TikTok Challenge Has Users Placing Bleach Bags Near Their Eyes
By Jimmy Nguyen
April 23, 2019
Chances are, you've seen some of TikTok's ads when watching videos on YouTube and it's no doubt a very popular smartphone app with an audience of about 500 million users, mostly teenagers. The app allows users to post 60-second videos of themselves doing almost anything.
A majority of TikTok challenges involves lip syncing to various songs and movies - pretty harmless. However, one of those challenges, the #BrightEye challenge, involves placing jelly, bleach, shaving cream, and hand sanitizer into a Ziploc bag and then holding that bag on your eye for a minute. If that bag breaks for any reason, the participant could potentially cause damage to their eye and risk losing their vision. A user by the name of Juliagoolia69 posted a fake video doing the challenge and showing that it had successfully changed her eye color. (It was faked, obviously)
TikTok has been banned in India after a 19-year-old killed his friend while filming a video using the app.
This TikTok of this girl holding bleach to her eye (saying it changes your eye color) has 500k+ likes... this process causes permanent eye damage. If I didn’t know any better I would say this is a coordinated attack against children. @smartereveryday ? pic.twitter.com/piq61z39Hv
— cowbelly (@CowbellyTV) April 21, 2019