Episode Transcript
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Speaker 1 (00:00):
Welcome to money making Conversations. I'm excited I got my
man CJ back on the show. I'm your host, rou
Sean McDonald. I recognized that we all have different definitions
of success. For some, it's a sizable paycheck. Might is
helping people wake up and inspiring them to accomplish their
goals and live their very best life. These are my
passions and that's what I'm going to do for you.
I want you to stop tripping over small challenges and
(00:23):
prepare to rise above the bigger obstacles that life will
present to you and live your dream. My next guest
is truly an NBA star. His name is c J McCullum.
After his introduction to wine in the early twenties by
his fiancee, CJ moved to Oregon and joined the Portland
Trailbladers tent pick in the draft. Finding themself just short
of drive away from one of the top wine regions
(00:44):
in the country, he launched his own brand, McCullen Heritage
Nay One. It's all about legacy, bringing CJ's passion to
life while honoring his roots in the process. It just
so happened that the perfect word to describe that His
heritage is also the name of the street he grew
up on, A can't know how you combined with his
birth year and the family name McCullen. Heritage Nati One
(01:05):
truly embodies c J and all that he stands for.
He's on the shoulder discussed he's sold out. I hear
you sold out. It's sold out, Heritage Naty One Wine Collection,
life doing it after the NBA bubble in Orlando, and
his educational charity. Please welcome back to money making Conversations,
my man, c J. McCullum. How you doing, c J.
(01:26):
I'm great man. Thanks for a great introduction and appreciate
you having me on. Well. First of all, first of all,
you know I I you sold dot though talk talks
about that whole plan because because I've been following you now,
c J. C You're you're a good planner. You went
down there and then you started sharing your wine with
everybody in the bubble with that. That was a strategy, right, Yeah,
(01:47):
it was definitely a part of the strategy. Obviously, the
situation shifted from when I first um began working on
my wine project three years ago. UM I was planning
on releasing year before the next season. Usually our season
starts in September, and obviously that kind of change with
the coronavirus situation didn't happen to potentially play in the bubble.
(02:08):
So I had the one that I was prepared to
kind of distribute to Forensics family and kind of switched
that over and distributed to a bunch of players and
staff and front office members in the NBA to just
kind of get an idea of what they thought about it.
I was it from the marketing standpoint that was helpful
as well, but the plan was more so just to
get feedback on what they thought about the wine, like
(02:28):
in terms of the taste and um, just to kind
of try to introduce it to them because a lot
of people weren't familiar with it because it was my
first project in the wine world. Now he hears me,
Now wine is grapes, correct, Yes, okay, cool? Now I
would I'm just a country bore. I'm born and raised
(02:48):
in Houston, Texas. Okay, everything rose well in the South
Wales warm now Portland, Oregon, that's wine country. Yeah, you'd
be surprised that we're not. I am surprised because I'm
I'm talking like this because I would think that grapes
need to be warm to survive, and I know you
have severe windows up there. Correct, No, it's actually not
(03:11):
that bad here. Besides the rain, which can play a
factor in the taste of of the wine going forward,
our winners aren't bad. It's only snowed probably three times
in my seven years out here in the in the wintertime,
it's it's pretty pretty balanced. And I think what helps
our grapes is the climate. The climate we get from
so many, so many different landscapes. We have mountain ranges,
(03:33):
we have the Halo Mounts, we have Dundee, we have
so many different parts of of Oregon that are going
through the fermentation process that go through the process of
actually making a wine that you get so many different tastes.
But I think historically, based on the research I've done
and what I've seen in comparison to you look at
(03:53):
a NAPA which is in California, that they have cooler
climate at night. They kind of go through hot hot,
some is uh not too cold in the winter. We're
similar in terms of hot summers, but it's not too
cold in the winter and during harvards, which is around
you know, September, to October. We have ideal weather for grapes,
(04:13):
not a lot of rain until the end of October.
Um it's it's hot, but it's cool at nine so
we can get up to during the day and they
can get down as low as fifty at night. So
you have that balance of amult to the climates. But
then it just comes down to luck, you know, having
the right elevation, being being facing uh southeastern and Southwestern
(04:33):
that also plays a huge role. But I had no
idea until I moved out here, So I'm with you.
I'm just fortunate enough to have moved out here and
been exposed to it firsthand to where it's it's kind
of shifted my perspective of it. And then talking to
a bunch of experts and people in the business, they've
come to the same conclusion that Oregan is really known
for the piano in the war, and they have some
great shard in their grapes as well. Now you're talking
(04:54):
like an expert. I love your toneticulate anyway, but you
really you really m is some No. We talked earlier
about the grape, you know, and we talked about the
wine being released in September, with it being sold at
where are you right now? Confidently when confidence about your product,
because I I hear confidence in your tone. I hear
(05:15):
I hear a high level of professionalism. Not saying that
you don't talk, but you know when once you taste
a little bit of success, like what you did with
more MORETT on that basketball court. Remember remember, remember you
know how you did and you know when you came
out the court you had a different attitude about how
you treating them about there. See, I'm sitting at this
an attitude with you now, t J, now that you're
sold I talked to us about that, you know, I mean,
(05:38):
if we're being honest here, I created a good product.
I had a lot of highly successful people around me
to kind of mold me and help me go through
this process too, where I had a great understanding of
what was going to happen. When you hire the right people, Uh,
it's hard to fail. I know what I don't know.
And I hired a bunch of experts who whose job
is to put me in a position to succeed. And
(05:59):
I think starting with the winemaker, trying with the partnership
with the winery I chose and NATO sign we knew
it was going to be a successfu We just weren't sure,
you know, the reception that we would get. We're going
shure it would sell out in forty five minutes. But
I knew that people would be attracted to it. We're
not talking about correct fifty dollars a bottle, and we
(06:23):
did a We did a really good job of marketing.
And I think from a brand, brand name standpoint, uh,
people know that I enjoy wine, they know that Oregon
Pinos specifically is historically been good. And I think the
confidence just comes from the work I put a lot
of work in on trying to learn. I'm not an
expert by any means, but I have learned a lot
in my in my nine years being involved in the
(06:45):
wine industry and just kind of learning self taught and
then speaking to experts about the importance of wine. The
process of wine will go through the climates you need,
and and so on and so forth. I just felt
confident that, um, it would be a good wine because
I tasted it. I had some psalms tasted, I had
people who are considered wine snobs tasted and give me
(07:06):
really positive feedback to where I'm comfortable with speaking on
it because I literally went through the entire process of
making wine with the album experts so that I feel
confident about it. So you went from just a just
a conno swort a person who enjoorge wine to doing
your homework and now each step now is like getting
you know, getting another year notching your degree plan of
(07:28):
being more and more of an expert and achieve the
next level of success. Now you said, you said, okay,
forty five minutes c J. So okay, tell me this.
How did how was the release notifa? What it was?
Was it note notification on your social media? How did
that work? Because you said, you guys did a really
(07:49):
good job of marketing this, and so I'm sure you're
planning the next series and you want to do a
really good job again. So what was the what was
the good of people to hear how you release a
new brand, because like they were a very smart strategy,
you know, in the bubble when I started reading about
the players, that was a good strategy because I'm sure
someone post posted it about it and that really helped
(08:12):
to raise the consciousness to people who could be potential customers.
How did you release it so everybody would know his
own not go by. Yeah, so we created brand awareness.
Almost a year ago. I started to notify people that,
you know, there's a project in the works. UM end
(08:34):
up doing a press release probably seven six or seven
months ago to kind of notify people like, hey, what
about So we started with the press release to kind
of create that awareness and strategic branding. UM. Then obviously
I begain posting, hired a marketing team, social media team
that's that's you know, spearheaded by Ashley comes from Extenta,
(08:57):
who's gonna tremendous job, very very bright, a very bright
individual who's kind of helped, you know, walk me through
this process and we both learned a lot them to
fly to doing doing interviews, things of that nature, to
kind of talk about it, and just the more so
the biggest thing is just educational. You educate yourself, you
educate the masses act you're going through the process, and
(09:17):
you kind of draw them in. So we drew them in,
you know what I mean, explain to them what the
process was like, the story behind wine, while I got
into wine, the designing process of the bottle, and and
then we created a mailing list. The mailing lists kind
of went out sporadically with with videos, with with images,
created a website and basically allowed people to subscribe and
sign up, and the first day I think we had
(09:39):
seven people sign up and subscribe basically say that they
would like to purchase the wine, and that kind of
allowed it to evolve. And this is two months before
I end up going to the bubble too, or three
months before I end up like giving out wine to
about nine d NBA players, But I went through that
process first and basically let every right now that head.
(10:00):
You can only purchase the wine on this website. It's
only available online, and the rest is as they say,
the rest is history, basically shot updates. I did a
little pre sale where allowed some friends and family to
purchase the day before, and we basically announced that the
wine would go on sale on the last Tuesday at
nine am Pacific time, and it was sold out by
(10:23):
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A deductible may apply. Welcome back to money making conversations.
I'm your host, Sean McDonald love. I'm talking to c. J. McCullum.
(11:33):
His wine sold like he told you forty five minutes
nine am, which is noontime East Coast time, but color
heritage and any one sold out fifty dollars a bottle
is a pino, right. Yeah, Because my wife, she's a
huge wine drinker. So I was I was bragging by
it out of interview you and your wine was coming out.
So she was asking me where where CJ wining that
(11:56):
you know? I say, hey, so so as you're looking
at to be crazy right now, so let's let's find
out when the next batch come come out and maybe
I can get into that pre sale and put in
I get in the pre sale coupon, and I said,
I pay. I don't ask for anything free. CJ. That's
about me and that's why our money making conversations about
making money. When is the next run so we can, uh,
(12:18):
you know, I'm sure to be you'll you'll make even
more a bigger batch to go out there. But wine
is seasonal? Or how does that work? Educate us? Yeah,
So basically I went through a three to five year
plan when I bought the grapes in two thousand seventeen,
so I brought the grapes and two thousand and seventeen
I knew that I wasn't going to put off the
wine until because obviously from a wine standpoint, I had
(12:41):
to go through harvest. So those are those grapes were
planted in two thousand eighteen, and it goes to ten
to twelve months in the bottle of the paying Well,
you know how you age it. I aged my ten
months in French oak baros, and then we we go
to go to the fermentation process and then we rack
them and put them in bottles, and that's basically a
(13:02):
a year process. They were bottling in two thousand nineteen
and kind of let them sit on the shelves and
rotate them and then do what you need to do
depending on the process you take. And I knew I
wasn't selling until so in two thousand seventeen I brought
I bought the grades for eighteen, and two thousand and
eighteen I brought I bought the grades for nineteen. So
my nineteen version of what I just sold will go
(13:22):
until probably a year from now. I have to checked
then and figure out how we want to market it.
But we've already bottled the nineteen version of I sold
last week, and it's it's still not ready. That's still young,
still premature, but we'll figure out our release date and
kind of go from there. But historically I've done things
in September, so I might just wait a full year
and I release it in September, and the greedy brother
(13:45):
don't get greedy. Now we all know about these fires
that are happened in the Oregon. Uh tell me if
it's making any impact or will they make any impact
on the wine industry up there? Yeah? I mean, first
and form most my prayers go out to all the
families and people that were affected by the fires. You know,
(14:06):
living here in Oregon and being close to the fires,
it it really hits home. And I told my fiance
they other day. I think the biggest thing wrong with
our society is that unless things directly impact or involved you,
you tend to not pay attention. And until you get
the email saying you need to evacuate, you don't understand
the severity of a fire. And once we got the
(14:26):
email saying, you know, kind of packed your house up
and get ready, that's when you begin to panic and
feel so sorry for so many people out there that
either a have nowhere to go be, don't have the
means or see, or it's too late. And I think
over a half a million people had to evacuate homes
so burned out. People have lost priceless valuables, you know, pictures, memories,
things that you can't replace are going along with your home.
(14:48):
So it's it's very, very unfortunate. We were forced to
kind of, you know, pack up our home and prepare
to leave. But luckily we didn't have to end up leaving.
But the the effects of the small dog, the smoke,
the pollution that's caused the fires is definitely probably going
to affect the grapes space on what I've heard from
being on the venus these last couple of weeks. They
(15:09):
won't know until until they go through harvest, which is delayed,
like most wires, delayed harvest because of the fires. Didn't
want to have people out there picking, uh and what
was considered um they went from very very poor air
pollution to toxic air pollution hazards to the point point
that where no one could really be outside. So they
say they won't know until until the harvest finishes and
(15:32):
they get to kind of check out the grapes in
the next phase. But hopefully too many people weren't impacted
by that in the in the wine where I know
a lot of other people were, and my prayers go
out to them. That's right, that I might have a
little fun with you because you know, watching and doing
the bubble uh playing and um, you know one of
my favorite players anyway, just just so astute and uh
(15:55):
to see you. Um have I seen that from you
in the court before being Edi Moore should know being
that um bostress um about what you was accomplishing, you know,
on on the court or if I missed it because
you are in Portland, I don't get to see you
all the time. I think sometimes you've got to let
people know what time doing. Come on, come on, come on.
(16:19):
I'm very very confident for myself, but I think there's
a time and a place for everything, and sometimes you
have to let people know. And I think I've I've
always been like that. People out here in Oregon and
people that really watch us, I have seen that before.
But I think when it's different when it's on the
national stage and it's in the playoffs. But I've done
(16:39):
those same things and said those same words in a
in a pickup game and practice, you know what I mean.
That's just something man, because that boy's talent. You superstar,
You're You're a bad boy. You're a bad boy. Man.
You had them stumbling, yeah, them reaching, yeah you you
just man, I was, I was, I was just laughing
(17:02):
so hard. Man. I called Stevens said, man, did you
see my boy? Did you see him? Did you see
him clowning tonight? And he started laughing, said yeah, you
said you a bad boy? I know, Hey, I ain't
saying I know you're a bad boy. And so so
what feedback do you just getting social media from all that?
C J. I just thought it was funny, man, And personally,
(17:22):
I like, respectful, that's true. He's he's real. But no,
I mean it's it's people just give you credit what
credit is due. I think that's that's that's what you
have to do in this society. You tipt your hat,
you know, when you lose, and you tip your hat
when you win and salute the next person, understanding that
um in life and things are gonna always go your way.
(17:44):
But you know, I had I had some some goodly
good games, and I had some games where I wish
I would have played better. But all in all, I
was I was the best version of myself every night.
And I can live with that. And I think the
rest of the world social media, They've seen me play,
They've seen me rise to me a big moments. So
some people probably were surprised, But people that know me
and know the game, uh, they know what I'm capable of.
(18:06):
Oh no, no, no, it wasn't. I wouldn't. I wasn't
surprised at what you did. It was a surprise of you.
You know, the you know, the personality of shift. You know,
you know in your chest, you know, hit in your chest.
You know that. That was the part I hadn't seen before.
You've been clouding since you came in the league as
a rookie. You've been stepping up that game. You know,
you and Uh Damian the two of the underserved I
(18:29):
think under recognized backcourt duos and Uh and the NBA
in the last ten years, you do y'all some bad boys. Now,
you went into the bubble the pandemic was going on,
and you came out of the bubble the pandemic was
going on. What was the bubble like? What was that
life in that bubble for? For for just the lifestyle,
(18:49):
just being able to socialize, being able to get information?
What was that all about? The testing? Can you walk
us through those steps c J. Yeah, it was unique. Honestly,
I unlike anything I've ever experienced before. Do the circumstances
what we're going through obviously in the world, and when
we're still going through today, from an injustice standpoint to
(19:10):
two blacks and minorities to seeing the COVID, the situation
with COVID, how many lights were taken away or affected,
and how we had to kind of take extra precaution.
It was. It was really a special, special time because
I think the biggest thing we wanted to accomplish was
obviously continue to spread awareness to some of the things
got going on in America, have initiagies in place, have
(19:31):
things that we can kind of touch on and bring
light to while being able to play the game we love,
and get people in the state because there's a lot
of stuff going on on a day to day basis
to where it affects your psyche, your mentality, and we
wanted to get people in the state to be able
to watch entertainment. And I think we were able to
accomplish all those things, but the day to day life
was crazy then. Like when you first land, for one,
(19:53):
you started testing like two weeks before you get there
every other day and then when you get you guys
had a face chance a quick test, right, yeah, I
think it was rapid where the results would come the
next day, I think for five hours or the next day.
So we did testing upon arrival, and then you quarantine
in your room for forty eight hours so you can't
(20:13):
leave your room, and they bring you food and drop
it off at the door. So you go through that process,
and then once you get i think two or three
consecutive negative tests, you're able to leave your room, but
you can't leave the hotel. So you're basically stuck there
in three different hotel or hubs with six teams, and
you do daily testing based on time slots. Every day.
You do the nasal test as well as the oral swab,
(20:36):
and you go through that process and it's just it's
almost like a summer camp or like an AU tournament
because there's just a bunch of teams, a bunch of
guys who you compete against. But it was just it
was just a really really unique situation to where it's
it's unlike anything I've ever been through, and it's something
that I will remember forever. But I'm glad I was
(20:57):
able to experience it. I think that we made the
best of the situation. Obviously there's this four teams still
left competing, and I think that one of the best
parts about it they eventually began to let people found
numbers there because it can get very lonely out there, right, um,
just kind of being away from your kids, a significant other,
all those things you're accustomed to it it can change
(21:17):
you and kind of affect your mentality. Now, let's talk
about the opening day. You know, when you guys, um
all um, I wanted to say student solidarity, h are
I want? I won't use the word protests, want to
recognize that Black lives matter, do matter? What was it?
What were your emotions? And because I'm not there, all
(21:39):
I can do is realized that I was proud of
the unity. I was proud, and I know there was
You know, when you when you do it, when you
when you're doing what you're doing, you're not worried about
your wine sales, You're not worried about endorsements, you're not
worried about you You're you're committed to making a change
in your voice being heard. Who was running through your
mind personally when all that was going on, and then
I want to ask you about the Milwaukee when they
(22:02):
made that decision to walk out. What was running too
your mind? Then? Yeah, I mean you hit the meal
when they had the biggest thing for me. And then
most of the guys was just right and this wrong,
and what we're seeing in America and beyond right now
is just not right. It's it's wrong and we have
to stand for something. I think the fact that the
NBA backed us, the league as a whole, our teams
(22:23):
backed us and stick with us, understanding that there's just
so many things that need to be corrected and changed,
and we put that to the forefront. I think that
was the goal and objective. So I felt proud to
be a part of that and proud to see it.
I think when the Milwaukee Bucks decided not to play,
I think it's sparked another conversation. Um. I think they
were the spearheaded leaders and us kind of having to
(22:45):
sit down and collect ourselves. And historically, when the NBA
does something, the rest of the world follows. We were
the first professional sports league to shut down during COVID,
and then the rest of the world and in sports
teams began shutting down. We were the first UH league
to have players protests and not playing the game, and
then shortly after that m THELB and they would not
(23:06):
be playing UH. Every other sport basically followed in line
the Wimbledon tennis. All those players that would both participated
on the on the on the large stage, they well,
I think soccer exactly exactly, And that sparked another conversation
as to why so many things in America are happening
to to black and brown people and why these injustices
(23:27):
are are just intolerable and not fair. And I think
I was just proud to be a part of it.
I think the conversation that that it allowed to happen,
to dialogue get created was positive and has pointed the
right light on so many lives that have been affected
in this in this way. Well, you know, it was
really interesting that because all I can do is, you know,
(23:49):
sometimes you get so far. All you can do is
pray for change, pray that people will see the light.
And then you see, you see a part of this
country just don't care, man, just really don't care. This
is gonna move forward and acting like this ain't even happening.
And then uh, and then paying a story like we're
the villains, like like like like our history means nothing
(24:10):
and it won't tell our history. And when I see you,
you might use a generation of change to me. When
I look at you, c J, and I I'm really
proud of your brother, and and I say that because
of the fact that that's a lot of pressure, man,
for a young man like you to to make a
decision to do what you're doing. And there's a lot
of you doing it. Not just you, but a lot
(24:31):
of you guys are making these decisions. And I'm telling you,
when when the Major League Baseball stepped away, I was stunned.
I was absolutely stunned, c J. When MLS, MLS, uh
mad Leave Soccer stepped away, I was absolutely stunned. Um,
because these are these are leagues are not predominant African
(24:51):
American leagues. And and I know you said, uh, you know,
people tend to follow the lead of the NBA. Were
you caught off god by that quickly the other leads,
the other sporting leads reacted or what were your thoughts?
I was surprised at how quickly they all reacted and
(25:16):
stood with us, especially some of those other leagues that
are majority uh white, predominantly white leagues. I was very surprised,
but I was happy to see it. It's the change
we need to see. And I think a lot of
times when when minorities are complaining about issues that are
happening to minorities, people tend to not listen. But when
(25:38):
the majority is speaking on behalf as well as with us,
I think that's when the most change can occur. And
I think that's what we're starting to see throughout the world.
The old presses are starting to speak on behalf of
the rest of the world, and I think that's what
you need in order to have changed. You need people
(25:59):
that are a part of the problem but also not
affected by the problem to speak up for us. You're
absolutely telling the truth. C J. I want to thank
you for coming on the show again. Man. You know,
I'm sorry I can't help you sell anymore your wine
because you know, you did such an amazing marketing job
and you're such a badass basketball player on the NBA court,
you know, and you leading this. But more importantly, just
(26:22):
just just Rushan McDonald. I'm an older member over this
of this, of this change, and talking to a younger
man who has generations. You can affect generation. You are
affecting generations, man, and as an entrepreneur, as your your nonprofit,
as an athlete who who does more than just dribble
the damn ball. Go change, brother, Please don't change the thing. Yes,
(26:46):
sir man, That's just one thing I can assure you,
is that I remember where I come from and what
I come from. The the biggest thing you can do
as a as a young black man in America, it's
the sick ground ways to affect the masses. And he'll
pull somebody up that comes from a situation just like you. Cool.
Thank you. He's on the show to promote his wine.
Heridge nine Heritage NATed one wine collection is sold out,
(27:07):
y'all fifty dollars a bottle. You got another set coming
out next year, so be ready one September. I'll be
ready because I'm getting in front of the line. He's
already told me he's gonna take care of me, and
I'm gonna buy the winej We're talking to, brother, Tell
your family high man. Brother, I'd love you, and don't
you change. Bye. I got you, absolutely appreciate you. Thank you, brother.
(27:30):
We'll be right back with more from Marsa McDonald and
Money Making Conversations don't touch that down. Oregon donations save
lives and some organs can even be donated by a
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(28:13):
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M dot org Slash Radio. Welcome back to Money Making Conversations.
(28:35):
I'm your host Sean McDonald my guest Jody Watley. Miss
Jody Watley is a Grammy winning trends sending pioneering music
video fashion and style. Jody is listening on Billboards top
sixty Hot one female artists of all time. She's top
twenty five dance artists of all time. She became the
first artist to release a million selling video, Dance to Fitness,
(28:57):
which has not been achieved by black woman all musician.
She was the first woman of color to play Rizzo
on Broadway and to hit Musical Greece. She's an entrepreneur.
She's producing and releasing her own music. She's on the
show to talk about being an artist during the pandemic
time and coping with the works complished. Miss Jordie Watty
is finding her sanctuary. That's what I found this on
the I was just doing our research and find it
(29:18):
Miss Jodie Walley finding her sanctuary in the kitchen. Amiss,
all these uncertain pandemic times, she out there, She out
there clicking dishes and pots and payers and over a
hot stove. You know, like like she in the South
or somewhere. Please walk with the money made conversation, Miss Jody,
what hey, what is introduction? You know? After that, I
(29:41):
feel like a vox about to go in the rainy Jody.
You know, here's the funny part about Jody, and she
was this laughing so low, she was laughing so low,
and then she just opening this middle interview, she's gonna
start laughing introduction. That's gonna just laughing at the store.
I just I love it. Thank you, and I'm so
(30:02):
excited to be talking to you. Well, I'm excited to
be talking to you, of course, you know, a fan
of your music, fan of your talent. You're a beautiful
person and uh that watch you and danced dance with
you so many years on the dance floor. So this
feels like okay, you know, okay, you know the music
is still great, Jody, But you know, music back in
(30:24):
the day, I can remember exactly where I was at
on certain songs, and uh, you know, and that's where
I can get kind of missing the day because you know,
you're throwing the music videos in there, so you kind
of go back to the video before you go back
to the moment when you was on that in that
in that basement party, you know, just getting sweat, not
enough like to see what you're dancing with, you know,
(30:45):
but you're just dancing, you know that And that is
something about music, and it's true, it's so associated with
growing up and memories and you know, just in so
many ways and you know, good time, bad time, uh,
and between times and so you know my music, uh
(31:07):
it is a blessing because it spans so you know,
continuing on. But you know it represents um, you know,
always a good time for people and that makes me happy.
But what makes me happy is that she and a
person who you know, has has to sustain career relevance
in this entertainment business because I've been in it, you know,
(31:27):
for a long time and being in it, you know,
trying to stay because it's such a hard business because
you can get you know, the discrimination happens, or agesn't happen,
sexism happens, and you know all those things, well you know,
who is she or what has she done later? What
has he done later? What have they done lately? That
really permeates really big in the entertainment game. And it's
(31:48):
kind of sad because of the fact that there's so
much uncertainty in entertainment. How did mentally from a mental standpoint,
how have you been able to cope with that? Jody?
You know, I think throughout my life, I'm I'm very focused.
I've always been a person that UM has tried to
(32:10):
have balance in my life, which is very important in
any profession. And UM, you know, never get too highs
at the highs and too low at the lows. And
you know, it's always been important for me to UM,
to be authentic and what I do, UH, to learn
the business because I think a lot of people get
(32:31):
messed up getting in the entertainment industry and I did
started as a teenager. But I've always been business minded.
I mean when I was in junior high school, UM,
I would I had I call them side hustles. I
was so close for people. I'd make pillows at my
dad's church and fry fish and and bake cupcakes to
(32:54):
make money. We're ch chen and all that little bit later.
Don't be hyden stuff earlier, so I understand. So my
journey has always been I think that really has helped
me sustain in this business. The uncertainty is because I've
never been afraid of the work, never been afraid to
(33:16):
say no, UM, and very meticulous about what I do.
And so if someone has I'm not just enough, I'm
not that enough, it never really phases me. And I
think it's important in life that you have to believe
when no one else believes, and to keep doing the
(33:38):
work in find ways to get it done. If if doors,
I mean doors have closed on me and I've opened
new doors for myself because I'm continuing to do the work,
you know, Um, And it's very important, and it really
is important because really, when I look at your career,
you know, because you've had success in a group, okay, Sam,
and then you've had tremendous success as an individual artist.
(34:01):
Talk about working with people and then the burden of
being a solo artist because there are different different things
that are task when you buy yourself or you don't
have nothing that nobody to lean on but yourself, and
the decision and the appearances all on you. So talk
about the success in a group and the success as
a solo artist just from an entertainment standpoint, so people
(34:22):
can understand the difference. Well, you know, being in a group,
being the only girl in the group and not actually
being protected was very challenging for me, and you know
it made me Um. You know again, I had to
be tough. I had to carry myself in a certain
way being a woman in the business. If you're not
(34:43):
kind of flighty or whatever. You know, you get labeled
things that aren't always very flattering. But again it's like
I know who I am and I learned learned from it.
So going solo actually has never been a burden. Actually
it's been such a blessing because I get to do
(35:03):
I get to own it and to be in control
of it and take people to work with and not
just do what I'm told, but to really craft. I've
been able to really craft uh my own niche as
an artist for you know, I've been a solo artist
now for over thirty five years, um, and seven years
(35:23):
before that and shala mar so I've been you know,
on this on this journey. But being a solo I like,
I like running my own business, I really do, and
so it's a joy. It's like, you know, it's a
lot of responsibility taking you know, musicians and producers and um,
but I'm about the business and so so I enjoy
all the aspects of it. But you're a live performer,
(35:46):
and we know the value of being a live performer.
And the downside was the pandemic. They are nobody saw
our comming. I knew I didn't see it coming, and
not to the extreme when they talk about shut down,
you know, because that really doesn't hit you what they're
talking about until it actually happened. What does that mean
shut down when you're talking about venues or closed, they're
(36:07):
talking about you know, restaurants or clothes. And how did
that whole process in your mind? How was it starting
the process as being just what they're talking about shutting? Now,
how did that whole process work for you? Because I'm jousing.
It freaked me out, Okay, I think it. It had
to freak all of us out, and I think, you know,
(36:28):
at first, actually, to be honest with you, one of
the first things that I thought about was I'm glad
I've always lived below my means and above my means
because you know, I'm glad that I'm a songwriter. And
I thought, you know, God, thank god I'm a songwriter,
because I'm really gonna be living off my royalities now
(36:48):
because there's not gonna be any concerts. And you know,
two months into it, I went through a moment where
I felt kind of that, you know, because I like
to hustle up, I love performing and just you know,
having this moment of pause. I've always taken time off
here and there, but to actually be forced into it. Um.
(37:10):
And so we're trying. What I've really done is trying
to find new ways to keep myself busy, create some
new revenue streams myself. And it's very important to again
is not be defeated by the situation. To find ways
to make things happen. And so you know that's what
(37:31):
I've been doing. Well, you know, not to understanding that
you have some facial masks or they out now they're
coming out. Yeah, I have Well I've had an online
boutique for about twenty years now and uh, I have
you know, different merchandise coming in all the time, and
social masks are one of the new items. Um. And
(37:51):
you know those came as a result of the pandemic.
You know, you gotta jump on stuff. I give a
portion of the proceeds defeating America's so it's for a
good cause. Um. You know I've got sanctuary candles and
uh rooms gray coming um and you know, and then
the music. My current song is the Healing and it's
(38:13):
a timely song. Um. I got Jody Whiteley hoopering, so
you know what you're gonna do take on my show now,
I started with the facial mass. Now you have to
whoopie read now, it's it's a it's a method to
this manic. When you come on money and make conversation.
We got to talk about each one so it could
be clearly heard. Ms. Whiteley, I see, I see right now,
(38:35):
we're gonna have a great relationship, but we're gonna learn
to make money roushan weight okay, slow and affectively, okay,
because what we're gonna do first, we're gonna you know,
we're gonna put now the mask out right now are
they yeah? Okay, cool? They are? They are available, Okay, cool.
So what we're gonna do is, were gonna get a
little post a picture with you with the mask, and
(38:58):
we're gonna put it on my social media this week. Okay,
but then it was over meet okay, because I got
eight hundred tho Facebook following any percent of my women Okay,
because that my bacon don't ain't because they love me.
They just love those cakes, I'll be so, you know.
So so we're gonna put that in. Then next Wednesday
my news letter comes out and then there's ninety thousand
(39:21):
fan club subscribers to that. So we're gonna drop the
facial facial mask in that. Okay, so we're gonna so
that's the face. That's how that's how you do business.
When you come on money making conversations, we ain't no
hurry to make money, which about relationships. That's how we
lasted this long because the relationship them about five and
dead people that ain't us, that ain't a we're long
(39:43):
we're long term, long term. So so so then you
then you talked about these candles, talk about these candle
come tiarsom least the big fat candles that you can
put it in your in your bathroom while you're taking
up a bathroom when you outside reading the book. What
type of count thought they? So the sanctuary can't be
(40:03):
the glass the big candles those sold out. So the
new shipment candles are trump their tens travel tens. So
you know it's very compact, uh, the luxury soy candles,
but they are they're not the big oversized glass one
(40:25):
this one because these are easier to ship right. Well, okay,
so now that's sold doctor, say right, the new travel
tens those just arrived today, Okay, cool, So so so
we can put that on social media too. Yeah, Okay, cool,
So you old me talk talk. I don't think you're
(40:45):
calling money make conversation just to have a money make conversation.
You're not making their money because you got you know,
says Miss Jody Wideley, You say, Miss Whiteley. So so
we got there, we got the facial mass. We just
got new shipment of Sanctuary candles in gott to do
a banner for that. So let's talko. We got into
(41:06):
the hoopie ring then't got to that yet, right, No,
I'm flowing down, learn quick, learner, and you know you
gotta listen to Peaceles looking now. So now let's talk
about the music song Healing. Let's talk about that. What
(41:30):
you know, I know, you have a racial unrest pandemic
is over the avertly affecting the African American community. We
have an election here that uh, it's just emotionally charging
this country in the world is watching. And so when
I hear a song called healing, tell us what the
story behind it and what you're trying to achieve with
(41:52):
you know, what your music? Who you're trying to reach
with the healing? I mean, you know, because my music
has progressed so much over the years, and I wrote
this song before the pandemic came out came about, and
really I wanted to do a song to remind people to,
no matter what's going on in the world, never let
(42:14):
anyone jim your life year wattag the wattage lived within you,
and to encourage people to live in and now because
now it's what we have and what we make of life.
And it's a dance room because I know people like
miss Jodie. Part of my brand is the dancing. But
it's an inspirational song. And it just so happened that
(42:35):
the pandemic hit and then you know, a black lives
matter and everything, and so it was one of those
things to me, the universe had the ultimate timing, uh
and me putting it out and when you and how
does the how is the music being distributed to streaming
and work work work platforms. It's on all digital platforms
(42:56):
and streaming services, so you can download it from iTunes,
or you can stream and listen to it on Spotify,
Apple Music and also uh, you know YouTube of course,
and and I do have a Jodi Whiteley YouTube channel.
You're listening to money making Conversations with Rashan McDonald will
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That's car shield dot Com code money. A deductible may
apply welcome back to money making Conversations. I'm your host,
Sean McDonald. No, no, I don't know that Chalnel. I
(44:24):
know a Miss Jodie Waterley YouTube channel. I don't know
Jodie Watterley YouTube child. That must be That must be
like a knockoff. That must be a knock because I
say I only talking to Miss Jordie Watten This is
a Miss Jori Watle YouTube town line. I'm promoted and
now I'm I'm just gonna throw the room miss in front.
That's how I mentioned, That's how I met it. I
love talking about you. Now let's get to the hoop
(44:45):
ere ring now it rings. Now who thought of this idea?
And it sounds so much fun? Talk about the hoop
the rings, well, you know it's a Watley signature. The
jompbo cool bearings have been since my solo debut for
a New Love and People. Yeah, Joe Journey, if you
(45:14):
saw me doing some bad dance and moves, you know
that the old man moved. You know, I really think
I'm still got it going on. But obviously if you
saw me, you go, okay, stop, you really need to
stop trying to dance to that song like that I
just had to let you know that I was doing
some bad things over here, acting like I still had
a skill set. But I don't so the hoopiere rings
(45:36):
because it's not so much fun. First of all, Miss
joy Wer, Yeah, I'm enjoying this anyway because your energy
is just on fire. And let me just tell you something.
You know, we we live in a stressed time because
of the fact that we um and I said that earlier.
We are talking about the election coming up, and it's
just great fear, you know, as a as a black man,
(46:00):
you know, as a black person in general. You know,
but the police has not been uh, throughout our lives,
not something recently. We've always had concerns when we got
pulled over, especially at night, and so unfortunately for George Floyd,
white people see it for the first time or acknowledge
it being stunned. Okay, yeah, and going really it was
(46:23):
eight minutes they didn't stop. Because I like it when
I see white people out there protesting for for my cause. Yes,
I and I agree with you because I think that
will make the ultimate difference, because, like you said, we
were used to this, unfortunately, but it's gonna take white people,
um to get involved. So seeing them out there protesting
(46:45):
and you know, I mean, you know, painting Black Lives
Matter on their cars and businesses and everything. But we
really do need um some change here and um you know,
but they that was a big difference because I've never
saying that many uh you know that diversity. Yeah, I
(47:06):
was stunning myself. Okay, you know when you when you
see it march, you know, Okay, white people, white people
walking by the camera, white people, white people, black white people,
white people, black black, white people, white people. Okay, we
need this, We need this because because because of the
fact that it's not it doesn't become like these horrible
black people out here tearing up our cities. These horrible
(47:29):
black people. You know, you have to be fearful of them.
You know, lock your doors, don't let them in your neighborhood.
They're gonna tear up your city. And that's what that's
what's gonna happen without their participation. And so because I
because I could, I can sell you an iconic individual
because of the fact that when you these hoop ear rings,
when you can take a signature piece like a hoop
ear ring, you know, and then and then the people
(47:51):
recognize as a style and then you said, you know something,
I'm gonna make this a fashion moment and then people
buy it. How does that make you feel? I mean
I feel very empowered by that. And um, you know,
as a black woman, it's you know, um to be
part of you know, other black artists that trends that
(48:16):
really transmitt being on the music and so to be
in that category of style icon or you know things
of that nature. Um, it's a good ceiling because it's
like it's it's me. It's a part of who I am.
And bringing great style and class has been always very
important to me. Now let's let's get the real deal. Now.
(48:39):
When I've been waiting on the kitchen talk, she dropped
a little you know, when I was in junior high.
You know, I fry fish, she makes some cupcakes and
all that stuff. She she was just setting us up
that she didn't just start cooking last week. Oh she
didn't just start cooking doing the pandemic. Just like act
like she don't have nothing to do. I've been get
(49:00):
to the middle school. Yeah, okay, cool. So, uh, you know,
I'm if anybody knows anything about me, Jody, is that
I'm a foodie. I love food. I will eat my
dessert for I eat my meal in public and take
them to the fine out in restaurant. I go, excuse me,
excuse me, give me my dessert. Men and people have
(49:21):
looked at me strange and go or you do that stuff.
I needs to know what I'm gonna get right now,
and so so talk about this whole, the early stages
of cooking and then cooking. Now you know and how
does how does it? Is it a calm calming effect
for your life, for your career? And um, you know
because you know, because you know your fitness person school,
(49:43):
you probably eat a little bit different than me because
I I'll make you mad. Jody be going because I
make a lot of people mad. People, How does he
stay like that and eat like that? I get there
a lot for people. You make me sick. I get
a lot of You make me sick with sean, you
get on my nerves, get out my face. You know.
I eat a double king burger with relish double cheese, uh,
(50:07):
with large fat fries and a large strawberry shake, and
won't miss a beat. If that's a fat that's a
fat burger for people. Don't knew. She knew exactly what
I was talking about. In fact, it's funny you should
(50:27):
mention fat burger because the original uh well you said,
the popular one used to be in l A in
the kind of the Beverly Hills area, and it used
to be the spot people would go there and be
parked out there on the weekend. Mean, it was the best.
So yeah, I know about that burger. She didn't break,
(50:50):
She didn't break. Try when I started ralling off that men, yeah, yeah,
that's a king burger. That's double king right now. Yeah, yeah,
come a large, she said. He he talking about here,
talking about fat right there? Lord strawberry shake yeppy. Yeah.
He really on point when everything he's said right there.
He has not stuff. He is truly a guy who's
(51:11):
been in fat bergs. And I you know, I love
I love food. Um, you know, I started cooking and
junior high the necessity initially because my mom and dad
split up. And when I did with my dad, um
somebody had to do the cooking. So my mom was
a good because so I just kind of remember things
(51:32):
that she made and and so you know, growing up,
I've always enjoyed cooking. It's relaxing. Um. You know, like
I said, I've been in entertainment for you know, most
of my life since a teenager. So it's always a
treat to make a home cook meal, being home and
people look at me and say, oh, she probably can't cook. Absolutely.
(51:55):
You know you're attractive, you know everything. Yeah, everybody don't know. Yeah,
and you know you don't look like you have bad days,
you know for people look people look at they make
assessments of you. You know what you didn't cook? Look
at that, you know the second time. You know, I'm saying,
that's jolly right. You know, you know she probably has
(52:15):
somebody because but I love to cook, cook, and I
love to bake. One of my favorite things to bake
my kids. I have a daughter and a son. They're
young adults now, but Thankgiving, I do uh tiny butter
rolls and from scratch with the yeast that rises, that
take three hours and the whole bit. But it's all
(52:37):
with love. So I think I love you could love
into cooking like so, I understand your passion. And and
food is a thing like music. It makes pepepel happy too,
doesn't that? Well, it makes me happy. And I know
I'm having a fantastic time, you know, talking to you
about just life in general, because of the fact that
you know, first of all, your an entrepreneur and you're
(52:59):
end penny thinker and uh and the part about success,
I know that and I tell people all the time.
You know, being successful in the entertainment business is rough
because everybody sees your can see you. Okay, you know
you've been successful at IBM. Nobody sees you. I'm not
saying this name, but nobody sees you. But when you're entertainment,
they see you. They know that they might know how
(53:20):
much money you make, and they can they know the
ticket prices, they know the size of the venues you play,
and so that takes a mental toll on what people
can perceive you being a wanting to be a capable
of producing and so so it's important that these relationships.
And I'm just gonna let you know, Jody, I'm in
your life now. Okay, So so you know you you
(53:41):
got stuff dropping, don't you don't don't do don't you
go nowhere? Said I forgot about you. Said it's gonna
be a problem between me and you, Miss Jody Ride.
I'm just let you know. You know, around there trying
to shut down your YouTube channel. That's what I'm gonna
be doing that, you know. You know there's Brushawn's trolling
Jody wild Lean on social media. He's crazy, man, He's crazy. Joe.
(54:07):
I only did one interview with I don't know what's
wrong with the dude. I just do want any of
you to do he controlling me because somebody stop him. No,
I'm just know. It's a joy. It's a complete joy
because I wanted to meet you and you're a person
that because even though you're behind the scenes, I want
to tell you, I'm the kind of person like I
(54:28):
like researching people like well, who especially successful people as
well schools on this team? Who you know? And then
again it goes back to when I was middle and
I used to read about four models and I was like,
I wonder who who runs for my models? And I
went to the library and looked up I Leaning Forward.
So I like to know about people. So I've been
(54:50):
knowing about you for a long time. You and I
have so much respect for you. So you control me
all you like, well, but before go, I don't want
to I can't be you know, I kind of you
know people get mad. Well, he was starting talking about
the kitchen. Didn't you just stop talking? So let's talk
about that the kitchen. What you're doing now, what's some
of your favorite meals? And because you mentioned you mentioned
(55:12):
some good Southern starters, frave fishing cupcakes. Just to get
some good black people rolling right there, right there, right there,
talk about you talking about your kitchen skills. Well, you
know what one thing I encourage people that follow me,
I do meatless Monday. Um. Last week I did a
black eyed tea and um, so I you know, gave
(55:36):
the recipe and everything, and I had it with a
chale salad because I in this pandemic. Also, everybody can
be always felt and have a double double. Are you
trying to hit at me? Are you trying to hit
at me? I'm the only person on this call talking
about a double double double me double tee. Stop mixing up.
(56:04):
So I share healthy recipes and um, and then you know,
my cheat days, my indulgences and everything. Because also being
a woman's like, people would look at you different. So
I try to stay in shape. But I let people
know you can have robust, the wealth season, great healthy
food and then you can have your cheat days where
(56:26):
you can have your fried chickens and you know, with
extra hot sauce on it and greens with meat, but
you can also have the greens without me, so you know.
I so I mixed it up and you know, and
to inspire others. Okay, cool, let mesk you. These are
like short videos or or that you can upload and
(56:46):
stuff like that or huh, they just you you shoot
them live and that's where they live on your social media.
I put them on my website. Jodi Whitley got net
do a blog. I don't seem them yet. Well not true,
I do, okay if you feel them and it's short
versions with me and I put on my Saturday because
I always you know, I had TM TRMORI just recent relationships,
(57:09):
you know all that. I would love to post some
of your work. If you have photos, if you have
photos of food that you've cooked and just a recipe,
I post that. Let's let's do that, let's have let's
have some fun with this, and let's have some fun
with two photos and some recipes. I start posting it
on Saturday, just just you know, just having fun, just
showing people another great side of your your brain, your career,
(57:30):
what you're doing out there, but more important than just
having fun in life, you know, because people need to
see that and and it's it's just amazing. So so
let's tell everybody about social media girl and your websites.
And you know it's it's thirty minutes now. You know
we've been talking for thirty minutes. You know that, Jody.
It's just so quick. I've knowl you all my life.
We're just out. If you're thirty minutes, Joy, I'm just
(57:54):
gonna let you know. It's so funny people you're talking
to Shine, I go, hey, dude, it's thirty minutes. We
really need stout so people get there a lot to go. Wow,
that's it. That's it cool. So tell me about your
social and your website. And you owe me before we eat?
Ow you owe me, um, you know the facial mask.
(58:15):
You on me candles and you owe me some. You
on me some photos of food along with the recipes.
And I swear to you, Jody, I will post and
I swear to you. I put it I I I
don't ever get on this. And if you're talking about something,
I want to I have committed to your success, continued success.
Let me see it straight. Your continued success and just
(58:37):
being able to share another side of you as an
entrepreneur and a home or home body. That's what I
call people cook at the whole bodies. You know, entrepreneur
is the is the sanctuary candles and the facial mask.
That's the entrepreneur side of you. And when you're and
now my headquarters is in Atlanta. I have in my
office my building, brought a building. I'm just gonna brag
(58:59):
a little bit of the big build and so and so.
I have a full full kitchen in my building. When
you come to Atlanta, invite you to come by and
we're gonna cook in the kitchen and we're gonna videotape it. Okay,
we're gonna put that on social media. Okay, we're gonna
know I just we're gonna do with Jodie. We're gonna
argue in the kitchen. That's gonna be fun. Okay. What
(59:20):
you're gonna do is come my kids to tell me
what to do. I can tell that, but I have
a lively time. Ms. Joe Rochan tell us about your
social media and website. Joe that you've been so much fun.
(59:42):
Let's let's get it out there. Okay, all my socials
are verified Joe Watley j O d Y W T
l Y because you know, some people still can't sell
website that Joe Watley dot net and it links to
all my socials, Mike and everything, so I'm very accessible.
(01:00:04):
And at your girl. Howlet you girl hollowized your girl
for thirty minutes and it's been awesome, and you know
you're you have called blast to come on my show
again in the future. Because what we're gonna do when
you get near Christmas like November, wanta come on back?
Promote stuff that you know, the Hoopie rank and all
that stuff I so people can buy for Christmas. President
get that hype rolling. And then I always do like
(01:00:24):
a Black Monday, and I dropped all my friends stuff
in there and I put it out on social media
does really well. So know that that the Rushawn got
you already lined up for for some addition, as they say,
mailbox money, Joey, I love you girl, Thank you, Thank
you for coming on Money Making Conversations. Okay, we talked
soon alright, bye bye bye all. If you want to
(01:00:47):
hear more money making conversation and if you please go
to Money Making Conversation dot com. I'm with Sean McDonald.
I am your host. My next guest as a young
man who's rising above those bigger obstacles and living his
dream and dreams are big and he's accomplished a lot
of big things. My next guest is Johee Winston. He
currently resides in Atlanta, Georgia, john He and George playing baseball, singing,
(01:01:09):
and working on building his nonprofit organization called You Can Too,
which encourages kids to pursue their dreams and the arts
and education. His career started on on Broadway, New York Broadway,
The Broadway Broadway as Young Simba and Disney production The
Lion King. He has shared the screen with Kevin Hart
to Roger p Henson, starting the Netflix series Everybody Sucks,
(01:01:30):
played a young Ralph trust fand in a new edition
story and It is now starring in charm City Kings
with Meek Mill which will be streaming on HBO Max.
I have seen the movie. It's fantastic. Please welcome to
Money Making Conversations. Jahi Winston. Hello, Hello, thank you for
having me. Well, thank you the Johnny. Can I ask
(01:01:51):
you how old you are? Right now? Fifteen years old,
and you have a foundation, a nonprofit organization called You
Can't Into HOWL. Is that nonprofit? UM, it's sixteen years old.
We started it, I think maybe eighteen right around UM
(01:02:12):
ten closer, Yeah, yeah, Okay, tell us what it is
because this is really interesting that you know, you're fifteen.
Most people are concerned about I'm not saying that their selfish,
but concerned about their own personal gains. And here you
are trying to get back and help on individuals because
we all know that arts and education is a tough
field to get into and to pursue as of success.
(01:02:33):
So you decided to start something. Tell us about what
exactly it is and how can students participate? Well, You
Can't Do is a nonprofit organization, and basically we UM
mostly operating marginalized communities, whether it be in the city
or Atlanta, d C. Or anywhere UM in the country.
(01:02:57):
UM and or innovation that allows and helps young kids
in those Martina communities specifically to achieve their dreams and
go after whatever they want because often times the environments
where the resources are a lot um here than maybe
the middle class suburbs of Georgia or anywhere else you
(01:03:20):
don't have the resources and you don't have the the
visibility to actually see and be able to accomplish your
dreams and your goals, and so um, we get tools
and we go into schools and talk. Obviously I can't
do that now because of the pandemic, but uh, that's
primarily the work that we do in marginalized community. Do
(01:03:42):
you do anything now because of the pandemic or you know,
via zoom or via any virtual platforms. Well, we're trying
to brainstorm and try to come up ways and innovative
ways that we can still be productive during this time.
That's sort of been what we've been doing during quarantine,
is just trying to bring one and come up with
(01:04:02):
different ways that we can expand and still be productive
during the pandemic. You know, I have I have the
honor of and this is just listening to you talk
and watching your career, and I have a something that
honor black men. It's called the Cafe Moka Swag Award
Carrio because it's a female centric syndicated show for women
(01:04:24):
of color. Like one point forward million women listen to
the show weekly on syndications. The Weekend Show and the
Cafe Maka Swagger was a celebration of black men who
are making a difference in our community by empowering others
to reach their life goals, from civic leaders, businessmen, activists,
celebrities and everyday dads. I'm gonna tell you something, joh
he I've never given that award to a teenager until now.
(01:04:50):
Oh wow. Um, you know, because because see, you know,
and I'm not trying to saying the thing that, um
just you know. You know what I do research for
I do an interview, and so I get a pretty
good grasp of what a person I'm talking to. That's
why some of the interviews they sent come to the
question they sent to me. I go all page and
(01:05:11):
people go nobody has ever asked that question because I'm
actually I kind of gotta sense. I'm a former entertainer.
I manage some of the biggest stars in this country,
and currently manage one of the biggest stars in this country.
And I produced a lot of TV shows. And when
I when I hear a young man who's fifteen years old, who,
like I said, who's making a difference in our community
(01:05:31):
by empowering others to reach their life goals, that's you Uh, Sody,
why is that important to you to help people and
ok young people to reach their life goals? Oh? Man,
I think just everything that I do from a place
(01:05:53):
of wanting to to help first and foremost my people, UM,
black people, not only with my people, but primarily my people,
because UM, you know, just the way that our societal
structure is in the hierarchical nature of it. Oftentimes, if
you are black and you are marginalized, you are born
(01:06:15):
with more strikes on even um our Caucasian brothers and sisters.
So I think knowing that and being aware of that,
it makes you responsible because once you're educated on and
once you're aware of it, you now have a responsibility.
You have the tools, and you have the resources, and
so now it's your responsibility to do something about that
(01:06:37):
and to make sure that UM. Just because someone is
UM maybe less fortunate when it comes to privilege and power,
it doesn't mean that they can't have the same access
to UM their dreams and their goals as anyone else
who does have that privilege. Is born with that privilege
and that power. And so that's where all of my
(01:06:59):
work comes from, whether it be the roles that I take,
whether it be the work that I do off screen
and the stories that I write and create and curate.
I always want to come from a place of Okay,
how is my community going to feel about this? And
how can I service my community? But as by doing
this cool, I want to I wanna go to the
movie that's currently out, that's be out HBO Max and
(01:07:22):
October October eight, that be in fact called Chomp City Kings,
and I want to wrap that Raptors conversation up with
would be in great detail. I want to go back
to the young Simber days and all these other opportunities
you have. But I watched Chomp Sages. I couldn't take
my eyes off a young man. You have the ability
to wait for the moment. You have an uncanny skill
(01:07:47):
where you're dynamic enough to understand that sometimes you don't
have to say something to be effective. Mhm. That's a
I'm telling you when I right now, I'm visually going
through different scenes. One of my favorite scenes was I've
seen the movie twice. I usually when I'm engaged in something,
(01:08:09):
I gotta gonna see this again, you know, because you
know when you see something I'm saying, Johnny, when you
see something two or three times. Actually, you really enjoy
it more because you start really because you you already
know it's coming up, so you kind of see it
a little bit different. Oh, I didn't see that. And
one of my favorite scenes when Black shows up at
the summer run and then you just standing at him, man,
(01:08:29):
and that's the moment I'm talking to you. Didn't have
to say anything, but you knew your acting ability showed
me how important he was in your life. Tell me
about that skill set, Tell me about that a build. Um.
I think that's just UM, I don't know, thank you. UM.
(01:08:54):
I think that's just I skill something that I picked up.
I am. I gotta really great compliments from a producer.
UM when I was working on film that I did
a few years ago. Uh, and he said that the
reason that I got the job was basically what she said,
my ability. It wasn't what I said. Is what I
(01:09:15):
didn't say that really, UM allowed me to get that job.
And so I think just focusing on that and naturally,
when you're in the moment as an actor, you know
if you're doing your right. I think every actor or
should possess that ability to still emote and still be
in the moment, even when they're not saying anything. So
(01:09:35):
it really is, you know, and I'm not telling I'm
not telling you going all this is not saying anything.
Not here. I'm just not telling. Okay, now you gotta speak. Now,
you gotta speak. But you know the ability to trust yourself.
And I want to go back because I saw Lion King.
First time I saw Lyon King was in Los Angeles, Okay,
And then I saw it in Las Vegas, and lay
had merged. I went and saw it in New York City.
(01:09:58):
That New York City show is a real deal, you know,
yes it is. That's where first team first team, the
first team first team. You know, you better have your
act together in New York City at the Lion King
New York City. Tell us about how that opportunity happened
(01:10:19):
to you, happened for you to be young Simba in
New York City, everybody live out of such a stages
because there everybody thinks all the Lion Kings are like, no,
they're not. They're good. They're good, right, but they are like, yeah,
all of these productions are great. All I can say
that all the productions I think are great. Um, but
(01:10:40):
you're right, I mean it's the flash your production, so
it definitely it's different UM. But I will say the
modified version, the modified story of how I became a
part of the Lion King. UM. A friend of my
brothers UM sent over the audition for an open casting
call for young SIMS was in young knowledge to be
(01:11:01):
in the Broadway production, in the National Tool production of
The Lion King. UM to that audition and that that
first audition there was about UM five hundred kids there.
And for those who aren't familiar with a UM an
open casting call, it's basically it's not just for professional
actors for everyone. It's for everybody. You know, they call
(01:11:23):
pooking them everybody to come down an audition for it.
So I went to that audition, I ended up getting
a callback. I got another callback after that audition, and
then I went to New York City to audition in
front of the executives or the the yes, the executives
for the for the Lion King on Broadway, and I
(01:11:43):
ended up getting the role two days later, and I
moved to New York with my mom and we lived
in a shoebox department for about fifteen months. And after
that I got UM the new Audition story and everything
just sort of started having to that production. You're listening
to money making conversations with Rashan McDonald will be right back.
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back to money making conversations. I'm your host, Sean McDonald.
(01:13:09):
Now let's let's let's get back to Chomp City Mom.
I'm a bounce around because you you you, You're just
so talented that every story gonna take me in a
different direction, but it all leads back to Chop City
kings How did that happen for you? My friend? That
movie opportunity okay, um, just like any other I was,
actually I was. There was a challenging year. I been
(01:13:34):
in a movie that didn't do as well as that,
though I was gonna do in a TV show that
got canceled after one season, And in the midst of
trying to figure out where I want, what I wanted
to do next, and just trying to figure out what
was the next stage in my career, the my agent
sent over Trying City to script for Trum City Kings Um,
and I put off reading it for a while because
I was like, no, this isn't the right project, even
(01:13:55):
though I hadn't read the script, but I auditioned for anyway.
I put myself on tape and uh, I got a
call back and they I read again, and then eventually
I went to Los Angeles and I scream tested forward
with Danielle Hansley m litt d and uh because I
curd It, who are also in the movie that played.
(01:14:15):
They played Lamont and swear to God, I screen tested
with them, and I am screen testing in front of
on held Manuel Soto, our director, and Uh, I think
leaving that room, the three of us knew that mostly
knew obviously that until we've gotten the job yet, but
I think we could steal the energy that that we
that we had done something, especially so maybe a week later.
(01:14:38):
I think we got maybe a week later, which is
which is unusual because sometimes it takes months. A week later,
yeah later, you know what I'm saying exactly for real,
It was dahnhing. But like I said, I think we
(01:14:59):
knew from the energy in the room, just the chemistry
between the three of us, that we that we had
done something, specially if we knew nothing else, we knew
that we had sort of killed the audition and that
we had a special chemistry and bond on screen. Um.
And so a week later they said that they wanted me,
and we worked out the deal and I was still
sort of uncertain, but I was like, all right, I'm
(01:15:20):
gonna trust my gun. I'm sure of God. And I
and I went posting head and it was it was
really cool. And I think, I'll say this about charm
City Kings. It was my first time being at the
center of the story, I'll see, um, And I definitely
think that it sharpened my work essic. I worked very
hard on an off screen you know. I would do
(01:15:43):
maybe nine a half hour days, and I worked every
single day, every single day of production I was there. Um.
I think I had maybe a day and a half
off and I worked every single day and I would
come home to the hotel at night and still work
on the script and work on the accident work of
the die. I left like, I really worked hard on
this and so this is a labor of love from
(01:16:05):
all of us who are part of the film. And yeah,
we're just really excited and proud of it for for sure. Now,
when I when I hear you talk like this about it,
I I do, I do I see a young director
start would be born here? Uh, sir, John, do I
hear uh? Uh? Your listen speak it. I would see it. Yeah,
(01:16:30):
for sure, for sure, absolutely because of the fact that
that uh when I when I you have first of all,
you have a passion for you have a God give
God to give you a brilliant talent that you're exercising
and maximizing with hard work and focus. That's how you
win long term. You don't win long term, you know, uh,
just doing it when you feel like it. You know,
(01:16:51):
you know you can't just because you can duntor basketball.
I mean you can shoot shoot a basketball. We've learned
that in life. And so Meek meals his role in
the Umu mentor let's talk about his role off screen
with you and because if it felt very genuine on screen, yeah, um,
(01:17:15):
Meek and I. It was interesting because Meek released his
his last song that he released, Championships. Uh, he was
working on that while we were shooting the movie. And uh,
he has an incredible work ethic that he was. He
was going back and forth. I mean, you can't one
of the things you can't say about me because that
he doesn't work hard. He was extremely hard. Um and
(01:17:38):
he was doing Championships while he was going coming back
and forth doing shows, working on the album and doing
the movie full time. So um, he has incredible work
ethic and also, uh, one of the things that people
don't know about him is that he's actually kind of
shy and reserved unto himself. I would say, I think
people have a preconceived notion of the rappers in general,
(01:18:00):
just because of the field that they're in, Um, in
the Braggadocian nature that is sort of required to do that. Um,
but he's been He's a really nice and simple guy,
really shy and UM. He came prepared, and you know,
we all sort of it was a team effort to
sort of make him feel comfortable because this is the
(01:18:21):
first time, his first time doing like a movie of
this magnitude and mine as well. So I think we
sort of help each other out in that sense. Um.
He would ask me questions and I would ask him questions.
And the cool thing about it is we were both
equally inquisitive when it came to how each of us worked,
and I would watch him from the distance and sort
of see how he worked. And now he got into it,
(01:18:43):
and it wasn't It was really cool to get to
work with him and see him become more and more
immerged into the process at production went on. Now when
you say the production, now, when we were talking about
his three friends, young friends in this movie, and and uh,
it likens me to another one of my favorite movies
on a series on Showtime, The Shot. There's three young
(01:19:06):
men in that series that I really really are emotionally
have tied to and I worry about during the series.
And and I think that's what happens when you have
good chemistry in that television series is shot. And so
now when I go to Chomp City Kings, I found
myself worrying about you three little bad suckers, Okay, wondering
(01:19:27):
about what you'all gonna get into that's not gonna lead
to anything that's positive in your life. That's the chemistry
you was talking about, creating relatable characters that people can
like be motivated to root for and be saddened if
they don't achieve the success that they're planning or shooting
to get in life. That How did that How did
that play itself out? When we talked about Meek Mill.
(01:19:49):
But that chemistry that you three had on screen, I
have on screen. Because the movie is coming out on
HBO Max in October talk about that or I, as
I said before, I think because I uh VD Danielle
na Um, we knew believing the chemistry read that if
(01:20:09):
even if we didn't get the job, we knew that
we had done something special in the room. And we
did the screen test, and uh, it was really amazing
to see our bond develop and growth throughout the filming
of the movie and for us to trust trust each
other this um throughout the process of filming and um
(01:20:32):
just get closer off screening on screen. It was that
whole All of that, you know, goes into how well
the chemistry is on screen, and I think we all
knew that and on Hail, our director and our producer
Kayley Pinkett knew that, Um, if the chemistry between us
doesn't work, then the movie doesn't work. We are the
(01:20:52):
center in the heart of the movie is there was
the friendship between Lamont and Sweare to God. So I
think knowing that and knowing the responsibility that allowed us
to trust each other more in to give an authentic
performance in the trade of his very authentic I'm talking
to John he Winston to start parts Shines as it
(01:21:15):
leads the highly acclaimed Sundance Award winning feature film Charm
City Kings, which is an executive abuse by Will and
Jada Smith, also starring My Man. We just talked about
rapper Meek Mill and We're coming out and were released
October eight on HBO. Max Um, Karen Hard on your resume. Okay,
now we're gonna we're gonna start talking nors right now
(01:21:35):
to your John Heat. Uh, to Roger B. Hinton on
your resume. Okay, Uh you know, uh Will and Jason
Smith on your resume. Uh, How am I talking to
you John here? I don't I don't know if I'm
I don't know if from flying in that that level
of air right now? How am I talking to you?
John Heat? Because you're you're you're up there, boy, you
(01:21:56):
got your food. Change is pretty powerful right now. Talk
to me about working with these people and what have
they brought to you as far as because you're very mature,
let's gonna just get that out the mature. You're very focused.
You want of these kids who who get it early on.
You always tell people, you know, President Obama didn't didn't
think about being the president when he decided to run
(01:22:17):
for president. He prepared to be a president. When I
when I, when I did my homework on you and
listening to this interview, this is something you wanted to do, man,
and you you were preparing every day to be successful
at it. And I saw it in Chomp City King
more than anything, because, like you said, that was your
first leading role. There's the first time putting yourself out
there where if you suck, then the movie sucks. Of
(01:22:39):
course it didn't happen because it was an award when
you Feature film at sun Dance and so talk about
working with these incredibly iconic talents that are recognizable on
social media, that are recognizable, and then the magazine that
they appear on, the they create engagement when they appear
on TV and in the movies. Talk about those relationships
(01:23:00):
started with my man Kevin hard Well, Uh, all of
those um relationships and the dynamics and working with all
those people have been great. But I would say about Kevin,
Kevin is more than anything, He's just a genuine, nice,
high and human being. I mean, I think I think
(01:23:22):
that's the general consensus from everyone who has worked with him.
Is just his his heart and his spirit and his
energy on set. He exudes such positivity like that's not
just his brand for no reason. The whole positivity thing
and the positive vibe, like he exludes that on and
off screen, when the cameras are on and when they're off.
Um And Uh, he's just a naturally giving person. And
(01:23:45):
like I said, he's just really kind and that's just
who we used by nature. He doesn't know he can't
be anything else. And that's when you know that he's
genuine and authentic, when you know you really can't be
you don't know how any other way to be, but
who you are, which is uh giving and generous person. Uh.
I'll say Taragi um was an incredible experience just because
(01:24:08):
I literally grew up watching I grew up watching all
of those people that you name, but well you only
watching everybody, but uh, Aggie was pretty special just because
you know, she sort of a hometown girl. My family
is from d C. And she's from the same area
(01:24:30):
as my mom and my my oun and where my
mom grew up. So that was pretty special to do that.
It was a full circle moment. Uh. And so my
mom and Taraji used to go to the same hair
style is back in the day, but they didn't know
each other and my mom. This is crazy. My mom
(01:24:51):
was in the salon the day before to Lodging left
for Hollywood. Tarajia come in and said, the story is
Targia come in and my hey, y'all, you know, make
sure y'all tell me, you know, goodbye and wish me luck,
because I used to go to l A tomorrow. Um,
and my mom was the day that, the day before
(01:25:12):
Saragi left to go to That's that's how twenty fis
years later. You know, I got to work with her
and we got to sort of my mom garragic got
to sort of talked about that. But yeah, that was incredible,
and you know, it's just all of these experiences have
been really really beautiful in full circle. The fact that
(01:25:32):
I'm still pinching myself, the fact that I get to
work with them and bond with them and to sort
of like my industry very godmother, you know, you go,
you check in every now and then. I wish that
happy birthday. So yeah, I'm really grateful for all of
those relationships and experiences. Now, when you when you look
(01:25:53):
at the life in general, um, I live in Atlanta, giant,
you know, not trying to get into your life in
the thing. But I do like your lot if you,
if you could you tell me you're like, you know,
your outdoorsy kind of a guy. Um, and the movie
is about bikes, watching the skills sets out there. I
(01:26:14):
just want to bounce back because I gotta talk about that,
because Lord knows, I couldn't do none of the things
those young men were doing skill set wise out there.
With just talk about that experience in general, watching that
and watching it being taped and realizing that that's a
whole different level skill set level out there, that that's
that's that's that's special. Oh my gosh. That was one
(01:26:38):
of my favorite parts of Like any time my scene
was a though, I would always we would because I
did and out. We would always want to stay and
watch the riders do their stunts because that was like
the best part. Gino Braxton, Gino shout out Chino who's
in the film. Uh he played Jamal in the film
and uh he is known across the world. Not I
(01:27:00):
was about to say the country, but across the world.
That's one of the greatest dirt bike riders. Like in
the game, like he's crazy, he can tap dance. I'm
this is a non exaggeration. He could tap dance on
the bike, wow, with one wheel in the air, like
it's really crazy. That's not an exaggeration. Google it like
(01:27:20):
he's a beat. And so to watch that now, I
they wouldn't let any of us near the bike. They
were like they were like poslibely no not no, you can't.
They were like labor laws all that stuff. So we
didn't really get to ride. Sorry if that ruins like
the affect for anybody, but we didn't really get to ride. However,
the highlight was we didn't need to, I feel, because
(01:27:42):
we got to watch an experience that like just dope
environment of them and Queen shout out Queen too. She
was a dope writer too. She was a female writer
understanding that was incredible watching watching them do this same. Yeah,
I had to definitely had to get that shout out.
Don't not trying to tell a story, but that are
definitely watching them do their thing in the movie is
(01:28:06):
that of charm. Cindy King's an interviewing John hey Winston,
the incredible lead players first league, a major lead in
a movie where he is the start. He's the guy
who cares to start power Carris. This movie. Um well,
I was going to say, man, about to wrap this up.
If you like fishing, man, I love to invite you
by my house, man, and when you just want to
relax and talk and I do a little uh a
(01:28:28):
little backyard fishing. Man. I got a little uh a
little lake, got some some some fishing there that catchable
when I catch my throwing back. But uh, you're you're
definitely special with Johnny, and I wish you great luck
in your career and definitely we're gonna talk again because
of the fact that you're you're gonna be successful man.
And when you and when you're throwing out ideas about
what to do with your foundation from a virtual standpard
(01:28:51):
reach out to me. That's what I do for a
living man. I make things happen, brother, I really really do.
And I also want to congratulate you, and uh hopef
you realize the importance of me selecting you as a
Caffee Moca Swag Award honorate, because it's really important to
me that you understand that because you're making a difference
at fifteen years old, you're making a difference and younger
(01:29:11):
young people's lives and younger people's lives and don't change. Okay,
thank you so much. So I really do appreciate it.
Thank you. All Right, man, we're gonna keep talking about
the brother. We're gonna we're gonna hype it on my
social media. We're gonna blow you up. You're already blown up,
but we're gonna blow you up anymore. Joy, Tell your mom, Hi,
tell everybody around your God is what you long as
you remember who he is. Okay, thank you so much,
(01:29:33):
Thank you, my friend. If you want to hear more
money Making Conversation interviews, please go to money Making Conversation
dot com. I'm ra Sean McDonald. I'm your host. We'll
be right back with more from Marasan McDonald. The Money
Making Conversations don't touch that down. Oregon donations save lives,
and some organs can even be donated by a living donor.
Augusta's National Minority Donor Awareness Months. So let's check in
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So this is my baby. This is a program that
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dot org Slash Radioations. I'm your host Sean McDonald my
next guest. Todd Johnson has started a help to start
businesses around the world and include Europe, Mexico, the Caribbean,
and the United States. Although much of Tod's financial success
derived from business, he finds personal success in helping entrepreneurs
would be entrepreneurs and business leaders maximize their earning potential
(01:31:08):
through executive coaching and by partnering to help them execute
they'll go to marketing strategies. That's really important when I
say that Taught in Hot Pursuit program helps entrepreneurs accelerate
the growth of their ventures. They exist to serve and
inspire our community by passionately and dilingently creating product content
and services that matter. Please work with the money making conversation.
(01:31:31):
He's straight out of Beverly Hills today, Todd T. J. Johnson,
Sorry about that. Good morning, Rashan. How you doing, my friend?
Uh l A. That's when some people during the pandemic,
it's gopn to be pandemic uh hot, pandemic territory out there.
How is living in Los Angeles or being in Los Angeles,
(01:31:53):
which is a part of Beverly Hills being right now?
And it's it's great. I've you know, I've uh you know,
it's funny you say from Beverly Hills, And that sounds
sounds funny introducing me that way, because I'm from South
Carolina and Columbia, Casey, South Carolina. That's right, that's right, pokemon,
(01:32:15):
you know. And uh and so uh and uh and
and I've made my most of my money. And while
I was in Washington, d C. But man, during this pandemic,
I decided to come out to l A and a
lot of time out here in Beverly Hills. And and
and you know, have a beautiful place out here. And uh,
my team works from this place, so we're able to
(01:32:36):
quarantine with a group of people I love, like, am
productive with, and so it's made it a lot more fun.
And you know, I'm really into the car culture. I
love cars, so it's a it's a great place to
be because you can't get COVID and you know, driving
your cars around. Well, I'm gonna tell you this, man,
I've lived in Los Angeles fifteen years. I always tell
(01:32:58):
people you can stand on the car of Doheny and
Wilsham and see every popular car in the world passed
that street light within an hour. So if you're a
car junkie or car foodie or a car guy who
just wants to eat up some great cars and look
at them. Beverly Hills, California, my friend, it's the place
(01:33:20):
to be because they got the cars. Man, they got
the cars. T J. Absolutely absolutely they do. So tell
us a little bit going. U. No, no, we know you,
but you see you're about to go going. You just
going somewhere through complete completely. I was just I was
just no, no, I was just um, I was just
jumping down on what you said. Is no need to
do that. But yeah, so we can just move forward.
(01:33:41):
But not no problem. Tell us about your brain right quick, TJ.
From your words before I get in detail. You know,
I've got my research, but I would like people to
tell their story a little bit and let's, uh, let's
break it down and build it up and uh and
let everybody know the journey that got you here to
this interview. No, I appreciate that. So it's a deal.
I'm up again. I'm from like Casey, South Carolina. Some
(01:34:04):
of the guys, man that's listening to this interview, they'll
know when I say Pokemon, South Carolina. There's a little
area in Casey, South Carolina. I grew up on a
short bus. I grew up stuttering so badly that you know,
people made fun of me. And I was on the
short bus, so you know, the teachers and stuff didn't
think I was that smart. Right, So I was on
(01:34:25):
this bus and it took a long time for me
to figure out that I just had a speech impediment
and it wasn't that that. You know, I wasn't smart.
So I had to work really hard and and grew
up to like a teenage bomb and you know, poor
and all that sort of stuff where man, I didn't
have any idy that was mentoring or sharing knowledge specifically
(01:34:46):
of how to um achieve financial success, how to be
an entrepreneur, how to build a business, how to think
about things. So my brand is about taking all the
years of experience that I've had and and a lot
of different ventures and helping other people do startups. How
do you take your business? Take that skill, start your business,
(01:35:10):
start making money and scaling it so that you can
build financial freedom and have a business that you're still
proud of. You feel successful because you own it, and
something that you know other people can look at you.
And so man, this guy's went okay, and I'm proud
of the kind of thing. So that's what my brand
is ultimately about. And you know, I'm very familiar with Columbia,
(01:35:33):
South Carolina, Charleston, that whole run up just syndicated radio
with Steve Harvey for sixteen years and when our first
market was Columbia, South Carolina, and so so I played
with that many times, went down and performed in the
town town hall down there. Uh sent up the seats
about three thousands. So very familiar with Columbia South Carolina
and uh, great people, great food. Let's go and put
(01:35:55):
that out there and the great a Bromisphere. So how
did you get out of color be a South Carolina area,
now you know, you know that isn't extreme now Todd
Beverly Hills, California and Colombia, South Carolina. Now I know
because I came from fit Forth, which is a which
is the inner city. Six sisters, two brothers, to bedroom,
shotgun house. Father was truck driver. Mom graduated from high school,
(01:36:18):
didn't pursue college. So I understand an atmosphere there doesn't
uh play well to opportunity, but opportunity does present itself
and you were able to take it to take advantage
of You told us about the short bus. You told
us about the study. How did the evolution come of Todd?
T J. Johnson? Hey man? You know? So for me,
(01:36:40):
I was always uh uh, someone that wanted more than
what my environment had in my environment. I wasn't happy
in my environment. I wasn't satisfied with my environment. And
I think a lot of people are that way. But
I think the difference for people that leave their environment
that they decide that there's something more somewhere else, there's
(01:37:03):
something more in a different lifestyle, even though they haven't
experienced in first hand, they haven't seen it. And so
for me, I decided that I just wanted something different,
and uh, at a very young age, and again not
knowing where that looked like, you know, not knowing where
that would be. Um. I played basketball in high school
(01:37:26):
and I thought basketball would get me through college. And
I had a very bad car accident when I was
between my senior and junior year of high school, and
I had amnesia and had problems with my balance and
had to be taught my class schedule all over again,
my being a first Uh, you know, there's people I
(01:37:47):
didn't recognize. Ever. Again, a lot of the stuff came back,
but some stuff never came back. But what what remains
said fast was the fact that that I wanted or
but I couldn't use basketball to get me out of
my situation. So I figured I'd go off to college
(01:38:07):
and and uh, you know, can I just be transparent
with you here, rash money making conversations, Please do so, man,
I'll tell you what you know. I visited a couple
of colleges. I think I went to William and Mary
College and I went to Hampton You And to visit.
And when I went to Hampton You, I saw so
many beautiful sisters at Hampton You I was like, oh
(01:38:29):
my god, if I go to the school, there's no
way I'm gonna get out of college. I'm just not
gonna get out of Coupe. I'm gonna be get so
distracted and it it ain't gonna happen. So I was like,
you know what, I cannot go to Hampton you because
I could see myself I had I would always create
this vision for my life. Right, So when I visited,
happen to you thinking, wait a minute, I'm not you know,
(01:38:49):
I don't I don't have everything together around basketball. So
if I'm struggling, I'm gonna be driving a little I
don't know. I have to buy uh six hundred dollar
car and I'm gonna have to work like at my
McDonald's and try to go to college and try not
to be distracted by all the pretty girls. I knew
that wasn't gonna work. I didn't think that I was
going to be successful in that situation. So I ended
(01:39:11):
up going in the military. And I went in the
military when I was seventeen years old, and that was
the thing that got me away from home. But when
I knew is I had to leave Pokemo Casey, South
Carolina and if I left Pokemo Casey, South Carolina, I
knew there was gonna be more opportunity outside of the
area than there was inside. So I was willing to
(01:39:34):
go find something different. I'm gonna can't be transparent with
you now. Let me just tell your story. But I
graduated from University Houston. I when I fifteen years old,
I had my father was a truck driver. My first
job he sent me to uh Just Truck Company and
uh I was unloading boxes. So my mentors were my
(01:39:56):
early mentors of guys who unloaded boxes and drove forklifts.
So despite the high grades, when I got graduated from
high school, I wanted to be a forkliff driver. That's
what I wanted to be. And guess when I graduate
high school, I became a forklift driver. It was happy.
And then uh then, fortunately for me, I didn't know
what I was doing and I dropped the box on
(01:40:16):
a young man's hand, broken and they fired me. And
so I went over the University of Houston, where I
eventually graduated. And when I eventually attended and I saw
those same beautiful women that you saw at the university.
It was Wednesday noontime, neon time, not now out that
inspired MEDJ to enroll in college, that that inspired that
(01:40:41):
that visit to that that new time on a Wednesday
at the U. See that's what they called the university
Senate called it. Do you see got me and rolled
at the University Houston and made me get my math degree.
So we all had levels of inspiration. So I was
not I was not taking aback by when I saw.
I was just trying to see how to get closer. Uh.
(01:41:05):
And that's how life is for for for us. You know,
we have these different ventures that we we encounter and
they always affect us different ways. And when I hear
your story, that's why I want to hear the story,
because the story feeds different information when it's when it's uh,
when it's presented to different people, and when you how
we achieve those different levels of success is what builds
(01:41:25):
us out and makes us successful overall and allows our
dreams to come true. Because like you, I am a
dreamer too. I just I would look at TV t
J and I'll go, Wow, could I do that? And
I would tell you this man, honest letting I tell people,
I pretty much have done most of the things I've
dreamed of in my life as a kid, and and
(01:41:49):
and I never when people hear that, they go, who
you mean? I said, well, you know, when I saw it,
I didn't know how I was going to get there.
But I knew hard work was involved. I knew not
sitting on the sofa was not an option t J.
I knew that I had to be able to have
people around me, they believed in me, and all those
things that played this self out with me ever since
(01:42:10):
I've been eighteen years old. What was my problem was
I didn't respect the process. In other words, I didn't
accept the responsibility that God gives us these gifts. And
when they when these things start happening to you, don't
don't trivialize it, don't realize to realize that it's happening
because you have a unique talent. And that's and once
I accepted the fact that I have a unique I
(01:42:31):
had a unique talent, and these things are happening because
of what I can accomplish and who I am, the
success came my way at a very fast rate. And
I understood the pattern that I had to maintain, the
consistency I had to maintain to be successful. And when
I did my research on you. You your life tells
a very similar story. Correct, Yeah, for sure, for sure,
(01:42:56):
for sure, I think. But you know, and you talk
into me just now and telling me a little bit
more about your story. One of the things that jumped
out at me is just being self aware. You know,
you saw those women. You were like, look this is
far me. I gotta get blokes when I told im
I'm so weak, I gotta move away. When when just
(01:43:18):
when you you know, when you were like, um, you said, look, uh,
cheap my thing. But now I want to do something different.
For me, I knew like going in the military, right
was the way to being a different place, to see
some different things. And and you know, I started out
like doing a job that was like like cheap punch operator.
(01:43:41):
I was like typing in stuff right that that you know,
I thought was uh, just typing in like on these
little cheap punch cards. And then I had the innovator.
But but the other thing that I thought about when
you were talking was was you said you watched TV
and be inspired and you would do different things, and
(01:44:02):
you saw that you sort of want to emulate some
of the success. For me, when I saw TV, what
I saw is very successful people that and I was
I was actually someone that wouldn't watch TV because I
would see this success and I would say, I'm gonna
spend thirty minutes, an hour or two hours watching rich
(01:44:26):
people when I'm poor. And so I was like, you
know what, I'm not gonna do that. I'm not gonna
watch rich people when I'm poor. I'm gonna invest in
myself and do some other things so that I cannot
be poor. Right, So to your point is that the
way we deal with these things are are different, right, right,
(01:44:46):
way we deal with each circumstances are different, The way
it impacts us are different. And so the two things
in terms of how you dealt with um, the inspiration
you saw in the University of Houston and and the
way you dealt with the infloration you saw in Houston
was very different than the way I dealt with television
the way I saw the inspiration in h Hampton University.
(01:45:09):
So you're absolutely right, my brother, in terms of how
it impacts this differently and how they have to apply
to our own life. Absolutely, And that's a really really
deep thing to admit because of what I tried not
to do is you know, when you work around talent,
and I consider you a talent, I want to hear
your story because I because I I were always annoyed
me and the entertainment business especially, we have super talented
(01:45:32):
people like just throw our name like a Martin Lawrence
or Dave Chappelle. Just because they have the title of
comedian don't mean they do the same things. And so
sometimes people try to put them in that same lane
or they're funny, they can do this script maybe not,
maybe not because they approached their thought process of being
funny is different. And so the same thing with you,
(01:45:53):
I thought press would be I thought process of being
successful is different, and we have to be respected along
that line and realize that our journey to get to
the finish line. You may be the tortus, I may
be the hair, but it doesn't matter because we're gonna
be successful because we approached with the mindset or pattern
of gold or being goal or in it. We're planned,
(01:46:15):
driven people and we're not just dreamers. That is what
It's important that I wanted people to take away from
your brain as well, right t J. Yeah, absolutely, and
and and so you're right. The the what you do
when you when you're dealing with success or anything that
you study was common. Right, everybody's gonna have a unique story,
(01:46:35):
a unique way, inspired differently, motivated differently. But the things
that's common are you know, focus, it's you know, setting goals,
achieving those goals, having a high, you know, high vision
for your life. And I think some people suffer from
not creating a big enough vision for their life. And
(01:46:57):
I think most of us do, no matter where we are, uh,
in terms of our level of success. A lot of
times I look at myself to say, man, I could
have done a lot more if I would have completed
hard if my vision would have been grander, you know,
even though people might look at me and say, man,
you created some Yeah, but you know I could have
done there's a lot faster. I could have done it
(01:47:18):
a lot different if I wasn't scared earlier. I wasn't
they scared having a bigger vision. You know you're listening
to money making conversations with Rashan McDonald, will be right back.
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back to money making conversations. I'm your host, Sean McDonald.
I I wow, you know that statement you just said.
I thought about that so many times, but I often
think about it because of the fact that was a
ready And that's why I go back to the fact
(01:48:46):
that I said early in our conversation. Sometimes you don't
understand who you are. Sometimes you don't really respect what
you can do. And so I don't so much call
it fears growth and so we all grow. That's why
I admire when you know, President Barack Obama ran for
presidency of the United States and he won, but he
had to plan on that when he was in his
(01:49:08):
teens because he had to do certain things that they
couldn't back and go back and find. And so people
visionaries who get it early. I always always, like you know,
I always get excited because it go wow. They figured
it out so young, and that's amazing. Where I basically
accepted who I was in my forties despite all the
success I had. T J. I, I didn't really buy
(01:49:32):
into Rashaan McDonald until I was in my authorities and
when I bought in, boar that that wall, that that
door could not stay closed when I bought in. And
so so I'm speaking to Todd t J. Nick Mill
I just call him t J. Todd Johnson. He has
a program called in High Pursuit. It helps entrepreneurs accelerate
the growth of their ventures. Tell us about that talk. Yeah,
(01:49:54):
so you know I have. What I do is I
coach people that are building their businesses, trying to scale
their business, trying to grow their business right, and uh,
a lot of people, uh, they'll see or either getting
ready to start, never starting, waiting waiting for things to
be perfect before they get going, waiting for things to
(01:50:16):
be perfect before they make an offer to the world.
And you know that's a that's a big problem, right,
it's a big care. A lot of other folks they
got their business is going, but they really created sort
of u uh eliminated stand and they don't know it
means that they have to go in and open the
store every day, be their selling stuff. And if they're not,
(01:50:37):
they're not gonna make any money. And when they stop
doing it, the money stops doing So I want to
make sure that people learn how to work on their
business and not just in their business right, so that
they can build financial success for the long haul, that
they can feel they can they can make money while
they sleep, so that they can take their spread equity
(01:50:59):
and they're into new and creativity to create something that's
going to allow them to live the way they want
because sometimes people want to build a business and they think,
because I have this business I'm living, I'm gonna build
this lifestyle the well want not necessarily you've just built
eliminated sing so when they help people scale their business
(01:51:19):
and so my my, Uh, what I do is I
have something called the Success Club. And in the Success Club,
it's where I meet with folks every couple of weeks,
you know, face to face as a group, and me
have another person, Terry. Terry then helping people with some
of the technical aspects of marketing. And uh, I'm helping
(01:51:40):
with the strategy stuff and and obviously the technical stuff
as well, you know, talking through stuff and helping people
solve their problems so that they can grow their businesses
and scale it and so and and it's unique because
getting access to people that have built businesses, you know,
in different industries. I mean, I've had a uh marcial
construction business that are built from scratch, and all the
(01:52:02):
businesses that I built, I'm not going out and gotten
people's money and and and and build something. I built
businesses that's been very successful, and I build businesses that
stilled and all of that experience helps me hope other
people move things along a lot faster. So it's called
a success club. And when when you have the word
success and and that that means a lot to a
(01:52:25):
lot of different people. You know, there are people who
eat who can eat a lot of food that's successful
for them at the buffet, you know, and so you know, athletes,
it could be a forty yard time, you know, lifting weights,
it could be a dunk. Uh. What is your definition
of success in the entrepreneurial or the business or the
business space when you're talking to individuals who are trying
(01:52:47):
to get a vision for success. Yeah, so there's levels
to it, right in terms of success that you've already mentioned.
And so I think, um, a sort of a quick
sort of uh version of that for me is that
you know, having building enough financial freedom where you may
have ability to make choices for your life and your
(01:53:07):
family that prioritizes your happiness and lifestyle over simply surviving.
So and the degree that you have the ability to
do that, like a lot of people have to get
up and do things just because they have to do
it to pay the bills and take care of family, right, So,
so because you know, and so to the degree that
(01:53:30):
you go you know what, I can make decisions. I
can take this job, I can move to this location,
and and I have the type of freedom that allows
me to do what makes me happy and takes care
of my family, makes my family happy. And as far
as has that over over, you know, just simply surviving. Uh,
to the degree that I can do that, I'm successful.
(01:53:52):
And so there's a few levers when you look at that.
There's the happiness level. How happy am I doing what
I do and what my life and and what my
life looks like, how much of an impact and I'm making?
And I think that's important because we want to be
able to do that. The other one is how much
abundance do I have? You know a lot of times
people want to think about success, I want to take
(01:54:13):
that out of it, right, And I'm like, no, man,
put abundance in it, because abundance is an important thing
and it's something you know that that is UH having
an abundance versus having lack It's really important as well, right,
And so um um, I think those are some of
the levels that are important to move up the scale
(01:54:38):
to figure out what success is, at least for me
and from a business standpoint, in a business mindset. You
know when I when I listened to you talk and
first of all, thank you for calling the show money
making conversation and sharing your story and your inspiration. And
I I've had an amazing life when I look at
the ability to be able to you hanging hanging into
(01:55:01):
a conversation with a with a motivational coach, are your
success coach? And that's something I cannot do. That's something
I wouldn't pursue. That's just not my lane of opportunity
for me. And as far as important to say, I
may know your conversation ta that on me, I can
do what you do? Okay? What enables you to do
what you do in that lane of being a success coach?
(01:55:24):
And what what makes you different? What? What? What? What? What? When?
When when I look at you and I come to
you And because you have people who come there for
stress coaches and they the athletes who are trying to
overcome depression a lot of times, and but success because
a lot of people fail at it. They fell in
life and they fell in business. How do you how
do you affect people like that and get them going
(01:55:45):
down the right path? Yeah, So a couple of things.
I focus on the fundamentals. Just's like you know, if
you played basketball, you do anything, well, you know the
thing that you have to do at a fund ofmental Now,
when you sit there and you tell somebody here's what
it takes to be successful, they go, wait, where's the magic?
(01:56:07):
We're interesting? You know, you know, you know no, and
the secrets are. You know. You gotta focus, you gotta
you gotta have a clear vision for your life. You
have to focus. You have to have faith that you
can do this thing beyond measure. You know, you can
get this thing done. I was talking to someone, yes
the other day and uh, you know, going through a
coaching session, and I was talking about how expensive it
(01:56:31):
was to do what he did and how much uh
you know money he was making. But how a little
with going to the bottom. Why And I said, well,
you know, let's you say, now, let's look at this differently.
How can we do this without spending anount of money.
There's no way to do it. There's no way to
do it. Absolutely you can't because other people are doing it. Right.
So we talked about it and said, I said, bro,
(01:56:53):
how about it? How about if you're you know, how
about it? There's a bast drop us, there's some your
wife was kidnapped and you have to gether out of
this situation. One way you can get it out of
the situation is to double your business. And in sixty days,
how would you do it? What would you do? What
changes would you make? You have to do this. You
(01:57:14):
have no choice. Life and death depends on it, right,
And so sometimes when we frame things differently, we can
then start to see different Yeah, have they do this
all the time? Because they have, they have you know,
they have to respond in pressure situations. Our business people
respond to pressure situation where the business is gonna God,
(01:57:36):
U gonna fail, it's covid. Oh man, I gotta do
something different otherwise I'm gonna fail. But sometimes we have
to create the pressure so that we can come up
with the answers that we need to grow our stuff.
But the thing that makes me different and the things
that allows me to to help people in a different
way is that one I've been in a lot of
different businesses. All of them have been start ups. And
(01:57:58):
because they've been start ups, and it's been in the
construction businesses, you know, on the hotel and the restaurant
and uh, mobile detail and car wash business and and
obviously detect service and stuff um and and and retail
and online business. So I've done a lot of different things,
and not all of those things have been successful. But
I can leverage all of that experience to help other people.
(01:58:22):
And I understand what it means to kind of half
leaving yourself sometimes or not have other people believe in yourself,
and to be able to break something down into the
small parts and get people to do a few things
one that's creative vision for themselves, that that they can
believe that, absolutely believe that, and sometimes those are baby
steps and then move them along the path and then
(01:58:44):
to help them, uh focus and eliminate all that other things.
A lot of times, especially as black people, man, we
always want to be mobiles. Nobody wants to be a
millionaire or everybody wants a good billionaire. It's like, bro,
how about we start with you're making six figures first?
You know, I think, and there we should move on.
You know, I want to we start there. And so
(01:59:06):
everybody must have been a modo before they get one
thing going. So people starting three or four different things, right,
So let's start with one and being successful there and
then and so helping people do that and put the
steps in place and having the constant contact with them
to there to say, okay, brother, you're on the right path. Okay, sister,
now that ain't working. I hear you, but that doesn't
(01:59:28):
make sense to me. And people will go around and
circles on an idea. Did that makes sense to anybody
but themselves for a long time, talk about this idea
and they can't execute on it because it doesn't make sense,
you know, to to anybody. A lot of times people
are trying to sell people things they think they need
as opposed to things that people want right and already
(01:59:50):
know they need. Don't convince them that they need something,
Tell them stuff that they know they want and that
they need, you know. So So those are some of
the things, man, know that that was all over the place,
But those are some of the things that that that
I do to help people move along the state focus
and build their businesses. Awesome, Todd, How can we reach
out to you? What the social email? Uh? Website? How
(02:00:13):
can we reach you? How can we find you? Yeah?
On on social media it's uh t J billionaire mentor
on Instagram, on Facebook, um even on on YouTube and uh.
For email it's Todd l d d AT and hot
(02:00:34):
pursuit dot Com. That's uh, I don't know how you
do it. It's and is then Nancy and then hot
pursuit dot com. That's that's what I got on my
paper small in hot pursuit dot Com. Just the website.
I'll tell you what, Todd, can you come back on
my show? May? I've enjoyed this. You know. I love
talking to you because we you know, I'm from Houston,
(02:00:57):
you're from South Carolina where Texas and talk. We both
from the South. Now we both have different journeys, but
I love the story we tell because it's very similar
and I approach it just different decisions we made at
different moments that we would ask to make a decision,
and that's what success is all about. And I also
love the fact that you made a statement about that
(02:01:19):
person who just couln't see a way to get past
the bottom line. This year, I brought a young lady
into my life, Angel Rich. She was just working on
my brand and she said, Richean, you need to have
a YouTube channel for money making conversation. I said, what's audio?
I don't think that makes any sense at all. She said,
you you you would really excel at that, and your
(02:01:40):
brand will hit a younger demo. And it was the
same story. She just had to tell it to me
different where. I launched it in February and I have
to thirty seven thousand subscribers of YouTube and my age
demo was eighteen and forty four eight percent of them
or in that age range. So it made my my
age demo just went way low. Six of my followers
(02:02:04):
on the YouTube channel or female. So when you made
that statement, I found it very relatable. Sometimes you have
to talk to successful people a different way to let
them understand the opportunity is possible. They just have to
change the way they think. That's all you do, and
that's what you're doing, and it makes you such an
amazing success as a success coach. And I just wanted
(02:02:26):
to share that moment and say I appreciate how you
go about what you do because it happened to me
and it made a difference in my life. It made
a difference in my brand and made a difference in
my income. I appreciate that. Man, that's awesome, And let
me say this to you, thank you for what you've
done what you do. People don't know about people like you,
(02:02:48):
and not enough people know about people like you, like
my first name. More people should know your first name,
especially people in terms of you know, you're you're the
you're the way makers, maker behind the brand, and people
don't know the strategy and the thought and nuance that
goes into that stuff. So I appreciate what you've done,
(02:03:10):
and we've done for a long time for for the
speeds of the world and other people. So I appreciate that, man,
and uh and uh. At some point, I'm gonna have
to get your your your restaurant list for the different
areas of the country. Absolutely, you're absolutely, absolutely we're gonna talk, man.
(02:03:32):
Like I said, I gotta go out in l A
coming up because of doing some productions out there, some
television ideas and concepts are coming out there, so I
may be out there next month, so I'll definitely connect
with you, man while I'm out there, just to talk. Man.
Like I said, I just love fascinating people. I find
you'd be a very fascinating person, a very articulate person
about what it means to be successful. I've told people
(02:03:54):
many times sometimes success is not defining dollars is what
you can accomplish, and that's how I shot. But people
say I said, I I define my success when I
go in the store. If I go in there and
say I want that and I can pick it up
and I can walk out of the store with it,
then guess what That's the success level that I've achieved
to be able to do that, not how much it
costs that I could actually go in there and say
(02:04:14):
I want that I want with several of those shoes
or that that Taylor shoes or that particular car, that house.
And so you don't define it. Whether it's a million
or five million, is defined on if you can if
you can achieve it, and that's what you do as
a success coach, and keep doing what you're doing. And
you have a fan in me Todd. Okay, thank you
(02:04:37):
so much for Sean, and we talked to it. Okay,
you'll be safe out there and Beverly Hills man, and
stay after and keep watching them cars because I might
be driving by and one open and the g T
and alright, be safe. Now, thank you for coming on
the money making Conversations. If you want to hear more
money making conversation interviews, please go to money Making Conversation
(02:04:58):
dot com. I'm Roshan mc. I am your host, m
HM