Kevin Roldan & Zion & Lennox

Kevin Roldan is a Colombian songwriter, singer, rapper, producer, and collaborator. He has been pursuing a professional music career since he was 13 years old, working in reggaeton and urban pop. Born in Cali, Roldan was initially obsessed with hip-hop and reggaeton and began singing at age nine. Four years later, he took the enterprising step -- with finances provided by his parents -- of entering a recording studio and cutting the single "Macatraca Contra la Pared," which was turned rather quickly into a video by the artist and a local filmmaker. It exploded regionally. To...