Under the Influence with Jo Piazza

Under the Influence with Jo Piazza

Under the Influence is a deep dive into social media, a place haunted by aspirational marketing where it feels like every other person is a social media influencer trying to sell you something, all while posed in perfect houses that never seem to get messy. And behind this airbrushed perfection is money, so much money. Billions and billions of dollars. Journalist and mom Jo Piazza looks at how we got here, what it all means and how the commodification of every single aspect of our lives is driving everyone (but mostly women and mothers) a little insane.

Episodes

September 2, 2025 41 mins
We’ve been sold the myth that entertaining means a spotless house, endless cooking, and perfection. Dan Pelosi—aka Grossy Pelosi—believes the opposite. His new cookbook Let’s Party shows why the best gatherings come from embracing imperfection, celebrating the everyday, and keeping food joyful and easy. In this episode, Dan shares why a good menu is really about confidence, why dips are the little black dress of parties, and how t...
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Today, we are sharing my recent interview on the Webby Award-winning daily podcast Totally Booked with Zibby. Hosted by Zibby Owens, Totally Booked delivers interviews with the best, buzziest, and underrated authors to share work that’s truly worth your time. For more episodes, follow Totally Booked with Zibby on Apple Podcasts, Spotify, or wherever you get podcasts. New episodes are released daily! Learn more about your ad choi...
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Most of us don’t know how to put on a duvet cover without swearing, let alone clean a dryer vent before it catches fire. Enter Casey Finn, creator of The DIY Playbook, who has spent over a decade proving that anyone can take control of their home. In this episode, she breaks down the hacks that actually work, the real price tags behind renovations, and why the least sexy chores are the ones that save you the most money. Join our n...
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This week’s episode is part back-to-school survival guide, part summer highlight reel, and part investigation of parenting double standards. We reflect on the chaos and joy of crisscrossing the country on book tour with three kids, what we learned about road-tripping as a family, and why hiking with toddlers is best done with candy. Also why do dads traveling with kids get treated like heroes while moms get judged? Plus: the rea...
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Five years ago, I was a new mom recording a podcast in my closet, wedged between a toddler and a baby who wouldn’t sleep. For the past few months I had been exhausted, leaking milk, hating my husband and endlessly scrolling Instagram, wondering why my messy, chaotic life didn’t look like the linen-clad perfection of the moms in my feed. So I decided to start reporting on the world of mom influencers. That reporting turned into a re...
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When Kate Strickler started Naptime Kitchen in 2015, it was just a way to share the meals she cooked while her baby slept. Now it’s a thriving brand, a sold-out book tour, and a must-follow for anyone who wants real-life motherhood content that’s actually doable. We talk about the evolution of Instagram, reframing how we talk about work with our kids, and the small, practical changes—like showering in the dark—that can change your ...
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August 17, 2025 77 mins
My friend Kristen is a woman in her fifties who has never lost anyone close to her. So her decision to embark on the journey of becoming a death doula could at first seem like a strange one, but when you get to know her it makes perfect sense. Join Kristen as she tackles the universal experience of death with humor, honesty, and sincere introspection. Through personal stories, interviews, and her journey to becoming a death doula ...
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August 14, 2025 47 mins
We live in a culture of more. More toys. More shoes. More jumpsuits buried in the back of the closet. But what happens when you try to break free from the endless cycle of buying, decluttering, and buying again? This week’s episode takes you inside a self-proclaimed “low-buy summer,” a real-world experiment in owning less and living with more intention. The first half features Diane Boden of Minimalist Moms on how to reset your re...
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The patriarchy is getting a rebrand. From tradwives to “soft girl” culture, conservative influencers are using the language of feminism to sell women a polished version of submission. In this episode, Dr. Nicole Mason, the policy expert who coined the term “she-cession,” explains how this messaging is pulling women out of power and why the left still doesn’t have a strong counter-narrative. The conversation digs into the unfinishe...
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This week I am bringing back one of my favorite episodes of Too Much Money, the show I created with Doree Shafrir of Forever 35 about the ridiculous sh*t that billionaire do with their billions. This one is a delight. What’s the gift that keeps on giving and giving and giving? Immortality of course, and it is the eternal brass ring that so many billionaires are trying to get their grubby hands on. Join us as we tell the tale of c...
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Sleep is not a luxury, a reward, or a wellness trend. It's a biological necessity. In this episode, writer and sleep coach Lindsay Scola shares her journey from high-functioning burnout to a late-in-life narcolepsy diagnosis, and why she's helping others rethink their relationship with rest. The conversation explores why traditional sleep advice often fails, how the sleep industry profits from our exhaustion, and what actually help...
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Sometimes the only thing that gets you through real life is diving headfirst into someone else’s dumpster fire. This week we’re talking about the celebrity memoirs that make you so happy you're not famous! From Ione Skye’s steamy Gen X nostalgia to Mariah Carey’s perfectly chaotic brilliance, we unpack the stories that stick with us, the confessions we wish more people would make, and why every woman needs at least one ride-or-di...
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August 3, 2025 62 mins
Rain on your wedding day is supposed to mean good luck, but for Allison and John, it meant they were about to have the worst year of their lives. From John experiencing a life-changing set-back in his career, to Allison losing her beloved mother to a rare neurological disease, their time as newlyweds was anything but peaceful. But in the inaugural episode of the podcast, John and Allison dissect how this rough patch ultimately stre...
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July 31, 2025 47 mins
What happens when filtered faces look more real than real ones? This episode dives into the strange collision of plastic surgery, social media, and AI. Why are celebrities suddenly confessing to nose jobs and boob lifts? And how is the algorithm shaping what we think we’re supposed to look like? We talk to top plastic surgeon Dr. Jonathan Zelken about what’s actually possible—and what’s pure fantasy. When perfection is everywhere, ...
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What if the entire wellness internet—bee venom facials, jade eggs, raw dairy—could be traced back to one woman? Gwyneth Paltrow didn’t just win an Oscar and marry a rock star. She built Goop, turned luxury wellness into a global machine, and maybe even helped create the Maha influencer pipeline. Journalist Amy Odell, author of the brand-new biography Gwyneth, spent three years and 200 interviews uncovering Gwyneth’s meteoric rise, ...
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July 27, 2025 25 mins
So many of us are wondering why our government is not working for us today. Why our representatives are so ineffectual - simple bills that would protect so many vulnerable children from lead exposure like The Lead Paint Right to Know Act get stuck in committee and never brought to the floor for a vote regardless of the fact that it passed the assembly with the largest margin yet: 106 to 40. You're about to listen to LEAD, an audio ...
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If you’ve said the word perimenopause anywhere near your phone lately, you’re probably being served a firehose of hormone hackers, estrogen patch evangelists, and protein-powder miracle cures. I hate most of these influencers and their content. But I also love that we’re finally talking about what’s happening to our bodies. In this episode, I talk to OB-GYN Dr. Kim Einhorn founder of The Menopause Collective about all the stuff we...
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Today, we're diving into the untold history of four women who risked everything to fight fascism in WWII Italy. Author Suzanne Cope joins Jo to talk about her new book Women of War, which profiles badass resistance fighters who smuggled weapons, organized underground strikes, and wrote radical newspapers while the men were often hiding in the hills. These women didn't wait for permission to lead—they just did it. Jo and Suzanne exp...
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July 20, 2025 48 mins
Unladylike is an absolute delight. Host Cristen Conger dissects the myths, messes, and media shaping modern womanhood—and un-womanhood. From bisexual imposter syndrome to tall girl therapy, gun culture to birth control backlash, she gets into it all—backed by deep research, sharp interviews, and just enough unseriousness to demystify the uncanny valley of 21st-century patriarchy without doomspiraling. I'm actually on this episode ...
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There are very few influencers who can actually influence me these days, but Grace Atwood is one of them. And that's because I trust her. The business of influencing has changed a lot and Grace has been navigating those changes for 15 years. From Blogspot to Substack, affiliate links to brand deals, she’s built a full-fledged media brand by being transparent, trustworthy and having impeccable taste. In this episode, we talk about...
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