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June 5, 2025 54 mins

This week, Scott welcomes Dr. Zorana Ivcevic Pringle, senior research scientist at the Yale Center for Emotional Intelligence and Director of the Creativity and Emotions Lab.

They dive into Dr. Pringle’s new book, The Creativity Choice: The Science of Making Decisions to Turn Ideas Into Action, which offers research-backed guidance on transforming imagination into reality. The conversation explores the intersection of creativity, emotional intelligence, and motivation, providing actionable insights to help you overcome internal barriers and pursue your goals with clarity and purpose. 

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Scott Barry Kaufman

Scott Barry Kaufman

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