Iron Maiden To Release 'Hallowed' Beer
By Scott Munro
July 5, 2017
Iron Maiden have once again teamed up with Robinsons Brewery to release a branded beer.
The two camps previously collaborated on The Trooper back in 2013. Now they’ve put their heads together once more and come up with Hallowed – a Belgian-style beer which will arrive in October this year.
Maiden vocalist Bruce Dickinson says: “What makes this brew pretty special is that we’re adopting a Belgian yeast for the first time. I’m a big fan of Belgian beers, so I jumped at the chance to brew my own.
“While I get very excited about experimenting with new formulas and ingredients, the thing about Belgian beer is that it’s as much a way of life as it is a drink. We’ve tried to bottle that philosophy in Hallowed – albeit with a British twist.”
Robinsons' head brewer Martyn Weeks adds: “It’s all in the yeast. Belgian yeast yields a very distinct taste and presentation. You can sniff out a Belgian beer simply from its aromas: fruity, spicy and earthy."
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