Born Andrea De Filippi in Genoa in 2000, Alfa is an Italian rapper and singer who found success in the early 2020s with his brand of buoyant pop-rap and life-affirming lyrics. After learning how to play guitar and piano, De Filippi entered several local freestyle competitions in his mid-teens, which helped him develop his vocal skills. Unable to share the hedonist and materialistic concerns of the genre, he eventually moved away from that scene to focus on writing lyrics more in tune with his positive, kind-hearted feelings. These were typically set to rap-pop bases created by...