Don't Keep Your Day Job

Don't Keep Your Day Job

Are you thirsty for more joy in your everyday? Do you want to get paid to do what you love? Do you want to figure out your greatest passion, your purpose, and how to turn that into a profitable, thriving full-time career? Each week, host Cathy Heller has honest conversations with successful creative entrepreneurs about the hands-on, practical steps to make a living doing what lights you up, and build a life that you can't wait to wake up to every single day. You've got so much to contribute and Cathy is here to help you do it. Follow Cathy @cathy.heller on Instagram for daily sparks of inspiration. Subscribe to Don't Keep Your Day Job and share the show with someone who needs to hear it. We're on a mission to make this a brighter, happier, and more fulfilled place - and you can help us make this possible.

Episodes

September 27, 2021 67 min
What doors can you open when you start a podcast? Jessica Zweig, branding and marketing expert, author, founder of SimplyBe, and Jill Stanton, cofounder of Screw the Nine to Five are both entrepreneurs who scaled their businesses from their podcasts. They share how to overcome the impostor syndrome when you start with a small audience, how mentorship has played a crucial role in their growth, and how to own who you truly are and le...
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How can you make money from your podcast? Cathy shares 8 different ways to monetize your show, including sponsorships, affiliates, memberships, courses, programs, and more! - Cathy's Podcast program is open for enrollment! Sign up at https://cathyheller.com/join - Shoutout to our friend Alison Prince and her podcast Because I Can Life! Listen wherever you listen to podcasts and check out Becauseicanlife.com/gift for her list ...
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How can you find your first podcast listeners before you've even started your podcast? In Day 2 of our podcasting series, Cathy shares why the level of engagement is more important than the number of followers, how to create excitement for your show before it launches, and how to start meaningful conversations with the people who become your biggest advocates. - Join the free podcasting bootcamp! https://cathyheller.com/bootca...
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What are the first steps you need to take to make a podcast? In this special series, Cathy shares her story about what made this podcast go viral, what simple gear you need to get started, and why now is the best time to let your voice be heard. - Come join us for the free podcast bootcamp! https://cathyheller.com/bootcamp
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How can you push through your fears at every step of building a business? Alli Webb (founder of Drybar, Squeeze, Okay Humans, Becket and Quill) and Lori Harder (founder of Lite Pink), serial entrepreneurs and podcast hosts of Girlfriends in Business return to the show to share their best advice on how to deal with self doubt, build a genius brand, use money to take yourself and your customer to the next level, stop apologizing for ...
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How do you launch a coaching business and get your first clients? Kelsey Murphy, life and business coach, B School mentor, and podcaster returns to the show to share her advice on how to price your coaching services, use podcasting to scale any business, and come back home to what makes you truly happy. - Come join our Free 3 day Podcasting Bootcamp! https://cathyheller.com/bootcamp - Want more content from Cathy? Sign up for the ...
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Why should you show up live if you want to scale your business? Cathy shares her advice on how to let your imperfections shine when you're growing your visibility, how to sell through your story, and how to build the best engagement and connection by being your genuine self. - Want more content from Cathy? Join the Insider Club https://cathyheller.com/insider - Join our free 3 day podcasting bootcamp Sept. 20-22nd! https://cat...
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"Whether before you send the email, before you go live on Instagram, you get in alignment. Because if you're not in alignment, you're in your head. You're in your resistance. It sucks. When you get in the zone, you let go and you're aligned, you're less matter, more energy. Same thing with putting out an offer. Same thing with launching. Same thing with writing a book. You let it write you. You let it be a d...
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What are the different ways your passion can become a business? Cathy shares how you can make a living doing what you love as a Maker, Teacher, Curator, Investigator / Content Creator, or Service based business, how each one can be monetized without thousands or hundreds of followers, and how to give yourself permission to iterate and pivot throughout the journey of finding what you're made to do. - Join our free 3 day podcast...
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"The win is you being able to break through the fear of putting yourself out there. That is what you teach your kids. If there's a dream you have on your heart, and you tell your children that they should be brave, and they should put things out there and they should study hard - for what reason? For what reason should they do that? So that they're more better equipped to be in this world and do what it is that it's...
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"We will receive as much as we believe we can. Period. And why is it a gift to have an abundance of energy, enthusiasm, love, possibility? Why? Because you can give it away. Why is it a gift to have an abundance of money? Because you can give it away. You can help people, you can underwrite causes that you care about. We are 99.9% vibration. So think of what comes in and out. Up and through. We need to be like a lightning rod t...
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How can you connect, engage, and convert your audience by serving with your gifts? Kelly Roach, business strategist and coach, bestselling author, and top marketing podcaster returns to the show to share her best advice on why it's better to take imperfect action, how livestreaming and podcasting can scale your business, and how to turn selling into an invitation to the best party in the world. - Get the Dream Path Workshop fo...
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"The number one reason why manifesting will not work is because when you ask for something or you pray for something, you have to be willing to receive that what you asked for, that what you prayed for. If we are still protecting ourselves from joy protecting ourselves, we might not feel worthy of receiving. We might not actually feel that it's possible to receive this. We might actually be scared to receive. The more you s...
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What should you say when you're putting your offer out in the world? Cathy shares the 3 steps to validating, clarifying, and testing your offer with your audience, how to use the 3x3 method to grow visibility and engagement, and how to create branding that feels in alignment with you. - Join the Quitters Club! https://cathyheller.com/quitter - Listen to Tricia Huffman's Claim It! Podcast! Go to Yourjoyologist.com/Cathy to...
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"What's most important right now is to be visible, connect through engagement, and make the offer. That has to happen every single day. I would say you need to have at least five of those conversations a day. You need to get better at making the promise. The promise is putting yourself on the hook. That's the offer. The offer is the promise of the thing. Whatever it is, we need to get good at making that promise. If you...
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"When Daniel Pink was on my show, he said it is a moral obligation. It is selfish to not sell the thing that you know how to do. Gd did not give you the ability to understand color for you to keep it to yourself. You weren't given your empathy, where you can really help people hear themselves to keep it to yourself. Whatever your thing is, it's not for you. It's for you to give away. And the only way that people wil...
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When your day job is keeping you from the life you desire, how can you set yourself up for financial freedom? Jamila Souffrant, founder of the popular Journey to Launch blog and podcast returns to the show to share her best tips on how to handle your expenses and budget as you prepare to quit your day job, make peace with the voices of impostor syndrome, how to figure out what offer aligns with you, and how to let the wrong step le...
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"The confidence comes after courage. Courage comes first. But what's more important than confidence is an open heart, love, generosity, enthusiasm. So when we have love, connection, enthusiasm, generosity, open heartedness, we don't even need confidence. But when you have that, and you take action, you do start to have confidence because confidence comes. It's acquired by doing something. The more we drive, the more...
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How can you help people from your life experiences and your open heart? Cathy coaches a former teacher Dennise, whose life was forever changed when she gave birth to her son with a rare medical condition that requires her full attention. Find out how to cultivate connection and turn it into a paid offer, why you don't need to be an expert in order to lead others out of a well, and how your spirit and vulnerability can become yo...
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"You are needed. Period. You do not have to be perfect. Period. You don't have to have it all figured out today. Period. You're allowed to be in a process.  Help yourself chart the clues to your destiny, step out of the artefact of the old brain, the old self that wants to keep finding any good reason to bring you back to how you are literally chemically wired to think and feel. Celebrate the fact that you're doing ...
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