With a clear, cool voice and a knack for writing simple pop songs in the girl group/noise pop tradition, Martha Ffion began her recording career in 2014 with an EP titled Go. Prior to that, the Irish-born singer/songwriter -- full name Claire Martha Ffion McKay -- had played instruments growing up, but hadn't really begun writing songs inspired by the alternative rock of her youth (like the early Strokes) until she moved to Glasgow. Once there, the 18-year-old began playing folk-pop, mostly backed only by her acoustic guitar. When she recorded Go, however, she utilized the ser...