December 13, 2024 • 41 mins
We kicked off the program with four news stories and different guests on the stories we think you need to know about!
Katie Johnston – Boston Globe Reporter with top places to work in Massachusetts! According to an Energage survey of MA employees at 8K MA organization.
Suzanne Seggerman – Victim of “Monster” tenant & Writer/Author has 10 Landlord Tips That Anyone Should Know BEFORE Renting Out Their Property.
Scott Baradell - Expert on Branding & Trust said Gen Z wants to shop in person — and that’s helping malls make a comeback.
Manish Vora – Co-Founder of Museum of Ice Cream introduces Boston’s New Museum of Ice Cream!
Ask Alexa to play WBZ NewsRadio on #iHeartRadio and listen to NightSide with Dan Rea Weeknights From 8PM-12AM!
Katie Johnston – Boston Globe Reporter with top places to work in Massachusetts! According to an Energage survey of MA employees at 8K MA organization.
Suzanne Seggerman – Victim of “Monster” tenant & Writer/Author has 10 Landlord Tips That Anyone Should Know BEFORE Renting Out Their Property.
Scott Baradell - Expert on Branding & Trust said Gen Z wants to shop in person — and that’s helping malls make a comeback.
Manish Vora – Co-Founder of Museum of Ice Cream introduces Boston’s New Museum of Ice Cream!
Ask Alexa to play WBZ NewsRadio on #iHeartRadio and listen to NightSide with Dan Rea Weeknights From 8PM-12AM!
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:01):
It's Night Side with Dan Ray on WBZY, Boston's news
radio home.
Speaker 2 (00:07):
Thanks very much, Emmy, you gotta stay warm, baby, it's
cold outside.
Speaker 3 (00:11):
As they sing in that song, it is cold outside tonight.
Speaker 2 (00:14):
I heard nineteen degrees, but I suspect it feels a
lot colder than that. So if you're in your car,
I hope you get the heat turned up. We'll keep
your company wherever you're headed this mid December weekend. Today
is Friday the thirteenth, and we're going to talk about
that later on tonight. Plumb your brain for your superstitions.
Did you think about it today? Did you not think
(00:36):
about it today? I get a feeling that there's a
lot of people out there who wake up on a
thirteenth of Friday the thirteenth.
Speaker 3 (00:42):
A little more wary than usual. We'll figure that out
later on tonight.
Speaker 2 (00:45):
Well, also at nine o'clock, I'm going to talk about
Louis ti on. You know, Louis passed away in October,
and once again the Veterans Committee on the Baseball Hall
of Fame chose to pass him by. And I've done
a little research here. I want to get a little
bit of a bandwagon rolling for Louis t On.
Speaker 3 (01:02):
This guy deserves to be in the Hall of Fame.
So we'll get to that.
Speaker 2 (01:05):
And there's another subject or two would like to talk
about tonight, a little bit of New England.
Speaker 3 (01:09):
Nossalasar at ten o'clock.
Speaker 2 (01:11):
What are some of the great institutions that have gone
on I've passed on here in New England that you missed.
We'll talk about that, but first off, we have our
Nightside News update and we're going to start off with
Katie Johnson, who writes for the Boston Globe, and she
has an interesting article on the top places to work
(01:33):
in Massachusetts based on employee surveys. Katie Johnson, I think
we've had you before. Welcome back to Nightside. How are
you tonight.
Speaker 4 (01:42):
I'm doing well. Thanks for having me. I appreciate it.
Speaker 3 (01:44):
Yeah.
Speaker 2 (01:45):
Correct, I think we did speak before, at least once.
Speaker 3 (01:48):
Correct.
Speaker 4 (01:49):
I have done this list for maybe ten years, so
chances are good.
Speaker 3 (01:54):
Okay, that's great. I'm glad to hear it. Now.
Speaker 2 (01:58):
This is not a survey that you did. This is
a survey according to enter Gauge is what is ener gauge.
It makes it sound like it's an energy company because
we got two g's but know why, So tell us
what eder Gauge is.
Speaker 4 (02:16):
First, well, Energauge is an employee engagement company, so you know,
also a play on the name. And yes, they do
these surveys for publications around the country where they take surveys,
anonymous surveys of employees at companies and we ended up
surveying three hundred plus companies and it's like twenty five
(02:41):
questions that they ask them and then they rank them,
you know, different weights for different questions and come up
with a ranking of companies in four different size categories.
Speaker 3 (02:54):
I see that there's the categories.
Speaker 2 (02:56):
Is I understand that are big big companies which would
be a thousand employees are more Top large companies two
hundred and fifty to nine ninety nine, that's still a
big company, Top medium sized companies one hundred and two
forty nine, and top small companies fifty to ninety nine.
So you don't this company that does the work here.
(03:17):
It doesn't drop below fifty. So if you could have
a great small company with thirty people, happiest place in
the world, that's not going to show up in the survey, correct.
Speaker 5 (03:27):
Right, They don't do the tiny companies and I think
the small number makes it harder to quantify the results
or something like that.
Speaker 2 (03:35):
Okay, so they know the companies they want to do
they do they survey employees in every company. How do they?
I know how they do political polls? But I'm interested
in how they do this.
Speaker 4 (03:45):
Well, they invite companies.
Speaker 5 (03:47):
They invite thousands of companies and then ones that want
to do it. Then they have to survey a certain
percentage of their employees and they have to get the
completed survey, so they have to reach a certain amount
to qualify.
Speaker 2 (04:01):
So what what I'm doing here is I'm qualifying this myself.
This isn't on the level survey that they had made
an effort here.
Speaker 3 (04:09):
So let's talk about the.
Speaker 2 (04:13):
Let's talk about a couple of the top companies that
maybe people are familiar with. Let's let's why don't you
take the lead here, let me let me listen attentively, attentively.
Speaker 4 (04:27):
Okay, Well, I can tell you what the number one
companies are.
Speaker 6 (04:31):
Uh, if that's what you're interested in.
Speaker 4 (04:33):
Okay, So the number one small company is a brain
Tree insurance agency called Fisher Agencies. The number one mid
sized company is a Boston business and tech consulting firm
called s c I Boston, and they do a cool thing.
Speaker 6 (04:52):
Uh.
Speaker 4 (04:53):
You know, we like to call out different things that
these companies do, and this one they have a bi
weekly dinner time staff eating at their downtown office. And
to make it easier for parents to attend, they have
on site childcare movies and kid friendly food. So you know,
they they make it easy to bring your kids. And
it's nice that they think of you.
Speaker 5 (05:13):
As, you know, the whole person. You have a lot
of things going on besides work.
Speaker 4 (05:18):
The number one.
Speaker 2 (05:19):
Outside the only downside of that would be if you
have a couple of kids. It's great to be able
to bring them in, but you've got to get back
into the city if you live outside of Boston.
Speaker 3 (05:27):
I guess I don't like.
Speaker 4 (05:28):
It, right, Yeah, yeah, let's.
Speaker 2 (05:31):
Get okay, Yeah, I'm only having fun with you, all right,
and give us the top large company. This is now
we'll get into the companies that maybe some of us
will actually have done some business with.
Speaker 4 (05:42):
The number one large company is a Waltham real estate
firm called the Lamachia Realty and they've won before, I believe.
And then the largest company that was number one is
a brain Tree, senior living company called Senior Living Residences. Know,
these aren't necessarily all household names two people, but it's
(06:05):
always interesting to learn about new places.
Speaker 2 (06:08):
Now, I'm assuming that you're not that they did not
release the names of the worst companies to work.
Speaker 4 (06:15):
You know, it's funny you say that, because I've always
wanted to do that list, but for some reason, you know,
the leadership team pushes back on that. I don't think
they'd get much in the way of advertising dollars either.
Speaker 2 (06:27):
Well I'm talking I'm talking about energet Gauge probably has
a deal with the companies that if they don't turn
out pretty well, you know that cauld that that won't
be mentioned.
Speaker 3 (06:42):
I guess.
Speaker 4 (06:43):
So, yeah, they don't release the names of the of
the bottom once.
Speaker 2 (06:46):
Yeah, sure, yeah, okay, so, and no one knows all
the different companies that participate. What percentage of companies around
the state do you think participate in this? Is this
a really good sample? I mean, obviously they do a
good sample in terms of the different sizes. I get that,
But is your sense that this this whole project, this
(07:09):
seems to be me from what I know about it,
it's really really on the up and up and on
the level. And I'm assuming you must believe that as
well to have written the story.
Speaker 4 (07:19):
We do believe that. Yeah, we do it. We do
it every year. I mean it's certainly not every company,
or even the majority of them. I mean there was
only three hundred and twenty three companies that went through
the entire process of being surveyed, right, So, so not
every only companies that think they're going to do well
will do this to begin with. Right, So the lot
of the companies kind of select out, and so you
(07:40):
get kind of the.
Speaker 2 (07:41):
Anyway, well, when you mentioned that number, if there's three
hundred and twenty three companies competing, for lack of a
better word, and one hundred and seventy five have been
recognized as one of the companies with the happiest employees,
you got about a fifty to fifty shot to Yeah,
the odds are not dead. No, absolutely not bad. Which
(08:02):
I could get those odds on my football picks on
the weekend. But that's another story for another time, Katie.
When does the story run, and if it hasn't run yet,
I am embarrassed to tell you I haven't read it,
but I'm hoping that we can mention that it's going
to be in the paper at a date going forward.
Speaker 4 (08:18):
Well, it ran last weekend, Dan little late, but that's okay.
I came out in the Sunday magazine, but you can
still find it online.
Speaker 2 (08:27):
Absolutely, I appreciate that. Well, I wish we would next year.
Let's do it ahead of time, because that way we
can generate little business for the Globe on Sunday. There'll
be a lot of people.
Speaker 5 (08:37):
I'm serious knowing well, to your producer's credit, they tried
to get me on last Friday night, but I had planed,
so they you know, punted for this week.
Speaker 4 (08:46):
So we'll take what we can get.
Speaker 3 (08:48):
We won't tell the Globe.
Speaker 4 (08:52):
They'll never know. It's between you and me.
Speaker 3 (08:54):
You got it all right, Katie, Thanks very much.
Speaker 2 (08:57):
I appreciate you. A good sport. Talk to you soon, Okay,
thank you, thank you. I like people who have a
sense of humor and who can kind of play radio
a little bit.
Speaker 3 (09:07):
Just have some fun with it.
Speaker 2 (09:08):
We come back when I have a little bit more
of a serious conversation. And these are tips as I
read this for landlords that anyone should know before they
rent out their property. So normally, normally you would think
that someone would be saying beware that person's a bad
landlord or whatever. No, this is quite the contrary. This
(09:28):
is tips for landlords to avoid what they characterize as
the monster tenant. Okay, we'll be back on Nightside right
after the break.
Speaker 3 (09:38):
My name's Dan Ray.
Speaker 2 (09:39):
This is Nightside on a Friday night of Friday the
thirteenth here in Boston, Massachusetts. You're listening to WBZ Radio
ten thirty on your AM dial, Boston's news radio, and
you can all see always listen to us over the internet,
just whoever your internet provider is. We're right there WBZ
Boston WBZ Radio, or you can call download where at
(10:01):
iHeartRadio station. Download for free the iHeart app. You can
listen to us three sixty five twenty four to seven
from anywhere in the world. Back on Nightside with our
next guest right after this.
Speaker 1 (10:12):
Now back to Dan Ray live from the window World
Nightside Studios on WBZ News Radio.
Speaker 2 (10:20):
All right back to the conversation of the hour. This
of course is the night Side News update and our
next guest. This is sort of a kind of a
change up, if you will, in baseball parlance. Ten landlord
tips that anyone, And I assume that means a landlord
should know before renting out their property. Suzanne Segrament is
(10:42):
my guest.
Speaker 3 (10:43):
Hi, Suzanne, how are you tonight?
Speaker 1 (10:45):
Great?
Speaker 4 (10:46):
Thanks Dan?
Speaker 7 (10:46):
How are you doing?
Speaker 2 (10:48):
I'm doing just great now. Victim of monster tenants? So
this is from the perspective of the landlords.
Speaker 7 (10:56):
Correct, yep, that's me all right, So tell.
Speaker 2 (11:02):
Us what the I can imagine there are some tough landlords,
but I also suspect there were probably some some tough tenants.
What are the ten landlord tips that people? And there
are a lot of people who were small landlords. They
have a three decker here in Boston or somewhere in
our listening area, and they rent out a couple of floors,
and not only do they have tenants, but they have
(11:24):
people living in the same building in which they reside.
I'm sure a lot of people will pay a lot
of attention to what you're going to tell us.
Speaker 7 (11:31):
Yeah, well, first they just want to say that we
had a monster tenant that you cannot believe, who moved
in and tore down three bedrooms without permission. It was
absolutely insane. So these tips come from direct experience of
a really, really bad tenant. The first thing is really
important is that you have to do a background check
(11:52):
and a credit report. Even if your broker gives that
to you. Most people think, oh, the broker is going
to do all the work and they're going to do
on the vetting. But nope, it's really up to you
as a landlord to do that important step. And I
in some places this is illegal to do, but I
think it's important to google the tenant's name, and also
(12:15):
to just google with any kind of thing you can
think of that worries you arrest or conviction or house
in court. Just get a look at as many things
as possible.
Speaker 2 (12:25):
I don't know why that should be illegal, especially if
it's a public record.
Speaker 7 (12:32):
Yeah, I don't know. I think maybe illegal is the
wrong term. But you can't, at least in New York,
where they're very pro tenant, you can't use housing court
information to make a decision about them something like that.
Speaker 8 (12:47):
It's it's problic.
Speaker 7 (12:50):
Yeah. You might see a LinkedIn profile with a lot
of great educational background, and that's not going to help
you unless you're actually call the schools and find out
if that person actually went there. What's on LinkedIn could
be made up basically, and that's what happened with our tenant.
He made everything up Harvard, a master's degree, a PhD.
(13:14):
Everything was completely made up, and documents were forged and
we were completely colored.
Speaker 2 (13:20):
Did it take you to evict this person, Well, it
took us.
Speaker 7 (13:25):
It was three months. We were very lucky. I found
twenty other victims around the world, and so he's done
this to a lot of people before, and we were lucky.
Speaker 3 (13:35):
You said that this tenant.
Speaker 2 (13:39):
Destroyed three bedrooms or it was yeah, a party it
was it a party animal or was it some guy
who thought that he could they could improve your property
by taking a wall or two down.
Speaker 7 (13:52):
No, he was actually it was the middle of the pandemic,
and he was looking for a payout, if you can
believe that. So he moves into people's places and kind
of destroys them or does some kind of chaotic things
so that you want him out, and then he expects
you to pay him to leave.
Speaker 2 (14:10):
Because in some states it's tough to ect, can take
months or years to evict even ye.
Speaker 7 (14:17):
Okay, which is the pandemic.
Speaker 3 (14:19):
Yeah, yeah, wow, okay, So there was.
Speaker 7 (14:22):
An eviction moratorium at the time. During the pandemic, So
there was really nothing we could do. But we did
finally get him out. It took us four months.
Speaker 2 (14:31):
Four months and so he never paid you any rent.
And how much damage did he do to your uh,
to your property that that you you're probably never going
to be able to sue him for or at least
sue himself.
Speaker 7 (14:43):
Now there's a lot of he's had a lot of
judgments ahead of us, so we're way back in the line.
I'd say it's probably three to four hundred thousand dollars
worth of damage overall, including legal fees and loss of
value of the property, just and also putting the bedrooms back.
I mean, it was just devastating to see my daughter,
you know, my my darling baby daughter's bedroom kind of
(15:05):
you know, in pieces on the ground outside, outside the floor.
It was it was really really tough situation.
Speaker 2 (15:13):
Well, you know, I know you're not supposed to resort
to us lawyers call self help, but boy, it would
be great if you had somebody who would be willing
to go in and just I don't know, you teach
him some manners would be one way there an instructional
course in appropriate.
Speaker 7 (15:33):
I like that is that like that's like Boston speak,
teaching someone manners.
Speaker 2 (15:37):
That was a very subject we would never invoke, imply,
or suggest any form of violence.
Speaker 7 (15:44):
But uh, well he actually sorry, go ahead, I was
just gonna say he was violent. I mean we brought
our architect with us when he ended up punching her
in the face and breaking both her her hands. So
he was a really bad guy. He's it's called the
Monster Tenant. I mean, he's the Monster Tenant. I wrote
(16:06):
an article about it.
Speaker 2 (16:07):
And where can folks find that article, Susan, It's.
Speaker 7 (16:13):
In New York magazine. And there's a lot of stuff
I'm sharing on my social media at Suzanne Segerman Instagram
and Facebook and Susanne Segraman dot com.
Speaker 8 (16:23):
You'll see a lot of.
Speaker 2 (16:24):
Suse Susan s u z A N N E and
Segrament is s E G G E R M A
N what a couple of the other in the in
the two or three minutes that we have left, And again,
I want people to reach out and be in contact
with you sound like an awfully nice person. And it's
it's amazing how how many jerks there are in the world,
and this guy seems to be a class Uh yes,
(16:48):
I hope he's going to be doing it to other people.
So this is this is a cautionary tale. Give us
a couple of other tips. Obviously, you really want to
do a background check on someone. You want to find
out who the prior lords are.
Speaker 1 (17:00):
I would assume that's.
Speaker 7 (17:02):
That's a good that's a really good one. You have
callow them up, talk to them directly and see if
you can verify the landlords too, because a lot of
people just give you the names of friends, so you know,
you have to figure out who they really are the
landlord and get their real number and checking references. You know,
you again want to check their references, but find out
(17:22):
if you can if their references are real people as well.
So if you can independently verify what that telephone number
is and depending on your go ahead, go ahead.
Speaker 2 (17:32):
If I had a chance, between references and checking out
the former landlords, I mean, references can be glowing and
they the person might be a buddy of theirs or something.
But again, if someone like this is the monster tenant
and they've done this before, well they're going to be
very likely. This sounds like a guy that truly should
be indicted for extortion in my opinion, did you ever
(17:54):
consider filing a criminal charge against him of extortion?
Speaker 7 (17:58):
Well, I went after him, and I sent packages of
information and all the information I gathered on the other
victims to various law enforcement agencies, and eventually.
Speaker 6 (18:09):
There's a federal investigation on him.
Speaker 7 (18:12):
Right now, he's on the loose still, so look out
out there. Don't we think he's overseas, but there is
an investigation underway.
Speaker 2 (18:20):
Yeah, it would be great because it seems to me
that when he has a track record of doing this
to a series of people and.
Speaker 3 (18:27):
Then demanding money for.
Speaker 2 (18:33):
Him to leave the property and stop doing damage, you
talk about a quid pro quo, and I'm speaking as
a lawyer, that's extortion, plain and simple, and someone like
that should go away for a long time if you
can prove this is a pattern in practice of his activity.
You sound like a lovely person, Suzanne.
Speaker 4 (18:50):
And.
Speaker 7 (18:52):
I don't think he thinks so well.
Speaker 2 (18:55):
I'm seriously if it was me, i'd be bitter and angry,
and I don't sense that in your voice. I sent
That's what you're doing is trying to get the word
out so that other people who work hard have you know,
an additional piece of property that they're willing to rent out.
Uh and and they become the victims victims of extortion.
That's you're you're a victim of extortion. And uh I
(19:17):
I'm guessing from your area code you're in the New
York area.
Speaker 6 (19:22):
Uh.
Speaker 7 (19:22):
Yeah, actually I'm in Connecticut. But we used to.
Speaker 2 (19:29):
In terms of the legislature down there does nothing to
protect property rights for uh, you know, people who who
own property, and for landlords. It has always assumed that
the landlord is the bad person, which is just so unfair. Susanne,
I really thank you. How can folks they just google
your name, Suzanne, Segrament s E G G E R
(19:50):
M A n uh and s U z A N
N E you said on Instagram, Twitter, Facebook.
Speaker 7 (19:59):
Yeah, we're also google my monster tenant and you'll find
the article.
Speaker 3 (20:07):
Perfect, perfect, perfect.
Speaker 2 (20:08):
Let's get the word out there, Suzanne, thanks so much
for doing this. I'm so sorry for what you had
to go through, but hopefully spreading the word here will
prevent this guy and others of his ilk from taking
advantage of decent people and basically engaging in extortionate practice.
Speaker 3 (20:24):
In my opinion, thank.
Speaker 7 (20:25):
You, Susan, Well Thanks so much, Dan, have a great
holiday you too, Thank.
Speaker 3 (20:30):
You very much. Right back at you before we get
back at eight thirty.
Speaker 2 (20:33):
Gen Z gen Z actually wants to shop in person,
and that's helping Mauls make a comeback. By the way,
I was in a Target today doing some shopping and
I'm going to ask a couple of questions about this.
I can't tell you how many items I was stunned
to see are now walked up between under lock and key.
(20:57):
But we're going to talk about gen Z first. Maybe
later on tonight we'll get to that issue. We'll be
back on Nightside right after this.
Speaker 3 (21:04):
Thanks.
Speaker 6 (21:06):
It's Night Side with.
Speaker 1 (21:09):
Boston's news Radio.
Speaker 4 (21:12):
Here.
Speaker 3 (21:12):
Welcome back.
Speaker 2 (21:13):
We are often on this hour of night Side talking
about the tendencies of gen Z, and tonight we're right
back with gen Z. We're talking with Scott Barredale, who's
an expert on branding and trust. He heads up a
company called Idea Grove. Good name from marketing company. Scott Baradale,
(21:37):
Welcome to Nightside. How are you sir?
Speaker 8 (21:39):
Thanks for having me.
Speaker 3 (21:41):
You're very welcome.
Speaker 2 (21:42):
So first of all, we always have to define gen Z,
make sure we're talking about the same group of people.
Give us the age range of gen Z today or
give us the birth year of people who are born
gen Z.
Speaker 8 (21:55):
Well, you're basically talking about your teens and to the
mid to eight twenties. To this point, it end at
about twenty seven.
Speaker 3 (22:02):
Yes, so these are probably.
Speaker 2 (22:05):
People who were born beginning in nineteen ninety six.
Speaker 3 (22:11):
Or or is it later than that.
Speaker 2 (22:14):
That's about right, nineteen ninety six, And so today the
oldest gen Zs would be probably, as you said, in
their late twenties, and the youngest I think that they
stopped gen Z in twenty twelve, so they would be
very early teens, so early teens, the twenties. So these
(22:37):
are the folks who traditionally have populated malls, and all
of a sudden, this group is kind of going against
the tide. I mean, the tide in recent years was
to abandon brick and mortars and particularly shopping malls. There's
more empty shopping malls around the country probably than you
can shake a stick at.
Speaker 3 (22:58):
What's going on?
Speaker 8 (23:01):
Well, I mean, I think it's part of a larger
trend where you know, gen Zers who have spent their
whole lives on their phones are maybe trying to branch
out a little bit, you know. There they can shop
on their phones, they can take pictures on their phones,
they can listen to music in their phones, and and
what's hot with them now, things like vinyl records and
(23:22):
the kind of old fashioned early two thousands of digital
cameras have made a huge comeback. And getting getting out
of the house and getting back into malls. I think
it's a healthy trend. You could say it's nostalgia maybe,
but I think for a lot of these kids, it's
just experience, experiencing something besides scrolling.
Speaker 2 (23:40):
Is it also kind of a cheap way to get
out and spend the night? I mean, I'm assuming that
there was still malls. I was in a Target store
today doing some Christmas shopping, and I was stunned because
I had never seen this before in a Target, in
a Target, that something as things as simple as men's socks,
(24:04):
we're under lock and key. Now, I get it, you know,
I'm used to.
Speaker 3 (24:09):
I'm serious.
Speaker 2 (24:10):
I'm used to going into stores where you see, you know,
some of the you know, the technical equipment that can
cost one hundred, one hundred and fifty dollars lock and
key or jewelry, under lock and key forever. But men's
socks fifteen dollars under lock and key.
Speaker 8 (24:27):
You know, well, in a lot of cities there's been
real issues with shoplifting, and there's been retailers that have
taken the approach that, hey, don't do anything, let people
steal things because we don't want to deal with the liability.
And this is what it ultimately ends up with. You know,
everything's locked up in at least the stores shutting down
(24:49):
in bad neighborhoods, and lots of things happen when you're
not willing to kind of stand up and frankly do
it right in terms of security asolutely.
Speaker 2 (25:00):
And it also scars shop is away. But who wants
to be in a store when when the store is
being robbed, you're you might you might be part of
the robbery on the wrong end of the well, there's
no no good end of a robbery.
Speaker 3 (25:14):
We put it like that. But yeah, this was in
kind of a suburban mall area. Let's see.
Speaker 2 (25:19):
It's I was surprised to see it, and I gotta
tell you I'm now as an investor going to look
at Target and see if by them taking a fairly
dramatic stance, I mean, because it was like, you're not
going to steal socks. I mean there was there was
still you know, large toy items which were not under
lock and key, but you couldn't walk out with one
of these, you know, talk of trucks or something like
(25:41):
that under your arm or a basketball.
Speaker 8 (25:44):
Uh.
Speaker 3 (25:44):
Yeah, it just it just struck me.
Speaker 2 (25:45):
So let me come back to the gen z is
it Do you think this is something that is going
to bring malls back or is it the last gasp
of malls?
Speaker 3 (25:56):
You probably study this a lot more closely than I do.
Speaker 8 (26:00):
Yeah, I mean, I think it's an interesting question. We
don't know for sure the answer.
Speaker 4 (26:04):
You could.
Speaker 8 (26:04):
I give you two different comparisons, and it could be
one or the other. One is final records. You know,
if you go back to the seventies and eighties final records,
there were three hundred million plus vinyl records sold a
year in that era. Then by the early two thousands
it went down to less than a million, and then
but now in the last few years it's gone back
(26:25):
up to thirty and forty million a year, which is
a lot compared to when it was almost nothing, but
it's ten percent of when it was at a highs.
So have vinyl records come back, yes, but will they
ever be what they were in the seventies and eighties. No,
because there's lots of other alternative forms of how people
listen to music. And I think with shopping in store
(26:48):
and shopping in malls, it remains to be seen because
is this a nostalgic thing. Is this something where you
might do it once in a while, but you're still
going to do ninety percent of your shopping online. Maybe
it's The other comparison would be the like movie theaters.
You know, it's been gosh ever since the nineteen fifties,
there were alternatives to movie theaters when TV emerged, and
then there's now they're streaming, and now movies that as
(27:10):
soon as they come out you can get them streaming
in many cases. So what a theaters do to compete?
You know, they started with three D, Now they're doing
you know, D box and things or the seat shake,
and they continue to have to up their game to
get people coming into the theaters. Sometimes successful, some not.
But for the most part, the movie industry, in the
(27:31):
theater industry has hung in. There's certainly better than the
final record industry, so it could go in either direction.
Speaker 6 (27:37):
I think, well, I.
Speaker 3 (27:38):
Think it's interesting.
Speaker 2 (27:38):
I know that in my where I live, there's a
deluxe movie theater where you can go in and you
pay a little extra, but the seats are pretty comfortable,
it's immaculately clean. You have the opportunity to have to
order drinks or dinner while you're watching a movie. I mean,
it's a very different experience than buying a ticket for
(27:59):
a ten or ten dollars and sitting there and realizing
that somebody's spilled you know, I can of coke underneath
your feet because when you go to get.
Speaker 3 (28:10):
Up your your shoes are sticking to the floor. But
so is this. Let me you look at this nationally.
Speaker 2 (28:17):
We're a New England where we're Boston and New England
radio station where we're heard in thirty eight states over
the year to what we call terrestrial radio. Just an
old line station that's been around for one hundred years.
As you may or may have heard of our call letters.
But w b Z, yeah, well known east of the Mississippi.
Lots of different people. Are malls coming back better in
(28:38):
different areas of the country. I'm assuming that if malls
are going to make a comeback. They're going to more
likely make a comeback in the Midwest and in the Southwest.
I should say, where the temperatures are more amenable for
people who want to drive, is to get to a mall,
as opposed to the Northeast. I mean, normally when winter
(28:58):
sets in up here in another places like Minnesota, I
don't want to go out of the house.
Speaker 3 (29:03):
I just want to wait until spring. You know what
I'm saying.
Speaker 2 (29:08):
Is this a regional phenomenon or is this something that's
occurring across the country.
Speaker 8 (29:13):
Well, yeah, I mean I think what's happened is that
a lot of the kind of experiences that you have
traditionally had in cities like a Boston or like New
York where you didn't have kind of that suburban mall
because you could kind of walk down the street and
shop a lot. With the big trend over the last
twenty years or so has been and I live in
(29:35):
suburban Dallas and so it's been in our area in
many others where there's been an effort to replicate that experience,
that kind of walking experience where you kind of you
have apartments, you have shopping where you kind of walk
the streets and it's more outdoor as opposed to that
kind of traditional interior shopping mall. I think the trend
(30:00):
has been in that other direction. But I think, you know,
there's been a lot of effort to for just in
person shopping in general, and malls in particular, to find
new ways to attract people back in. You know, technology
has been a big part of it. It's kind of
like we talked about movie theaters try to come up
(30:20):
with the you know, all kinds of new technologies to
get people back into the theaters and new features. That's
been happening in retail too. I'll give you just one example.
They've got in some stores now mirrors where you can
that kind of that kind of where you can kind
of virtually experience what it would be like to try
on clothes, for example. Just lots of cool things that
(30:43):
in the same way that movie theaters have tried to
compete with TV, stores are saying, gosh, I've got to
compete with Amazon. Now, I've got to compete with Timu
and people buying online.
Speaker 2 (30:54):
All all great points. You know, there are some cities
that have done that. I mean some of the great
small cities like Savannah in Georgia and Charleston, South Carolina.
They had that charm. It's tough to create that charm.
I love Dallas, spend in Dallas many times in my
career in television and just travel. It's great city, historic city,
(31:16):
and all of that. Some of it bad history in
terms of the assassination in nineteen sixty three. But I
think it's tougher for the big cities. It's getting tougher.
It's getting tougher in Boston, and I know it's getting
tougher in New York. So maybe it's back to the malls.
Speaker 3 (31:32):
I don't know.
Speaker 2 (31:33):
Back to the future, I guess, is what we're talking about.
I really enjoyed our conversation, Scott, and I'd love to
keep back, happy back at some point and talk about
any other trends that you folks see. You sound like
at a great company that is really on top of things.
And I'm going to check out Target and see what
their value is. I'm serious having that experience today. I
(31:56):
had that happened to me about thirty years ago. Walked,
you know, a home depot and it was actually got
great service, put an investment in, made some dough. Basically
my experience said to me, this is this was this
was actually more than thirty years ago. It was thirty
five years ago, and I wish I'd invested more at
the time. I got in, made some money and got out.
(32:19):
Might do that with Target, I don't know. Thank you, Scott,
appreciate all the insights you provided us. Appreciate it very much.
When we go back, something that's going to excite everybody. Boston.
Boston has a new attraction. I don't even know where it's.
Where it is, It's called the Museum of ice Cream.
It's opening in Boston. I'm ready for this. Let's we'll
(32:40):
talk to one of the co founders right after the break.
Speaker 1 (32:44):
Now back to Dan Ray live from the window World
Nice Sight Studios. I'm WBZ News Radio.
Speaker 2 (32:52):
Well, we're going to talk about Boston's new Museum of
ice Cream with us. Is one of the co founders,
manishvo the nice Welcome to Boston and welcome to Nightside.
Speaker 3 (33:03):
How are you.
Speaker 6 (33:04):
I'm great, Thank you so much for having me.
Speaker 2 (33:07):
I see that this Museum of ice Cream is already
open in a few other cities around the world, Miami,
in Austin, Texas, and now Boston. Is it currently opened
I know the tickets are available, or when exactly did
you scoop the first scoop of ice cream here in Boston?
Speaker 6 (33:24):
The first scoops we just did previous this week and
tomorrow morning at ten am is the grand opening. We
opened the doors up to the public for the first time.
Speaker 2 (33:34):
Tell us some of the features, because this is much
more than just going in and buying an ice cream
con what do we how's give us, you know, pitch
me on it. Why it's a great family event?
Speaker 6 (33:45):
Absolutely, I mean, this is a museum of ice cream.
This is a experience, and this is an experience that's
going to take you on a journey that taps into
your inner child. Think Willy Wonka meets your favorite ice creams,
favorite worlds of Sprinkles. You are going to slide down
a epic slide, You're going to swim in sprinkles. You're
(34:06):
going to play in a Fenway Park inspired what we
call Funway Park Carnival. You are going to discover things
as secret doors and play games, and most importantly, you're
just going to eat a ton of ice cream. It's
unlimited ice cream with your ticket, and there's some really
funky things to try.
Speaker 2 (34:24):
Yeah, I'm looking at some of this sprinkle pool, carnival,
sensory lab, cookie living room.
Speaker 3 (34:32):
This is not.
Speaker 2 (34:34):
This is quite an investment. You located in the seaport, right.
Everybody knows where the seaport is, but whereabouts.
Speaker 6 (34:44):
Yeah, it's right off the seaport of Boulevard, right across
from the Snowport and where the fairies come. So it
is right in the heart of it. And it's so exciting.
I mean, I grew up outside of Boston and Whaland
and to see the seaport evolve. You know, a lot
of people think about it as now a night life
and evening destination, and it is packed at night, but
(35:04):
we really are going to bring a night and daytime
attraction for families. And then of course we have a bar.
We have a ton of adults to come in, and
it really was always built for adults in mind. First,
kids are always going to love this because they are
going to play and they're going to imagine and create
crazy worlds. But this is about adults. Adults need to
come in and choose to let loose and forget what's
(35:25):
happening on the outside world and eat a ton of
ice cream. Like to the point where you better come
hungry because you're going to be eating something like even
a lobster roll ice cream, which is our signature that
we're featuring it to.
Speaker 2 (35:36):
Start my goodness, Well, I'm looking at other besides ice creams,
and not that there needs to be, but I'm looking
at you have one called something called the Cookie living Room,
which looks to me like people are sitting in chairs
that are kind of shaped like cookies. But are there
cookies or is this ice up the moment you arrive until.
Speaker 3 (35:59):
The which you leave.
Speaker 6 (36:02):
Don't worry, We we add some, we add other topics
and other you know, everything in the universe of ice
cream is fair game. And the chip Witch I feel
like growing up in in Whaland I that was to
me the ultimate ultimate treat when you got that chip
witch at lunchtime at the cafeteria. And so so this
is our first time ever making our ow to the
(36:24):
chip Witch. And and not only you do you have
to find that chip wich. You're gonna actually have to
You're gonna actually have to do some work to get
your chip witch in that room. But there's also a
secret cookie jar that the half cookie is providing us. Uh,
their their unbelievable cookies, and so you have to find
some of these treats. But of course there's people all
guides throughout the experience that we're there to help you,
(36:46):
to teach you about ice cream too, because there's a
ton of ice cream history, and a ton of Massachusetts
and New England ice cream history, and and Friendlies is
one of the the ice cream treats that we're welcoming
you with in this in this first iteration in the museum.
So all throughout the seasons we'll have new ice creams.
But there's a lot of great history around ice cream
in America and in New England.
Speaker 3 (37:04):
Oh yeah, you think of Friendlies. I think of Brighams, Yeah, absolutely,
remember you.
Speaker 2 (37:11):
Know getting you know, you know chocolate shakes at Brighams
as a kid, and uh yeah, there's there's unbelievable history
of ice cream. So how did you get involved in this,
your guy from Whaling to Massachusetts. I'm sure you didn't
wake up one day or when you were growing up
in the fifth grade and the teacher said, and Ish,
(37:33):
what do you want to do when you grow up?
I want to have an ice cream venue? You know,
how did you how did you find your way to this.
Speaker 6 (37:40):
I can tell you if any of my teachers from
Whale Mill Score Whale in high school are listening and
then then kind of guessed that this was my profession.
I think we could have they could have won the lottery.
Speaker 3 (37:50):
N like as a bank robber or something.
Speaker 6 (37:51):
I mean, come on, I mean, I mean, I was
a pretty I was a pretty active I mean I
was a pretty active student. I was a pretty good athlete.
I mean, in Massachusetts, it's you know, to me, it's sports,
culture and ice cream. Those are the three things that
defined me. And and and honestly, the museums. I went
today's a lsterirt gardener museum today. I hadn't been in
a few years. And I grew up on art, I
(38:14):
grew up on culture, and I grew up on the
Red Sox. So of course we all did and and
all of those things that are used in this experience.
And frankly, you know, I never expected my job to
be that. My parents are mortified when I found when
they found out I was going to start a museum
of ice cream after I left a world in the
in the business, corporate world. So but I really believe
(38:35):
that our cell phones and entertainment needs to be heavy
on hospitality, heavy on design, and that we need to
be more connected. And this this is not a museum
of ice cream. It's a museum of ice breaking. It's
a museum of joy. It's a museum where anybody at
any age can understand that ice cream is something that
everybody loves and that's all we need, and we can
(38:57):
forget about everything that's going on tonight, all our worries.
It's freezing cold. It doesn't matter what's happening in your life.
When you enter the Museum of ice Cream. You are
there to have fun. And if you're not there to
have fun, you shouldn't come.
Speaker 2 (39:09):
Well, we hope many people have an opportunity. They were
able to go to your website, which is pretty simple,
Museum of ice Cream dot com slash Boston. But you
just go to Museum of ice Cream dot com you'll
find the Boston the locations.
Speaker 3 (39:24):
Again, you're in New York, Chicago.
Speaker 2 (39:27):
Singapore, Miami, Boston, and Austin, Texas. So those are very
interesting cities geographically and culturally. And I suspect it's going
to be a big smash here in Boston. The tickets
you got to you gotta figure out what time. The
ticket prices vary a little bit, and uh, and there
is a there is a break for kids on tickets.
(39:50):
There's adult tickets and kids tickets, and I think that's
smart as well. Kids age two and below are free.
Speaker 3 (39:56):
I like that.
Speaker 6 (39:58):
Well that I forgot got to ask you. Do you
love ice cream? And what's your favorite?
Speaker 3 (40:03):
For me? It's chocolate.
Speaker 2 (40:04):
It's any form of chocolate ice cream. I mean that seriously.
I'm a big ice cream guy, but it's got to be.
My best is chocolate with hot fudge and Jimmy's or
you know, Hershey chocolate pieces on top of it. Chocolate, chocolate, chocolate.
I'm a chocoholic, that's all. With chocolate, I'd be doing
time at Conquered State Prison if it was still open.
Speaker 6 (40:25):
Okay, well, maybe we need to make a signature treat
for you at some point and everyone needs to try
your signature triple kadruple chocolate.
Speaker 2 (40:34):
More than happy. I would minish my producer would give
you my direct line. I would be honored. I've been
around a long time at WBZ, first in television, probably
when you were a kid I was on.
Speaker 3 (40:46):
TV, and now you're bad.
Speaker 2 (40:48):
I remember, okay, So yeah, feel free. Rob will give
you my direct number if you want to give me
a call. I'd be happy to talk. I love ice
cream and I love innovation because this is something that's
that's different. And hope I wish you all the best,
and I wish you great success and look forward to
me at the out point.
Speaker 6 (41:07):
What an honor, What a pleasure to be on with you.
Speaker 2 (41:10):
My pleasure right back at you have great holidays and
Rob will take care of you. Give him my direct number,
and we'll do what we can. We'll figure out what
we can do again. It's the Museum of ice Cream
dot com. And it's always great to listen to someone
from community like Whale in a great community with a
new idea which I think is going to work here
in Massachusetts. Back on nights side, right after the nine
(41:33):
o'clock news for the nine o'clock hour, and we're going
to be talking about Louis till on another Boston institution
and he should be in the Baseball Hall of Fame.
It's Night Side with Dan Ray on WBZY, Boston's news
radio home.
Speaker 2 (00:07):
Thanks very much, Emmy, you gotta stay warm, baby, it's
cold outside.
Speaker 3 (00:11):
As they sing in that song, it is cold outside tonight.
Speaker 2 (00:14):
I heard nineteen degrees, but I suspect it feels a
lot colder than that. So if you're in your car,
I hope you get the heat turned up. We'll keep
your company wherever you're headed this mid December weekend. Today
is Friday the thirteenth, and we're going to talk about
that later on tonight. Plumb your brain for your superstitions.
Did you think about it today? Did you not think
(00:36):
about it today? I get a feeling that there's a
lot of people out there who wake up on a
thirteenth of Friday the thirteenth.
Speaker 3 (00:42):
A little more wary than usual. We'll figure that out
later on tonight.
Speaker 2 (00:45):
Well, also at nine o'clock, I'm going to talk about
Louis ti on. You know, Louis passed away in October,
and once again the Veterans Committee on the Baseball Hall
of Fame chose to pass him by. And I've done
a little research here. I want to get a little
bit of a bandwagon rolling for Louis t On.
Speaker 3 (01:02):
This guy deserves to be in the Hall of Fame.
So we'll get to that.
Speaker 2 (01:05):
And there's another subject or two would like to talk
about tonight, a little bit of New England.
Speaker 3 (01:09):
Nossalasar at ten o'clock.
Speaker 2 (01:11):
What are some of the great institutions that have gone
on I've passed on here in New England that you missed.
We'll talk about that, but first off, we have our
Nightside News update and we're going to start off with
Katie Johnson, who writes for the Boston Globe, and she
has an interesting article on the top places to work
(01:33):
in Massachusetts based on employee surveys. Katie Johnson, I think
we've had you before. Welcome back to Nightside. How are
you tonight.
Speaker 4 (01:42):
I'm doing well. Thanks for having me. I appreciate it.
Speaker 3 (01:44):
Yeah.
Speaker 2 (01:45):
Correct, I think we did speak before, at least once.
Speaker 3 (01:48):
Correct.
Speaker 4 (01:49):
I have done this list for maybe ten years, so
chances are good.
Speaker 3 (01:54):
Okay, that's great. I'm glad to hear it. Now.
Speaker 2 (01:58):
This is not a survey that you did. This is
a survey according to enter Gauge is what is ener gauge.
It makes it sound like it's an energy company because
we got two g's but know why, So tell us
what eder Gauge is.
Speaker 4 (02:16):
First, well, Energauge is an employee engagement company, so you know,
also a play on the name. And yes, they do
these surveys for publications around the country where they take surveys,
anonymous surveys of employees at companies and we ended up
surveying three hundred plus companies and it's like twenty five
(02:41):
questions that they ask them and then they rank them,
you know, different weights for different questions and come up
with a ranking of companies in four different size categories.
Speaker 3 (02:54):
I see that there's the categories.
Speaker 2 (02:56):
Is I understand that are big big companies which would
be a thousand employees are more Top large companies two
hundred and fifty to nine ninety nine, that's still a
big company, Top medium sized companies one hundred and two
forty nine, and top small companies fifty to ninety nine.
So you don't this company that does the work here.
(03:17):
It doesn't drop below fifty. So if you could have
a great small company with thirty people, happiest place in
the world, that's not going to show up in the survey, correct.
Speaker 5 (03:27):
Right, They don't do the tiny companies and I think
the small number makes it harder to quantify the results
or something like that.
Speaker 2 (03:35):
Okay, so they know the companies they want to do
they do they survey employees in every company. How do they?
I know how they do political polls? But I'm interested
in how they do this.
Speaker 4 (03:45):
Well, they invite companies.
Speaker 5 (03:47):
They invite thousands of companies and then ones that want
to do it. Then they have to survey a certain
percentage of their employees and they have to get the
completed survey, so they have to reach a certain amount
to qualify.
Speaker 2 (04:01):
So what what I'm doing here is I'm qualifying this myself.
This isn't on the level survey that they had made
an effort here.
Speaker 3 (04:09):
So let's talk about the.
Speaker 2 (04:13):
Let's talk about a couple of the top companies that
maybe people are familiar with. Let's let's why don't you
take the lead here, let me let me listen attentively, attentively.
Speaker 4 (04:27):
Okay, Well, I can tell you what the number one
companies are.
Speaker 6 (04:31):
Uh, if that's what you're interested in.
Speaker 4 (04:33):
Okay, So the number one small company is a brain
Tree insurance agency called Fisher Agencies. The number one mid
sized company is a Boston business and tech consulting firm
called s c I Boston, and they do a cool thing.
Speaker 6 (04:52):
Uh.
Speaker 4 (04:53):
You know, we like to call out different things that
these companies do, and this one they have a bi
weekly dinner time staff eating at their downtown office. And
to make it easier for parents to attend, they have
on site childcare movies and kid friendly food. So you know,
they they make it easy to bring your kids. And
it's nice that they think of you.
Speaker 5 (05:13):
As, you know, the whole person. You have a lot
of things going on besides work.
Speaker 4 (05:18):
The number one.
Speaker 2 (05:19):
Outside the only downside of that would be if you
have a couple of kids. It's great to be able
to bring them in, but you've got to get back
into the city if you live outside of Boston.
Speaker 3 (05:27):
I guess I don't like.
Speaker 4 (05:28):
It, right, Yeah, yeah, let's.
Speaker 2 (05:31):
Get okay, Yeah, I'm only having fun with you, all right,
and give us the top large company. This is now
we'll get into the companies that maybe some of us
will actually have done some business with.
Speaker 4 (05:42):
The number one large company is a Waltham real estate
firm called the Lamachia Realty and they've won before, I believe.
And then the largest company that was number one is
a brain Tree, senior living company called Senior Living Residences. Know,
these aren't necessarily all household names two people, but it's
(06:05):
always interesting to learn about new places.
Speaker 2 (06:08):
Now, I'm assuming that you're not that they did not
release the names of the worst companies to work.
Speaker 4 (06:15):
You know, it's funny you say that, because I've always
wanted to do that list, but for some reason, you know,
the leadership team pushes back on that. I don't think
they'd get much in the way of advertising dollars either.
Speaker 2 (06:27):
Well I'm talking I'm talking about energet Gauge probably has
a deal with the companies that if they don't turn
out pretty well, you know that cauld that that won't
be mentioned.
Speaker 3 (06:42):
I guess.
Speaker 4 (06:43):
So, yeah, they don't release the names of the of
the bottom once.
Speaker 2 (06:46):
Yeah, sure, yeah, okay, so, and no one knows all
the different companies that participate. What percentage of companies around
the state do you think participate in this? Is this
a really good sample? I mean, obviously they do a
good sample in terms of the different sizes. I get that,
But is your sense that this this whole project, this
(07:09):
seems to be me from what I know about it,
it's really really on the up and up and on
the level. And I'm assuming you must believe that as
well to have written the story.
Speaker 4 (07:19):
We do believe that. Yeah, we do it. We do
it every year. I mean it's certainly not every company,
or even the majority of them. I mean there was
only three hundred and twenty three companies that went through
the entire process of being surveyed, right, So, so not
every only companies that think they're going to do well
will do this to begin with. Right, So the lot
of the companies kind of select out, and so you
(07:40):
get kind of the.
Speaker 2 (07:41):
Anyway, well, when you mentioned that number, if there's three
hundred and twenty three companies competing, for lack of a
better word, and one hundred and seventy five have been
recognized as one of the companies with the happiest employees,
you got about a fifty to fifty shot to Yeah,
the odds are not dead. No, absolutely not bad. Which
(08:02):
I could get those odds on my football picks on
the weekend. But that's another story for another time, Katie.
When does the story run, and if it hasn't run yet,
I am embarrassed to tell you I haven't read it,
but I'm hoping that we can mention that it's going
to be in the paper at a date going forward.
Speaker 4 (08:18):
Well, it ran last weekend, Dan little late, but that's okay.
I came out in the Sunday magazine, but you can
still find it online.
Speaker 2 (08:27):
Absolutely, I appreciate that. Well, I wish we would next year.
Let's do it ahead of time, because that way we
can generate little business for the Globe on Sunday. There'll
be a lot of people.
Speaker 5 (08:37):
I'm serious knowing well, to your producer's credit, they tried
to get me on last Friday night, but I had planed,
so they you know, punted for this week.
Speaker 4 (08:46):
So we'll take what we can get.
Speaker 3 (08:48):
We won't tell the Globe.
Speaker 4 (08:52):
They'll never know. It's between you and me.
Speaker 3 (08:54):
You got it all right, Katie, Thanks very much.
Speaker 2 (08:57):
I appreciate you. A good sport. Talk to you soon, Okay,
thank you, thank you. I like people who have a
sense of humor and who can kind of play radio
a little bit.
Speaker 3 (09:07):
Just have some fun with it.
Speaker 2 (09:08):
We come back when I have a little bit more
of a serious conversation. And these are tips as I
read this for landlords that anyone should know before they
rent out their property. So normally, normally you would think
that someone would be saying beware that person's a bad
landlord or whatever. No, this is quite the contrary. This
(09:28):
is tips for landlords to avoid what they characterize as
the monster tenant. Okay, we'll be back on Nightside right
after the break.
Speaker 3 (09:38):
My name's Dan Ray.
Speaker 2 (09:39):
This is Nightside on a Friday night of Friday the
thirteenth here in Boston, Massachusetts. You're listening to WBZ Radio
ten thirty on your AM dial, Boston's news radio, and
you can all see always listen to us over the internet,
just whoever your internet provider is. We're right there WBZ
Boston WBZ Radio, or you can call download where at
(10:01):
iHeartRadio station. Download for free the iHeart app. You can
listen to us three sixty five twenty four to seven
from anywhere in the world. Back on Nightside with our
next guest right after this.
Speaker 1 (10:12):
Now back to Dan Ray live from the window World
Nightside Studios on WBZ News Radio.
Speaker 2 (10:20):
All right back to the conversation of the hour. This
of course is the night Side News update and our
next guest. This is sort of a kind of a
change up, if you will, in baseball parlance. Ten landlord
tips that anyone, And I assume that means a landlord
should know before renting out their property. Suzanne Segrament is
(10:42):
my guest.
Speaker 3 (10:43):
Hi, Suzanne, how are you tonight?
Speaker 1 (10:45):
Great?
Speaker 4 (10:46):
Thanks Dan?
Speaker 7 (10:46):
How are you doing?
Speaker 2 (10:48):
I'm doing just great now. Victim of monster tenants? So
this is from the perspective of the landlords.
Speaker 7 (10:56):
Correct, yep, that's me all right, So tell.
Speaker 2 (11:02):
Us what the I can imagine there are some tough landlords,
but I also suspect there were probably some some tough tenants.
What are the ten landlord tips that people? And there
are a lot of people who were small landlords. They
have a three decker here in Boston or somewhere in
our listening area, and they rent out a couple of floors,
and not only do they have tenants, but they have
(11:24):
people living in the same building in which they reside.
I'm sure a lot of people will pay a lot
of attention to what you're going to tell us.
Speaker 7 (11:31):
Yeah, well, first they just want to say that we
had a monster tenant that you cannot believe, who moved
in and tore down three bedrooms without permission. It was
absolutely insane. So these tips come from direct experience of
a really, really bad tenant. The first thing is really
important is that you have to do a background check
(11:52):
and a credit report. Even if your broker gives that
to you. Most people think, oh, the broker is going
to do all the work and they're going to do
on the vetting. But nope, it's really up to you
as a landlord to do that important step. And I
in some places this is illegal to do, but I
think it's important to google the tenant's name, and also
(12:15):
to just google with any kind of thing you can
think of that worries you arrest or conviction or house
in court. Just get a look at as many things
as possible.
Speaker 2 (12:25):
I don't know why that should be illegal, especially if
it's a public record.
Speaker 7 (12:32):
Yeah, I don't know. I think maybe illegal is the
wrong term. But you can't, at least in New York,
where they're very pro tenant, you can't use housing court
information to make a decision about them something like that.
Speaker 8 (12:47):
It's it's problic.
Speaker 7 (12:50):
Yeah. You might see a LinkedIn profile with a lot
of great educational background, and that's not going to help
you unless you're actually call the schools and find out
if that person actually went there. What's on LinkedIn could
be made up basically, and that's what happened with our tenant.
He made everything up Harvard, a master's degree, a PhD.
(13:14):
Everything was completely made up, and documents were forged and
we were completely colored.
Speaker 2 (13:20):
Did it take you to evict this person, Well, it
took us.
Speaker 7 (13:25):
It was three months. We were very lucky. I found
twenty other victims around the world, and so he's done
this to a lot of people before, and we were lucky.
Speaker 3 (13:35):
You said that this tenant.
Speaker 2 (13:39):
Destroyed three bedrooms or it was yeah, a party it
was it a party animal or was it some guy
who thought that he could they could improve your property
by taking a wall or two down.
Speaker 7 (13:52):
No, he was actually it was the middle of the pandemic,
and he was looking for a payout, if you can
believe that. So he moves into people's places and kind
of destroys them or does some kind of chaotic things
so that you want him out, and then he expects
you to pay him to leave.
Speaker 2 (14:10):
Because in some states it's tough to ect, can take
months or years to evict even ye.
Speaker 7 (14:17):
Okay, which is the pandemic.
Speaker 3 (14:19):
Yeah, yeah, wow, okay, So there was.
Speaker 7 (14:22):
An eviction moratorium at the time. During the pandemic, So
there was really nothing we could do. But we did
finally get him out. It took us four months.
Speaker 2 (14:31):
Four months and so he never paid you any rent.
And how much damage did he do to your uh,
to your property that that you you're probably never going
to be able to sue him for or at least
sue himself.
Speaker 7 (14:43):
Now there's a lot of he's had a lot of
judgments ahead of us, so we're way back in the line.
I'd say it's probably three to four hundred thousand dollars
worth of damage overall, including legal fees and loss of
value of the property, just and also putting the bedrooms back.
I mean, it was just devastating to see my daughter,
you know, my my darling baby daughter's bedroom kind of
(15:05):
you know, in pieces on the ground outside, outside the floor.
It was it was really really tough situation.
Speaker 2 (15:13):
Well, you know, I know you're not supposed to resort
to us lawyers call self help, but boy, it would
be great if you had somebody who would be willing
to go in and just I don't know, you teach
him some manners would be one way there an instructional
course in appropriate.
Speaker 7 (15:33):
I like that is that like that's like Boston speak,
teaching someone manners.
Speaker 2 (15:37):
That was a very subject we would never invoke, imply,
or suggest any form of violence.
Speaker 7 (15:44):
But uh, well he actually sorry, go ahead, I was
just gonna say he was violent. I mean we brought
our architect with us when he ended up punching her
in the face and breaking both her her hands. So
he was a really bad guy. He's it's called the
Monster Tenant. I mean, he's the Monster Tenant. I wrote
(16:06):
an article about it.
Speaker 2 (16:07):
And where can folks find that article, Susan, It's.
Speaker 7 (16:13):
In New York magazine. And there's a lot of stuff
I'm sharing on my social media at Suzanne Segerman Instagram
and Facebook and Susanne Segraman dot com.
Speaker 8 (16:23):
You'll see a lot of.
Speaker 2 (16:24):
Suse Susan s u z A N N E and
Segrament is s E G G E R M A
N what a couple of the other in the in
the two or three minutes that we have left, And again,
I want people to reach out and be in contact
with you sound like an awfully nice person. And it's
it's amazing how how many jerks there are in the world,
and this guy seems to be a class Uh yes,
(16:48):
I hope he's going to be doing it to other people.
So this is this is a cautionary tale. Give us
a couple of other tips. Obviously, you really want to
do a background check on someone. You want to find
out who the prior lords are.
Speaker 1 (17:00):
I would assume that's.
Speaker 7 (17:02):
That's a good that's a really good one. You have
callow them up, talk to them directly and see if
you can verify the landlords too, because a lot of
people just give you the names of friends, so you know,
you have to figure out who they really are the
landlord and get their real number and checking references. You know,
you again want to check their references, but find out
(17:22):
if you can if their references are real people as well.
So if you can independently verify what that telephone number
is and depending on your go ahead, go ahead.
Speaker 2 (17:32):
If I had a chance, between references and checking out
the former landlords, I mean, references can be glowing and
they the person might be a buddy of theirs or something.
But again, if someone like this is the monster tenant
and they've done this before, well they're going to be
very likely. This sounds like a guy that truly should
be indicted for extortion in my opinion, did you ever
(17:54):
consider filing a criminal charge against him of extortion?
Speaker 7 (17:58):
Well, I went after him, and I sent packages of
information and all the information I gathered on the other
victims to various law enforcement agencies, and eventually.
Speaker 6 (18:09):
There's a federal investigation on him.
Speaker 7 (18:12):
Right now, he's on the loose still, so look out
out there. Don't we think he's overseas, but there is
an investigation underway.
Speaker 2 (18:20):
Yeah, it would be great because it seems to me
that when he has a track record of doing this
to a series of people and.
Speaker 3 (18:27):
Then demanding money for.
Speaker 2 (18:33):
Him to leave the property and stop doing damage, you
talk about a quid pro quo, and I'm speaking as
a lawyer, that's extortion, plain and simple, and someone like
that should go away for a long time if you
can prove this is a pattern in practice of his activity.
You sound like a lovely person, Suzanne.
Speaker 4 (18:50):
And.
Speaker 7 (18:52):
I don't think he thinks so well.
Speaker 2 (18:55):
I'm seriously if it was me, i'd be bitter and angry,
and I don't sense that in your voice. I sent
That's what you're doing is trying to get the word
out so that other people who work hard have you know,
an additional piece of property that they're willing to rent out.
Uh and and they become the victims victims of extortion.
That's you're you're a victim of extortion. And uh I
(19:17):
I'm guessing from your area code you're in the New
York area.
Speaker 6 (19:22):
Uh.
Speaker 7 (19:22):
Yeah, actually I'm in Connecticut. But we used to.
Speaker 2 (19:29):
In terms of the legislature down there does nothing to
protect property rights for uh, you know, people who who
own property, and for landlords. It has always assumed that
the landlord is the bad person, which is just so unfair. Susanne,
I really thank you. How can folks they just google
your name, Suzanne, Segrament s E G G E R
(19:50):
M A n uh and s U z A N
N E you said on Instagram, Twitter, Facebook.
Speaker 7 (19:59):
Yeah, we're also google my monster tenant and you'll find
the article.
Speaker 3 (20:07):
Perfect, perfect, perfect.
Speaker 2 (20:08):
Let's get the word out there, Suzanne, thanks so much
for doing this. I'm so sorry for what you had
to go through, but hopefully spreading the word here will
prevent this guy and others of his ilk from taking
advantage of decent people and basically engaging in extortionate practice.
Speaker 3 (20:24):
In my opinion, thank.
Speaker 7 (20:25):
You, Susan, Well Thanks so much, Dan, have a great
holiday you too, Thank.
Speaker 3 (20:30):
You very much. Right back at you before we get
back at eight thirty.
Speaker 2 (20:33):
Gen Z gen Z actually wants to shop in person,
and that's helping Mauls make a comeback. By the way,
I was in a Target today doing some shopping and
I'm going to ask a couple of questions about this.
I can't tell you how many items I was stunned
to see are now walked up between under lock and key.
(20:57):
But we're going to talk about gen Z first. Maybe
later on tonight we'll get to that issue. We'll be
back on Nightside right after this.
Speaker 3 (21:04):
Thanks.
Speaker 6 (21:06):
It's Night Side with.
Speaker 1 (21:09):
Boston's news Radio.
Speaker 4 (21:12):
Here.
Speaker 3 (21:12):
Welcome back.
Speaker 2 (21:13):
We are often on this hour of night Side talking
about the tendencies of gen Z, and tonight we're right
back with gen Z. We're talking with Scott Barredale, who's
an expert on branding and trust. He heads up a
company called Idea Grove. Good name from marketing company. Scott Baradale,
(21:37):
Welcome to Nightside. How are you sir?
Speaker 8 (21:39):
Thanks for having me.
Speaker 3 (21:41):
You're very welcome.
Speaker 2 (21:42):
So first of all, we always have to define gen Z,
make sure we're talking about the same group of people.
Give us the age range of gen Z today or
give us the birth year of people who are born
gen Z.
Speaker 8 (21:55):
Well, you're basically talking about your teens and to the
mid to eight twenties. To this point, it end at
about twenty seven.
Speaker 3 (22:02):
Yes, so these are probably.
Speaker 2 (22:05):
People who were born beginning in nineteen ninety six.
Speaker 3 (22:11):
Or or is it later than that.
Speaker 2 (22:14):
That's about right, nineteen ninety six, And so today the
oldest gen Zs would be probably, as you said, in
their late twenties, and the youngest I think that they
stopped gen Z in twenty twelve, so they would be
very early teens, so early teens, the twenties. So these
(22:37):
are the folks who traditionally have populated malls, and all
of a sudden, this group is kind of going against
the tide. I mean, the tide in recent years was
to abandon brick and mortars and particularly shopping malls. There's
more empty shopping malls around the country probably than you
can shake a stick at.
Speaker 3 (22:58):
What's going on?
Speaker 8 (23:01):
Well, I mean, I think it's part of a larger
trend where you know, gen Zers who have spent their
whole lives on their phones are maybe trying to branch
out a little bit, you know. There they can shop
on their phones, they can take pictures on their phones,
they can listen to music in their phones, and and
what's hot with them now, things like vinyl records and
(23:22):
the kind of old fashioned early two thousands of digital
cameras have made a huge comeback. And getting getting out
of the house and getting back into malls. I think
it's a healthy trend. You could say it's nostalgia maybe,
but I think for a lot of these kids, it's
just experience, experiencing something besides scrolling.
Speaker 2 (23:40):
Is it also kind of a cheap way to get
out and spend the night? I mean, I'm assuming that
there was still malls. I was in a Target store
today doing some Christmas shopping, and I was stunned because
I had never seen this before in a Target, in
a Target, that something as things as simple as men's socks,
(24:04):
we're under lock and key. Now, I get it, you know,
I'm used to.
Speaker 3 (24:09):
I'm serious.
Speaker 2 (24:10):
I'm used to going into stores where you see, you know,
some of the you know, the technical equipment that can
cost one hundred, one hundred and fifty dollars lock and
key or jewelry, under lock and key forever. But men's
socks fifteen dollars under lock and key.
Speaker 8 (24:27):
You know, well, in a lot of cities there's been
real issues with shoplifting, and there's been retailers that have
taken the approach that, hey, don't do anything, let people
steal things because we don't want to deal with the liability.
And this is what it ultimately ends up with. You know,
everything's locked up in at least the stores shutting down
(24:49):
in bad neighborhoods, and lots of things happen when you're
not willing to kind of stand up and frankly do
it right in terms of security asolutely.
Speaker 2 (25:00):
And it also scars shop is away. But who wants
to be in a store when when the store is
being robbed, you're you might you might be part of
the robbery on the wrong end of the well, there's
no no good end of a robbery.
Speaker 3 (25:14):
We put it like that. But yeah, this was in
kind of a suburban mall area. Let's see.
Speaker 2 (25:19):
It's I was surprised to see it, and I gotta
tell you I'm now as an investor going to look
at Target and see if by them taking a fairly
dramatic stance, I mean, because it was like, you're not
going to steal socks. I mean there was there was
still you know, large toy items which were not under
lock and key, but you couldn't walk out with one
of these, you know, talk of trucks or something like
(25:41):
that under your arm or a basketball.
Speaker 8 (25:44):
Uh.
Speaker 3 (25:44):
Yeah, it just it just struck me.
Speaker 2 (25:45):
So let me come back to the gen z is
it Do you think this is something that is going
to bring malls back or is it the last gasp
of malls?
Speaker 3 (25:56):
You probably study this a lot more closely than I do.
Speaker 8 (26:00):
Yeah, I mean, I think it's an interesting question. We
don't know for sure the answer.
Speaker 4 (26:04):
You could.
Speaker 8 (26:04):
I give you two different comparisons, and it could be
one or the other. One is final records. You know,
if you go back to the seventies and eighties final records,
there were three hundred million plus vinyl records sold a
year in that era. Then by the early two thousands
it went down to less than a million, and then
but now in the last few years it's gone back
(26:25):
up to thirty and forty million a year, which is
a lot compared to when it was almost nothing, but
it's ten percent of when it was at a highs.
So have vinyl records come back, yes, but will they
ever be what they were in the seventies and eighties. No,
because there's lots of other alternative forms of how people
listen to music. And I think with shopping in store
(26:48):
and shopping in malls, it remains to be seen because
is this a nostalgic thing. Is this something where you
might do it once in a while, but you're still
going to do ninety percent of your shopping online. Maybe
it's The other comparison would be the like movie theaters.
You know, it's been gosh ever since the nineteen fifties,
there were alternatives to movie theaters when TV emerged, and
then there's now they're streaming, and now movies that as
(27:10):
soon as they come out you can get them streaming
in many cases. So what a theaters do to compete?
You know, they started with three D, Now they're doing
you know, D box and things or the seat shake,
and they continue to have to up their game to
get people coming into the theaters. Sometimes successful, some not.
But for the most part, the movie industry, in the
(27:31):
theater industry has hung in. There's certainly better than the
final record industry, so it could go in either direction.
Speaker 6 (27:37):
I think, well, I.
Speaker 3 (27:38):
Think it's interesting.
Speaker 2 (27:38):
I know that in my where I live, there's a
deluxe movie theater where you can go in and you
pay a little extra, but the seats are pretty comfortable,
it's immaculately clean. You have the opportunity to have to
order drinks or dinner while you're watching a movie. I mean,
it's a very different experience than buying a ticket for
(27:59):
a ten or ten dollars and sitting there and realizing
that somebody's spilled you know, I can of coke underneath
your feet because when you go to get.
Speaker 3 (28:10):
Up your your shoes are sticking to the floor. But
so is this. Let me you look at this nationally.
Speaker 2 (28:17):
We're a New England where we're Boston and New England
radio station where we're heard in thirty eight states over
the year to what we call terrestrial radio. Just an
old line station that's been around for one hundred years.
As you may or may have heard of our call letters.
But w b Z, yeah, well known east of the Mississippi.
Lots of different people. Are malls coming back better in
(28:38):
different areas of the country. I'm assuming that if malls
are going to make a comeback. They're going to more
likely make a comeback in the Midwest and in the Southwest.
I should say, where the temperatures are more amenable for
people who want to drive, is to get to a mall,
as opposed to the Northeast. I mean, normally when winter
(28:58):
sets in up here in another places like Minnesota, I
don't want to go out of the house.
Speaker 3 (29:03):
I just want to wait until spring. You know what
I'm saying.
Speaker 2 (29:08):
Is this a regional phenomenon or is this something that's
occurring across the country.
Speaker 8 (29:13):
Well, yeah, I mean I think what's happened is that
a lot of the kind of experiences that you have
traditionally had in cities like a Boston or like New
York where you didn't have kind of that suburban mall
because you could kind of walk down the street and
shop a lot. With the big trend over the last
twenty years or so has been and I live in
(29:35):
suburban Dallas and so it's been in our area in
many others where there's been an effort to replicate that experience,
that kind of walking experience where you kind of you
have apartments, you have shopping where you kind of walk
the streets and it's more outdoor as opposed to that
kind of traditional interior shopping mall. I think the trend
(30:00):
has been in that other direction. But I think, you know,
there's been a lot of effort to for just in
person shopping in general, and malls in particular, to find
new ways to attract people back in. You know, technology
has been a big part of it. It's kind of
like we talked about movie theaters try to come up
(30:20):
with the you know, all kinds of new technologies to
get people back into the theaters and new features. That's
been happening in retail too. I'll give you just one example.
They've got in some stores now mirrors where you can
that kind of that kind of where you can kind
of virtually experience what it would be like to try
on clothes, for example. Just lots of cool things that
(30:43):
in the same way that movie theaters have tried to
compete with TV, stores are saying, gosh, I've got to
compete with Amazon. Now, I've got to compete with Timu
and people buying online.
Speaker 2 (30:54):
All all great points. You know, there are some cities
that have done that. I mean some of the great
small cities like Savannah in Georgia and Charleston, South Carolina.
They had that charm. It's tough to create that charm.
I love Dallas, spend in Dallas many times in my
career in television and just travel. It's great city, historic city,
(31:16):
and all of that. Some of it bad history in
terms of the assassination in nineteen sixty three. But I
think it's tougher for the big cities. It's getting tougher.
It's getting tougher in Boston, and I know it's getting
tougher in New York. So maybe it's back to the malls.
Speaker 3 (31:32):
I don't know.
Speaker 2 (31:33):
Back to the future, I guess, is what we're talking about.
I really enjoyed our conversation, Scott, and I'd love to
keep back, happy back at some point and talk about
any other trends that you folks see. You sound like
at a great company that is really on top of things.
And I'm going to check out Target and see what
their value is. I'm serious having that experience today. I
(31:56):
had that happened to me about thirty years ago. Walked,
you know, a home depot and it was actually got
great service, put an investment in, made some dough. Basically
my experience said to me, this is this was this
was actually more than thirty years ago. It was thirty
five years ago, and I wish I'd invested more at
the time. I got in, made some money and got out.
(32:19):
Might do that with Target, I don't know. Thank you, Scott,
appreciate all the insights you provided us. Appreciate it very much.
When we go back, something that's going to excite everybody. Boston.
Boston has a new attraction. I don't even know where it's.
Where it is, It's called the Museum of ice Cream.
It's opening in Boston. I'm ready for this. Let's we'll
(32:40):
talk to one of the co founders right after the break.
Speaker 1 (32:44):
Now back to Dan Ray live from the window World
Nice Sight Studios. I'm WBZ News Radio.
Speaker 2 (32:52):
Well, we're going to talk about Boston's new Museum of
ice Cream with us. Is one of the co founders,
manishvo the nice Welcome to Boston and welcome to Nightside.
Speaker 3 (33:03):
How are you.
Speaker 6 (33:04):
I'm great, Thank you so much for having me.
Speaker 2 (33:07):
I see that this Museum of ice Cream is already
open in a few other cities around the world, Miami,
in Austin, Texas, and now Boston. Is it currently opened
I know the tickets are available, or when exactly did
you scoop the first scoop of ice cream here in Boston?
Speaker 6 (33:24):
The first scoops we just did previous this week and
tomorrow morning at ten am is the grand opening. We
opened the doors up to the public for the first time.
Speaker 2 (33:34):
Tell us some of the features, because this is much
more than just going in and buying an ice cream
con what do we how's give us, you know, pitch
me on it. Why it's a great family event?
Speaker 6 (33:45):
Absolutely, I mean, this is a museum of ice cream.
This is a experience, and this is an experience that's
going to take you on a journey that taps into
your inner child. Think Willy Wonka meets your favorite ice creams,
favorite worlds of Sprinkles. You are going to slide down
a epic slide, You're going to swim in sprinkles. You're
(34:06):
going to play in a Fenway Park inspired what we
call Funway Park Carnival. You are going to discover things
as secret doors and play games, and most importantly, you're
just going to eat a ton of ice cream. It's
unlimited ice cream with your ticket, and there's some really
funky things to try.
Speaker 2 (34:24):
Yeah, I'm looking at some of this sprinkle pool, carnival,
sensory lab, cookie living room.
Speaker 3 (34:32):
This is not.
Speaker 2 (34:34):
This is quite an investment. You located in the seaport, right.
Everybody knows where the seaport is, but whereabouts.
Speaker 6 (34:44):
Yeah, it's right off the seaport of Boulevard, right across
from the Snowport and where the fairies come. So it
is right in the heart of it. And it's so exciting.
I mean, I grew up outside of Boston and Whaland
and to see the seaport evolve. You know, a lot
of people think about it as now a night life
and evening destination, and it is packed at night, but
(35:04):
we really are going to bring a night and daytime
attraction for families. And then of course we have a bar.
We have a ton of adults to come in, and
it really was always built for adults in mind. First,
kids are always going to love this because they are
going to play and they're going to imagine and create
crazy worlds. But this is about adults. Adults need to
come in and choose to let loose and forget what's
(35:25):
happening on the outside world and eat a ton of
ice cream. Like to the point where you better come
hungry because you're going to be eating something like even
a lobster roll ice cream, which is our signature that
we're featuring it to.
Speaker 2 (35:36):
Start my goodness, Well, I'm looking at other besides ice creams,
and not that there needs to be, but I'm looking
at you have one called something called the Cookie living Room,
which looks to me like people are sitting in chairs
that are kind of shaped like cookies. But are there
cookies or is this ice up the moment you arrive until.
Speaker 3 (35:59):
The which you leave.
Speaker 6 (36:02):
Don't worry, We we add some, we add other topics
and other you know, everything in the universe of ice
cream is fair game. And the chip Witch I feel
like growing up in in Whaland I that was to
me the ultimate ultimate treat when you got that chip
witch at lunchtime at the cafeteria. And so so this
is our first time ever making our ow to the
(36:24):
chip Witch. And and not only you do you have
to find that chip wich. You're gonna actually have to
You're gonna actually have to do some work to get
your chip witch in that room. But there's also a
secret cookie jar that the half cookie is providing us. Uh,
their their unbelievable cookies, and so you have to find
some of these treats. But of course there's people all
guides throughout the experience that we're there to help you,
(36:46):
to teach you about ice cream too, because there's a
ton of ice cream history, and a ton of Massachusetts
and New England ice cream history, and and Friendlies is
one of the the ice cream treats that we're welcoming
you with in this in this first iteration in the museum.
So all throughout the seasons we'll have new ice creams.
But there's a lot of great history around ice cream
in America and in New England.
Speaker 3 (37:04):
Oh yeah, you think of Friendlies. I think of Brighams, Yeah, absolutely,
remember you.
Speaker 2 (37:11):
Know getting you know, you know chocolate shakes at Brighams
as a kid, and uh yeah, there's there's unbelievable history
of ice cream. So how did you get involved in this,
your guy from Whaling to Massachusetts. I'm sure you didn't
wake up one day or when you were growing up
in the fifth grade and the teacher said, and Ish,
(37:33):
what do you want to do when you grow up?
I want to have an ice cream venue? You know,
how did you how did you find your way to this.
Speaker 6 (37:40):
I can tell you if any of my teachers from
Whale Mill Score Whale in high school are listening and
then then kind of guessed that this was my profession.
I think we could have they could have won the lottery.
Speaker 3 (37:50):
N like as a bank robber or something.
Speaker 6 (37:51):
I mean, come on, I mean, I mean, I was
a pretty I was a pretty active I mean I
was a pretty active student. I was a pretty good athlete.
I mean, in Massachusetts, it's you know, to me, it's sports,
culture and ice cream. Those are the three things that
defined me. And and and honestly, the museums. I went
today's a lsterirt gardener museum today. I hadn't been in
a few years. And I grew up on art, I
(38:14):
grew up on culture, and I grew up on the
Red Sox. So of course we all did and and
all of those things that are used in this experience.
And frankly, you know, I never expected my job to
be that. My parents are mortified when I found when
they found out I was going to start a museum
of ice cream after I left a world in the
in the business, corporate world. So but I really believe
(38:35):
that our cell phones and entertainment needs to be heavy
on hospitality, heavy on design, and that we need to
be more connected. And this this is not a museum
of ice cream. It's a museum of ice breaking. It's
a museum of joy. It's a museum where anybody at
any age can understand that ice cream is something that
everybody loves and that's all we need, and we can
(38:57):
forget about everything that's going on tonight, all our worries.
It's freezing cold. It doesn't matter what's happening in your life.
When you enter the Museum of ice Cream. You are
there to have fun. And if you're not there to
have fun, you shouldn't come.
Speaker 2 (39:09):
Well, we hope many people have an opportunity. They were
able to go to your website, which is pretty simple,
Museum of ice Cream dot com slash Boston. But you
just go to Museum of ice Cream dot com you'll
find the Boston the locations.
Speaker 3 (39:24):
Again, you're in New York, Chicago.
Speaker 2 (39:27):
Singapore, Miami, Boston, and Austin, Texas. So those are very
interesting cities geographically and culturally. And I suspect it's going
to be a big smash here in Boston. The tickets
you got to you gotta figure out what time. The
ticket prices vary a little bit, and uh, and there
is a there is a break for kids on tickets.
(39:50):
There's adult tickets and kids tickets, and I think that's
smart as well. Kids age two and below are free.
Speaker 3 (39:56):
I like that.
Speaker 6 (39:58):
Well that I forgot got to ask you. Do you
love ice cream? And what's your favorite?
Speaker 3 (40:03):
For me? It's chocolate.
Speaker 2 (40:04):
It's any form of chocolate ice cream. I mean that seriously.
I'm a big ice cream guy, but it's got to be.
My best is chocolate with hot fudge and Jimmy's or
you know, Hershey chocolate pieces on top of it. Chocolate, chocolate, chocolate.
I'm a chocoholic, that's all. With chocolate, I'd be doing
time at Conquered State Prison if it was still open.
Speaker 6 (40:25):
Okay, well, maybe we need to make a signature treat
for you at some point and everyone needs to try
your signature triple kadruple chocolate.
Speaker 2 (40:34):
More than happy. I would minish my producer would give
you my direct line. I would be honored. I've been
around a long time at WBZ, first in television, probably
when you were a kid I was on.
Speaker 3 (40:46):
TV, and now you're bad.
Speaker 2 (40:48):
I remember, okay, So yeah, feel free. Rob will give
you my direct number if you want to give me
a call. I'd be happy to talk. I love ice
cream and I love innovation because this is something that's
that's different. And hope I wish you all the best,
and I wish you great success and look forward to
me at the out point.
Speaker 6 (41:07):
What an honor, What a pleasure to be on with you.
Speaker 2 (41:10):
My pleasure right back at you have great holidays and
Rob will take care of you. Give him my direct number,
and we'll do what we can. We'll figure out what
we can do again. It's the Museum of ice Cream
dot com. And it's always great to listen to someone
from community like Whale in a great community with a
new idea which I think is going to work here
in Massachusetts. Back on nights side, right after the nine
(41:33):
o'clock news for the nine o'clock hour, and we're going
to be talking about Louis till on another Boston institution
and he should be in the Baseball Hall of Fame.
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