ESPN Founder Rasmussen Dead At 93
By iHeartRadio
August 18, 2026
William Rasmussen, the visionary founder of ESPN, passed away today at the age of 93 due to complications from Parkinson's disease. Rasmussen, who was born in 1933, revolutionized sports broadcasting with the creation of ESPN, the first 24-hour sports television network, which launched on September 7, 1979.
Rasmussen's journey began in the late 1970s when he and his son, Scott, brainstormed the idea of a sports network while stuck in a traffic jam. Utilizing the emerging technology of satellites, they brought to life the concept of 24-hour sports coverage, forever changing how sports fans consume media. ESPN's signature program, SportsCenter, along with its extensive coverage of NCAA basketball and the College World Series, are among Rasmussen's many contributions to sports broadcasting.
Diagnosed with Parkinson's disease in 2014 at the age of 81, Rasmussen remained active and optimistic, sharing his experiences to raise awareness about the disease. According to the American Parkinson Disease Association, Rasmussen was determined to spread a message of hope and positivity, often speaking about his condition to inspire others.
Throughout his life, Rasmussen was a proponent of innovation and creativity. His legacy includes not only ESPN but also his optimistic approach to challenges, as noted by the Michael J. Fox Foundation. His contributions to the sports world and his efforts to raise awareness for Parkinson's disease have left a lasting impact.
Rasmussen is remembered as a pioneer in sports media, an advocate for Parkinson's awareness, and a beloved figure in the broadcasting community. His life and work continue to inspire many, proving that even in the face of adversity, one can lead a productive and impactful life.
This story originally appeared in iHeartRadio