#400 Tony Greenberg CEO RampRate
January 14, 2014•82 min
BoomPhones - How cool would it be if you could take your headphones off and they become a mini boombox? Enter BoomPhones, a Los Angeles-based company with an obsession for designing ultra-portable audio products that allow music lovers to create, inspire, and share amazing sound. These clever entrepreneurs explain just how they came up with this great idea, and how you can do something like this yourself! Tony Greenberg - As CEO of RampRate Sourcing Advisers and DeepStrat, Tony Greenberg has been an idea generator transforming perceptions and industries since he was 17. Tony fills us in on his incredible company RampRate, which has radically changed how IT services are purchased, creating actionable, data-driven, sourcing information that has saved tens of millions of dollars and thousands of hours of headaches for major clients in entertainment, Internet services, finance, media and video games. Evan Asano founded Mediakix in 2011 to help brands reach passionate audiences through online influencers on YouTube, blogs, and emerging social channels in the home, fashion and lifestyle space. Working with advertisers that included Ford, Sony Electronics, and Universal Pictures while at one of the first YouTube networks, Revision3, Evan saw how well audiences responded and engaged with advertisers through sponsored and branded content.