Episode Transcript
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Speaker 1 (00:11):
I want to talk about yawking, and what that is
is yell talking. So just because you're out in public
doesn't mean you lose the awareness that there are people
around you. So I go to the beach this weekend
and I sit on my towel. Brinn's going with her
friend for a walk, and we're sitting far from other people,
not maya, we're on a beach, like, but we're definitely,
(00:34):
you know, twenty feet fifteen feet away from other people,
fifteen twenty feet like fat, we're not sitting next to them.
And people want to use their outside voice in so
many different areas, like with their dog, Oh, with their dog,
like buster Buster, come here, Buster, Hey Buster, No, Buster Buster,
h Buster, Let me get your toy, Buster, let me
(00:55):
get your toy. I'm not parenting your dog, like I
don't need to be part of your dog interaction, like
with the toy, with the thing, with the sit with
the whole. It's like people who are very vocal with
their parenting with children. Yes, Joshua, do you like ice cream? Joshua?
Do you want to get fried chicken? Joshua? Do you
want chicken? Figures? Why do you want? Babe? But like Okay,
it happens sometimes in elevators, closer spaces, like in like,
(01:19):
we don't at the ball anywhere, Like we don't need
to be part of your parenting of your dog or
your child. Furthermore, I don't want to be in your
group plans for your weekend on the beach when I'm
sitting far away on my own towel. But if you
don't talk in like a norm, like, it doesn't mean
you're supposed to scream because you're on a beach. So
these people are like screaming and talking about yellow jackets.
(01:42):
I know their whole plan for the weekend. I know
everything they feel about politics. Like I'm having my own
experience on my own towel. I just like, is it fair? Like?
But you can't sit and by the way, on a
plane too, you can't say to somebody on a beach, hey,
can you guys keep it down? It's a public place,
like I'm not gonna be can you keep it down?
That would be very Karen like. And but nevertheless, why
am I in the middle of a conversation with five
(02:04):
people on a beach that are being so loud? Like
when I talk to Brinda, I'm like brand, what do
you want to have? You wanna get? Like I'm just like, yeah, Brent,
do you want to go for lunch? Do you want
to get Italian ice? Is not like yeah, brand, I
think we It's like screaming on the beach and they're yawking.
It's under the guise of their talking, but they're talking
so loud. They're like screaming everything they're doing. So now
(02:26):
I'm in the middle and I could never take a
nap on the beach or people walking onto the beach.
They're walking onto the beach screaming from they're not to
their towel yet, but they're yelling to their towel, to
their dog, to their kid, to their people, and they
woke me up on the beach. I feel like if
someone is screaming and it woke me up from a
nap on the beach, it feels like a violation. And
(02:48):
it happens on planes too, Like a plane is public domain,
but there's some decorum of not like using your outside voice,
so everybody five rows around you can hear everything you're
talking about, like I just and then you feel weird,
like you want to tell a flight attendant you want
to grown up. You want to call the principal to
be like, can you tell these people to shut the
fuck up because we're on a plane, but like you
(03:09):
don't talk from dust till dawn. It happened with It
happened with flight attendants on one flight, I didn't get
one wink asleep because I happened to be in the
bulkhead and they were behind that curtain which is not
a brick wall, and all the flight attendants we're talking
the entire way to France, and I felt like being like,
don't we know that, like one of the goals for
people on the plane is to maybe sleep. And I
(03:31):
don't mean be quiet, I mean like, don't use your
outside voice, your loud, loud outside voice, because somebody else
might have other goals than you, which are not to
like know where you think the best steak freed is
in Paris, and what restaurants you're gonna go to, and
you know how much money you make because I want
her a flight attendant talking about the amount of money
they make and it's a different than what other people
(03:52):
make because they've been there long. Like I just I
need there to be some like be aware of people
around you. I just I like to be on the
beach and not have to like huff and puff and
pick up my towel and try to find a place
far away from these people who don't shut the fuck up.
There are many people who do shut the fuck up,
who live a normal beach life, like talking, hanging. If
kids are down by the water screaming, no problem, no problem.
(04:16):
But if like my child was like throwing ice cream
and having a food fight screaming by my towel, I
would certainly say there are I would say, woul one
hundred percent say brin, there are other people on this beach,
Like you're not allowed to just like scream at the
top of your lungs. Same thing with a public pool,
same thing on the raft in the water. I like,
if you don't own the private beach of miles and miles,
(04:36):
and if you don't own the pool at your own house, like,
let's not scream. Other people are enjoying their own version
of a vacation by a pool, their own version of
getting ice cream, their version of lunch. Like they may
not want your entire family story to be encroaching upon
their beach pool, restaurant life story. So yawking is something
(05:00):
that I think people should be aware of. Let's talk
about young girls on social media. I'm noticing that girls
in their twenties are showing this rose all day lifestyle
(05:22):
with their midge of showing. And I know I sound
like a Karen, so bear with me, and like every
young girl is just draped in chanel, has perfect makeup,
is filtered within an inch of their life is snatched.
It has disposable income, can travel everywhere, can be at Coachella,
can be at Miami, can be at music Fest, and
(05:43):
be all over you know, jet setting all over Europe.
And that's what twenty year olds are doing. That's what
my daughter should expect to be doing at twenty. She's
not gonna have any responsibility. She doesn't have acne, she
doesn't feel bloated, she doesn't feel depressed, she hasn't been
broken up with, No one's broken her heart. Everything's perfect,
she has no bills, She's never gonna have to worry
her whole life. Because it's a rose all day lifestyle.
(06:05):
Coming from a woman who's launching a rose called Forever Young, ironically,
I just feel like when I was in my twenties,
that is not the life that I was living in
my twenties. I was crying, wondering what was going to
happen to me, who was going to support me, how
to pay my bills. I felt ugly, I felt disgusting,
I felt highs and lows. I felt depressed, I felt
probably broken up with. I felt like I needed to
know everything that was going to happen in my life.
(06:27):
And I just think that this is irresponsible because and
I don't even know who it's irresponsible of. If young
girls have disposable income, they're just flaunting that they're too
young to know that they should be role models and
that it matters. But someone needs to tell someone, or
someone needs to tell our kids that that is not
what real life is about. And it's again going back
to the dangers of social media. It's just not real.
(06:50):
It's not real. The filters aren't real, the lifestyle isn't real,
the makeup isn't real, the disposable rich income isn't real.
It's such a small percentage of population, and it's just
not what young girls are experiencing. And if they watch that,
they're going to think that if they're not living that life,
they're going to be depressed. And it's no different than
people thinking when they watch the Kardashians that that's real,
(07:12):
that they're waistlines, that their hair, that their nails at
their faces, that they're missing clavicles are real, and they're
not real. So it's no different. Did he as suing Diagio.
He has a tequila brand called Delion. He is claiming
that they are not marketing it. It is a black
(07:33):
owned brand. They are not spending money and marketing dollars
to the same tune that they do with Randy Gerber
and George Clooney's brand. Couple of things. Number one, there
are contracts that say how much a brand will spend
on marketing. With mine, it was I think eighteen percent
of sales, and that was a lot of money because
(07:55):
we were doing really close to a million cases. And
that was Skinny Girl, which I sold to Beam. Beam
bought my brand, and Beam bought Pinnacle Vodka because they
wanted to gobble up brands, because they wanted to get
themselves gobbled up by Century. None of this did I know.
All I knew was I was a young girl with
a young brand, and I negotiated a great deal. Would
(08:18):
have been hundreds of thousands, I mean hundreds of millions
of dollars more now because liquor exploded. But back then
it was a great deal. It was a lot of money.
And I was the inventor of the skinny Margarita. I
had the fastest growing liquor brand in history, and I
started off the celebrity craze of cocktails. Fact after me
(08:39):
came Ryan Reynolds. After me came George Clooney and Randy Gerber.
Diddy and I were groundbreakers. He has the same birthday
as I do, by the way, but we were groundbreakers,
and we were first into the cocktail space, the celebrity
cocktail space, a land where people wouldn't hold drinks. They
celebrities were advised not to hold drinks. So Diddy had
(09:00):
a very different deal. He did not own the brand.
He came into a tired brand and took a per
case number, a per case amount, which made him a
lot of money. He did very innovative and creative and
really effective ads and puts a rock on the map,
and it was amazing. After Skinny Girl tequila blew up,
it became massive, not just like the brown tequila we
(09:21):
drank in college, but the clear tequila patron men was drinking,
so tequila brew blew up for women after the Skinny
Girl deal, so women were drinking the tequila soda, making
their own version of the Skinny Girl margarita, and tequila
became something that women and more people were drinking. So
now you have Mario Lopez, Eva Longoria, Mark Wahlberg, Didty,
(09:48):
every Tom Dick and Harry, every housewife flew into alcohol,
Cameron Diaz, every single person got into wine and got
into tequila. And now Ditty's suing because his brand isn't
being marketed as much as Randy Gerber and George Clooney's brand,
which a couple of things. Number one, they jumped in
(10:10):
after us and they blew it out. It was a lifestyle.
You believed, just like Siroc. You believe that Randy Gerber
and George Clooney are going to Mexico, They're on motorcycles
or creating this lifestyle. You believe it. You're buying into it.
We understand it. You believe Didty and Sirok. You believed
me and all my girls and Skinny Girl because it's true,
it was likely true for all of us. And also
(10:33):
Diddy was doing something groundbreaking, it was cool. He wants
the same attention and the same marketing as back then
when the landscape is not the same as it was
back then. Diagio has to protect the realm. They have Patron,
which declined drastically, not unlike Absolute declining drastically years before.
And I don't know that for a fact. I believe
Patron has declined drastically because no one talks about it
(10:56):
anymore the way they used to. So they had the
hottest brand started by Jean Paul Joria, the owner of
Paul Mitchell, and then you know, it was the hottest thing.
It was the only tequila and men were drinking it
out of the Patron bottle and some women were drinking it.
That's when Patron became very cool. But then everybody else
(11:16):
swooped in and people that you don't even think are
really drinking the tequilo. So Diagio has to protect the realm.
They have to protect their Patron business. They have to
protect their cosamigo's business. Just like Beam where who bought
Skinny Girl. They had to protect their gym, Beam whiskey business.
That's the bread and butter, that's what keeps the lights on,
not some cute Pinnacle vodka whipped cream flavored vodka appealing
(11:39):
to women brand, not some cute little skinny girl low
calorie margarita appealing to women brand. It's just not the
bread and butter. So I just think that Diagio is
protecting the realm. And they maybe took a flyer and
thought du Leione was going to pop off, or they
wanted to pump it and eventually dump it, or they
wanted to get all the juice out of it that
(12:01):
they could. But they're not building it because they've got
a favorite child. No different than ConAgra doesn't promote my popcorn.
ConAgra doesn't promote my popcorn at all, my microwave popcorn,
because they're my partner, you know why, because they have
Orville Reddenbacher. So they are protecting the realm. And yes,
Skinny Girl is literally I think it's the number one
(12:21):
or two low calorie popcorns on the market. And it's great,
and it does well and it makes seals millions of
dollars a year, but that is not Conagra's priority. Skinny
Girl microwave popcorn is not Conagre's priority. Why because Orville
Reddenbacher is Conagra's priority, but Diddy is not their priority.
Neither is de Leon because they've got Patron and they've
(12:42):
got casamigos that they have to pay attention to and
that's what they're focusing on. So they have so many
different brands, and Dillion is not their favorite child anymore
then Mark Wahlberg is their favorite child. It's too crowded.
It happened. It's like beauty and skincare. We did it,
we like, we cried, freaking Kathy Wakuiel had a red
(13:03):
velvet drink. Teresa had a failed fabulini. Luanne had an
idea for a vodka. Nini wanted to do mescato. Heather
Dubrow did a champagne. Lisa vander Pump did a rose.
I mean, it goes on and on. That's just Housewives.
It's done. We left, We cried. Celebrity owned liquor brands
have peaked and will crash Cyanara and I don't even
(13:24):
know how well eight when eight does. And so just
because you're a celebrity doesn't mean you're gonna move a cocktail.
It's just too much. I think did he's whining and
he's crying over spilled tequila, and he shouldn't be because
he got his hit. I had my hit too. I
had my hit. I had my hit. I'm going back
in with Forever Young Rose Wine. I think it will crush,
(13:44):
but I'm certainly not going to go start crying. And
I didn't get the attention that you know, Whispering Angel got.
If I don't get it like I got to create
it myself. So did he go fucking grind it? Buy
it back from them, figure it out. I'll partner with you.