Niki & Gabi

Twin sisters who celebrate their contrasting personalities and styles, Niki & Gabi built a following with their teen-lifestyle video channel before releasing their own atmospheric pop music. Their debut EP, Individual, saw release in 2018. Niki and Gabi DeMartino had already been posting song parodies and other humor-related videos for a few years before they launched a beauty-focused YouTube channel as high schoolers in Pennsylvania in 2012. A response to the most common types of questions they were receiving about their earlier videos, it began with a hairstyle tutorial....