November 24, 2025 • 28 mins
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Dr. Farrah Laurent.
A former emergency room nurse turned entrepreneur and career coach, shares her journey from bedside care to building a six-figure business helping new nurses land high-paying jobs and launch their own ventures. The conversation explores nursing as a lucrative and flexible career path, the importance of mindset, and the power of personal branding.
🔑 Key Points 💼 Career Journey & Motivation
- Dr. Laurent was inspired by the TV show Trauma: Life in the E.R. to become an emergency nurse.
- She worked 13 years in ER nursing, including at a Level 1 trauma center in Detroit.
- Transitioned into education and leadership before launching her coaching business.
💰 Nursing as a High-Income Career
- New nurses in cities like NYC and Northern California can earn $100K–$175K starting salaries.
- National average is around $70K, but opportunities vary by region and specialization.
- Nurse anesthetists can earn $200K–$300K+.
“New graduate nurses today… are making baseline at least $100,000, up to $175K.”
🧠 Mindset & Coaching
- Emphasizes abundance mindset over scarcity.
- Coaches nurses on resume writing, interview prep, and personal branding.
- Encourages nurses to invest in themselves through coaching and professional development.
“If I can do it, you can do it too. It all starts with an idea and the mindset.”
📈 Entrepreneurship for Nurses
- Nurses are increasingly turning to consulting, coaching, and telehealth for flexibility.
- Dr. Laurent founded the Nurses Making Money Moves conference and authored a workbook by the same name.
- Organized her first conference in just 10 weeks, attracting 70 nurses from 20 states.
“You’re using your intellectual property—what you already know—to monetize.”
🌍 Diversity & Representation
- Advocates for racial, gender, and linguistic diversity in nursing and leadership.
- Notes that patient outcomes improve when care providers reflect the communities they serve.
“We need more diversity in nursing and nursing leadership to close the gaps in healthcare inequalities.”
💡 Advice for New Nurses
- Get clear on your goals and ideal work environment.
- Prepare thoroughly for interviews—don’t wing it.
- Build a strong LinkedIn presence—95% of recruiters check it.
- Negotiate: Know your worth, research salaries, and pitch your value.
“Don’t just settle. Go after what you want.”
🚩 Red Flags in Job Offers
- Disorganized interview process
- Unwelcoming management
- High turnover
- Rushed job offers without clarity on responsibilities
📣 Closing Quote
“Nurses are big problem solvers. Find the problem you want to solve and go for it.”
#SHMS #STRAW #BEST
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:05):
Welcome to the show. I am Rashaan McDonald, the host
of Money Making Conversations Masterclass, where we encourage people to
stop reading other people's success stories and start planning their own.
Listen up as I interview entrepreneurs from around the country,
talk to celebrities and ask them how they are running
their companies, and speak with dog profits who are making
(00:25):
a difference in their local communities. Now, sit back and
listen as we unlock the secrets to their success on
Money Making Conversations Masterclass. Hi, I'm Rashaan McDonald, our host
is weekly Money Making Conversation Masterclass show. The interviews and
information that this show provides are for you and everyone.
(00:46):
It's time to stop reading other people's success stories and
start living your own. If you want to be a
guest on my show, Money Making Conversation Masterclass, please visit
our website Moneymakingconversations dot com and click to be a
guest button. If you're an entrepreneur, small business owner, motivational
speaker and influencer, I want you on my show as
(01:07):
a guest. Now let's get started. My next guest is
a farmer. Is a farmer, emergency room nurse and educator,
She helps recently graduated nurses and inspiring nurse entrepreneurs land
their dream roles and launch six figure businesses. There are
over one hundred success stories, with many earning up to
one hundred and seventy five thousand and starting salaries. Doctor
(01:31):
Farrer delivers transformational coaching through mindset work, resume strategy, and
digital visibility. Please welcome to the Money Making Conversation Masterclass,
Doctor Farrer. Lorent Hei Don Farrer.
Speaker 2 (01:44):
Hi, I'm siding less. Thank you so much for the opportunity,
So excited to get into this conversation.
Speaker 1 (01:50):
Great Now, why did you become a nurse?
Speaker 2 (01:54):
Great question. So growing up, I always used to play
with my dolls. I would always put band aids, use
up all the band aids, and it was funny because
my family, my dad's side of the family, would always
try to push me into becoming a doctor. I knew
that I wanted to be a nurse, particularly an emergency nurse.
(02:15):
I started watching the show called Trauma Life in the
Er and I totally fell in love. I'm like, that's
the type of nurse that I want to be to
really help people in their most vulnerable times in emergency situations.
So that's why I decided to go into nursing.
Speaker 1 (02:35):
Did any of it take you back? Did any of
it make you question your decision or career choice.
Speaker 2 (02:41):
No, I was writing it. I was like, this is it,
this is for me. I love it particularly. One big
accomplishment was working in Detroit, Michigan at eleven one Trauma
Center there because that was where one of the shows
was filmed Traumling Here. So it's three sixty that I
(03:02):
got to actually work there. It was amazing.
Speaker 1 (03:05):
Yeah. Now let me ask you this, why long did
you do that before you started venturing out as an
entrepreneur or seeing visions of other opportunities.
Speaker 2 (03:15):
Yeah. So I did er nurse for about thirteen years.
I traveled, I did travel nursing, did it for thirteen years.
Then I transitioned into education and then some leadership positions.
So then that's when I started thinking, well, you know what,
I want to make a difference in a different way.
Let me look into entrepreneurship. Because I was already doing
coaching for these new nurses and really guiding them. So
(03:39):
I said, well, let me just try to turn this
into an actual business.
Speaker 1 (03:43):
I'm talking to doctor pharallh lorent as la la u
r e n t. When we're talking about careers and
that's where people look at careers and nursing and did
you have a specific school that you thought was better
for you or you just went to a school that
was closer to home.
Speaker 2 (04:03):
Yeah, so I did my undergrad at the University in
Leinsor in Canada. To me, it was I wanted to
just be close to home. And when I thought about financially,
you know, I wanted to actually go to Toronto, which
is like a big city. A lot of you know
people know Toronto. But I was like, you know what, No,
I'm gonna stay home because financially it makes sense. I'll
paid less money, stay home, pay off my student loans,
(04:27):
and then be able to travel later.
Speaker 1 (04:29):
Yeah, I'm gonna tell you this to be honest with
your pheral. Well, you start talking about nursing, nobody thinks
about money. And so with that being said, you start
talking about one hundred thousand, one hundred and seventy five
thousand salaries. Now that's a salary. I never thought in
the nursing profession are these one off? So are these
like unique opportunities that you're talking about When you say
(04:50):
one hundred thousand to one hundred and seventy five thousand,
are they working one hundred and twenty hours a week?
Are these forty hour week schedules? Talk to me?
Speaker 2 (04:59):
Yeah, so it's interesting. Okay, So the reason I decided
to start talking more about money in nursing is because,
like you said, most people don't talk about that. So
new graduate nurses today in these bigger cities like New
York City and California areas, mostly Northern California, they're making
(05:23):
baselines at least one hundred thousand up to one hundred
and seventy five k as new nurses. So it is
possible in these bigger cities to make that much. And
really nationally, I think the average is maybe about seventy
thousand depending you know, kind of give and take. So
(05:43):
it's a really good profession to get into for job
security and you know, to be able to be sustained.
Speaker 1 (05:50):
On that salary. Let's be honest, we have a generation.
They're getting older and sometimes you don't know how to
separate a caregiver from a nurse. That means respect has
to be defined. When you look at a profession that
is your life that you are up, that you turned
(06:10):
into an entrepreneur opportunity. You see the broad scope of
financial worlds that are being available for nurses, especially entry
level nurses. What do you say when I say Rishard,
You know that's not a respected position because people don't
know what nurses do well.
Speaker 2 (06:28):
This is why one of my key agenda items is
to really be in the media, to be educating the
public about the opportunities that nursing does give the nursing profession.
I think really back in the day, you know, there's
this this kind of vision of nursing. You know, you
(06:49):
just kind of set and listen to the doctor and
you don't have to put autonomy. But general nursing has
really evolved and changed. Where nurses are working in the GUS,
working in policy, you know, in the communities, so many
different aspects that a lot of the public, you know,
don't realize.
Speaker 1 (07:08):
Right.
Speaker 2 (07:09):
Nurse anesthesia is another big growing field where you're actually
making over two hundred and three hundred thousand depending where
they work. And another big agenda item for me is
to help the public understand that we need more diversity
in nursing and more diversity in nursing leadership because that's
(07:31):
going to also help with a lot of the issues
that are happening in healthcare in terms of like closing
the gaps of inequalities.
Speaker 1 (07:38):
So you say diversity in nursing, and now, you know,
it always surprises me when I see a male nurse, go,
you know, because you don't see I saw a male
nurse yesterday. Go okay, cool, you know, because you just
think that is a female grain and that's fairy stereo typing.
I'm apologized. But when you talk about racial diversity and
(08:00):
as will as language in that racial diversity, I think
is key because we know that the population of whites
reduction and then the minority growth, especially in the Hispanic community,
it's growing. Is that what you're talking about as far
as diversity.
Speaker 2 (08:18):
Yeah, I mean in all aspects. Like you said, there
are more male nurses entering the profession, so that's one
aspect of that diversity. And yeah, just making sure that
nursing is representing the communities that they serve, because research
shows when nurses basically look like the communities they serve,
(08:39):
patients have better outcomes.
Speaker 1 (08:42):
I was speaking of Pharaoh Laurette. You know, she's an
advocate of change and opportunities in the nursing profession. One
hundred thousand to one hundred and seventy five thousand dollars
entry level salaries are available out there. There's so many levels.
She was an emergency room nurse when she cut her teeth.
Now she's out there broadcasting to the world the lanes
(09:03):
of opportunity. And then you have this little nurse in
there trying to battle with these people doing care with them,
which can lead to excessive hours that happened during COVID
and burnout. Talk about that side of your profession. Not
trying to down it, but there are certain realities that
(09:23):
we have to deal with because some of this stuff
you do take home emotionally, right.
Speaker 2 (09:27):
Right, Yeah, So this is what I do with my
new graduate nurses and also some other nurses that I've
worked with. I want to get into, say education leadership,
or want to transition into entrepreneurship, and I think this
is why so many nurses are now looking at entrepreneurship.
And I'm sure we'll get into that in a minute,
but really it's all about self care. And they talk
(09:50):
about self care quite a bit, but to me, it's
all about fulfillment. If you feel fulfilled in your role
and you're in alignment with the values that you know,
you're excited about the particular population you're serving or the
type of work you're doing, then I don't think you're
gonna get burnt out. For me, after thirteen years, I
(10:10):
knew it was time to change. So that's really the
beauty of nursing. You can adapt and do so many
different things. So that's kind of my answer is so
just to be in touch with what it is that
you're feeling. If you feel like you're getting burnt out,
then it's time for a change. Yeah.
Speaker 1 (10:30):
Now let's talk about before we get to entrepreneurship. Is
graduating season nurses out there looking for job opportunities. What
advice would you give to freshly graduated nurses out there
looking for opportunities to get the job of their dreams.
Speaker 2 (10:47):
Yeah, that's a great question. So that's what I love
to talk about. Number One, I say, get clear, Get
clarity on what it is that you want. So many
nurses feel like they just want to say for anything,
that's the wrong thing to do. Get clear on what
it is that you want, What skills strengths, what population
(11:07):
you want to work with and go after those jobs.
So for me, that's what I tell them. If there's
a specific specialty that you're interested in, I see, er
doesn't even have to be in the hospital, could be
in the community. Just go for that. And then the
second thing is to be confident. Right. How do you
really instill confidence is through preparation. You need to be
(11:31):
prepared for these interviews and not just wing it. A
lot of nurses think they could just go in and
just wing it right, but you can literally be blowing
the opportunity of the real jobs that you want. And
then thirdly, I would say really working on their personal
brand and their digital presence because ninety five percent of
recruiters will go on LinkedIn and research these candidates. So
(11:56):
really having a LinkedIn profile that really speaks to your strengths,
having a profile photo, working on that blend. So that's
what I would say.
Speaker 1 (12:08):
We're not talking about Facebook, we're not talking about Instagram.
Were talking about LinkedIn, which is where people go for
job opportunities. We're not talking about formats where you're posting
your paths or your party and moments. We talk about
hey I was here at this conference, Hey I've read
this book. I'm motivated by this. So they get a
sense of how you feel about the profession and who
(12:31):
are who's guiding you to your your truths. Now that's key.
Now you've helped over one hundred people one hundred thousand.
We've said that a lot on the show on hundred
and seventy five thous I'm keep saying. I think if
you keep saying, some people eventually will hear it. What
is the secret to negotiations?
Speaker 2 (12:47):
Pharaoh? So really the secret, I would say is number one,
doing your research and knowing what city you're in, what
health system is going to protectly offer you, and then
being able to have a baseline salary that you want
and then I please say, add at least like twenty
(13:10):
k to it, so it gives you some buffer to
really be able to negotiate. And then you need to
work on I always talk about pitch it. You know,
how do you pitch yourself? Articulate your value because they'll
come to the table with a number, but you need
to be prepared to counter back. And really how to
(13:30):
do that is through research and being able to articulate
your value and express what you're going to bring to
this organization and then be able to just counter back
and forth.
Speaker 3 (13:41):
Please don't go anywhere. We'll be right back with more
Money Making Conversations Masterclass. Welcome back to the Money Making
Conversations Masterclass hosted by Rashaan McDonald and.
Speaker 1 (13:58):
The Word Walk and knowing a little history on the company.
And this company is a hospital. There's so many different
facilities as so many you know, always tell people people
are always gonna get six, people are always gonna die. There's
gonna be jobs for you out there. Just and also
be willing to move too. I don't know, Well, guess
(14:19):
what that one hundred and seventy five thousand might be
six hours away, might be another state away. So be
flexible and your planning for your future. And a lot
of people have a closed mind about that. And that's
the approach you're trying to. I think when I did
my research on you, Pharah, your success, when I started
talking about you started up in Winsdor, Canada. Then you're
in Michigan, now you're in New York, now you're on
(14:40):
TV with Jennifer Hudson. You're doing it all girl. That
means you're a flexible person with a personality for change.
Speaker 2 (14:46):
Correct, Yes, yes, I mean you You hit it right
on the nail. You said mindset. Literally. I was on
a call previous to us, speaking to a new graduate
nurse about moving herself from a scarcity mindset and moving
more into an abundant mindset because so many of us
(15:07):
get stuck in negativity and they need to start moving
towards learning that. Like say, you know, investing in a
nurse career coach instead of investment, investing in an outfit
to go to your interview. That's an investment and you're
gonna get it back right. So positive thinking and positioning
yourself to receive right more abundant. So I think it's
(15:30):
mindset is huge when it comes to a tu Let's.
Speaker 1 (15:34):
Talk about this because it just popped it by head. Okay,
what does a nurse look like when you're going in
for interview? Because when you go get the job, they
got you in this little standard, little green outfit. Okay,
what should one look like when they're interviewing for a
job to be a nurse?
Speaker 2 (15:51):
Well, I have a whole different take on this. Literally,
most nurses will just listen to what everybody else thinks
or what they think is professional and I'm like, what
does professional really look like? So what's happening is most
nurses are going into interviews wearing either a black suit
or a gray suit, sounding like everybody else, looking like
(16:13):
everybody else, and They'm like, listen, you need to physically
stand out. So I'll give you a quick example. I
worked with the nurse in California. She wanted to work
in labor and delivery. She had a group interview, so
I said, listen, you're going to get She was a redhead.
I said you're gonna go and get a green suit,
and she said really, I said yes. So she walked
(16:37):
into the interview wearing a green suit, and guess what,
she was the only one wearing a different color everybody else.
It was like a sea of black, and there you
go her in green. So of course she's gonna naturally
stand out. She's gonna look more confident and be more
confident in the interview. So I say, bring it a
little bit of your personality, and you have to show
(17:00):
up to impress and make them do a double take
so they remember you.
Speaker 1 (17:05):
Well. The double take is the key, and they get
to the finish line. Now you mentioned a couple of
people the you know this young lady that you recommended
for the green dress, who was the redhead? That's right there.
I'm looking like, wow, it's the nergy coming in this room.
Then the mindset person. So I'm assuming that you do
coaching correct.
Speaker 2 (17:24):
Yes, nurse career coaching, yes?
Speaker 1 (17:26):
What is that?
Speaker 2 (17:28):
So basically, you know, when I was in the emergency room,
I constantly was always coaching nurses to how to write
a resume, how to do a cover letter, how to
you know, really get the job in an interview. So
I was naturally always doing these types of things, and
then I said, no, I could turn this into an
(17:48):
actual business. So what I do now is actually coach
new graduate nurses on how to land their dream job
literally from being a nursing student after they get it out.
And some of them are even landing jobs as nursing
students and they don't realize they can start applying before
they graduate. So really that's what I do. And I
(18:10):
thought it was gonna be a lot of technical aspects
like resumes, interviews, but I'm actually doing more transformative work
in terms of mindset, helping them with confidence and doing
you know, more of that stut helping them.
Speaker 1 (18:25):
With them, So how can we get in touch with you?
Speaker 2 (18:28):
Oh? So they could go on my website nurse fair
dot com to work with me, or on LinkedIn find
me on LinkedIn doctor.
Speaker 1 (18:38):
Pharah Lorett mm hmyeah, so that's that's that name will
pop up pretty quick. I know that Pharaoh f A
R A H and Loret with a T. I think
they'll find you.
Speaker 2 (18:48):
Yeah, they can just google me. I'm all over woo.
Speaker 1 (18:51):
See see see right there. See I thought it's gonna
pop out. I do this personality go pop then google me,
just google me. I'm like that. But let's let's talking
about red flags because I don't want anybody to not
do their research when they try to get these jobs
or what are some of the red flags that new
nurses should look for when choosing their first hospital or
(19:13):
healthcare employer?
Speaker 2 (19:14):
Oh yeah, this is great. So I always say, think
of yourself as an interviewer as well. You're also interviewing
your employer, right, So number one red flag I would say,
is the interview process. How does the interview process look like?
If it's a mess, unorganized and I understand, like you know,
(19:35):
sometimes things happen, but if it's consistently messy, unorganized, to
keep chancelling things that could be foreshadowing of what that
organization might look like when you're in it. Right. Number two,
how do they treat you when you're in the interview
if it's the direct supervisor manager, how does that relationship
(19:56):
look like? Are they welcoming or are they very interrogated,
interrogative and like cold? Right? Because to me, if I
want to enter a profession and work with a particular
group of people, I want to make sure they're welcoming.
So I always say to nurses, ask for a tour
of where you're going to be working, so you'll get
(20:17):
a sense of I always say the vibe of the place, right,
because you can't really hide that right when you're kind
of walking through and taking a tour. Another red flag
is if they're trying to give you the job really quickly,
but that what you wrote though right tomorrow? And then
(20:38):
high turnover if there's a lot of turnover even in
their leadership as well.
Speaker 1 (20:43):
Yeah, oh, I tell how I'm not going to take that.
Somebody you walk in the door. Everybody's looking for a job,
not Pharaoh, doctor Pharah, you know, and they go can
you start next week? Is that too quick? What is
too quick? Is it next week? Two weeks? Were now?
Speaker 2 (20:59):
I mean you kind of have to get.
Speaker 1 (21:03):
A sense of it, you know, because if somebody tell
me one hundred thousand dollars, can you start on Monday
and it's Friday, I'm gonna go. Okay, I'm feeling the paperwork.
I'm sorry, I'm feel out the paperwork. God, I'm just
telling you that's a great note because I believe in that.
But also you're just telling people that. Okay, always pause
before you say yes, go home, think about what is
(21:26):
what is what is all that salary involved? And I
think that's important in the process to make sure you
have a clear understanding of your job responsibilities as well
as your work hours, because and your shift hours there
a shift you want to work. So it's important that
money does come with consequences, correct, right.
Speaker 2 (21:46):
And like you mentioned, look at the whole package, right, Compensation, vacation,
time off, all that stuff is important. Is it a union, hospital,
non union? Is it pension? You know you got to
look at all those benefits.
Speaker 1 (22:00):
It's hurt cool now, doctor Farrel Lorang, you're an entrepreneur, yes,
you know. You get up when you feel like you
said in your schedule, how does one transition from the
life of a nurse for the hour over time tire
to be you or be in a position to field
an opportunity as an entrepreneur.
Speaker 2 (22:21):
Yeah, so this is a great question. A lot of nurses,
like I said, are going into entrepreneurship for more flexibility
and freedom. So there's a couple of different aspects. Nurse
practitioners are now trying to do maybe a brick and
mortar private practice, some are doing telehealth businesses, and then
my favorite is service based businesses in terms of coaching
(22:45):
or consulting. So to me, any nurse who's interested in entrepreneurship,
whether you want to do a side hustle or your
main hustle, consulting or coaching is an easy way to
get into it because you're using your intellectual property what
you already know to monetize off of that. So that
is my biggest recommendation. So I'm actually I've recently been
(23:11):
doing master classes for business master classes in Clearwater Beach.
I just moved to Florida recently and really teaching nurses
about the basics of nursing, I mean business and how
to go from a nurse to more of a business
mindset and helping them with you know those concepts.
Speaker 1 (23:33):
So yeah, cool, you're also the founder of Nurses Making
Money Moves now money Making Conferenations mass class is my show.
Her for platform is Nurses Making Money Moves conference, and
the author of a book by the same name tells
them more about the movement and what inspired it.
Speaker 2 (23:51):
Yeah. So, actually I was going to speak at a
conference and I thought, you know what, what's going to
help me stand out? And what can I bring to
the people at the conference who are aspiring nurse entrepreneurs
so that they can benefit from it. So literally, I
had a couple of weeks, so I created this work
book called Nurses Making My Names a Nurse's Guide to
(24:13):
Starting a Business, and it literally just takes an idea
to register in your business. So I brought this book
to the conference and I started selling it at the conference.
I had such a big positive response that literally I said, well,
you know what, I'm gonna eventually turn this into a conference.
(24:33):
So I had ten weeks and I decided I'm going
to throw a conference. And everyone thought I was crazy.
They're like, fair, you need a year to plan. I'm
like I got this two weeks. I had the venue books,
all the speaker, and that was new to the Tampa
(24:55):
Bay area. I knew no one. I got seventy nurses
to come through from twenty different states with zero sponsors.
So if anybody's out there wants the sponsor the next conference,
let me know.
Speaker 1 (25:10):
Ben Well planned conference with the year in advance. That's
how you get sponsors for You're gonna have a window.
They're usually in the fall. They're out there looking for opportunities.
So now you have a conference that you can show
your your demographics. So it's good that you did kick
it off and you have photos, you have videos and
all that good stuff.
Speaker 2 (25:30):
Yeah, yeah, here go. I just knocked out my leg.
But as a nurse, as an ear nurse, we just
roll with it. So I made it happen.
Speaker 1 (25:39):
It was congratulations.
Speaker 2 (25:40):
I was pretty proud of myself. So the next one
is happening March sixteen seven, twenty twenty six. And the
reason I chose March is because I'm, you know, being
into women's empowerment and really helping women with their businesses
because you know the majority of nurses are women.
Speaker 1 (25:58):
So yeah, absolutely, uh And closing, if anyone's listening Pharah,
whether they are a new nurse or nurse considering a
shift into entrepreneurship, what's the one piece of advice you
want them to take away from your story?
Speaker 2 (26:12):
So the real key things I want to tell them
is if I can do it, you can do it too.
Rite number one. It all starts with an idea and
the mindset, and the biggest thing is to just take
action and actually do it. Just do it, and literally
it takes three days or four days to register our business.
(26:34):
But the biggest thing is really getting out there, being visible,
networking and building your brand, because once people trust you
and you start being visible and building that brand and
getting value and being of service to others, all you're
doing is solving problems in entrepreneurship, right, and nurses are
(26:55):
big problem solvers. So find the problem you want to
solve and go for it. But before you do, make
sure that people actually need it and want to apply it,
and then do your market research and just go for it.
And that's really my biggest advice.
Speaker 1 (27:10):
Well, my friend she's now in Florida. Everybody she started
up in Canada, made Away through Michigan, made Away through
New York, now is you in Canada? Now's you're in
Florida down at Tampa turning it out with our own conference.
They will be next year, which is twenty twenty six
in March. My friend, you're fantastic. Thank you for educating me.
(27:31):
Like I said, I have a sister in law who
is a very proud member of the nurse profession. But
there are so many stereotypes. You've broken down a lot
of them. But also then everybody know their financial opportunities
out there, not only in the nurse profession but also
at entrepreneurship. Thank you for coming on my show, Money
Making Conversation Masterclass, Doctor Pharaoh.
Speaker 2 (27:51):
Loren Sure, thank you so much and I'll see you
guys very soon. Thanks for the opportunity.
Speaker 1 (27:57):
All right there, Jennifer Hudson's everybody your TV. He y'all
social media, just google her, Google her, yes, google me.
Speaker 2 (28:05):
Thank you.
Speaker 1 (28:07):
This has been another edition of Money Making Conversation Masterclass
hosted by me Rushaun McDonald. Thank you to our guests
on the show today and thank you for listening to
audience now. If you want to listen to any episode,
I want to be a guest on the show. Visit
Moneymaking Conversations dot com. Our social media handle is money
Making Conversation. Join us next week and remember to always
(28:28):
leave with your gifts. Keep winning.
Welcome to the show. I am Rashaan McDonald, the host
of Money Making Conversations Masterclass, where we encourage people to
stop reading other people's success stories and start planning their own.
Listen up as I interview entrepreneurs from around the country,
talk to celebrities and ask them how they are running
their companies, and speak with dog profits who are making
(00:25):
a difference in their local communities. Now, sit back and
listen as we unlock the secrets to their success on
Money Making Conversations Masterclass. Hi, I'm Rashaan McDonald, our host
is weekly Money Making Conversation Masterclass show. The interviews and
information that this show provides are for you and everyone.
(00:46):
It's time to stop reading other people's success stories and
start living your own. If you want to be a
guest on my show, Money Making Conversation Masterclass, please visit
our website Moneymakingconversations dot com and click to be a
guest button. If you're an entrepreneur, small business owner, motivational
speaker and influencer, I want you on my show as
(01:07):
a guest. Now let's get started. My next guest is
a farmer. Is a farmer, emergency room nurse and educator,
She helps recently graduated nurses and inspiring nurse entrepreneurs land
their dream roles and launch six figure businesses. There are
over one hundred success stories, with many earning up to
one hundred and seventy five thousand and starting salaries. Doctor
(01:31):
Farrer delivers transformational coaching through mindset work, resume strategy, and
digital visibility. Please welcome to the Money Making Conversation Masterclass,
Doctor Farrer. Lorent Hei Don Farrer.
Speaker 2 (01:44):
Hi, I'm siding less. Thank you so much for the opportunity,
So excited to get into this conversation.
Speaker 1 (01:50):
Great Now, why did you become a nurse?
Speaker 2 (01:54):
Great question. So growing up, I always used to play
with my dolls. I would always put band aids, use
up all the band aids, and it was funny because
my family, my dad's side of the family, would always
try to push me into becoming a doctor. I knew
that I wanted to be a nurse, particularly an emergency nurse.
(02:15):
I started watching the show called Trauma Life in the
Er and I totally fell in love. I'm like, that's
the type of nurse that I want to be to
really help people in their most vulnerable times in emergency situations.
So that's why I decided to go into nursing.
Speaker 1 (02:35):
Did any of it take you back? Did any of
it make you question your decision or career choice.
Speaker 2 (02:41):
No, I was writing it. I was like, this is it,
this is for me. I love it particularly. One big
accomplishment was working in Detroit, Michigan at eleven one Trauma
Center there because that was where one of the shows
was filmed Traumling Here. So it's three sixty that I
(03:02):
got to actually work there. It was amazing.
Speaker 1 (03:05):
Yeah. Now let me ask you this, why long did
you do that before you started venturing out as an
entrepreneur or seeing visions of other opportunities.
Speaker 2 (03:15):
Yeah. So I did er nurse for about thirteen years.
I traveled, I did travel nursing, did it for thirteen years.
Then I transitioned into education and then some leadership positions.
So then that's when I started thinking, well, you know what,
I want to make a difference in a different way.
Let me look into entrepreneurship. Because I was already doing
coaching for these new nurses and really guiding them. So
(03:39):
I said, well, let me just try to turn this
into an actual business.
Speaker 1 (03:43):
I'm talking to doctor pharallh lorent as la la u
r e n t. When we're talking about careers and
that's where people look at careers and nursing and did
you have a specific school that you thought was better
for you or you just went to a school that
was closer to home.
Speaker 2 (04:03):
Yeah, so I did my undergrad at the University in
Leinsor in Canada. To me, it was I wanted to
just be close to home. And when I thought about financially,
you know, I wanted to actually go to Toronto, which
is like a big city. A lot of you know
people know Toronto. But I was like, you know what, No,
I'm gonna stay home because financially it makes sense. I'll
paid less money, stay home, pay off my student loans,
(04:27):
and then be able to travel later.
Speaker 1 (04:29):
Yeah, I'm gonna tell you this to be honest with
your pheral. Well, you start talking about nursing, nobody thinks
about money. And so with that being said, you start
talking about one hundred thousand, one hundred and seventy five
thousand salaries. Now that's a salary. I never thought in
the nursing profession are these one off? So are these
like unique opportunities that you're talking about When you say
(04:50):
one hundred thousand to one hundred and seventy five thousand,
are they working one hundred and twenty hours a week?
Are these forty hour week schedules? Talk to me?
Speaker 2 (04:59):
Yeah, so it's interesting. Okay, So the reason I decided
to start talking more about money in nursing is because,
like you said, most people don't talk about that. So
new graduate nurses today in these bigger cities like New
York City and California areas, mostly Northern California, they're making
(05:23):
baselines at least one hundred thousand up to one hundred
and seventy five k as new nurses. So it is
possible in these bigger cities to make that much. And
really nationally, I think the average is maybe about seventy
thousand depending you know, kind of give and take. So
(05:43):
it's a really good profession to get into for job
security and you know, to be able to be sustained.
Speaker 1 (05:50):
On that salary. Let's be honest, we have a generation.
They're getting older and sometimes you don't know how to
separate a caregiver from a nurse. That means respect has
to be defined. When you look at a profession that
is your life that you are up, that you turned
(06:10):
into an entrepreneur opportunity. You see the broad scope of
financial worlds that are being available for nurses, especially entry
level nurses. What do you say when I say Rishard,
You know that's not a respected position because people don't
know what nurses do well.
Speaker 2 (06:28):
This is why one of my key agenda items is
to really be in the media, to be educating the
public about the opportunities that nursing does give the nursing profession.
I think really back in the day, you know, there's
this this kind of vision of nursing. You know, you
(06:49):
just kind of set and listen to the doctor and
you don't have to put autonomy. But general nursing has
really evolved and changed. Where nurses are working in the GUS,
working in policy, you know, in the communities, so many
different aspects that a lot of the public, you know,
don't realize.
Speaker 1 (07:08):
Right.
Speaker 2 (07:09):
Nurse anesthesia is another big growing field where you're actually
making over two hundred and three hundred thousand depending where
they work. And another big agenda item for me is
to help the public understand that we need more diversity
in nursing and more diversity in nursing leadership because that's
(07:31):
going to also help with a lot of the issues
that are happening in healthcare in terms of like closing
the gaps of inequalities.
Speaker 1 (07:38):
So you say diversity in nursing, and now, you know,
it always surprises me when I see a male nurse, go,
you know, because you don't see I saw a male
nurse yesterday. Go okay, cool, you know, because you just
think that is a female grain and that's fairy stereo typing.
I'm apologized. But when you talk about racial diversity and
(08:00):
as will as language in that racial diversity, I think
is key because we know that the population of whites
reduction and then the minority growth, especially in the Hispanic community,
it's growing. Is that what you're talking about as far
as diversity.
Speaker 2 (08:18):
Yeah, I mean in all aspects. Like you said, there
are more male nurses entering the profession, so that's one
aspect of that diversity. And yeah, just making sure that
nursing is representing the communities that they serve, because research
shows when nurses basically look like the communities they serve,
(08:39):
patients have better outcomes.
Speaker 1 (08:42):
I was speaking of Pharaoh Laurette. You know, she's an
advocate of change and opportunities in the nursing profession. One
hundred thousand to one hundred and seventy five thousand dollars
entry level salaries are available out there. There's so many levels.
She was an emergency room nurse when she cut her teeth.
Now she's out there broadcasting to the world the lanes
(09:03):
of opportunity. And then you have this little nurse in
there trying to battle with these people doing care with them,
which can lead to excessive hours that happened during COVID
and burnout. Talk about that side of your profession. Not
trying to down it, but there are certain realities that
(09:23):
we have to deal with because some of this stuff
you do take home emotionally, right.
Speaker 2 (09:27):
Right, Yeah, So this is what I do with my
new graduate nurses and also some other nurses that I've
worked with. I want to get into, say education leadership,
or want to transition into entrepreneurship, and I think this
is why so many nurses are now looking at entrepreneurship.
And I'm sure we'll get into that in a minute,
but really it's all about self care. And they talk
(09:50):
about self care quite a bit, but to me, it's
all about fulfillment. If you feel fulfilled in your role
and you're in alignment with the values that you know,
you're excited about the particular population you're serving or the
type of work you're doing, then I don't think you're
gonna get burnt out. For me, after thirteen years, I
(10:10):
knew it was time to change. So that's really the
beauty of nursing. You can adapt and do so many
different things. So that's kind of my answer is so
just to be in touch with what it is that
you're feeling. If you feel like you're getting burnt out,
then it's time for a change. Yeah.
Speaker 1 (10:30):
Now let's talk about before we get to entrepreneurship. Is
graduating season nurses out there looking for job opportunities. What
advice would you give to freshly graduated nurses out there
looking for opportunities to get the job of their dreams.
Speaker 2 (10:47):
Yeah, that's a great question. So that's what I love
to talk about. Number One, I say, get clear, Get
clarity on what it is that you want. So many
nurses feel like they just want to say for anything,
that's the wrong thing to do. Get clear on what
it is that you want, What skills strengths, what population
(11:07):
you want to work with and go after those jobs.
So for me, that's what I tell them. If there's
a specific specialty that you're interested in, I see, er
doesn't even have to be in the hospital, could be
in the community. Just go for that. And then the
second thing is to be confident. Right. How do you
really instill confidence is through preparation. You need to be
(11:31):
prepared for these interviews and not just wing it. A
lot of nurses think they could just go in and
just wing it right, but you can literally be blowing
the opportunity of the real jobs that you want. And
then thirdly, I would say really working on their personal
brand and their digital presence because ninety five percent of
recruiters will go on LinkedIn and research these candidates. So
(11:56):
really having a LinkedIn profile that really speaks to your strengths,
having a profile photo, working on that blend. So that's
what I would say.
Speaker 1 (12:08):
We're not talking about Facebook, we're not talking about Instagram.
Were talking about LinkedIn, which is where people go for
job opportunities. We're not talking about formats where you're posting
your paths or your party and moments. We talk about
hey I was here at this conference, Hey I've read
this book. I'm motivated by this. So they get a
sense of how you feel about the profession and who
(12:31):
are who's guiding you to your your truths. Now that's key.
Now you've helped over one hundred people one hundred thousand.
We've said that a lot on the show on hundred
and seventy five thous I'm keep saying. I think if
you keep saying, some people eventually will hear it. What
is the secret to negotiations?
Speaker 2 (12:47):
Pharaoh? So really the secret, I would say is number one,
doing your research and knowing what city you're in, what
health system is going to protectly offer you, and then
being able to have a baseline salary that you want
and then I please say, add at least like twenty
(13:10):
k to it, so it gives you some buffer to
really be able to negotiate. And then you need to
work on I always talk about pitch it. You know,
how do you pitch yourself? Articulate your value because they'll
come to the table with a number, but you need
to be prepared to counter back. And really how to
(13:30):
do that is through research and being able to articulate
your value and express what you're going to bring to
this organization and then be able to just counter back
and forth.
Speaker 3 (13:41):
Please don't go anywhere. We'll be right back with more
Money Making Conversations Masterclass. Welcome back to the Money Making
Conversations Masterclass hosted by Rashaan McDonald and.
Speaker 1 (13:58):
The Word Walk and knowing a little history on the company.
And this company is a hospital. There's so many different
facilities as so many you know, always tell people people
are always gonna get six, people are always gonna die. There's
gonna be jobs for you out there. Just and also
be willing to move too. I don't know, Well, guess
(14:19):
what that one hundred and seventy five thousand might be
six hours away, might be another state away. So be
flexible and your planning for your future. And a lot
of people have a closed mind about that. And that's
the approach you're trying to. I think when I did
my research on you, Pharah, your success, when I started
talking about you started up in Winsdor, Canada. Then you're
in Michigan, now you're in New York, now you're on
(14:40):
TV with Jennifer Hudson. You're doing it all girl. That
means you're a flexible person with a personality for change.
Speaker 2 (14:46):
Correct, Yes, yes, I mean you You hit it right
on the nail. You said mindset. Literally. I was on
a call previous to us, speaking to a new graduate
nurse about moving herself from a scarcity mindset and moving
more into an abundant mindset because so many of us
(15:07):
get stuck in negativity and they need to start moving
towards learning that. Like say, you know, investing in a
nurse career coach instead of investment, investing in an outfit
to go to your interview. That's an investment and you're
gonna get it back right. So positive thinking and positioning
yourself to receive right more abundant. So I think it's
(15:30):
mindset is huge when it comes to a tu Let's.
Speaker 1 (15:34):
Talk about this because it just popped it by head. Okay,
what does a nurse look like when you're going in
for interview? Because when you go get the job, they
got you in this little standard, little green outfit. Okay,
what should one look like when they're interviewing for a
job to be a nurse?
Speaker 2 (15:51):
Well, I have a whole different take on this. Literally,
most nurses will just listen to what everybody else thinks
or what they think is professional and I'm like, what
does professional really look like? So what's happening is most
nurses are going into interviews wearing either a black suit
or a gray suit, sounding like everybody else, looking like
(16:13):
everybody else, and They'm like, listen, you need to physically
stand out. So I'll give you a quick example. I
worked with the nurse in California. She wanted to work
in labor and delivery. She had a group interview, so
I said, listen, you're going to get She was a redhead.
I said you're gonna go and get a green suit,
and she said really, I said yes. So she walked
(16:37):
into the interview wearing a green suit, and guess what,
she was the only one wearing a different color everybody else.
It was like a sea of black, and there you
go her in green. So of course she's gonna naturally
stand out. She's gonna look more confident and be more
confident in the interview. So I say, bring it a
little bit of your personality, and you have to show
(17:00):
up to impress and make them do a double take
so they remember you.
Speaker 1 (17:05):
Well. The double take is the key, and they get
to the finish line. Now you mentioned a couple of
people the you know this young lady that you recommended
for the green dress, who was the redhead? That's right there.
I'm looking like, wow, it's the nergy coming in this room.
Then the mindset person. So I'm assuming that you do
coaching correct.
Speaker 2 (17:24):
Yes, nurse career coaching, yes?
Speaker 1 (17:26):
What is that?
Speaker 2 (17:28):
So basically, you know, when I was in the emergency room,
I constantly was always coaching nurses to how to write
a resume, how to do a cover letter, how to
you know, really get the job in an interview. So
I was naturally always doing these types of things, and
then I said, no, I could turn this into an
(17:48):
actual business. So what I do now is actually coach
new graduate nurses on how to land their dream job
literally from being a nursing student after they get it out.
And some of them are even landing jobs as nursing
students and they don't realize they can start applying before
they graduate. So really that's what I do. And I
(18:10):
thought it was gonna be a lot of technical aspects
like resumes, interviews, but I'm actually doing more transformative work
in terms of mindset, helping them with confidence and doing
you know, more of that stut helping them.
Speaker 1 (18:25):
With them, So how can we get in touch with you?
Speaker 2 (18:28):
Oh? So they could go on my website nurse fair
dot com to work with me, or on LinkedIn find
me on LinkedIn doctor.
Speaker 1 (18:38):
Pharah Lorett mm hmyeah, so that's that's that name will
pop up pretty quick. I know that Pharaoh f A
R A H and Loret with a T. I think
they'll find you.
Speaker 2 (18:48):
Yeah, they can just google me. I'm all over woo.
Speaker 1 (18:51):
See see see right there. See I thought it's gonna
pop out. I do this personality go pop then google me,
just google me. I'm like that. But let's let's talking
about red flags because I don't want anybody to not
do their research when they try to get these jobs
or what are some of the red flags that new
nurses should look for when choosing their first hospital or
(19:13):
healthcare employer?
Speaker 2 (19:14):
Oh yeah, this is great. So I always say, think
of yourself as an interviewer as well. You're also interviewing
your employer, right, So number one red flag I would say,
is the interview process. How does the interview process look like?
If it's a mess, unorganized and I understand, like you know,
(19:35):
sometimes things happen, but if it's consistently messy, unorganized, to
keep chancelling things that could be foreshadowing of what that
organization might look like when you're in it. Right. Number two,
how do they treat you when you're in the interview
if it's the direct supervisor manager, how does that relationship
(19:56):
look like? Are they welcoming or are they very interrogated,
interrogative and like cold? Right? Because to me, if I
want to enter a profession and work with a particular
group of people, I want to make sure they're welcoming.
So I always say to nurses, ask for a tour
of where you're going to be working, so you'll get
(20:17):
a sense of I always say the vibe of the place, right,
because you can't really hide that right when you're kind
of walking through and taking a tour. Another red flag
is if they're trying to give you the job really quickly,
but that what you wrote though right tomorrow? And then
(20:38):
high turnover if there's a lot of turnover even in
their leadership as well.
Speaker 1 (20:43):
Yeah, oh, I tell how I'm not going to take that.
Somebody you walk in the door. Everybody's looking for a job,
not Pharaoh, doctor Pharah, you know, and they go can
you start next week? Is that too quick? What is
too quick? Is it next week? Two weeks? Were now?
Speaker 2 (20:59):
I mean you kind of have to get.
Speaker 1 (21:03):
A sense of it, you know, because if somebody tell
me one hundred thousand dollars, can you start on Monday
and it's Friday, I'm gonna go. Okay, I'm feeling the paperwork.
I'm sorry, I'm feel out the paperwork. God, I'm just
telling you that's a great note because I believe in that.
But also you're just telling people that. Okay, always pause
before you say yes, go home, think about what is
(21:26):
what is what is all that salary involved? And I
think that's important in the process to make sure you
have a clear understanding of your job responsibilities as well
as your work hours, because and your shift hours there
a shift you want to work. So it's important that
money does come with consequences, correct, right.
Speaker 2 (21:46):
And like you mentioned, look at the whole package, right, Compensation, vacation,
time off, all that stuff is important. Is it a union, hospital,
non union? Is it pension? You know you got to
look at all those benefits.
Speaker 1 (22:00):
It's hurt cool now, doctor Farrel Lorang, you're an entrepreneur, yes,
you know. You get up when you feel like you
said in your schedule, how does one transition from the
life of a nurse for the hour over time tire
to be you or be in a position to field
an opportunity as an entrepreneur.
Speaker 2 (22:21):
Yeah, so this is a great question. A lot of nurses,
like I said, are going into entrepreneurship for more flexibility
and freedom. So there's a couple of different aspects. Nurse
practitioners are now trying to do maybe a brick and
mortar private practice, some are doing telehealth businesses, and then
my favorite is service based businesses in terms of coaching
(22:45):
or consulting. So to me, any nurse who's interested in entrepreneurship,
whether you want to do a side hustle or your
main hustle, consulting or coaching is an easy way to
get into it because you're using your intellectual property what
you already know to monetize off of that. So that
is my biggest recommendation. So I'm actually I've recently been
(23:11):
doing master classes for business master classes in Clearwater Beach.
I just moved to Florida recently and really teaching nurses
about the basics of nursing, I mean business and how
to go from a nurse to more of a business
mindset and helping them with you know those concepts.
Speaker 1 (23:33):
So yeah, cool, you're also the founder of Nurses Making
Money Moves now money Making Conferenations mass class is my show.
Her for platform is Nurses Making Money Moves conference, and
the author of a book by the same name tells
them more about the movement and what inspired it.
Speaker 2 (23:51):
Yeah. So, actually I was going to speak at a
conference and I thought, you know what, what's going to
help me stand out? And what can I bring to
the people at the conference who are aspiring nurse entrepreneurs
so that they can benefit from it. So literally, I
had a couple of weeks, so I created this work
book called Nurses Making My Names a Nurse's Guide to
(24:13):
Starting a Business, and it literally just takes an idea
to register in your business. So I brought this book
to the conference and I started selling it at the conference.
I had such a big positive response that literally I said, well,
you know what, I'm gonna eventually turn this into a conference.
(24:33):
So I had ten weeks and I decided I'm going
to throw a conference. And everyone thought I was crazy.
They're like, fair, you need a year to plan. I'm
like I got this two weeks. I had the venue books,
all the speaker, and that was new to the Tampa
(24:55):
Bay area. I knew no one. I got seventy nurses
to come through from twenty different states with zero sponsors.
So if anybody's out there wants the sponsor the next conference,
let me know.
Speaker 1 (25:10):
Ben Well planned conference with the year in advance. That's
how you get sponsors for You're gonna have a window.
They're usually in the fall. They're out there looking for opportunities.
So now you have a conference that you can show
your your demographics. So it's good that you did kick
it off and you have photos, you have videos and
all that good stuff.
Speaker 2 (25:30):
Yeah, yeah, here go. I just knocked out my leg.
But as a nurse, as an ear nurse, we just
roll with it. So I made it happen.
Speaker 1 (25:39):
It was congratulations.
Speaker 2 (25:40):
I was pretty proud of myself. So the next one
is happening March sixteen seven, twenty twenty six. And the
reason I chose March is because I'm, you know, being
into women's empowerment and really helping women with their businesses
because you know the majority of nurses are women.
Speaker 1 (25:58):
So yeah, absolutely, uh And closing, if anyone's listening Pharah,
whether they are a new nurse or nurse considering a
shift into entrepreneurship, what's the one piece of advice you
want them to take away from your story?
Speaker 2 (26:12):
So the real key things I want to tell them
is if I can do it, you can do it too.
Rite number one. It all starts with an idea and
the mindset, and the biggest thing is to just take
action and actually do it. Just do it, and literally
it takes three days or four days to register our business.
(26:34):
But the biggest thing is really getting out there, being visible,
networking and building your brand, because once people trust you
and you start being visible and building that brand and
getting value and being of service to others, all you're
doing is solving problems in entrepreneurship, right, and nurses are
(26:55):
big problem solvers. So find the problem you want to
solve and go for it. But before you do, make
sure that people actually need it and want to apply it,
and then do your market research and just go for it.
And that's really my biggest advice.
Speaker 1 (27:10):
Well, my friend she's now in Florida. Everybody she started
up in Canada, made Away through Michigan, made Away through
New York, now is you in Canada? Now's you're in
Florida down at Tampa turning it out with our own conference.
They will be next year, which is twenty twenty six
in March. My friend, you're fantastic. Thank you for educating me.
(27:31):
Like I said, I have a sister in law who
is a very proud member of the nurse profession. But
there are so many stereotypes. You've broken down a lot
of them. But also then everybody know their financial opportunities
out there, not only in the nurse profession but also
at entrepreneurship. Thank you for coming on my show, Money
Making Conversation Masterclass, Doctor Pharaoh.
Speaker 2 (27:51):
Loren Sure, thank you so much and I'll see you
guys very soon. Thanks for the opportunity.
Speaker 1 (27:57):
All right there, Jennifer Hudson's everybody your TV. He y'all
social media, just google her, Google her, yes, google me.
Speaker 2 (28:05):
Thank you.
Speaker 1 (28:07):
This has been another edition of Money Making Conversation Masterclass
hosted by me Rushaun McDonald. Thank you to our guests
on the show today and thank you for listening to
audience now. If you want to listen to any episode,
I want to be a guest on the show. Visit
Moneymaking Conversations dot com. Our social media handle is money
Making Conversation. Join us next week and remember to always
(28:28):
leave with your gifts. Keep winning.
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Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.