Pop-Up Shop Company Giving Local Massachusetts Businesses Visibility

Emma Friedman

Episode Transcript

Speaker 1 (00:00):
Permission to help businesses around Greater Boston set up shop
in a way that brings the community together.

Speaker 2 (00:05):
So every pop up experience is completely different. The brands
are given a blank space that is a canvas that
they can infuse with their own vibe, their own personality,
they're own products, they're own branding.

Speaker 1 (00:18):
Allison Yee is the founder of Upnext project, pop up
and retail playground. She essentially gives local businesses access to
retail space in a low risk way by setting them
up with pop up location through municipal partnerships to keep
things affordable and with.

Speaker 2 (00:30):
All of this entrepreneurial energy and traction, we partnered up
and were able to secure grant funding through the City
of Loull as well as Mosaic Lole, which is an
arts and culture programming organization, to create the Dutton Street Market.

Speaker 1 (00:43):
The pop up market and loll opens next Friday, with
rotating brands, entertainment and programming each month through December. There's
also a ribbon cutting at the Brookline pop up tomorrow
in Newton and a Friedman w BZ, Boston's news radio