How Keyeriah Miles Built the Largest Golf Community for Women in the Country

On this episode of Butternomics, our host, Brandon Butler, sits down with Keyeriah Miles, founder of Ladies Who Golf, to talk about how a side hobby turned into a national movement. Keyeriah shares how a single text message evolved into the largest golf community for women in the country and what it really took to scale the brand with clarity, confidence, and culture. 

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Episode Transcript

Speaker 1 (00:00):
I definitely thought this was gonna be a lot harder
than it is. And I think the reason why it's
not is because I know how to talk my way
into things. I know how to ask for what I
want and know how to advocate for what I want. Now,
even if I'm not sure, even if I don't have
all the answers, I'm still very confident in what I
want and what I stand on. And people see that,
and that's a part of leadership that some people do.
Last Confidence is everything, and you can learn everything else

(00:22):
along the way, and a lot of people will actually
offer to teach you along the way, but as long
as you have the confidence, they're willing to back that
any day.

Speaker 2 (00:34):
Here, everybody, welcome to another episode of butter Nomics. I'm
your host, Brandon Butler found the CEO of Butter atl
And today and we got some extra special in buildings today, y'all,
Like just special, extra special in the building.

Speaker 1 (00:45):
You know.

Speaker 2 (00:45):
She says she didn't land the PGA outside, but look,
I see it in the parking lot. It's taking up
a couple of spaces. So we're gonna hurry up. Were
gonna get her through. We're not gonna hurry up. Were
gonna get her out because she got important places to be.

Speaker 1 (00:54):
I'm trying to get my face on mics. I'm trying
to get my face on mic.

Speaker 2 (00:58):
It's only a matter of time, you know what, you
get to face on everything else. Miss Kiara Miles, founder
CEO of Ladies Who Golf, Kira, how you doing.

Speaker 1 (01:06):
I am great, I'm happy to be here.

Speaker 2 (01:08):
Happy to have you here.

Speaker 1 (01:09):
Busy theyk taking time out to sit with me because
I know you're busy. Listen back to back, I'm trying
to I'm trying to keep up with you.

Speaker 2 (01:16):
Well, you know what. I appreciate that, and I appreciate that,
but you know, I already know you. You got you
got some big things coming up, big things happening, and
we're gonna get into it. But first and foremost, one
of the things I've started dealing with people when they
come into butter Nomics, I usually tell people, you know,
tell us about yourself, folks that don't know all that
kind of stuff. I'm gonna do something a little bit
different doing this Lately. I asked Chat GPT, not Chat,

(01:39):
who Kiara Miles was. And look, I'm just saying, like
this thing it wrote a whole book on you. So
I'm gonna read what Chad said about you, and you know,
you tell me if it's on or off. Where we at?

Speaker 1 (01:51):
Okay, all right, let's get it.

Speaker 2 (01:53):
This is a lot to read, so let me make
sure I'm ready this. You know, everybody don't everybody don't
have this much. I'm just telling you right now, all right.
Kierra Miles is the founder and CEO of Ladies Zo Golf,
at Atlanta based organization redefining the game of golf for
professional career women by creating an inclusive, dynamic, and inspiring community.
Established on September sixteenth, twenty twenty three, by Kiera and
her mother, Miss Miles, Ladies Who Golf offers group lessons

(02:17):
and opportunities for social and charitable engagement. While the majority
of members of women of color. Of the organization is
inclusive and welcomes every woman interested in learning the game
of golf. Kira's journey into golf began during her tenure
as a fintech consultant at Cox Enterprises in twenty twenty
amidst the COVID nineteen pandemic. She noticed colleagues maintaining client
relationships through golf, one of the few open and socially

(02:38):
disinactivities at the time. Inspired, she took up the sport,
eventually leading to the creation of the Ladies Who Golf.
Under her leadership, Ladieszo Golf has rapidly expanded, establishing chapters
in multiple cities across the United States, including Baltimore, Boston, Charlotte, Chicago, Dallas,
d C Detroit, Houston, Jacksonville, Las Vegas, Los Angeles, Miami,
New York, New Jersey, Philli, dal Phoenix, Pittsburgh, Tampa, and Seattle.

(03:03):
The organization has become the largest golf community for women
in the country. Beyond golf care emphasizes community building, mentorship,
and philanthropy, Ladies Who Golf focuses on diversity and inclusion initiatives,
providing resources for community and charitable events, and mentorship for
youth golfers, promoting mental health and awareness through monthly wellness
events and professional development opportunities. Kiara's vision vision extends to

(03:26):
the younger generation with the launch of Girls Who Golf, Inc.
Aiming to connect rising high school and college students with
mentors from Ladies Who Golf, fostering both golf skills and
life guidance. Through her work, Kiara Miles is not only
changing the face of golf, but is also creating a
lasting impact on communities by empowering women and promoting inclusivey
of the sport.

Speaker 1 (03:47):
Let's go chat, Let's go chat.

Speaker 2 (03:50):
That was nice, Let's go Kiera. I didn't want to
diet the work.

Speaker 1 (03:53):
I didn't know. She knew all that. That is great.
That is ninety nine percent accurate these chapters.

Speaker 2 (04:00):
I'm just saying, yes.

Speaker 1 (04:02):
So we have actually scaled back on some of those chapters. Okay,
we have eleven chapters now, I think that list out
about seventeen. And at one point in time that was accurate.
But I learned scaling too fast and sometimes hinder you. Yep,
And so I decided to take a step back and
focus on the chapters that I knew had really great

(04:22):
community already within. It just makes things a little bit
easier from us, well for us, being that we're not
physically in those cities itself, and our presence makes a
big difference. So we actually scaled back to ensure that
this thing continues to grow at at at a great
pace itself. I don't want to grow too fast. I

(04:43):
don't need to I don't need a hard crash or
fast crash.

Speaker 2 (04:46):
No, you gotta look, you gotta scale appropriately. Definitely understand that.
And you know, when you're when you're out here killing it,
I'm sure lots of opportunities pop up and you're all
over the place, you getting pulled in lots of places.
So you got to kind of thick your shots.

Speaker 1 (04:56):
Right exactly exactly. And the way that things have just
taking off this year already, and I knew that was
going to be the case. Last year was kind of
like a setting up the foundation for the organization, and
I knew once I got that under my belt, this
year things were really going to take off with partnerships
and sponsorships and things of that such, and it is
going in that direction. And so so I'm glad everybody's

(05:18):
seeing the work and they want to be a part
of the work. Yeah.

Speaker 2 (05:21):
I love it when the chart's always going up into
the right, as I say, you know, and I feel
like the chart for you all is definitely going up into.

Speaker 1 (05:28):
The right, absolutely absolutely.

Speaker 2 (05:30):
Now Again, a lot of people picked up hobbies during
the pandemic. You know, you weren't, so you weren't playing
golf before the pandemic hit at all.

Speaker 1 (05:36):
No, not at all. Never had an interest in the sport.
My brother grew up playing golf with my stepdad and
golf was a boys sport for us. So I was
a cheerleader, competitive cheerleading, dancer, gymnast, track things of that such.
Never had any interest in golf. Didn't even know women
could actually golf. I didn't even know like prose Lady,

(05:58):
prose Lpga was a thing until I actually started to
take up the sport for work, and then I started
to love it on a personal level and got into
it from there. I mean, was just thrown in and
I love this sport. I love what it does for
us as people in the professional field. I love what
I get from it from a mental standpoint as well.

(06:20):
For me, it really more so started out with wanting
to meet up with my clients so that I can
keep up with my colleagues and keep my job as well.
So I had to learn how to golf there. But
then once I started to get out there and I
see all that it's doing for me from a mental scale.
I was a fantech consultant, which was at times high strong.

(06:40):
It was sales so and I was actually the youngest
member on my team. So I'm keeping up or trying
to keep up with these these gentlemen who have been
in this game for years to come, have really built
a great rapport with all of our really big time clients.
So wanted to ensure that I could keep up with them.
But for me, getting out there and just hitting that ball,

(07:02):
taking my frustration out on that ball some days was
a really great relaxing moment for me. Then it got
to the point where I wanted to golf with my friends.
They would probably come to the course with me maybe
one or two times, and from there drop off because
they couldn't build the patience or become consistent. Golf is

(07:22):
not one of them games where you can play one
time and think you're gonna get it. I also feel
as if us as black people, we always dominate every
sport naturally, and so sometimes when we get out there
we're trying to hit that little ball, we get frustrated
because it's like, wait, I'm supposed to be able to
do this, This is not supposed to be hard. I

(07:42):
dominate everything. So a lot of them drop off immediately,
And my mindset was, there has to be other women
who were interested in the sport like that actually want
to play. So we actually came up with this idea
through this app called Geneva, and it literally connects you
with people in your area who are interested in specific hobbies.

(08:02):
And we actually still have that app now and it's
kind of how we keep in contact with all of
our members we are I want to I think we
just reached a thousand members on that app now, which
is great, but it's just one of those ways for
us to stay in contact no matter what chapter. Every
chapter has its own chat, but then we also have
like an all members chat, but we talk about everything

(08:24):
through there. So started off with that, and then we
conducted range meetups so it's free to go to the range.
It doesn't cost anything at any course, you just have
to pay for your balls depending on where course that is.
So we would meet at Bobby Jones off Northside Drive
because it was pretty central to the city, and come
to find out, Bobby Jones actually has a golf academy

(08:45):
in which they already teach lessons, and so we reach
out to them and was like, you know, we just
want to host some lessons for some ladies. Put it
on social media. Decided to have what we call a
social hour as well. So after the golf lessons, the
ladies get together, have some drinks, house food and mix
and mingle. Network. You're meeting women you haven't met before,
so why not create a space to do so. We

(09:07):
started out with one clinic, fourteen ladies. We were doing
this once a weekend or once a month, I want
to say. It started out as and then we got
to the point where we were having five lessons in
one weekend every weekend, and those were still those still
had a wait list after a while, so on average
we were touching about between ninety six and one hundred

(09:29):
and twenty women a month introducing them to golf. We
weren't member based either at first, but eventually we got
to the point where we wanted to create some consistency.
Some ladies actually wanted to advance past the beginner stage,
so that meant, okay, a membership program itself, in which
we can distinguish who's a beginner, who's in an intermediate,

(09:50):
who's advanced, who's ready to actually get out on the
course and play instead of just clinics, and the membership
part was ideal. It was great. We started to implement
at the social events outside of golf, the charitable portion
as well. I'm really big on giving to those who
give to you, and I feel like this city gives
a lot to ladies who golf, so I feel it's

(10:12):
also my duty to make sure that we're doing our part,
whether that's being hands on at the women's community kitchen,
or volunteering with meals on wheels and getting meals for
our seniors, but now really honing in on our kids
and introducing the sport to our kids, or being involved
in active in any way that we can with their lives.
And that's where the foundation part comes in now. So

(10:33):
originally it was Girls Too Golf, and we recently decided
to change that to Future Leaders Too GoF we realized
the resources that we have should be expanded to boys
and girls, not just the girls, because the young males
they need that mentorship, they need the resources. They're interested
in golf as well. So now we are future leaders
too off for the foundation.

Speaker 2 (10:52):
Okay, now, look, there's a lot to unpack there. Okay,
like you, just like you, that's a lot, and I
got I got a couple questions. I just got to
go back off first, and foremost, what were the people
that Bobby Jones saying, when all of a sudden it
went from just a couple of ladies showing up to
like you said, five clinics a day, every day or
every weekend essentially like weekend, Like, what was their reaction

(11:13):
just seeing all this happen and all of a sudden
they loved it.

Speaker 1 (11:17):
They loved it because I don't think they've seen anything
like that before. And then it kind of created a
trend as well. It brought more money to the course.
The course is busier than ever, and that's a public
course itself, Bobby Jones is also a full nonprofit course,
so it's really all about how many people they're able
to get out there each weekend. But then also just

(11:38):
being able to see more women out on the course.
At one point in time when I was out there,
like I say that, there were no women out there.
So now every weekend that course is packed with women.
They loved it. Our pros loved it. They already had
they have five pros, two or the more women, So
it was also great for them to be able to
have that interaction with ladies as well. Before us you

(11:59):
also have black girls golf by Ms Tiffany. She's great.
She's been doing that for years, like literally leading the
way so to be able to see more women out
on the course. They got a really great kick out
of that.

Speaker 2 (12:11):
Yeah, looking get everybody come out there. All of a sudden,
I played Boby Jones a couple times, like I've seen it,
Like it's a nice course to get started with its
beautiful scenery and all that kind of stuff to get going.
What do you remember about because again for somebody that
didn't play it all of a sudden, not only playing
but hostness, Like what do you remember about your first
time on the golf course? Like what was it like
for you do? Like did it instally click at that
moment or you know, you say, you know, let me
come back tomorrow and try to stay again. Like what

(12:32):
do you rememb about that first time you really went
out there and started playing, Like did you play with
clients the first time you go there by yourself? Like
what was it like?

Speaker 1 (12:39):
So my first time going out there was actually actually
my first day at that course. Actually went for lunch
because they had the restaurant on site, and so I
went for lunch and as I was leaving Marcus Williams,
who was actually a golf instructor out there, or at
that time was a golf instructor, and he came over
and he was like, are you guys like leaving the
course and we were like, yeah, we just had lunch.

(12:59):
I was with my best friend at the time, and
he was like, well, do you guys play and we
were like no, never picked up a club a day
in my life. And he was like, well, do you
want to learn how to play? I was like yeah,
I didn't know that was a thing, Like I didn't
know lessons was a thing. And he was like, well,
I'll teach you guys for free, solely because I just
want to see more black women out on the course.
And so we started working with him three days a week.
My first day out there was with him at the

(13:20):
driving range. And I'm one of those people I love
to learn. And the thing about golf, no matter how
long you play, how much you play, how advanced you are,
there's always something new that you can learn. And that
first day out there, I thought I was going to
get discouraged. I thought I was going to be nervous. Honestly,
I didn't even know what to expect but it was

(13:41):
more so of him just getting me comfortable, letting me know,
you can always come out here anytime. You don't even
have to be playing lessons and things if that such.
And you don't know what you don't know. So I
didn't even know the range was a thing. When he
mentioned lessons, I thought we were actually getting out on
the course and going through to play. And it did
not start like that at all. So you got to
get the fundamentals downpack. So I actually didn't have any
high expectations once again because I didn't know. But I

(14:03):
also got introduced to the sport in the best way possible,
and that was by someone who actually wanted to teach
me the sport.

Speaker 2 (14:10):
Yeah. Sometimes yeah, sometimes not know one or coming in
without any preconceived notions, it's like the best way, right,
Like you just kind of almost like a blank slate, yes,
and you don't really have any you know, any agenda.
You're like, I just want to I don't know what,
I don't know, Just teach me, just show me. And
but then all of a sudden, you know, you start
falling in love with it. You're like, you know, let's
get some other ladies out here. Your friends kind of
went for a little bit and they didn't really come
back like you wanted to. So you kind of started

(14:31):
expanding it out and inviting the people in. Like what
were the first things you did to really kind of
like start even telling people these clinics existed. Was it
just social media you post on your own? Had you
even started ladies who golf yet? Or we were just saying, hey, look,
if you're a lady that wants to learn how to golf,
like come out here to Bobby Jones. We got clinics happen.

Speaker 1 (14:46):
Yeah, I literally just started on social media. So my
best friend is a well she has her own marketing
agency and she had just started out. So when I
came up with the idea, which is so crazy, came
up with the idea August twenty three and I was like,
I think I want to do something of this scale here.
And I said, these are the colors that I have

(15:06):
in mind, these are the fonts I have in mind, Like,
this is a vision that I have. Can you create
me a logo and we'll go from there. I think
I told her this three nights prior to She sent
me the logo back later and I was like, Oh,
this looks great. So I got the website, got the
domain registered it. This wasn't even supposed to be a business.
It was just supposed to be a hobby. But I
was like, you know what, if I'm gonna do it,

(15:26):
I'm going to go all in. And so she put
the website together and I said nothing about it to anyone.
I'm one of those people I really don't mention anything
until it's done and ready, solely because you don't know
what could happen. Anything could change, and then I don't
want to put it out there and we don't fall
through with it, or whatever the case, or something happens
with the course and we can no longer do it,

(15:48):
but put it out there on social media. I want
to say two weeks prior to and within that week
we were fully committed for that one lesson and it
went really well. But it was all social media, all
social media, and.

Speaker 2 (16:02):
Then as you all kind of started building into an
actual cause, were you charged, you weren't charging for those
at that time we were charging. We were so one
of the most addictive things is a person that's done
e commerce and build e commerce websites and kind of
been in that space for a long time. Like one
of the most addictive things I think is we see
those payments start rolling through and oh this feels good.
Like I'm sitting here and all of a sudden, I
don't know if you shopifyre you know, but I love shot.

(16:26):
Like when did you, like we kind of started growing
and building this thing, Like when did you say you
know what this is like really a thing? Hold on
a second here, like when did that kind of kick?

Speaker 1 (16:33):
In November of that year? So what two months later?
I was actually still working for Cocks and everything was
moving so fast, and I'm like two months, Like this
is crazy, Like when you think about it, two months,
it's not a long time. But we had to immediately
like pivot to make sure we can accommentate everyone. And
that was also making sure that the courses were on

(16:55):
board as well, because who said they had the time.
But once I got all of that figured out, I
literally sat down and told myself, I'm going to give
you this ultimatum and you're going to figure it out.
Either going to stay with Cox or you are going
to do this full time. And the great thing was
I had a relationship with Cox. I had been there
for years, had a great relationship with my director and

(17:15):
my CEO, so if I needed to go back, I
could go back. I left on good terms. But this
was kind of like a moment where I decided I'm
going to take a leap a step out on faith
for myself. And it worked out that way, and once
again started out as a hobby. Was not planning for
this to become a full on business, and I wasn't

(17:36):
even focused on the numbers at first. I think that's
what helped. I was not focused on the numbers more
so of the community, like building up the community. Yeah,
and the numbers will work itself out later on, and
it did, thankfully. So yeah, November, two months later, I
kind of had that epiphany like Okay, we got something

(17:57):
going here, and if you keep going in this direction,
it'll be all worth it.

Speaker 2 (18:14):
I tell people all the time, like you don't know
product market fit until you launch something, because I mean
that's kind of the definition of marketing, right It's like
you're doing the research, you're figuring it out, and then
you bring it to the market and the market typically
is like okay, I want that thing, and like that's
why again, when you drop something, it sells out or
it goes crazy off the rip because that's product market fit, right.
People think that marketing is, you know, trying to promote it.

(18:35):
I'm like, no, that's advertising. Like the marketing is all
the work you do behind the scenes to get it
to that point. Yeah, but it sounds like y'all really
kind of found a product market fit when you launched
this pretty early on. Like what were some of the
things you think really pulled people in and said, you
know what, I want this even if I don't know
I want this or need this, Like, yeah, I want
to be out here. Learned about golf with ladies who golf.

Speaker 1 (18:56):
I was pretty specific about the kind of community wanted
to create, and that was a community filled with professional
career women, women who enjoyed the same things, the same hobbies,
same idealistics. And I think me not being afraid to
say that because I also feel like everyone wants to

(19:17):
be so inclusive of everyone rather than sticking to a
certain demographic or what works for you, or a community
that you can create based on the demographic you want
to have. Me honing in on that and stay and
true to that worked out really really well, and once
again professional career women who like to travel, like to

(19:38):
take part in certain social events, want to commit their
time to charitable initiatives and things of that such, like
to live a certain lifestyle, whatever the case. But all
of those women wanted to meet other women who were
just like them or had the same interest as them,
and it worked out that way.

Speaker 2 (19:57):
So no, it's amazing again, like, and you've grown this thing. Obviously,
it's going crazy now. It's safe to say this is
probably a seventh figure business at this point. I'm not
getting getting closed.

Speaker 1 (20:07):
It's getting closed, getting close, not yet because the winter,
so winter things are a little bit slower in the winter,
so we're now getting back into the summer months, spring months,
fall and all of that when golf really kicks off.
So we we experienced it pretty hard between November and
February March, I will say, But now things are starting

(20:28):
to pick back up, thankfully, and we're just trying to
make sure we can keep up with the demand and
what's going on. But almost there, I would say this
year for sure, absolutely.

Speaker 2 (20:37):
It's amazing, Like and yeah, you did cocks like you
were like, yeah, I didn't even know this was a thing.
Now all of a sudden you're like on the on
the cusp of I mean, it's already successful, but like
to see something like that, I'm sure it's got to
feel really good, it.

Speaker 1 (20:48):
Does it, I don't know. It still hasn't set in
for me. And maybe because I am always going once
we complete one thing or accomplish one goal, I'm already
focused on the next thing, which is I'm trying to
do better with that, because that is not always great.
Sometimes you need to sit in it and appreciate the
moment and look at where you came from. But yeah,

(21:11):
trying to trying to stay in the moment sometimes is
really hard for me at this point. But no, never
thought we would get here. This was like I say
that two years before, but I've never thought it wasn't
even an idea.

Speaker 2 (21:22):
Did you ever like build a business or like dabbled
in an entrepreneurship before this? I did.

Speaker 1 (21:26):
Actually I used to have an online floral store. Okay,
so right when the roses that like last forever, when
they became a really big thing, I tapped into that
market immediately. So my mother actually kind of instilled in
me savings like ensuring that you can say whatever you
want to put that money into whatever the case do such.

(21:48):
But working in corporate and making all the money that
I was making, I'm single, I don't have kids. There's
no reason why I should be blowing off my money.
So I'm really big and like in seeing and like
seeing what works. I don't mind doing that at all.
So I came up with the idea, I love flowers anyways,
and I like I like passion projects for me, so
a lot of things also start that way as well.

(22:10):
So it was called Patalusdamor, which is pedals of Love
and French. Was online for a while right before COVID.
COVID actually hit, and we weren't really doing well. I
didn't think we were gonna do well because the roses
were very expensive, like our largers. Our largest box was
four hundred and fifty dollars, our least expensive box was

(22:33):
ninety nine dollars. Ninety nine dollars, And I'm like, no
one's gonna be paying this money for these flowers. And
it just so happened that one of my clients, she's
based in Vegas, and she asked me when I was
actually delivering some flowers for her in Atlanta, and she said,
would you ever consider a business partner. And I said, jokingly, no,

(22:53):
I'll sell it to you before I do that, before
I take your money and do that because at the time,
COVID had just hit and I was like, I'm not
gonna take anybody's money, and I don't know, you know,
what's going on with you with the climate. And as
she reached out to me two months later and said
are you serious about selling? I said we could talk
about it, and she was like, well, you know, put
together some numbers and the blueprint and things at that

(23:15):
such and you you, me and my husband will meet
in a couple of weeks, and we met. They offered
me a number, I countered and I sold it tour.

Speaker 2 (23:23):
So wait a second, Wait a second, wait a second,
So this is when't your first thing, like you had
already had a successful exodus some capacity or yeah, yeah,
what did you do that? That's interesting because I've had
some people on here that are similar things like and
I don't think again people understand like even when you
have those opportunities, like a lot of stuff falls apart
of the last minute, like you get those deals done.
What did you learn kind of going through that whole
process of selling a business that you're kind of applying

(23:45):
now with Ladies of golf.

Speaker 1 (23:47):
Don't sell too quick, say that, sit on it, think
about it. I feel like I rushed that just because
I was in like fight or flight mode. Yeah, and
I didn't want to. I think for me at that time,
I was scared to lose the money that I put
in being in debt. I'm really big on not being
in debt. Ladies to go off pass me in this now,

(24:08):
but I'm not afraid of that debt. It's good debt,
it's rewarding. Eventually, I'll find my way out whatever the case.
But sit on things. Don't make impulsive decisions. I felt
like it was an impulsive decision at that time, but
it worked out the way that it worked out, thankfully.
But will I do that again?

Speaker 2 (24:27):
No, this one, this one simmer a little bit. Yeah,
it's still early. Yeah, early, y'all doing.

Speaker 1 (24:33):
This, apparently, take your time figure it out.

Speaker 2 (24:35):
If y'all doing this, I'm sure you know you have
a little bit more space. You have a lot more
options with that. Like and one thing you even mentioned
too is your mom, Like your mom helped you with this,
Like she's also was a co founder, Like how does
your mom plan in this whole thing?

Speaker 1 (24:45):
So my mom was my co founder, literally my right hand.
Any of all decisions related to Ladies to go off,
I make them with her. And it's funny it started
out because when I brought her in in the beginning,
it was more so to assist with the admin side
of things. She even said to herself, she was like,
I don't want to be on the forefront. I don't
want to be in any photos or anything like that.
I don't want to be in meetings, I don't want

(25:06):
to do any interviews. I don't want to do anything.
I just want to help you on the backside of things.
And I actually pulled her out of that space because
I enjoy working with my mom. Even prior to Ladies
who Golf, Me and my mom have a very close relationship,
like that is my number two. But it's been a

(25:28):
journey with her also because no one has your back
like your mom has your back, right, And my mom
also doesn't have like biased opinions because I'm her daughter.
She tells me what it is straight up. So I'm
happy that I have that because if I'm wrong, if
the idea is wrong, if we need to pivot. I
can count on her to ensure that we make the
best decision possible for the organization itself. And then she's

(25:50):
just also a great support system, my original investor as
I like to call her as well. But yeah, it's
been a it's a great journey being able to make
these memories with her as well. And I also feel
like ladysu Goff also gives her a second life because
she's been able to meet other people build community on
her own as well. Originally, my mom is from Alabama.

(26:11):
She's only in Atlanta because of me, so she doesn't
have family here. We don't have family here. It was
new for her, different for her leaving home. But I'm
happy that she's here and once again through this she
kind of has a second life doing things.

Speaker 2 (26:26):
I bet she just smile from ear to ear.

Speaker 1 (26:28):
Yes, she's having a good time seeing.

Speaker 2 (26:29):
How all this stuff is coming together. Y'all. Y'all actually
get out there and play golf together sometimes too.

Speaker 1 (26:33):
Sometimes she plays more than I do. Actually, funny enough,
because my mother never played golf either, so she grew
up playing softball, okay, and she actually had her own
softball team. And we actually realized this a couple of
months ago it was called Lady Majestics Lady Too Goth
and when I created Lady Too GoF It's been a
long time, like years, probably like fifteen years since she

(26:55):
had that softball team, but their colors are the exact
same color as Ladies Too Golf now, because it's so crazy,
like how did it come around back to that? But
she grew up playing softball, so naturally when she started
taking up golf, it wasn't hard for her. But she
plays more than I do because I am now like

(27:17):
handling a lot of the ad in side of things.
But then also I'm really just trying to like push
her out of that shy shell and getting out more
and being around people and things of that such, so
she's out there more than I am. Now we switch rolls.

Speaker 2 (27:30):
Yeah, Mom's cool. I remember meeting her at the Falcons
game that time. You know, Mom's cool. I see she
gets out there, probably has a good time with it.

Speaker 1 (27:35):
Yeah she does, she does.

Speaker 2 (27:37):
Now Again I rattled off from the beginning, it felt
like about a hundred different cities that y'all are at.
You know, y'all are also you know, expanding internationally, right
like and all these things are happening, tell us about
that international expansion, like, how's that going.

Speaker 1 (27:51):
So that will take part July, on the weekend of
July fourth. So we actually have a partnership with Barbados
Tourism and we are hosting our first members retreat to
Barbados during that time. It's really just a moment for
our members to come together all from all over, So
whether you're in Atlanta, Dallas, Houston, everyone's just coming together.

(28:12):
We're gonna play some golf, we're gonna do some charity work.
We're also gonna have a little fun as well. But
we're also going to be hosting our first ladies to
go off Barbados Golf Clinic, and that's just for the locals,
getting them introduced to the sport, creating a community for
the women there who've had an interest in the sport
as well, and so they see us on social media
and when we announced a partnership with the Barbados, it

(28:32):
literally took off. I did not think that was gonna happen,
but that will be our first take on that and
then growing from there. So ideally we'll be starting with Barbados.
We have a partnership with five Iron Golf and they
just actually launched their Dubai location, So we're actually planning
some things with them later in the year to be
able to introduce Ladies to go off Dubai as well,

(28:54):
because that is later in the years.

Speaker 2 (28:56):
Yeah, I told you all the PJ was outside.

Speaker 1 (28:59):
I told you ready to get the fetia. Ready, let's go.

Speaker 2 (29:02):
What would be you know, one of your dream places
to you know, have a Ladies Who Golf chapter.

Speaker 1 (29:08):
M surprisingly back home Alabama. Okay, so the part of Alabama, Montgomery.

Speaker 2 (29:15):
I know Montgomery very well, Okaystgomery, Montgomery.

Speaker 1 (29:18):
So we got a lot of history there, a lot
of family legacy there, and I think it's only right,
but I want to do it the right way. Montgomery
is not like big city life and things of that such.
So just ensuring that we do have the community there
to where it will be successful. That's one of our
biggest things right now, just ensuring that we will have
the community there, people who are interested, ladies who are interested.

(29:38):
But I think at this point it's finally time to
just just do it and just see what works from there.
Most of the cities that we have launched in have
been major metropolitan cities itself, but I do want to
tap in even to like Augusta Savannah, making, you know,
the smaller areas where there are ladies there who are
interested in golf and they don't want to drive up
to Atlanta. It's not ideal to drive all the way

(30:01):
here for golf. So yeah, working, working, and establishing chapters
in those smaller areas is the next goal we had.

Speaker 2 (30:09):
We had a laj on on from the East Side
Golf and the Masters. I just don't know. I feel like,
if you haven't done already, the Master is going to
be in your future very soon. That's just something tells
me that's what's gonna happen.

Speaker 1 (30:21):
We just did the Masters. Oh, we did the Masters.
We did it. It was man beyond my wildest, wildest expectations.
So we went on behalf of Delta. I don't know
what I thought I was going to experience. I thought
it was just going to be walking the greens, experiencing
Augusta National, the Pamento cheese sandwiches and things of that such.

(30:42):
And I actually have not talked much about our experience there.
So there are these cottages that sits on I want
to say, like a tenth hole or something like that,
and it's six of them and they're all owned by
their major partners, one of them being Delta. The experience
with Delta was nothing you see that most people are
posting about. Augusta National. We had five star meals around

(31:06):
the clock, butler service. We had our own personal photographer
out on the greens with us, which is crazy because
you're not supposed to have phones and cameras and all that.
So people were looking at us like who are these
women and what's going on. But the way that they
welcomed us Delta actually before golf even became this huge
thing for women or trend for women in itself, Delta

(31:27):
has always pushed women in golf forward. They actually have
a full women in golf sector, which a lot of
people do not know about. So I'm happy that if
we were to partner and experience such with any brand,
it was with them because they truly put the work
into ensure they pushed forward women in golf. But the

(31:50):
experience itself was crazy. The greens were beautiful, of course,
Rory one, so we got to we got to see
that as well, got to see history being made. But
it's one of those things I cannot wait to share
with my kids, my grandkids. I'm like, we went to
the Masters.

Speaker 2 (32:06):
Look at that.

Speaker 1 (32:07):
So hopefully next year we'll be able to do something
where we can take members or introduce more members, even
if it's not everyone, but just being able to share
that experience with more ladies.

Speaker 2 (32:31):
It's always a beautiful thing, Like we really stop and
think about it, right like this, I always say, like
the mind's ability, like the manifest things in reality and
the things that come out of that. I know I've
had a lot of moments with butter where it's like
I can't believe I'm here because I started this thing
and it's just kind of like taking off. Like I'm
sure you have moments like that as well, right especially
at Masters. Is probably one of them.

Speaker 1 (32:49):
Oh absolutely, it was that I had to stop and
truly just thank God for the moment, Like I took
some time off to just go walk by myself and
look at the greens, like, oh my god, I can't
believe I'm here. I can't believe I'm close to the
players like this. I can't believe I get to experience this,
this little girl from this small town in Alabama. I

(33:10):
do not come from a wealthy family. My great grandparents
were a part of the well a part of the
first Black Panthers Union in Alabama itself. They actually started that.
My great grandfather was the first black sheriff, the first
tax commissioner in our town. We're from from a town
right outside of Montgomery called Lowndes County, and there's a

(33:31):
show on Peacock called Bloody Lownes. At one point in town,
Lowndes County was the most dangerous city in America at
one point in time. So coming from where we come
from and being able to not only dominate this male feel,
but this white male feel, I'm sure my great grandfather
is looking down on us, like this is this is

(33:53):
where where all of my hard work has gone into.
So I make sure once again to soak it in,
to do our part and know that there were people
that came before us to ensure that we're able to
take advantage of opportunities like this.

Speaker 2 (34:07):
Oh, I know about Montgomery and the Edmund Pettit's Bridge
and all that stuff very well. My mom's from Alabama too.
I always say she's the other La Lower Alabama. I
got to show you on a mask, Yes, yes, It's
like it's like I'll just say, like like two hours
south of Montgomery. You know she's there and there somewhere,
but I know that that route very well. You know
what I'm saying, Like I've been up and down those streets.
Like now. One thing is always interesting too, is you

(34:29):
talk about like the relationship you had with Delta. I
think people think about like partnerships and sponsorships and all
that stuff, but just even with some of those things,
like how do those things even come about? These you know,
through members of these like them seeing what y'allre doing
and reaching out? Are you like pitching them? Like how
do some of these great opportunities even come about?

Speaker 1 (34:45):
Honestly me in the rooms, So I like to say
that we truly like have our boots on the ground seriously.
So we get out here, we make sure we meet people,
we network any event that we go to, especially I'd
even like tell my board, this's a while whenever we
go to Advance and things of that such. We are
never going to be congregating amongst one another. Everybody needs

(35:05):
to be out talking to people, getting to know everyone,
talking about the brand, sharing the story and who we are.
I could talk to a brick wall, I could talk
to anyone. So I think that in itself allows me
to be very approachable. And a lot of brands tend
to reach out once again solely just wanting to support

(35:27):
the organization, But I feel like it starts with us.
We're very welcoming. Our members like to say that as well.
We're very welcoming, and that's just I think it's just
like the Southern roots in US, and because of such, everybody,
everybody wants to see us when truly we put out
good things, so we get good things back. Our members

(35:48):
as well. They ensure that whatever that they can do
on behalf of ladies who golf and connecting us in
the right areas. They do that as well. Social media.
A lot of people are reaching out via social media
as well. Social media. Honestly, we have taken advantage of that,
and I'm going to continue to take advantage of social media,
just putting the word out there and making sure the
visibility is there as well. But a lot of it's

(36:09):
meeting people in person, making sure that you connect and
talk to people. But our members also do their part
as well.

Speaker 2 (36:15):
Okay, now again you talk about your board and everything else,
one of the things I hear about when people come on,
especially people that are building things on better Nomics, they
talk about building that team and like getting the right
people you know on your side, Like what's that whole
experience been like, you know, and what's it taught you
about leadership?

Speaker 1 (36:31):
Up and down, up and down, trying to ensure that
you know, you don't want to have anybody apart just
to have them apart. Everyone needs to be able to
be an asset, whatever way that is. And I had
to take my personal feelings out of some things as well.
So starting this out as a hobby, I am very

(36:54):
attached to ladies who golf, So it was very hard
going from this being something I loved on a personal
scale to this is now a business and you have
to treat it as such. Two completely different mindsets and
I am still trying to wrap my head around that
as well. But I get attached to our members, I
get attached to our board, I get very attached. And

(37:17):
my mom have to tell me this all the time.
You can't do that because you're gonna drive yourself insane.
So making sure that you have a great team, it
takes time, and everyone should take time to build such
setting boundaries as well is a big thing. Having a
great eye for discernment is one of the things I'm

(37:37):
also learning as well. All within the last year, i
want to say, and I still have a lot to learn,
but I'm thankful and I feel very confident that we
have a great team, we have a great board. Everybody
kind of has their own thing that they get to
do within and I try to attach everyone's not personal work,
but what they have a passion for from a personal

(37:57):
level along with what they're doing with the ladies who
go off so like the ladies who are over our
wellness are wellness and social sectors, that's something that they
already have a passion for and do on their own,
so it's easy to be able to implement that implement
that here as well. Those who are over strategic partnerships,
that's something that they do in their real time, day

(38:18):
to day life as well. So it kind of it
worked out that way, which is what it should be anyways.
But I think we're at the point where we have
a great team, a solid team, a great foundation, and
things may change within you know the next few months
or years or whatever the case. But not being afraid
to make those changes. Also, it's another thing that I'm

(38:38):
learning as well.

Speaker 2 (38:39):
So yeah, you know, like again it's somebody said at
once it was like you have to be open to
like editing the team is how they come look at it, right,
Because again, like again, like you know, I remember talking
to Jasmin Crow from Good around here. She's like, yeah,
the folks that get you to a million might not
get you to ten million, you know, might get you
to fifty, right, And so you've got to be open
to that and figure out how to kind of grow it.

(38:59):
You know, Atlanta's interesting because I always say, like Atlanta's
like a hustling city and a lot of people out here,
you know, they talk about entrepreneurship, and what you notice
is they haven't actually had corporate jobs. And personally, as
a person that's been in corporate myself and been in
there for a while and like work my way up,
you know, all the way up down that ladder, I
think you learn a lot. You learn a lot about
running business and a lot of things you kind of

(39:20):
notice with people like you know, I know you're just
trying to figure it out, but like this is actually
how you do things, Like how did your experience in
corporate kind of help you know, train you and get
you ready for what you're doing right now with Ladies
Who Golf.

Speaker 1 (39:31):
Everything I know right now for Ladies Who GoF is
something I learned in my corporate life. Honestly, I don't
think anyone should venture into entrepreneurship until you've had corporate experience.
It's a cheat code. Honestly. You should be utilizing that
time making money on somebody else's dime to push for
what you want to do. So from sales to marketing

(39:51):
to just learning how to talk to people, learning how
to learning how to handle business deals and meetings and
partnerships and asking for what I want, demanding what I want.
I learned that from the sales structure of things, and
then also being a woman in a male dominant role
of thirty five people on my team, there was only
two women, so I had to learn how to advocate

(40:13):
for myself, which has now taught me how to advocate
for others, advocate for our members, advocate for the women
that want to play golf. All because once again I
have that corporate experience. I even have mentees now they'll
come to me and they'll say, you know. I just
really I want to have a meeting because now I
am thinking about tapping into entrepreneurship. I have this great idea,
this is something that I want to do. On the

(40:33):
first thing I always ask, even if they're not a mentor,
this question has come up, Dunton, so what do you
do now? And they tell me, and I'm like, oh, well,
how long have you owned your company? Oh yeah, I
just graduated school about a year ago, and I've only
been with this company for a couple months or a year.
We can't even have a conversation about entrepreneurship because you
have not learned enough. And I Am not going to
do you a disservice by telling you, no, go ahead,

(40:55):
tap into entrepreneurship. That's the ways of the land. We
should be working for ourselves and things of that such. No,
you need to learn all that you can on someone
else's dime rather than on your own, because you are
going to fail even if you do have that experience.
We experience failures, everyone does. But I feel as though
the crash would be a little bit less painful if

(41:16):
you did have that experience under your belt from the
corporate structure. So I'm really big on that.

Speaker 2 (41:22):
Yeah, again, you get a chance to, like you said,
learn just how to do business. Like I think a
lot of people out here trying to just hustle and
figure it out. And hustle can take you a certain way,
but at a certain point you got to really understand, like, Okay,
this is how business operates, it's how you do certain things.
If not, it's just it just makes things easier for you.
And I can see that a lot of people, and
I gotta give them that same advice, like, look, man,
look I understand you want to be an entrepreneur. It's

(41:43):
totally cool. But like you do things a certain kind
of way for a certain kind of reason. It doesn't
have to be hard, you know, make it a lot
harder for ourselves exactly.

Speaker 1 (41:53):
I definitely thought this was going to be a lot
harder than it is. And I think the reason why
it's not is because I know how to talk my
way into things. I know how to ask for what
I want and know how to advocate for what I
want now and a lot of it. I feel like
a lot of things that I get on behalf of
Ladies too, golf or establish for the organizations, partnerships and
sponsorships and things of that such is because I'm very
confident even if I'm not sure, even if I don't

(42:15):
have all the answers, I'm still very confident in what
I want and what I stand on. And people see that,
and that's a part of leadership that some people do,
like confidence is everything, and you can learn everything else
along the way, and a lot of people will actually
offer to teach you along the way, but as long
as you have the confidence, they're willing to back that
any day.

Speaker 2 (42:45):
Now, you mentioned like being people are in the like
failures and stuff. Is there anything that you all have
tried to do, like it just hasn't worked out, but
it really taught you something about the business and what
you're doing in general.

Speaker 1 (42:54):
The scaling part, as I mentioned earlier, not trying to
scale too fast. At one point it's time we was
excited to say, oh yeah, we got seventeen chapters, we're
gonna be in this city, in this city. And that
was actually on behalf of our partnership with five Iron
because they were located in all of those areas and
so we just thought it would be a great idea
if we just go ahead and established ladies who golf

(43:14):
chapters in those areas with them, and for a few
months it did really well. And this is where my
personal attachment comes into play. We couldn't develop those personal
relationships with those members in those areas, and I feel
as if it wasn't what we were doing in Atlanta
wasn't resonating in those other areas. Even though we have

(43:35):
ambassadors and things of that such to advocate on our behalf,
it's not the same. So I didn't want to risk
once again crashing because of such. And I was willing
to also, you know, take the hit to the chin
and have to scale back. And that's just what it is.
And that was the best thing I could have done

(43:55):
for our organization so far, because now I feel as
though we get to gradually scale and make an even
bigger difference. And when it gets to that point and
we want to add in more cities, we will do that.
I mean, we're launching Palm Beach this weekend, which is
very exciting, but it's one at a time rather than
everything all at once. You need to make sure you
have a you know, I actually watched a video this
morning Donnie Wiggins from her podcast and she mentioned, you know,

(44:20):
with scaling, you also need to make sure you have
a checklist for every every moment that you decide to
make with your business. And when we were scaling, I
needed a checklist for each chapter rather than a broad
checklist that I'm trying to make work for everyone. It
doesn't work like that. Every every location is different, every
the culture is different everywhere. So having to realize that

(44:43):
that was a good point that she made, and that's
exactly one of the sentiments I realized early on. You
need to have a checklist for everything that you're doing
regarding your business.

Speaker 2 (44:52):
And let me ask you, I'm asking this question for
a very specific reason too. When you, again I called
a failure just not working out. But like when that
those things happen, did anybody laugh at you? Did anybody
tell you ahaha, or or did like you just you
just kept going like what happened?

Speaker 1 (45:07):
No, because no one knew exact.

Speaker 2 (45:09):
So the reason why I say that is because again,
like people I think gets so caught up and thinking
that if they do something and it doesn't work out,
there's somebody quick the point at it and you're like, God, yeah,
you messed up, And I'm like no, like I'm not
saying nobody cares, but like nobody's gonna notice, like the
way you're gonna know, you know what, you make the
decision and you just keep moving and life goes on
exactly exactly.

Speaker 1 (45:27):
And don't get me wrong, that was kind of my
mindset as well, but having to get myself out of
that mind frame, like everyone's not watching everything that you're on,
like no one cares, No one cares. And I think
that's what a lot of people have to realize. No
one's watching every single move that you're making. I mean,
you may have a couple of people here and there,
but if they are, they're not even on your level

(45:50):
to even have the time to be able to do that.
Let's start it there so no one cares. Do what
you need to do, what's best for you and keep
it going. But no no one knew.

Speaker 2 (45:59):
I mean, yeah, I'm just saying I just I just
want to ask that specific questions. I do feel like
a lot of signs people either don't do things, or
they hold on for something too long, or they don't
want to make those decisions because they think there's like
somebody's going to pop up and call them out. And
I'm like no, that's not what's going to happen, y'all.
Like you just you do it and again, if you
take a little bump, you learn from it and you

(46:20):
keep on moving. Like very there are very few situations
in which you're even in that kind of you know,
situation in the first place, right, Like this is not
always say this isn't rocket surgery.

Speaker 1 (46:28):
Yeah, And I'm really big on lot like not sitting
in things. Yeah, meaning if it's something bad, like say, friends,
if I do fail at something, I give myself my goal.
I'm sorry. My rule you have one day to be
mad about it, cry about it, whatever you want to do,
soaking if you don't want to work for the day,
if you don't bother with anyone, you take that one day,
But that next day you need to be back on it,

(46:49):
get back out. So I always make sure I say
that and I do that once again. I want to
make sure I am taking the time out to feel
things and to experience whatever the case. But I'm not
going to send it in too long.

Speaker 2 (47:01):
Absolutely Now. Earlier you talked about the other program you'll
have is called Girls Who Golf, and then there was
another what was it called.

Speaker 1 (47:07):
The so originally it was girls to Golf, and we
just changed it to future Leaders.

Speaker 2 (47:11):
Future leaders of golf as it is now, like what
kind of impact are you seeing with that?

Speaker 1 (47:14):
Oh my goodness, So I would have never thought for
one with this are Our idea was to partner with
eight different organizations, Atlanta based organizations and have these golf
clinics for their kids, just a summer program itself. And
when we had our first it went really really well.

(47:35):
But then we started to get in contact with different
celebrities who have their own golf tournaments. So our most
recent one was Neo's first golf tournament and he has
a foundation in which they work with. They work with
an orphanage itself as well, and they wanted to introduce

(47:56):
some of the kids to the sport. They also had
some of the kids out there from hundred one hundred
Black Men as well, but they wanted to have a
clinic sector for the kids in addition to the golf
tournament for the actual players. And I think that's going
to be a big trend that ends up happening over
the next year or two because it's a great way
once again to give back. Most of the time when

(48:19):
celebrities are having their charity golf tournaments. It's to give
money back to these youth programs itself, But why aren't
you involving the kids in the actual sport as well,
Especially we're talking minorities. We need the sport to be
introduced to more of our kids, and I feel like
it starts with us because black kids don't look at

(48:42):
golf like they look at football or basketball. It's not
looked at as a cool sport like it's for like
you know, private school kids or whatever the case. It's
the lame sport. Let's just call it what it is.
They look at it as a lame sport. There's eighteen
million dollars a year in college scholarships that are left
on the table for black kids. They don't have to
be good at the sport, they don't have to be
interested in taking it pro. They just want them to

(49:04):
have that money towards whatever they want to utilize it
for for school itself, and we need more kids taking
advantage of that. So for me, right now, it's about
introducing these kids to the sport now early on. I
don't want them to miss out on that opportunity. And
I may actually I can talk about this now because
it's solidified, so we're actually matching and partnering with Live Golf. Okay,

(49:29):
they're actually going to be having their first tournament of
the season in Virginia next month. One of their teams,
Smash Golf, actually has a golf scholarship that they give
out to their kids, and we're going to be matching
that scholarship as well. But the goal is to get
more people involve, more golfers involved, to match as well
and make that scholarship more than what it is already

(49:51):
so that we can award it to more kids and
we're actually going to be instead of one golfer. Originally
it was one golfer that they're going to be choosing,
but now with our partnership, we actually to get to
choose the second golfer, which is going to be a
female junior golfer. So they have to be a senior
in high school and there the criteria. It's actually not
much like you just have to have a two point
five gpa conductor a mini essay, but they can use

(50:14):
those funds for whatever they want regarding school. They don't
even have to be going to school to golf, but
they're current currently junior golfers itself, So even the even
the the insight from that and just knowing that Live
is going to be backing us itself. So I don't
know if you know, but Live is based in Saudia, Arabia,

(50:34):
and the fact that they're going to be technically their
first major partnership in the US is going to be
with us is a really really big deal. I think
it's going to put Atlanta on the map even broader
in the golf sector itself. So I'm really excited.

Speaker 2 (50:49):
About That's came in and shook everything up a couple.

Speaker 1 (50:54):
Of years ago, did they did? And I love what
they're doing itself because it's really for it's really about
the culture of golf, and we're about the culture of golf.
So the fact that we get to partner with them
and have them backing our small organization, small but mighty,
it's it's a it's a big deal for us.

Speaker 2 (51:11):
Well yeah, well, when you talk about culture, you know,
you fast forward a second. You know, five years down
the road, ladies, golf is getting Arbatos and you know,
in Dubai and all these amazing places and who else
knows where it's gonna be like what do you what
do you what is successful like? And like what do
you want your impact to be like? Not just from
like a size and like money standpoint, but really like
culturally when it comes to golf, I need.

Speaker 1 (51:32):
Ladies who have to be in every state in America, Okay,
okay For one, in addition to our future Leaders of
Golf program, I want to conduct a large college scholarship
program for our kids when it comes to golf. In
addition to corporate engagement programs itself, I don't want to

(51:53):
leave out our ladies or the gentlemen as well. I
also want to make the sport more welcoming to black
men who haven't tapped into it just yet as well.
From a lesson standpoint, we have some black men who
are very interested in golf, but they don't think they're
going to be as good as the guys they already

(52:15):
see out there. But they're also their ego gets in
the way of them taking lessons as well, and we
need to make it cool for our black men and
want to take lessons and participate in golf clinics and
things of that such as well. So that's one of
one of the things I definitely want to tap into
as well, because I don't see that happening enough.

Speaker 2 (52:31):
Yeah, I think we're definitely if we haven't already, one
of ever think there were just at an inflection point
in the culture when it comes to just like black
people in golf in general. Like I was at the
Tour Championship last year and kind of hanging out and
I got a shirt, and it's always fainn like whenever
I walk around with my PGA Tour shirt on, I
get stopped at least two or three times, like, oh
do you play hey, hey conversations. It's a conversation starter.

(52:52):
So I'm telling people like, yeah, it's time to go
on out there, y'all.

Speaker 1 (52:55):
I did that the other day. I went to a
event for Marie Claire and it was a panel event
at the Saint Regis, and I knew everyone was going
to be dressed up, like I knew it, and I
was like, Okay, how are you going to stand out?
How are you going to naturally have people come up
to you and just want to talk to you. I
threw all my green Master's jackets that I have, and

(53:16):
I throw my Master's baseball cap. I'm the only person
in there with a baseball cap on. But if you
look at all the media regarding that event, guess who's everywhere?
Guess who was talking to everyone? And that's a lot
of things. Another thing people have to realize too, you
are your brand, market yourself, market your brand through yourself
as well. And that's exactly what I did and it
worked out best. But it is a conversation starter. People

(53:38):
want to know, did you go to the Master's Oh
my gosh, Like, how was that? What was that like?
So you're a woman who golf? Really? Oh, you have
an organization? How can I join? How can I support?
How can we sponsor? Oh? I also heard about you
as well, but we didn't know a lot of people
don't even know that we're based here in Atlanta. They
don't know that at all, which is so crazy. I
think I need to do a little bit more marketing

(53:59):
on that band. But since we're everywhere now, no one
really knows exactly where we're based unless you know we're
based here in Atlanta. But yeah, it's a great conversation starter.
So yeah, well, look.

Speaker 2 (54:09):
I have a feeling that if they don't know, they're
gonna know very soon. So congratulations on everything. Again. The
rise all the amazing stuff that's happening. I know you're
super excited, but I'm extremely happy for you and just
all the stuff y'all are doing. It's so important. I'm
getting my kids out there. I'm just telling you right now.
So come on me. Look, need some scholarships. I need

(54:31):
to get out there. I need to quit messing around.
That's my big thing. Look all right, go ahead and
sign me up.

Speaker 1 (54:36):
Come on, if we go start a gentleman golf let's
go gentlemen who golf.

Speaker 2 (54:40):
Let's go do well. Let's make it happen and count
me in. I need to get out there. I've been
saying that. I was talking to Ryan camera and everybody's like, Brandy,
gotta get out there. Seriously, let me get my behind
out there and quit messing around.

Speaker 1 (54:50):
We got that, you know what. Actually, we need a
four or four day golf tournament.

Speaker 2 (54:54):
Don't threaten me with a good time. Come on, done,
let's go do it.

Speaker 1 (54:59):
Let's do it.

Speaker 2 (55:00):
Make it happen. Look y'all heard it here on butter
Nomics four for they golf tournament coming next.

Speaker 1 (55:04):
Year twenty twenty six.

Speaker 2 (55:06):
We got it, hey, let's make it happen. Well, Kier.
Thank you so much for pulling up. Before you get
out of here, please tell people how can they find
support you all and give them all the things.

Speaker 1 (55:16):
Yes, no, thank you so much for having me and
for allowing me to showcase our platform on your platform.
Absolutely ladieswogolf dot com on all socials at Ladies Who
Golf Club. If you want to join us for a
golf lesson, we are in Atlanta, Dallas, Houston, New York, Chicago, DC, Miami,
Los Angeles, Palm Beach this weekend, so yeah, come out

(55:41):
join us. We have tennis as well. We have a
couple of different social events as well, so yeah, just
decide what you want to do and when you want
to meet us out on that green.

Speaker 2 (55:49):
Well, look, this is an amazing y'all, get on out there.
I'm gonna get on out there. Like I said, four
or forty golf tournament coming soon. But again, congratulations in
all seriousness, what you've built is amazing. I know your
mom's proud, I know everybody's proud, but you know it
almost importantly, it's given something back to the culture of
the culture needs. So we are proud of you here
at butter Nomics as well.

Speaker 1 (56:08):
Thank you. I appreciate you guys. Shout out to buttons
for all the support.

Speaker 2 (56:12):
Absolutely and what that said. That's the pod, y'all. We
out You've been listening to button Nomics and I'm your host,
Brandon Butler. Got comments, feedback? Want to be on the show.
Send us an email today at hello at butternomics dot com.
Butter Nomics is produced in Atlanta, Georgia at iHeartMedia by
Ksey Pegram, with marketing support from Queen and Nikki. Music
provided by mister Hanky. If you haven't already, hit that

(56:33):
subscribe button and never missed an episode, and be sure
to follow us on all our social platforms at butter
dot atl Listen to button Nomics on the iHeartRadio app,
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