Commercial Success and a Career in the Arts: Lessons and Insights from Author Caroline Cala Donofrio

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In this episode of Weird Finance, Paco de Leon and Caroline Cala Donofrio discuss the intricacies of a career in the arts. Caroline shares her unique journey from growing up in New Jersey with little encouragement to pursue the arts, to becoming a celebrated author of the Best Babysitters Ever series, ten ghostwritten books for celebrities, and publishing her email newsletter, Between a Rock and a Card Place. They explore challenges like imposter syndrome, societal pressures about the idea of success, and the why AI does not feel like an existential threat to creativity. Caroline talks about the significance of defining personal success, maintaining a consistent writing practice, advice she’d give to her younger self and to others navigating the creative field.

Caroline Cala Donofrio (@carolinecala) is a writer whose work has been featured in The Cut, Vogue, Elle, Refinery29, The Zoe Report and Cup of Jo (where she also worked as an editor for many years). Her newsletter, Between a Rock and a Card Place, features a mix of personal essays, interviews, and a weekly card reading. She has also authored, co-written, or ghostwritten over a dozen books.

The theme music was written and performed by Andrew Parker, Jenna Parker, and Paco de Leon.

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