Colin is joined by Danny Parkins, co-host of “First Things First” on FS1!
They start with the WNBA and their public compensation dispute with the players, and that despite losing money for years…why the league should pay the players as its trajectory soars in the Caitlin Clark era (3:30). They compare the ratings draw of Caitlin Clark games to other sports that rate similarly, and those are all billion dollar industries (6:00).
They discuss late night TV in light of the cancellation of The Late Show w/ Stephen Colbert and why the oversaturation of politics in late night changed the audience and revenue. Danny argues that Colbert’s ratings will jump as he becomes a martyr and they debate whether other networks could also pull the plug on late night (12:30).
They discuss the rise of AI and the societal implications of the mass changes AI will bring to society, medicine and the economy (30:00). They compare the massive changes AI portends to the changes made to college football in recent years, and why the upside outweighs the downsides (39:00).
They pivot to the NFL and why parity in the league is generally a myth. They point out the predictability of knowing which teams will win their divisions, and that even the “surprise” teams aren’t usually surprising (50:00).
Finally, they pivot to the NFC North and debate the Bears prospects in a division that has seen major reshuffling (52:15) and talk about Danny’s move to join the crew on First Things First (54:30)!
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
Live Golf heads to the JCB Golfing Country Club July
twenty five through the twenty eight one of the world's
best new courses. The venue will have its own home team,
Majestics GC, featuring Ryder Cup legends Ian Poulter and Leeland Westwood.
Speaker 2 (00:16):
So this is the.
Speaker 1 (00:17):
Last event before the season enters its final stretch. So
there is only three events to go after this one,
and it's tight at the top of both leader boards.
So in the individual stakes, Joaquin Nieman leads John Rahm
and Bryson Shambeau. So the field features a total of
fourteen major champions, sixteen Ryder Cup stars including rom To Shambo,
Phil Mickelson, Brooks, Keep Cud, Dustin Johnson. It is an
(00:39):
all star loaded field. If you want to catch any
or all of the drama from the JCB Golfing Country Club,
follow every shot live on Fox Sports. All Right, Danny Parkins,
we got to bring him on about once a month.
We've got some personal news for him that we're going
to circle back and talk about this and a bit.
(01:01):
I want to start about a story that sometimes in
this business, they're little shifts all the time in every business, right,
little shifts, and in our business, August used to be
a pretty fruitful month. You talked a lot of NFL.
NFL quarterbacks played at least a little. They played a
lot in Week three, and then Sean McVay decided I'm
(01:23):
not going to play any of my good players. People
criticize him for it. He goes eight to no to
start the season, and everybody goes, yeah, we don't really
need to start any of our players. The season getting longer.
So I blame Sean mcvaigh for making August a really
awful month for sports talk radio. But filling in that
gap is the WNBA, which has now become a regular topic.
(01:46):
I can watch minute to minute our ratings, I can
watch my podcast, I can watch downloads on social and
the WNBA stuff moves a meter. So I find it
interesting that a lot of people are using this as
a reason not to pay the women. Hey, the last
twenty five years, it lost money. And my take is, okay,
I own the volume. If I had a podcast, let's
(02:09):
say it was an eight year contract and it lost
money seven years, and then the podcast added somebody to
last year of the contract and it exploded.
Speaker 2 (02:17):
Well, I want my money back. I'm resigning it to
a five year contract.
Speaker 1 (02:21):
The whole part of this league is, guys, it was
a choppy, failed league. It's not for the next decade.
Who the hell wants to give up their investment after
all these years of struggling your thoughts on that.
Speaker 2 (02:36):
I find it to be fairly obvious what you're saying,
and I don't mean that in an insulting way. Like
they just signed a two billion dollar media rights deal.
They have two hundred and fifty million dollar expansion fees.
The Golden State Valkyries already have a five hundred million
(02:59):
dollar valuation and they don't exist yet. Patrick Mahomes is
openly campaigning that he wants to bring a team to
Kansas City. And his wife is the owner of a
women's soccer league team and they built the first ever
stadium that is its main tenant is a women's professional
soccer team. So he's got some real cachet in capital
(03:21):
in the women's sports space, Like rich people, powerful people
are lining up to invest in the WFBA ratings have
taken off. Caitlin Clark is able to sell out NBA
arenas I know not every other team is, and every
other player is, but like you've got a phenomenon. You've
made the Tiger Woods comparison before. I agree with it,
(03:45):
Like Ernie L's made money off Tiger Woods. Ernie Els
was playing golf professionally before Tiger Woods. But Tiger Woods
changed Ernie ELS's life. He changed VJ. Singh's life, he
changed David Duvall's life. And those were guys that were
older than Tiger, that were on the pro tour before Tiger.
So it's clearly a great business to invest in. It's
(04:09):
clearly growth. How many startups lose money with venture capital
money for years and years and years and it's still like, oh, well,
this company's valued at eight billion dollars, what's its profit? Oh,
they're in the red. And it's like what it happens
all the time. So they're obviously going to get more money.
The question is how much more money. I don't think
(04:31):
you and I can really have an educated opinion on
that without seeing the books on everything. So I find
it all to be kind of disingenuous, like a lot
of the stuff around the WNBA. Obviously they're going to
get more money, and obviously they deserve more money.
Speaker 1 (04:47):
Yeah, I thought the real point of distinction was that
Caitlin Clark didn't play in the All Star Game and
the ratings were down a million, But the bigger number
was it was still the highest rated All Star game
in nineteen years, meaning she has risen the league's noteworthiness.
It's so redeemable now as a TV product that when
(05:08):
she's not playing, there's people know the league they I
couldn't have told you when the WNBA All Started Game
was three years ago.
Speaker 2 (05:15):
I couldn't have picked a month that was in Now
I know now.
Speaker 1 (05:18):
I watched highlights on Sports Center this morning when I
was on a treadmill. It was well before NFL highlights
and NFL camp discussions, and it was interesting highlights. It
was New York and the fever. So like I think
you know the word that's been overused as woke. It's like, guys,
it's business. Timing is everything in business. In fact, I
(05:39):
was talking to somebody at a company called Lion Tree
when The New York Times bought the Athletic. The Athletic
was losing forty five million a year. It's still not profitable.
But Trump wasn't in office, Biden was, and the Clicks
went down and the New York Times was like, you
know what, we need more people coming to because there
was a certain standard with Trump where the clicks were
(05:59):
through the roof and subscriptions were up and buy you know,
Sleepy Joe. And it was all of a sudden like, oh,
the investors are like and they went and bought a
company that increased and I think it was a smart buy.
It still doesn't make money. It's all timing. And so
the timing's great. If they'd have been negotiating this deal
(06:20):
an hour before Caitlin Clark was drafted, it'd be a
totally different story.
Speaker 2 (06:25):
Yeah, of course it would be. But also, like these
things take time. The NBA. You are old enough to remember, right,
the NBA being and taped away. I remember watching an
NBA Finals game because I strugged. My parents didn't want
me to stay up late at night if they were
on after the news eleven right right right now, the
(06:47):
six o'clock news. These the eleven o'clock news, right, So, like,
these things take time. And your point about the liberty
right is a good one. In Chicago, Angel Reese is
a thing? Is it a thing? Like Caitlin Clark is
a thing? Obviously, not, but like Juju Watkins, that's going
to be a thing. She's obviously got the injury, but
(07:09):
she looks awesome. Asia Wilson is awesome. The league is growing,
and I will even say I don't even want to
pretend like I'm not watching every night yet, but I
do like Caitlin Clark and the phenomenon of it. And
but it's clear that I'm getting more aware of it.
And ESPN has invested into their broadcast talent and their
(07:31):
studio talent, and the college the women's college tournament, same thing.
The presentation is better. So you learn about the characters earlier,
like you learn about the characters in the NBA from
March Madness or in the NFL from college football. Like
there's a there's a lag effect on popularity and growth.
And so if someone said to you, Danny, you could
(07:52):
invest and you could own x percent of a w
NBA team. Obviously I don't have the capital, but if
someone's came to you and say said you want to
buy into five percent of an expansion WNBA team, of
course you would.
Speaker 1 (08:07):
I'm trying to buy into the MLS twice, and both
times I wanted to get at thirty five million. The
next time I tried, it was eighty five million. Now
they're five hundred million. I've tried twice. Yeah, so like
it is an obvious buy.
Speaker 2 (08:23):
And I just think that so many people have made
a little bit of a cottage industry off of what
you said, being anti woke, and they feel like it's
you're shoving it down our throat or whatever they like.
You don't have to pay attention, you don't have to
like it. But when Caitlin Clark a regular season game,
(08:49):
when she returned from injury, when that game outrates Yankees
Red Sox on Sunday Night Baseball, Yeah, sorry, I don't care.
If it's not for you, it doesn't matter. It's not
even one hundred percent for me. But neither, by the way,
is regular season Yankees Red Sox all the time, right,
Like we we pick and choose what we truly love,
(09:11):
Like I'll watch the valspar right for golf, Like we
all have our different things. We all have only so
much sports capacity. But it's it's an objective fact. If
she can generate ratings that are like lower level college
football games or higher level regular season baseball games, those
are billion dollar businesses. So obviously if she's making seventy
(09:34):
five grand, she's underpaid. It's it's just an obvious story
that people want to get mad about for some unknown reasons.
Speaker 1 (09:41):
So another story that I know you'll have a sense
of because I think you like me. Like stand up
comedy and like comedy. I love it, Yeah, I love it.
Speaker 2 (09:50):
Yeah.
Speaker 1 (09:51):
I've read Bill Carter's Late Shift, I've watched I've read
every Carson book, a Letterman book, I.
Speaker 2 (09:58):
Love it all. So yeah, I assume read Borne Standing
Up with Steve Morris. Yes, I mean not incredible, one
of the best books ever.
Speaker 1 (10:06):
So it's interesting I like categorize them like to me,
Letterman had the quickest wit of any of them all time.
Leno did the best monologue in his prime. Ferguson was
the most alpha, with the best energy. Kilbourne was the coolest.
I think Colbert probably has the greatest intellectual depth and bandwidth,
(10:28):
incredibly well read guy. But I think Carson is the
best simply because he did every single thing well. He
was good looking, he was cool, he was powerful, he
was witty, he was so good on the monologue when
when a joke bombed.
Speaker 2 (10:45):
He was generally funnier.
Speaker 1 (10:46):
He was self deprecating on the stuff that bombed and
this is not really a political tape, but I do think,
unlike Johnny Carson, you do have to sprinkle in some
commentary from time to time on politics. I think the
day of just saying I'm not doing any of it.
Jimmy Fallon did not want to do any politics this.
(11:07):
I know this inside the building. But Colbert did and
it raided well, and NBC went to Follon and said,
do some political stuff. So the world has changed. Carson
wasn't around during podcasts in YouTube and I g there's
just more opinions for more people. I don't talk about
politics a lot, but occasionally all dabble in it. But
(11:28):
I do think, and I think most of the guys
that end up doing that, like Conan was a writer
and Colbert was more of a skit guy, Second City, Chicago,
most of them are stand up guys, and I do
think that's an advantage. Letterman did some TV and stand up,
but he was a stand up guy. But I do
(11:49):
think it's fair to say a big part of it's
this when you go to politics, older people like politics
more than younger people. And what has been lost in
this story. They thought Stephen Colbert's audience was going to
be younger than Lettermans, it got a decade older. Letterman's
(12:11):
audience was fifty nine, Colbert's was sixty eight. And my
take is one, that's a lot of politics. And two,
as you know, politics turns off, it's a no fly
zone for a lot of advertisers. So Colbert, this is
not discussed. It's all about Trump, or it's all about
losing money. No, he went political and it made his
(12:33):
audience older, which who what advertisers looking for? Sixty nine
year old viewers, And it hurt advertising. His show, despite
being thirty percent higher, made less than Fallon and Kimmel.
So lost in all of this is the fact you
can talk politics regardless left or right. It hurts advertising.
(12:56):
He had bigger ratings and less revenue because it became
seen as a political show left or right.
Speaker 2 (13:03):
Yeah, so I did not know that he build less
than the other shows. I've seen the reports of the
fact that he lost my money. I did not know
that piece of it. Listen, I think they're canceling the
whole show, right, that they're getting out of the business. Yeah,
they're getting out of the business. And while I align
(13:27):
with Colbert's political sensibilities, and I happen to think that
he not only is brilliant and incredibly well read, his
personal story is inspiring, losing his family members in a
plane crash at a young age and coming to grips
with it. The moment of him and Anderson Cooper talking
about grief, which I'm sure people have seen. Uh, He's like,
(13:51):
You've got to be grateful to be alive. So I mean,
you have to be grateful about all of it. So
grief is a gift, and like learning to love the
thing that you've lost, like in the grief that comes
with it. Like I've I've watched that clip in that
interview to deal with the passing of my own brother
and my dad because it happened simultaneously to two separate diseases.
So like I have a ton of respect for Steven
(14:14):
Colbert as a performer and as a person. I think
it sucks for the industry the idea that a corporation
would cave to this on some level, whether it's true
or not. And I don't know how true it is,
because if they were going to fire him, wouldn't they
just take him off the air, like, he's on the
air for the next ten months, right, and they turned
(14:38):
him into a martyr, and every guest is just going
to come on and say FU to their parent company. Yeah,
that doesn't seem like a good idea. We like, you
don't normally get a goodbye The old adage of radio
is you don't get a goodbye show in radio, because
what are you gonna say to your bosses. They're giving
(15:01):
Stephen Colbert ten months that he's going to do some
unbelievably powerful, satirical pointed common His ratings will go up,
and his ratings will go up, his martyrdom, his popularity,
his lettermanesque counterculture cred. It's he's going to be as
(15:22):
popular as he's ever been. So I'm a little surprised
that they're not just straight up pulling the plug and
that they're going to eat crap on their own air
for the next ten months. That was one of the
big takeaways that I had from it, and I just
I think it's a bummer. I just in general, I
never stay up to watch Late Night. I don't stay
(15:44):
up to watch Saturday Night Live anymore. Anything that matters
you get it in your algorithm. You get it on YouTube,
you get it on demand. That's the way of the world.
But as someone who does really appreciate the history of it,
like you referenced and the art form, that's a hard job.
Speaker 1 (16:01):
Well it's also a job when he pivoted to politics again,
whatever side do you think of? The audience got older
advertisers turned off and you don't. Also, you don't see
a lot of Stephen Colbert clips on social you don't, right.
Speaker 2 (16:17):
Fallin old.
Speaker 1 (16:20):
It's because his show got old and young people they
get those clips fed and old audiences don't.
Speaker 2 (16:27):
So yeah, but there's but you know what though, like
John Oliver is popular with young people and does very
well on social like people you want, she does those
twenty minute twenty five minute story like you know, deep
die of John Oliver things they're not.
Speaker 1 (16:44):
There are a lot of times they're they're almost corporate
and cultural, like he'll take on a singular cultural thing
and it's not political a lot.
Speaker 2 (16:52):
It's just like he's I mean, he leans left, no question.
Speaker 1 (16:56):
But I when I think of John Oliver, and obviously
like a lot like most media, not a Trump fan,
but I think Colbert. When I think of Colbert, I
think of politics. I don't want to, no doubt. I mean, listen,
Colbert was struggling in the ratings. You know this is
well documented. He's talked about it. He was struggling in
(17:19):
the ratings. He was third behind Fallon and Kimmel. And
he hosted the live election show Showtime in twenty sixteen
and kind of processed it in real time and that
went like super megaviral, and then everyone tuned into his
monologue on his first late show after it. It did
(17:42):
massive ratings, and he's basically been number one for a
lot of the whole Trump era. So there's no question
he's the most political person in late And I like Kimmel.
Kimmel has been political and has been like held up
as a but he's very he's very holy. Would he
does the oscars, He's I think of him as Hollywood
(18:03):
and Colbert as political.
Speaker 2 (18:05):
Yeah, I think that's right. Like he's Kimmel has done
more politics than he probably ever thought he would do.
But you're right, he's l a cool mancho background, right, Like, Yeah,
there's definitely that difference for him. But I just I
hope that Colbert, it'll be very interesting because you you
kind of you mentioned Conan a little bit at the end,
(18:25):
like Conan was my favorite. Just a generational guy, brilliant
counter culture, not really political at all, just hilarious. And
he's found such relevance on The Coco and Conan O'Brien
as a friend and podcast and his serious deal. I
(18:46):
hope Stephen Colbert does one more project, will in the
in the in the digital space. I hope he does. Yeah.
Speaker 1 (18:54):
No, I was not a Conan O'Brien fan initially, but
I find I found that when he moved and recreated
the show and then his podcast venture, I find him
much more appealing. I think there was like I think
Johnny Carson and Letterman were always so uncomfortable sitting at
a desk. I never thought Leno was, and I rarely
(19:16):
thought Conan was. Conan's a writer. Leno's the classic stand
up guy. Letterman did local television. He was good behind
a desk. And Carson, I mean he just that's the
only way that that's kind of the way you did
it right back then. Some guys are Leto was successful
great monologues for about fifteen years, but I never was
comfortable watching him. I just the show to me was
(19:38):
clunky and I have great respect for him.
Speaker 2 (19:41):
Yeah, and I mean his you know, he was number one,
he would beat Letterman. But Letterman, like Leno, was revered
for his early stand up stuff because a grinder, you know,
lived off of his stand up money, never spent a
time of the Tonight Show, you know, would do two
hundred gigs a year while doing the Tonight Show. So
(20:03):
just like a workaholic, a relentless joke writer, all of
those types of things. But he was so concerned with
being number one and mass appeal, which is obviously what
your bosses want for you in that job. I would
have like, not that anyone asked me, but it'd be
so much cooler to be David Letterman than Jay Leno,
(20:25):
even though you would have to like live with being
number two. And you and I live in the world
of ratings. Letterman I look at is iconic, and well,
they'll they'll talk about him in one hundred years. I'm
not sure that people are going to talk about their
favorite Jay Leno bit in one hundred Yes.
Speaker 1 (20:41):
Yeah, I've seen Leonard new stand up in Vegas a
couple of times. He is a he's a machine at it.
He is He's like the best batting practice hitter of
all time, Like it's just bang bang bang bang. It's
just so easy for him. And yeah, so it's the
whole thing, is I mean, listen, it's I.
Speaker 2 (20:59):
I do you think the other Do you think the
other networks are going to get out of the business,
Because if it's true that Colbert was just straight up
losing money but he was the highest rated, well, but
are they about to cancel Fallon and Kimmel two?
Speaker 1 (21:12):
I don't necessarily think so. First of all, Fallon show
is incredibly easy to sell because he does no politics
and it does very well with young demos. Colbert's show
was political with old demos, hard sell. So Fallon's the
opposite of Colbert in terms of ability to sell it.
I think Kimmel's somewhere in between. He does more politics
than his network likes, but he's very pop. I mean,
(21:34):
like movie studios love Kimmel. They can put all their
Superman stars or Sinners or Kimmel's totally tied into that.
So I think, you know, I don't necessarily think it's
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Speaker 1 (23:14):
You know, I have this thing like like I'll give
you AI. I am a believer that there are certain
things in life that your opinion on it will tell
me what kind of personality you have. AI is one
of them. Like, if your take on AI is we're
(23:35):
all gonna die, We're gonna get eaten by robots, you
are largely neurotic and fear based. If you are me,
I think AI is going to change the world for
the better because I'm not neurotic, I'm not fear based.
I'm kind of a risk taker. And the truth is,
I'm very comfortable with non traditional stuff and new stuff
(23:57):
because I'm a divorced kid.
Speaker 2 (23:59):
I didn't go to church. I'm agnostic. I didn't grow
up with this great white picket fence. Like ninety percent
of people did in America. I didn't.
Speaker 1 (24:06):
So I've been on my own seemingly forever. My dad
wasn't in my life, you know, I've just been I've
lived in seven six states, so I'm very comfortable with
constant change. So is my wife. That's where we get
along so well. And so there are people that look
at AI. They've lived in the same hometown. They don't
(24:26):
like change. There's a rigidity about them. They're freaking out
about AI and so and I. And the reason I
bring this up because you can't go anywhere in the
world right now, any space without AI dominating. And now
that I've potentially marginalized you, if you don't share my opinion,
(24:46):
how do you view AI. I think it will change
medical history. I think space and medicine will benefit incredibly well.
We'll learn more about space the next five years than
we have in the last one hundred.
Speaker 2 (25:00):
Same for medicine. Okay, So yeah, I mean you you
at at the very end there, you kind of got
to where I was going to go. I don't at
all claim to be an expert on this. I've just
gotten better at it in the last few years. For
anyone who doesn't know my brother Brad a couple of
years ago, passed away from glioblastoma. Gleoblastoma is it's terminal
(25:21):
brain cancer. It's cancer without a cure. It's one of
the worst types of cancer you can get. It has
a one hundred percent mortality rate. I've joined a Chicago
based brain cancer charity called brain Up. I'm on the
board of directors. We raised money to fund clinical trials.
(25:43):
Obviously I can do the fundraising piece of it and
the publicity piece of it. But I obviously when the
mal Naughty Brain Tumor Institute at Northwestern University submits a
clinical trial and they ask for five hundred grand, obviously
I'm not qualified to be like that's a good trial.
So we have a medical advisory board of neuroncologists from
(26:04):
around the country who volunteer their time, and they look
at the submissions from Russia, m d Anderson, Loyola, the
Chicago hospitals, and they're like, that's been tried at Duke.
That's bad science. Oh, that's pretty intriguing. You should fund
that one and way more often in the last year
(26:28):
of these calls that I'm occasionally on than the first
two years of the calls, I was on these people
are talking about AI. They really believe that they because
the brain is a supercomputer. They really believe that now
that we are doing some things. And this is a
little more in the weeds than maybe you wanted. I apologize,
(26:50):
Like there work. They can kind of get through the
blood brain barrier now with some ultra sound, and they
can get medicine to parts of the brain that they
otherwise had hit all of history, had not been able
to get it too. They think that they might be
able to with AI figure out how our brains are
wired and really make some headway in that space which
we have I mean Parkinson's, Alzheimer's brain tumors, Like it
(27:16):
has the potential to change everything with neurological disorders and
that's all AI. So like when people say it's going
to kill us all or it might save us all,
you know, like there's a real they're like, you can
I would be afraid of AI. This is a bad
(27:39):
example because it's already been replaced. Maybe, but like toll
booth worker is not really a job anymore. It's automated
technology killed that job, right, we have easy pass ipass whatever.
Clearly there are going to be jobs that get just
get cut coders. Yes, because the machines can do it
(28:01):
now that I have empathy for sure, But you know
what I mean. So I don't know that it's necessarily
one hundred percent a personality profile thing what you're talking about,
because I think if you work in a hey, I
assemble this thing and then it's like, well, now we've
got a robot who can assemble this thing and they
(28:21):
don't get hurt, and they four hours than they're not
in a union.
Speaker 1 (28:25):
A business partner of mine, I was golfing with him
in Rhode Island, so he was thinking of opening up
a coffee roaster in Rhode Island. So it would have
been years ago. He would have paid a consultant twenty
five thousand dollars, waited three weeks, and gotten a report
back eighty pages were eight pages. He sat down with
(28:46):
AI for an hour, fed all the information. A day
later he got an eighty page report for free on everything, economy,
people living within twelve miles, companies that would be aligned.
He was like Colin, it was eighty pages, the most
(29:08):
thorile thing I've ever seen. It was free, He goes.
That would have been twenty five thousand, He goes, I'm
an I'm just a businessman. I'm a small businessman, so
I think coding and consulting are in big trouble. Outside
of that, I have no idea. You know, you read
stories about white collar jobs. But I guess my point
to start this kind of you know rant, is that
(29:34):
when you go to the internet these days, you can
see it with politics and sports, there are people that
are just have a lot of anxiety. They're neurotic, and
whatever is introduced to the market, they have a negative reaction.
Speaker 2 (29:47):
And I've really.
Speaker 1 (29:48):
Noticed it with AI that the people that I follow
I think of as entrepreneurial and kind of optimistic.
Speaker 2 (29:55):
They love it.
Speaker 1 (29:57):
And the people that I've followed that tend to be,
you know, kind of a buzzkill on the internet. It's
going to end. And the truth is the reality may
be somewhere in the middle. But when I go to
the Internet and people give me a reaction, the first thing,
and if it's a strong reaction, I have to it.
The first thing I do is go look at their
(30:19):
last fifty posts. I do that all the time.
Speaker 2 (30:23):
Person, Are you yeah? And I really think so.
Speaker 1 (30:26):
I find AI fascinating, not by what it can do
because a lot of it's so complicated. I don't understand it,
but people's reaction to it.
Speaker 2 (30:35):
And yeah, people people generally speaking, fear what they don't understand.
You know, maybe you don't, but I think a huge
percentage of people fear fear what they don't understand, and
it's complicated and you don't know where it's going to go.
It clearly is the type of thing though that is
(30:58):
like a tool, right, It's going to make some things
worse and a lot of things better. Your small business
owner example is a great one. It's going to help
that guy's business. How about this the Internet. It has
killed retail, but it took twenty five years, Like it
killed malls, but it didn't do it in two years.
(31:21):
And the people that were invested in malls, that paid
attention fifteen years ago were getting out of malls right like, so.
Speaker 1 (31:28):
They got out of the business. So you're going to
have a heads up on stuff. Nothing happens overnight. Even
if it kills consultants, it will be over a decade
that it will kill consultants because not everybody's going to
use AI. Just look, it took our grandpa and our
Dad's years to figure out the Internet. So things just
everything needs to bake. You'll give you an example of
this in sports. So when the college football Playoff was
(31:52):
announced for twelve teams eventually fourteen sixteen, it cut right
down the middle. There were the people like myself that
are like, oh, this is awesome. December is gonna be awesome.
These bowl games are so dried up, Like we got
forty five bowl games.
Speaker 2 (32:05):
I watched four.
Speaker 1 (32:08):
I thought it was obvious, like December now is going
to be even better in December's great with NFL playoffs,
And we saw that to be true.
Speaker 2 (32:18):
But there was another group.
Speaker 1 (32:19):
Including a lot of the media, that said, oh, it's
gonna kill rivalries. And my take is when Texas played
Georgia last year was the highest rated game, right, I
think before the National Championship. That's not a rivalry. People
watch good. When Texas plays Ohio State on Fox over
the Labor Day weekend, people watch good, and they'll watch
(32:39):
it a second time. You watched the Oregon Ohio State
the first time, well it was a terrible game, but
you'll watch it the second time. So my take is
it doesn't matter. We watched NFL football teams can play
three times in a season. I remember years the Steelers
and Ravens played three times. I watched all of them,
so that's like to me. I was shocked by the
number of people that college football fans, like diehards or
(33:02):
media that we're like, this is bad, it will kill urgency. Well,
what it actually did is it allows teams now like
Ohio State and Texas to play Opening Week and whoever
loses is fine. There'll be more big games in December
and more big games in September. Do you think it
(33:24):
makes the week one game less big?
Speaker 2 (33:26):
Though? I watch great? I know, I know you do.
You are a super fan of college football. Michigan Ohio State.
Last year, the loser of the game wins the national Championship. Yeah,
(33:47):
and on some level, not to a Michigan fan and
not to an Ohio State fan, but to a guy
who went to Syracuse, it did take away, and I
watched it and I will still watch it. It did
take away a little bit of the first Michigan Ohio
State game because it objectively matters less, but.
Speaker 1 (34:09):
It didn't take it away in the moment as Michigan
was shocking them as a twenty point dog, it didn't hurt.
Then in retrospect you look back and go, well, it
doesn't feel as big. Well, that's like saying a year
after you got a Christmas present, I don't feel the
same today as I did a year ago when I
got the Christmas present.
Speaker 2 (34:26):
No, I know, but I guess. But you take the
lesson and you go forward with it and you say
there's there is some like like the NFL has expanded
the playoffs right, easier to get in. We love the playoffs.
It's more football Week seventeen was terrible because most of
the teams were like sitting, were sitting guys and team
(34:49):
teams have been a limited and it's like, oh, well,
what's the difference between being the five seed and the
sixth seed? Like we're in, it doesn't matter. We're gonna still,
we're gonna sit guys, We're gonna play guys for a quarter.
So I think there is a trade off that comes
with more games and all that, and with college football. Listen,
I understood. I always was like, more games, I am
(35:09):
going to watch, more big games, more big games I
am going to watch. But I had a hard time
with the college football argument for the expansion of the
playoffs was like, how many times in the BCS era
even did you feel like the fifth best team in
the country deserved a shot at being the national champion.
(35:34):
I didn't think that it existed. And so if your
argument is, well, expand the tournament, get them in, and
then any given Sunday they can or any given Saturday
they can win it, that's fine. But then it does
take away a little bit of the regular season to me,
And again I will watch, but I get My guess
(35:54):
is as they keep expanding this playoff, people will come
away with it. It'll when together and the right The
Week six game is not going to feel as big.
Speaker 1 (36:05):
But in mid October, double the number of teams to
triple are still in the hunt for a fourteen game
playoff or a twelve game playoff. Where it used to
be if you lost a game in September, you lost
another when you were done, and so the last weeks
(36:26):
of the season you're out and going to talk. Now
like Ohio State loses to Oregon, then they lose to Michigan,
You're like, shit, oh my god, Ryan Day's going to
get fired if they lose the Tennessee. So the story
went from winning to Ryan Day's getting blought. Oh they
just blew up Tennessee. Well he better beat Orgon. Oh
they blew him out, Well they better beat So the
(36:48):
story changed from just the game to are they going
to blow up Ryan Day's career? So to me that
it pivoted from okay, Ohio State still going to get in.
But remember the right before the Tennessee game, Ryan Day
can't lose respired, So there was a different drama. It
wasn't and nobody thought Ohio State, most people even in
(37:08):
Columbus didn't think they were gonna win on Natty. After
losing the Michigan people were like, no, they were like
going overboard.
Speaker 2 (37:18):
Yeah they were. It was insane and now you're gonna
get games like like Arizona State's gonna you know, they
made it and it was a nice story. And then
the spread in the game was like twenty points, right
for a college football playoff game? It does it? Just
it doesn't. That part of it is gonna feel a
(37:39):
little weird to me because can they win? Yes, But like,
was there any part of you that thought that Arizona
State could have gone on a run and won the
national champion? No? But but okay, zero zero part of you.
So it felt a little bit like a waste of time.
Speaker 1 (38:01):
And now for our next segment, Whiskey Business. Yes, Whiskey Business,
brought to you by Green River Whiskey, the official whiskey
of the Colin Coward Podcast. Okay, but I think there's
only five teams that can win the Super Bowl next year.
Going into the season, I think Kansas City not true.
Speaker 2 (38:17):
That's just not true.
Speaker 1 (38:18):
Kansas City, Buffalo, Baltimore are. They've just got better players,
better coaches. I think we both think Denver and the
Chargers are interesting, but bow Nick's hoisting a trophy seems rare.
We know Philadelphia is really really good, and McVeigh and
the Rams will be there, and then there'll be a
couple of really interesting teams. I don't think brock Purdy
now with an older team and a shaky old line works.
(38:42):
But I've been arguing this for years. There's way less
parody in the NFL than everybody thinks. And the reason
I know that because for the second year in a role,
I can pick the division winners easily in the AFC,
and it's getting to the point picking division winners in
the NFL.
Speaker 2 (38:56):
Six of eight is not that difficult. Okay, but do
you think Washington could have won the Super Bowl last year?
Speaker 1 (39:04):
No, there's always a shocking team. I had picked the
Rams the year before as the shocking team. I picked,
by the way last year, Washington and Denver to be
the shocking teams.
Speaker 2 (39:15):
How did I do that? Well? Because I think they.
Speaker 1 (39:18):
Were so poorly run with Van Snyder that all the
New Guys' easy division wins against Dallas and the Giants.
So I actually picked Washington and Denver to be much better.
Like this year. I think it's obvious New England and
Tennessee are going to double their win total, so even
the surprises are pretty I've done four years in a
row where I've picked the double.
Speaker 2 (39:36):
Year win team. It's going to be New England this
year and.
Speaker 1 (39:43):
Tennessee Tennessee. When you want to enjoy life simpler pleasures,
reach for Green River Whiskey. Whether it's dry whiskey or
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(40:05):
So let's let's go to struggle.
Speaker 2 (40:07):
I I I don't. I find the division very weird.
Oh listen, I mean we could go we could do
the listen, well, we'll do a lot of Bears at
some point before the year. Here's the thing, big advantage
of the Bears.
Speaker 1 (40:25):
Yeah, they got a lot better JJ McCarthy, you're going
to see it very quickly. Is not what people think.
And the Lions lost both coordinators. So whereas we look
at the AFC West and go, god, that's a good division,
we say that about the NFC North, we don't know
(40:46):
about Jordan Love. We really don't. JJ McCarthy is a
c quarterback. You ever seen JJ McCarthy's fourth quarter college
stats and playing from behind fourth quarter stats in college.
With Michigan and Harbor on that on line, they're terrible.
Detroit's pulling back because they're on line in the middle
is a mess. And they lost both coordinators. That is
(41:08):
a is a real bonus. That division we think is
really well, it's well coached. I think the Bears have
an opportunity to win ten or eleven games. I don't
think it's as good a division as people think.
Speaker 2 (41:20):
Well, then they would be a double ye win team
if they can get to double digits. I mean, I
think that having the level of coaching in that division
is just very, very very high, And so I think
that that makes the worst team in that division. Like,
let's say you're right about JJ McCarthy, he still is
Kevin O'Connell, Jordan Addison and Justin Jefferson. Like they got
(41:47):
Kirk Cousins to be near five thousand yards, they got
Sam Darnold one hundred million dollars. Like JJ McCarthy doesn't
need to be awesome in order for that offense to
be pretty good. And let's say Minnesota is the worst
team in the division this year, they won fourteen games
last year, it's it's it's a pretty good worst team
if that's what they are, Or if the Bearers are
(42:07):
the worst team in the division, that's a pretty tough
worst team. So like, even if they're not top heavy dominant,
I don't see there being any team in that division
that's just like straight up bad. There's no Cleveland Browns
in that division. You know, there's there's there's no there's
no Jets, there's no Giants, there's no push over there.
So I think that's what's going to make it tough
is that they each ste have to play each other
(42:28):
six times, and the team that does the best in
that division might go four and two. You know, they
might just beat each other up this year. Finally, two
minutes left, Yeah you get or two over? Yeah, go ahead.
Speaker 1 (42:40):
So you have been added to First Things First. They're
expanding it by an hour as three shows were eliminated.
Casualties of TV always ugly and always rough. You're a survivor.
You go to the First Thing's first show, which has
great chemistry that I remember when I heard this about out,
(43:02):
probably a day before you did. I was like, oh,
this is gonna be a good show. That's where you
put Danny Parkins.
Speaker 2 (43:09):
Yeah.
Speaker 1 (43:09):
I think I knew a day before you, but I
was sworn a secrecy, so it wasn't like I had
bad news. I had good news. I just didn't want
to share good news. So your takeaway on it, I
think it's literally a perfect fit for you. It's like
adding to a really good baseball lineup, a good three hitter, Like, Okay,
you're not leading off or cleanup, but you're a good
three hitter.
Speaker 2 (43:28):
You're Joe Morgan. You'll deliver runs. Happy to be Joe Morgan. Listen.
I mean, it's surreal. First things First, is arguably the
best show in sports TV. Yeah, fronted by my best
friend for twenty years, and I'm getting added to it.
(43:51):
So it's a tremendous honor. I will do everything in
my power not to mess it up because they've got
an incredibly good thing going. It's fun to create a
new thing. Obviously, I'm bummed about breakfast Ball, and we
were having fun and was looking forward to another football
season to see what we could build there. It's a
very tough business and I'm just really thankful and excited
(44:13):
for the opportunity. And like that's a cliche, but the
first things first, The production team is incredible. Wild's is
a TV genius. Everyone in the world loves Brew. He's
just in a good mood every day. Nick is one
of those talented people in media. And like I said,
it's just going to be fun to be out there
with my best friend. How embarrassing is going to be
(44:34):
for Nick when I beat him in Football Picks again
on his show? Oh my god, it's going to be glorious.
It's going to be so glorious. Colin, did you have
a last year ever picking games? Last year was my
best year, epper. Yes, yes, sixty five percent against the
spread and no big, that's not that's really good. It
(44:54):
was really good. It was really really good, and I
think it. You know, how do you go up from there?
Sixty six percent, that's the goal.
Speaker 1 (45:03):
That's just just to watch because Nick takes so much
pride in his picks, I know he does.
Speaker 2 (45:08):
He can't beat. Yeah, he had a good year. He
was over sixty percent last year, which was good enough
for second place.
Speaker 1 (45:15):
Danny Parkins FS one. First things first, the newest member
could see anybody. Good seeing you, Colin.
Speaker 2 (45:22):
Thank you
Live Golf heads to the JCB Golfing Country Club July
twenty five through the twenty eight one of the world's
best new courses. The venue will have its own home team,
Majestics GC, featuring Ryder Cup legends Ian Poulter and Leeland Westwood.
Speaker 2 (00:16):
So this is the.
Speaker 1 (00:17):
Last event before the season enters its final stretch. So
there is only three events to go after this one,
and it's tight at the top of both leader boards.
So in the individual stakes, Joaquin Nieman leads John Rahm
and Bryson Shambeau. So the field features a total of
fourteen major champions, sixteen Ryder Cup stars including rom To Shambo,
Phil Mickelson, Brooks, Keep Cud, Dustin Johnson. It is an
(00:39):
all star loaded field. If you want to catch any
or all of the drama from the JCB Golfing Country Club,
follow every shot live on Fox Sports. All Right, Danny Parkins,
we got to bring him on about once a month.
We've got some personal news for him that we're going
to circle back and talk about this and a bit.
(01:01):
I want to start about a story that sometimes in
this business, they're little shifts all the time in every business, right,
little shifts, and in our business, August used to be
a pretty fruitful month. You talked a lot of NFL.
NFL quarterbacks played at least a little. They played a
lot in Week three, and then Sean McVay decided I'm
(01:23):
not going to play any of my good players. People
criticize him for it. He goes eight to no to
start the season, and everybody goes, yeah, we don't really
need to start any of our players. The season getting longer.
So I blame Sean mcvaigh for making August a really
awful month for sports talk radio. But filling in that
gap is the WNBA, which has now become a regular topic.
(01:46):
I can watch minute to minute our ratings, I can
watch my podcast, I can watch downloads on social and
the WNBA stuff moves a meter. So I find it
interesting that a lot of people are using this as
a reason not to pay the women. Hey, the last
twenty five years, it lost money. And my take is, okay,
I own the volume. If I had a podcast, let's
(02:09):
say it was an eight year contract and it lost
money seven years, and then the podcast added somebody to
last year of the contract and it exploded.
Speaker 2 (02:17):
Well, I want my money back. I'm resigning it to
a five year contract.
Speaker 1 (02:21):
The whole part of this league is, guys, it was
a choppy, failed league. It's not for the next decade.
Who the hell wants to give up their investment after
all these years of struggling your thoughts on that.
Speaker 2 (02:36):
I find it to be fairly obvious what you're saying,
and I don't mean that in an insulting way. Like
they just signed a two billion dollar media rights deal.
They have two hundred and fifty million dollar expansion fees.
The Golden State Valkyries already have a five hundred million
(02:59):
dollar valuation and they don't exist yet. Patrick Mahomes is
openly campaigning that he wants to bring a team to
Kansas City. And his wife is the owner of a
women's soccer league team and they built the first ever
stadium that is its main tenant is a women's professional
soccer team. So he's got some real cachet in capital
(03:21):
in the women's sports space, Like rich people, powerful people
are lining up to invest in the WFBA ratings have
taken off. Caitlin Clark is able to sell out NBA
arenas I know not every other team is, and every
other player is, but like you've got a phenomenon. You've
made the Tiger Woods comparison before. I agree with it,
(03:45):
Like Ernie L's made money off Tiger Woods. Ernie Els
was playing golf professionally before Tiger Woods. But Tiger Woods
changed Ernie ELS's life. He changed VJ. Singh's life, he
changed David Duvall's life. And those were guys that were
older than Tiger, that were on the pro tour before Tiger.
So it's clearly a great business to invest in. It's
(04:09):
clearly growth. How many startups lose money with venture capital
money for years and years and years and it's still like, oh, well,
this company's valued at eight billion dollars, what's its profit? Oh,
they're in the red. And it's like what it happens
all the time. So they're obviously going to get more money.
The question is how much more money. I don't think
(04:31):
you and I can really have an educated opinion on
that without seeing the books on everything. So I find
it all to be kind of disingenuous, like a lot
of the stuff around the WNBA. Obviously they're going to
get more money, and obviously they deserve more money.
Speaker 1 (04:47):
Yeah, I thought the real point of distinction was that
Caitlin Clark didn't play in the All Star Game and
the ratings were down a million, But the bigger number
was it was still the highest rated All Star game
in nineteen years, meaning she has risen the league's noteworthiness.
It's so redeemable now as a TV product that when
(05:08):
she's not playing, there's people know the league they I
couldn't have told you when the WNBA All Started Game
was three years ago.
Speaker 2 (05:15):
I couldn't have picked a month that was in Now
I know now.
Speaker 1 (05:18):
I watched highlights on Sports Center this morning when I
was on a treadmill. It was well before NFL highlights
and NFL camp discussions, and it was interesting highlights. It
was New York and the fever. So like I think
you know the word that's been overused as woke. It's like, guys,
it's business. Timing is everything in business. In fact, I
(05:39):
was talking to somebody at a company called Lion Tree
when The New York Times bought the Athletic. The Athletic
was losing forty five million a year. It's still not profitable.
But Trump wasn't in office, Biden was, and the Clicks
went down and the New York Times was like, you
know what, we need more people coming to because there
was a certain standard with Trump where the clicks were
(05:59):
through the roof and subscriptions were up and buy you know,
Sleepy Joe. And it was all of a sudden like, oh,
the investors are like and they went and bought a
company that increased and I think it was a smart buy.
It still doesn't make money. It's all timing. And so
the timing's great. If they'd have been negotiating this deal
(06:20):
an hour before Caitlin Clark was drafted, it'd be a
totally different story.
Speaker 2 (06:25):
Yeah, of course it would be. But also, like these
things take time. The NBA. You are old enough to remember, right,
the NBA being and taped away. I remember watching an
NBA Finals game because I strugged. My parents didn't want
me to stay up late at night if they were
on after the news eleven right right right now, the
(06:47):
six o'clock news. These the eleven o'clock news, right, So, like,
these things take time. And your point about the liberty
right is a good one. In Chicago, Angel Reese is
a thing? Is it a thing? Like Caitlin Clark is
a thing? Obviously, not, but like Juju Watkins, that's going
to be a thing. She's obviously got the injury, but
(07:09):
she looks awesome. Asia Wilson is awesome. The league is growing,
and I will even say I don't even want to
pretend like I'm not watching every night yet, but I
do like Caitlin Clark and the phenomenon of it. And
but it's clear that I'm getting more aware of it.
And ESPN has invested into their broadcast talent and their
(07:31):
studio talent, and the college the women's college tournament, same thing.
The presentation is better. So you learn about the characters earlier,
like you learn about the characters in the NBA from
March Madness or in the NFL from college football. Like
there's a there's a lag effect on popularity and growth.
And so if someone said to you, Danny, you could
(07:52):
invest and you could own x percent of a w
NBA team. Obviously I don't have the capital, but if
someone's came to you and say said you want to
buy into five percent of an expansion WNBA team, of
course you would.
Speaker 1 (08:07):
I'm trying to buy into the MLS twice, and both
times I wanted to get at thirty five million. The
next time I tried, it was eighty five million. Now
they're five hundred million. I've tried twice. Yeah, so like
it is an obvious buy.
Speaker 2 (08:23):
And I just think that so many people have made
a little bit of a cottage industry off of what
you said, being anti woke, and they feel like it's
you're shoving it down our throat or whatever they like.
You don't have to pay attention, you don't have to
like it. But when Caitlin Clark a regular season game,
(08:49):
when she returned from injury, when that game outrates Yankees
Red Sox on Sunday Night Baseball, Yeah, sorry, I don't care.
If it's not for you, it doesn't matter. It's not
even one hundred percent for me. But neither, by the way,
is regular season Yankees Red Sox all the time, right,
Like we we pick and choose what we truly love,
(09:11):
Like I'll watch the valspar right for golf, Like we
all have our different things. We all have only so
much sports capacity. But it's it's an objective fact. If
she can generate ratings that are like lower level college
football games or higher level regular season baseball games, those
are billion dollar businesses. So obviously if she's making seventy
(09:34):
five grand, she's underpaid. It's it's just an obvious story
that people want to get mad about for some unknown reasons.
Speaker 1 (09:41):
So another story that I know you'll have a sense
of because I think you like me. Like stand up
comedy and like comedy. I love it, Yeah, I love it.
Speaker 2 (09:50):
Yeah.
Speaker 1 (09:51):
I've read Bill Carter's Late Shift, I've watched I've read
every Carson book, a Letterman book, I.
Speaker 2 (09:58):
Love it all. So yeah, I assume read Borne Standing
Up with Steve Morris. Yes, I mean not incredible, one
of the best books ever.
Speaker 1 (10:06):
So it's interesting I like categorize them like to me,
Letterman had the quickest wit of any of them all time.
Leno did the best monologue in his prime. Ferguson was
the most alpha, with the best energy. Kilbourne was the coolest.
I think Colbert probably has the greatest intellectual depth and bandwidth,
(10:28):
incredibly well read guy. But I think Carson is the
best simply because he did every single thing well. He
was good looking, he was cool, he was powerful, he
was witty, he was so good on the monologue when
when a joke bombed.
Speaker 2 (10:45):
He was generally funnier.
Speaker 1 (10:46):
He was self deprecating on the stuff that bombed and
this is not really a political tape, but I do think,
unlike Johnny Carson, you do have to sprinkle in some
commentary from time to time on politics. I think the
day of just saying I'm not doing any of it.
Jimmy Fallon did not want to do any politics this.
(11:07):
I know this inside the building. But Colbert did and
it raided well, and NBC went to Follon and said,
do some political stuff. So the world has changed. Carson
wasn't around during podcasts in YouTube and I g there's
just more opinions for more people. I don't talk about
politics a lot, but occasionally all dabble in it. But
(11:28):
I do think, and I think most of the guys
that end up doing that, like Conan was a writer
and Colbert was more of a skit guy, Second City, Chicago,
most of them are stand up guys, and I do
think that's an advantage. Letterman did some TV and stand up,
but he was a stand up guy. But I do
(11:49):
think it's fair to say a big part of it's
this when you go to politics, older people like politics
more than younger people. And what has been lost in
this story. They thought Stephen Colbert's audience was going to
be younger than Lettermans, it got a decade older. Letterman's
(12:11):
audience was fifty nine, Colbert's was sixty eight. And my
take is one, that's a lot of politics. And two,
as you know, politics turns off, it's a no fly
zone for a lot of advertisers. So Colbert, this is
not discussed. It's all about Trump, or it's all about
losing money. No, he went political and it made his
(12:33):
audience older, which who what advertisers looking for? Sixty nine
year old viewers, And it hurt advertising. His show, despite
being thirty percent higher, made less than Fallon and Kimmel.
So lost in all of this is the fact you
can talk politics regardless left or right. It hurts advertising.
(12:56):
He had bigger ratings and less revenue because it became
seen as a political show left or right.
Speaker 2 (13:03):
Yeah, so I did not know that he build less
than the other shows. I've seen the reports of the
fact that he lost my money. I did not know
that piece of it. Listen, I think they're canceling the
whole show, right, that they're getting out of the business. Yeah,
they're getting out of the business. And while I align
(13:27):
with Colbert's political sensibilities, and I happen to think that
he not only is brilliant and incredibly well read, his
personal story is inspiring, losing his family members in a
plane crash at a young age and coming to grips
with it. The moment of him and Anderson Cooper talking
about grief, which I'm sure people have seen. Uh, He's like,
(13:51):
You've got to be grateful to be alive. So I mean,
you have to be grateful about all of it. So
grief is a gift, and like learning to love the
thing that you've lost, like in the grief that comes
with it. Like I've I've watched that clip in that
interview to deal with the passing of my own brother
and my dad because it happened simultaneously to two separate diseases.
So like I have a ton of respect for Steven
(14:14):
Colbert as a performer and as a person. I think
it sucks for the industry the idea that a corporation
would cave to this on some level, whether it's true
or not. And I don't know how true it is,
because if they were going to fire him, wouldn't they
just take him off the air, like, he's on the
air for the next ten months, right, and they turned
(14:38):
him into a martyr, and every guest is just going
to come on and say FU to their parent company. Yeah,
that doesn't seem like a good idea. We like, you
don't normally get a goodbye The old adage of radio
is you don't get a goodbye show in radio, because
what are you gonna say to your bosses. They're giving
(15:01):
Stephen Colbert ten months that he's going to do some
unbelievably powerful, satirical pointed common His ratings will go up,
and his ratings will go up, his martyrdom, his popularity,
his lettermanesque counterculture cred. It's he's going to be as
(15:22):
popular as he's ever been. So I'm a little surprised
that they're not just straight up pulling the plug and
that they're going to eat crap on their own air
for the next ten months. That was one of the
big takeaways that I had from it, and I just
I think it's a bummer. I just in general, I
never stay up to watch Late Night. I don't stay
(15:44):
up to watch Saturday Night Live anymore. Anything that matters
you get it in your algorithm. You get it on YouTube,
you get it on demand. That's the way of the world.
But as someone who does really appreciate the history of it,
like you referenced and the art form, that's a hard job.
Speaker 1 (16:01):
Well it's also a job when he pivoted to politics again,
whatever side do you think of? The audience got older
advertisers turned off and you don't. Also, you don't see
a lot of Stephen Colbert clips on social you don't, right.
Speaker 2 (16:17):
Fallin old.
Speaker 1 (16:20):
It's because his show got old and young people they
get those clips fed and old audiences don't.
Speaker 2 (16:27):
So yeah, but there's but you know what though, like
John Oliver is popular with young people and does very
well on social like people you want, she does those
twenty minute twenty five minute story like you know, deep
die of John Oliver things they're not.
Speaker 1 (16:44):
There are a lot of times they're they're almost corporate
and cultural, like he'll take on a singular cultural thing
and it's not political a lot.
Speaker 2 (16:52):
It's just like he's I mean, he leans left, no question.
Speaker 1 (16:56):
But I when I think of John Oliver, and obviously
like a lot like most media, not a Trump fan,
but I think Colbert. When I think of Colbert, I
think of politics. I don't want to, no doubt. I mean, listen,
Colbert was struggling in the ratings. You know this is
well documented. He's talked about it. He was struggling in
(17:19):
the ratings. He was third behind Fallon and Kimmel. And
he hosted the live election show Showtime in twenty sixteen
and kind of processed it in real time and that
went like super megaviral, and then everyone tuned into his
monologue on his first late show after it. It did
(17:42):
massive ratings, and he's basically been number one for a
lot of the whole Trump era. So there's no question
he's the most political person in late And I like Kimmel.
Kimmel has been political and has been like held up
as a but he's very he's very holy. Would he
does the oscars, He's I think of him as Hollywood
(18:03):
and Colbert as political.
Speaker 2 (18:05):
Yeah, I think that's right. Like he's Kimmel has done
more politics than he probably ever thought he would do.
But you're right, he's l a cool mancho background, right, Like, Yeah,
there's definitely that difference for him. But I just I
hope that Colbert, it'll be very interesting because you you
kind of you mentioned Conan a little bit at the end,
(18:25):
like Conan was my favorite. Just a generational guy, brilliant
counter culture, not really political at all, just hilarious. And
he's found such relevance on The Coco and Conan O'Brien
as a friend and podcast and his serious deal. I
(18:46):
hope Stephen Colbert does one more project, will in the
in the in the digital space. I hope he does. Yeah.
Speaker 1 (18:54):
No, I was not a Conan O'Brien fan initially, but
I find I found that when he moved and recreated
the show and then his podcast venture, I find him
much more appealing. I think there was like I think
Johnny Carson and Letterman were always so uncomfortable sitting at
a desk. I never thought Leno was, and I rarely
(19:16):
thought Conan was. Conan's a writer. Leno's the classic stand
up guy. Letterman did local television. He was good behind
a desk. And Carson, I mean he just that's the
only way that that's kind of the way you did
it right back then. Some guys are Leto was successful
great monologues for about fifteen years, but I never was
comfortable watching him. I just the show to me was
(19:38):
clunky and I have great respect for him.
Speaker 2 (19:41):
Yeah, and I mean his you know, he was number one,
he would beat Letterman. But Letterman, like Leno, was revered
for his early stand up stuff because a grinder, you know,
lived off of his stand up money, never spent a
time of the Tonight Show, you know, would do two
hundred gigs a year while doing the Tonight Show. So
(20:03):
just like a workaholic, a relentless joke writer, all of
those types of things. But he was so concerned with
being number one and mass appeal, which is obviously what
your bosses want for you in that job. I would
have like, not that anyone asked me, but it'd be
so much cooler to be David Letterman than Jay Leno,
(20:25):
even though you would have to like live with being
number two. And you and I live in the world
of ratings. Letterman I look at is iconic, and well,
they'll they'll talk about him in one hundred years. I'm
not sure that people are going to talk about their
favorite Jay Leno bit in one hundred Yes.
Speaker 1 (20:41):
Yeah, I've seen Leonard new stand up in Vegas a
couple of times. He is a he's a machine at it.
He is He's like the best batting practice hitter of
all time, Like it's just bang bang bang bang. It's
just so easy for him. And yeah, so it's the
whole thing, is I mean, listen, it's I.
Speaker 2 (20:59):
I do you think the other Do you think the
other networks are going to get out of the business,
Because if it's true that Colbert was just straight up
losing money but he was the highest rated, well, but
are they about to cancel Fallon and Kimmel two?
Speaker 1 (21:12):
I don't necessarily think so. First of all, Fallon show
is incredibly easy to sell because he does no politics
and it does very well with young demos. Colbert's show
was political with old demos, hard sell. So Fallon's the
opposite of Colbert in terms of ability to sell it.
I think Kimmel's somewhere in between. He does more politics
than his network likes, but he's very pop. I mean,
(21:34):
like movie studios love Kimmel. They can put all their
Superman stars or Sinners or Kimmel's totally tied into that.
So I think, you know, I don't necessarily think it's
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Speaker 1 (23:14):
You know, I have this thing like like I'll give
you AI. I am a believer that there are certain
things in life that your opinion on it will tell
me what kind of personality you have. AI is one
of them. Like, if your take on AI is we're
(23:35):
all gonna die, We're gonna get eaten by robots, you
are largely neurotic and fear based. If you are me,
I think AI is going to change the world for
the better because I'm not neurotic, I'm not fear based.
I'm kind of a risk taker. And the truth is,
I'm very comfortable with non traditional stuff and new stuff
(23:57):
because I'm a divorced kid.
Speaker 2 (23:59):
I didn't go to church. I'm agnostic. I didn't grow
up with this great white picket fence. Like ninety percent
of people did in America. I didn't.
Speaker 1 (24:06):
So I've been on my own seemingly forever. My dad
wasn't in my life, you know, I've just been I've
lived in seven six states, so I'm very comfortable with
constant change. So is my wife. That's where we get
along so well. And so there are people that look
at AI. They've lived in the same hometown. They don't
(24:26):
like change. There's a rigidity about them. They're freaking out
about AI and so and I. And the reason I
bring this up because you can't go anywhere in the
world right now, any space without AI dominating. And now
that I've potentially marginalized you, if you don't share my opinion,
(24:46):
how do you view AI. I think it will change
medical history. I think space and medicine will benefit incredibly well.
We'll learn more about space the next five years than
we have in the last one hundred.
Speaker 2 (25:00):
Same for medicine. Okay, So yeah, I mean you you
at at the very end there, you kind of got
to where I was going to go. I don't at
all claim to be an expert on this. I've just
gotten better at it in the last few years. For
anyone who doesn't know my brother Brad a couple of
years ago, passed away from glioblastoma. Gleoblastoma is it's terminal
(25:21):
brain cancer. It's cancer without a cure. It's one of
the worst types of cancer you can get. It has
a one hundred percent mortality rate. I've joined a Chicago
based brain cancer charity called brain Up. I'm on the
board of directors. We raised money to fund clinical trials.
(25:43):
Obviously I can do the fundraising piece of it and
the publicity piece of it. But I obviously when the
mal Naughty Brain Tumor Institute at Northwestern University submits a
clinical trial and they ask for five hundred grand, obviously
I'm not qualified to be like that's a good trial.
So we have a medical advisory board of neuroncologists from
(26:04):
around the country who volunteer their time, and they look
at the submissions from Russia, m d Anderson, Loyola, the
Chicago hospitals, and they're like, that's been tried at Duke.
That's bad science. Oh, that's pretty intriguing. You should fund
that one and way more often in the last year
(26:28):
of these calls that I'm occasionally on than the first
two years of the calls, I was on these people
are talking about AI. They really believe that they because
the brain is a supercomputer. They really believe that now
that we are doing some things. And this is a
little more in the weeds than maybe you wanted. I apologize,
(26:50):
Like there work. They can kind of get through the
blood brain barrier now with some ultra sound, and they
can get medicine to parts of the brain that they
otherwise had hit all of history, had not been able
to get it too. They think that they might be
able to with AI figure out how our brains are
wired and really make some headway in that space which
we have I mean Parkinson's, Alzheimer's brain tumors, Like it
(27:16):
has the potential to change everything with neurological disorders and
that's all AI. So like when people say it's going
to kill us all or it might save us all,
you know, like there's a real they're like, you can
I would be afraid of AI. This is a bad
(27:39):
example because it's already been replaced. Maybe, but like toll
booth worker is not really a job anymore. It's automated
technology killed that job, right, we have easy pass ipass whatever.
Clearly there are going to be jobs that get just
get cut coders. Yes, because the machines can do it
(28:01):
now that I have empathy for sure, But you know
what I mean. So I don't know that it's necessarily
one hundred percent a personality profile thing what you're talking about,
because I think if you work in a hey, I
assemble this thing and then it's like, well, now we've
got a robot who can assemble this thing and they
(28:21):
don't get hurt, and they four hours than they're not
in a union.
Speaker 1 (28:25):
A business partner of mine, I was golfing with him
in Rhode Island, so he was thinking of opening up
a coffee roaster in Rhode Island. So it would have
been years ago. He would have paid a consultant twenty
five thousand dollars, waited three weeks, and gotten a report
back eighty pages were eight pages. He sat down with
(28:46):
AI for an hour, fed all the information. A day
later he got an eighty page report for free on everything, economy,
people living within twelve miles, companies that would be aligned.
He was like Colin, it was eighty pages, the most
(29:08):
thorile thing I've ever seen. It was free, He goes.
That would have been twenty five thousand, He goes, I'm
an I'm just a businessman. I'm a small businessman, so
I think coding and consulting are in big trouble. Outside
of that, I have no idea. You know, you read
stories about white collar jobs. But I guess my point
to start this kind of you know rant, is that
(29:34):
when you go to the internet these days, you can
see it with politics and sports, there are people that
are just have a lot of anxiety. They're neurotic, and
whatever is introduced to the market, they have a negative reaction.
Speaker 2 (29:47):
And I've really.
Speaker 1 (29:48):
Noticed it with AI that the people that I follow
I think of as entrepreneurial and kind of optimistic.
Speaker 2 (29:55):
They love it.
Speaker 1 (29:57):
And the people that I've followed that tend to be,
you know, kind of a buzzkill on the internet. It's
going to end. And the truth is the reality may
be somewhere in the middle. But when I go to
the Internet and people give me a reaction, the first thing,
and if it's a strong reaction, I have to it.
The first thing I do is go look at their
(30:19):
last fifty posts. I do that all the time.
Speaker 2 (30:23):
Person, Are you yeah? And I really think so.
Speaker 1 (30:26):
I find AI fascinating, not by what it can do
because a lot of it's so complicated. I don't understand it,
but people's reaction to it.
Speaker 2 (30:35):
And yeah, people people generally speaking, fear what they don't understand.
You know, maybe you don't, but I think a huge
percentage of people fear fear what they don't understand, and
it's complicated and you don't know where it's going to go.
It clearly is the type of thing though that is
(30:58):
like a tool, right, It's going to make some things
worse and a lot of things better. Your small business
owner example is a great one. It's going to help
that guy's business. How about this the Internet. It has
killed retail, but it took twenty five years, Like it
killed malls, but it didn't do it in two years.
(31:21):
And the people that were invested in malls, that paid
attention fifteen years ago were getting out of malls right like, so.
Speaker 1 (31:28):
They got out of the business. So you're going to
have a heads up on stuff. Nothing happens overnight. Even
if it kills consultants, it will be over a decade
that it will kill consultants because not everybody's going to
use AI. Just look, it took our grandpa and our
Dad's years to figure out the Internet. So things just
everything needs to bake. You'll give you an example of
this in sports. So when the college football Playoff was
(31:52):
announced for twelve teams eventually fourteen sixteen, it cut right
down the middle. There were the people like myself that
are like, oh, this is awesome. December is gonna be awesome.
These bowl games are so dried up, Like we got
forty five bowl games.
Speaker 2 (32:05):
I watched four.
Speaker 1 (32:08):
I thought it was obvious, like December now is going
to be even better in December's great with NFL playoffs,
And we saw that to be true.
Speaker 2 (32:18):
But there was another group.
Speaker 1 (32:19):
Including a lot of the media, that said, oh, it's
gonna kill rivalries. And my take is when Texas played
Georgia last year was the highest rated game, right, I
think before the National Championship. That's not a rivalry. People
watch good. When Texas plays Ohio State on Fox over
the Labor Day weekend, people watch good, and they'll watch
(32:39):
it a second time. You watched the Oregon Ohio State
the first time, well it was a terrible game, but
you'll watch it the second time. So my take is
it doesn't matter. We watched NFL football teams can play
three times in a season. I remember years the Steelers
and Ravens played three times. I watched all of them,
so that's like to me. I was shocked by the
number of people that college football fans, like diehards or
(33:02):
media that we're like, this is bad, it will kill urgency. Well,
what it actually did is it allows teams now like
Ohio State and Texas to play Opening Week and whoever
loses is fine. There'll be more big games in December
and more big games in September. Do you think it
(33:24):
makes the week one game less big?
Speaker 2 (33:26):
Though? I watch great? I know, I know you do.
You are a super fan of college football. Michigan Ohio State.
Last year, the loser of the game wins the national Championship. Yeah,
(33:47):
and on some level, not to a Michigan fan and
not to an Ohio State fan, but to a guy
who went to Syracuse, it did take away, and I
watched it and I will still watch it. It did
take away a little bit of the first Michigan Ohio
State game because it objectively matters less, but.
Speaker 1 (34:09):
It didn't take it away in the moment as Michigan
was shocking them as a twenty point dog, it didn't hurt.
Then in retrospect you look back and go, well, it
doesn't feel as big. Well, that's like saying a year
after you got a Christmas present, I don't feel the
same today as I did a year ago when I
got the Christmas present.
Speaker 2 (34:26):
No, I know, but I guess. But you take the
lesson and you go forward with it and you say
there's there is some like like the NFL has expanded
the playoffs right, easier to get in. We love the playoffs.
It's more football Week seventeen was terrible because most of
the teams were like sitting, were sitting guys and team
(34:49):
teams have been a limited and it's like, oh, well,
what's the difference between being the five seed and the
sixth seed? Like we're in, it doesn't matter. We're gonna still,
we're gonna sit guys, We're gonna play guys for a quarter.
So I think there is a trade off that comes
with more games and all that, and with college football. Listen,
I understood. I always was like, more games, I am
(35:09):
going to watch, more big games, more big games I
am going to watch. But I had a hard time
with the college football argument for the expansion of the
playoffs was like, how many times in the BCS era
even did you feel like the fifth best team in
the country deserved a shot at being the national champion.
(35:34):
I didn't think that it existed. And so if your
argument is, well, expand the tournament, get them in, and
then any given Sunday they can or any given Saturday
they can win it, that's fine. But then it does
take away a little bit of the regular season to me,
And again I will watch, but I get My guess
(35:54):
is as they keep expanding this playoff, people will come
away with it. It'll when together and the right The
Week six game is not going to feel as big.
Speaker 1 (36:05):
But in mid October, double the number of teams to
triple are still in the hunt for a fourteen game
playoff or a twelve game playoff. Where it used to
be if you lost a game in September, you lost
another when you were done, and so the last weeks
(36:26):
of the season you're out and going to talk. Now
like Ohio State loses to Oregon, then they lose to Michigan,
You're like, shit, oh my god, Ryan Day's going to
get fired if they lose the Tennessee. So the story
went from winning to Ryan Day's getting blought. Oh they
just blew up Tennessee. Well he better beat Orgon. Oh
they blew him out, Well they better beat So the
(36:48):
story changed from just the game to are they going
to blow up Ryan Day's career? So to me that
it pivoted from okay, Ohio State still going to get in.
But remember the right before the Tennessee game, Ryan Day
can't lose respired, So there was a different drama. It
wasn't and nobody thought Ohio State, most people even in
(37:08):
Columbus didn't think they were gonna win on Natty. After
losing the Michigan people were like, no, they were like
going overboard.
Speaker 2 (37:18):
Yeah they were. It was insane and now you're gonna
get games like like Arizona State's gonna you know, they
made it and it was a nice story. And then
the spread in the game was like twenty points, right
for a college football playoff game? It does it? Just
it doesn't. That part of it is gonna feel a
(37:39):
little weird to me because can they win? Yes, But like,
was there any part of you that thought that Arizona
State could have gone on a run and won the
national champion? No? But but okay, zero zero part of you.
So it felt a little bit like a waste of time.
Speaker 1 (38:01):
And now for our next segment, Whiskey Business. Yes, Whiskey Business,
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of the Colin Coward Podcast. Okay, but I think there's
only five teams that can win the Super Bowl next year.
Going into the season, I think Kansas City not true.
Speaker 2 (38:17):
That's just not true.
Speaker 1 (38:18):
Kansas City, Buffalo, Baltimore are. They've just got better players,
better coaches. I think we both think Denver and the
Chargers are interesting, but bow Nick's hoisting a trophy seems rare.
We know Philadelphia is really really good, and McVeigh and
the Rams will be there, and then there'll be a
couple of really interesting teams. I don't think brock Purdy
now with an older team and a shaky old line works.
(38:42):
But I've been arguing this for years. There's way less
parody in the NFL than everybody thinks. And the reason
I know that because for the second year in a role,
I can pick the division winners easily in the AFC,
and it's getting to the point picking division winners in
the NFL.
Speaker 2 (38:56):
Six of eight is not that difficult. Okay, but do
you think Washington could have won the Super Bowl last year?
Speaker 1 (39:04):
No, there's always a shocking team. I had picked the
Rams the year before as the shocking team. I picked,
by the way last year, Washington and Denver to be
the shocking teams.
Speaker 2 (39:15):
How did I do that? Well? Because I think they.
Speaker 1 (39:18):
Were so poorly run with Van Snyder that all the
New Guys' easy division wins against Dallas and the Giants.
So I actually picked Washington and Denver to be much better.
Like this year. I think it's obvious New England and
Tennessee are going to double their win total, so even
the surprises are pretty I've done four years in a
row where I've picked the double.
Speaker 2 (39:36):
Year win team. It's going to be New England this
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(40:05):
So let's let's go to struggle.
Speaker 2 (40:07):
I I I don't. I find the division very weird.
Oh listen, I mean we could go we could do
the listen, well, we'll do a lot of Bears at
some point before the year. Here's the thing, big advantage
of the Bears.
Speaker 1 (40:25):
Yeah, they got a lot better JJ McCarthy, you're going
to see it very quickly. Is not what people think.
And the Lions lost both coordinators. So whereas we look
at the AFC West and go, god, that's a good division,
we say that about the NFC North, we don't know
(40:46):
about Jordan Love. We really don't. JJ McCarthy is a
c quarterback. You ever seen JJ McCarthy's fourth quarter college
stats and playing from behind fourth quarter stats in college.
With Michigan and Harbor on that on line, they're terrible.
Detroit's pulling back because they're on line in the middle
is a mess. And they lost both coordinators. That is
(41:08):
a is a real bonus. That division we think is
really well, it's well coached. I think the Bears have
an opportunity to win ten or eleven games. I don't
think it's as good a division as people think.
Speaker 2 (41:20):
Well, then they would be a double ye win team
if they can get to double digits. I mean, I
think that having the level of coaching in that division
is just very, very very high, And so I think
that that makes the worst team in that division. Like,
let's say you're right about JJ McCarthy, he still is
Kevin O'Connell, Jordan Addison and Justin Jefferson. Like they got
(41:47):
Kirk Cousins to be near five thousand yards, they got
Sam Darnold one hundred million dollars. Like JJ McCarthy doesn't
need to be awesome in order for that offense to
be pretty good. And let's say Minnesota is the worst
team in the division this year, they won fourteen games
last year, it's it's it's a pretty good worst team
if that's what they are, Or if the Bearers are
(42:07):
the worst team in the division, that's a pretty tough
worst team. So like, even if they're not top heavy dominant,
I don't see there being any team in that division
that's just like straight up bad. There's no Cleveland Browns
in that division. You know, there's there's there's no there's
no Jets, there's no Giants, there's no push over there.
So I think that's what's going to make it tough
is that they each ste have to play each other
(42:28):
six times, and the team that does the best in
that division might go four and two. You know, they
might just beat each other up this year. Finally, two
minutes left, Yeah you get or two over? Yeah, go ahead.
Speaker 1 (42:40):
So you have been added to First Things First. They're
expanding it by an hour as three shows were eliminated.
Casualties of TV always ugly and always rough. You're a survivor.
You go to the First Thing's first show, which has
great chemistry that I remember when I heard this about out,
(43:02):
probably a day before you did. I was like, oh,
this is gonna be a good show. That's where you
put Danny Parkins.
Speaker 2 (43:09):
Yeah.
Speaker 1 (43:09):
I think I knew a day before you, but I
was sworn a secrecy, so it wasn't like I had
bad news. I had good news. I just didn't want
to share good news. So your takeaway on it, I
think it's literally a perfect fit for you. It's like
adding to a really good baseball lineup, a good three hitter, Like, Okay,
you're not leading off or cleanup, but you're a good
three hitter.
Speaker 2 (43:28):
You're Joe Morgan. You'll deliver runs. Happy to be Joe Morgan. Listen.
I mean, it's surreal. First things First, is arguably the
best show in sports TV. Yeah, fronted by my best
friend for twenty years, and I'm getting added to it.
(43:51):
So it's a tremendous honor. I will do everything in
my power not to mess it up because they've got
an incredibly good thing going. It's fun to create a
new thing. Obviously, I'm bummed about breakfast Ball, and we
were having fun and was looking forward to another football
season to see what we could build there. It's a
very tough business and I'm just really thankful and excited
(44:13):
for the opportunity. And like that's a cliche, but the
first things first, The production team is incredible. Wild's is
a TV genius. Everyone in the world loves Brew. He's
just in a good mood every day. Nick is one
of those talented people in media. And like I said,
it's just going to be fun to be out there
with my best friend. How embarrassing is going to be
(44:34):
for Nick when I beat him in Football Picks again
on his show? Oh my god, it's going to be glorious.
It's going to be so glorious. Colin, did you have
a last year ever picking games? Last year was my
best year, epper. Yes, yes, sixty five percent against the
spread and no big, that's not that's really good. It
(44:54):
was really good. It was really really good, and I
think it. You know, how do you go up from there?
Sixty six percent, that's the goal.
Speaker 1 (45:03):
That's just just to watch because Nick takes so much
pride in his picks, I know he does.
Speaker 2 (45:08):
He can't beat. Yeah, he had a good year. He
was over sixty percent last year, which was good enough
for second place.
Speaker 1 (45:15):
Danny Parkins FS one. First things first, the newest member
could see anybody. Good seeing you, Colin.
Speaker 2 (45:22):
Thank you
Hosts And Creators
Colin Cowherd
Jason McIntyre
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