Joe and Jada - Ciara on "Goodies" to 'CiCi' journey, story behind "Level Up" & Kim Kardashian - The Herd with Colin Cowherd

Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
You know, you get blessed to sit down with a
lot of people, but this one is definitely the one
of the ones. I was like telling my team, I'm
so excited to see you guys and to be here
your two legends.

Speaker 2 (00:25):
Y'all, y'all, whatever y'allis is your boy Joe Crack.

Speaker 3 (00:27):
You know what it is, your boy Jada. This is
the Joe and Jada Show. Every show legendary, every show iconic.
What more can I say? Today's guests you think about?
I will call quadruple threat.

Speaker 2 (00:47):
You know what I mean?

Speaker 3 (00:48):
Singing, drupel, dancing, acting, a mother, entrepreneurs five a sinkle whatever,
sinkle with a single red you know what I mean.
She can do it all grade energy, great person, my wife,
definitely wife, mother goes with wife. You know me one

(01:11):
of the best in the world because.

Speaker 2 (01:13):
The athletes man when they.

Speaker 3 (01:14):
Lose the brother, the gentleman giving a podcast today see her.

Speaker 4 (01:23):
Now crazy? Oh my gosh, it not.

Speaker 5 (01:30):
Know why you want me to listen? I woke up
today right because I never prepared for the show. I'm
just like, I'm crazy. I just shoot ver.

Speaker 2 (01:39):
They know that. I think they know that.

Speaker 5 (01:41):
Yeah, but the ship, you know you know podcasts try
to talk about anyway, Let's not because we got.

Speaker 2 (01:47):
To see her body.

Speaker 3 (01:47):
Let me tell you, I woke up, go and take
a lot to deal with this guy.

Speaker 2 (01:51):
Through this interviews. Just being with me, please, she knows me.
He already started the interview of Found a Scale. I
guess my.

Speaker 5 (01:58):
Thing is I will cup today with he love the
way all right. I was just on sierra'solt.

Speaker 2 (02:06):
Wait all the dances this shit. I was like, Yo,
this one and then all.

Speaker 5 (02:11):
Your hits is like to me, they just get bigger
and bigger and bigger, and nigga.

Speaker 2 (02:14):
What I'm watching.

Speaker 5 (02:14):
I'm like, Yo, this was a bigger hit, and this
was a bigger hit. This was a bigger hit. But yo,
thanks for coming to the Joe with jadas Er.

Speaker 2 (02:22):
What's up?

Speaker 6 (02:23):
Yo?

Speaker 2 (02:24):
Another man?

Speaker 4 (02:28):
Thank you guys for having me.

Speaker 1 (02:30):
This is honestly, I was excited walking through the building today.
You know, you get blessed to sit down with a
lot of people, but this one is definitely the one
of the ones. I was like telling my team, I'm
so excited to see you guys and to be here
your two legends that have impacted the game so significantly,
and I think for me. My greatest thing is just

(02:53):
inspiration of seeing how you know, I asked you guys
to like, you know, we were talking about all time. Yeah,
I know, we'll get to yeah, where we are with
life and just also to the growth and when I
see you guys and the evolution of what you meant
to hip hop, but also what you're building, Like it
lets you know that there's so much space for life
to get better.

Speaker 5 (03:13):
I think you could even get better better, Like I
think we just touching the surface. But there's just so
many ways, you know, you could take whatever you built
your brand.

Speaker 2 (03:23):
And take it. It's just so many ways tell you
whatever you want to take you.

Speaker 5 (03:27):
I've seen something on one of the local channels is
One Girl. She was one of the first ballet girls,
and now she opened the foundation of ballet. Like one
day you might just want to be Debbie Allen to
be like, Yo, I'm opening my whole shit. It's just
so many great things. You could do whatever you feel
like doing in the future. So I'm a og right,

(03:51):
So I said, Yo, Yeah, were right, I said, Sierra,
how old are you? You ain't got to say they
all got Google.

Speaker 3 (03:56):
And shit right, But you know, somehow stone age ladies
and gentlemen.

Speaker 4 (04:01):
I'm not there yet.

Speaker 2 (04:03):
It's he was just talking to days away.

Speaker 1 (04:09):
Yeah, Scobio's baby Scorpios of the zodiacs on in the.

Speaker 5 (04:12):
Uni Scorpios of eighty people.

Speaker 2 (04:16):
Man, oh, this son is Scorfio.

Speaker 5 (04:19):
Let me tell you something. When I turned forty years old,
it was depression.

Speaker 4 (04:29):
Why was it?

Speaker 5 (04:31):
And let me tell you something. I had built the
flys house I ever built.

Speaker 2 (04:35):
The ship was.

Speaker 5 (04:35):
Flying walls out of gold ship was crazy. I'm doing
just fine. That wasn't a bad moment in my life.

Speaker 2 (04:42):
It was just like.

Speaker 5 (04:45):
We've been doing this since I'm young. I've been wrapping,
I've been in the game since I'm nineteen. Right, So
when I'm about to turn forty, all I know is
standing on couches and popping bottles. But that forty hit
you like a different Like I was depressed. They had
to get me up off the couch and that you
know who told me? Because all I ever thought of

(05:06):
was I'm gonna be a rapper whatever. At forty, I
ain't never see a rapper hit one out the park
after forty. So by May and Drea Cooling Drake came
over on my birthday I was straight depressed, and he
was like, yo, Joe, you know, team to Turn the
ain't have her first hit, so she was forty seven.
So he started breaking all this down and made me
feel a lot better, you know, because I was scared

(05:29):
of what the future was for what we're doing.

Speaker 2 (05:33):
You know what I'm saying.

Speaker 5 (05:34):
So what we're doing is we're selling this brand, We're
selling this and this and that, and then for a
guy like me, it felt like, oh, they know I'm old, now,
they know I'm you know. So it was a lot
of mental a lot of mental health that I was
going through that one day, just one day. The next
day felt brand new again. Everything's good. Fifty felt better
than forty.

Speaker 4 (05:53):
Wow.

Speaker 3 (05:53):
I remember saying I don't want to rap. At thirty,
I was nowhere next to when thirty came. That was
out of the fucking question. You didn't even touch it, Wow,
didn't When forty k I'm like, yo, got a little look.
I didn't feel I felt like I had a lot

(06:15):
of more work to do. You felt like it's fucking over.
For one day, yo, bro, I spring.

Speaker 5 (06:20):
That Smokey Robinson One day at the it was the
All Star Game in La. I was like, Yo, Smoky,
you almost fell down the whole fucking their escalator. I
was like, I was like, yo, Smoky. He was like
they was holding them up. I said, shit, I almost
killed Smoky Bobbleship. But man, the crazy shit is it's
like I go to shows. I'll be like performing in

(06:43):
Vegas and they'll be like next week, Smokey Robinson, I say, kyo,
am I gonna perform when I'm eighty years old?

Speaker 3 (06:50):
That if if, first of all the most high let
your body and vocals able to still work still proper.

Speaker 2 (06:59):
You know what I'm abilities is a blessing? What makes you?
We have to stop you nervous? Cut me on, I'm sorry, brother.

Speaker 3 (07:07):
In our game, we gotta get rid of the mindset
that everything is a young person's game.

Speaker 2 (07:15):
It's young. The world has to grow.

Speaker 3 (07:17):
Babies is born every day, but it's no no. Whatever
fucking made the age limit for wrapping R and B
and for our culture, we have to rewrite the constitution
of the age limit. Like you just said, Smokey Robinson,
make Jagger all these dudes they's doing touring and going

(07:38):
on stages, do there.

Speaker 5 (07:40):
Me and you will be eighty years old like Jade
is up next, like that, I got what I got, bro,
I got, I got so mad we got to like
for that, my ship, Golden Fro. Don't do that to yourself.

(08:01):
What makes you what makes you fear getting a little
older in life?

Speaker 1 (08:06):
Well, you know, I don't even know if it's so
much a fear, because when I asked you, I said,
is it okay if I asked you, guys, how old
you are?

Speaker 5 (08:13):
And that's about the time you said, my skin is
so smooth, Joe.

Speaker 7 (08:22):
Oh my, oh, go ahead, and it's okay if you
say your age, right, Joe, yeah.

Speaker 2 (08:28):
Fifty five? Yeah, and.

Speaker 5 (08:34):
Jada not yet, but when the day comes, I'll accept it.

Speaker 2 (08:40):
In the right now, they got grandpa's work.

Speaker 1 (08:43):
Yeah, well that's that's that's just life in general.

Speaker 4 (08:47):
That don't change really.

Speaker 1 (08:49):
But you know, and I asked you, Jada, and you
said you were the five oh. And you know, for me,
I just said it. Lets me know, because I've been
asking people their age now like more frequently.

Speaker 4 (09:00):
Knowing the chapter I the era I'm about to enter.

Speaker 1 (09:02):
When people say it back to me, I'm like, man,
I'll be all right, Oh no, you got too.

Speaker 5 (09:06):
Many viola viola David you got too many. Who's the
one I seen the other day, way older than us,
Angela Basst.

Speaker 4 (09:14):
Oh she's amazing.

Speaker 5 (09:15):
She looking inside of avocado. What she got the Asian
mask with the lights and shit, Yo, she's got you know, something,
something gets super lucky, you know, because some men don't,
you know, and but something no, no, some men don't

(09:39):
like let's.

Speaker 2 (09:40):
Just keep it a buck, you know what I mean?

Speaker 5 (09:42):
You you know, you might love your wife and you
married her for something, or you wear her because she
keeps it real or whatever.

Speaker 2 (09:48):
But some of them they don't take care of the
men too. You got you know what I'm saying. I
feel like I age.

Speaker 5 (09:54):
Well, it was tiny guys that were like, you know,
like this sex symbols.

Speaker 2 (09:59):
Now look at them. Now them boys is looking flabby.
You're sick.

Speaker 5 (10:02):
When Joe krat comes through floating with you at.

Speaker 2 (10:07):
Me like what the hell?

Speaker 5 (10:09):
Rappers grabbed me by the shoulders, studying my face and
go like, yo, come on, yo, what happen with this guy?
This guy, this motherfucker looking like a monument and some.

Speaker 2 (10:19):
Ship like.

Speaker 5 (10:22):
I swear that god, I got some old school rappers
grab me and be like, oh, look but.

Speaker 2 (10:29):
You're doing just fine.

Speaker 1 (10:32):
But you know, they say black don't crack, right, you
got talk to us, so they say that, you know,
I do believe, though I don't know. It's just it's
eight to me. Like when you talk about the power
of music to music is ageless. Oh yeah, I remember
having someone question me in a meeting like how are
you going to stay relevant? And I was in my
thirties allusly, I'm still in my thirties. I'm a hold

(10:52):
onto these days. I got left, but yeah, yeah, you know, thirties.

Speaker 4 (10:57):
And she asked me the question. I was like, like what.

Speaker 1 (11:00):
I felt really offended because I'm like, what you talking
about me? Right, because I'm like, to me, the age
limitation or the boundaries, like that's within me and how
I communicate to my fans, you know. And I'm so
grateful that I have to get to dance because to me,
dancing is also ageless, right, so as long as I
can bust it, get load you.

Speaker 4 (11:25):
Exactly.

Speaker 2 (11:29):
But listen.

Speaker 4 (11:30):
But let me tell you though, when you say.

Speaker 1 (11:32):
No, I don't wonder if I listen. I don't know
if I'm trying to do majors six years old. To
be honest with you, like like I got goal. Now
listen if that's I watched the.

Speaker 5 (11:41):
Documentary on Tina Turner and she was going she was
someone I want to Tin Turner live in UK.

Speaker 4 (11:49):
And know she's special, crazy, and I'm watching this shit.

Speaker 2 (11:53):
I said, Yo, this lady was something out you.

Speaker 1 (11:56):
But you mentioned earlier too how some of her biggest
milestones in her career later in her career. So again
it's like, you know, what is it, you know, aging
nothing but a number, Like that's the real thing, right,
you know, and music is ageless, right, Music gives us
such a gift to like go as far as we
want to go, So I'll know when the timing is that, Like,
you know, I gotta sit down because the back, because

(12:18):
dancing is a big part of my thing. So I
got to be able to sauce it up on stage.

Speaker 5 (12:24):
Down last did the challenge that Never Knew Love like
they ain't knowing I had the moves I came with
that ship legendary viral.

Speaker 2 (12:33):
You know, I used to like, you know, I used
to like to dance like I wanted to be like
Heavy D.

Speaker 5 (12:39):
And I would to be outside in my projects practicing
the heavy D moves, you know, back in the day
before I wrap, i'd be doing the heavy d dances.
Who influenced you, like, who is like some of the
people you looked up to?

Speaker 1 (12:52):
Well, for me, I would say my greatest influence is
on the dance front. Was definitely MJ and Janet who
Yeah it doesn't or hired And that's you know, because
they both did it all. You know, they performed like
nobody's business. You know, they were the best performers on
the stage. They you know, also melodically have the best

(13:12):
records while they were performed. And what I love is
that they always talked about something through their records too,
you know, like it was a whole package of who
they were and just they's just it's just the definition
of the ultimate definition and example of a star, like
what it looks like, what it feels like. And so
for me, I would say those two are probably my
greatest inspirations. I also got to, you know, talk about

(13:35):
James Brown on the footwork, you know, because still work
is a big part of my thing and what I do,
and he was just softcy withitt Is. Sammy Davis was saucy, withed,
like you know, you understand the history of where like MJ.
Got his inspiration from. So for me, I would say
those guys for sure is like some people that I
looked up to.

Speaker 2 (13:53):
What do you like more? Singing and dancing like them?

Speaker 4 (13:56):
I love both. You know, it's a gift to do
both of them.

Speaker 1 (14:00):
You know again, because you know I say, there's like
the most powerful forces on earth.

Speaker 4 (14:04):
I called three ms.

Speaker 1 (14:05):
Music, money, medicine, and music give you a feeling that
money can't buy. Sometimes music has the power to heal
people that I feel like a person stuffer from terminal illness.

Speaker 5 (14:14):
Music, Ya want to job music? If it's like that
Joe got two days to live, throw that ship.

Speaker 1 (14:20):
No music, money, medicine, medicine, like medicine, like music.

Speaker 4 (14:27):
You just want to heah, music gives you It's yeah,
so he's.

Speaker 5 (14:31):
All golf for bitch. Something happened to me and I'm
on my way out. Throw that music on that bitch.

Speaker 4 (14:36):
It's going to feed your soul.

Speaker 5 (14:38):
I want to hear that ship. Yeah, you don't want
to each other, No, I don't want I can't eat
no more. I'm talking about you on your deathback, you terminal.
Then you want to hear some marvig gay. I want
to hear some lutha, I want to hear, I want
to I want.

Speaker 2 (14:51):
To go out like that. You know what I'm saying.

Speaker 1 (14:54):
It feeds and then for me, the same thing for dancing,
Like you know those both music and dancing, they go
hand in hand. Dancing is a universal language that we
all try to speak in our own ways. Even if
you came bust a full move, You're gonna react to
a record when it makes you feel a certain way.
So I just feel so blessed that I can do
both and I love them both the same.

Speaker 2 (15:15):
Right.

Speaker 4 (15:15):
Dancing is a form.

Speaker 1 (15:16):
It's a way of freedom, you know, like mentally when
you go in the rehearsal hall and you buy about
like it's it's it's crazy because you talk about like
we talked about age and getting older and for some
reason right now, like I'm in my best pocket when
I start busting in the hall. Like the way I
remember routines are different, like my wisdom, the way I
poured into how I perform is different now, Like it's
like you ain't got to dance every sentence you start

(15:38):
to understand how to use you know, all of your
history that you've had over time to work for you. Right,
So but music, singing and dancing like that's my jam.
Like they both bring me so much joy.

Speaker 5 (15:49):
The atl right coming from the Ahl such a historic place.
What was that like as a kid, seeing you know,
the outcasts and the tlcas and all.

Speaker 2 (16:02):
And did you know you were in a special place? Oh, yeah,
you knew it.

Speaker 1 (16:07):
Atlanta's special. I mean, it's the city that made me.
And there's just so much goodness, Like even when you
talk about the artists of producers, the Dallas Austen of
the world, the tricky Stewarts of the world, the Jermaine
Dupriez of the world.

Speaker 4 (16:20):
You know, what's his name? Rest in peace?

Speaker 1 (16:24):
Rico ways like Polo Don's, you know, the Polos, Like
it was so.

Speaker 2 (16:30):
The guy watched my man, Sean Penn the Gap.

Speaker 4 (16:32):
Yes, Sean Garrett, we did Goodies together.

Speaker 1 (16:34):
We wrote the record Watch, We wrote Jazzy Faye like
it was, you know, God, And we're just talking like
I'm talking about the producers, like I'm not even talking
about the handful of all the writer you mentioned, Sean,
the writers, like then the artists you.

Speaker 5 (16:50):
Twelve years, at what point you think then I'm going
to be a performer. I'm going to be this you
twelve years old, knowing you in like the golden era?

Speaker 2 (16:58):
Do you know you at the promise?

Speaker 1 (17:00):
Oh yeah, for sure, because you got to think about
like growing, like how music you know, it's ageless music
marks time.

Speaker 4 (17:07):
We talked, Yeah, lat whole ship. Yeah, La signed me
like it was my dream to be signed to Arister Records.

Speaker 2 (17:17):
Wow.

Speaker 1 (17:18):
Right, So being a young girl coming up in Atlanta,
it was real special for me because again, like you're
just surrounded by so much good music. You know, even
the Kilos of the world. Shout out to Jig because
I have a song with him. It's called Skate and
he talked about kicking the song off at the Kilo Flow.
But it was like even the local, the smaller arts,
Like there was so much music feeding me, like it's inevitable.

(17:39):
Like if you got music in you and you dance
and you got that special gift in you, it just
speaks to your soul in a different kind of way,
like it kind of guides you a little bit, like melodically,
you're just like there's so much goodness coming in from
all angles.

Speaker 2 (17:53):
From this class to ninety three.

Speaker 5 (17:54):
So that's nas jay Z, all of those guys who
did you see in the come up, like when you
was doing showcases, who else you saw that really blew up?
That was like, you know, y'are both coming up and
then you've seen them take.

Speaker 1 (18:08):
Off too, so let me see my error. There was
young there was artists like Lloyd, you know, he was
coming up.

Speaker 2 (18:19):
He got classes.

Speaker 1 (18:21):
Man, you're making me think like because there was so
many artists. Then there was there were some records that
like kind of you know artists and goes like crazy long.
But they were trying to think though, like you're making
me like dick because it's a weird spot like there's
t oc gap.

Speaker 4 (18:34):
And then there's oh a lot.

Speaker 1 (18:39):
He is a great one because he was it was
like right around the same time, and that was a homie,
you know.

Speaker 4 (18:43):
So there was that moment, gosh, why are you making me?
I don't worry.

Speaker 5 (18:49):
I see Destiny's Child's in the middle of a hall
of them before they had a song pop off in
the middle of hall them performing. I've seen they performed
the Destiny Child performed. You know, because when you come out,
the name of the game is to get around and
let everybody see you. You held over, I seen dumb

(19:12):
before they had hits and the hall and performing and
I was just and you knew, oh, this this is
about to go. I see Doja Cat. Doja Cat was
at the spot in Brooklyn the showcase. She went crazy
and I was.

Speaker 4 (19:23):
Like, Okay, yeah, we gonna see this girl. I think
about now.

Speaker 1 (19:28):
Moments like that too, like for me, a really significant
moment I've talked about before. It wasn't in my era
like the one I was starting, but I just feel
like I always like I know my stuff, like I
know my ship because I remember being in the studio
with Frank Ocean when he was named when he was
called Lonnie bro and like low key, uh, you know

(19:48):
I've shared a but Tricky Stewart gave me his uh,
his mixtape the CD. You know, we were bumping the
CDs then and I remember playing his Uh. I would
like ride to the CD every day like this, He's amazing.
And then he was like, don't play for nobody, and
I was planning for everybody. I was like, this kid
gonna be the next joint. So I love moments like that.

(20:10):
When you see that happens, you know, share on your
vision creatively, you know what you're talking about and you
know a star. When you see a star, you know,
like I love moments like that, you know. I remember
also back in the days, you know, someone sharing Justin
Bieber's project, like this new artist is so dope blah
blah blah, being so excited, like this kid's a star,
like he should go and see La. I've never said

(20:32):
this to Justin, but I remember like talking small circles
before people knew.

Speaker 4 (20:36):
And it's crazy to see you know.

Speaker 5 (20:41):
Yeah, I'm going to skip because we ain't talk about
your husband yet.

Speaker 2 (20:44):
But this Justin Bieber, I just came from LA. Anywhere
you see a cheese line.

Speaker 5 (20:51):
Coffee, smoothie, anything, you ask, yo, what's that? They're like, oh,
that's the coffee. Hanley Bieber drinks it. You passed some
other ship is a smoothie and line down the block,
ten thousand people, Yo, what's that? That's the smoothie? The
Hailly Bieber dreams your mi man?

Speaker 2 (21:11):
What she is so influent? What do you know about
Helly Beaver?

Speaker 8 (21:16):
Like that?

Speaker 2 (21:17):
Why the worlds followers at that level?

Speaker 4 (21:20):
Hailey's fly. Haley been flying. She's been that girl. Though.

Speaker 1 (21:25):
Haley has been like just dope fashion wise, She's always
been on her stuff.

Speaker 4 (21:31):
She's just dope.

Speaker 1 (21:32):
You know, if you get to know her to she's
super sweet. I'm so proud of her though, because what
she's done is amazing. Crazy, Yeah, it's amazing.

Speaker 2 (21:39):
I'm being there anywhere you go in that la. It
don't mean.

Speaker 4 (21:41):
Nothing, you just She's always the for.

Speaker 2 (21:43):
Heley bieber Goat get there. It's like you like what yo?
Anywhere she goes, it's on out there they go.

Speaker 3 (21:57):
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Speaker 2 (23:39):
Twenty three million records so worldwide.

Speaker 3 (23:41):
One Grammy Award for Best Short Form Music Video, three
number one Billboard Hot one hundred sing eight studio albums,
Harvard Business School Graduate, so Slow.

Speaker 4 (23:56):
Too Well, I actually I did this thing.

Speaker 1 (23:59):
It's called the programmers for Business, Entertainment, Media, and Sports
for Professor I need ELBERSI. She's amazing. She's a legend
at Harvard, the Harvard campus. And I've always wanted to
go to school. Like when I started back in the
days with Goodies, I skipped college because that was the beginning.
I was just like eighteen nineteen years old, so you know,

(24:19):
I always wanted to have the chance to go to college,
and so that was my experience. I didn't do a
full on, uh you know course, but it was a
moment that I had, and I actually want to go
back and spend more time when the time is right.
You know, maybe I'll do that when I hit the
errors of my fifties. But you know, that was a
special moment. Yeah, graduates, Yeah, yeah, Blessed.

Speaker 2 (24:45):
Why are you nothing at me like that? He wanted
me to station shit, I don't really.

Speaker 3 (24:50):
Recently just dropped the new album August twenty twenty five,
CC us aout that was about that project.

Speaker 4 (24:56):
Yeah, so C c'all know that's my nickname.

Speaker 1 (24:59):
Whenever I se my fans in the streets, they'd be like,
what's up, CC, And it just feels so personal for me.
So you know this chapter is significant, you know, being
an independent artist. You know, running my own label is
not for the week, you know. But what I realize
is that, you know, the power one, it all comes
from God. He's the CEO of all CEOs, right, the

(25:20):
boss ball Boss, and what he says is going to go.

Speaker 4 (25:23):
But the truth is my fans. Like if it wasn't
for my fans, I would not be here.

Speaker 1 (25:28):
So this has really been the error and the chapter
of gratitude for me because it's twenty one year since
Goodies came out and to be sitting here talking you guys,
feeling as young as ever, you know, but also feeling
like I have so much opportunity in front of me,
and I'm also doing things my way and how I
want to do them and how I envision them and

(25:49):
when I want to It's such a blessing. But to
have my fans with me along the way, it's so significant.
Like it's so it's like I wish there was a
better way to say thank you so for me given
my project to my fans, the CC album was a
form of my gratitude to them because I basically started

(26:09):
making this project back in the pandemic, like almost six
years ago, five years ago, and I released songs and bits,
and I was like, why let me start releasing them
like as individual records.

Speaker 4 (26:20):
Let me just give them a complete package.

Speaker 1 (26:22):
So I mean, since then, I literally been you know,
I've had two babies along the way.

Speaker 4 (26:28):
You know, I've been on.

Speaker 1 (26:29):
Tour with shout out to Missy and Busta and timbaland
that was special. You know, a lot has happened along
the way, and so I s let me put a
bow on it and let me just feed my fans
in fullness. And so CC is the it's the product
of that and my feelings. But again, I'm just so grateful.

Speaker 5 (26:50):
You know.

Speaker 1 (26:50):
It's funny because I remember processing like where am I
as an artist?

Speaker 4 (26:54):
Like where am I going? Like do I feel as
one hundred about.

Speaker 1 (26:57):
As I've always felt, like all these different questions and
like what are my fans gonna think? Like I'm not
gonna lie, like, you know, I feel like we don't
live in a time right now where the pressures on
like first weeks and all this kind of stuff. There's
so many records that come out there that ship with time,
you know, but it's a whole different thing that songs
that come out of day right, So I'm.

Speaker 5 (27:18):
Independent and lawsy. I sold two million records with Atlantic.
They tell me I still owe them. Wow, I want independent.
Put our albums to sole, one hundred thousand, hundred and
fifty thousand of them.

Speaker 2 (27:30):
I made millions.

Speaker 5 (27:31):
Yeah, you know the thing where independent has got to
be seamless. Your fans gotta look, they do not care
if you're on fucking Warner Brothers or y'all on.

Speaker 2 (27:42):
Records. They don't give a fuck. They don't care. Yeah,
it's and your video steal fire. You're working out.

Speaker 5 (27:50):
You know, I don't think you have money issues because
I ain't gonna lie to you. That fucking rock on
your finger from here is the most disrespectful ship.

Speaker 2 (27:59):
Look like that.

Speaker 5 (28:00):
You look like the light and took down the Titan,
and I've seen ship that ship Like dad, Oh my god.
You don't have a problem with Independent, But my thing
is I prefer independent because I have a problem with

(28:21):
certain people have an authority over me.

Speaker 4 (28:24):
Like, yeah, I don't know. That was the real thing.

Speaker 1 (28:26):
You know.

Speaker 4 (28:26):
That's why I said you got a record. Yeah, it's
the truth.

Speaker 2 (28:30):
Fuck these dudes, right, they all bozos too.

Speaker 4 (28:34):
No, you know, what's crazy though, Here's here's.

Speaker 2 (28:36):
The I'm sorry, but everybody has everyone has.

Speaker 4 (28:40):
Their own journey.

Speaker 1 (28:42):
Right For me, I definitely feel incredibly empowered to be
doing it my way because literally the day, uh you know,
I had one of the worst I called one of
the worst beings in my career, I would say, in
one day and.

Speaker 4 (28:53):
The next best.

Speaker 1 (28:55):
So I was I went in with level up, right,
And so I'm trying to make story short, but basically
I was in this the recording system, the major system, right.
I don't like saying the name, but I was in
the sign to the label. And then there was a
rotation of CEOs coming in and out. So you all know,
like I know, when you have a new system coming in,
you have to resell all over again.

Speaker 4 (29:16):
That's exhausting.

Speaker 2 (29:17):
Not only that they come in with a new minds
want to run.

Speaker 1 (29:23):
Yeah, knew everything, so you got to convince that I'm
understood that. Yeah, so you gotta do it all over again. Right,
So that was my second round of having to do
that again. I'm like, man, this is crazy because you
already start the process, you already know where you want
to go. But I got to sell the next person
all over again. So I had the meeting with the
with the gentleman and with the guy, and then you know,

(29:46):
I played in the visual for Level Up, played the record.
I'm like, you know, I think this is gonna be crazy.
You know, I'm feeling real confident, and he basically just
kind of looking at me like like, oh, like he
didn't see the vision of what I saw. And so
I walked out kind of like depleted, because I'm like,
I was so hyped up for this meeting and now
I'm about to get this record out, and he yeah,

(30:07):
but it's crazy because the power manifestation is real. Literally,
a few weeks before this, Russ and I were playing
because I was so frustrated with the system in general.
I'm like, man, I can't wait to round my own
label one day, Like I can't wait to do it
my way. And we start researching like people that own
their own labels, women that have their own labels, Like
we just start going through this whole like rabbit hole.
So then fast forward to literally it's crazy, like what

(30:30):
you say is so important, Like there's life and death
in the tongue. So I always say, when you speak,
you have a chance to tell your life story say
great things. So I'm like talking, like subconsciously speaking life
into what I wanted to do.

Speaker 4 (30:43):
Literally have that meeting, worst meeting in one day.

Speaker 1 (30:46):
The next day one of the best days, because I
started Beauty Marks Entertainment, my own label, and my idea
was that all the scars you get from the offices
you facing life or your beauty marks. So I was
able to look at life's journey and be like, you know,
all that I've gone through that hasn't been so beautiful
and felt so ugly and so like uncomfortable when I
went through it was they're my beauty marks, right, so
me kind of just like encapsulate my journey. But anyways,

(31:09):
you know, I asked my master's back, gave them to
me for free. Didn't believe like that, like that right
like that?

Speaker 2 (31:15):
Yeah, so.

Speaker 1 (31:20):
I know to call I needn't talk from me of
because jokes, Joe, let him know, let the handbra get on. No,
But I asked for it, gave it to me for free,
and then you know, I'll never look back. And now
fast forward to levels. Level up is almost four times platinum.
To Day Have Money, Yeah, it's a blessing and it's
a song it just keeps on leveling up, right, you know,

(31:42):
just recently it's the song for the Starbucks you know,
commercial for the protein drink they have, And there's just
been so many opportunities to started retrending all over again
on TikTok not too long ago. And then yeah, god
is so I say, he's a boss of all bosses.
So like whatever he said is gonna be kep the
CC album.

Speaker 3 (32:02):
I've seen you cooking up with tigers. Yeah, I've seen
some fasage of them all. I guess I usually have
a song with I just wasn't know why you never listen.

Speaker 4 (32:13):
You say less when I walk out of here, I
might have a record.

Speaker 8 (32:16):
No more.

Speaker 4 (32:17):
No, you don't understand. You don't understand, you.

Speaker 2 (32:21):
Know cocause I know.

Speaker 1 (32:25):
Because I flow you down. Wait, I flagged you down
the next game?

Speaker 9 (32:29):
Next game is, I said, babe, I got's gonna go.
I gotta watch it because you know, sometimes you go
back to the back, but you don't understand, like you
are like the best, you know.

Speaker 3 (32:40):
Like you tiger cooking this ship was dope. I'm like,
damn by I felt would have been perfecting late for
it didn't to the second part for a remix.

Speaker 2 (32:53):
No, I'm here, baby, You done? Then the second part.

Speaker 3 (32:57):
I feel there's one thing I don't like being scientistic
majors that all of the hard work, everything, you showed
them what you can do. How he every time you
want to release a project, it's like you got to
keep selling it doing the audition. Who the do you
not know who we are? Why the fact they would

(33:19):
turn the like back the star shirts?

Speaker 8 (33:21):
Why do you?

Speaker 5 (33:22):
Why don't you make your own independent and hire scared,
hire me for free as your CEO, and I show
you how to do it? Fuck dumb man, I'm telling me, yo,
we show them. I don't know how to do it.
That's not I've been green. I've been winning. That's win

(33:44):
Like I never knew. I've been fucking winning, independent non stop.

Speaker 1 (33:49):
That's why the power of believing in yourself is so important,
especially when here in those moments, because you know you
got those are not flags.

Speaker 2 (34:04):
This is good stuff. Is a good flag. Yeah, you
know it was a good you know the flags of
you got a.

Speaker 4 (34:13):
Gain on it. You gotta gain on the flat gain
on the play.

Speaker 2 (34:15):
I got a game with the first football.

Speaker 3 (34:19):
We're gonna get into that first international New Artist on
the Rolling Stone Africa cof so with Africa.

Speaker 4 (34:28):
Africa is the best man. Africa is a special you know.

Speaker 1 (34:33):
I've I've been fortunate to go many times over the
years in my career, and it's different when you go
over to other people.

Speaker 4 (34:40):
The sauce, the talent, the music.

Speaker 1 (34:45):
Before afrobeast was a thing in the US, I'm gonna
tell you now, I always own it. I'm remember telling
my team. I was like, y'all, I think this is
gonna be the next wave in America. I'm telling you
right now. It was, you know, the tea, the t
was savages, the technos of the world. I was literally
dancing in the streets of legos in the street streets,
like talking about like they had to have the guys

(35:08):
posted up watching you know, only the guy who like
lived in the neighborhood can shoot me, like all kinds
of stuff on the visual. But I remember being out
there because I always love My thing is when I
go to Africa, Like there's some parts that like leaves
me in tears when I leave sometimes, you know, and
I'm like I can't go here and just take meanings,
go and perform, like performing is amazing there, but like

(35:29):
how can I give? You know, like you want to
find a way to like give or do something. And
for me, giving doesn't have to be a monetary form.
It could also be just in your time, touching the people,
going to the schools like so for me, I've just
I have.

Speaker 4 (35:43):
That's one place in this world I fell in love with.

Speaker 5 (35:46):
Yeah, I don't know if you recall. And I've been
battling with myself about telling this story. I tell it
they're on your back holds. Well, I toured Africa, was yeah, yeah, yeah, yeah,
we went on we had to run be in Africa.

Speaker 4 (36:00):
Is that like a bouja? It was like all these places?
Oh but listen, yes, yeah that was crazy.

Speaker 2 (36:05):
I'm gonna tell you a funny story. Tell me whether
you know this crazy?

Speaker 10 (36:10):
Right?

Speaker 5 (36:10):
Yeah, So me and I tore in Africa and she's
ripping it down, We ripping it down. And they used
to do lean back on your set too, right Yeah
yeah yeah, something, So.

Speaker 2 (36:20):
Were gone we every day in the tour.

Speaker 5 (36:22):
So one day I go on the plane in Africa
and there's a girl right next somebody next to me
with the hat with the shit covered covered this, this, that,
and I sit down, you know, I don't ever bother.

Speaker 2 (36:36):
Nobody else sit next to you and I look and
I'm like, I'm like, yeah, I'm.

Speaker 8 (36:42):
On tour with you.

Speaker 2 (36:43):
Or she's like hot in the face, Why would you
be hiding your face for me? She's like nah, Joe.

Speaker 4 (36:47):
You know.

Speaker 2 (36:48):
I'm like, I'm like, it was so crazy, this shit
ever happened to me in my life. I'm like, I'm
with you every day. Why you do that on the
plane right you?

Speaker 4 (36:57):
I sleep with the blanket over my face, Joe, That's
fucking crazy.

Speaker 2 (37:01):
I want I'm with every day performance I get let
you want to see you on the fight. You know
you want to see.

Speaker 4 (37:08):
Listening clearly, Joe.

Speaker 1 (37:09):
It's crazy. And back in the day you said using
your forty he was real crazy. So you Joe, we
got a Joe and I was.

Speaker 2 (37:22):
I was like, yo, ye.

Speaker 4 (37:27):
Last night you show running around all the work backstage.

Speaker 2 (37:32):
Nothing like Africa.

Speaker 4 (37:33):
Yeah, no Africa special.

Speaker 1 (37:35):
I am just recently got a great opportunity to go
to benin uh and I got my dual citizenship there,
which is cool. So the first person international person to
get a passport UH certified and Benina, So it's a
new whole thing they're doing for the African sporta where
you can go and get your dual citizenship, and the

(37:56):
President Talon gave me that opportunity. But it's just special.
It's a magical place, you know. I got to shout
out diamond Platinums. You know, he's on my song Low
and that's been incredible just engaging with him, like seeing
it's just different, man, Like I can't even explain it,
like it's something so special. It's intangible, but it's like

(38:19):
you it's like I want to keep spending time there,
like I want to keep pouring into that place, because
when you go there, they pour into you, you know,
Like it's really different.

Speaker 5 (38:32):
When you're in Africa in the middle of the village
and they chasing you and you just walk. You feel
like Muhammad a leak.

Speaker 4 (38:38):
Oh, it's special, like Ali you walking through you go.

Speaker 2 (38:41):
You ever been to one of them? Like I've been
over there, Jay, you be walking down the street, it's special.

Speaker 5 (38:50):
I've been in Africa when they cut your hair with
the real razor, the fucking razor razor, not a razor raiser.
The razor cut that ship, you know, like the real
ways and they're giving you a cutting. This five thousand
people outside watching you get your cut and they fucking chap.

Speaker 1 (39:09):
You know.

Speaker 2 (39:09):
Dovvy Dough I met.

Speaker 5 (39:10):
At the All Star Game and he was like, Yo,
I've seen you in my village ten times when I
was a kid, a crazy as me.

Speaker 2 (39:18):
We was in Africa hard though, yeah.

Speaker 4 (39:22):
Saying it's different. You know, it's so funny because.

Speaker 5 (39:25):
Shut out my favorite African group of all time. They
call Magic seastem You know they set that bitch off man.
That ship was crazy out there, Magic System. Y'ay'all y'all
know that song when y'all when y'all get it man.

Speaker 3 (39:41):
But Africa special man, It's different, No, for sure, talk
about this film production, tell us about Sarah's oil.

Speaker 1 (39:48):
So before we go in, I want to speak on
more thingk of in Africa and also have a cool
record with Molly and ox Lade as well.

Speaker 4 (39:56):
And you know, I guess I'm only in my African
bag right now.

Speaker 1 (40:01):
I'm just so which by the way, you know, I've
seen a couple of things people have been saying and
they're like, you know, checking my timing on when I've
been tapped in to Africa and the Afro Beats and
the music I've been on that like go back in
time and shout out to Techno because I didn't record
them for almost like like almost eight years doing a

(40:21):
song together.

Speaker 4 (40:22):
So I've been tapped in.

Speaker 2 (40:23):
People like you just get trying to act like it's.

Speaker 1 (40:26):
New, like we're trying to follow something like nah, we've
been We've been there, you know, so I got it all.

Speaker 2 (40:32):
When could you google when Another round came out with
Chris Brown? Because I was with Chris Brown on tour.

Speaker 5 (40:38):
You don't know that one day we was on a
show together that was a big festival and twenty eleven.

Speaker 2 (40:45):
Ways out twenty twenty five, fourteen years ago.

Speaker 5 (40:48):
So fourteen years ago, I was with you in Africa
and you don't know politic that song. Backstage, we was
talking and Christmas like, yo, Joe, let's let's work.

Speaker 2 (40:56):
I said, don't fucking lie to me. Bro Wow, don't
lie to me. Say you want to work. He was like, nah,
send me the joint. And that's how we came up
with another round. You was in there. You was at
that show with us too.

Speaker 4 (41:07):
That's crazy. Come on now, let him know Joe, good
networking joke. Let them know. Yes, I mean, wait, what'd
you say.

Speaker 2 (41:14):
Joe, he did some good networking backstage.

Speaker 4 (41:16):
With c B come on now hustling.

Speaker 11 (41:19):
But yeah, I no so.

Speaker 1 (41:20):
And by the way, on that record, the Nicest Feet record,
because my fans were asking me about this song, there's
a couple of technical difficulties happened in the background on
the Nicest Sweet record. So it's supposed to be on
my deluxe album that came out back in August. But
the cool thing is that now the fans will be
able to get it, and it's going to be on
my deluxe vinyl that'll be coming out that they can

(41:43):
pre order once that record comes out November fourteenth, it's
a big date for that song. And again, Nicest Speed
ox lating Molly again, I'm just you know, it's just
such good vibes all over.

Speaker 4 (41:54):
So I'm excited for that. Yeah, I'm excited for it.

Speaker 2 (41:58):
Now we get talk about oil.

Speaker 4 (42:00):
Yeah, Sarah, you know that's a young legend.

Speaker 1 (42:04):
You know, she was the first black or one of
the first black millionaires at just the young age of eleven,
and she discovered the value that her family was sitting
on in reference to oil.

Speaker 4 (42:17):
And so I don't want to get too much of
the story will you go to check it out?

Speaker 5 (42:21):
You got a movie for you. Pull your shirt down, Jada.
They trying to let you know. Nobody ever helps me.
Thank god they're helping you, Jada. I watched the episode
my shit be up here like this, I look like call.

Speaker 2 (42:33):
Chocolate out this motherfucker, Like, yo, you know what I'm saying.

Speaker 1 (42:38):
No, November seven is the big day of the bing theaters.
I'm actually gonna pull up to one of the theaters
here in New York. So I'm excited about that. But yes,
me and Russ did it in collaboration with our Winau
Productions company in Amazon Studios. It's a beautiful story and
so necessary, especially considering where we are with history and
like continuing on the importance of telling the stories you

(43:00):
know of moments like this for Sarah, like it's special.

Speaker 4 (43:04):
Yeah, so I'm excited for that.

Speaker 2 (43:06):
Do you live in New York or you live in Jersey.

Speaker 4 (43:08):
I'm in the New York area or yeah, I can't
do it, like.

Speaker 5 (43:14):
Like come a midtown Manhattan build. You want to see
people or you don't want to see people? Yeah, exactly,
you don't want to see people people that kid, I
don't want.

Speaker 2 (43:25):
To see them. Outside my front.

Speaker 5 (43:26):
Door, like I don't want to come out in the
post office, be like Joe, Joe, Joe.

Speaker 4 (43:31):
Can I tell you though?

Speaker 1 (43:32):
The people here have been so amazing, Like it's that
thing whenever be like hey cec, like they'll say hey
seec and keep it rolling. Or if I'm like I'm
in mommy with my babies, they'll be respectful, you know.
Now some people they just get really excited, and that's
a blessing too. But I love the city. I love
the energy, Like it feels like you're walking in a
movie set every day here, like it's always something happening.

(43:55):
Like I'm like, don't try to shoot some kind of
drop or video outside because you can forget about it.

Speaker 4 (44:01):
You got horns, beefing, ambulance is going off, somebody cursing,
somebody out. We had the craziest so listen for me.
I'm from the Cata, Georgia.

Speaker 1 (44:11):
So the cat Georgia where I'm from, Like you know,
it wasn't the the It was a little rough, right,
so you see a lot. Okay, the rough in New
York is a little different than the rough in the
Cato Georgia. But it's all it's kind of the same
language kind of stuff. So I remember being in the
McDonald's the other day and this man was going off,
like I'm talking about crazy, going off, and my kids.

Speaker 4 (44:32):
Are with me, and I'm like, what do I do?
And I said a roup, I asked you, likee, what
is it two of them? Or is just one?

Speaker 1 (44:38):
Because if he's one, we all because he's just going crazy.
But if it's two, then we might shake real quick.
But it was like it's literally NonStop like that. And
then like you know, I kind of like let the
kids like here a little bit because I for me
like those little things added color to my world coming up.
But you got to be smart though, right, you know
you want to be smart. You want to make sure
you keep your kids out of harm's way. But it's

(45:00):
just like it's literally never a dull moment in New York.
Like it's crazy, but it's so good. Like culturally, I'm
so guilty.

Speaker 5 (45:09):
I don't know who taught us in the hood, like
going to the ghetto Chinese, we argue for no reason,
you're with my.

Speaker 2 (45:15):
Fucking catch up. You ain't put enough duck saw so much.

Speaker 4 (45:20):
But a movie, it's just a cultural thing.

Speaker 2 (45:22):
It's like you going there just to argue with them.
That's just coach.

Speaker 1 (45:25):
That's cultural. That's like you just growing up where it's
like it's just becomes in you and a party. Now,
I wouldn't argue with people at my duck sauce. But
but I know what you're saying, No coming up, and
you're just pobbing a hot head.

Speaker 2 (45:38):
Right reason, I'm going bad for no apparent reasons.

Speaker 4 (45:45):
It's it's so it's a little part of the New
York way. But I think when you know that, like
you just go.

Speaker 1 (45:50):
There's just so much diversity and so much like culture here,
like even for our kids, Like I love that futures
playing basketball with like boys, you know, a lot of
boys that look like him, you know what I'm saying.
Like where it's a lot of like, it's also a
lot of dog like I love for me, the dog
that I how I was raised like that was significant

(46:11):
for me, you know what I'm saying, from where I
came from. So I love that our kids get a
little bit of they get a little taste of something
new and different, but like a little edge to them.
But they know where they are though, Like they gotta
know where they are in the midst of it all.
But it's a lot of like goodness, you know, coming
from this place. And my dad's from New York. My
dad's from He would say I'm from HALLM one hundred
and twenty fifth Street when you ask him where he's from,

(46:31):
proudly growing up walking around.

Speaker 4 (46:33):
With the blue box on his shoulder.

Speaker 5 (46:35):
So it's like you're looking at you right now, say yo, Yeah,
they're not even looking at you like you from somewhere else.
They looking at you like you from New York. You
don't give off I'm from somewhere else vibes. You give
off I'm from New York vibes. And your husband man,
the man on the team, you know, playing for New York.
That's a different type of yeah, oh we got love. Yeah,

(46:58):
whoever supporting New York like that?

Speaker 4 (47:00):
Yeah, the lights are big in New York.

Speaker 2 (47:02):
Educational questions us question.

Speaker 3 (47:13):
A lot.

Speaker 2 (47:21):
Any more toys coming up?

Speaker 4 (47:23):
More tours.

Speaker 1 (47:25):
I'm actually planning on next year. I'm putting together plans,
like I really want to travel the world, you know,
ideally like performing or just travel. Yeah, I want to
I want to travel. I want to travel across the pond.
I want to go to places like Asia. You know,
I want to go to Africa some more. I want
to go to Australia. It's actually something really cool. I'm like,

(47:48):
I'm confirming right now that's happening in Aussie for next year.
So I haven't done like my own tour in a while,
so it's time. It's time for me to take CC
on the road. Which, by the way, what I was
saying earlier just going back like one thing, I got
to go back to the fans again because what they
show me on this journey was to keep going. So

(48:10):
I've been processing like what you know, like if you
listen as a saying, if you live by this cheers
your dad by the booze, so you know, you hear
so much conversation sometimes that if you're not in the right.

Speaker 5 (48:19):
Pace, that's that's legendary for anyone like famous or entertained.

Speaker 2 (48:24):
It's lived by the cheers. Yeah.

Speaker 1 (48:27):
Yeah.

Speaker 2 (48:28):
And the world can be in yesterday's price, not today's price.

Speaker 1 (48:32):
That's all that's but you know, like it's it's like
the thing too, like you know, the world can be
like waves in the sea, so like naturally you sometimes
and kind of if you're roll with the world, you
can be a little off. You're setting and you can
be like should I be doing it?

Speaker 4 (48:47):
Should I not be?

Speaker 1 (48:47):
You start thinking about all these different things. But the
fans have shown me on this project. You know, we're
nearly we're close to half a billion streams on the project.
You know we're three we're pushing three hundred north three
hundred million. But they've showed me like yeah, like so
I gotta take this show on a road, like I
got to Howie Rolls almost gold as well.

Speaker 4 (49:08):
Which is amazing. Just the love has been insane.

Speaker 5 (49:12):
I don't know much about him. I just know he's
a super legend of all time. And you're giving me
Elvis Presley vibes.

Speaker 2 (49:23):
Right, So this is a pro let me follow you.

Speaker 5 (49:30):
You want to talk superstars, Let's talk Elvis Presley, right.
And I could say, even in Spanish, Hector love all
my favorite sousis singer of all time.

Speaker 2 (49:41):
Nobody could touch him. Right.

Speaker 5 (49:44):
But I saw this autobiography what is it called your biography?

Speaker 2 (49:49):
When they do a movie.

Speaker 5 (49:49):
They did a movie about Elvis Presley. Elvis Presley jump
off the plane. There's one million girls.

Speaker 2 (49:56):
Like like anything we ever thought justin bieber Wa so
to beat Elvis.

Speaker 5 (50:01):
Was it like on another level doing movies, first guy
with the brand, he was the guy like I mean,
there was a time where he fell a little flat
and I gotta use the bath from Elvis store man
ship for man.

Speaker 4 (50:21):
Okay, so you said the flat.

Speaker 2 (50:25):
Point.

Speaker 5 (50:26):
We don't usually, but we'll get we'll talk, Okay, what
happens and he don't want to hear that ship?

Speaker 2 (50:30):
I get it, Okay. What I'm saying to you is that.

Speaker 5 (50:32):
They had this thing, this movie on Elvis, where Elvis
literally was paralyzing. If he showed up the JFK there
was one million girls JFK. The plane couldn't even move.
Then it got to a point where people really ain't
care about Elvis. So one day he's on his way
to like a TV show and when he's used to

(50:53):
everybody chasing him and all that, well, he shows up.
There's no girls there, there's nobody there, and his manager
hitting the car boom boom boom.

Speaker 2 (51:02):
Yo duck Elvis boom boom boom.

Speaker 5 (51:04):
Nah.

Speaker 2 (51:04):
Now they out there, they chasing us boom. That's the people.

Speaker 5 (51:07):
And they actually lie to them and suit them up
to make him feel like he's still Elvis and you know,
he came back. But like when you see this movie
at Confronted with j Lo and Mark Anthony, where Mark
Anthony played Hector Levall. Hector LaVall is counterfound the greatest
South Of singer of all times. And there's a part

(51:27):
of the movie where he's doing shows and there's ten
people in the stadium, but.

Speaker 2 (51:32):
He's the greatest of all up.

Speaker 5 (51:34):
So everybody go through a time where they got to
fight that adversity and push through.

Speaker 2 (51:39):
You know, Elvis eventually pushed through and you know, became
hot again.

Speaker 5 (51:45):
So that's you know, that's where we got to check ourselves,
you know, somewhere where you know, shit, just you start
questioning yourself, should you go on or whatever. I just
think a hit maker, uh, someone who pushes the culture.
I never go against Nelly. I never go against fifty cent.
I never go against certain artists that I know could

(52:07):
hit one out the park. The star as a star
start start always. So I'm not surprised Nelly come with
a country record to cell tip million out in no way.

Speaker 2 (52:16):
I'm like, fucking Nelly, you can hit one out the park.

Speaker 1 (52:20):
Well, I mean, if you don't, I don't know what
great like true great like legendary iconic figure hasn't been
questioned if they could do it or if they couldn't. Right,
it's just saying, you know, Russell Hill with rust was
said the radio grade. The more they hate, right or
the great the more they hate the greater great, the

(52:40):
more they hate.

Speaker 2 (52:41):
The greater You're great, yea, the more they hate.

Speaker 1 (52:45):
So Unfortunately, we live in a world where people they
love to take you all the way up, and then
they also they.

Speaker 2 (52:53):
Want to pull you down. They want to see you. Yeah,
so let them, you know, I don't let them jad.

Speaker 4 (52:59):
So I think that's like, you know.

Speaker 2 (53:01):
Talking our language. She's said that. Unfortunately, people like to
bring you all the way up to pull you down.

Speaker 4 (53:07):
That's just the way we live in.

Speaker 1 (53:09):
So I was saying to him, I'm like, I don't
know one great or legend or iconic figure like that's
going all the way to the highest place that hasn't
been challenged at some point along the way or been
told they can't do it again, or or hasn't been
someone hasn't tried to pull them down, like name one.
I don't know what exists. Yeah, but when you're great,

(53:31):
and when you're a star, you're gonna always try like
a star. You're gonna always cut they start. The biggest
entertainer ever lived in the history of mankind. They killed him,
Jesus Christ.

Speaker 4 (53:42):
Come on now.

Speaker 2 (53:43):
And while he was walking to his death.

Speaker 5 (53:45):
They have people screaming against him on the sends. You
ain't shit, you ain't this, you ain't that. So whenever,
because we're not going to sit here. I don't know
about y'all. Because he does a good job of it.
Sometimes they get on my nerves when they start talking
shit about me or comments or interviews or whatever. Sometimes

(54:07):
I'm human, although I don't let them see it. But
sometimes the ship bothered me. I'm like, yo, man, I
just came back from feeding a thousand people in the hood.
They telling me, I ain't ship that bothers right, But
I just think of Jesus Christ, and I say, yo,
he had hated you know, and you look at it
and hated on Jesus.

Speaker 4 (54:28):
He's the greatest of all.

Speaker 5 (54:29):
Jesus was killed by the polices. That's a punline. Jesus
was killed by polices.

Speaker 8 (54:35):
You know.

Speaker 5 (54:35):
I'm a big fan of all Game of Thrones, and
I remember she was She was terrible. The Queen Chersey,
but they made her do that walk of shame out there, right,
the Moss.

Speaker 2 (54:47):
Could shame, shame, shame, and they wanted to see that.
They were like, yok, we've been rich for so long.
They this, this and this and that.

Speaker 5 (54:56):
I want to ask you, because you got a crew
li Lia, the car Dashians, the Dish, very elite.

Speaker 2 (55:03):
How do y'all keep that friendship for so long?

Speaker 3 (55:06):
You know?

Speaker 1 (55:06):
I got to say, like LIZI called La La leasy.
I've known her for I don't know, I don't know
how many years this is now, yet we definitely we're
almost pushed in the time since I first came out.
You know, she's solid, she's special, and I think you
know what the best thing is for all my girls, right,
you know, is when they they're not like ways in

(55:28):
the sea, like you know, you got real friends, like
when you're going through something and they're calling you to
check on you, or when you call them they answer
every time. I've been so blessed to have such a
strong support system of girls and friends in my world
that are also bosses. You know, I'm not gonna lie,

(55:49):
like I respect the hustle of all my friends, like
you know, so when we talk in hustle language, there
is not foreign to us, you know, it's all the
same language.

Speaker 4 (55:57):
And I think that's important in your circle of friends
you have.

Speaker 1 (56:00):
I think it's important to have, you know, like minded
individuals or people that you know are thriving or striving,
you know, because everybody starts from somewhere. They don't have
to be in the best place of their lives, but
they're striving, you know, to be the best their best selves.

Speaker 4 (56:15):
You know, when you talk, they uplift you. You know,
they don't bring negativism.

Speaker 2 (56:19):
With your Kardashians, Like, has Kim ever asked you for
some dance moves?

Speaker 1 (56:24):
I believe Kim is actually fun Kim is actually funny
when when we start talking about dancing, you know, she's
she's cute.

Speaker 4 (56:31):
She actually like, hey, Kim, can you know you do
this little cute challenge thing that I'm doing And she'll
do it her best way. But of course, Kim, of course.
Now y'all don't put me in no.

Speaker 2 (56:50):
Hip hop.

Speaker 4 (56:52):
I think Kim likes all music.

Speaker 2 (56:55):
I take that ready, don't like hip hop? I don't know.

Speaker 4 (57:00):
Oh, come on, y'all are silly. What is happening to
hip hop first.

Speaker 2 (57:06):
Of all, hip hop. Let me say this shit. I
was gonna say this ship.

Speaker 5 (57:11):
Hip Hop has been stolen, used, and abused by every
single genre in the world. You can be watching a
movie and something comes up they have to play the
hip hop record. When I listen to the country, they
bit hip hop with their lyrics in the way they

(57:33):
singing this shit. Now, when I listen to pop, they
bit hip hop everything, every aspect of entertainment in this world.

Speaker 2 (57:43):
These hip hop There's just no way around it.

Speaker 1 (57:47):
Can you say hip hop has influenced the culture of
music and entertainment so significantly that it's inspired more than
any of the genre.

Speaker 2 (57:58):
No, no, no, no no, that's not what I'm meant
to say. That's not what I'm meant to say.

Speaker 5 (58:02):
What I'm trying to tell you is that if I
pull up another genre, that's the political way to say.
If I pull up pop, you're the little girl gonna
sing like a rap that whoever.

Speaker 4 (58:13):
Wrote us Yeah, hip hop, Well that's the power country.

Speaker 2 (58:16):
As much as they don't want to give it up.

Speaker 5 (58:19):
I listen to their music and I hear bars with
somebody from hip hop wrote that ship and everything k
pop they stole from hipop.

Speaker 4 (58:32):
Is that a bad thing?

Speaker 2 (58:33):
No, I'm not mad at that when I'm just influenced.

Speaker 5 (58:40):
But what that thing is, my thing is that's like
me gree you claim you you want to talk about
Chuck Barrier and uh, what's my man?

Speaker 2 (58:50):
Richard? Little Richard all along? Like I can't niggas the
elvisle shift man.

Speaker 5 (58:58):
People been stealing from hip is what I'm trying to
tell you, and they calling it their own genre. They're like,
this is k pop, this is whatever, you know, this
is this, this is that. But I hear the hip hop,
the dances are hip hop, everything is hip hop. But
they got their own ship. But that shit comes from here.

Speaker 8 (59:17):
Is what.

Speaker 1 (59:17):
I'm the source source. Yeah, I mean yeah, and everything
has its origin. But again it just lets you know,
like the power of the influence, right, Like that's just
that's music, though, Like you know, I think it's something
to be said about how you get inspired. That's like
my record, Like oh, like my Cadence is a little
hip hop driven, but intentionally.

Speaker 2 (59:38):
That where you've been hip hop since she was born.

Speaker 4 (59:40):
You know what I'm saying.

Speaker 1 (59:41):
So that's the but it's the core, Like when you
say hip hop for me, because I'm from Atlanta, like
hip hop for New York. It's to me, it sounds
different than when you say hip hop because there's R
and B for me, right, R and B is so
significant like hip hop and where I'm from, you know,
so both genres are like so present. Our hip hop
is our hip hop. New York hip hop, this hip hop.
West Coast hip hop is this hip hop?

Speaker 4 (01:00:02):
You know what I'm saying. So, but ultimately it's all
pop culture, right, It's all pop culture, right?

Speaker 2 (01:00:08):
It is that is that.

Speaker 4 (01:00:09):
Influential, you know when you think about like what you're saying.

Speaker 5 (01:00:13):
You know, yeah, I'm just saying they should put some
money on the pot for the pioneers. It's something, you
know what I'm saying. Just you're using the culture, you
know what I'm saying. We got music to play, lest
something to do.

Speaker 4 (01:00:25):
Y'nna play low in nice and street.

Speaker 5 (01:00:28):
I got the leg right here, show us the load
challenge and then you gotta we can make one up though,
because it's you and I.

Speaker 4 (01:00:36):
We can just go low how we want to go.

Speaker 2 (01:00:38):
You gotta take it easy.

Speaker 1 (01:00:41):
Wait wait wait, wait.

Speaker 4 (01:00:43):
Wait, we can lean back and go low. You can
lean back and go low.

Speaker 2 (01:00:49):
Give us a low, give us what be the matrix,
give us a under saying at different.

Speaker 4 (01:00:56):
If you do that, we are there.

Speaker 2 (01:00:58):
We picked you. If you know the street.

Speaker 4 (01:01:02):
When the track comes on, we're gonna get up and
try to get it. You see it, you guys, you
know what?

Speaker 9 (01:01:08):
You are so aggressive show us and then we gotta guys,
you New Yorkers are so aggressive.

Speaker 2 (01:01:16):
Come on, Joe said.

Speaker 4 (01:01:18):
Joe said to me, So what's the low? New Yorkers? Yes, shows,
so what's the low?

Speaker 3 (01:01:27):
We've been buz the hood and win over here. We
can't agree to anything until we see.

Speaker 2 (01:01:35):
He's right. Let's do this new song.

Speaker 4 (01:01:38):
Okay, coming.

Speaker 2 (01:01:42):
A sustained.

Speaker 3 (01:01:45):
Shout out the life man, just living life, being good people.

Speaker 2 (01:01:49):
Yes, sir, m hm, he took a ship. You could
get load man, you know get you don't take ships
once one of it's a wrap. One more ship you low.
Let me get it. No, let me get let me
get one more. Tell you something.

Speaker 5 (01:02:11):
I'm like the scarecrow. I need a little oil in
my joints. No side, I can't get low.

Speaker 4 (01:02:17):
All right, I'm gonna play this record. So this is
so this is me and Diamond platinum. You see my
song low. The video is out.

Speaker 1 (01:02:25):
It's been amazing. All of love everybody's been showing. It's
been incredible. And like I say, I'm my boyd Diamonds
from Tanzania. So I'm gonna get into this record right now.

Speaker 2 (01:02:35):
Tanzania is the furthest place I've been.

Speaker 4 (01:02:37):
On earth that you haven't been there yet.

Speaker 2 (01:02:41):
It's a flight I've been there. Crank that ship, get load, crag.

Speaker 8 (01:02:49):
Yo, talk your money's kind tell me to joke you have.

Speaker 12 (01:03:03):
I can't make you pas I put it down the
right away yet he seems make up. I won't try
to make tis pretty basicly behind me, behind.

Speaker 8 (01:03:13):
Me will choose positions. You take a hold on me.

Speaker 6 (01:03:18):
I'm having visions of you getting down with me, and
I know, I know you're watching me on my did
you more right?

Speaker 12 (01:03:31):
I'm gonna let you take control way down for you
nor Lord, just don't leave me listen on my own.
I'm let you take control.

Speaker 8 (01:03:46):
And I think you're really you know, the stain.

Speaker 11 (01:04:08):
Whole load of mirrors here. When you can put the
boss the month to brisboe. Crazy can come from missing.

Speaker 2 (01:04:20):
Put up no crazy for your way to fire. Long
as you put it down.

Speaker 8 (01:04:32):
Around tell me how that sounds.

Speaker 6 (01:04:35):
How that happens.

Speaker 8 (01:04:40):
Thick of any quick quick quick?

Speaker 13 (01:04:41):
But can you.

Speaker 8 (01:04:44):
Take control?

Speaker 5 (01:04:48):
Well you.

Speaker 8 (01:04:52):
Come you take yes, Joe.

Speaker 13 (01:04:59):
John Kin.

Speaker 2 (01:05:05):
You go you don't.

Speaker 8 (01:05:15):
You babby in me? Baby?

Speaker 14 (01:05:27):
Thank you hitting me then talking something that's oh boy.

Speaker 15 (01:05:39):
When you're before me, something becomes all the means pays
some control of the mean. Control be going on when
you're beholding something else on the mean.

Speaker 8 (01:05:52):
Says not control.

Speaker 2 (01:06:08):
I can't wait to see that.

Speaker 4 (01:06:10):
Let's go, I can't wait to.

Speaker 2 (01:06:12):
See that on.

Speaker 16 (01:06:16):
No good, that was good, that's fine, that's song. No
that soung is crazy like so much so that sounds.

Speaker 2 (01:06:27):
Like a hit to me. I don't know.

Speaker 5 (01:06:29):
And and then you know what the Joe and Jada effect.
It's going up, eating more, magnetize whatever.

Speaker 4 (01:06:36):
I need a videos, I need those iPhone videos.

Speaker 2 (01:06:39):
I need them. Let get up the footage and me
going low.

Speaker 4 (01:06:45):
That's crazy, that's too good.

Speaker 5 (01:06:48):
Let me tell you, man, I got one more for you,
by the way, double to this next record the freaking nature.

Speaker 2 (01:06:56):
You went low to the point of where your neck
almost hit the floor.

Speaker 17 (01:07:02):
Come on, name my fair ass is like lo lo
lo lo No, You're like no, no, no, no, Joe
no stop, you did good.

Speaker 4 (01:07:12):
You did good.

Speaker 2 (01:07:14):
Okay.

Speaker 1 (01:07:14):
So this next record right here is this is me,
Molly and ox Late again. Molly is from Ghana and
ox Lated is from Nigeria. So again I'm just in
my bag with my people. So this is called nice
and Sweet and we're gonna sauce it up. November fourteenth,
it's our big day. So I'm about to give it
to y'all nice and sweet.

Speaker 2 (01:07:35):
Let's school.

Speaker 18 (01:07:44):
Tonight.

Speaker 10 (01:07:45):
My flight to the West Indies been a little bit
of the islandreeze, little little sissy, but you won't make
ya be right, bunny felt, little eye candy when I
come get on the dunce luckies, Oh fly, she got.

Speaker 8 (01:07:59):
You right, Satti.

Speaker 10 (01:08:00):
If you said they want to give it to me
nice sauce weet, if it to.

Speaker 13 (01:08:03):
Me nice sauce weet, if it's me niceau sweet. Either
to me nice sauce sweet.

Speaker 4 (01:08:08):
But they want to give it to me nice.

Speaker 8 (01:08:10):
If you look at you on the way, I refers,
here's putting them on. You know what is so time? Yes, sir,
it's a pretty pecking all of them curves. Wanna give
it to me nice sur sweet?

Speaker 6 (01:08:22):
Wanna give me the oh stay you wan me, I
swear you wan me give me other honey.

Speaker 19 (01:08:28):
Sticky, sticky, sticky, stinky yell stinky sticky, stinky sticky slips,
sticky stinky sticky.

Speaker 18 (01:08:40):
Oh I can, I say, sweet, you let a pretty
little eye candy when I can get on the nastro pies.

Speaker 8 (01:08:50):
Omel she got you write sat cheek said, they want
to give it to.

Speaker 13 (01:08:53):
Me nice sausweet. If it to me, nice sau sweet.
If it to me, niceau sweet, if.

Speaker 8 (01:08:59):
It to me my sons.

Speaker 11 (01:09:04):
She cut out the mandawn and Relai body they do
miss Shermanda and I know she had no She cut
up adamandas ably and show.

Speaker 2 (01:09:15):
Them all Ganda.

Speaker 15 (01:09:20):
People, you're hunting nice a sham and.

Speaker 11 (01:09:23):
Whatever you mc conchiezy like I can't and everybody was
ice Cassie wamba bao like my seat and she called
it because I'm not really you don't, I'm badgusting.

Speaker 2 (01:09:35):
I'm not gonna see why.

Speaker 18 (01:09:37):
Every settle I candy when I can't get on the
nasties hoof like she got it right atis because they
want to give.

Speaker 13 (01:09:45):
It to me niceansweet. Give it to me, nice sousweet,
Give it to me nice sour sweet. Gif it to
me nice sousweet, but they want to give it to.

Speaker 17 (01:09:54):
Me nice and sweet.

Speaker 13 (01:09:56):
Give it to me nice sour sweet.

Speaker 4 (01:09:58):
If it be nice and sweet, nice and sweet.

Speaker 8 (01:10:02):
When you get to me.

Speaker 2 (01:10:03):
Sweet, give it to me nice and sweet. I s
a vibe right there.

Speaker 4 (01:10:23):
It's too nice vibes like great vibes.

Speaker 2 (01:10:27):
Thank you, so, Sierra. That ain't that that? Ain't this
crack a kiss?

Speaker 8 (01:10:33):
Old?

Speaker 2 (01:10:33):
The two SIPs did it? Yeah? Yo, can't just ain't
that that? Ain't this crepacking just make some noise fog guess?

Speaker 10 (01:10:46):
Yeah?

Speaker 2 (01:10:46):
Thank you for so good see that album, say see.

Speaker 5 (01:10:54):
You can't do nothing whack. I just heard two smashes
in the row and just some artists.

Speaker 2 (01:10:59):
They just they're just that good. The fact that when
you got it, you got it when you know. So,
I'm sorry the new project.

Speaker 3 (01:11:07):
Man.

Speaker 1 (01:11:07):
I appreciate y'all so much, and I know who to
call when I need somebody to light somebody up one time, I'm.

Speaker 4 (01:11:12):
Calling both of y'all.

Speaker 1 (01:11:13):
I'm calling them both of y'all because we know they
will handle it with ease and authority.

Speaker 4 (01:11:20):
So I appreciate y'all. Though this was really fun. Honestly,
I was so excited to come in.

Speaker 1 (01:11:25):
I know I said earlier, but you guys just amazing
and I'm enjoying what you're doing for the culture, for
hip hop and beyond.

Speaker 4 (01:11:32):
So thank y'all for having me appreciate so much.

Speaker 3 (01:11:36):
Yeah,

All Episodes

Joe and Jada - Ciara on "Goodies" to 'CiCi' journey, story behind "Level Up" & Kim Kardashian

Episode Transcript

Hosts And Creators

Colin Cowherd

Jason McIntyre

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.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Joe and Jada - Ciara on "Goodies" to 'CiCi' journey, story behind "Level Up" & Kim Kardashian