AC/DC Shares 'Highway To Hell' Album Cover Rejected By Record Label

By Andrew Magnotta @AndrewMagnotta

August 5, 2019

AC/DC has resumed social media activity after a near-two year break to celebrate the 40th anniversary of the band's U.S. breakthrough, Highway to Hell, its final recording with front man Bon Scott.

Many fans know AC/DC struggled getting record label support in America. It was only after the band had already toured the states and built a following that Atlantic Records warmed up to the idea of dedicating resources to the Aussies.

But that process wasn't seamless. As the band pointed out in a weekend social post, its record company rejected an early draft of the Highway to Hell album artwork for being a bit too provocative.

The band shared the initial Highway artwork Saturday, noting that it was "show down in flames" by the label. The artwork contains the same photo of the band that made the final version of the album, only the band members are partially obscured by fire. There is also a bass guitar neck aimed at drummer Phil Rudd's heart which bears the Highway to Hell title at the bottom of the sleeve.

This cover was the same one the band released successfully in Australia. But it's not hard to understand why Atlantic might have felt the art would only stoke controversy around a band conservative Americans were bound to decry anyway.

It's hard to argue with the result. Highway to Hell broke AC/DC in the States and eventually sold more than 7 million copies.

Check out the artwork below.


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