PNC is one of the crop of New Zealand rappers to emerge from its surprisingly popular scene in the wake of local hero Scribe's success. Like many members of this scene, he accurately re-creates the American sound and voice of hip-hop, but uses it to discuss subject matter based on a uniquely New Zealand lifestyle.
Born in Palmerston North City, later his abbreviated namesake, Sam Hansen heard the first track from Jay-Z's 2000 album The Dynasty Roc la Familia at the age of 16 and immediately decided that he wanted to be a rapper. Four years later, he moved to Auckland with a h...