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August 9, 2025 41 mins

Auckland house sales were up over 9% last month, and listing nationwide were up 14%. 

It seems things are starting to pick up - but prices have remained fairly steady. 

LJ Hooker Head of Network Campbell Dunoon joins Tim Beveridge to discuss. 

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Speaker 1 (00:05):
You're listening to the Weekend Collective podcast from News Talk SEDB.

Speaker 2 (00:20):
If you like to go, I tell.

Speaker 1 (00:22):
You you will lose.

Speaker 3 (00:33):
Please?

Speaker 4 (00:33):
Who is to play? Hey?

Speaker 3 (00:35):
God?

Speaker 4 (00:35):
You much to say it? I'm glean the only gun
is the as spades Spades. Yes, welcome, welcome back to
the Weekend Collective. Yes, a little bit of a c DC,

(00:56):
the of Spades. I've adopted this event out again when
I need to hound, have I got the wrong pad
for that motor hit SORR? What am I saying? Not
ac DC motihad as of Spades? And that is because
it's the choice of my guest for the one roof
radio show. I'm going to introduce them just a moment.
But while the Auckland, Now, what we're going to dig
into is not just finding the right agent for you,
but also how do you make your house stand out

(01:17):
in a flat market? Because the house sales listings are up,
I mean the number of sales were up nine percent
last month apparently, and listings are up fourteen percent, so
there's more listings to make up for the actual sales.
But the report is generally that the market price wise
is I'm not sure if we'd say it's as flat

(01:38):
as a pancake. But how do you make your property
stand out in today's market? Because you know, we've got
a whole lot of tools at our disposure, probably disposal,
a lot of people probably using AI and stuff, and
we've got great cameras and all sorts of things. But
how do you actually make your house stand out in
such a flat market? And yeah, how do you get
it sold? Basically? And to discuss that, we're joined by

(02:03):
head of network for New Zealand, l J. Hooker, and
his name is Campbell Dodanoon and he also selected that song.
I think you think that's your theme song, don't you, Campbell?

Speaker 5 (02:12):
Well, it is, and it's been used every time I've
been here. It's my fourth visits.

Speaker 4 (02:15):
That's it.

Speaker 5 (02:16):
Yeah, I think.

Speaker 4 (02:16):
So I think you're regular? Do we call you a regular?
After four?

Speaker 5 (02:19):
You're silly enough to have me back?

Speaker 4 (02:21):
So noah, I guess. So yeah, how's how's the look?
How are things going? Now? I know there's there's you
as head of network at l J Hooker, right, and
so there's there's real estate guy who's going to talk
it up and and and then there's there's Campbell Danoon
when he's just pretend the MIC's OFFT. Don't. Don't completely

(02:41):
pretend the MIC's OFFT. I like my job. I like
what I mean it is. We've got more listenings coming on.
Why is that? But the market is price wise, it's flat,
doesn't it.

Speaker 5 (02:52):
Yeah, so a somewhat censored or PC reply. The market
is still reasonably average, but there are signs of life.
So we are seeing more transactions coming through. We are
seeing more listings. One of our our competitors had a
pretty good July and they had an increase in sales.
But one month of activity doesn't turn around the market.
Look in a nutshell, it's getting a little better. We

(03:15):
all wish it was getting better quicker, and we're counting
down towards the end of the year counting.

Speaker 4 (03:22):
I think I need I need a little bell that
goes every time you have a real estate cliche. Would
there we go? That's the one I think you tire
every time I waste my hand? Actually, I love the
language is an interesting one, isn't there? Because one of

(03:44):
the when I think, I saw the Totality Report formerly
core Logic, and basically it says that, look, the prices
are flat. Yep, these activity are these movement. But I
love the choice of language you can use around things
that says someone. Some might say prices have remained steady
sounds Oh, that sounds good. Prices have remained flat doesn't

(04:07):
sound very exciting.

Speaker 5 (04:09):
And steady at what level? I would have thought that
that was unfair.

Speaker 4 (04:16):
She's just practicing. Yeah, she's just practicing. I think she
might have hit that by accident. Did you hit that
by accident, Tara, Yes, it's a tough call. But actually,
maybe steady is the thing, because if you're saying prices
are flat, it implies that activity is flat. So tell
us what do we know about the activity in the market?

(04:37):
Or you've got that look in your eyes, like just.

Speaker 5 (04:39):
Throwing questions at me. I'm just trying to remember which
one's first.

Speaker 4 (04:42):
Okay, okay, is it steady or flat? What would you say?

Speaker 5 (04:48):
It's Look, it's steady in the sense that it's just
bubbling along slowly. The prices have an increase. Don't hit
that bell, she's hit that bell. Is it a flat market? Yes,
it is a flat market in contrast to previous years? Yes?

Speaker 4 (05:04):
Yeah, So what's changed? Are we having more activity?

Speaker 5 (05:12):
I think last time I was here, we briefly raised it.
It's kind of a lack of confidence in the marketplace
at the moment. I don't see anything fundamentally wrong. I'm
not an economist and I'm simply a player in the
market and an observer head of a network. But I
look it across the Tasman and I see a lot
more activity there. But I see more fundamental problems with Australia,
like the debt levels, and god knows what else is

(05:33):
going on where here. We still have a pretty favorable
tax regime. You don't really have capital gains, you don't
have land tax, you don't have stamp duty, you don't
have too many other alternatives for investments. So let's get
it going, guys.

Speaker 4 (05:48):
People forget that about the market here and the Australian
market too, because when people are singing in the Australian markets, praises, praises, Yeah,
I mean stamp duty. I'd imagine if a government brought
in stamp duty here, how quickly they wouldn't be elected.

Speaker 5 (06:03):
Absolutely, And any property I'll speak with some authority in Victoria.
If you have a house outside your main residence, any
investment or a holiday batch or whatever, you'll hit with
tens of thousands of dollars of annual tax depending on
the price of it annual tax.

Speaker 4 (06:21):
Do you think that's a good idea here? No, I
mean not at all. Are there taxes which from a
fiscal point of view for treasury that you know, would
be a good idea, but that from a real estate
point of view would be a very I mean, obviously
this is your games in real estate, and of course,
and the market's got enough challenges that it is. Would

(06:41):
I be right in saying, in fact, this is a
question for you out there as well. So the market
is flat, but the other language you might say, it's steady.
It does feel just you know, from an apocryphal sort
of you know, word of mouth sort of word point
of view, that is a big word. It's one of
my I like to bust out the big word that
I don't understand as well. But they are vord of
mouth sort of evidence that the market's probably not going

(07:05):
down any further in any particular way. It feels like
there's a sort of it's found a plateau and the
real question is how long is it plateauing for before
it actually has some movement.

Speaker 5 (07:15):
That's to be the word we use plateau instead of
steady and.

Speaker 4 (07:18):
Okay, well we've found three words. We've got steady, flat
and plateau. In fact, we can eight hundred. If you've
got a way to sprook the market, to make it
when you get excited based on a steady market, let
us know what the real words would be.

Speaker 5 (07:31):
Look to come back to your point, it's a conversation
we've had for a year now. Something's got to change.
It's time to get into the market. The first time
buyers are back and the investors are sort of floating around.
And it's something I've said for twelve months and I'm
going to keep saying it for the end of the year.
But one time, when I sit here in front of you, Tim,
We're going to have a totally different narrative. That's another

(07:51):
word that's popular in the media at the moment, and
we'll be talking about, Hey, you should have got in
in twenty twenty five.

Speaker 4 (07:57):
I do have. I guess the question is that is
it going to be the story that you should have
got it in twenty twenty five or you should have
gotten into only twenty five twenty twenty six, And by
the time we get to twenty thirty you can look
back with the element of smugness.

Speaker 5 (08:09):
Because it's so pessimistic.

Speaker 4 (08:12):
Well, I don't have any skin of the game apart
from my own house. But let's not go down that
sort of time.

Speaker 5 (08:17):
I'm much more confident than you. I think, let's reconvene
this subject in twelve months time and see how we're tracking.

Speaker 4 (08:24):
Do you not want to come back for twelve months?

Speaker 3 (08:25):
No?

Speaker 4 (08:25):
Yes, we want to know what you think though, so
the marketer's flat. However, listings nationwide are up fourteen percent.
Is that a sign? Does that? What does that tell us?
Does that mean people think, Oh, look, it's felt a
bit dull drummy, but you know what, it feels like
it's bottomed out. I'm going to pop my house on
the market now, because I mean what it could be

(08:48):
a bit of that.

Speaker 5 (08:49):
It depends where those properties coming up, what sort of
property what I call traditional retail stock, just the lovely
homes and you're moving from a three betty to a
four betty in a leafy suburb of Auckland or Wellington
or christ Church. Those parties I think, supply wise are
pretty stable and they're still sought after that there's still

(09:09):
competition for that there could be investors still out there
looking to offload a bit of stock. It could be
a bit of that nature, but it could be a
sign that people are saying, hey, we've got a little
more confidence in the market, so we're going to try
and try our handed selling.

Speaker 4 (09:25):
Okay, So if you are, and this is where we're
getting to what we really want to talk about about.
I mean, how to make your house your property catch
people's attention. Because you know, there are a lot of
properties out there, you know, in terms of search engines
as well, and I mean because there are some you
can get a bit of priority if you pay a

(09:45):
bit of extra for this, and you can try to
do a viral campaign or whatever. But let's get to
the property itself. In terms of making your property stand out.
Is it better to, for instance, staging where you're staging
your property, definitely do it. Clean out your own clean
out your furniture, and get a staging company on.

Speaker 5 (10:09):
Yeah, this is where I could get a few bells
rung because it's one of my subjective things. I think
you need to be guided by not friends in this case,
but certainly the real estate salesperson of your choice to
help you with that. For example, in my case, when
I sold a property, I was told quite clearly, we're
not using your stuff, mate, You've got to clean this out.

(10:30):
We're putting We're putting stuff in, we're putting furniture in,
We're doing this, We're putting different paintings up. And I
had to take that advice because sometimes my taste isn't yours.

Speaker 4 (10:39):
And I mean, how did that play out? Yeah?

Speaker 2 (10:41):
Worked?

Speaker 4 (10:41):
Or right? I was wrong with your own taste.

Speaker 5 (10:43):
Well, it was a bit too sort of motor headish,
I guess, I don't know, but rock posters up on
the walls.

Speaker 4 (10:50):
But so what if you're living in a place.

Speaker 5 (10:55):
Well, it is a compromise. I'm not saying everybody should
vacate all their stuff and get new stuff in. Definitely not.
But I think you need to look at it with
honest eyes. And the general rule of thumb is declutter,
open up the space, capitalize on the best parts of
the property. So if you've got stuff taking out the light,
get rid of that, get the natural light coming through.

(11:16):
But you do need a salesperson who's going to tell
you in a very polite and diplomatic way, look, we
just would like to change a few things.

Speaker 4 (11:23):
So who stages?

Speaker 5 (11:24):
Whose companies? Heo's the company?

Speaker 4 (11:25):
I mean, I know companies do it. So who makes
the decide the decision as to what is going to
make your house look the best? Because that could Is
that a matter of opinion or are they objectively just
ways you have the couch here, TV should be here.

Speaker 5 (11:39):
As I said, it's subjective and it's a minefield because
the vendor's opinion may be different from the stages to
the salespersons. So life is, as I've found out, is
a compromise and you've got to work your way through.
But you do need to talk to other people.

Speaker 4 (11:53):
Okay, so that's one way of doing it. How what
percentage of properties would be staged.

Speaker 5 (11:58):
If they're tenanted or they're vacant. I should say most
would be staged, but most traditional high would have a
mixture of the existing furniture and everything, and maybe just
a decluttering going on. And that's all. But I going
you just need to look at it on a case
by case.

Speaker 4 (12:17):
And because it's an expensive it can be an expensive
exercise to stage. That's the whole thing. That's the problem
selling a house is it's a big it's a high
stax game, isn't it it is? Yeah? What about Okay,
so I'm sorry you're going to say something now, I
saw it. Don't take a break.

Speaker 5 (12:31):
What I find most about this is that I used
to give advice along the lines is if you're selling
your house, and the markets here we go plateaued or
stabled or whatever, don't know, We're going to wait.

Speaker 4 (12:45):
We'll wait till you really get rolling.

Speaker 5 (12:47):
Yeah, and it needs a paint right now, and it
costs you ten thousand dollars. So in a normal market,
if you spent ten thousand dollars, I always used to say,
without any evidence whatsoever, mind you that you would get
fifteen back right now. But if the paint was a
bit tired, but it didn't really need a paint, but
you thought it might help, then I wouldn't bother. I

(13:07):
would just leave it as it is. So things like that,
if you put in ten grand, you'd like to get
fifteen back. But people who go and put in new
kitchens and new bathrooms and spend one hundred thousand dollars
or something, that's a bit of a risk in a
stable market.

Speaker 4 (13:21):
Actually, we'd love to hear from you. What was the
most effect. If you asked, Sally, if you have sold,
what was the most effective thing you did to get
a deal or one to get the offer and then
to get the deal done, I would have thought that.
Of course, in the end you want to get offers.
That's that's what that name of the game is. What
was the most effective thing that you did? I mean,
Campbell's just mentioned there a lick of paint, and coincidentally,

(13:45):
we've just had our house painted a few months ago,
and it was one of those old paint jobs when
we'd had a bit of extra exterior clouding and it
had the undercoat and there was a bit of mold
because the previous before we put insulation on, there was
some mold growing and it really needed it. And my goodness,
the difference that that paint job on the exterior has

(14:05):
made to that property is just and I took Actually,
the other thing was I took the advice. We had
an idea or maybe want this shade, and they said, look,
you're in Auckland, the sun gets pretty hot. Go for
the car Drona, which is a sort of like creamy,
sort of de luxe color and work well. And I
just took the advice In fact, I took the advice

(14:26):
of the helpline. I sent them photos and they said,
that's going to be dark. If you want it to
blister in a few years time, that might blister. Go lighter.
This is the choice. I'd go with this. They gave
me recommendations, and I thought, I love an advice service
where they go.

Speaker 5 (14:41):
Who gave you recommendations? The paint company, the paint company.
The paint company said, look, I literally had a chat
whether it. And it wasn't a chat, but it was
a person, and I said, this is this and she
just came back and said, this is where you are.

Speaker 4 (14:54):
It gets pretty hot. We'd go for lighter colors. And
then we showed to the joiner, he said, and she
said this would be the one I'd go to all
these two and I said, I'm leaning towards this color
and she goes, yeah, that's it was. And so I
took the advice.

Speaker 5 (15:08):
And that's a good summary of what I was saying.
You go to the experts in the field. If somebody's saying, hey,
in order to get the best price for your property,
we would ask you to look at these alternatives, et cetera,
et cetera. I think you need to look at that.

Speaker 4 (15:20):
Can you stage using using your own furniture? And what
I mean is someone comes in and says, okay, look,
you've got lovely couch, you've got this, We like this,
but everything's in the wrong position, so we just need
to shift it around. I mean, are there ways of
stage and we say, look, I can't afford to get
all the latest, you.

Speaker 5 (15:38):
Know, no, And more often than not, we people always
use their own furniture where they can. That's that's a
fat of complete. But it's very rare for a salesperson
to go through and say I will just leave everything
exactly as it is, because there will be people who
look at it slightly differently, and they'll try and look
at it from a bias point of view. So yeah,
you'll get people saying, oh, look, Tim, could we just

(15:59):
move that couch over there and maybe swap it with
that and on table and that's fine, and yeah that's
what you need to hear.

Speaker 4 (16:05):
Yeah, okay, we want your call though, how did you
make your property stand out to the extent? How did
you attract the interest? Because there's one thing to shove
it on the market, it's another thing to get people
interested in it? What did it boil down to price?
What did you do did you have some sort of
did you pay a bit extra to have it featured
a bit more prominently in the real estate listings and
on the online.

Speaker 5 (16:25):
Websites scentered candles.

Speaker 4 (16:28):
I would say that's a zero. I'd say that's a
no go. I don't know actually, but we'll talk about it.
You can tell us what you're how you approached it.
We'd love your cause. And with Campbell DeNoon, he's head
of network at l J Hooker and where we're going
to go for a cliche free I'm just kidding, mate.
He actually doesn't roll out the cliche, but we did
have fun with that. We'll be back in just a moment.

(16:48):
As twenty three pass to four newstalks, he'd be And
that is the familiar sound of right note ahead, welcome
back to the show this weekend Collective. It does sound

(17:10):
quite similar to ASO Spades have to say, the choice
of my guest Cambell to noone's head of network at
l J Hooker. We're talking about how did you make
your property stand out from the crowd. We've got quite
a few texts on that as well. We're going to
dig into it, but what is because the other point
we could dig into is if you property has been
on the market too long, it might have been a
question of staging it. Maybe you're just asking too much
money for it. But we'll dig into that with Campbell.

(17:31):
But let's take some calls, shall we.

Speaker 2 (17:33):
Ray Hello, Ah, Hi, I did a couple of things.

Speaker 3 (17:38):
I got a staging company in, took their advice about
what we need to do, got the quote from them,
then looked at the quote and thought, I can buy
all that for that amount of money, and I've got it.
If the staging needs to be there longer because the
house doesn't sell. And at the end, even if I
don't want it in my new home, I can sell it.

(18:01):
So I did it for less than what they were quoting.
But the one thing that I did do is I
went seriously around the house looking at everything. The outside
really didn't need painting, so we had it all washed down,
but we painted all the windows inside and out because

(18:21):
the windows often show a lot of the wear and tear,
and just painting the windows made a huge difference.

Speaker 4 (18:28):
That sounds really smart use of your resources.

Speaker 5 (18:30):
Yeah, I congratulate you. If you could purchase all that
and then have it as your own and sell it
afterwards instead of hiring it.

Speaker 4 (18:39):
Did you mention did you purchase it just through your
own resources?

Speaker 1 (18:44):
Yeah?

Speaker 3 (18:44):
I just went around. I went to cheap places like
ice Furniture and all this. I bought couches that were
up to the date, up to date, they went the
most comfortable, put them in the house, and then a
year and a half late, I sold them for more
than what I paid for them.

Speaker 4 (18:59):
Blimey.

Speaker 5 (19:00):
How a job in real estate?

Speaker 4 (19:04):
Did you have to? I mean, did you pay the
staging company anything for their advice and sort of early?

Speaker 3 (19:11):
No, they come around and they quote and they tell
you what you need to do. And to be honest,
I then went around to Kmart. I bought plain white
duvets for every bed, with some scatter cushions that were colorful.
I beg borrowed and stole art from friends and put
it around the house, you know. And I went through

(19:33):
my cupboards and I was surprised and how much I had.

Speaker 4 (19:37):
Wow in terms of what to clean out.

Speaker 3 (19:41):
No, No, in terms of what I had that I
could decorate with. And then and plus I did clean
out and I put well I didn't need a huge
clean out, but I did put you know, quite a
few things into storage. And then my real estate agent
came around. She looked around and she said heg used

(20:01):
the staging and I said, I didn't.

Speaker 4 (20:04):
Did you have and did were the staging company? Did
they provide you suggestions on where to put things? Because
you sort of got free.

Speaker 3 (20:12):
Advices and they said to me, you said, do we
do this? Do this neutral? You know, beg covering. You've
got good quality towels. Just make sure they're washed and
cleaned on the day. You know, they were very good.
But I couldn't justify four thousand dollars.

Speaker 2 (20:32):
Was going to ask a four.

Speaker 3 (20:34):
Week and this is ten years ago for a four
week campaign, and then if I had to extend it,
it was another fifteen hundred for another two weeks. So
I'm already up at five and a half thousand. I
can buy a lot of furniture for five and a
half thousand from Eye Furniture and places like that.

Speaker 4 (20:52):
I can't argue well done.

Speaker 6 (20:54):
You Did you feel that you should did you feel
that did you feel you should pay the stage staging
company or something for their advice or like no, you know, Yeah,
they didn't put your drawings or computer.

Speaker 4 (21:08):
They didn't. They didn't provide.

Speaker 3 (21:09):
You no, no, not like that. They just walked around
and said what they do because they've got to come
and give you a quote. They can't just do it
without a quote. And then you just look at it
and you decide if you don't have the skill do it. Yea.
To be honest, go and visit other houses that are
staged and have a look at them. See what they're doing.

Speaker 4 (21:31):
God, Ray, you're giving us a lot of good hacks.
These are great ideas. By the way, How long.

Speaker 3 (21:36):
Did it take out the window? It's huge?

Speaker 4 (21:39):
How long did you How long did you take to
sell the property? And did you get the price you
were after or how did everything go after that?

Speaker 3 (21:47):
Well, it went up for auction. We were told we
were going to get two point four two point five.
I think we got nearly three point five.

Speaker 4 (21:56):
When was this obviously wasn't in the last six months.
When was that?

Speaker 3 (21:59):
It was ten years ago? Ten years ago?

Speaker 4 (22:01):
Well, Ray, that is that's some very good advice. By
the way, what was the major piece of furniture which
made a big difference? Was it? Because I imagine if
you've got a real dog of a couch in your
place that that can be an.

Speaker 3 (22:13):
I actually had good couches. I only needed a couch
for a rumpus room, so I went and bought those
ones that are ride on trend now with the blue
skit covers.

Speaker 4 (22:23):
Okay, oh yeah, bake on and off.

Speaker 3 (22:26):
Yeah, they're like that shabby cheek sort of thing like. Yeah,
and you know, I Furniture had them for eight hundred
dollars a couch, no three seat of couches, and I
bought a couple of what do you call them, like
occasional chairs, a couple of side tables from Kmart.

Speaker 4 (22:46):
Did you have a good time doing this? Did you
quite enjoy it?

Speaker 5 (22:48):
I think she did.

Speaker 3 (22:51):
I didn't mind doing it, you know, I just got
rid of everything else and just updated the house. And
the best thing in your agental tea is just make
sure it's bloody clean.

Speaker 4 (23:02):
Actually, by the way, you know the best thing you
could have done at the end of this call and say,
by the way, for five hundred bucks, I'll give you
the same advice Ray's staging dot something I was.

Speaker 5 (23:12):
Going to suggest set up a website.

Speaker 4 (23:14):
Yeah, good on your own, thanks so much.

Speaker 5 (23:17):
Fine, Ah, great, I mean, i'd argue with that.

Speaker 4 (23:22):
What I'm actually funny thing is, I think that's an
interesting thing. I always feel I'm not very good at
If I had the idea, i'd feel a little guilty
if somebody had come around and spent the time and
expectation that would be. But the other side of me
is like, if you want to interior design advice, telling
me you're staging your but.

Speaker 5 (23:39):
He's a funny thing for four and a half thousand dollars,
I would stuff it up. I wouldn't be.

Speaker 4 (23:44):
Able to do it.

Speaker 5 (23:44):
I'd go out and buy the wrong things. It just
wouldn't work.

Speaker 4 (23:47):
Yeah, Ray had that sort of there's a certain can
do practical vibe about her that she that I had
a Yeah, I know.

Speaker 5 (23:57):
It's fair enough.

Speaker 4 (23:58):
I accept that charge. I know I didn't finish that
sentence I was. I'm going to ask GPT, I should
have said that to you. Anyway, Let's take some more calls, Craig, Hi, Craig,
I'm just going to put your back on hold and
get you to have a chat with my producer to

(24:18):
get you on the right ear, because your reception is
pretty bad. And Tyre will tell me if you're just
before we do, somebody said to me on a text,
if you're going to stage your house, use double beds
instead of queens to make your rooms look a lot bigger,
which that does sound an interesting idea, although you might
get people coming and go, oh, look the room's so
small they've only got a double bed.

Speaker 5 (24:38):
It's a two each sword. Yeah, people will look at
it that way. Oh it's only a double.

Speaker 4 (24:43):
Uh yeah, Actually, how does anyone have a double bed
these days? I would have thought that queen's the sort
of minimum starting apartments.

Speaker 5 (24:50):
A lot of apartments have double beds. Really, yeah, because
of the room size.

Speaker 4 (24:54):
God, remember the days when the queen was like, why
you've gone and pushed the boat out and got a
queen sized bed, whereas it's like these days it's like king,
super king. And then I don't know what the next
size is, G size. I guess I don't know what
I'm saying, but I mean, seriously, but there's a point
where you know you can't find the other person on
the other side of the room, and yeah, super kings,
can you Craig Hello, let's sorry, just you're a bit

(25:19):
cutting off the hour you're back.

Speaker 2 (25:21):
Sorry, Yeah, I'm I'm a rural anyway, I'm back now.
So what I was going to say that you used
to flip houses or maybe seven or eight years ago,
and so what what the staging people do is they
take all the personal stuff away with photos and furniture

(25:41):
and junk, and then they put their nice, pretty stuff
in there, making the room look bigger and less plotted. Yeah,
the Aldermate trickers. Just so you know, we used to
pay thousands of dollars for that. But after a while,
you can buy your own staging furniture because they if

(26:02):
you sell it that goes around in a kind of
a circle, and it's been done for so long, they'll
sell it off. So anyway, your own stuff, and.

Speaker 4 (26:11):
What there's a sircle of people who are buying and
selling staging furniture.

Speaker 2 (26:14):
You're saying the stages do, yeah, because you can't stage
it every day in the same house. Can you imagine
if the same furnitures and all the same hills looks weird? Right,
So they can only do it for so long. Then
they sell it off when you've been doing it for long.

Speaker 4 (26:31):
Okay, so you'd buy the furniture from them when they'd finished.

Speaker 5 (26:35):
Yeah, I guess.

Speaker 2 (26:36):
Yeah, for like a quarter or a fifth of the
price she pairs. But what they do, so what we did.
You don't even need a bed doubles so definitely not
king sized bed yet small st bed possible to make
your own look big, no bulky furniture and or what
they do you film it with a film sorry, you

(26:57):
photograph it with a fish fish a lens. Yeah, I
guess you guys number a fish eye lenses make the
room look all really big and no big bulky furniture
with personal finach you know, photos and stuff around that's gone,
but worried did a blow up bed so you're not
lumping beds around it. They're all pushed down and they

(27:18):
pack away nice and night, sorry, nice and tight.

Speaker 4 (27:21):
So you'd sleep in the blow up bed, but then
have the.

Speaker 2 (27:24):
Tiny no you don't sleep. And the pictures.

Speaker 5 (27:27):
It's the pictures, Craig, I think you were talking about it. Sorry,
it's a fake bed, isn't it? Because I've seen this
around where you you should they put beds in.

Speaker 2 (27:36):
But not real beds. The pictures are fake anyway because
a fish I ends.

Speaker 4 (27:45):
You've got a point, actually, Craig, that they do the same.

Speaker 2 (27:49):
Right so they tack all the butter out and they've
got nice little tables and so rather than big booty
bedside tables, you have some delicate French looking things sitting there,
looks pretty and makes them a figure.

Speaker 4 (28:05):
Yeah, all good stuff. Now, that's that's interesting advice, Craig.
In fact, that's the other bit of advice. I wonder
how many people do their own photos, because I would
suggest that doing your own photos is a bad move.

Speaker 5 (28:18):
Yeah, I've seen some people do a good job. To
be fair, I mean, technologies come a long way on
your phone, et cetera, et cetera. But no, I always
rely on an expert to do it. For the same
reason I wouldn't fit out my own home. I'd need
experts to come and help me.

Speaker 4 (28:31):
Actually, funny thing when we redid it, when we readd
our bathrooms. The woman who designed it for us, we
did it through Elite Bathrooms. They've got a service where
you don't get them to do everything. You just get
somebody to make suggestions. And she was very happy with
the choices that she had made. And she said, can
we put your house? Can we put Can you mind
if I photograph it and use your bathroom for it
for one of our as a as an example, I

(28:54):
was like'm not going to have them before. But actually
even the way I photographed it to try and show friends,
you know, do a social media look at my flash
in your bathroom. And then she came around a photograph
and I was like, oh, wow, you make it look
even better, and there is, because there is. It was
even the height at which she photographed things and the
perspectives she took.

Speaker 5 (29:14):
You know, things aren't right when you've seen a photo
and you've seen the flash in the mirror in the
bathroom of the person taking the photo.

Speaker 4 (29:22):
Well that's that's generally generally, I think that's probably the
wrong move. Hey, look we're talking about actually it's gravitated
towards being a discussion around staging your home. But it's
about staging your home in a way that, you know,
what are the ways of making your property stand out.
And we'll get come back with some more texts in

(29:43):
just a moment, including your name I think I recognized there.
I'll get onto that in just to take it's twenty
one minutes to five news Talks A B eight hundred
and eighty ten eighty.

Speaker 7 (29:54):
And that and welcome back to the one roof radio
show Tim Beverage.

Speaker 4 (30:13):
My guest is Campbell Denoney's head of network at LJ.
Hooker in New Zealand, and we're talking about how to
make your property stand out. You know, it's more action
in the market, but the prices are flat. You want
to get it moved. What did you do? I've got
a message here from Celia here saying haven't sold yet.
But when we were buying, we used certain things to

(30:35):
negotiate the price down out of date paint, color, worn carpets,
untidy backyards. So I suppose those things would add value
in the end. Then that's just with Campbell, that's accentuating.
Why give it that like a paint.

Speaker 5 (30:49):
Yeah, it's kind of a moot point because you're buying
what's there, and I wouldn't devalue a property too much
my offer. If the grounds weren't kept, it was probably
more a sign that what else hasn't been kept.

Speaker 4 (31:01):
Yeah. Another one sees my parents have always had their
home stage market. They either move everything to the new
house first or hire a storage unit for a few months.
They didn't do it one time. They didn't do it
one time, and they said they'll never sell without staging again,
so interesting. This is a fascinating one. This is from Gil,
and I know Gil actually said hello, how I hope
you're all good anyway, there's a text get a team.

(31:24):
We sold our place a few years ago and rode
aua just as the market looked like it was cooling.
The property was immaculately presented. We insisted this is the
interesting one. We insisted on absolutely no open homes. We
had an impressive marketing campaign and agents worked with genuine buyers.
We got a premium result. That's a big call. No

(31:47):
open homes. Serious.

Speaker 5 (31:50):
So at the risk of getting a bell. It's the vendors' decision.
They have the final say in all of this. But
I certainly wouldn't advise it. And when I sell my
properties and if people ask for my advice, I say
no to open up. But he don't discriminate on who's
who claims to have some interest and want to go through,

(32:10):
because you just never know who's coming around the corner,
who's going to see that sign. You've got to be
careful the security issues and things, but don't try and
make it a privilege to come and see a property,
regardless of the price.

Speaker 4 (32:21):
I guess if you've got a premium result, he'd be
feeling pretty good, saying, girl, you might have got an
extra ten ground if you let Campbell handle it.

Speaker 5 (32:30):
I think girls seems pretty happy with what he's got.
But generally speaking, whether a house is worth ten million
or one hundred, a couple of hundred, it's open it
up as much as you can. But people will disagree
with me.

Speaker 4 (32:41):
That's I mean, there are I mean, you do see
it with some of the more premium homes, and I'm
not sure what you know, what level of the market
Gill would have been in, but you do get those
homes where I mean, I've seen some pretty posh homes
in Auckland where you sort of feel if you went
along to the well open home. It's open home, I guess,
but you know, almost feel guilty going in because there'd

(33:02):
be no way you're just not doing anything other than
just sim of a gander, bit of a voyeur. Well
yeah exactly. But I mean there are times when you
might say by appointment only, but would that be for
a house that's truly unique.

Speaker 5 (33:16):
I think you can create some exclusivity by a strategy
like that, but I would just caution you. You can
outsmart yourself with these things. I've met many Kiwis who
are incredibly wealthy, and I just look at them and
I had no idea that you're worth tens or hundreds
of millions, and they will make a snap judgment and
they're the sort of people that if you're in that
market that you want to attract, you actually.

Speaker 4 (33:37):
Gil you should just text us, because I'd like to
know if your follow up text what your agent said
to you about with that, whether they were on board
with it because they thought that it was a good
strategy because or that were they like, we really want
to open home, open home. Okay, you've got a good price.
Well done you interesting one, isn't that? Another one says
I'm hang a second, I just need to close that
one down. I'm thinking of selling my rental, but it's

(34:00):
a bit tired. It needs carpet, probably a new facelift
for a kitchen and tiles of data and the bathroom.
Or we start to add up here do I spend
money on that to sell it? Or my best to
sell here and now because those are kitchen and tiling.

Speaker 5 (34:15):
Yeah, that's when you start getting into to the big bucks.
So you really want to be careful on that one.
I'm just going to refer rather diplomatically to my earlier
point where if you just go and paint something, you
would expect to get a certain return back on that.
It's a low cost and you might get fifty percent
back if it really really needs a paint. But once

(34:37):
you start into tiling and kitchens and bathrooms, yeah, it
might be easier just to sell it as it is.

Speaker 4 (34:43):
Yeah. Hard, it's I mean because there it depends on
what There are people who look for things to add
value and they're prepared to spend the time on it.
Is there a type of do up which makes a
property look appealing like oh like for instance, I mean
the jibs.

Speaker 5 (35:02):
Well, there's two things here. One is that the do
up market has always been a really popular market in
New Zealand. And sometimes we've sold properties, particularly at auction,
of total do ups. Great location, great size section, but
the house is a real mess and it's just been
fought over and we've done the math as to what
you might spend doing it up, and you think, boy,
they've paid a premium for that. So don't be put

(35:25):
off with that. I'd be very careful before I started
investing tens of thousands of dollars, which is sounding like
what it's going to be.

Speaker 4 (35:32):
What's this then? I don't know about this, but whether
there's something missing in the text, but it says this
is a napier listed rental, no fancy advertising. Virtual staging
took two weeks to sell for off as sold for
fifty k over the CV.

Speaker 5 (35:46):
Yeah, there's some technology where you can virtually input a
fit out into a property and now furniture and whatnot.

Speaker 4 (35:55):
Which follows on to a text. I will read this
even though it's kind of hostile and it misses the
point a bit. But this is from John who says,
your whole conversation and is about how to dupe a
naive buyer. What sort of DeVos bleeps are you? That's
from John? No, I don't know. That's a hot take

(36:17):
from John. We're not talking about hiding up. We're not
talking about hiding a leaky home, because we've seen that
case where that person covered up the leaky home thing
and has been found out.

Speaker 5 (36:27):
Yeah, you're not talking about I think we just have
to call it for what it is. This is all
subjective as to what you need to do. As long
as you're not misleading the public, as long as you're
not contraveting the act.

Speaker 4 (36:36):
You're fine. Yeah, it's just interesting. One person's dressing something
up as another and we talk. By the way, John,
you might be misunderstanding it. We're talking about staging a home.
We're putting literally furniture into a place, which presents how
the place would look with this furniture.

Speaker 5 (36:52):
Again, we're trying to say is we're trying to maximize
its potential. This is the best it could possibly look. Theoretically,
It's like.

Speaker 4 (36:58):
If you go out on a date and you put
on you're going out on a date. You don't go
out in your worst T shirt judgements, you put on
a nice you put on a nice shirt. I mean,
if that's duping the buyer because you happen to have
a good tailor, I mean, that's what a good it's.

Speaker 5 (37:12):
Actually quite a good analogy.

Speaker 4 (37:14):
Actually that's a really good analogy like that, And the
disappointment may still flow later on, but we won't get
into that. We need to take a but after that
text from John, we'll just have a quick cup of tea,
a lie down, and we'll be back in a couple
of minutes. It's ten to five.

Speaker 1 (37:29):
The one roof property of the week on the Weekend Collective.

Speaker 4 (37:34):
Yes, the one roof proper of the week. Go and
check it out. It's a monster. It's huge, John, and
how to describe it. It's one seventy Foster Road, Temple View,
Hamilton City. Five bedrooms, four bathrooms, three car garage. It
has says space for thirteen cars, which possibly you could
afford thirteen cars if you can afford this. Well, the

(37:54):
house is not actually that expensive, but it's big. It's
five hundred and twelve square meters land of two point
one four hectores. It was built twenty odd years ago
and it's for auction on the twenty eighth of August
Star estimate and the RV is around two point two
million dollars. I don't know how to describe it. It's
got some certain certain ornateness. But it looks like a

(38:17):
colossal house, doesn't it, CAMPBELLI have you'd taken a look
at this.

Speaker 5 (38:20):
I have briefly five hundred and twelve square meters of
floor area. What's that? That's about five five hundred odd
square feet.

Speaker 4 (38:28):
I don't know. It's built to look at It's got
Italian sort of influences by the look of it, doesn't it.

Speaker 5 (38:33):
It's huge, it's massive. It actually would be a great
auction property because that is somewhat unique. I can't think
of anything down there that's remotely like that.

Speaker 4 (38:42):
It does actually the question hasn't been staged. I think
it does. It would cost a lot that would be
a big staging. But the house itself, yeah, sort of
got this those terracotta terracotta orange terracotta sort of tiles,
and it does look huge. It's got a lovely rural
aspect and actually bang for buck, there's a lot of
house if you're in Aucklander moving to that neck of

(39:04):
the woods. Two point two million dollars.

Speaker 5 (39:05):
I mean, you know, well that's the CVRV, isn't it.

Speaker 4 (39:09):
The estimate is two point two as well? Okay, yeah,
so might just they go and check it out. By
the way, we did have a response from Gil when
I asked about staging their house, and he says, I said,
did you you know what of the real estate agents
say about you not having open homes? And he says,
hard term. It was a cracking result. Mate agent wanted
open homes. We said, absolutely not. The marketing campaign was

(39:32):
top end. I think top end means they invested in
really getting it out there, I suspect. So Yeah, we
also set the price expectation, which was above what the
agents thought it would go for. Yeah, we got four
tenders on the table within seven days soldiers expected. Gil.
We're going to have to talk about you on another
hour because method of sale was interesting as well. Tender. Yeah,

(39:53):
I like that.

Speaker 5 (39:54):
Because that's a good story. And as I said, we
tend to remember the successful ones, but I can't fault
that one well because they got the results, yes, and
they're very happy, and because.

Speaker 4 (40:05):
Does as well. There's something I don't know about that property.
And maybe girl tim Be at newstalk, s het Be
dot coin and Zed send me some photos for next time.

Speaker 5 (40:13):
We might we should have a chat about I think
we should.

Speaker 4 (40:15):
That decision around how you sell it.

Speaker 5 (40:17):
Auction tender with the price without.

Speaker 4 (40:19):
A price by negotiation, listen to you offer your offer.

Speaker 5 (40:22):
And very firm views on that.

Speaker 4 (40:24):
Do you I do? That is what we call a
teaser for next time Campbell. And of course if you
are interested in the work Campbell's doing, you can go
and check out l JO hockey. You know where to
find them. Great to have you on the show, mate,
Great and good work on the minimal cliches. You did
very well. Thank you.

Speaker 5 (40:40):
I've tried very hard today.

Speaker 4 (40:42):
Great stuff. Hey, we got the Parents Squad next. Google
Sutherland is with us and I think we're at some
stage we're going to talk about devices and things, but
we might even get on to that question we've been
trying to deal with about whether you can ever tell
someone else's kids off and in what circumstances. Yeah, so
that's next on the Parent Squad. By the way, check
out our podcast. If you missed any of this hour,
it's great fun. We'll catch you in the next hour

(41:04):
New Talks.

Speaker 1 (41:05):
For more from the Weekend Collective, listen live to News
Talk Zedbe weekends from three pm, or follow the podcast
on iHeartRadio.
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