December 3, 2018 • 10 mins
WALTR 2 is a handy desktop app that lets you drag and drop a wide variety of files onto your iPhone in seconds and even puts the file in the appropriate Apple native app. It works with Audio, Video, Books, PDFs and more in nearly every format and even works over WiFi so you don't need to connect your phone with a cable to your computer. Josh Brown of Softorino joins me to explain how it works and why you might need it. Free trial of WALTR 2:https://softorino.com/store Take 20% off the price of WALTR 2 or any other Softorinio app with codeRICH20 Follow Rich on Social Media:Facebook: http://facebook.com/RichOnTechTwitter: http://twitter.com/richdemuroInstagram: http://instagram.com/richontech Easy ways to listen on your phone or smart speaker:"Hey Google, Play the Rich on Tech Podcast""Hey Siri, Play the Rich on Tech Podcast""Alexa, Enable the Rich on Tech Flash Briefing"
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:04):
The software that lets you drag and drop just about
anything onto your iPhone. What's going on on, rich Demiro,
this is rich On Tech in the show today, we're
going to talk about some really cool software that kind
of makes your iPhone much easier to use because you
can literally drag and drop any file from your computer
onto your phone. Do some cool stuff there with ringtones
as well. Let me bring on Josh Brown. He works
(00:27):
with soft a Reno. This is a cool company that
makes this software. Josh, thanks so much for joining me.
Speaker 2 (00:33):
Hi, Rich, Hi, everybody, thank you for having me.
Speaker 1 (00:35):
Marketing director of soft a Reno. You're the guy that
when you download some software from you guys, your face
pops up in a little video.
Speaker 2 (00:43):
Exactly exactly and may be annoying to somebody because you know,
you're not used to seeing a face when you're loading
up an app. But this was our little, little revolutionary
way of trying to communicate with the audience that uses
our apps. We try to have an onboarding video to
walk you through teach you how to use the product,
even though it's very simple, but be trying to have
(01:03):
our own little stamp there.
Speaker 1 (01:04):
Yeah, and it's pretty smart because most of the time
when I download software, there's like, you know, maybe some
overlays on the screen.
Speaker 3 (01:10):
What does everyone do?
Speaker 1 (01:11):
They immediately click through all those overlays, don't read any
of them, and then all of a sudden you're like, wait,
now how do I use this? So by you giving
that one minute two minute intro, you kind of explain, Hey,
here's what you can do with this software, here's how
you use it. So let's talk about the first piece
of software that I've been using for a while. It's
called Walter two. And they had, you know, they had
the original one W A L.
Speaker 3 (01:30):
T R.
Speaker 1 (01:31):
And what this does is it's kind of like the
missing link between your computer and your iPhone. Imagine how
tough it is to sync your iPhone with iTunes. If
I told you, hey, can you put this book on
your iPhone? You wouldn't know how to do that, right
if you actually had that file on your computer. Well,
with this software, you literally just drag and drop almost
any file onto the software and it will magically appear
(01:53):
on your phone, and not just on your phone, but
in the proper place. So josh Am I explaining that properly.
Speaker 2 (01:59):
That's fully correct. What we tried to create was a
simple drop zone that will allow you to just drag
and drop any file in any format without you having
to think what format is supposed to be in where
it's supposed to be, you know, placed. We just want
you to drag and drop a file and it's going
to appear on your device as if, you know, as
if it was an Android device. Because a lot of
(02:21):
people are used to Android phones where they have folders
where you can just drag and drop files into a
folder and it will appear on the device, we kind
of kind of wanted to have that here, but we
try to add a little Apple touch to it, where
we create a simple, beautiful interface that will allow even
you know, anybody like even a granty can you use it.
That's a little slogan. You know, even your mom, your
(02:41):
your your brother, your dad, anybody who has no technology,
they can open up Walter and Dragons Draft Dragon drop
stuff on their iPhone. It will appear there.
Speaker 1 (02:50):
And this works with music, so you can, you know,
if you have some MP three's, you can just throw
them in there. It works with ring tones, It works
with videos and not just videos. You know the thing
about the iPhone is that it likes things in very
specific formats, but you can literally drag and drop a
video in like any format. It will figure that out.
You can do PDFs, epub files, which are the books
(03:11):
I was talking about. And this all again works without iTunes.
In fact, you know that's part of the process is
that you want iTunes closed.
Speaker 3 (03:19):
I believe right? Is that do you guys say to
close its?
Speaker 2 (03:22):
Yes, we don't want you to open up iTunes so
it doesn't interfere with Walter. We do allow you to
transfer stuff over Wi Fi as well, so you can
just you don't have to. It's a cordless experience. You
only have to launch iTunes wants to enable Wi Fi
for your device, but after that you don't have to
keep it open and you can drag and drop files
into your phone over Wi Fi and the beauty of
wald One second, you mentioned video files, which which is
(03:45):
really important. A lot of people they have to convert
various formats to make them compatible with iPhone and that's
what keeps it confusing. That's why a lot of people
want to avoid it and avoid like Dragon, transferring any file,
any video file into their iPhone. Walter. It takes the
file you have it figures out which format it's supposed
(04:07):
to convert to, converts it under the hood. You don't
even know what's going on.
Speaker 1 (04:11):
Under the hood.
Speaker 2 (04:11):
We take care of everything for it, and we transfer
it into your device into the proper place, into the
native TV app that Apple created, which is also a
good advantage because a lot of people may use external
video players music players on their phone, but Apple actually
optimized for battery efficiency their own apps, so it's better
to use native video and music players because they save
(04:35):
battery life, and we try to do that with our program.
Speaker 1 (04:38):
And by the way, all the stuff that you just
talked about happens really fast, so when you drag and drop,
it's not like you see this big, huge progress bar
of converting some file. It all happens sort of in
the background. You just see it as Okay, I'm dragging
this into this drop zone, and next thing you know,
it's on my phone. And I've done this with my
kids because it's a lot easier than trying to sink
a whole bunch of stuff with iTunes. Like my kid
(04:59):
wants some old videos, you know, home movies that we
had of him as a kid, and I just literally
dragged and dropped those on there.
Speaker 3 (05:06):
I didn't care what format.
Speaker 1 (05:07):
I was just going through today and looking at some
of these things, and I have been like some of
these crazy formats you were talking about, like three GP,
like remember that one that's like a that was like
a tiny like one. Yeah, it was like a one
megabyte file or something like that. Yeah, just throw it
on there, it will figure it out. Mk V a
v I m P four m O V MPEG, M
two t S. I don't even know what that one is.
Speaker 2 (05:27):
W m V a DVD format, M M two t
S is a DVD form. So if you have a
DVD that you want to rip and you want to
transferred to your device or to your iPad, for example,
maybe like your your wedding on a DVD. That's what
a lot of people have. You know, you can put
it on your iPad and you can show it to
your family.
Speaker 1 (05:43):
Once again, why is Walter Too not in the MacApp
Store and why I'm just imagining that Apple does not like.
Speaker 3 (05:50):
What you're doing.
Speaker 2 (05:51):
Let me let me be honest with you. They do
like our software, and uh they do use our absolutely
see like users from Apple, and we've seen we've had
customers that were recommended to use our product by some
Apple representatives.
Speaker 1 (06:08):
Uh.
Speaker 2 (06:09):
Maybe at an Apple store when the customer comes in
they tell you that, you know, the iTunes sucks, let
me put on some stuff on iPhone. They try to
recommend different solutions.
Speaker 1 (06:16):
Uh.
Speaker 2 (06:18):
But the reason that it's not on the App Store
is because they have guidelines. They have rules, and we
are our product is too smart in terms of uh,
you know, side stepping iTunes. We we I'm not going
to get into all the tech you details, but we
did reverse how iTunes work. We figured out how Apple
(06:41):
uses iTunes to put stuff to sink your device, and
we took all the all the good stuff, took all
the transferring stuff, We improved it, and we created our
own product with a lot of different things on top
of converter conversion, with book support, with Wi Fi and
all that stuff. So it's not on there because it
doesn't comply with the rules that that iTunes the Apple
(07:04):
Store needs for your app to have.
Speaker 1 (07:08):
But at the end of the day, when someone sees
something like this, it is it is kind of funny
because Apple has built this kind of walled garden. Obviously
they'd like you to download everything from them and get
all the ring tones and all that stuff from them.
But the reality is the way that computers have been
in the past was never like that. Like everyone, you know,
if you you know, if you had an MP three
player back in the day before the iPod, it was
like super simple. You just drag and drop, you know,
(07:28):
from a Windows interface onto that device or a flash drive.
Think about how that works. But the iPhone is really
this giant hard drive that's almost like inaccessible to the
average user in a simple.
Speaker 2 (07:39):
Way, exactly exactly, especially for people that are moving from
Android to iPhone. I think Apple has like a whole
landing page where they try to walk you through and
they tell you that it's so easy to move from
an Android device to an iPhone, And that's what I heard.
I heard a lot of arguments from people that won't
move to an iPhone just because they can't have the
freedom of moving files to their phone. And our product
(08:02):
is actually that you know, that painkiller, that solution. It
allows you to just drag and drop stuff as you're
used to on an Andrew device. And let me just
add one more thing you're probably wondering, like what Walter
is w altr Walter the name It was released in
twenty fourteen, and the name was inspired by Walter White
(08:25):
from Breaking Bad back in the day. It was a huge,
huge TV show that's popular, and that's that's why we
we named it Walter ah nice.
Speaker 1 (08:34):
Now we know the name. That's a little bit of trivia.
If you guys ever make it a jeopardy as an answer. Now,
if you're listening to this podcast, you will know the
question for that one. So Walter forty bucks. You can
download it from the website softter Reno. So that's that's
a great app and it's just kind of a great
tool to have in your toolkit if you're a Mac user,
(08:54):
even Windows users.
Speaker 3 (08:55):
It works with Windows as well.
Speaker 1 (08:56):
It's just one of those apps that's kind of like
it comes in handy and it's really nice and it's
so simple that you will not believe once you try it,
you will just not believe.
Speaker 3 (09:04):
Do you give like a free trial or anything with.
Speaker 2 (09:05):
That, Yes, we do. It's a completely free download. You
download it for free and you can use it for
an entire day without having to pay. Like there's no restrictions.
There's no limitations except for having a day to use it.
So you can if you're really in need of transferring files,
you can use the free version. You don't have to
buy it.
Speaker 3 (09:24):
Yeah, there you are, and you'll be the hero at work.
Speaker 1 (09:28):
If you work somewhere and they're like, oh my gosh,
we got to get all these things on an iPhone
for a presentation tomorrow or whatever. The executive and you're like, oh,
I heard this on the podcast. I know exactly how
we can do that very easily, especially if they're in
some weird, like weird file formats that these people have created.
If you need a convenient tool for your iPhone, it's
kind of like the tool that is not included with
(09:48):
your iPhone if you gave me a choice between iTunes.
I mean, I think most people like to disable the
auto open of iTunes when they plug their iPhone into
their computer. If you're at all tech savvy, that's pretty
much the first thing.
Speaker 2 (10:00):
You turn off, right, Yes, yes, exactly, all right.
Speaker 1 (10:03):
Josh Brown of soft Reno, thanks so much for joining
me on the podcast today. How can folks get in
touch with the software that we talked about here?
Speaker 2 (10:10):
Oh, you can find us at softerreno dot com. That's
s O F T O R I N O dot com.
It's free to download, free to try, and if you
like it you can buy it.
Speaker 1 (10:22):
All right, thank you for having me all right, thanks
for being on the show. Josh Brown a soft reno.
Appreciate it. And if you want links to all the
apps I just talked about, go to my website. It
is rich on tech dot tv, or you can check
the show notes. Thanks so much for listening.
Speaker 3 (10:35):
I'm Rich Damiro. I'll talk to you real soon.
The software that lets you drag and drop just about
anything onto your iPhone. What's going on on, rich Demiro,
this is rich On Tech in the show today, we're
going to talk about some really cool software that kind
of makes your iPhone much easier to use because you
can literally drag and drop any file from your computer
onto your phone. Do some cool stuff there with ringtones
as well. Let me bring on Josh Brown. He works
(00:27):
with soft a Reno. This is a cool company that
makes this software. Josh, thanks so much for joining me.
Speaker 2 (00:33):
Hi, Rich, Hi, everybody, thank you for having me.
Speaker 1 (00:35):
Marketing director of soft a Reno. You're the guy that
when you download some software from you guys, your face
pops up in a little video.
Speaker 2 (00:43):
Exactly exactly and may be annoying to somebody because you know,
you're not used to seeing a face when you're loading
up an app. But this was our little, little revolutionary
way of trying to communicate with the audience that uses
our apps. We try to have an onboarding video to
walk you through teach you how to use the product,
even though it's very simple, but be trying to have
(01:03):
our own little stamp there.
Speaker 1 (01:04):
Yeah, and it's pretty smart because most of the time
when I download software, there's like, you know, maybe some
overlays on the screen.
Speaker 3 (01:10):
What does everyone do?
Speaker 1 (01:11):
They immediately click through all those overlays, don't read any
of them, and then all of a sudden you're like, wait,
now how do I use this? So by you giving
that one minute two minute intro, you kind of explain, Hey,
here's what you can do with this software, here's how
you use it. So let's talk about the first piece
of software that I've been using for a while. It's
called Walter two. And they had, you know, they had
the original one W A L.
Speaker 3 (01:30):
T R.
Speaker 1 (01:31):
And what this does is it's kind of like the
missing link between your computer and your iPhone. Imagine how
tough it is to sync your iPhone with iTunes. If
I told you, hey, can you put this book on
your iPhone? You wouldn't know how to do that, right
if you actually had that file on your computer. Well,
with this software, you literally just drag and drop almost
any file onto the software and it will magically appear
(01:53):
on your phone, and not just on your phone, but
in the proper place. So josh Am I explaining that properly.
Speaker 2 (01:59):
That's fully correct. What we tried to create was a
simple drop zone that will allow you to just drag
and drop any file in any format without you having
to think what format is supposed to be in where
it's supposed to be, you know, placed. We just want
you to drag and drop a file and it's going
to appear on your device as if, you know, as
if it was an Android device. Because a lot of
(02:21):
people are used to Android phones where they have folders
where you can just drag and drop files into a
folder and it will appear on the device, we kind
of kind of wanted to have that here, but we
try to add a little Apple touch to it, where
we create a simple, beautiful interface that will allow even
you know, anybody like even a granty can you use it.
That's a little slogan. You know, even your mom, your
(02:41):
your your brother, your dad, anybody who has no technology,
they can open up Walter and Dragons Draft Dragon drop
stuff on their iPhone. It will appear there.
Speaker 1 (02:50):
And this works with music, so you can, you know,
if you have some MP three's, you can just throw
them in there. It works with ring tones, It works
with videos and not just videos. You know the thing
about the iPhone is that it likes things in very
specific formats, but you can literally drag and drop a
video in like any format. It will figure that out.
You can do PDFs, epub files, which are the books
(03:11):
I was talking about. And this all again works without iTunes.
In fact, you know that's part of the process is
that you want iTunes closed.
Speaker 3 (03:19):
I believe right? Is that do you guys say to
close its?
Speaker 2 (03:22):
Yes, we don't want you to open up iTunes so
it doesn't interfere with Walter. We do allow you to
transfer stuff over Wi Fi as well, so you can
just you don't have to. It's a cordless experience. You
only have to launch iTunes wants to enable Wi Fi
for your device, but after that you don't have to
keep it open and you can drag and drop files
into your phone over Wi Fi and the beauty of
wald One second, you mentioned video files, which which is
(03:45):
really important. A lot of people they have to convert
various formats to make them compatible with iPhone and that's
what keeps it confusing. That's why a lot of people
want to avoid it and avoid like Dragon, transferring any file,
any video file into their iPhone. Walter. It takes the
file you have it figures out which format it's supposed
(04:07):
to convert to, converts it under the hood. You don't
even know what's going on.
Speaker 1 (04:11):
Under the hood.
Speaker 2 (04:11):
We take care of everything for it, and we transfer
it into your device into the proper place, into the
native TV app that Apple created, which is also a
good advantage because a lot of people may use external
video players music players on their phone, but Apple actually
optimized for battery efficiency their own apps, so it's better
to use native video and music players because they save
(04:35):
battery life, and we try to do that with our program.
Speaker 1 (04:38):
And by the way, all the stuff that you just
talked about happens really fast, so when you drag and drop,
it's not like you see this big, huge progress bar
of converting some file. It all happens sort of in
the background. You just see it as Okay, I'm dragging
this into this drop zone, and next thing you know,
it's on my phone. And I've done this with my
kids because it's a lot easier than trying to sink
a whole bunch of stuff with iTunes. Like my kid
(04:59):
wants some old videos, you know, home movies that we
had of him as a kid, and I just literally
dragged and dropped those on there.
Speaker 3 (05:06):
I didn't care what format.
Speaker 1 (05:07):
I was just going through today and looking at some
of these things, and I have been like some of
these crazy formats you were talking about, like three GP,
like remember that one that's like a that was like
a tiny like one. Yeah, it was like a one
megabyte file or something like that. Yeah, just throw it
on there, it will figure it out. Mk V a
v I m P four m O V MPEG, M
two t S. I don't even know what that one is.
Speaker 2 (05:27):
W m V a DVD format, M M two t
S is a DVD form. So if you have a
DVD that you want to rip and you want to
transferred to your device or to your iPad, for example,
maybe like your your wedding on a DVD. That's what
a lot of people have. You know, you can put
it on your iPad and you can show it to
your family.
Speaker 1 (05:43):
Once again, why is Walter Too not in the MacApp
Store and why I'm just imagining that Apple does not like.
Speaker 3 (05:50):
What you're doing.
Speaker 2 (05:51):
Let me let me be honest with you. They do
like our software, and uh they do use our absolutely
see like users from Apple, and we've seen we've had
customers that were recommended to use our product by some
Apple representatives.
Speaker 1 (06:08):
Uh.
Speaker 2 (06:09):
Maybe at an Apple store when the customer comes in
they tell you that, you know, the iTunes sucks, let
me put on some stuff on iPhone. They try to
recommend different solutions.
Speaker 1 (06:16):
Uh.
Speaker 2 (06:18):
But the reason that it's not on the App Store
is because they have guidelines. They have rules, and we
are our product is too smart in terms of uh,
you know, side stepping iTunes. We we I'm not going
to get into all the tech you details, but we
did reverse how iTunes work. We figured out how Apple
(06:41):
uses iTunes to put stuff to sink your device, and
we took all the all the good stuff, took all
the transferring stuff, We improved it, and we created our
own product with a lot of different things on top
of converter conversion, with book support, with Wi Fi and
all that stuff. So it's not on there because it
doesn't comply with the rules that that iTunes the Apple
(07:04):
Store needs for your app to have.
Speaker 1 (07:08):
But at the end of the day, when someone sees
something like this, it is it is kind of funny
because Apple has built this kind of walled garden. Obviously
they'd like you to download everything from them and get
all the ring tones and all that stuff from them.
But the reality is the way that computers have been
in the past was never like that. Like everyone, you know,
if you you know, if you had an MP three
player back in the day before the iPod, it was
like super simple. You just drag and drop, you know,
(07:28):
from a Windows interface onto that device or a flash drive.
Think about how that works. But the iPhone is really
this giant hard drive that's almost like inaccessible to the
average user in a simple.
Speaker 2 (07:39):
Way, exactly exactly, especially for people that are moving from
Android to iPhone. I think Apple has like a whole
landing page where they try to walk you through and
they tell you that it's so easy to move from
an Android device to an iPhone, And that's what I heard.
I heard a lot of arguments from people that won't
move to an iPhone just because they can't have the
freedom of moving files to their phone. And our product
(08:02):
is actually that you know, that painkiller, that solution. It
allows you to just drag and drop stuff as you're
used to on an Andrew device. And let me just
add one more thing you're probably wondering, like what Walter
is w altr Walter the name It was released in
twenty fourteen, and the name was inspired by Walter White
(08:25):
from Breaking Bad back in the day. It was a huge,
huge TV show that's popular, and that's that's why we
we named it Walter ah nice.
Speaker 1 (08:34):
Now we know the name. That's a little bit of trivia.
If you guys ever make it a jeopardy as an answer. Now,
if you're listening to this podcast, you will know the
question for that one. So Walter forty bucks. You can
download it from the website softter Reno. So that's that's
a great app and it's just kind of a great
tool to have in your toolkit if you're a Mac user,
(08:54):
even Windows users.
Speaker 3 (08:55):
It works with Windows as well.
Speaker 1 (08:56):
It's just one of those apps that's kind of like
it comes in handy and it's really nice and it's
so simple that you will not believe once you try it,
you will just not believe.
Speaker 3 (09:04):
Do you give like a free trial or anything with.
Speaker 2 (09:05):
That, Yes, we do. It's a completely free download. You
download it for free and you can use it for
an entire day without having to pay. Like there's no restrictions.
There's no limitations except for having a day to use it.
So you can if you're really in need of transferring files,
you can use the free version. You don't have to
buy it.
Speaker 3 (09:24):
Yeah, there you are, and you'll be the hero at work.
Speaker 1 (09:28):
If you work somewhere and they're like, oh my gosh,
we got to get all these things on an iPhone
for a presentation tomorrow or whatever. The executive and you're like, oh,
I heard this on the podcast. I know exactly how
we can do that very easily, especially if they're in
some weird, like weird file formats that these people have created.
If you need a convenient tool for your iPhone, it's
kind of like the tool that is not included with
(09:48):
your iPhone if you gave me a choice between iTunes.
I mean, I think most people like to disable the
auto open of iTunes when they plug their iPhone into
their computer. If you're at all tech savvy, that's pretty
much the first thing.
Speaker 2 (10:00):
You turn off, right, Yes, yes, exactly, all right.
Speaker 1 (10:03):
Josh Brown of soft Reno, thanks so much for joining
me on the podcast today. How can folks get in
touch with the software that we talked about here?
Speaker 2 (10:10):
Oh, you can find us at softerreno dot com. That's
s O F T O R I N O dot com.
It's free to download, free to try, and if you
like it you can buy it.
Speaker 1 (10:22):
All right, thank you for having me all right, thanks
for being on the show. Josh Brown a soft reno.
Appreciate it. And if you want links to all the
apps I just talked about, go to my website. It
is rich on tech dot tv, or you can check
the show notes. Thanks so much for listening.
Speaker 3 (10:35):
I'm Rich Damiro. I'll talk to you real soon.
Host
Rich DeMuro
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