No Fluff MSP Marketing
Built by the marketing team that organically built Alltek Services from a small 3 person IT shop to a $4.5 million Managed Service Provider, No Fluff MSP Marketing cuts through the nonsense and provides actionable marketing advice that actually works for MSPs. This podcast is structured to be listened to starting at episode one if possible.
Episodes
In this episode, I break down specifics as to the WHY behind consistent social media content.
Make social media easy: https://campers.msp-camp.com/
Make social media EVEN easier: https://campers.msp-camp.com/product/social-media-management/
Get your ScaleCon26 ticket at: ScaleCon.com
Always great to have the legend himself on the pod!
Use Scale50 for $50 off at: https://scalecon.com/
Sunday Yacht Mastermind Add-On: The Yacht Mastermind | ScaleCon26We'll see you there!
In this episode, I show exactly how we grew our sister company from $0 to $25k MRR in a single month.
I'm not trying to be the guy that just tells people how they should be marketing their business.
I want to be the guy that is constantly using these tools to grow my own businesses and reporting back what's working and not working.
This is the story of APEX which is now our fastest growing revenue source at what will eventually be ...
Steve Copeland is an interesting dude. I met him a few years ago and have loved watching all of the different projects and companies he's either part of or directly running.
The core of it comes down to a big vision and an incredible team!
He also owns Rythmz which has been key to make sure we can bring 5G internet to ScaleCon events.
This is an interesting conversation that's worth tuning into to get in the mind of Steve and hopefu...
Steven and I have been friends for 8+ years. He is the sales version of me.
I'm lucky that sales has always come natural to me.
It doesn't for most people though.
In this episode, Steven breaks down actionable strategies to instantly improve your sales game.
Sales happen every day. With family, employees, prospects, and clients.
It's a skill we cannot ignore.
Check out his new (crazy cheap) sales community at: Nexus Sales Group
Marketing can seem complicated, but it's really not.
It's understanding who your client is, what they care about, and where they are.
If you truly know those 3 things in deep detail, marketing becomes quite easy.
We know a B2B buyer does research before they reach out. We know that TRUST is one of the most important indicators on whether someone will reach out or not (another reason reviews are so powerful).
Knowing that, I have 3 s...
In this throwback episode, we revisit the reality of MSP Marketing. No one starts with doing everything!
Add one thing to your strategy at a time. Spend time refining and improving and getting an ROI BEFORE you add anything else.
In this episode, we lay out actionable strategies to do just that.
Ready to supercharge your marketing? Start a trial at: https://campers.msp-camp.com/
Still one of my favorite interviews to date, so we're doing a throwback.
Enjoy!
Building Alltek was not easy. If I had to restart tomorrow, this is exactly what I would do.
Want the cheat code? Visit https://campers.msp-camp.com/ for 50% off for a limited time.
Too often we spread ourselves to thin by "branching out" to other cities or trying to take clients throughout the state.
In this episode, I break down the value of thinking local and how to best attract local buyers to your MSP.
Need help with this? Visit https://campers.msp-camp.com/
I feel like I've been offered the red pill and I took it.
Claude Code + N8N is a true game changer for marketing (and business operations).
Both are an incredible combination for your MSP to dominate.
In this episode we discuss:
- Why we finally drank the Kool aid
- What we've built recently
- How to monetize AI and why it's an easy sell
I hope this episode is helpful because we have a lot more coming where that came from.
Want to join ...
Apologies in advance for all the cussing. I was quite passionate on this episode.
I hear that the market is saturated. There's more competition than ever. ETC.
Here's how to have NO competition....
Ready to grow? Start a trial at: https://campers.msp-camp.com/
"I am not a marketer"
If I had a nickel....
This is a limiting belief that is holding you back.
In this episode we explain WHY this mindset needs to shift and exactly how to shift it!
We're attacking the video content from a different angle today. This one is worth a listen if you've ever even thought about incorporating video into your marketing!
There is no doubt in my mind. As of today. SEO and AI Search are the highest ROI marketing and Sales strategy to drive growth at an MSP.
That doesn't mean it's easy or immediate. No money printer gets turned on quickly.
Tired of waiting on the sidelines?
We only have 10 spots: SEO & AI Search Domination Package – Campers MSP Camp
In this episode of the No Fluff MSP Marketing Podcast, Melissa introduces a new series called Campfire Conversations. This series takes the ideas, discussions, and patterns happening inside the MSP Camp community.
Melissa talks about what MSP Camp has been building behind the scenes, why new content has been dropping every week, and the thinking behind some of the strategy shifts happening inside the community.
She also covers:
...
In this episode, we review exactly why content is the most important component of attracting your ideal client.
But what is an ideal client to you?
One of the early complaints we heard about MSP Camp content is that MSP owners didn't like the humor/illustration/silliness of some of the campaigns.
We've adapted and also include the corporate style campaigns.
Different content attracts different buyers, but it's a fallacy that manager...
I realize I've never broken down my sales process on the podcast. I'm a marketing guy by heart, but I've also closed $300,000 in MRR so I do have a lot of sales experience I can share.
In this episode, I cover the steps I take on virtually every sales process. You'll notice they are frameworks and concepts that can be applied to ANY sales process.
I hope this helps you on your sales journey!
Do you want to grab the exact sales sheet...
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