Jaurim is arguably Korea's most important alt-rock band. In a market dominated more thoroughly than most by club filler and pre-fab shlock-pop, Jaurim has consistently stood out from its peers who emerged during the cultural blitz that came in the wake of Korea's first direct election of a civilian president in 1993. The band's willingness to shake up its sound from track to track, and vocalist Yuna Kim's virtuosic pipes have bequeathed Jaurim a rare blend of credibility, longevity, and financial success. Its popularity in turn has paved the way for subsequent Korean alternati...