Luiz Caldas

Together with Sarajane, Luiz Caldas was the precursor to the axé music phenomenon, which, with its huge national success, shattered the dominance of the phonographic production concentrated in the cities of Rio de Janeiro and São Paulo. Caldas' album, Magia (WR, 1985), sold 380,000 copies and brought many trio elétrico bands to the genre, which later became a large and solid market niche for many artists. In 1975, Wesley Rangel opened his recording studio, WR, in Salvador, inviting Luiz Caldas to create and record jingles for the local market. At that point, Caldas was already...