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May 7, 2025 16 mins

Viola Pierce & Sayam Ibrahim On Turning Income Into Real Estate, Why Mindset Is 80% of Success +More

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Speaker 1 (00:03):
What's up? His way up with Angela Yee.

Speaker 2 (00:05):
And as you know, it is a Wealth Wednesday and
we are doing the Wealth Wednesday's real Estate Club.

Speaker 1 (00:10):
I have Saam Abraham with me. What's up? Sam?

Speaker 3 (00:12):
What's up everybody?

Speaker 1 (00:13):
And we have a special guest.

Speaker 2 (00:15):
As we celebrate Small Business Week this Wealth Wednesday, we
do want to shine the light on Viola Pears, the
founder of Viola Peers Nursing, leadership, training and coaching. Viola's
journey has been filled with challenges, including bankruptcy, courage, leaving
her job to focus on entrepreneurship and real estate. Today,
she and her husband are millionaires and they have created

(00:36):
financial security for their children. Now, Viola, we all want
financial security first of all, so shout out to you
for that. How are you feeling today?

Speaker 4 (00:46):
I am feeling great and how are you? Thank you
for having us all? Oh?

Speaker 1 (00:50):
No, I feel great too? And how are you? Sam?
I'd even ask you.

Speaker 3 (00:53):
I'm okay, I'm doing, I'm doing. It's another day, beautiful,
beautiful weather and Florida. I mean, I'm just I'm just
all around happy to be live.

Speaker 1 (01:03):
All right.

Speaker 2 (01:04):
Well, Viola, your motivation and determination came from your mother
and I always feel like the foundation of what gets
embedded in us comes from our youth.

Speaker 1 (01:13):
So it comes from your mom. Can you tell us
about that?

Speaker 4 (01:17):
So my mom was in a nursing home and I
wanted to get her out of the nursing home. Initially,
she was mobile and we were taking care of her
at our house. But then she became immobile and we
could no longer take care of her because she needed
fool around the clock care and I just did not
have the money to do it. And so I was
working hard to get the business started, and she passed

(01:40):
away before I could get that done. I don't want
anybody else to ever have that as a reasoning.

Speaker 1 (01:50):
Wow, what was your mother like?

Speaker 2 (01:51):
You know, and my condolence is to you for that,
But that was your motivation.

Speaker 1 (01:56):
But what was your mother like even when you were
growing up?

Speaker 2 (01:59):
Because for you to have that motivation and determination to
make that happen, what was embedded in you?

Speaker 4 (02:05):
So thank you for asking that question. So my mother
was the type of person that was like, we're going
to get this done no matter what. I was the
last of seven. There were six stair steps. She had
five minute carriages, and one's still born. And when I
was born. She called me her miracle baby. Wow, so
we're gonna be making miracles over here.

Speaker 1 (02:27):
Oh I love that. Sam.

Speaker 2 (02:29):
Can you talk to me about your experience and working
with Viola?

Speaker 4 (02:34):
Yeah?

Speaker 3 (02:34):
Look, she Viola has been a pleasure. She's you know,
she takes direction, she's motivated, she's excited, she's a ball
of energy. Her and her husband are just all around
great people to work with. And you know, she's an
action taker, which is I think a huge part of
being successful when when when she has direction, she follows through,

(02:54):
takes action. She may ask a couple of questions along
the way, but she hits the ground running and she
doesn't stop, but she gets to go.

Speaker 2 (03:00):
Now, speaking of hitting the ground and running, Viola, you
did file for bankruptcy in nineteen ninety nine and you
thought it was game over for you.

Speaker 1 (03:06):
How did you manage to turn that around?

Speaker 4 (03:09):
Well, the last thing that I wanted to do was
ask for help. And you know, pride comes before the fall.
So I just had to ask for help because I
didn't understand money. And although I had great parents, they
were poor. And you can't learn how to be wealthy
from people who are poor.

Speaker 3 (03:30):
Very true.

Speaker 2 (03:30):
Yeah, and I know that's something to say, and we
talk about that too. You want to expand on.

Speaker 3 (03:34):
That, Yeah, absolutely, Look, you know I always tell people,
don't take advice from people that aren't where you want
to be, right, So, if you want to be the
next real estate you know, success, you want to follow
someone who's taking the steps of that you want to
walk in. If you want to be a nurse, you
want to learn from someone who's done that successfully and

(03:54):
not have to reinvent the wheels. And I think that's
absolutely very powerful.

Speaker 2 (03:58):
All right now, you know another thing that you stress
viola is not sticking with the same old patterns that
don't work anymore when it comes to who you're surrounding
yourself with, but also what you're doing and what you're
taking initiative to make happen. What are some things that
you did to actually change that for yourself.

Speaker 4 (04:18):
So I changed the rooms that I was in, I
changed the people that I hang around with. I got coaching.
One of the things that I love about Siam is
that he used to work for an investment banker, so
he understands money. And I have always said this. One
of the number one things that I love about the
club is that he helps me understand money a lot

(04:40):
better than in unique ways of investing in real estate
that I would have never thought of had I not
been in the club.

Speaker 2 (04:49):
Right, and you even got into real estate without money
out of your pocket as well. Right, Can you talk
about how you made that happen, Because Sam, I've met
other people but who you've helped kind of navigate that
situation for them, and you stress that all the time.
It does not have to be cashed out of your
own pocket. But Viola, can you tell us what you did?

Speaker 4 (05:10):
So we took a haylock on our home and then
we took we turned a four oh one k into
traditional IRA and then put it into a self directed IRA,
and so the IRA owns the home, but we're making
money in the IRA.

Speaker 2 (05:29):
Yees say and break it down because I don't completely
understand this.

Speaker 1 (05:33):
This is all new to me.

Speaker 2 (05:34):
I did just take out a heatlock as well to
make sure that I had access to cash on hands.
So that's a great thing because sometimes people don't tap
into the equity that we have in our homes, especially
right now.

Speaker 1 (05:45):
So can you talk about that, Sam?

Speaker 3 (05:47):
Yeah? Absolutely, So she was sitting in a home the
head equity and so we put our heads together and
she was able to get a helock or homeless line
of credit at a very attractive rate, so it's almost
like a credit card against your house where she can
use that money to go and leverage the buy real estate,
which is what she did. In addition to that, through conversation,
we realized she had money in a retirement account and
she didn't really know what she was earning on that
retirement account. So we said, let's fire the manager of

(06:10):
that and let's roll into a self directed account and
you become the manager of those funds, so you can
decide what you want to invest in. And I'm confident
that with a little guidance, you can be better than
any money manager out there. And that's exactly what she did.
She put the money into into assets that she's renting
and she's and they're going to produce, you know, double
digit returns in perpetuity for her. Not only is she
going to get rent, but she's also going to experience

(06:32):
appreciation and all the other benefits of owning real estate.
And she was able to do that with money that
she didn't realize she could use to buy real estate.

Speaker 2 (06:39):
You know, Viola, you how did you even get started
in real estate? I gotta ask you that too, because
a lot of times we say this is something we
want to do, we hear about, you know, the potential
upside of it, but sometimes for people it's a little
scary and it is always a risk as well. So
for you, how did you get started?

Speaker 4 (06:58):
Well? I heard about i Am, and so when I
heard about him, I was like, well, I do coaching.
I am a coach. I have a coach for my business,
for my coaching business. So it doesn't make sense for
me to do real estate and not have a coach
where I can spend tens of thousands of dollars and

(07:22):
not get anywhere when I can just have a coach
that leads me directly to where I need to be
without as much risk. Obviously you're going to have some,
but not as much because he's leading you exactly where
you need to what you need to do.

Speaker 2 (07:39):
Yeah, Guidance and community are two of the most important
things that you can have when you're trying to make
things happen, Saam, how does it make you feel to
hear how your knowledge and being part of the real
estate club and community has impacted Viola and can you
also talk to us about some of the strategies that
you taught Viola that other people who may feel real
estate is out of their reach can use.

Speaker 3 (08:00):
Yeah. Absolutely, Look and this this is the most fulfilling
thing to hear, all right, it really it really serves
my purpose. I invest in real estate, That's how I
paid my bills, That's how I support my lifestyle. But coaching, mentoring,
and and and affecting change in people is really my
passion and what I and what I you know, strive
to to do. So it makes you feel amazing hearing
this from Viola and seeing the success she's gotten very

(08:22):
quickly off out of the gate, you know. But some
of the strategies that Viola has has learned and implemented
is one is the burst strategy. She bought a property,
she renovated it, she's she's going through the refinance process now,
and she rented it out so she was able to
essentially flip the property for herself to herself. For for instance,
wella is the property on Harvard you bought it for
what price? And then what is the after you prayer

(08:44):
value in that house?

Speaker 4 (08:46):
We bought it for seventy five and is now worth one.

Speaker 3 (08:49):
Fifty double all right, so literally fifty cents on the
dollar she's getting that property for. So that's instant increased
her net value or net wealth, and that's going to produced,
you know, rent for her for many years to come.
And she gets depreciation, appreciation and all those things as well.
So she's definitely an action take care and she implemented
the birth strategy to the teeth and I look forward

(09:10):
to seeing her do a lot more behind that.

Speaker 1 (09:12):
Yeah, tax time is no joke.

Speaker 2 (09:13):
And definitely real estate the way it's designed, they want
people to invest in real estate so you can get
some of those tax breaks. Like you just pointed out, Viola,
you also have a successful business. Let's not forget about that, okay,
And you shared that you've been able to focus and
grow it because of the security that you feel in
that you have with your real estate investments.

Speaker 1 (09:33):
Can you tell me about that balance, So.

Speaker 4 (09:38):
That's a great question. So because of the fact that
I have the the leverage with the real estate, I'm
able to put more money in marketing because I have
the security of the leverage. So because of that, my
marketing has increased. Therefore my influx of clients has increased,

(10:03):
so it's it's a number right now.

Speaker 2 (10:07):
Yeah, No, listen, there's nothing like feeling like I had
this extra income coming in, so now I can focus
and invest in myself in my own business without having
to take out a loan somewhere else or get investors
and do those things.

Speaker 1 (10:19):
You're like your own investor. Yes, that's right now, say am.

Speaker 2 (10:24):
You A lot of entrepreneurs out there are bootstrapping, They
have credit challenges, trust me, I know, and definitely have
cash flow issues.

Speaker 1 (10:32):
Where would you even start?

Speaker 3 (10:35):
Yeah, look, no, I think I think for people that
you know they are an entrepreneur, they have a business.
You don't have to make real estates your own business.
It can supplement your current income. So I tell those
those those entrepreneurs that are looking to get into and
looking to get an additional income so they have multiple
sources of income, just just start buying rental property and
then use some of the strategies that we teach to

(10:57):
the club members how to get into these properties creative.
So it's not a big a big drive on cash, right,
So definitely start building up additionswards of income so they
have multiple revenues bringing money in on a multi basis.

Speaker 2 (11:11):
Now, Vyola, we do have our free master class tonight
and our Revenue to real Estate challenge next week. It's
a forty seven dollars investment, and a lot of people
will hear this and still be hesitant to make the
time and make that investment. So what would you say
to them?

Speaker 4 (11:26):
If you keep doing the same thing, you're going to
keep getting the same result. Can you can forego Netflix,
the distractions, you know, the little things for TikTok? You
can forego some of those things, getting your nails done,
getting your hair done for one week in order for
you to invest in your future.

Speaker 1 (11:47):
Yeah.

Speaker 2 (11:47):
I think those sacrifices are a lot easier to make
when you know what the goal is and you have
the bigger picture in mind of why you're doing.

Speaker 4 (11:54):
It, right, Yes, ma'am, Yes, ma'am.

Speaker 2 (11:58):
Now, Saam, can you tell people about what they'll learn
and the challenge and the preview that they get in
the free master class?

Speaker 4 (12:04):
Yeah?

Speaker 3 (12:04):
Absolutely so. We're so in the five day challenge, we're
going to be learning everything from how to how to
acquire property, how to analyze property for the word, method
for fixing flip and wholesaling. We're actually gonna bring we're
going to figure out how to fund your first deal
and your many deals. Beyond that, we're actually bring our
lender that's pending millions dollars deals for us Live to
the challenge so that everyone on the challenge can meet

(12:25):
them and use them to close their first, second, and
third deal. And beyond that, we have get a Deal Day.
We're going to bring you real live deals together and
we're going to talk about how to boost profits by
investing in commercial real estate. And that's how we're going
to end it up for the week. And we have
we have you know, some amazing guests on the challenge
and it's just it's a week to never to never forget,

(12:45):
and you just need to show up and be there
and be present and you will leave there with your
future self thanking you.

Speaker 2 (12:51):
And not just be there, but also do the work right.
You got to implement all of the things that you're learning.
You got to take advantage of having community as well
and people that can and actually can that can actually
balance what it is that you're doing and the resources
that they bring to the table.

Speaker 1 (13:06):
So I think that's important.

Speaker 2 (13:07):
And in addition, our partner Stacy Tisdale, who is one
of the top financial behavior educators in the country. We'll
be sharing scientifically backed techniques to help people correct their
mindset and also manage financial stress. How important is that
to overall real estate and financial success?

Speaker 3 (13:24):
Would you say, oh, man, it's it's it's massive, right.
So when we talk about we talk about you know,
mindset and me and you know, you know, in just
how how you attack attack anything, it changes the outcome dramatically.
So if you believe you can, if you believe you can't,
you're right. So how you approach anything is how you're

(13:46):
going to do anything in life. And and you know,
having Stacy Tisdale come on and talk about that firsthand,
someone whoso achieved so much in her life on lifespend,
it's going to be it's a huge benefit to everyone
involved that that that joins the challenge.

Speaker 2 (14:00):
Viola, we're talking about mindset. Tell me your thoughts on that.
I know, for me, every morning I wake up and
I'm like, Okay, let's go get ready to get this
day going. I know I have a lot of things
on my plate. I always know there's going to be challenges,
but there's always going to be some wins as well.
But I always look forward to every single day when
I wake up, it's a blessing. What's your mindset?

Speaker 4 (14:20):
So I believe mindset is eighty percent of it and
skill set is twenty percent. All of us have the
skill set, but mindset is definitely eighty percent. And so
I wake up with affirmations in the morning, very much
like you do. But I wake up looking for opportunities,
not looking for scarcity. The opportunities are there, you just
have to find them.

Speaker 2 (14:39):
Yeah, you can't wake up and be like, oh my god,
another day, I gotta do xby. You got to be like, okay,
another day to make some great things happen. Let's be
positive about it. And it is definitely a blessing, you know.
And we also know a lot of entrepreneurs and people
are definitely having issues when it comes to credit.

Speaker 1 (14:54):
People are worried about it.

Speaker 2 (14:55):
Things are getting even more challenging for people who have
student loans.

Speaker 1 (15:00):
You've been watching the news and know what's going on.

Speaker 2 (15:01):
So we're very excited that we have our partners at
the National Foundation for Credit Counseling, who will be providing
a free one on one credit counseling session for all
Challenge participants that will actually give them a blueprint and
action plan to reduce debt and build credit.

Speaker 1 (15:17):
You got to start taking action.

Speaker 4 (15:18):
Now.

Speaker 2 (15:18):
That was something I knew when I was going to
buy my first piece of real estate. I had to
get my credit right. And I know there's ways that
you can also make things happen, but that's always something
that I'm like, let's always continue to work on that.
Our community will hold you accountable. So Siam, please let
people know how to sign up for the challenge and
free masterclass.

Speaker 3 (15:37):
Absolutely so, if you if if it's challenge something that's
going to benefit you to go out there and start
your real estate career. I want you to text property
to six eight nine two one five seven sixty sixty four.
I'll repeat text property to six eight nine two one
five seven sixty sixty four and we'll get you readited
for the masterclass.

Speaker 2 (15:56):
All right, well, Viyella, thank you so much for taking
time out of your busy skied I do you want
to talk to us?

Speaker 4 (16:02):
Thank you Angela, you have been a pleasure to speak with.

Speaker 2 (16:05):
Yay, all right, so again you can sign up at
Wealth Wednesday's real Estate Club dot com.

Speaker 1 (16:10):
I love our community, so thank you both well

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