Taylor Swift's 'reputation' Has Already Scored 400,000 Units In Pre-Orders
By James Dinh
November 3, 2017
Taylor Swift is exactly one week away from releasing her new album, reputation, and the LP is already on track to become a blockbuster seller after taking a look at early pre-order numbers, which have culminated more than 400,000 units.
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On Friday (November 3), the Associated Press reported that the pre-orders have reached more than 400,000 units, with the LP becoming Target's biggest music pre-sale of all-time. Among those pre-orders include purchases from the likes of iTunes, Target, Walmart, Amazon and Swift's website. Fun fact: reputation's early pre-order numbers are also double the number of pre-orders for 1989 a week before its release in 2014.
Earlier this week, the pop star lifted the veil on the making of her track, "Gorgeous," which is dedicated to her boyfriend Joe Alwyn, and dropped a new cut called "Call It What You Want." No word on which tracks the pop titan will play during her upcoming musical stint on Saturday Night Live for their November 11 episode, but the broadcast will be hosted by comedian Tiffany Haddish.
Pre-orders for new #TaylorSwift (@taylorswift13) album `reputation’ top more than 400,000 unitshttps://t.co/NOMt6RmvHR pic.twitter.com/f2PWgJoMbV
— AP Entertainment (@APEntertainment) November 3, 2017
Photo: Big Machine Records