Promote, Profit, Publish
Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…) You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go. The result….. You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place. Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!
Episodes
Work-from-home habits can quietly fuel emotional eating and self-sabotage—especially when fear, stress, and constant multitasking keep the body stuck in “fight or flight.” Karie Cassell, a dietitian and bestselling author of The Domino Diet Read more
Anthology books have become a powerful way for leaders, coaches, and visionaries to share their stories—and Melisa Keenan is helping them do it with heart and integrity. As a seven-time international and USA Today bestselling author and founder of Heart Open Publishing, Melisa blends her backgro...
AI is rewriting the rules, and the old SEO playbook is not cutting it anymore. If you want your content to show up in today’s search landscape, you need more than keywords – you need a smarter strategy. Long-time entrepreneur
The work of an author does not end with writing and publishing a book – it goes even beyond that. Juliet Clark explores everything you must do to maximize your nonfiction book with Melody Ann Owen Read more
The BookFest 2025 is streaming live on October 25th and 26th, bringing authors and readers together across the country. Juliet Clark sits down with its lead organizer, Desireé Duffy, to break down everything you should look forward to in this online gathering. She discusses how they are helping ...
Authors must learn how to build the right sales funnels to attract the right audience and maintain a steady source of profit. Rebecca Bertoldi is here to present the most effective and efficient funneling strategies while you write your book and build your author brand. She explains how to b...
Authors certainly know how to write their book, edit their drafts, go through the publishing process, and market it to their target readers. However, the messaging alignment is often overlooked, and this messes up your entire author brand. Writing and strategy coach Amber Parr Burdett is here to...
Every entrepreneur eventually hits a wall—and it’s usually built from broken systems, poor cash flow, and mindset traps. Amanda Taylor, founder of Metropolis Business Development, joins the show to unpack how entrepreneurs ...
Many writers have the most amazing concepts that rarely see the light of day. What is the right process for turning those brilliant ideas deep inside your head into reality? Award-winning children’s author Kristy Boyd Johnson breaks down everything you need to consider before starting your maste...
There are tons of ways to build and boost your author brand, especially with the help of the many digital tools available right now. Juliet Clark highlights three ways to do this with three experts: Leisa Reid for speaking gigs, Tom Hazzard
Ready to ignite your author journey and turn your book into a powerful online course? This compelling discussion, originally a webinar with Waterside and Arkhub.io, reveals the incredible potential for authors to generate new revenue streams and expand their reach. Hear directly from Gayle Gladstone...
Stop wrestling with tangled plotlines and scattered notes—visual story planning is here to save your writing life! Join us as sci-fi fantasy author and inventor, Cameron Sutter, shares how his popular visual story planning software, Plottr, helps writers organize their entire series, from character arcs to...
Achieving a work-life balance seems extremely challenging if not impossible, especially if you are a one-man army. But with the expert use of technology, this can become a reality. Juliet Clark sits down with father-daughter duo Steve Kirch and Suzanne Kirch
The modern author faces many hurdles these days just to get one book to publishing stage. Aside from the usual editing process, they must know how to navigate the world of marketing, vastly transformed by the ever-evolving digital landscape. Desiree Duffy is here to share how she helps aspiring ...
After tinkering with artificial intelligence for quite some time, motivational speaker, serial entrepreneur, and professional engineer Gary MacDermid has finally created a software for boosting your marketing efforts. He joins Juliet Clark to present his new AI tool, the Superbrand Audien...
Editor-turned-book-coach Jessica Andersen returns to the podcast to join Juliet Clark in discussing how to grow your email list with giveaway bundles and Advanced Reader Campaigns (ARCs). Together, they talk about distributing ARC (even for nonfiction books) to secure maximum effort, the most ef...
Podcasting has been on an upward trend these past few years, drawing hundreds of thousands of listeners every single day. For authors, securing podcast guesting opportunities is one of the great ways to market their books to a much larger audience. Juliet Clark sits down with seasoned media expert Tracy Hazzard Read more
Mastering email targeting and creating authentic human connections online isn't just about collecting addresses; it's about building real relationships, just like navigating the dating scene. In this episode, we dive deep with AJ Vassar, a true master of lead generation and business problem-solving, as he shares his unique approach to attracting the ...
Popular Podcasts
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.
The official podcast of comedian Joe Rogan.