Here Are The Most Popular Halloween Costumes In Every State
By Emily Lee
October 23, 2019
If you need inspiration for your Halloween costume this year, you've come to the right place. With a little help from AT&T Savings, we know the most popular costumes in every state. Whether you want to be on trend or beat to your own drum, you'll know what everybody in your state is thinking of dressing up as.
Using Google’s top Halloween costume list from 2018 and some new trending costumes, AT&T Savings checked current Google Trends for a projected outcome of 2019’s most popular costumes per state. Here's what they found:
- Americans are projected to spend more than ever on Halloween this year—reaching 8.8 BILLION dollars. The average shopper will spend about $86.27 with costumes as their biggest expense. 35% cite online search as their top source for inspiration.
- 43% of states are dressing up as heroes and villains this year, while most state’s picked traditional heroes, Texas picked Chucky the evil doll.
- We put Fortnite in the Heros & Villains category, it broke records last year with $2.4 billion in revenue. No wonder 5 states, Indiana, Iowa, Kentucky, Nebraska, and West Virginia picked this video game as inspiration for their 2019 Halloween costumes. Be on the lookout for some iconic Fortnite dance moves when you’re out trick or treating this year.
Here's the full list of most popular Halloween costumes in every state:
Delaware: Black Panther
District of Columbia: Black Panther
Georgia: Black Panther
Idaho: The Incredibles
Maryland: Black Panther
New Hampshire: 1980s
New Jersey: Batman
New Mexico: Wonder Woman
New York: Mouse
North Carolina: Pirate
North Dakota: 1980s
Rhode Island: Superhero
South Carolina: Black Panther
South Dakota: Ninja
Virginia: Black Panther
West Virginia: Fortnite
What will you be dressing up as this year?
Photo: Getty/AT&T Savings