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July 31, 2025 31 mins

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We’re thrilled to welcome Haluk Sicimoğlu, a dynamic strategist, storyteller, and entrepreneur hailing from İzmir. As the founder of THAAT’S IT!, Haluk brings a sharp focus on innovation powered by insight, and crafts heartfelt brand narratives that truly connect with people 

You might know Haluk from his compelling TEDx talk in 2019 — “Kimsenin Sevmediği Kahve” (The Coffee That No One Likes) — where he masterfully used a simple cup of coffee to unpack how overlooked ideas can hold transformative value . His talk reminds us that even what’s initially unpalatable can, with empathy and smart storytelling, become something everyone loves.

Beyond the stage, Haluk is a go-to thought leader in marketing, innovation, and storytelling. He’s frequently featured by Speaker Agency presenting on themes such as “İçgörüsüz inovasyon uzun yaşamaz” (Innovation without insight cannot last), the art of business storytelling, and forging brand narratives that flow “heart to heart” 

So whether you're dreaming of launching a brand, navigating change, or just love a good story — stay tuned: we’re diving into Haluk’s unique vision and discovering how the most unexpected ideas can spark real connection. 

https://www.linkedin.com/in/haluksicimoglu/?originalSubdomain=tr

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Since its inception in 2019, Design Education Talks podcast has served as a dynamic platform for the exchange of insights and ideas within the realm of art and design education. This initiative sprang from a culmination of nearly a decade of extensive research conducted by Lefteris Heretakis. His rich background, intertwining academia, industry, and student engagement, laid the foundation for a podcast that goes beyond the conventional boundaries of educational discourse.

See all of our work on on https://linktr.ee/thenewartschool
Follow us on twitter at @newartschool
Read our latest articles at https://newartschool.education/
and https://heretakis.medium.com/

Equipment used to produce the podcast:
Rodcaster pro II
Rode NT1 5th generation
Elgato Low profile Microphone Arm
Monster Prolink Studio Pro microphone cable

The rest of the equipment is here 👉https://kit.co/heretakis/podcasting

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