, what's moving fast?

Speaker 3 (52:39):
Bill never gleads away.

Speaker 5 (52:41):
Never comes in.

Speaker 11 (52:43):
Last, we'll talk about homes and the best selling has
real estate stories that truly relays.

Speaker 4 (52:56):
With the experts gathered around.

Speaker 9 (52:59):
It's a showline. Know we'll lift your spirits.

Speaker 5 (53:04):
It's like talking to your brother.

Speaker 11 (53:08):
So grab a cup of coffee, don't fall behind. Real
Estate Matters it's your Sunday.

Speaker 3 (53:18):
Fine real estate.

Speaker 11 (53:21):
Matters every Sunday five only not venty. Feel that real
estate fe extreaming nationwise on me I heard.

Speaker 4 (53:37):
Join the conversation.

Speaker 3 (53:39):
It's a real estate man.

Speaker 11 (53:44):
Listen up, my friends to what we bring inspiration information.

Speaker 4 (53:50):
It's a real estate flea.

Speaker 11 (53:55):
They'll never convite you to tune in each week from
the bus in the city.