Behind The Podcast

Behind The Podcast

Each week Jules and Stocks uncover the latest narratives behind your favourite podcasts, and discuss neoteric news in podcasting, audio and tech. Behind The Podcast, is the official podcast of the Australian Podcast Awards and is a DM Podcasts production.


September 28, 2023 20 mins

It's a sad day in the studio today as Jules and Stocks enjoy the last face-to-face episode before Jules packs a haggis into his sporran and moves to Scotland. Today the lads chat about the latest tech developments, biggest movements and most interesting players in the ever-changing world of podcasting.

Mentioned this week:

[01:25] Apple becomes your all-in-one destination for audio 

[04:00] Podcasting’s No. 1 Agent Now Copes Wit...

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In the penultimate face-to-face recording for Jules and Stocks, ahead of Jules moving permanently to sunny Scotland, the pair dive deep into what will undoubtedly be the biggest podcast story of 2023 - the fall of Kast Media - and the podcasters who paid the price.

Read more about the downfall of Kast Media:

A Fight Over Missing Ad Money Roils the Podcast Industry

Why everyone in the podcast world is mad at Kast Media

Exposing ...

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In this week's edition of 'not your average podcast about podcasts' - Jules and Stocks discuss the latest from podcasting powerhouse Mamamia, Future podcasting forecasts, Podcasts appearing on in-flight channels and Spotify's talk circuit of damage control.

Mentioned this week:

[00:44] Mamamia Upfront Shows the Econonic Power of Women

[08:08] Podcasting: Recent trends and future goals #RDA23

[13:57] Podcasts on Delta Airlines a...

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A lubricated Stocks and a determinedly abstinent Jules bring you the hottest news from the podcast world, including the new (old) kids on the block and Spotify's big risky podcast gamble.

Mentioned this week:

Late-Night Hosts Switch To Podcasting To Fund Out-Of-Work Staff

Spotify’s $1 Billion Podcast Bet Turns Into a Serial Drama

Spotify is reportedly limiting ad payouts for white noise podcasters

The nonstop podcast listeners...

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Behind The Podcast comes from the coffee capital of Australia this week. Jules has been given the week off, so Stocks and the Head of Podcasts at DM - Cameron Muller - tackle the big podcast stories of the week.

Mentioned This week:

[00:41] How Podcasting in China Became A Symbol of China's Gen Z Feminist Movement, Platforms in China 

[07:19] Podcast Movement 2023: the good, the bad, the uneventful

For all things Behind t...

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No-one is hung over today HUZZAH! Which means our sport-loving pod-nerds can dive deep into the interesting developments into the world of sports podcasting. Plus a comprehensive list of the movers and shakers right now in the podcasting landscape and some of their 'podcasting pet peeves'.

[00:45] Amazon Plucks Ex-ESPN Talent As It Pushes Further Into Sports

[12:52] The 40(ish) Most Important People in Podcasting in 2023 an...

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Not even a hangover and national football loss can keep our pod-nerds down. In today's dusty episode, a valiant Jules and Stocks discuss the 'Spotify Exclusive' experiment, the latest from the Podcast Ranker, the latest merger and other interesting podcast stories from the week.

Mentioned this week:

[00:45] An integration between spotify and patreon has been announced

[03:54] How a ‘poodunnit’ podcast about a wedding’s dirty sec...

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Jules and Stocks put their big ol' nerd brains together for another episode dissecting the podcasting and tech news from the past week. In this week's yarn the long awaited TikTok podcasting could be a a monster success for the platform, huge podcaster, Alex Cooper's expansion with her own network set to launch, and the big money, big potential of sport's betting and podcasting.

Mentioned this week:

[00:47] Tiktok-has-been-testin...

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This episode sees Stocks very excited to dig out his cowboy boots and get to the rodeo, but not before he and Jules put their heads together to catch up on this week's podcasting news.

Mentioned this episode:

(01:00-08:16) Warner Music creating in house podcast network

(08:18-10:33) Marvel cuts in-house podcast team in half amidst Disney layoffs

(10:38-12:41) 4 out of 5 people will skip podcast ‘radio style’ ads

(12:44-15:12) ...

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In this episode the pod nerds, Jules and Stocks, take a mighty helping from the Spotify news smorgasbord, discuss the writers and actors strike and how it's impacting the podcasting world, and muse whether the Twitter alternative 'Threads' has longevity.

Mentioned this week:

Spotify Eyes Younger-Skewing Podcasts, Q2 Subscribers Jump, Losses Widen 

Spotify Podcasts' High-Growth Era is Probably Over 

Spotify loses out on £34m aft...

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The nerd-bros are back and they are learning, and sharing. In this week's episode they rankle the Australian podcast ranker, chat about the results from Mumbrella's Podpolls and eagerly await Paul McCartney's new upcoming podcast. Plus they give loads of recommendations so you, too, can learn and share the podcast love.

Mentioned this week:

The Australian podcast Ranker June 2023

Mumbrella 360's Podpoll results 2023

Pushkin Ann...

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Fresh back from holidays Stocks is reunited with his buddy, Jules, and there is podcasting news galore! Find out what Stocks listened to while he was travelling, what's got the sector rumour mill turning and how Hollywood is inadvertently helping the podcast industry.

Mentioned this episode:

Bradley Cooper makes a deal with iHeartmedia

TV Eyes Podcasts' Profit Potential Despite Content Spending Pullbacks

Lamborghini Just Launch...

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Jules and producer Mandy chat again this week as Stocks is STILL on holidays! This week a shout out to the original storytellers, as it's NAIDOC Week and there are so many fantastic Indigenous podcasts to discover. Plus a deep dive into the state of podcasting in Australia from the big wigs in the game and Brad Pitt's production company announces it's going to focus on audio.

Mentioned this week:

Long Read - Podcasts, a hot adver...

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With Stocks still on leave, producer Mandy joins Jules in the studio for this episode to unpack the most up to date news in the world of podcasting. We also hear enlightening insights from the whole DM podcast crew on what makes a compelling podcast host.

Mentioned this week:

How Spotify’s podcast plan went off the rails - The Verge

Chris Dawson from The Teacher's Pet Podcast Found Guilty Again

YouTube 2023 Culture and Trends R...

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This week Head of Podcasts at DM, Cameron Muller, jumps on with Jules to unpack all the podcasting news of the week, including Harry and Megan's royal departure from Spotify, the big spenders on podcasting and the big benefits for brands who advertise on them.

Mentioned this week:

Top 15 Brands that spent on Podcasting Ads

Trevor Noah Gets a Spotify Original

New Sub categories and charts for Apple

Headphones Make You More Pers...

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Stocks has joined the annual winter migration of Australians to Europe, so it's Jules and producer Mandy this week. Plenty to talk about including why Jules has a 'Peppa Pig blackout' in his household, the benefits of pixels for podcast advertisers, why Chat GTP has been banned for iHeart employees and the latest awkward, podcast specific, Elon Musk moment.

Mentioned this week:

Peppa Pig to move to podcasting

The WGA wants to ke...

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Jules is croaky and Stocks is antsy ahead of a holiday, but the pod nerds have much to cover this week. Including big sad news from Spotify, the new true crime craze and a great Aussie Podcast recommendation.

Mentioned this week:

Happy Birthday to Podcasting

Spotify Layoffs Are Latest Sign of Struggles in Podcast Business

Recommended This Week:


Believe in Magic

Who the Hell is Hamish

Liar Liar

You Have Been ...

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Big news from the DM stables this week, with the Betoota Advocate launching a TV series on Paramount+. Jules and Stocks share goss from the podcast world, it all gets very meta for a moment, and Stocks channels his English roots (and accent!) for a chat about Fergie's new podcast. And, nope, not the cool one.

See the trailer for the Betoota Advocate Presents here


A New Era of Podcast Mergers is Just Beginning - From B...

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This week the nerdy, but totally good-looking, Jules and Stocks bounce into a huge week of podcast and tech news. From Spotify’s exciting new AI plans, to kids not watching podcasts on YouTube. Plus, they deep dive into companion podcasts (just in time for the last episode of Succession on HBO) and chat about how enriching they can be for the serious series watcher. Jules mentions ABBA for the second week running and Stocks kicks i...

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As always, this week Jules (and a husky) Stocks cover a plethora of podcasting and tech news - there's 'penetration rates', 'alien probing' and even 'ABBA' gets a mention. If that's not enough to whet your appetite consider this question:

'What's the value of each earlobe?'


The Podcast Bus Got broken into - Jules has a theory

Peacock's Based on a True Story is about a pair of true crime podcasters a new series from e...

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