5/23/14 Joe Cipriano V/O Extraordinaire
May 23, 2014•81 min
Simon Mainwaring is the founder of We First, the leading social branding firm that provides consulting and training to help companies tell the story of the good they do to build their reputation, profits and social impact. He is a member of the Sustainable Brands Advisory Board, the Advisory Board of the Center for Public Diplomacy at the USC Annenberg School, the Transformational Leadership Council and a Fellow of the Royal Society of Arts in London. He contributes to Fast Company, Forbes, Huffington Post, Mashable, and GOOD Magazine on branding and social technology.
Prior to starting We First, Simon was an award-winning Nike creative writer at Wieden & Kennedy and worldwide creative director for Motorola at Ogilvy, as well as consulting on dozens of Fortune 500 brands for leading advertising, production, and digital companies. As writer or creative director, he worked on the U.S. launch of all generations of the Toyota Prius, the largest national service campaign for the Entertainm