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January 22, 2025 • 99 mins

Tony Robbins, a renowned motivational speaker and philanthropist, delves into the power of focus and the importance of choices in shaping one's life. He shares personal anecdotes, including a life-changing Thanksgiving event at age 11, and describes his journey from a troubled childhood to becoming an influential figure impacting millions worldwide. Tony emphasizes the significance of physical and mental conditioning, role models, massive action, and contributing beyond oneself for personal transformation. He talks about combating generational trauma, understanding historical and personal patterns, and addresses the ongoing fight against sex trafficking, highlighting his charitable work.

 

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Episode Transcript

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Speaker 1 (00:00):
The minu you focus on something. The second decision your
brain makes if you don't make it consciously, is you
decide what does it mean? And meaning is what controls
your life. We have choice, and our choices create they
great pain or they great pleasure. They're great joy, they're
great disappointment. We're not going to make all the right choices.
But the secret is to learn more quickly and also
not judt yourself another so harshly. And I said, yeah,

(00:21):
but that's like twelve hundred dollars to be like ten
thousand dollars today, right, I said, I don't have that
kind of money. He said, well, some people have to
survive and some people have to succeed. Decide which one
you are.

Speaker 2 (00:35):
Welcome, Welcome to the Sino Show. This man does not
need an introduction. Okay, I want to give a stat
that just blows me away. Okay, forty eighth year cracking hearts, tony, Okay,
one hundred and ninety three countries, one billion people fed. Yeah,
I mean everybody.

Speaker 1 (00:52):
Oh, I cly thirty billion? Now?

Speaker 2 (00:54):
Oh is it really?

Speaker 1 (00:55):
Oh? I fed a billion in an eight year period,
I said, I do it in ten and this last
year we I went for a hundred million meals. Because
it's not in the news, nobody pays attention to it.
But because of the war in the Ukraine, you know,
it's the bread basket for most of Africa, so there's
about twelve nations that on the verge literally of famine.
And then you know you need materials to come from
Russia for fertilizer obviously, and that's been shut down. So

(01:19):
most of the world's not paying attention. But normally in
a year you might have fourdered to five hundred thousand
people that might be at risk. This year it's almost
triple that. So I decided, you know, I partnered with
Governor Beasley, who has head of the World Food Program.
He's left there now. He won the Nobel Prize, and
I said, what is it. What do we need to
do is for ten years as a bridge and he
said probably sixty seventy billion meals And I said, well,

(01:43):
I did a billion meals by myself. I wasn't a
billionaire when I started. I figured how to do million
meals a year for ten years? Did over eight years.
I think I can find ninety nine more people like
me or organizations. And when I came up with. Everybody
thought it was crazy. Some of the people I went
to go raise money with to partner with me. We're
tens of billions dollars, said Tony, how much that going
to cost? They said, we'll cost me aboute hundred million

(02:04):
dollars over that ten years. I was like, well, that's
way beyond my pay grade. And I was like, I
got to find a better way to do it. But
I'm proud to say we just announced thirty billion meals
in our first two years, and quite frankly, I've got
enough set up this year. I should be able to
get to seventy by the end of this year. So
we're going to get We're going to get there for sure,
no question about it. Tony.

Speaker 2 (02:21):
Would you be It's a story that's always touched my
heart at the Thanksgiving story? What inspired this?

Speaker 1 (02:26):
Yeah?

Speaker 2 (02:26):
Can we start there and we'll kind of work our
way on your journey a little bit?

Speaker 1 (02:29):
Man. Sure, First of all, it's so great to be
with you.

Speaker 2 (02:30):
It's so good to see you. I really appreciate you
making time.

Speaker 1 (02:33):
Of course, I love you dearly. I said, you're nothing
but love. And people that don't know this man personally,
I know him for years, And I mean, you give
your heart and soul to people who are most people
have given up on and the love that you have,
the care you have, and your skill, but the skill
doesn't do it alone. Is the love that does it?
You know that, yes, and so it's really beautiful. But yeah,
for me, how I got here started when I was
eleven years old because we had no money. I have

(02:55):
four dive fathers and they're all good men, but they
didn't really figure out how to resolve the economic side.
And one of my father's again got fired some Christmas time.
We're in a situation and Thanksgiving, I should say, I'm
eleven and there's no money and there's no food. Now,
we had crackers and peanut butter. We weren't gonna starve,
but when everybody's having a Thanksgiving feast, it was pretty rough.

(03:17):
And my parents were having this big fight and saying
things that once you say them, you can never take back, unfortunately.
And I have a five years younger brother and a
seven years younger sister, and so I'm making sure they
don't hear this, and then there's a knock at the
door and my whole life has changed. I opened the door,
and there's this tall guy standing there with two bags
of groceries under each arm, and then he had a
pot he'd already carried that had a frozen turkey sitting

(03:39):
on the ground. He'd obviously said it there before he'd
got this bags, and he said, is your father home?
And I was just like just one moment, and I
went to get my dad. It was yelling my mom.
My mom's yelling a hand and I was like, Dad,
you gotta answer the door, because you list to the door,
I said, I answered it it's for you. Because what
does he want? I said, I don't know. He said
he has to talk to you. And then inside I
had this sense of excitement because there's been so much pain,

(04:00):
and I thought he's going to be so happy. And
he opened the door and he saw the food and
he got angry. I couldn't believe it. He looked at
me and he says, we don't accept charity. And he
went to slam the door, and the guy had leaned
in slightly, so it hit his shoulder and bounced off,
which made my dad didn't matter right. And the man said, sir, sir,
I'm just the delivery boy. He said, I'm just the

(04:22):
delivery guy. He said, you know, somebody knows you're having
a tough time. Everyone has a tough time every now
and then, and he wants you to have a great Thanksgiving.
And he said, so please just accept this somebody. Father said,
we don't accept charity and went to slam it again.
But because he leaned and bounced the other time, I
think he must have accidentally put his foot forwards and
not hit his foot bounced open again. Wow, Now my
dad's the veins are starting to get big on the

(04:43):
side of him. I know that stage right. And then
the guy said something. I thought my dad was going
to punch him in the face. He looked at me
and this guy, who's an innocent man, he said, sir,
please don't let your ego get in the way of
you taking care of your family. Wow, and my dad
turned right round. I can see it like just to
both these days in the side right just lit up.
I thought he was gonna punch him. He dropped his

(05:05):
shoulder as he took the groceries. He slammed him on
the table and he slammed the door and never said
thank you. How old were you? Event eleven? Oh? You
were eleven and I and I remember just being shocked
and disappointed and a little hurt. I guess, I don't know,
just all these emotions running through me. And I didn't
figure it out at that time, but I was obsessed
with We wanted to understand this because I was so

(05:27):
excited and he was so angry. Why we have the
same event. I'm excited and he's angry because to me,
it's like there's food with a concept, you know.

Speaker 2 (05:34):
And even at eleven, you were fascinated with that.

Speaker 1 (05:37):
I had to it was a survival at that stage.
It wasn't like I was a genius. It was not
good by human beings. A lot of people don't care
about this. I just had to figure out how to
survive in those environments. And I love my father. I
had four fathers. Here's the fourth father's one adopted me.
His name was Jim Robbins. That's where my last name
comes from. And so what was interesting, well is my
father left our family shortly thereafter, which was the pain point.

(05:59):
That point fell the worst experience of my life. But
it was the best because it put a drive in me.
And years later I figured out, you know, it's like
we all have three decisions. I'd love to contribute this
to your audience, is something for them to consider. It's
like if you want to know why your life is
the way it is, well, why it's different than other people's,
better or worse, I don't know, but whatever you perceive it,
there's three decisions where're making every moment of our life.

(06:21):
And my dad and I made the same three decisions.
We just made them differently, and that's why our life
turned out differently. I'm not saying mine was better, it's
just different. And the first decision is what are you
going to focus on? And when I say you're making
that decision, most people will make that decision consciously. So
if it's unconscious, you're going to get the same result
over and over again, the same frustration or the same
victory if it's working well. So whatever you focus on,

(06:43):
you feel, even if it's not true. If you think
you know the world's out to get you, or somebody
took advantage of you, someone tells you somebody took advantage
of you and they're your friend, and you're like what,
and you first you say no, no, But if you
hear two or three people say it, you might think,
oh my god, they're not my friend, and then you've
angry because you really feel hurt. And have you ever
done something like this where you were upset and then

(07:04):
you confront the person and then you find out it's bullshit,
It never really happens. Then I feel like a total idiot. Right,
But when you thought it, as you focused on it,
it was real to you. Yes, sir, So I tell
people focus equals feeling. Focus equals reality to the individual,
even though it be a reality and actuality. But the
many folks, aren't you going to feel it? So if
you don't decide consciously to focus on what's wrong is

(07:26):
always available, so is what's right. So you have to
train your brain because our brains are conditioned. We have
two million year old brains that are basically survival brains.
If you just settle for survival, your brain is looking
and everything and is this a risk? Could this hurt me?
And you're even gonna learn to freeze or you're gonna fight,
or you're gonna fight. You're way's that's basically what survival

(07:46):
brain does. But we don't have a save both tagger
to run from anymore. So now we have a life
and death experience about what somebody says about us in
social media or what happened in a relationship, and we
magnify it to the level of survival. So first us
whom makes we're going to focus on. And here's what
I tell people. You don't experience life. The experience, only
the life you focus on. So in this moment right now,

(08:09):
you could be totally pissed off if you want to
think about things to be pissed off in your own life,
or what someone's done or something you have to deal
with you other people, you could be totally grateful. It
depends on way you focus on. So I'll come back
to that in a second. But the minute you focus
on something, the second decision your brain makes if you
don't make it consciously, cause you decide what does it mean?
And meaning is what controls your life. So is this

(08:30):
the end or the beginning? Is this person dissing me?
Is this person challenging me? Is this person coaching me?
Is this person loving me? Whichever choice you make is
going to produce an emotion in you. If you think
they're dissing you, you're gonna probably be pissed. If you
think the person's loving you, you're probably gonna have a
totally different reaction. And whatever meaning you give produces emotion.

(08:52):
If you think this is the end of a relationship,
are you going to behave the same as if you
think it's the beginning of relationship. No. I always tell
people you don't want this to be the any relationship.
Start treating your partner link. It's the beginning that won't
be an end, right, you know, because it's a totally
different approach. And then the third thing that happens is
once you decide what it means and you have this
emotion in you, then you decide what to do. What

(09:13):
you do will be shaped by the emotion. So if
what meaning you came up pisses you off, you're going
to be very differently than if it makes you feel
grateful or you feel playful. Right, obviously, So those three
decisions control a life. So did this make some sense
for your listeners? Think of it this way. I'll just
give you three patterns of focus. You deal with people

(09:33):
of all walks of life, but I know you deal
with a lot of people that are challenged. Yes, and
I'm sure you can see this pattern, which pattern when
you see someone who's addicted. Do people tend to focus
on more what they have or what's missing? What would
you say, Yeah, that's missing, that's right, okay, And you
know that's not just people that are broken.

Speaker 2 (09:49):
Yeah, right on, that's mostly achievers copy copy, sir, Right, yeah.

Speaker 1 (09:53):
So achievers like what's missing, what's and so it can
be a good thing in that it can produce some drive.
But if you're constantly focusing what's missing, how will you
ever sustain happiness? You won't, So then you'll turn to
alcohol or drugs or something to try to make yourself
feel good because your brain is nothing wrong with the person.
If you're doing this right now. By the way, I'm

(10:13):
not telling you're wrong. I'm just saying you're gonna look
at this software, you your soul, your spirit is way
more than software. But the mind is always reducing things right, good, bad,
you know, whatever the case may be. And when you're
focused on what's missing, you are not going to be
able to sustain that if that's your habit, if that's
what you do primarily, and most people, including very successful

(10:35):
people on the xtery of success. You and I both
know people have exterise success, but you know inside they're
freaking out like this town is filled with people in
that nature. As you will know, they're pursuing something and
then they get it and they're still not happy because
it's it's not what's real. So that's one pattern. Second
pattern you can ask yourself if you're listening, is do
I tend to focus on what I can or can't control? Now,

(10:57):
you tell me what do you think most people focus on, right?

Speaker 2 (11:00):
Or they can't control?

Speaker 1 (11:01):
That's right, most people focus on what they can't control.
If you deal with somebody who is an addict, I
guarantee you that's their primary focus, right, That's part of
how they get to that place. And so I want
to escape. I can't control it, so I want to
just change my state. So I reach for something that
I know with certainty will change my state. They may
have other consequences, but at least immediately, since I know

(11:23):
no other way to sig it out. But the average
person will still do it by smoking or drinking, or
working harder, or going out and partying or go shopping.
We all have different ways of doing it. It's just
different people gravitate to different ways. So if you think
about that, like when I ask in my seminars. I'm
fifteen twenty thousand people in a stadium, and I'll say, okay,

(11:44):
how many of you which one do you focus on more?
What you have or what's missing? Most people still focus
on what's missing, including those achievers. So then they're on
this cycle of constantly doing more but not really being
fulfilled and successfulbout fulfillments, failure. What's going to lead to?
If you don't already feel it, you will? Then I
ask them, my audience, which one are you want to

(12:06):
focus on? What you can or can't control? And there's
no question my an answers can control. That's why they
came that room. All the people that came because I
want to take control their finances or their body, or
their emotion, or their relationship with their kids or something,
you know, their career. That's why they're there. So they
have a different focus. Third pattern you could look at
is do you tend to focus on the past, the
president of the future. Now we all do all of these,

(12:28):
but where do you spend more time past, present or future?
What do you think the average person, what would you think?
The response would be? Absolutely and what someone is addicted
almost always the past. They keep going to the past
and then into the future, and they go back and forth.
They let the past control them. That's our therapy culture, like, oh,
let me go to my past and figure out why
them this way bullshit. You can find two people have

(12:50):
the exact same experience raising the same family with same problems,
and they turn out completely different. Your biography is not destiny.
It's an excuse. No question doesn't matter. I mean, some
people we've had horrific experiences. You and I both have
had some pretty horrific experiences. I think you've had some
of the most terrific and look what you've done to
conquer them. What's your thirty seventh year, sobersirty eight?

Speaker 2 (13:12):
Come on, I don't think that year. Why I worked
for that?

Speaker 1 (13:14):
You have taken anywhere I didn't remember. I haven't talked
about it. Well, but just think about that. I mean,
that's excuse.

Speaker 2 (13:21):
Me, No, you cuss here, you can cut here.

Speaker 1 (13:23):
Come on, don't know. Amazing accomplishment, Yeah, it really is.
It's unbelievable, right, Yeah, but think about that. You overcame
all of that. Yeah, I'm sure. I don't know how
much of your story you're shared. I'm not to you
to share your story, but I know some of it
and it's just like holy shit. So if you can
do that, there's no excuse. There's possibilities for us. But
you've got to see where your patterns are now. Most
people focus in the past. Most achievers focused in the future,

(13:46):
because it is true. Anticipation is power. So if I
can anticipate something, I don't have to react. I can respond.
I can anticipate, I can be ahead of it. Like
you know, leaders ten to anticipate. People are losers. Whenever
you want a creative fan. There's no such thing as
a loser. But that's how people language things. Those people
live in reaction. But if you live in the future,

(14:09):
you're missing the present and it's chasing. So the ideal
is a cocktail between president and future, and where when
you do touch the past, it's the grateful things in
the past, even if it's painful, you can bring gratitude
to you because you can see it's the fabric of
who's made to who you are. I mean, think about
the oldest story of humanity is the hero's journey. Right,
you've lived it, I've lived it, We've all lived it.
What does that look like? It's life is going a

(14:31):
certain way and something happens, something happens that just jerks
your life, and that is the call to adventure. We
don't call it that. We call it a problem, right,
or an impossible situation or a horrific situation. But if
you think about the oldest stories, let's say Dorothy and
the Wizard of Oz, everything's fine, you're in a black
and white world, and then boom, a tornado comes. Or

(14:52):
you know, you're Luke Skywalker and you know, like you're
living on the planet doing boring things, but you know
that's your life, and then boom, something happens. Not everybody
takes the call right away, but if it gets intense enough,
like Luke's parents get killed and then all of a sudden,
there's this person calling in the princess that's got to
be saved, or it's Dorothy and she ends up in
this new world. Well, when you enter that world, the

(15:14):
hero's journey says, Okay, you've begun a journey. There's a
place where you can't go back. There's no way to
go back. You have to go home. That's the beauty
for humans. We get to that point. It's always say,
if you want to take the island, burn the boats. Right, So,
now what do you do? You meet new friends, new associates,
you meet new mentors. She meets the good witches and
the bad witches. Yep, you do battle to the internal.

(15:36):
But first of you, if he gets the external battle
you're doing with other people, the enemy, whoever you think
that is, then there's often the intimate battle, like with you,
with somebody you care about, Whi's more difficult, and there's
the ultimate internal battle. But if you keep learning and
growing on that path and you don't give up, you'll
eventually slay your dragons and you become the hero of
your own life. And then you come home and you

(15:59):
have something to really give because it's real. It's not
the money, it's not fake, it's not watten the book,
like what we've lived. And then it has an impact
because people can feel, well, it's only authentic, but it's lived.
It's not book experience, it's life experience. And by the way,
once you do that, now you have something to share
that's so beautiful, makes your life meaningful. And then boom
it happens again. Right, because this is the journey of yes, sir.

(16:23):
So when I look at these patterns. All I look
at is we all have patterns, Like there's you, your soul,
your spirit just perfect, and then there's these software patterns
we develop and some are good and some are not
so good. So these are three examples. You could change them.
One's whole life by just changing Like here's what I do.
And the seminar, I'll say, we got fifteen twenty thousand
people stadium. I say, how many of you? How many

(16:43):
of you know somebody who takes antidepressants and they're still depressed? Right,
do you know anybody? I feel? Yes, yeah, and memories
is your hand? Now, how could people take antidpressants still
be depressed because antidpressants, Oh, they don't change anything. All
they do is numb you. Right, Well, that's what drugs do.
That's why people do drugs, numbing themselves. Now, two years

(17:04):
ago they did meta studies all around the world. All
they have been studies measured. On the cover of Newsweek,
it says SSRIs do not work, Do not work. It's
on the cover they said sugar pills produce a better
result than SSRIs, dude, in terms of depression. But we're
still giving them millions of people now, Stanford came to
me during the middle of COVID and you know, as

(17:25):
you know, depression went through the roof, Suicide went through
the roof, people's overdoses went through the roof. And they
came to me and said, look, you know, we've had
two professors go through your program. This my David Destiny program,
in the six day program, and they said they both
were clinically depressed. They've come back and they have no
sim depression. They're off all drugs. This is unbelievable. What
data do you have from over the years. I said, well,

(17:47):
I got literally millions of testimonials, examples. He goes, no, no,
I'm like scientific data. I said, that's not. My focus
is getting people results. They said, could we do something?
I said, love it. Tell me what your target is.
What do you want to study? They said, I said, okay,
that's great. That's an easy one. The easy one. I said, well,
tell me something. What's the current standard? What are the

(18:07):
meta studies show? Because I hadn't read the most recent ones,
I knew from the past what they were, and I
was blown away. It was even worse than the past.
Sixty percent of the people that are depressed that seek
out help from the psychiatric psychological community where they take
prose egzo off or cargnotherapy or combinations. Thereof sixty percent
make zero improvement. Sir, wow, forty percent improves, you know.

(18:27):
But right of the forty percent, the average improvement is
fifty percent, so they're half as depressed as they were.
Most people stay on those drugs for the rest of
their life, and they're still not happy. They're still not fulfilled.
So I said, you could almost do that with the placebo.
And the guy kind of gave this nervous laugh and said, well, yeah,
maybe you know, I said, will drownce that, I promise you.
I said, and I know that sounds like Huber's to

(18:48):
you or an ego, but I'm just telling you by
life experience, when you rewire someone where they're more fulfilled
to get rid of some of these patternsaid all changes.
And I said, but what's the best result you've ever gotten?
He said, five years ago at Johns Hopkins they did
a study for one month four weeks where he gave
people psilocybin and cognitive therapy for a month. M Well,

(19:08):
you know, if you do that, I said, you must
have gotten some results. Screwing people's brains with that much chemistry,
and the guy said, yeah, it was the greatest result
they've had in this history of psychiatry at that point.
Six weeks afterwards, fifty three percent of people had no
symptoms of depression. There's nothing like it's ever happened. I said, then,
our target is to beat that without drugs, and I
said I think we will. But they said, you know,

(19:30):
you proved me right or wrong. So they set up
the study. They did the contrast group, just like they
did for the group that Johns Hopkins. And when they
did the study, what was so amazing After only six
days at the event, no therapy, no cognitive therapy, no
one on one, and certainly no drugs. Take a wild guess,
ninety three percent of the people had no symptoms and
the seven percent had a few symptoms. Left had improved

(19:52):
by more than fifty percent, and seventeen percent of the
people came with suicidal ideation. Not a single person at
Suicidal Lady. Then a year later they followed up and
found seventy two percent reduction still in negative emotions, fifty
one percent improvement positive emotions a year later with no
more interaction for me. So then the question became, how

(20:13):
do you do this? How does this work? Well, ironically,
they partnered with a group that had measuring my body
for three and a half years when I'm on stage.
It's a group that does work with some of the
greatest athletes the Tampa Bay you know Lightning, which is
hockey team that's won multiple times, Tom Brady and some
of the brilliant people. And when they measure their biochemistry,
they discovered something called the championship biochemistry. And what it

(20:35):
is is if Tom Brady's down, like I'm sure you've
seen in his past history if you followed football, he's
down by ten points, it's the fourth quarter of the
Super Bowl, there's no way he can win, and he
finds the way to win somehow. He's got more Super
Bowls championship brings than any team does. That one man does, right,
what happens. They show that what happens is when he
gets under that pressure, there's a huge surge of testosterone. Now,

(20:57):
testosterone with your man or woman puts you in a
driven focus. Your focus gets really intense. Secondly, your cognition
and your memory is massively enhanced, like a higher level
of rate of tempo. So For example, if I said
to you, where were you on nine to eleven? Anyone
in the world, not just Americans, can tell me if
they were alive, then where they were sitting, who was

(21:18):
there was on TV or a person what they remember
it in detail that asked you where were you on
eight eleven? Most people can't tell you squat right, because
information without emotion is barely retained. But when the testosterone
is driving like that. Now, normally, though, when testosterone goes up,
so there's your stress level, something called cortisol that's the
stress hormone, it goes up as well. So it's come

(21:40):
like a battle well in me and Tom every time
I go on stage and Tom Brady all the people
they measured that the best in the world that they do,
testosterone surges massively and the cortisol drops off a cliff
So there's no stress in there's only focus in direction.
That's interesting. That's how I do what I do. But
here's what the breakthrough was. I'd started doing these events

(22:00):
and then COVID hits right, and so now it's like
I want to help people all over the world and
they're stuck in their homes. I mean, I get the
governor California calls me, I'm supposed to do fourteen thousand people.
I remember that's right in Santa Si Sol. All the tickets,
everybody's gonna come.

Speaker 2 (22:15):
I may have getten shut down for you. I love
this story gets.

Speaker 1 (22:17):
Me up and says, guess what, you can have one
hundred people. He didn't tell me his team. Did you
get put to one hundred people in that building? I'm like,
we can't possibly do under people in the stadium. We
got fourteen thousand people. So my mindset was, screw that,
we're going to Vegas. They'll never shut down, right, That's
what I believe. Two weeks before we go to Vegas,
they shut down after we have fourteen thousand people to
go to Fla to Vegas. Right. So then we went

(22:39):
to Texas because the governor Texas said I'm not shutting down.
And you know, if you know Texans, they think they're
their own country. I figured, Okay, I ranted a buddy's
church of mine. He's got room for fourteen thousand. We're
going to do this thing. Sure enough. Ten days outside
of Texas, they shut down Texas. So it's like, okay,
we gonna do movie theaters I'll do ten people in
each movie theater, because that's what that you do. We'll
do fourteen hundred movie theater. We'll do that across the country.

(23:01):
It'll be local. It'll be easy to have a big screen,
great sound. At least be with ten people for interaction
shut down a movie theaters. So I built this studio.
And when I built the studio, I was like, Okay,
I've got to find a way to help people. Let's
meet them in their homes. I didn't know if it
would work at the level that I wanted it to
because I'm used to being in a stadium. You know,
the momentum you create is like anybody's ever been to one,

(23:22):
you know. I remember pat Riley who used to coach
here in LA and you know, it's a piece of
the Heat now Miami Heat. Good friend of mine, he
came one time and he's like, Tony, this is like,
this is the energy of the seventh game of the
NBA Finals, only it's not two hours. It's four days.
You know, that's what it's like. So to have people
in their homes and in different time zones.

Speaker 2 (23:42):
But Tony, did they say, did they say what we
can do in six months, said fuck that I needed
three day Oh yeah, no, for sure days.

Speaker 1 (23:48):
How many days? I think we did a ninety day
little more than ninety days. But they were telling me
it was going to take nine to twelve months, and
I was like, no, no, no, no, you can't be the
one doing it. So I kept going through different groups
till I did it. We literally were finishing the first
version of that studio about three hours before we're supposed
to go live with it, but we did. And so
I built twenty foot high led screens and a fifty

(24:08):
foot high building. I surround them all around fifty feet around.
I went to the founder of Zoom and I said, look,
I said, I can't do this with a thousand people.
I need like twenty five thousand people. So he changed
this technology and did it, and we ran the thing.
And imagine, I'm starting at ten am in Palm Beach,
but if you're in Australia, we've had thousands of people

(24:28):
in Australia participating, it's midnight already. So they go from
midnight to because I go for twelve to thirteen hours
each day, we go from midnight to one in the afternoon.
The next day, same thing with people in Europe, they
all own different time zones. We lost three percent of
the people and I got to see people in their home,
with their children, with their dog or their cat, in
their kitchen or in their garage, and I got a
whole different experience in who they were. So we adapted

(24:51):
and now we do hybrid types of events. But because
of all that, Stanford was able to do studies. Initially
not only on my body, but then we started studying
my audience and then they did it digitally and what
they found is this exact copy. They copied my biochemistry.
It's like if you've ever seen you know about mirror neurons.
You're watching people that are rowing and then your brain,

(25:13):
if you're really connected, we'll start to feel that inside subconsciously. Well,
people mirrored me and so as they measured, they went
and did their blood and I think it was twelve
countries and you see everybody's testesteron like this, their cortisol drop,
and that's why the change lasts. That's why a year later,
without any further conversation, that's there. And that's also why
I do immersion, because one little thing at a time

(25:33):
doesn't get the result, like learning a language. If I
talk to most people who learned it high school and college,
they don't speak the language. But if I took you
and you had the time or money, and I just
said I'm going to drop you in Italy for four months,
I'll come back four months later without a teacher, you're
going to speak the language. Because you're an immersion, You're
feeling and tasting it. So that's what I've done. But
the point is, that's why it works, why, and that's

(25:54):
why I do events still, you know, and people say, gosh,
you've helped so many people do not have to work
so hard. But there's nothing like an event to have
that immersion experience.

Speaker 2 (26:02):
To when I talk to the audience about most people,
if they got shut down, they go, well, it's COVID
what it is you just don't accept no. Talk to
people why you just never give up. There's always a
way to figure out, there's always a solution, and you
do it in your light about it though.

Speaker 1 (26:15):
Oh yeah, it's like I don't know what to tell
you except no, you know what it is. I think
we all we all will find the way if we've
got strong enough reasons. It's like we all know we
have so many people talking about mental health problems. The
biggest problem we have mental health, and the biggest problem
for anybody's addicted, in my experience, is you're focused on yourself.

(26:36):
And so if you look around the world and say,
what are all the problems of the world, they are
all kinds of problems, but they're all really created by selfishness.
And by the way, we're born selfish. I ask people,
are babies, you know, loving and everybody goes, yes, bullshit.
They're only loving unless you give them what they want.
But we're wired to take care of them, and it's
perfect at that stage they should be selfish. But if
you're forty or fifty and that's still your focus, we

(26:58):
got a problem because what happens is the mind, not
your spirit or soul. When you think you're your mind
and you think you're your thoughts, those thoughts have been
around forever. I mean, you think you're the first person
thinks you're not enough, or that you are treated terribly
or things are unjust. You would think you're the first person.
You think, well, if you can have a problem, at
least come up with a unique problem helpy everybody else

(27:19):
in the world in history so it's almost like a
channel you turn into. It's like almost like if we
have a cable and you turn one channel, it's all
let's say, epic adventures and other ones it's horror and
other ones it's common, the other ones it's romance. Well,
your body is the channel. So one of the things
I do when things are challenging is, you know, I
use my body in very intense ways, which makes me

(27:41):
use my brain in intense ways. But one of the
things I found is the solution to quote mental challenges
is to find something you care about more than yourself,
and whether it be your children, or your husband or
your wife, or something in your community, or your mission
to help those that people most people have forgotten or
set aside, and you love them, you're compelled to help them.

(28:01):
It's not a desire. So I always tell people there's
two kinds of motivation. There's push motivation, where you're making
yourself do something that doesn't last. I got a lot
of willpower. You have a huge amount of willpower, as
much willpower as we have together. That's not enough, but
it'll get you to the result. Is pull motivation. Poll
is when it's something that you want to serve more

(28:21):
than yourself, where you get outside of yourself, and it's
like the waves. Way I can describe it to you
is like like I'm on stage and someone stands up
and there's suicidal if someone stands up there, I'm like,
I know details. I can't possibly know people, like as
somebody whispering something in his ear, Like how could I
know these things? But I know him in seconds. And
the reason I know them is I believe that life

(28:43):
supports whatever supports more of life. So if you have
a desire, desire means of the father, by the way
in latter, I believe that you have a desire, you've
been already given the ability to achieve it. And it's
a matter of can you get past your mind and
do what's necessary and have enough persistence and not give
up and so forth. But if my desire is to
help myself, I get a certain amount of insight because

(29:04):
I'm part of life. But when I got married and
to a woman had been married twice before me, when
I was twenty five and she was eleven years my senior,
and she had three kids from two different husbands, and
I saw she wasn't happy, so I adopted all her kids.
So I was twenty five with a seventeen year old
son and then and eleven year old daughter and a
five year old and I was trying to change the world. Man,

(29:26):
I had a different level of insight. And then when
you're trying to serve your community or an environment or
the way I don't want to talk about. You know,
what do they call it these days? You know, projecting values?
So what's the word I'm looking for? You know that
people do so often, you know, in the social media,
you know, just projecting who they want to look good,
so they say something, you know, what's driving your core.

(29:46):
But when you find something more than you, then you
can't give up because it's too important. It's easy to
give up for just you, because it's not that hard
to meet your needs. You can meet your needs with
some foods, you meet your seeds, with the drug you
can make. You need some music and meet your needs,
so some sex. You can meet most of your needs
at a basic level. But if there's something you're here
to serve more than life seems to give you greater insights,

(30:07):
greater value because you're not just helping you, you're helping
more than you. And so for me. That persistence you're
talking about comes down to the fact that I believe
there's always a way. Those are core beliefs I've developed
over the years. I believe that I didn't use to
have this belief. I'd learned to believe that life is
happening for me, not to me. That even the worst
experiences in my life, like my father leaving. If my father,

(30:30):
when he left, I was devastated because even though it
wasn't my natural father, he was the one that I
related to the most. He was the one I loved.
I would do anything to show him how much I
loved him. When he has left our family and just boom,
it was gone. It's devastating. But then I look back
and go, would I have felt kind of unfed a

(30:51):
billion people, about thirty billion people if I'd been well fed?
I mean, I'm a good human being, You're a good
human being. But I don't think that's enough. I think
God gave me that problem, that challenge is a gift
to produce something more valuable, and so I look, it's
our job to find the benefit. It's our job to
find life is happening for me, not to me. That

(31:13):
doesn't mean it shows up easily. Sometimes it's like this
looks like that doesn't look like a gift. That doesn't
look God's giving me something. Inniverse give me something. It's
my job to find that, and if I pursue it,
I'll eventually find it. I tell most people how many
you can think of something that? Like ten years ago,
you know, you went through an experience and it was
so brutal, you'd never want to go through it again.

(31:35):
You never want to make you care about to go
through it. But after ten years you look back on
it and you go, you know, I hated that experience.
It wouldn't want to do it again. But thank god
I went through that because that made me care so
much more, or that made me so much stronger, or
that made me so much more compassionate. So my view is,
let's find the beliefs that are holding you back and

(31:56):
let's replace them at least of the movie forward, because
everybody does what they believe, and like by the way
you I, all human beings have done things at times
they're not proud of. Anybody says says that they didn't
as a war right, or they're unconscious, why'd you do
what you did? You can beat yourself up. You did
what you believed your choices were at the time. That's

(32:17):
why I believe everyone's innocent. M that's what you're gonna
say that you know someone who bows people up is innocent. No,
I'm not seeing the behaviors innocent. I'm saying there were
once a child that was pure and untouched, and then
somewhere along the way, through a series of events, they
developed a different belief. It may have been shaped a
good deal by their environment. It may have been shaped
by horrific circumstances, but you can't say it was controlled

(32:39):
by the environment completely, because I can find you somebody
in the same environment. It chose differently. Our Creator's given
us one thing, whatever you call creation or the universe,
or God, whatever your term is. I prefer God personally,
but whatever your view is, there's one thing that's clear.
We have choice, and our choices create. They create pain
or they creat pleasure. They're great joy, they great disappointment,
and we're not to make all the right choices. But

(33:02):
the secret is to learn more quickly and also not
judt yourself and others so harshly. So it's like I
look at people who are beating themselves up. I used
to beat myself up over little shit if I hadn't
made my wife happy enough, if I didn't think i'd
done well enough. I mean, I find little shit and
make it really big in my head, you know THEO
it was. And I wonder why I was so miserable, right,
And I thought, no, no, I'm just committed. I'm just Oh,

(33:24):
I'm just a perfectionist. Some story that you have in
your head. The reality is you just have to develop
a new pattern of focus, a new pattern of meaning,
a new pattern of of action or decision making. And
you can change any of those things, but you gotta
have a reason to and the reason can't just be you.
That's not enough, got it.

Speaker 2 (33:41):
I want to talk about something that you talked about it,
but it's always I've never been able to really go
and deep with you on this. It blows me away
with your backstory, with all the violence yes okay, and
the poverty and the lack of kindness and love and
something higher governing the house, because I know those families
eighty seven for scent will probably go towards addiction and stuff.

(34:03):
How in the fuck did you not do that? And
how did you find Jim wrong. What was what got
you to Jim and talk about that early mentorship? Please,
because that's really fascinating.

Speaker 1 (34:12):
Oh well, I'm happy to I'd love to honor him
as I always do. Well. First of all, I think
it's because I first felt sorry for myself and played
victim in my head. But you know, I got to
the point where I didn't think I should be here.
And those are not feelings that I came in. Now
I can remember them so vividly that I would, you know,
I just like some part of me believed in something

(34:33):
higher than me that if I were to take my
own life, that that would be the ultimate blasphemy to creation.
And so I remember being at that point where it's like,
maybe I shouldn't be here. I can remember now my body.
It's a terrible feeling. But something inside of me said, no,

(34:55):
this can't be it. You just morally, spiritually, whatever you
want to call it, there's it's my job to go
through this and get to the other side of this
so I can be of value. Otherwise, why am I here?
So chears in the beautiful Man, and so I vowed
that I will never make that threat to myself much

(35:17):
less anyone else that not only want to not make
that threat, I will not consider that option. I drew
a line in the fucking sand that I will never
go there. So once I did that, it's like, I'm
not going to live a victim. It's like, you know,
that's the easy route. I don't do what's easy. I'm
better than that. And so I was like, Okay, there's
got to be a higher purpose and all this pain,
and I don't want to sit here and suffer. So

(35:39):
I got to learn, and so I became a practical
psychologist because quite frankly, my mother is really a good
human being. Like I hear people, you know, talking about
horrible somebody is my mother was a violent human being
at times when she drank alcohol and she mixed it
with value and prescription drugs. She didn't know she became U.
And my mom was only five to two while I
was five to one in high my software year, I'm

(36:01):
now sixty seven. People say, what changed? I say, you know,
the difference is personal growth. I had a tumor in
my brain that made me grow ten inches in a year,
and she used to grab me by hair and he
when I grow skin, you I was still trained you
like the old thing they talk about, you know it
Take a baby elephant in the circus and I draw
stack in the ground, you know, and they tug and
I tug it. Now, when they're an adult and they
can take the whole tent down, they draw. They don't

(36:22):
even try, right, So it's learned helplessness. So for me,
I think what happened was I broke out of that
learned helplessness because I saw the consequences of it. And
then I started to study, like how do I manage
your state? Because I want to protect my brothers again,
I cared about something one of myself. My brother and
sister I love dearly. I felt like they were my
kids because they were five and seven years younger. No

(36:43):
one else was able to look out for them. It's
not because my mom didn't care. But the same time,
I want you to hear this, if my mother had
been the mother I wanted her to be, I wouldn't
be the man I'm proud to be. I mean literally,
I see that, and I saw that early on. I
began to realize there's a gift in this. Now my
mom also, so much of the best parts of me
have come from my mom. My mom was a deeply

(37:03):
caring woman who, like for our friends, was loyal to
you could possibly imagine. And she also pushed me to
do shit I would never want to do, but that
built muscle in me. It seemed mean at the time,
seemed horrible at the time. So I wouldn't be who
I am without her, including the loving parts, including the
parts that might look dysfunctional or were dysfunctional from the
outside world. So it's the same thing as like if

(37:24):
my father hadn't left, right when I feed a billion
people thirty BILLI but no, I mean, come on, I mean,
I'd love to say I would, but no, I wouldn't
have to drive. So I think the experience to answer
your question of going through that, I think drawing the
line in the sand. And then I started reading. You know,
I took a speed reading course when I was still
and just finishing junior high school. I was like, I

(37:45):
want to read because reading, for me was my way
to get out of this starvation, get out of this
place of total scarcity that we lived, to get out
this place of pain. I could transport Emerson's essays a
sense of freedom of who I could be as a
spirits or so I could read as a man thinketh
you know, by James Allen, realize my thoughts create. I

(38:07):
am the creator of my life. I'm not just a
consequence that's on the side, you know. I could read
and man search for meaning. I'm making a movie now. Yeah.
One of my favorite books of all time is like
if he can go through Auschwitz and all that, lose
it and come back and do what he does and
there's no excuse, so I use And by the way,

(38:28):
I read a lot of not just biographies, but autobiographies,
because when you read an autobiographery you're reading the thoughts
of that author, and as you read their thoughts, you
think their thoughts. And when you do that consistently, you
start creating the same patterns of result. And so I
set a goal to read a book a day. I
didn't do that, but I read seven hundred books over

(38:49):
seven years. And you're of human development, psychology, physiology. And
what hooked me was like I was a little kid
and I was fat. You don't get any girls that way,
you know, And and so I started being these books
and I lost all this weight, I got really fit,
and all of a sudden, girls responding to me, I
was like, that was great, but what was even better
is my friends like, how the hell do you do that?
Because most of my friends weren't the superstar athletes, right

(39:12):
I wasn't, so that wasn't what I hung with. So
then I started teaching them, and then they started getting help,
and then they started getting growl and then I got
addicted to having the answers to help people, and I decided,
whatever it is, I'm going to do that. So I
set a goal I said in mind. Then I was
let's see, I'd be probably fifteen sixty, wow, sixteen sixteen
or seventy sixteen probably, And I was like, here's what

(39:34):
I want to do in my twenties. I sent my
life out in decades. I'm going to figure out how
to help anyone change anything they want to change, because
wouldn't that be incredible that a fair community. And I'm
committed to know I could help anyone in that era
and be able to do that. Then I went, in
my thirties, I want to do that with small groups
of people simultaneously, because I was like, I can help
a master people. Then I went, okay. Then in my forties,

(39:57):
I want to do that with large groups. Fifties, maybe
I can do that in companies or in my sixties.
Either I'll run for president and take all the things
I've learned, or you know, of my whole life is
a spiritual path. I'll do that. And how that want
is clear. And then what God happened is I got
ahead of all those and who helped me there though,
was because I had these goals. I'm working as a janitor,

(40:18):
I'm going to high school. I'm trying to, you know,
help feed my family because you know, she didn't have
enough money, and and you know, so I took up
odd jobs. And my mom had a friend that she'd
known a long time ago. One of my fathers knew
him too, and my father he got successful in buying
and selling and flipping real estate in Orange County, California.
This is in the early seventies, like seventies, seven, seventy eight,

(40:40):
seventy six, I guess, and I remember my father saying.
The guy told my mom, he said, you know here,
your boys grown pretty big. I need some muscle that
could help move. He was trying to do it most efficiently, right,
It's gonna use kid power. So I said, I'll do it. Man.
You know, I got to earn some more money. So
on the weekends after my janitorial job, I'm gonna go
work with this guy. And my father had said, tim,

(41:02):
I never forget this because the guy used to be
such a loser and now he's so successful. So I
worked my ass off and the guy I earned his
respect and one day he goes, I want to take
you to lunch. He goes, you want the hardest working kids.
I don't have to push you. He goes, this is amazing.
He said, I just want to thank you acknowledge I
should take you to lunch. And he said, what are
you dreams? Are your goals? I said, well, i'd like
to I'd like to find out something. I said. My

(41:23):
father said, used to be, you know, such a loser.
I literally said this, you know, your kid, you're innocent.
And I said, now you're so successful. How did you
go from loser to successful? And your father said, what
you know, starting to laugh, and he goes, well, that's
probably an accurate description. I said, well what changed you?
And he paused. He said I went to a seminar
And I said, what's a seminar? I don't even know

(41:43):
what the hell was. He goes says, well, it's where
a guy takes all of his life experience that took
him twenty thirty forty years to figure out, and he
teaches you the best of what got him to be
successful in a few hours and saves you decades. I
was like, wow, I haven't even heard of such a thing.
Could you get me in? Could you get me into
that thing? He said yeah, any saying the afterwords, said

(42:06):
said well will you? He said no? I said why not?
He goes, cause you won't value it if you don't
pay for it. Oh wow. I was like, no, no,
I'll value it. Look I'm going this. I get him
a whole story, you know, my volkswagon. I'm doing this thing.
I'm we're going to where as a janitor. I said,
how much is it? He said thirty five dollars to
be like current dollar will be two hundred and fifty
bucks to give an idea that's based on inflation. So

(42:27):
I was like, oh my god, because I was making
forty dollars a week as of janitar like three hundred
bucks a week, right, you know? And I said, that's
that's a lot of my mess. That's my salary for
a week. Basically, he goes, well, then don't go and
have your own life experience and take decades and maybe
never get the answer. Or you can invest in yourself
and you can accelerate that massively. So I remember, like

(42:49):
I for a week, I'm back and forth about what
should I do this? And I felt like the biggest
decision in my life. In some ways it was because
it all died my future, but it wasn't you're looking back,
it wasn't that big a decision, but it was huge
because I took a week's pay and I went down
to the South Coast Plaza Hotel in Orange County, California,
and I dropped up on my nineteen sixty sixty eight

(43:09):
Volkswagen Bug Vaha bug, you know. And I came up
there to the valet and you know, thing blew up
when you turn it off, you know. And I'm wearing
a a leisure suit, which was then I got at
the thrift store for like five bucks my fake gold chains,
and I'm like, I'm gonna go in this, Pa, take
care of this baby, I said the ky at the front,
and I went into this seminar and I sat there

(43:32):
and I listened, and you know, like a thousand people
there at these round tables, and this man Jim Ron
was up there. He's very wise guy, and he's sharing
these things. And I'd read so many books. He finished
them safe things. I finished the sentences, you know, because
I knew it. I was overly enthusiastic, like people at
the table like, who is this kid? And then afterwards
I went up to Gym and I said, you know,
mister Roana shook his hand. I said, man, you know,
my mom kicked me out of my house. I'm on

(43:53):
my own. You know, I just kept my car. I
got a nineteen sixty eight, folks, when I moved from
my eighteen sixty one. And I'm I'm working this and
I'm going to school. But I said, I don't want
to come work for you. You know, how do I
do that? And he goes, young man, He said, you
have to come to all my seminars first, and I said, yeah,
but that's like twelve hundred dollars to be like ten
thousand dollars today, right, ten thousand dollars, dude. I was like,

(44:15):
I couldn't do that. I said, I don't have that
kind of money. He said, well, some people have to
survive and some people have to succeed. Decide which one
you are. Woo literally that some people have to survive,
some people have to succeed. Decide which one you are.
And he said, if you're one who's decide to succeed,
I'll see you on Saturday. But you better have to
check for the money. And I left pissed off. I

(44:36):
was like, this asshole, this guy just wants my money.
I'm a seventeen year old kid. My dad got kicked
out by my mom. She's just a powerful lady. He
went back to Chicago. I'm on my own. She kicked
me out on New Year's Eve, chased me out with
a knife. Finished she weren't going to stab me or anything,
but I wasn't going back in that room. She kept
my nineteen sixty bugs were at forty bucks a week
with no reverse. I used to park on the hills.

(44:56):
I get it out. I managed to get somebody, get
me a loan. I get this car. I'm you know,
sleeping in the car originally, and now I'm like, I
got nothing and this guy's trying to get ten grand,
which is would be to day out of me. What
an asshole, and then my brain said, he's right, he's right.
He's right, he's right, he's right, he's right. Like he's right,
What do you mean he's right, he's right because he said,

(45:18):
you know, everybody gets what they have to have. That's
the other thing. He said, Well, and I said, oh god,
I'm about to survive. Some people to succeed. And I'm like,
I always have got enough to just survive. You know,
maybe it's time for more. Yeah. Man, So I started like, okay,
I'm gonna find a way. So you know, where do
you go to get money? Don't have any money? Go
to bank? In those days, I thought you went to banks,

(45:40):
you know, if you needed money, they loaned it to you. Right.
I didn't understand the only otter team, we don't need
it now. I wanted you all day long for me.
So it's like, so I go to bank after bank.
I gone through four banks, and I was at the
Bank of America outside on Citrus Avenue in West Covina, California,
and I'm running out of daze. And if I don't
I'll get there by that weekend. I can't go to

(46:01):
the course, and then I can't go to work. For him.
I'm like, okay, I didn't even know what I was doing.
I was just like pumping myself up. Now I know
I was changing my state, changing my physiology. I stormed
in that place with so much determination, and I saw
this woman that looked like she had a kind face
and looked persuadable. So I ran up to her and
shook her hand vigorously. And I was so intense, and
I said, my name is Tony Robbinson. I said, ma'am,

(46:22):
I'm here today to borrow twelve hundred dollars. I do
not want this money so that I can go on
a vacation. I didn't want this money to fix a car.
I don't want this money so I can attend a seminar.
And she looked at me puzzled as hell, and then
started a little smile, laugh like you wasn't thinking me.
I said, no, I'm serious. She goes, why do you
want to go to the SOE? I said, because I'm

(46:42):
gonna learn how to help millions and then it' say millions,
hundreds of thousands people is my goal there. So I'm
gonna arn, I'm gonna learn how to manage my time
and my finances and my own personal growth. And I said,
it's from a guy that's really brilliant, and I'm gonna
go to work for him. And I said, but I
got to go tend this. I've got a master it myself.
And I said, but I'm gonna help hundreds thousands of people.
That was my thoughts in those days. And she smiled

(47:04):
and she goes, wow, well, you have a certain a
lot of passion about this. I appreciate that. So she's
reading my application and I'll never forget. She goes, you
live on Citrus Avenue. Citrus Avenue is a city that
go a big avenue goes through like five cities. It's
a commercial avenue. There aren't apartment buildings on it, right,
And so she said, I have an address on Citrus Avenue. Well,
I'm sleeping in my car at this point, my old

(47:25):
volkswagon and the outfit this jacket I got from the
thrift store and and so I went to the seven
eleven mail man and I told him what happened to me.
He was very kind man, and I said, can I
get my mail sent here? And I'll be here every
day at noon me to do it right? So I
didn't lie. So I said, well, and it was right
next to a Denny's. It was twenty four hours also,
so I could just park there and no one would
come and harass you in the back. And so she goes,

(47:48):
wait a second, So you want us to loan your
money and we can send the bill to the seven eleven.
And she says, you know, mister Robin, she said to me,
that's not gonna happen. She goes thing, She goes, you're seventeen.
I said yeah. She goes, well, you can't even sign
a contract in California to eighteen years old. I said, well,

(48:10):
I said, I'm e eighteen. Soon She said out soon?
I said, how soon do I have to be eighteen?

Speaker 2 (48:13):
You know?

Speaker 1 (48:14):
My birthday was coming up three weeks. So I told
her the truth and she's she's, you know, young man,
I appreciate your passion. But she said, I just don't
see how the bank's gont loan this money. So then
I got even more intense. No, you do understand it.
She goes, calm down. She said, I don't know if
the maan will loan you the money, but I'm going
to go picture to the manager as hard as I can,

(48:35):
and she said, if the bank won't do it, if
you will look me in the eye and I will
never have to come looking for you. She goes, I
will loan you that money. And it was sorry, mind,
because that made me emotional because Jim Ron had said
he started his first business where he got a banker
to loan the money out of his own pocket, and
here I'm manifesting almost same experience. In the end, she
didn't have to she got the bank, and I don't

(48:56):
know she'd go sign it what she did. But I
took twelve hundred dollars and I went to this four
day seminar with Jim Ron on leadership, on time management,
on finance and all these things, and man, I took notes,
like you know, he said, the I wrote down the
man I didn't go to the bathroom. And I met
a guy there named Mike Keys, who's still one of

(49:16):
my best friends. We known each other for forty five years.
And what's so interesting is he had only a little
bit more money than me. He goes, don't sleep in
your car. I got a hotel room. You sleep my
hotel room. He became really really dear friends, and I
eventually went to work for Jim Rohan and became a
speaker and grew the business, and then broke off with
his permission and started promoting multiple speakers, and then eventually

(49:38):
I became the speaker and all that came out. But
one of the great lessons I got from Jim that
I'd like to pass on, you know, had some simple philosophy.
He was a philosopher, and I believe you need philosophy
and strategy. Some people detail philosophy, which I think is
really valuable. Strategy Strategy is how to get the result.
Philosophy is why. And if you only have strategy, they
don't have why you will follow through. You only have

(49:59):
philosophy without strategy, you're gonna feel good, but you're not
going to execute. So I look at both and I
remember I went to him after I was working for him,
and I said, mister Rohan, I said, I'd love your
help in understanding something. You're so wise. I said, I
had forefathers. They're all good men, truly good men, but
they're not bad human beings. We never have money for

(50:19):
food half the time. And I said, I don't understand
how so many good people can suffer so much financially
that's created. My mom got divorced four times. I mean,
it's like I don't understand it. And I said, I
understand how these guys on Wall Street can go make
a billion dollars in years some hedge fun guy and
the school teacher over here in those days made thirty

(50:41):
eight thousand dollars. And I said, it's just not fair.
He said, Tony, your idea of fairness is what you
think how things should be. He said, so I want
you to consider another possibility. We're all equal as souls,
but we're not equal in the marketplace. That's your job
to figure right. And I said, what does that mean?

(51:03):
And he said, well think about this, Tony. Let's take
McDonald's for a second. If you work at McDonald's, I
figure out what it was in those days, you made
whatever it is x per hours, a tiny amount of money,
just as it is day. It's tight. He goes, that's
because it's not designed to be your long term job.
It's an entry job. You're not supposed to stay there.
You're supposed to grow and learn. But the reason you
make so little money is not because it's unfair. It's

(51:26):
because you're adding so little value. Anyone can learn that
job in about twenty or thirty minutes, certainly half a day.
Today they can learn in ten or fifteen minutes. Because
it's got pictures. You don't even have to know the language. Right,
Robots are going to replace most of it. It already
is in some restaurants. Right. So he said, your value
in the marketplace, not as a soul, is very little
because you're not adding enough value. Now, the guy you're

(51:49):
complaining about is making a billion dollars. He made a
forty percent return for people last year. And there's no
day when people are hoping for a six or seven percent,
not four or five. Right, And he goes to he
does that for these funds that provide people's college educations
that he went through all this listening. He goes, so
he made them fifty billion dollars and he made a billion.

(52:12):
He's worth every penny of that because he added that
much value. So he said, your secret hasn't answered this
question for me. Is it possible to make twice as
much money in the same amount of time? I so
obviously the people that do it, He said, what about
five times? What about ten times? What about one hundred
times in the same time? He goes, how do they

(52:32):
do it? I said, I don't know. He goes, he
find the way to add more value to people than
anyone else. Oh God, I love that. He said, you
you have that in your soul. I see what you're doing.
So I was working for him. He goes, you do
way more than people expect. He said, you got to
figure out, though, not just to add more value, but
add what they need and want, not what you want
to get. And he said, if you add enough value,

(52:54):
be there. And he said these teachers, he said, most
of them are not willing to put themselves on the line.
They want to be paid for tenure. And he said,
not all teachers are great. In fact, most teachers are
not great. He goes, have you had great teachers like that?
I have. I think some teachers really changed my life.
He goes, how many? I said? Two or three? He goes,
out of your entire education. I said, well, maybe more

(53:15):
than that. He goes, No, they reach a limited number
of people, and most of them are not willing to
put them on the line for results. So if you
do that, you have a limited amount of value. But
if you can find a way to help a billion people,
you can become a billionaire. If you've just added it
allar of value to everybody, it's a different thing. So
I remember leaving there, it's like, that's the difference to
my father's. They did the same things. Like my natural

(53:37):
father worked as an underground parking attendant here in la
I used to go with him and he'd sit there
all day and just read the paper. And it's before
we had machines to do that, and he'd make change
and give your stuff and go. He never came. He
goes eight hours a day underground, and he came home
and he drank. He was not a harsh drunk. He
never hurt me or anything, but he was not there

(53:57):
because that was his whole life was nothing. There was
no growth. And so part of what drove me is
I want to be that. And Jim Robbins had been
a semi pro baseball player not made the big leagues,
was driven. But when he entered into the business side
of things, he did what he liked. He didn't do
what people needed. So he use the job and he

(54:18):
didn't find a way to add more value to anybody else,
so he got left go. So in my life, I
mean today I have I'm privileged. I'm blessed is a
better word than privilege, because it's really blessed. I've done
my part, but it's blessed. I have one hundred and
fourteen companies. We do nine billion dollars a year in business,
and I have no college education whatsoever. I'm all self
educated by mirroring and modeling and learning from the people

(54:40):
actually doing it, but with an obsession and every one
of my companies, how do you do more for others
in this category than anybody else? And I have multiple
companies that are the biggest in that industry. So it's
like that lesson changed my life along with things like
for things to change, you got to change, and even
things get better, you got to get better, like a
philosophy of human development. It still influences me today.

Speaker 2 (55:02):
Beautiful God, I love that, all right. You know, I'm
very passionate about any generational trauma. Yes, and you've met
probably the greatest exhibit of my son, Dylan, since is
awesome and you and you've championed him, and you've been good.
Talk about your work with any generational trauma with your teachings.

Speaker 1 (55:16):
Why that's so important? Hone, Well, I think let's talk
about trauma first. The word traumas in your case, is
not overused. It because the people you deal it's true trauma. Yeah,
but we have taken you know, PTSD type of psychological language,
and now we apply it to anything that makes us uncomfortable,
that traumatizes me. I need what do you call it?

(55:38):
What do you called warning? Before you're going to talk
to you about something you're You know, people talk words
are violence. I saw Chris Rocky of the Day and
he says, you know, if you think words are violence,
no one has slapped the shit out of you on
national television. Words are not violence. Punched in the face
is violence. Slapped across the face is violence? Right, So
we we culturally have become so weak because we haven't

(55:59):
had anything to really challenge us. You think about the
greatest generation in America. What is the greatest generation. It's
the people that were born around nineteen ten. What's unique
about them? History and our lives work in seasons. So
think of it this way. Let's start with a person
for a second, and I'll come back to this. Zero

(56:20):
to twenty one is springtime. What are the qualities of springtime? Growth?
Is hard or easy? Which one when springtime it's not
hard time. Yeah, springtime grows automatic, got it, got it?
You can plan anything. It grows in springtime. Right. If
you start a business in a springtime economy, you think
you're a genius. You're just in the right season. Right,
it's easy season, right, But every season is followed by

(56:41):
a challenging season, then an easy season. It's like when
the real tough night comes, you get the daylight. You know.
It's like if you were God, when you set up
that way, it's how we grow. So springtime is zero
to twenty one. Zero to twenty one is not the
same for all of us. Some must had to go
to work at seven or eight years old to take
care of our family. Some of us went through physical trauma.
And so however, you're still not the one who goes

(57:02):
to war. You're still having someone feeding you to some extent,
someone's looking out for you. And it's a place where
we get poured into it. Education, belief systems. We're learning
and we're absorbing like crazy. Now, zero twenty one is
a random number. Some people that's sixteen that they really
changed seasons. But that's the first stage. Now you go

(57:23):
from twenty two to forty two. That's summertime. That's where
you're tested. All studies show people twenty two to forty
two are the most unhappy in their lifetime usually, and
the reason is because you think you've learned everything, and
you've been somewhat protected or a lot protected, and now
you think you're made, You're invincible. I'm going to be

(57:43):
president United States. I'm going to be a multi billionaire,
and I have one hundred relationships and everybody's going to
be happy simultaneously. And then by the time you're thirty
or thirty five, you've had two or three relationships or more,
and or you've got married or you got divorced, and
you're like, no, and you're not president United States and
you're not a billionaire, and all of a sudden you're like,
holy shit, this is not it. And what you're trying
to you're the soldier of society in that season twenty

(58:06):
two to forty two. In fact, if we have a war,
you're the one going to war, right, That's who's going
to go. Whether you like it or not, you're going, right.
If you're in a corporation, you're the soldier. Now as
you grow, if you grow during that time. If you
grow during the spring and the summer and you fight
through the hot summer, it's a difficult time. You will
arrive in the fall where you get to reap. Forty

(58:27):
three to sixty three is that reaping time. That's where
all the experiences see. You know that you've been through
good and bad. You're able to extract things from that
at all different levels. Now you recognize patterns, you understand
what's going on. You don't react the same you know
when you have If you have multiple kids, the first
kid gets an ear infection and you think it's the now,

(58:47):
the world. You're running the hospital. By the fourth child,
you love them just as much, but you don't react.
You go it's part of this stage. You go handle it,
but there's no upset. Well, the same thing is, as
you get forty three to six sixty three, you've lived
enough life, you have enough relationships, you've had enough life experience,
You've built up some skills. That's usually the massive growth
reaping time, financially, emotionally, and everything. If you grew, if

(59:12):
you worked hard in the spring and summer, you reap
in the fall. If you didn't, you weep in the fall.
You know, you got a challenge, but then the next
stage in the stage, I would never have known this.
That's why i want to plant the seeds. Since I'm
just about to turn sixty five myself, sixty four to
eighty four or sixty four to one hundred and four
or sixty four to one hundred and twenty, which is
the oldest living humans. Somewhere in there is the final

(59:33):
stage of winter and in that season, and I see
it in you, brother. It's a season where you wake
up to realize and the other times you're trying to
prove to yourself or others who you are. Now you
fucking know who you are. You certainly like I'd love
to help everyone on Earth, but I know I'm not
the right person for everybody. My style, my approach is
not going to be there. But I'm not trying to

(59:54):
make that happ improve that happen. It's like, you know,
I used to have these large mission statements. Change now
my missionaves how can I help? It's like it's like,
how can I help? Somebody calls me and it's they
got cancer. Okay, I know I've got a body of
knowledge understanding around health. That's amazing I interviewed one hundred
and fifty the best Regina doctors in the world. I
have finance, why don't go help I find fifty of
the best in the world. I know that they are
my friends. Now I know those patterns I can help,

(01:00:16):
So it's like, that's what it's a different world at
that stage. That's where you get to really be a mentor.
That's when you get to be a person that can
give back and you're not looking to get so much.
Cause it's like like I watch you. I've watched your
own evolution over the years. We've been good friends, and
I'm not here every day, but I can see and
feel what's happening with you. Now you can forget that still,

(01:00:36):
that's the human experience. Let your mind getting the way.
But at this stage of my life, it's like, come on,
you know, it's like you know who you are, and
so now now it's your joy to help other people
not have to go through suffering that you went through.
I mean, we all should be able to help the
next generation, to be able to stand on our shoulders
not have to start over. And so it's like and

(01:00:57):
that becomes more your natural mission and then towards the
end of that stage. If you stay alive long enough,
hopefully healthy long enough, then others tend to look out
for you because you've contributed so much to them. And
then you die and create room for the next generation,
the next life, the next group. That's the cycle of life. Now.
Human beings were transformed by understanding patterns. The most important

(01:01:21):
pattern humanity that took us from survival being hunter gatherers
moving from place to place scarcity was when we recognized seasons.
When we recognized seasons, we discovered, Wow, I could do
the right thing at the wrong time and I get
nothing but pain. If I plant in the winter, it
doesn't matter how hard I mean. I have to know
what season I'm in and apply that to where I am.

(01:01:43):
And if I want to stay here, I got to
plant in the spring. I can't expect it's going to
show up like some of you a plant like, well,
where's the result? Are you new? It takes a while.
You got to go through all the seasons. So then
you go through the summer, and you fight through the
hot summer and keep growing and then you reap in
the fallow. Though, by the way, while you're reaping, you're
not stupid. You save some for the winter, so when
the tough times come, you're able to grow and expand

(01:02:05):
and have a great time with your family. And then
the season begins again. And the good news is what
follows every winter or spring, What follows the harsh you know,
dark knight of the soul, is that beautiful new life
or morning? So those seasons change humanity. Now there's seasons.
If history scene on, this is what is getting at.
If you were born in nineteen ten, you were born

(01:02:26):
in a protected time. We went to war, but you
were a child. So if you were born in America,
people went over and fought the war over here, you
were protected, you were still fed. You went through all
those things, and then we won the war and there
was this huge season change. We went through that and
we went to the fall, and fall economies go crazy
in a positive way. If we want to give you

(01:02:47):
a house and you have a pulse, you don't have
a job, remember those days. Yes, well, that happens about
every eighty years. So sure enough we had the Roaring twenties.
So think about this. You were born in nineteen ten,
from ten years old nineteen twenty to nineteen twenty, when
you're gonna be nineteen. The world was on fire, in
a positive one. There were all these inventions that came

(01:03:07):
out at the same time, radio, television, airplanes, oh my gosh,
all this is going on in the same cars. And
it was a party for young people. The same way
that if you see Z generation and you see baby
boomers look down their noses as millennials and z's because
they go they're the most pampered little bastards around. They

(01:03:27):
don't know what challenge is. They think it's a challenge
when their internet doesn't work. I think it's a challenge
when the food doesn't get delivered to their house, right
you know. And they're not wrong. Those people are weak
right now, some of them, not all, because that's what
happens when everything's ezy. You don't get strong when it's easy.
So what happened to that generation? They were known as flappers,

(01:03:49):
They were partiers. Everybody who were old to look down
their noses. Those people there are spoiled little brats. Till
nineteen twenty nine, they're nineteen years old, they're just about
to go to the next season. Would they think they're
gonna party and they're gonna be invincible and have their
car and travel and people are jumping out of buildings.
In the middle of the country, it's a dust bowl.

(01:04:09):
People are standing in line for food. So what happens
when it's tough, You either die or you adapt. Most
people adapt and grow, and they did. They went through
ten years of depression. Now hear me, though, when I
say it's winter, it doesn't mean every day is dark, right,
You can have winter, and you can have lots of
beautiful sunny days, but the overall feeling or season is feared.

(01:04:29):
Everything's exaggerated with fear. So during that time they learned
how to deal with fear, which is called courage. Courage
does not mean you're not afraid. It means you're afraid,
but you do it anyway. The train yourself and because
of that you get results. Well, that generation went through
a decade of depression, and here was the reward. They
turned twenty nine in nineteen thirty nine. What happened in

(01:04:52):
nineteen thirty nine World War two? Now, you and I
weren't alive at that time, but those that were will
tell you it looked like the end the world, not
like where we're talking about here. Oh my god, there
could be World War three with Russia. Nothing like that.
It was actually happening. Hitler was strifing countries and destroying
them and taking them over in a matter of days

(01:05:12):
or weeks. They were bombing London. Everybody was freaking out.
But these people volunteered because they've been through a decade.
They've got stronger. I'm going to go out and fight
this war. And they won, and they came back, and
when they won the new season, they made through twenty
years of winter. Most winters are about sixteen to twenty years.
Eighteen's the average. Historically. You can look at a thousand

(01:05:35):
years of Roman history and see the same pattern. You
look at five hundred years of Anglo American history, you'll
see the same pattern. Apri eighteen hundred years. Every season
is about twenty years roughly. And what happens nineteen forty five,
they win, they come back. It's a new age. From
forty five to nineteen sixty three, seventeen years, basically eighteen years.
That's when Kennedy was killed, John F. Kennedy. It was

(01:05:57):
an optimistic time. If you were a veteran, you got
a house basically for free right so va loan. You
got to go in. There was a whole new set
of resources to have your home, new things to cook with,
new things to be in, new way, and all of
a sudden there was this great optimism in America, not
for everyone. African Americans didn't get treated the same way. Still,
so there's there women which she'll treat the same way.

(01:06:17):
But all those were still improving in some way. So
there's this huge growth pattern. Now everybody's optimistic, everybody's happy.
That's springtime. Everything's growing easily. Twenty years that almost fits up.
And what do we have. John F. Kennedy gets killed, Well,
what happens next? Robert F. Kennedy gets killed? What happens next?
Martin Luther Ging gets killed? Now we're going to war.
And young people are saying, screw you, I'm not going

(01:06:38):
to war because they were protected by their parents. Whether
we call the greatest generation. They said, I don't want
my kids to go through pain. I don't want them
to go through the trauma I went through. Traumba is
not always bad, as I've learned, and maybe you've learned, Yes,
you don't want to go through it, but there may
be a higher power if you use it and don't
let it use you. And so what happens this generation?

(01:07:01):
They said, we want to protect them. I'm going to
assund you to college. You're going to be smarter than me,
and their kids believe them, and they never had been
tested in any way, and they were weak. And so
when they said go to warning, well, I'm not going
to go to war. I'm going to be a conscience objector. Well,
if you're really a conscienti objector, you went to Canada.
But a lot of them do that. They blew shit up.
They fought they were just looking for their own ego fulfillment, right,

(01:07:22):
and when they weren't around to raise their kids, they
created the X generation. Because we're all affected by the way.
It's not individually, no, but as a generation. They were
raised as latchkey kids. Their parents were out doing their
thing and their mission, and their kids had come in,
let themselves in and watch the television and make their
lunch and go. So they grew up very differently pragmatic,
So think out different The dates of the fifties and

(01:07:46):
early sixties were. From the lower mid sixties to the seventies,
it was a different world in fact versus the eighties
to two thousands look at it this way. Colleges have
asked this question as a survey from more than sixty
I think sixty five years. Now, what's more important for
you to experience in life? The skills to make you

(01:08:07):
have a fulfilled and happy life or the skills practical
skills to have financial security or freedom. In the sixties
and seventies, what do you think eighty one percent of
college students said it's a happy life. Happy life. What
do you think they said in the eighties, nineties, and
two thousand that bad brother, it's right pragmatic. So now
what season are we in today? Where the season of history?

(01:08:29):
Would you say at springtime? Is it summer? Is it fall?
Or is it winter? What would you say?

Speaker 2 (01:08:37):
I'm a call spring.

Speaker 1 (01:08:38):
Well, that's because you're not, mister s Bench. I love
that about you. It is string for you, for you
because you're living that way. But the overall world harsh winter,
harsh winter. People have been fearful. I think the world's
the same thing's happening for and nobody said the world's going,
and now they happen. It's like, oh, it's going to
be over, and you know, I'm not going to have
a kid, because in twelve years I've been told, you know,

(01:08:59):
the entire world, you know, you know, environment's going to
be crushed. I mean the level of it's winter now,
we're I don't know. I'm not a forecaster, but if
you study historians will tell you we're probably three quarters
the way through it. We're not done. Every winter has
great financial challenges, and every winter also has a significant
war that reorganize as things. We probably have at least

(01:09:19):
a cyber war with China. We're kind of in it
to some extent right now, but something and then people
get tired of being upset, they get tired of the fighting,
they get and then peace insurance for a lot of
time and things change. You can look at this history
over and over. So why I'm telling you this is
the Millennial and Z generation. When I have people criticize them,
I understand why they might feel that way because they

(01:09:41):
think that they've been pampered. They have been. They don't
think they have been because they have no other reference.
But they didn't do that. They she experienced it. But
I know, be on a shot of a doubt that's
the next hero generation. Because they don't communicate each other,
they don't use technology and what we're facing in the future,
they will rise to be the next heros. So I
have enormous respect to these other people, even the ones
that aren't there yet. I know they're going to get there.

(01:10:01):
They've not been tested. So I'll finish the whole thing
by saying this, I can give you the history of
the world in four phrases. Good times create weak people
only always not because people are weak, but because they
don't have to be strong. If you don't lift weights,
you're not going to get stronger, as times are gonna
be weaker. Right. What is weights? It's lifting resistance against

(01:10:23):
something that's really difficult. Right, So good times create weak people.
Weak people create bad times. That all this mental health shit,
it's like saying, you know, for art's sake, is the
philosophy of the well fed. You know, it's like, no
one here is face. They think they face challenge. They
don't what a challenge is. So they're busy worrying about
pronouns or what people call them on social media where

(01:10:45):
it's there and making you in life and death. But
they will grow when the challenges expand and they enter
that place of leadership and they're about to be there.
If good times great weak people we create will bad times,
bad times create strong people, and strong people create great times.

Speaker 2 (01:11:01):
Copy, copy, and then yeah it starts over again.

Speaker 1 (01:11:04):
It does. That's why history is that way.

Speaker 2 (01:11:07):
That makes it invested. Yeah, absolutely, all right, let's close
it with this then, But you and I both are
fiercely committed to eradicating sex trafficking. Yes, can we talk
about our work with all and what's going on there
and how can people and how people can support Sure.

Speaker 1 (01:11:19):
Well, I'm you know, years ago, and I have so
many things that you know, have been a part of
that are important to me. It's like food is someone
on board the air. You know, My wife and I
have we had seventy five million trees were planted by
the endustry old one hundred million trees and we create
them into farms in Africa and so forth. But one
day I was doing one of my business seminars, and
I always try to take business people. I show them
how to increase their business. You know, on average of

(01:11:41):
you know, thirty one hundred and eighty percent and twelve months.
That's our promise that we deliver on with them. And
I'm really proud of it. But when you get people
that additional abundance, questions, what are you going to do
with it? So I always have this goal setting session,
but they come up with all things they want to
create for their family, the friends things is their Irish experiences.
But then I have a part where it's like, let
me just tell you the real secret to life is

(01:12:02):
like all science now shows. I wrote a whole book.
We'll describe this that you can go in a Starbucks
line and you can stand in that line and if
you decide not just take care of yourself, but let's
say you decide to buy coffee for the next five strangers.
The biochemical changes inside you last longer in their impact
than most things that you'll buy for yourself, or experience

(01:12:23):
for yourself, or give yourself, because we're wired by humanity
is wired to give, because that's how we create community,
that's how we've survived. It's both a survival and success
principle of humanity. So giving is part of that side.
People say, you know, what might be a fun giving
goal for you? What might be like people think of
philanthropists for rich people. I have a dear friend, my
keys the guy was telling you about and he was

(01:12:44):
on an airplane, like I don't know a couple months ago.
He's telling me and someone's reading My Life Force my
Health book right with all these great people, and he goes, hey,
what do you think of that book? And I guess
that's unbelievable. There's these breakthroughs and he starts telling them
all he's reading and he goes, what do you think
of the author? He goes, well, he seems like a
really good he's really smart, but he's as a good guy,
like he don't need a one hundred percent of his book.
And I guess he's written several books. Give him all

(01:13:05):
the money away to feeding people stept like all these people.
He goes, of course he's rich, so that's easy. And
Mike smiled and he said, oh. He goes, well, what
if I told you I'd known that guy for forty
five years. I knew him when he was seventeen, and
I watched him take twenty bucks he had and give
ten of it to a guy that needed it. And
what if I told you that he taught me back

(01:13:26):
then that if I wouldn't give a dime out of
a dollar, then I'll never give a hundred thousand out
of a million or ten million out of one hundred million.
He goes, that's bullshit. He said. You know what I
learned from him is like the time to contribute is now,
because the GREATESTKEW gift when you contribute is your experience, right,
what happens within you. So along the way, I've done

(01:13:47):
all these projects. So I was teaching this philosophy to
these people. And then what I always do is I say,
tell me what you want to contribute, and we start sharing.
So this woman stood up in tears and she's crying uncontrollab.
At one point, I said, what is it? What is
She goes, really want to help save children that have
been trafficked. She had a best friend whose daughter was
trafficked and they never got to her, they never found her.
And she goes, but I found this organization that has

(01:14:09):
saved so many children, and she said, it's unbelieve what
they do. They got Sealed Team six members and CIA
former CI and they go in and they do these campaigns.
And I said, well what does it take? She goes,
I like to save like ten children. I said, well,
how much does it take to save a child's life?
And she said thirty five hundred dollars. I said, that's
it to save a child. I mean, can you imagine
if your child was taken from you and they were

(01:14:31):
enslaved to do this. I said, I'll tell you what.
We got a great room of people here. I said,
I'll put up the first quarter of a million dollars
right now, matching funds. I'll give you every dollar you donate,
all dollar, a dollar up to a quarter million bucks.
Let's see how much we can raise right now. And
it was one of the most moving experiences because even
though it's a horrible subject no one wants to talk about,

(01:14:51):
when people see the reality of it, people's hearts are open.
And it was a line of people on three lanes
of this room of thousands of people leading in line
with their commitment of what they're going to do. And
I think we raised like a million dollars in a
period of like an hour, you know, forty five minutes.
And so then I was like, I want to not
only do it this money, I want to go out
and see this. So I went on on mission and

(01:15:14):
the guys took me in because I'm known. We went
to Haiti, but they had this full movie makeup person
that came. They put scars all over my face, and
you never I came home that night, you know, three
nights later, and when I walked in, my wife wasn't
expecting me. She screamed, you th that's some I was
breaking that you would not have recognized me. And so
I went under cover with them, and we went to
rescue thirty five thirty eight children from like six different Johns.

(01:15:38):
And these are children that were eight years old to fourteen,
chained to a bed, doing eight to ten tricks a day.
And one of the John's was pimping out their own daughter,
who was eleven. And so I played the role of
this wealthy guy in a yacht, and I brought my
thirty buddies. We're all pedophiles, and we took over this resort.

(01:16:01):
And now we brought these guys to negotiate, and there
was some undercover guys that just they played the role
so well, so convincing, so I'm scarred up anything else.
They're gonna come out on a boat. We got cameras
all over the boat. We're gonna do all this. We
couldn't talk to the police because they were in on it.
So only the president, the Prime Minister knew, and he
had a group of his special forces that we're gonna
swoop in once we had the proof. So we're sitting

(01:16:22):
there and we're right before the boat with these guys
is coming on and negotiate. And one of the crewmen said,
you're Tony Robbins. How the fuck my voice? He recognized
my voice. My voice is pretty snap drive. So I
was like, holy shit. So quickly they put me in
a corner, put my hat on. They said, when he comes,
will negotiate. We'll just say you give the approval of
disapproval of the NOD. So we're negotiating, and there was

(01:16:43):
this one woman there, four men, and I'll never forget
It's like I could sense she knew something was off,
and I was trying to figure how to let somebody
know because they can't say anything right. And then sure enough,
my buddy who was doing negotiations, brilliant guy. He's got
a fake mustache and it started to peel just a
little bit, and I don't think she saw it consciously,
but I was like, my eyes this big. Anyway, we

(01:17:05):
got through it, got into the land, all caught on camera,
and then the special forces didn't show up. Now we
can go to jail. The police are now coming because
now there we're trying to do. And then the last minute,
special forces come in. They take them out, We rush hospital,
we get out, We save all these children. Okay, so
it's the worst experience. I won't call it a humanity.
These people are not human. But it was also the

(01:17:26):
most beautiful experience when these children were freed. I mean,
it's the most beautiful thing I've ever seen in my life.
And so then it was like I was committed. So
my wife and I have together we've saved seventy one
thousand children and one of the organizations we've worked with many,
but the one that I'm most excited about this stage.
And I know, you know, could you've helped them as
well as this young man om He went to my

(01:17:46):
seminar and the upw unleash the power within seminar for
four days. He got inspired by this mission. He moved
to Asia and opened walked into this crappy little hotel,
checked himself in. But he's a computer whiz and he
started using machine learning and AI and tracking these kingpins

(01:18:06):
and he is in one city alone. Eradicated ninety one
percent of it because the way he's attacked it, and
he does it at a price point it's ridiculous. It's
like five hundred dollars side life. So it's like, so
we've continued. We've probably poured about half of the ones
we've saved or been through him, and then I've networked
with them, with everybody I know that cares, including you,

(01:18:27):
and you just raised a ton of money for him
as well to make that happen. So his organization his
name is OHM but it's the ma Ricci Foundation. And
of all the organizations that's worked with so far, we
worked with many, for you girls, a great organization. We've
been a bunch of them, but he has been the
most effective and efficient. And our goal is to make
sure My goal originally was to save thirty thousand children
because that's the size of the city I grew up in.

(01:18:47):
I thought if I could save a city of people,
wouldn't that be amazing? But now we're twice that. So
you know, our next target is one hundred thousand and
a quarter of a million before I pass, I want
to make sure we freed a million kids personally. We're
to do it. Home is going to be one of
the primary guys we're doing with, but we're also looking
for all the other sources. And the good news is
the Trump administration is very committed in this area. They

(01:19:08):
were previously as well. The previous I don't know they're
bad people, but the previous administration was not even slightly
interested in this area. So I think we're going to
see some governmental support also. But you know, in the end,
it's about people doing their part, and every one of
us new our part. You could save a child for
five hundred bucks. So now when I talk about this
now and we you know, I do my business seminars

(01:19:28):
now and we always make an offering and we usually
save some We usually raise I think about two million bucks,
usually about three or four thousand kids at each one.
I do it twice a year, and so we help
home in that way. But also I get kids now
doing it. They save their money to save another child
for five hundred bucks, and they'll come up with five
hundred bucks and they literally save a life. And then
some of these kids go back, like one of these
young ladies, I got to know, she's gone to become

(01:19:50):
a social worker, and she goes in and saves other kids.
So it's a it's a virtuous cycle instead of a
vicious cycle.

Speaker 2 (01:19:57):
Right, all right, what do you want to say? So
the guy or gal keeps relapsing, What do you want
to say? Because what I one of the things about
our show is we got a lot of young listeners.
What do you want to say to the twelve year
old kid who's thinking about taking his own life.

Speaker 1 (01:20:11):
I've been where you are, and you know you think
that there's no future, and you're wrong. You're going to
have to trust in something larger. And the first thing
that I would do is I would start to train
my body. The fastest way to take control of your
mind is use your body. And when I got kicked
in my house, I had like a little five step plan.

(01:20:32):
I'll give it to you real fast. First thing I
realized I was trying to figure out to survive and
workers a janitor. I don't need my car. My mom
kept my nineteen sixty eight bags when I moved sixty
bucks back, and so I tried to go borrow some money.
Eventually got sixty eight bugs. But before I did that,
I had like nineteen dollars in my pocket or fifteen
whatever it was, and I took buses to this place

(01:20:53):
in Claremont, California, because I'd been to this bookstore once.
It was like a you know, a spiritual emotional, personal
development bookstore, and I'd like, I got this money. It
was like I got to plant this seed. Because I
was really messed up in the head. I was feeling
very depressed, and so I picked up this book called
The Magic of Believing by Claude in Bristol. I I
recommend it doesn't, but that's the one I started with. Right.
I read that book and it talked about how to

(01:21:15):
conditioning direct your own mind. Not what affirmation you go
I'm happy, I'm happy, I'm happy in your brains, bullshit,
I'm not happy. But literally how to do what I
call incantations, where you are speaking, shouting, feeling, or using
your focus. Your mind is focused, your emotion is focused,
your body's focused, with enough repetition to you literally hypnotize

(01:21:37):
yourself into a deeper truth. And what I did was
I read the book and then I was I literally
I slept on when I first got kicked out, I
slept on the helmet rained. So the next day I
went to this uh not girlfriend, a girl that was
a friend not a girlfriend, and they let me stay
in there, their laundry room, and I put up these
signs on the wall that said that it's like only

(01:21:58):
losers depressed, which is not true. But the one thing
I knew, I wasn't going to be a loser. So
that's how I was going to not be depressed. So
I was feeding myself messages, goals I had on a mirror,
and I'd look in the mirror and I'd see those
goals and I'd get myself in state. And then reading
me came the obsession because I could feed my mind.
So I set a goal that every day I was
going to spend thirty minutes general and used to talk
about every day, feed your mind. Stand guard at the

(01:22:21):
door of your mind, because otherwise you let the environment
control you. You know, garbage in, garbage out. You've got
to put good stuff in. It doesn't A good idea
is not going to interrupt you. You got to pursue it.
So the first step I do is like, I'm going
to read no less than thirty minutes a day, but
I'm going to read something, not something off the internet.
It wasn't the internet in those days anyway, not something
that I could read a newspaper. I'm gonna go get
something that's going to make me better, and I'm gonna

(01:22:43):
do that. So I'd go to the library those days
to you, because I couldnt afford books other than the
one I bought. But then I also realized fear was
still controlling me, like when somebody's gonna think and that
there's no future, it's just fear. And then it's meaninglessness.
When you get fearful long enough, you feel like there's
no meaning, and then you say, why be here? You
don't feel like you're enough, you don't feel like you're loved.

(01:23:05):
But it's a temporary, It's it's a season, and every season,
you know, every dark knight of the soul is followed
by the morning. I mean, was that boring, ridiculous phrase
We've heard a billion times. You hear these trite phrases.
We call them trick because you hear them so much,
but because they're true. You know, it's always darkness for
the dawn. Right, So I'd said, the first thing got
is feed your mind every day, every day, thirty minutes

(01:23:26):
a day. You got to feed something something that's a philosophy,
a skill, something that's gonna biography autobiography. Second, I realize
that fear is physical, so it's courage. And so it's like,
you know, when you're fearful, you can feel in your gutter,
you know, like the back of your throats dry out.
You know, you can't talk or you know those We've
all had those, just gut wrenching fears, right or feelings,

(01:23:48):
you know, or maybe something less than that. But then
courage is also physical. So I decided every single day
I'm going to feed and strengthen my body. I'm gonna
do something intense where I push myself beyond come. I mean,
the biggest problem with UP today is everybody thinks, well,
I don't feel like it. I can't do this. That
doesn't feel right. Yet. If I wait until it felt right,
I wouldn't be sitting here talking to you. I mean,

(01:24:09):
what kind of bullshit culture are we that we've taught
everybody that you're supposed to be comfortable all the time
and everybody else is not to offend you. Well, you
can make yourself offended over anything, you idiot. Your job
is to make the life you want it. But in
order to do that, you're gonna have to get physical
and because when you go and you go on a run.
And by the way, I was thirty pounds overweight, so
my gut's going back and forth on this run. It's

(01:24:31):
like now down here in Marina del Rey on Venice.
I was living in Venice, Man, and I decided that
dawn gonna I had this day. There's just quick aside
to give an example this day where you know, I
lost my economics from a particular position. I wasn't getting
what I needed. I had no clear future. I ran
out of gas on Pacific Coast, higway here and I
had my two sixty Z dots and that I'm so

(01:24:52):
proud of. And I ran out a guess, not because
I had forgotten to fill the tank. I ran a
guess because I had no money. So I pulled over,
I locked the car. I just prayed that it wouldn't
get towed because I got towed before and it was
like sixty dollars. I didn't have sixty dollars. So I'm
walking home and I get home to my home twenty
five sixteen Pacific Avenue, Apartment three A. If you ever
want to go by, I've gone back by there. And

(01:25:13):
I was on the second floor, and the sun is setting,
and I'm walking up the stairs and I get to
my little apartment door and there's a note typed and
stabled on the door. And if you ever had one
of these, you know what I'm talking about. It's they
call it a quitter claim. Document. Basically says you've been
passed doing your rent for sixty days or ninety whatever
they do, and you got three days to fager bills

(01:25:35):
or the sheriff will come and lock you out and
take your stuff. So my victor noticed. So it's just
getting dark. I open the door. I pulled this off.
I go in the room and I light a candle.
And I didn't like the candle because I like lighting
candles or a spiritual I lit it because I'd also
not paid my lecture, a real true story. So I'm
reading my eviction, noticed by candlelight, and I'm getting angry,

(01:25:59):
angry myself. First they tried to be angrybody else, but
I knew it was me. I was angry that I
was not demonstrating who I was as a man. You
know that I was. I had settled for so much shit.
All I was doing was eating my way out. I
didn't do drugs and alcohol, because I had people going
up with drugs and alcohol and they all abused me.
So it's like, I'm not touching that ship. But I
used food like a drug, same thing. That's why I
gaged thirty eight pounds in just a matter of months.

(01:26:21):
And so remember then, if God had not already kicked me,
and they asked to wake me up, this person I'm
not seen in three years I considered a pretty good
friend banging on the door, knocking on the door, and
in those days I got three locks. And the last
thing I won't do his answer the door because I
want money to everybody, right, So I looked to the people.
It's himn shit. So I opened it up just enough
and think, what do you want? And I got this

(01:26:42):
gut in this shitty little beard. I was growing, you know,
and just I was just I was such a mess.
And he goes, Tony, you didn't recognize me, So, yeah,
what do you want? He goes, I don't want to
be open the damn door. So opened the door. And
I'm living this fournered square foot little bachelor apartment and
I'm making my meals on a hot plate on a
trash can and washing my dishes in the bathtub and
it's those place I lived, right He's like, what the

(01:27:04):
hell happened to you? And what are you doing in here?
And it's like, I like it here. I'm near the beach.
He goes, what about you? Look at you? And I
did every even get his ass out of there? And
I was rude. I was mean and he left because
I was humiliated. But after that I had hit my Fortunately,
you know, not everybody hits their bottom. I hit my bottom.
I was like, Okay, what I'm gonna do? I didn't

(01:27:26):
know what to do. But what changed my whole life
is I went on this run. I said, I'm gonna
go on a run, which I hadn't run in three years,
and I took my old in those days, you're old
enough to remember Walkman's. I used to have my Walkman
with your cassette. You gotta really love your music in
those days. Because we didn't run, you didn't have five
thousand songs. So I took this group called Heart I'll
Never Forget, and I had this song Barracout, and I
swore to myself, I am a little run till I

(01:27:48):
feel like I'm spitting up blood. I'm not going to
stop when I can't breathe, I'm gonna push beyond that.
I didn't know what I was doing, but I know
today it's called changing state. And in a new state,
you'll come up with new decisions. And so I did
this run so hard on the beach. I left this
journal on the ground and kept pushing and pushing and pushing.
And then I got to the end. Man, I was
ready to throw up, and I grabbed this notebook and

(01:28:10):
I draw a line down the middle on one side
of right, everything my life would no longer stand for,
which is basically everything in my life. I was living
with a girl. I told her I didn't love her,
but if she paid half the rents, I'd have sex
with her and she could live there. Right. It was
such an asshole, and I was an asshole person. But
I was being an asshole right. And I was like
feeling alone if I went to a party, even I
was surrounded by people. I was fat. And then I

(01:28:31):
wrote everything I was committed to. I didn't know how,
but what I had done is made such a change
in my physiology that that's all drugs do. They change
your physiologist, ry Man. So I changed my physiology radically
into a peak state, and in that state, I made
those decisions. And then I asked myself, Okay, so how
did I get here? How do become such an asshole?
How did I get this place? And I realized that

(01:28:51):
he aveolped all these belief like I'm too young because
people told me that I listen to out of the money,
out of the education, you know. I went through all
these stories and I rip them out and I wrote
down what the truth was, and then I started push forward.
So from that, I said, every day, I'm gonna do
something that physical where I'm gonna get I don't care.
It doesn't have to be long, but I'm gonna get

(01:29:11):
to a point where it's unbelievably uncomfortable and I'm still
gonna do it. What it's lifting weights with it's and
some people it's a fast walk. For me, it was
a sprint, right or something where you know today's cold plunges.
I've been doing it for eighteen years now. It's popular
in the last five or ten years. Everybody's doing it.
But like something to radically change your state, to push yourself,
because when you make that a habit, you'll do that
with your life, and you won't be thinking about do

(01:29:32):
I have a future or not because you're too strong,
you feel it. So the body is the leverage. The
mind and the body together you can't separate them. So
real quick. Every day, do something that feeds and strengthens
your mind at least thirty minutes, not internet shit, a book,
something that's there too. Do something that challenges your body significantly,
because if you do it every day, you get stronger
and stronger. When you feel stronger, you won't have those

(01:29:53):
shitty thoughts. Remember all the thoughts that people have are
not new. I'm not enough, I don't belong here, there's
not it's not worth living all that shit that we
make them. And I'm not loved. I'll never be loved.
All that shit's been around forever. So just like cable
again turning channels. If I'm in this state, I'm gonna
I'm gonna have an epic experience. I'm an epic adventure.

(01:30:15):
If I'm my shoulders down and my head's down, I'm
breathing and I'm talking slowly to myself and everything else,
I'm gonna be depressed. And so those two. Then the
third key was I need to find role models, people
that have done things I want to do. And so
I remember I picked Sir John Templeton because I'd heard
about this guy that started with nothing came one of

(01:30:35):
the first billionaire investors. And I was fascinated because he
gave so much money away. It's like, you know, he
does a prize. He gives like the Nobel Prize each
year he's not passed away and it still goes. It's
larger than no prize, but it's for someone who's made
the biggest him Spiritually, it's all the mother trees. I
want it for example, right, And so I was fascinated
about how did he do that? And what I learned

(01:30:55):
was he made all his money during the times of
maximum pessimism when everybody when things are going well and
you want to sell your real estate or your stocks,
or you want anything. What do people want when it's
worth more or less? They want more than it's worth
when it's horrible, when people think it's never going to
get like the twelve year olds thinking it's horrible and
you could be thirty thing that's horrible and you think

(01:31:16):
it's never going to get better, which is always wrong
because the season always changes. You're just giving up too soon.
Those are when he made all of his money because
he could buy things for pennies. So during World War Two,
when everybody was thinking New York's Stock Exchange, Smith of
the floor, everything, that was the end of the world,
he bought every stock he could that was a dollar
or less, including was they thought going bankrupt. And when

(01:31:37):
we came back five years later at the end of
the war, it made him a billionaire. Wow, and he
borrowed ten thousand dollars. He saved money and they borrowed
ten thousand dollars and that's what made him a billionaire.
So it's like, Okay, I want to because I thought
money would solve all the problems. I grew up with
no money, right, Well, that isn't it. I realized now
my parents would have wanted to kill each other even
if they had tons of money. It was something deeper

(01:31:57):
than that. But at least they got me to have
a role model, and he was a spiritual role model
and a business role model. And then the fourth thing
is you've got to take massive action. You can't wait
until you know what people say. If I don't know
where to start, throw a rock up where drops start there.
Say you're the first person after rock. Let's talk about this.
In other words, you do something, you take some action
the best you can, and then you learn. And it's like,

(01:32:19):
if it doesn't work, what do you do? You change
your approach it doesn't work, you change you approach. You
change how often you change until you get there. And
that's the difference between success and failure. If I said
to you, how long do you give an average baby
to learn how to walk? People go, well, what do
you mean? You've turned your kid and go look, you've
tried long enough, you're just not going to walk. Or dude,
people laugh at you said, what are you crazy? My
kid's going to keep trying till they walk. Well, yeah,

(01:32:41):
magic formula. It's why almost everybody walks. And then finally
the fifth step is I realized the real secret is
to give more than I expect to receive, and that
if I can go give to people, there's always somebody
worse off than you. That's why I start feeding people
and going to this places. It's like it reminded me
that my life is actually great, but it also filled

(01:33:02):
me up emotionally and spiritually that my life had meanings.
So that twelve year old needs even though he's twelve,
he's got to find something wants to serve more than himself.
But if he does the first two steps, if he
starts feeding his mind and challenging his body every day,
he'll come across some role models. He can start to
create a little massive action plans. Not going to work
all of it, but some of it will. And you
keep changing. But if he also keeps on giving, or

(01:33:23):
goes where other people are more challenging, gives, his entire
identity will change because now his life will have a
meaning beyond himself. Because again, we only as long as
we're focused on ourselves, we're going to have addictions of
some sort. Boom, Tony, thank you for giving to me.
I love you so much. I love you too, brother.
Can I make one announcement there? Forgot about this? Let
me make sure you do this. One of the reason

(01:33:44):
I joined you. I want to join you just to
join you. But I've been doing a series of podcasts
just the last few weeks, and the reason I just
wanted to get the word out when COVID happened. Like
I told you, I wanted to help people around the world,
and I realized they're stuck in their homes. So I
built a studio I told you about, and I was like, okay,
let me eliminate every obstacle to people because they need
the help. Right now. What are the obstacles. There's usually travel,

(01:34:06):
because you know, I go to different countries, you gotta
fly to the city I'm in. Then it's money because
it costs money to go there, money for the event, right.
And then it's time because it's a large commandment of
time because I go for immersion right four or five days,
and I say, okay, here's what I'm going to do.
I'm going to do like a three day event in
people's homes for absolutely free, not partially free, totally free.

(01:34:27):
And I'm not going to make it two long so
they don't feel overwhelmed, but three three and a half
hours a day, say three hours a day for three
days of total immersion. And I'm going to teach them
the best tools they can. And I'm going to do
it right after the first year, because you know, within
two weeks, you know, we're almost there. Now of January here,
eighty percent of people's you know, resolutions are gone because
they you know, they just set some goals. They don't

(01:34:49):
have a plan, they'd have a strategy. They had to
overcome the challenges. So we literally train people in three days.
There's zero cost. You can do it at your home,
you can do it in your office. You can do
with your husband and wife or boyfriend or girl or
anybody you want. And the cool thing about it is
it grew. The first year was three hundred and eighty
thousand people. Then I went to seven one hundred thousand.
Last year was one point one million people in every

(01:35:09):
country in the world, right every country. Wow, And people
are joining every time zone because they want to have
the experience of it. But then I don't charge for
the event, but I do make one request. I said,
here's how you pay for this. I'm going to give
you a challenge after each day's lessons. I want you
to take that challenge on. I want you to use it,
and then I want you to go on Facebook and
make a little video or a little message and share

(01:35:31):
with us what you did with this. And I can't
sleep at night because you know, like last year was
one point one million. I'm watching these I'm trying to
get myself to bed. And if there's humanity every type
of person you imagine, the most successful, the most challenges
all show up. You know, people that have achieved everything
and they're bored, and people that like are struggling to survive. Well,
I'll give you one quick example. We had a guy

(01:35:51):
I just saw recently. That's why I was triggered to
think about him. His name is Matt. The guy never
would have made it to one of my seminars. You
know what. He'd been in bed for six years. He
weighed seven hundred pounds. He's on oxygen. The doctor said
he'd never get off the oxygen. He never get out
of bed. He's got a tube that he goes to
the bathroom in. But because it was on his screen,
it was free and he's stuck in bed. He's like, okay,

(01:36:12):
I'll watch this thing. I've heard so many stories like
this was one of my most fun ones because I
got to meet him and so he called in and
you get to interact with me. Some people are going
to I do interventions and conversations with people. So I
got to see where he was and so I challenged him.
I said, so we're just gonna make these incremental improvements.
So he started with like this little like the size
this mic stand, not very heavy with his oxygen thing,

(01:36:33):
just doing these little extrac like like like he's doing
you know, you know, chest presses. And I said, you
get yourself in the next four months, a little progress
e bdha. You can get out of that bed and
go to the bathroom and you make a little progress,
and you get yourself. So you can get in a
car and in a plane and I will fly you
to my seminar and you and I will walk on
fire together. Wow. He lost three hundred plus pounds. He

(01:36:57):
learned to drive a car again, He got out of bed.
He has no need for oxygen. The doctor said it
was impossible. He fell in love with a woman there.
I sent him to Fiji's a little gift for him
to my island there, and he's just like now, he's
an inspiration the whole community. There are people there that
were struggling when we got kicked out of her house,
and like everybody, it's a community. They saw she's living
under a bridge in Florida, and she's watching me on

(01:37:17):
her iPhone, and so we all jumped in. Before I
could help her, all these other people already helped her
as well. Helped her get a place, help her turn
things around. There's a woman there that wanted to form
a business, and so we had this brainstorming session. And
she had just lost a dear friend, a friend of
hers that had been friend for like fifteen eighteen yars,
started cancer. She's all depressed about it. I said said, well,

(01:37:39):
you know, how could you honor her? And she's like, oh,
I don't know, but I also want to start. I said,
well think about it. Let's brainstorm together. So she eventually
came up with this idea of you know, they they
now have lab grown diamonds and they're just as beautiful
as normal diamonds. It takes a little while, they grow
them in a lab. They charge about it. They're still expensive,
but they're about the third the price of a regular diamond,
just as beautiful. And they made it carbon. And she

(01:38:01):
came with this idea, what if I took you know,
the ashes of my dear friend wow and made them
into a diamond ring so that her she's with me
at all times. She built the business out of that.
That was two and a half years ago. She's doing
thirty five million dollars a year. Business now started with
a free seminar she did for three days idea Wow.
So the stories are amazing, but it's just a beautiful experience.

(01:38:24):
So think about like going to a movie for three
days in a row. It's about the amount of time,
but as a movie that changes your life, that you're
active in, that you can do from your home and
make it happen. So if people want to go, it's
called the Time to Rise Summit. It's like time to rise,
time to stop giving up, time to rise to who
you really are, time to break through. Right, if you
think it's time, you're done with settling, then we can
show you out to get the job done. And there's

(01:38:45):
no charge. So you go to Time to Rise Summit
dot com. Sign yourself up. If you want to bring
somebody else, you don't, I say bring them. You don't
go anywhere. You can do it from your office or
your home and you'll join us and we'll have an
experience you won't forget. So I'd love to serve you.
It's coming up on January thirtieth, thirty first and February first,
January thirty thirty first, w first. But if you go
to Time writeum of dot com, if you all the
details and would love to have you all right.

Speaker 2 (01:39:05):
I'll see you soon, brother, Thank you, you with you.
The Sales Show is a production of iHeart Podcasts, hosted
by me Cina McFarlane, produced by pod People in twenty eighth.
Av Our lead producer is Keith Carnlick, Our executive prouser
is Lindsey Hoffman, Marketing lead is Ashley Weaver. Thank you

(01:39:26):
so much for listening. We'll see you next week.
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