'Howdy Homemade' Ice Cream Shop Gets Surprise On 'Today With Hoda & Jenna'

By Ginny Reese

October 9, 2020

Vice President of Howdy Handmade: Coleman Jones

Howdy Homemade Ice Cream is an ice cream shop that has employed adults with special needs since 2015. Because of the coronavirus pandemic, the company has been operating at a loss since March.

In attempts to keep the business up and running, the company had to shut down its original store on Lovers Lane and move to a smaller shop on Inwoood Road.

A supporter also started a Go Fund Me page to help cover the costs. The page exceeded its goal, raising $103,000 which was $28,000 more than planned.

Owner Tom Landis and Vice President Coleman Jones spoke with Hoda and Jenna on Today with Hoda & Jenna virtually from the shop in Dallas.

During the interview, Marcus Lemonis, host of The Profit donated $50,000 to the ice cream shop to hire more employees.

Lemonis stated, "All of us through this entire pandemic are blown away by the leadership you are showing and quite frankly the role-models that the two of you are for the rest of us. So we want to provide this grant to you, to help you get your business to the next level."

Landis was very grateful, stating, "I can't thank you enough. I can't thank the City of Dallas enough. You know more than 1,300 people support us."

Jones replied with a simple, "Unbelievable."

Photo: Howdy Handmade

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