Business Rockstars

#378 Sasha Strauss Innovation Protocol

December 13, 201385 min
On this Episode : Yifat Cohen and Sasha Strauss

Yifat Cohen is one of the very few non-Google employees, who is asked by Google, to present Google+ and Hangouts to Google employees. She is often flown around the world to speak at various worldwide Google Events and Conferences. Yifat has also been featured on Mashable, DataMation, The Rise to the Top, Diamonds in Your Backyard, Entrepreneur on Fire, and many more. She pushes Google's technologies to its limits, and creates best practices and strategies for today's business owners and entrepreneurs. As a Google Plus expert, Yifat Cohen is best know for developing engaging online communities for both new business owners and national brands. She is the go-to gal, Founder at G+GoToGal.

Sasha Strauss Clients, agencies, media and academic institutions call upon Sasha Strauss‘ award-winning forums worldwide; from Romania to China, Switzerland to Mexico. Media channels like National Public Radio (NPR), Forbes and The Wall Street Journal seek his expertise on branding everything from presidential candidates to innovative start-ups and Fortune 500s. He has keynoted with notable speakers such as Magic Johnson, Tony Hsieh, Frank Gehry, Biz Stone and Simon Sinek. When not supporting Innovation Protocol’s international clientele, Mr. Strauss teaches graduate brand strategy at USC’s Marshall School of Business. His courses have a year waiting list and remain the most impacted courses in the program. On the other side of town at UCLA’s Anderson School of Management, Mr. Strauss is an Executive in Residence, coaching EMBAs in corporate and professional brand development.
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