For most people listening to this podcast, the fastest way to grow what you’re currently doing would not be to get on national TV, would definitely not be on radio, although radio still works. It wouldn’t be any type of large advertisement. I would say, for 98% of people listening to this, the fastest way to very large growth would come from some form of an endorsement. Some form of large endorsement. Some large organization. Some large body or person. It could even be a large magazine or newspaper giving their blessing to your product or service.
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