Brand or Die

How is building a personal brand different than building a brand for a business? What are some key principles that I should be incorporating in my plan? I'm going to answer these questions and more all decked out as Slash from Guns N' Roses in this special Halloween episode. For branding help, visit https://vectyr.com View our work at: https://behance.net/vectyr

Time to dig into these 8 Zombie Brand symptoms starting with the first: Lifeless Existence. We're going to discuss what this means and how not to succumb to this terrible plague!

Yo startup warriors, in this game-changing episode I'll expose a secret to why your sales numbers may be in the crapper, and reveal a solution to turn the tide in your favor. Oh yeah, we're breaking out the digital whiteboard for some Pictionary-level art to break it all down!

For branding help, visit https://vectyr.com

View our work at: https://behance.net/vectyr

So you're looking to get a logo done but aren't quite sure of how much you should spend, where you should turn, or what you need. I have some tips for you that can provide some direction so that you can make the best choice no matter your budget or needs.

We're going to dig into why it is critical to find a perfect fit with clients and some ideas on how to do it. We cover specialization some more and why it beats generalization for solopreneurs.

You have a business idea, but you're making some very risky assumptions aren't you? Should you just charge forward anyway or should you validate those assumptions first? That's what we'll be talking about today.  Get branding help for your business: https://vectyr.com

Spend a lot of time writing the perfect proposal and then never get contacted again or compensated for your time? Well, screw that, we're going to do things differently from now on and in a way that's better for everyone involved.  Consult with Steve https://consult.vectyr.com

For creatives, selling might turn you off because you don't want to be pushy, manipulative, or forceful with your clients. Well, we're going to throw that all out the window and explore how we can best act as respectful facilitators.

Here we go into the third proclamation, which is all about making sure you know what you are getting into on any project before you go trying to implement any solutions. These are key things to live by, and you'll learn how critical it is to have one very important thing!

We're going to dig into Proclamation 2 in the Win Without Pitching Manifesto by Blair Enns with a mix of my own stories and experiences to give some context to the subject.  Oh, and this is no longer "The Remote Creative Podcast," I've renamed this show to "Brand or Die," and I'll explain why.

Without specialization, creatives are just generalists that fail to stand out from the vast crowd of others that are all offering the same thing. This episode is based off of the first proclamation in The Win Without Pitching Manifesto by Blair Enns.

For creatives, I think the answer is "better" clients and not necessarily "more" clients. There are actually a number of things you could start doing right now. In this episode, I share some background on things I've tried, what I do today, and what I would recommend to others looking to make a change.  If you are a creative entrepreneur and really want to take things to the next level, check out RemoteCreative.io

This is a problem I run into all the time with clients, and it is all avoidable. If you have any business accounts online, websites, social media accounts, brand assets, etc., be sure to listen and see if you are at risk and how to fix it!