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January 6, 2022 1 min

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Speaker 1 (00:03):
In the history of this business, no one has ever
been able to do what I did. I know one
percent of the wealthiest people in the entire world. Welcome
to Heidi World. In the nineteen nineties, La Girl, Heidi
Flies became one of the most famous people in the world.
Her trial shook up Hollywood and threatened to expose all

(00:25):
kinds of secrets about famous actors, film tycoons, real estate barons,
and corrupt law enforcement, all while the oj Simpson trial
was happening in the courtroom next door. We'll talk about
the genesis of the twenty four hour content oriented news cycle,
famous social currency, and how Heidi Flies pioneered building a

(00:45):
personal successful brand long before the digital age made it mandatory.
Heidi World has quotes ripped directly from contemporary nineteen nineties
news media, stars Annie Hamilton as the voice of Heidi Fliss,
and features an all star guest cast of your favorite
podcasters as the characters populating the Heidi World landscape. Listen

(01:07):
to the whole story on Heidi World, the Heidi Fly
Story and the Secret History of La starting on April
eleventh on the iHeartRadio app, Apple Podcasts, or wherever you
get your podcasts,
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