CEO Glow Show

CEO Glow Show

Welcome to the CEO Glow Show, formerly known as Pretty Rich Podcast, where girl power meets genuine transformation in the realm of beauty entrepreneurship. Join your host, Sheila Bella, a seasoned beauty business coach and PMU mogul, as she guides you on a journey to illuminate your path to success in the beauty industry. Sheila's mission is to empower you to create a life that's abundantly rich - rich in wealth, spirit, beauty, fitness, and relationships. This podcast is your beacon of light, offering a blend of actionable strategies, industry-specific insights, and heartfelt storytelling, all designed to kindle the CEO glow within you. In This Podcast, You Will: Discover Industry-Specific Strategies: Gain invaluable insights into navigating the beauty industry with grace and strategy. Embrace Personal and Spiritual Growth: Learn how personal transformation and spirituality can be powerful catalysts for your business success. Build a Supportive Community: Understand the importance of fostering a community that celebrates and uplifts your entrepreneurial journey. Engage with Thought Leaders: Tune in to engaging conversations with guest speakers who share their wisdom on business, marketing, mindset, and more. Experience Real Stories: Get inspired by authentic stories that resonate with the highs and lows of being a beauty entrepreneur. Morning Glow Texts: As part of our community, you'll have the exclusive opportunity to start each day with Morning Glow Texts, your essential dose of morning inspiration and empowerment. DM @CEOglowshow to receive daily texts :) Connect and Grow with Us: Join our vibrant community on Instagram: @CEOGlowShow Don't just navigate the beauty industry; illuminate it with your presence. Subscribe to the CEO Glow Show and step into a world where your success shines brightly, powered by a community that believes in the beauty of your dreams. We Want to Hear from You: Your voice matters! Share your thoughts, insights, or the glow you've experienced from our podcast. Leave us a review or comment, and let's continue to spread this radiant energy together.

Episodes

September 23, 2026 • 9 mins

What's the difference between a six-figure entrepreneur and a seven-figure entrepreneur? It's not necessarily who works harder. Sometimes, it's who learns to stop doing everything alone.

In this episode of the CEO Glow Show, Sheila Bella shares lessons from her journey in the beauty industry—from learning how to attract clients for permanent makeup services to making the investments and uncomfortable...

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CEO Glow Show
Hosted by Sheila Bella, Founder of Pretty Rich Bosses
Featuring Michael Razzano

What do you do when you finally decide to chase the life you really want… and the people closest to you don't believe you can do it?

You keep going.

In this episode of the CEO Glow Show, Sheila Bella sits down with award-winning esthetician Michael Razzano for an honest con...

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What if being "booked and busy" isn't actually the flex you think it is?

There's a beauty entrepreneur in your industry right now with a calendar half as full as yours who could be making twice as much money. She's not necessarily more talented, luckier, or better at marketing. She may simply be doing less—on purpose.

In this episode of the CEO Glow Show, Sheila Bella challenges one of t...

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CEO Glow Show
Hosted by Sheila Bella, Founder of Pretty Rich Bosses
Featuring Sally Nicole

Why are so many business owners acting allergic to one of the most powerful FREE marketing tools available?

In this episode of the CEO Glow Show, Sheila Bella sits down with Sally Nicole for a candid conversation about social media, content confidence, authenticity, and why posting online could b...

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What if "I can't afford it," "Let me think about it," or "I need to ask my husband" weren't rejections at all?

What if they were actually telling you exactly where your sales conversation went wrong?

In this episode of the CEO Glow Show, Sheila Bella, founder of Pretty Rich Bosses, delivers a powerful reframe for beauty entrepreneurs and service providers: an objection isn't rejection. It's in...

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What does financial freedom really give a woman?

It's not just money. It's options.

In this powerful episode of the CEO Glow Show, Sheila Bella opens up about her journey from an eight-year-old immigrant from the Philippines whose parents sold tools at ...

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What if people are seeing your content, visiting your website, and checking out your products…but they're still not buying?

The problem may not be your product. It may be that you're asking for the sale before you've built enough trust.

In this episode of the CEO Glow Show, Sheila Bella sits down with Melissa Gross, founder of Brow Theory Pro, to uncover the missing link between getting...

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What happens when you have an incredible product… but no predictable system to sell it?

In this episode from the Fixing a Stranger's Beauty Business in Under 20 Minutes series at LashCon, Sheila Bella sits down with Krystal, a lash artist turned inventor who created and patented a lash tile designed to help artists create faster, easier, and more consistent volume fans.

There's just one...

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What happens when you walk away from something you've spent nearly a decade building?

For many entrepreneurs, starting over feels like failure.

For Myra, it became the beginning of her biggest breakthrough.

In this inspiring episode of the CEO Glow Show, Sheila Bella sits down with Myra, internationally recognized educator, founder of Guru Sugaring Academy, and creator of Swwon Su...

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Are you making between $8K and $12K a month... but somehow it feels like no matter how hard you work, you can't break through?

You're not lazy.
You're not failing.
And you're definitely not the problem.

In this episode of the CEO Glow Show, Sheila Bella explains why so many beauty entrepreneurs hit the $10K/month ceiling—and why working harder only keeps you trapped there.

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Have you ever looked at another beauty professional and thought…

"I'm better than they are. So why are they booking all the dream clients?"

If so, this episode is for you.

In this eye-opening episode of the CEO Glow Show, Sheila Bella reveals one of the biggest misconceptions in the beauty industry: premium clients don't buy the most talented artist—they buy the best-...

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What if the secret to building a thriving business wasn't just making more money—but making a meaningful difference?

In this heartfelt episode of the CEO Glow Show, host Sheila Bella, founder of Pretty Rich Bosses, sits down with Skylar Edmiston, founder of Face the Fight, an oncology-trained esthetician who has built a nonprofit spa that changes lives. Skylar shares how personal loss inspired her to...

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What if the client you love the most… is quietly costing you the most money?

In this eye-opening episode of the CEO Glow Show, Sheila Bella breaks down one of the biggest hidden money leaks in the beauty industry: the "nice client."

You know the one.
She's easygoing.
She trusts you.
She never complains.
She says "whatever works for you."

And because she feel...

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What happens when a beauty entrepreneur creates an incredible product… but doesn't yet have the systems to scale it?

In this episode from the Fixing a Stranger's Beauty Business in Under 20 Minutes series at 2025 LashCon, Sheila Bella sits down with Jessi, founder of G & E Spa Essentials, a clean skincare and wellness brand born from one mother's determination to help her daughter's health and s...

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What if protecting your peace, your schedule, and your business growth meant saying no to the wrong clients?

In this bold and hilarious episode of the CEO Glow Show, Sheila Bella walks through a real-life case study that every beauty entrepreneur, injector, salon owner, lash artist, and med spa owner needs to hear.

A potential client hadn't spent a dollar yet—but over multiple phone call...

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What do you do when you're already fully booked… but still not making enough money?

In this live coaching session from LashCon, Sheila Bella sits down with a lash artist who rebuilt her business from scratch in a new city and hit $7K months fast—but now feels stuck on how to grow without burning out.

In under 20 minutes, Sheila identifies the real opportunity: not more clients&hel...

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May 26, 2026 • 31 mins

What if the very thing you're afraid of hearing on a sales call… is actually proof that someone wants to buy?

In this powerful episode of the CEO Glow Show, Sheila Bella completely reframes the way beauty entrepreneurs think about objections. Because hearing "That's expensive," "I need to think about it," or "Do you have anything cheaper?" doesn't mean the sale is dead.

It means they're...

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CEO Glow Show
Hosted by Sheila Bella, Founder of Pretty Rich Bosses
Featuring award-winning international makeup artist and entrepreneur, Tiaja Pierre

What separates a talented artist from an industry authority?

It's not just skill.
It's visibility.
It's mentorship.
It's taking risks.
And it's being willing to put yourself in rooms that stretch you.

In this...

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CEO Glow Show
Hosted by Sheila Bella, Founder of Pretty Rich Bosses

What would you do if you had to rebuild your beauty business from scratch… in a brand new city?

In this powerful live coaching session from LashCon, Sheila Bella sits down with a lash artist who lost everything in the Lahaina fire and had to start over from zero on a new island.

From struggling to find ...

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Hosted by Sheila Bella, Founder of Pretty Rich Bosses
Featuring Brenda Hogsett, Founder of SkinTastic & 10x International Award-Winning Esthetician

What if one of the most profitable services in the beauty industry… is the one everyone is too afraid to offer?

In this eye-opening episode recorded live at The Skin Games, Sheila Bella sits down with Brenda Hogsett to talk about an ...

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