Creating Purpose-Driven Content with Chris Laughter

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In this episode of Weird Finance, Paco talks with filmmaker, writer, and director Chris Laughter to delve into his unique journey in the creative industry. Chris discusses the importance of building a supportive team, balancing business development, and his perspective on pricing creative work. He shares valuable insights on preventing burnout by relying on a team and speaks about his transition to the retainer model during the pandemic. Together, Paco and Chris discuss the nuances of content creation, the evolution from quantity to quality, and the intricacies of balancing personal passion projects with commercial work. They also touch on the impact of storytelling, mentorship, and the challenges faced during Chris's early career in Los Angeles.

Christopher Ryan Laughter (@chrislaughter) learned how to tell stories by making skateboard videos and music videos in Houston, Texas before moving to Los Angeles where he found his footing as one of the premiere event documentarians of the early 2010's. Today, he specializes in empowering brands and businesses to connect with their audiences through purpose driven documentary films. Through his studio, Enjoy Human (formerly Studio Laughter/Snackhaus), he's delivered impactful work for Microsoft, League of Legends, Sony Playstation, adidas Originals, and more. In parallel to his documentary work, his thought-provoking short films explore the complexities of modern society and are often programmed into the most coveted of genre film festivals worldwide.

The theme music was written and performed by Andrew Parker, Jenna Parker, and Paco de Leon.

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